P e r fu m e your world
RANKING P e r fu m e your world
UNISEX
66,1 million € WOMEN + 19,1% vs 2016 MEN
887,8 million € 574,7 million € + 5,2 % vs 2016 + 3,9% vs 2016
TOTA
1.53 milliard € in 2017 + 5.3% vs 2016
2 FINE P e r fu m e your world
YEAR OF MARKET RANKING OLFACTIVE OLFACTIVE RANKING PERFUME BRAND GROUP LAUNCH SHARE (%) 2016 FAMILY SUB-FAMILY Coco 1 CHANEL Chanel 2001 4,2 1 Chypre Fruity Mademoiselle 2 Chanel N°5 CHANEL Chanel 1921 2,4 2 Floral Aldehydic YVES SAINT 3 Black Opium L’Oréal 2014 2,1 5 Floriental Ambery LAURENT La Vie est 4 LANCÔME L'Oréal 2012 2,1 4 Floriental Woody Belle 5 Lady Million PACO RABANNE Puig 2010 2,0 3 Floriental Edible
6 Alien MUGLER Clarins 2005 1,7 6 Floral Woody
7 J'adore CHRISTIAN DIOR LVMH 1999 1,6 7 Floral Fruity
8 Gabrielle CHANEL Chanel 2017 1,5 NEW Floral Green
9 Diamonds EMPORIO ARMANI L’Oréal 2007 1,4 9 Floriental Fruity
10 Olympéa PACO RABANNE Puig 2015 1,3 8 Floriental Green
11 Miss Dior CHRISTIAN DIOR LVMH 2005 1,3 25 Chypre Fruity
12 Si ARMANI L’Oréal 2013 1,2 14 Chypre Fruity
13 Daisy MARC JACOBS Coty 2007 1,2 13 Floral Fruity
14 Angel MUGLER Clarins 1992 1,1 11 Oriental Edible
15 Bamboo GUCCI Coty 2015 1,0 10 Floral Spicy
4 P e r fu m e your world
YEAR OF MARKET RANKING OLFACTIVE OLFACTIVE RANKING PERFUME BRAND GROUP LAUNCH SHARE (%) 2016 FAMILY SUB-FAMILY
16 Flowerbomb VIKTOR & ROLF L’Oréal 2005 1,0 15 Floral Oriental
17 Coco CHANEL Chanel 1984 1,0 17 Floriental Spicy
18 Chance CHANEL Chanel 2002 0,9 18 Chypre Floral
19 Scandal JEAN PAUL GAULTIER Puig 2017 0,9 NEW Oriental Edible
20 Eternity CALVIN KLEIN Coty 1988 0,8 20 Floral Floral
21 Gucci Bloom GUCCI Coty 2017 0,8 NEW Floral Floral
22 Décadence MARC JACOBS Coty 2015 0,8 12 Floriental Fruity
23 CK One CALVIN KLEIN Coty 1994 0,8 16 Citrus Floral Jimmy Choo 24 JIMMY CHOO Inter Parfums 2011 0,7 22 Chypre Fruity EDP 25 Mon Paris YVES SAINT LAURENT L'Oréal 2016 0,7 21 Chypre Fruity
Because it’s 26 EMPORIO ARMANI L'Oréal 2017 0,7 NEW Floral Fruity You
27 Classique JEAN PAUL GAULTIER Puig 1993 0,7 23 Floriental Ambery
28 Deep Night GHOST Ghost 2001 0,7 24 Floriental Fruity Tiffany&Co 29 TIFFANY & CO Coty 2017 0,6 NEW Chypre Floral EDP Chance Eau 30 CHANEL Chanel 2010 0,6 32 Floral Fruity Tendre
5 P e r fu m e your world
TOP 30 IN TOP 30 OUT
N°8 N°19 N°21 N°37 N°80 N°33
Gabrielle Scandal Gucci Bloom Boss The Scent Chanel N°5 L’Eau Daisy Dream CHANEL JEAN PAUL GAULTIER GUCCI HUGO BOSS CHANEL MARC JACOBS 2016: 19th 2016: 26th 2016: 27th
N°26 N°29 N°30 N°31 N°41 N°32
Because It’s You Tiffany & Co Chance Eau Tendre Aromatics Elixir Gucci Guilty Beautiful EMPORIO ARMANI TIFFANY & CO CHANEL CLINIQUE GUCCI ESTÉE LAUDER 2016: 32nd 2016: 28th 2016: 29th 2016: 30th
6 P e r fu m e your world
OLFACTIVE FAMILIES OF TOP 30 WOMEN FRAGRANCES
Floriental 32,0%
