David Conrad · Alan White Editors Sports-Based Health Interventions Case Studies from Around the World Sports-Based Health Interventions [email protected] [email protected] David Conrad • Alan White Editors Sports-Based Health Interventions Case Studies from Around the World Foreword by Mike Farrar CBE [email protected] Editors David Conrad Alan White Hertfordshire County Council Institute for Health & Wellbeing Hertford , UK Leeds Beckett University Leeds , UK ISBN 978-1-4614-5995-8 ISBN 978-1-4614-5996-5 (eBook) DOI 10.1007/978-1-4614-5996-5 Library of Congress Control Number: 2015956205 Springer New York Heidelberg Dordrecht London © Springer Science+Business Media New York 2016 This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of the material is concerned, specifi cally the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfi lms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specifi c statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. Printed on acid-free paper Springer Science+Business Media LLC New York is part of Springer Science+Business Media (www.springer.com) [email protected] Foreword No one should underestimate the global challenge of poor health and chronic dis- ease. Governments of all political persuasion and levels of resource are increasingly facing an impossible task of spending more of their country’s GDP on health care than their economy can sustain. In short, poor health and lifestyle problems are crip- pling their people and their fi nances. And so what are the solutions to these problems? Simple—we need to help peo- ple make healthier choices in their lives, be it diet, exercise or managing alcohol misuse and stopping smoking. Easy to say, hugely diffi cult to do. But that is only if we continue to try and connect to people in the traditional ways. What this wonder- ful book tells us is that there are different and better ways to connect to each of us and help us to change our lives for the better. In this book you will fi nd chapter after chapter of evidence and knowledge about how, by embracing the power of sport, we can enable real change in people’s lives. Not by hectoring or preaching but by inspiring and supporting. The power of sport may well be the single biggest means to engage some of the most unhealthy mem- bers of our communities, whether the issues be physical ailments, mental health problems or social isolation. It has the ability to infl uence our emotions—speaking to our hearts as well as our heads. The editors and contributors have produced a defi nitive account of not only why sport matters but how it infl uences our health and our attitudes to our lives. Not only does it capture the evidence, it then gives us a huge number of practical examples of how to design and deliver sports and health programmes and get great results. As someone who has spent a substantial part of his career working in leadership roles within the NHS and the sports community, I have been frustrated by the failure to build understanding between sectors in order to utilise the ability of sport to pro- mote health. This book is invaluable in addressing this problem, and all I can say is I wish I had had this book sooner. Mike Farrar, C.B.E., R.C.G.P., R.C.P. v [email protected] [email protected] Pref ace This book offers an insight into how sport and public health can come together to create innovative projects that reach into communities in a way that mainstream health services fi nd diffi cult to achieve. While a myriad of excellent projects are aimed at increasing sports participation as a goal in itself, we have chosen to focus this book on those projects where sport is used primarily as a means to engage hard- to- reach individuals with broader public health interventions. The case studies featured in this book, whether they be aimed, for example, at achieving weight loss, empowerment, overcoming trauma or emotional distress or increasing uptake of immunisation, demonstrate the almost limitless potential for developing innovative and imaginative sports-based interventions across the spectrum of public health activity. Our aim is to showcase examples from around the world of innovative sport and health work in order to fi re the imagination of readers, inspire new initiatives and share valuable lessons learnt in this emerging and exciting fi eld. Hertford, UK David Conrad Leeds, UK Alan White vii [email protected] [email protected] Fig. 1 Map of case studies ix [email protected] [email protected] Contents Part I Sport and Health: Setting the Scene 1 Introduction to Sport and Public Health .............................................. 3 David Conrad and Alan White 2 How Can the Health System Benefit from Increasing Participation in Sport, Exercise and Physical Activity? ...................... 29 Stephen Zwolinsky , Jim McKenna , and Andy Pringle 3 Sport as a Vehicle for Health Promotion (and More) .......................... 53 Sami Kokko 4 Public Health in Sporting Settings: A Gender Perspective ................. 61 Alan White 5 Sport and Public Health Partnership Working .................................... 77 David Conrad and Maria Abraham Part II Case Studies 6 Time Out for Your Health: A Sports-Based Health Intervention Approach with American Football Teams ...................... 91 Ana N. Fadich 7 The Bristol Active Life Project: Physical Activity and Sport for Mental Health .................................................................. 101 David Carless and Kitrina Douglas 8 Football 4 Peace: An Activity-Based Community Relations and Reconciliation Initiative .................................................................. 117 Graham Spacey and Jack Sugden 9 Resilience Enhancing Program for Youth Survivors of the Beslan School Hostage-Taking .................................................... 129 Stefan Vetter xi [email protected] xii Contents 10 Rotary International’s Kick Polio Out of Africa Campaign ............... 139 June Webber and Chris Skinner 11 Sex and Sport: An Australian Rules Football- Based Chlamydia Screening Initiative ............................................................. 151 Fabian Yuh Shiong Kong , Margaret Hellard , and Jane Hocking 12 Skillz Kenya: An HIV/AIDS Youth Prevention Initiative ................... 161 Enouce Ndeche and Samson Chama 13 A Golf Programme for People with Mental Health Problems ............ 173 Kitrina Douglas and David Carless 14 The Community Street Soccer Program ............................................... 181 Emma Sherry 15 Promoting Mental Well-being in Rugby League Communities .......... 189 Jane Riley 16 Slum Soccer: Female Empowerment Through Football ..................... 201 Vikrem Vybav , V. G. Raghvendran , Marisa Schlenker , and Abhijeet Barse 17 Fighting for Peace: From the Favelas of Rio de Janeiro and Beyond .............................................................................................. 211 Luke Dowdney and Alice Sampson 18 Millwall FC Medical Service: ‘No One Likes Us, We Do Care’—Working Together for Better Health in South London ...................................................................................... 231 Nick Hart and Alison Leary 19 Sport as a Post-Disaster Psychosocial Intervention for Children in Bam, Iran ............................................................................................. 241 David Conrad 20 Football Fans in Training: A Weight Management and Healthy Living Programme for Men Delivered via Scotland’s Premier Football Clubs .................................................. 251 Kate Hunt , Sally Wyke , Cindy Gray , Christopher Bunn , and Billy Singh 21 The Stanford Sports to Prevent Obesity Randomized Trial (SPORT) ......................................................................................... 261 David Conrad 22 It’s a Goal: A Football-Based Mental Health Programme .................. 269 Pete Sayers and Helen Spandler [email protected] Contents xiii 23 Promoting Healthy Physical Activity and Nutrition in a Low Socioeconomic Status Community: A University-Australian Rules Football Collaborative Model ................................................................ 279 Murray Drummond , Claire Drummond , Sam Elliott , and Stefania Velardo 24 “Manning Up for Men’s Health”: Sports Radio and the INTEGRIS Men’s Health University, Oklahoma, USA ......... 291 Stephen D. Petty and Lyn Hester 25 ‘Quit Smoking with Barça’: An Initiative of the European Commission’s ‘Ex-Smokers Are Unstoppable’ Campaign ................. 297 Jordi Monés and Jan Teulingkx 26 Conclusion: The Next Steps ................................................................... 309 David Conrad and Alan White Index ................................................................................................................