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2004 Annual Report

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2004 Annual Report annualreport Our Values As a sport we value: Achievements and • Our position as Commonwealth Highlights for 2004 02 Games Gold Medallists • Our leading President’s Report 03 role in Australia’s sporting and Chief Executive Officer’s Report 04 community life • Our role in promoting healthy lifestyles • Our commercial and Finance Director’s Report 06 legal responsibilities • Our financial Governance and the Board 08 independence • Innovation, enterprise The Organisation 09 and creativity • Our volunteers, officials and administrators The Sport 10 The Community 18 Our Partners and Sponsors 20 Our Mission Looking Forward 2005 22 As the governing body for the sport in Australia, our mission is to lead, manage and develop the sport of netball by: • Facilitating national and international success and competition • Building Operating Statement 24 higher levels of participation and spectator involvement in the game • Ensuring excellence, relevance and effectiveness within the sport and all associated business activities Contents • Netball matches set two world • The High Performance Program was • In 2004 Netball Australia launched • A new National Marketing and I note with tremendous pride and At the international level, Netball Within the organisation, the drive and I would also like to thank the AANA records in 2004 – firstly the reviewed in 2004 to make sure it the National Insurance Scheme. This Communications Manager was satisfaction that the year has been Australia facilitates regular guidance of our able Chief Executive Council and Member Organisations for Commonwealth Bank Trophy double was aligned with best practice in allowed all Member Organisations to appointed in 2004. The revamped one of growth, development and international competition against our Officer, Lindsay Cane, has seen several their commitment to working towards header in Round 13 of the season sport. The review identified several “tap in” to a national scheme, using Marketing Department was very invigoration. With a new Chief four closest rivals in Jamaica, New new initiatives introduced to ensure we national goals and strategies and their saw a record crowd of 13,436 attend areas where the program could be the large group “buying power” to active during the year and managed Executive Officer and new President Zealand, England and South Africa. have the necessary skills and capacity encouragement throughout my term the games. This record was broken enhanced. The High Performance help negotiate better insurance to increase the level of sponsorship taking on the leadership responsibilities In 2004 the international calendar was to deliver the high quality services our as President. only months later when a new world Program is the flagship program for rates and pass on improved service for the Australian Team, this year, the organisation has seen strengthened with Australia playing 12 members deserve. We have looked We will also look to our valued record netball crowd of 14,339 was the national organisation creating to members. Commonwealth Bank Trophy a lot of change, much of which has international events. Netball Australia at other sports administrations in corporate partners to continue their set in Sydney in November at the pathways for talented netballers to Competition and program levels challenged and excited us, and has committed to play a minimum of examining how we can grow our • A new Chief Executive Officer and support at both the elite and grassroots first Australia vs New Zealand test. rise through the ranks and pursue throughout the organisation. It is resulted in some great achievements. five tests in Australia in 2005. In 2004, organisation and I am delighted at the National President took over the levels so we keep Australia at the Leading the cheering courtside was their talent development to the planned to further develop current the Australia vs New Zealand test strengthening of our alliances in 2004 reins at Netball Australia in 2004, Netball Australia, at the end of 2004, forefront of netball development. the Prime Minister and the Federal highest level. relationships and obtain new series attracted record-breaking with other sports, including AFL and leading and managing a significant comprised of eight State and Territory Opposition Leader. The other two commercial partners in 2005 crowds to all three venues. Cricket. Although netball has one of the My sincere thanks go to the Chief • National television audience year of organisational shift. Member Organisations and a total of tests were attended by sell-out and beyond. highest levels of team participation in Executive Officer and her fine team for numbers increased throughout 337,506 registered individuals. These Netball Australia is proud of the role crowds at their venues. • In 2004 the international calendar Australia, our sport remains less their efforts in a year of great change. the season. The three tests played • At the end of the year Netball people are the ones who make our we play in fostering netball at an was strengthened with 12 tests funded than some smaller sports. In I also express my thanks to the • Australia won the Holden Astra against New Zealand in November Australia rolled out a new-look organisation possible through their international level. In terms of being played against - New seeking to address this, it makes sense individual members of the Board for Netball Test Series against current were televised live by ABC logo that represents membership, annual membership contributions, performance at the international level, Zealand, England and South Africa. to learn from the experience of their loyalty, endurance, direction World Champions, New Zealand, in Television and called live on community, movement and their physical presence within the the Australian Team is currently placed colleagues in other sports and to form and support throughout the year. the deciding third test in Melbourne, ABC Radio, attracting more than universality. communities we serve and the second in the world, behind New • Netball Australia finished the year alliances that are of mutual benefit. by just two goals. The greatest one million viewers to the with a sound financial result, turning multitude of sport development Zealand and holds the Gold medal for Marilyn Melhuish OAM • Australian umpires again were In 2004 we improved overall media margin in any of the three tests television broadcast. a planned deficit of $302,971 into programs they deliver each year. the Commonwealth Games. Our 21 and President among the top ranked in the world. coverage and our media analysis was eight goals. a surplus of $126,484. The better- I would like to acknowledge and Under National Team remains World • A more pro-active media relations Our international umpires are demonstrates this. than-expected financial result in thank the thousands of volunteers Champions and will proudly defend • The Prime Minister of Australia strategy succeeded in engaging identified by IFNA criteria through 2004 allowed Netball Australia to who enrich our sport. their title in 2005 at the World Youth The AANA Board and I will look to made an official uniform media interest and there was an a complex system of accreditation. provide a significant and surprise Championships. the Chief Executive Officer and the presentation to the Australian Team estimated threefold increase in Whilst the best-known faces of Netball financial reward to each member management team in 2005 to provide and farewelled the team on its tour media exposure for the year. Australia are our national teams, we Australia is a world leader in of the national squad at the end strong and clear leadership in bringing of South Africa and England. support a range of competitions, international coaching and umpiring • 337,506 registered participants of the year. the AANA strategic plan to life and together with our Member development and we seek to provide • The Commonwealth Bank Trophy were recorded by Netball Australia through this, deliver benefits, value and • Sponsorship support increased in Organisations, aimed at encouraging substantial support, mentoring and attracted increasingly large crowds last year. targeted services to our members. We 2004 with two new sponsors joining participation in the game and providing development activities to other nations, and overall attendance at will seek to find new ways to support our team and one new promotional important opportunities for players, with a particular emphasis on our own Commonwealth Bank Trophy matches our Member Organisations and partner aligning with Netball. umpires and coaches with talent. region of Asia. Netball Australia is for the season increased by 8.5%. associations at State and local levels Netball Australia annually supports the a core member of IFNA and in 2004 Several organisations approached to ensure the continued growth of the National Championship competitions supported the presence of two • Netball arrived in the “top end” in Netball Australia throughout the year greatest participation sport in Australia. 2004. The first regional game of the investigating new sponsorship for the Open and the 21, 19, 17 and Directors on the international Board Commonwealth Bank Trophy was opportunities. Under age groups where more than of Directors. Our key partner in government, the played in Darwin in June and 350 athletes compete, seeking Australian Sports Commission, has 2004 supported by a sell-out crowd selection and talent identification. been a powerful and supportive ally 02 of over
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