OLFACTIVE SUB FAMILIES OF TOP 30 WOMEN FRAGRANCES
Floral 40% 35,2% Chypre 25,4%
11% Oriental 10% 10% 10% Citrus 7% 2,1% 5,3% 6% 5%
7 P e r fu m e your world
TOP 30 GROUPS
L'Oréal
24%
Chanel
28% Coty 16%
2% 13% Inter Parfums 2% 7% Puig Ghost 8%
Clarins LVMH
8 P e r fu m e your world
TOP 5 WOMEN
2016 2016 2016 N°1 N°2 N3°3
Coco Mademoiselle Chanel N°5 Black Opium CHANEL CHANEL YVES SAINT LAURENT 33,6 million euros 19,5 million euros 17,2 million euros (-1,7% vs 2016) (-5,5% vs 2016) (+20,9% vs 2016)
2016 2016 N4°4 N°5
La Vie Est Belle Lady Million LANCÔME PACO RABANNE 16,5 million euros 16,2 million euros (+4,2% vs 2016) (-8,3% vs 2016) 9 P e r fu m e your world
N°1 Coco Mademoiselle CHANEL
CHYPRE FRUITY
Orange Mandarin Bergamot
Rose Jasmine
Launched in 2001
10 P e r fu m e your world
N°2 N°5 CHANEL
FLORAL ALDEHYDIC
Bergamot Aldehydic Notes
Rose Orris Jasmine Neroli
Vetiver Sandalwood Oak Moss
Launched in 1986
11 P e r fu m e your world
N°3 Black Opium YVES SAINT LAURENT
FLORIENTAL AMBERY
Pear Pink Pepper
Orange Blossom Jasmine
Coffee Vanilla Licorice Patchouli
Launched in 2014
12 P e r fu m e your world
N°4 La Vie Est Belle LANCÔME
FLORIENTAL WOODY
Orange Blackcurrant Pear
Orris Jasmine Orange Blossom
Vanilla Tonka Bean Patchouli
Launched in 2012
13 P e r fu m e your world
N°5 Lady Million PACO RABANNE
FLORAL WOODY
Pear Raspberry
Jasmine Gardenia Orange Blossom
Honey Vanilla Patchouli Cedarwood
Launched in 2010
14 FINE P e r fu m e your world
YEAR OF MARKET RANKING OLFACTIVE OLFACTIVE RANKING PERFUME BRAND GROUP LAUNCH SHARE (%) 2016 FAMILY SUB-FAMILY
1 Sauvage CHRISTIAN DIOR LVMH 2015 7,4 2 Fougere Aromatic
2 1 Million PACO RABANNE Puig 2008 5,6 1 Woody Oriental
3 Bleu CHANEL Chanel 2010 3,7 3 Woody Aromatic
4 Boss Bottled HUGO BOSS Coty 1998 0,7 5 Woody Fruity
5 Aventus CREED Creed 2010 3,1 6 Chypre Leathery
6 Invictus PACO RABANNE Puig 2013 2,8 4 Woody Marine JEAN PAUL 7 Le Mâle Puig 1995 2,1 8 Fougere Ambery GAULTIER Boss The 8 HUGO BOSS Coty 2015 1,8 7 Woody Fruity Scent 9 Armani Code ARMANI L’Oréal 2004 1,7 12 Woody Oriental Only The 10 DIESEL L’Oréal 2009 1,7 9 Fougere Ambery Brave Boss Bottled 11 HUGO BOSS Coty 2010 1,6 13 Fougere Aromatic Night Stronger 12 EMPORIO ARMANI L’Oréal 2017 1,6 NEW Fougere Woody With You 13 Pure XS PACO RABANNE Puig 2017 1,4 NEW Oriental Aromatic
14 Joop! Homme JOOP Coty 1989 1,4 10 Fougere Oriental Diamonds for 15 EMPORIO ARMANI L’Oréal 2008 1,3 11 Woody Ambery men
16 P e r fu m e your world
YEAR OF MARKET RANKING OLFACTIVE OLFACTIVE RANKING PERFUME BRAND GROUP LAUNCH SHARE (%) 2016 FAMILY SUB-FAMILY
16 L’Eau d’Issey ISSEY MIYAKE Shiseido 1994 1,2 14 Citrus Aqueous Allure Homme 17 CHANEL Chanel 2004 1,1 15 Woody Citrus Sport 18 L.12.12 Blanc LACOSTE Coty 2011 0,9 21 Fougere Citrus
19 Cool Water DAVIDOFF Coty 1988 0,9 17 Fougere Woody
