ALLIED ARTISTS MUSIC GROUP An Allied Artists Int'l Company MARKETING & PROMOTION MARKETING PLAN: ROCKY KRAMER "FIRESTORM" World Release Digital Single: 7-30-2019 Street Album: 8-13-2019 MASTER PROJECT AND MARKETING STRATEGY 1. PROJECT GOAL(S): The main goal is to establish "Firestorm" as an international release and to likewise establish Rocky Kramer’s reputation in the USA and throughout the World as a force to be reckoned with in multiple genres, e.g. Heavy Metal, Rock ‘n’ Roll, Progressive Rock & Neo-Classical Metal. Servicing and exposure to this product should be geared toward social media, all major radio stations, college radio, university campuses, American and International music cable networks, big box retailers, etc. 2. OBJECTIVES: Allied Artists, in association with Rocky Kramer, will collaborate in an innovative and versatile marketing campaign introducing Rocky and The Rocky Kramer Band (Rocky, Alejandro Mercado, Michael Dwyer & Matt Grossman) as formidable musicians addressing socially conscious issues, beginning with Rocky's first CD entitled "Firestorm."1 Firestorm will be released internationally, targeting all worldwide2 major markets including North America, the European Union, Latin 1 Firestorm will also be available in 180 Gram Hi Quality Vinyl. 2 Individual marketing plans will be created in each territory. ALLIED ARTISTS INTERNATIONAL, INC. • ALLIED ARTISTS MUSIC GROUP 655 N. Central Ave • 17th Floor • Glendale • California • 91203 455 Park Ave • 9th Floor • New York • New York • 10022 L.A. Tel: 626.330.0600 • N.Y. Tel: 646.350.0009 • Fax: 626.961.0411 Website: www.alliedartists.com • Email:
[email protected] ROCKY KRAMER MARKETING PLAN “FIRESTORM” RELEASE September 15, 2018 _______________ Page 2 America, Russia and Asia.