20 The One DOLCE & GABBANA Shiseido 2008 0,9 31 Woody Ambery
21 Boss Orange HUGO BOSS Coty 2011 0,8 22 Oriental Woody
22 Eros VERSACE Shiseido 2012 0,8 27 Aromatic Fougere
23 Terre d’Hermès HERMES Hermès 2006 0,8 20 Woody Spicy YVES SAINT 24 Y L'Oréal 2017 0,7 NEW Aromatic Fruity LAURENT 25 Gucci Guilty GUCCI Coty 2011 0,7 19 Fougere Aromatic
26 Fahrenheit CHRISTIAN DIOR LVMH 1988 0,7 28 Floral Woody
Boss Bottled 27 HUGO BOSS Coty 2017 0,7 NEW Oriental Spicy Tonic 28 Spicebomb VIKTOR & ROLF L’Oréal 2012 0,7 26 Woody Spicy
29 He EMPORIO ARMANI L’Oréal 1998 0,7 30 Citrus Floral
30 Gentleman GIVENCHY LVMH 2017 0,7 NEW Woody Spicy
17 P e r fu m e your world
OLFACTIVE FAMILIES OF TOP 30 MEN FRAGRANCES
Fougere 36,5%
Woody 43,4% OLFACTIVE SUB FAMILIES OF TOP 30 MEN FRAGRANCES
29% 29%
Chypre 6,2%
Oriental 5,8% 8% 8% Citrus 6% 6% 6% Floral Aromatic 3,8% 4% 1,4% 3,0% 2% 1%
18 P e r fu m e your world
TOP 30 GROUPS LVMH 17,5%
L'Oréal 16,7%
Coty 18,9%
Chanel 9,6%
Creed 6,2%
Shiseido 5,8% Hermès Puig 1,6% 23,7%
19 P e r fu m e your world
TOP 30 IN TOP 30 OUT
N°12 N°13 N°20 N°40 N°33 N°37
Stronger With You Pure XS The One Bad Armani Code Profumo Polo Red EMPORIO ARMANI PACO RABANNE DOLCE & GABBANA DIESEL GIORGIO ARMANI RALPH LAUREN 2016: 31st 2016: 16th 2016: 18th 2016: 23rd
N°24 N°27 N°30 N°41 N°55 N°34
Y Boss Bottled Tonic Gentleman Boss Bottled Intense 1 Million Privé Kouros YVES SAINT LAURENT HUGO BOSS GIVENCHY HUGO BOSS PACO RABANNE YVES SAINT LAURENT 2016: 24th 2016: 25th 2016: 29th
20 P e r fu m e your world
TOP 5 MEN
2016 2016 2016 N°1 N°2 N°3
Sauvage 1 Million Bleu CHRISTIAN DIOR PACO RABANNE CHANEL 30,4 million euros 23 million euros 15,4 million euros (+26,9% vs 2016) (-9,5% vs 2016) (+6,5% vs 2016)
2016 2016
N°4 N°5
Boss Bottled Aventus HUGO BOSS CREED 13,4 million euros 12,9 million euros (+7,1% vs 2016) (+17,2% vs 2016) 21 P e r fu m e your world
N°1 Sauvage CHRISTIAN DIOR
FOUGERE AROMATIC
Bergamot Pink Pepper Pepper
Elemi Cistus Lavender Geranium
Vetiver Patchouli Cedarwood
Launched in 2015
22 P e r fu m e your world
N°2 1 Million PACO RABANNE
WOODY ORIENTAL
Mandarin Grapefruit Mint
Cinnamon Rose
Vanilla Amber Tonka Bean Patchouli
Launched in 2008
23 P e r fu m e your world
N°3 Bleu CHANEL
WOODY AROMATIC
Bergamot Grapefruit Mint
Nutmeg Jasmine Cistus
Vetiver Patchouli Cedarwood
Launched in 2010
24 P e r fu m e your world
N°4 Boss Bottled HUGO BOSS
WOODY FRUITY
Apple Bergamot
Cinnamon Geranium
Vanilla Vetiver Cedarwood Sandalwood
Launched in 1998
25 P e r fu m e your world
N°5 Aventus CREED
CHYPRE LEATHERY
Apple Pineapple Bergamot
Jasmine Rose
Patchouli Leather Oakmoss
Launched in 2010
26 CONTACT P e r f u m e yo u r wo r l d
Sozio 6, Rue Barbès - CS80050 92532 Levallois-Paris cedex - France Phone: +33 (0) 1 81 93 00 60 Fax: + 33 (0) 1 81 93 00 98 [email protected] www.jesozio.com