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1 :30-3:30 pm Opening, America 200 Exhibit Philadelphia A t Alliance 251 South 18th treet a Rittenhouse Square 2 2:30-4:30 pm Opening, Energy Conscious De ign The Drexel Building 15th and Walnut Streets ---=-=----=-- 3 3:30-5:00 pm Opening, AIA Honor Awards Exhibit C tre Square 15th and ark

Monday3 May The Theme Seminars will the design of physical 3 AIA Research Corpor Qn Staff give you an opportunity to spaces. Seminars will be 8 Augustu B r T eme Semi ars 3 Law ence Halprin pe sonally access the nut limited to small groqps, all 7 Joe Ka 2:30-3:45 pm and anct bolts of how you make mee ng in elegant board 10 A an Levy 4:00- : 0 pm public information public, ooms in found spaces up 12 Don Mile and, more importantly, why and down Chestnut treet. 11 Doreen Nelson and ➔ Frank 0. Ge ry Y, u d want to bother to do Filbert 4 Joseph Passonneau i in the fir t place. re, 9 John Pastier architects can learn how o 1 Jona Salk describe their ideas abou 5 Jivan R. Tabibian 2 Ron Id and Marle_y Thomas 2 6 Richard Weinstein Market Seminar themes, locations, and 11 biographies on reverse side.

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Wednesday5 May Wednesday offers yet an­ 12 Erne t Burden other opportunity for deal 8 Ivan Chermayetf Theme Seminars 3 William Fetter ing with a great range of 13 Donald P. Greenberg 2:30-3:45 pm and methods and systems for 8 Theodore Hershberg 4:00-5:30 pm gaining.accessto the Art;hi­ 6 Don Higgins tecture of Information. Inti­ 2 Steve lzenour 10 Stanley King mate, informal seminars led Filbert 9 Aaron Marcus by leaders in the fields. of 1 Doreen Nelson and architecture and design will Frank O. Gehry allow for an easy exchange of 7 Society of Environmental Graphic Designer (John Berry, information and conversation. John Follis, Massimo Vignelli) 2 Market 4 Michael and Susan Southworth s 1 Richard Saul Wurman C') Seminar themes, locations, and 7 ... biographies on reverse side 9

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Walnut c ■ ■-----■-....--I --,...,... I ,,.-..-., • --..-,.---- lawren e Halprin pe sonally access the nut limited to small gm s, all Joe Kaz 2:30-3:45 pm and and bolts of how you ma e meelin� in elegant board AID L�vy 4:00-5:30 pm public inf"°rmation public, ooms in found spaces up Don Miles and, more imporlantly, hy and do n Ches t Street. Doreen Nelson an Fran 0. Gehry �ou'd w-an to bother to do 4 Joseph Passonneau i in the first P. ace. He-re, 9 John 'Pastier architects can learn how to 1 Jona SaJk describe their ideas abou 5 Jivan R. Tabibian 2 Ronald al1d Marie)' Thomas 2 6 Richard Weinstein ... Market Seminar themes, locations, and .$ 11 C s biographies on reverse side. ....('> 3 s 7 .... s ...... 6 s 8 .... Chestnut Sansom

Walnut

Wednesday 5 May Wednesday offers yet an­ 12 Ernest Burden other opportunity for deal­ 8 Ivan Chermayeff Theme Seminars 3 William Fetter ing with a great range of 13 Donald P. Greenberg 2:30-3:45 pm -and methods and systems for 8 T heodore Hershberg 4:00-5:30 pm gaining access to the Archi­ 6 Don Higgins tecture of Information. Inti­ 2 Steve lzenour 10 Stanley King mate, informal seminars led Filbert 9 Aaron Marcus by leaders in the fields of 1 D oreen Nelson and architecture and design will Frank 0. Gehry allow for an easy exchange of 7 Society of Environmental information and conversation. ity Graphic Designer (John Berry, C Hau John Follis, Massimo Vignelli) 2 ... Mark s et 4 Michael and Susan Southworth 0) -� 1 Richard Saul Wurman .... C s � ....('> s Seminar themes, locations, and .... s bio_graphies on reverse side 9 .... s 8 Chestnut ....� Sansom 13

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Wednesday 5 May The last day of the conven­ 1 8:30-9:30 am tion will center on Ritten­ Lucky to Have Bucky Celebration Squared Holy Trinity Church house Square,one of William Rittenhouse Square 8:30 am-noon Penn's original five. We will start the day early with 9:30-11:00 am Celebration Squared thought-provoking words RiUenhouse Square from our own R. Buckminster s 2 The Curtis Institute of Music Fuller at the Church of the ....co 3 Design Research Holy Trinity on the Square. 4 Knoll International Then we will gather outside 5 The Philadelphia Art Alliance for a celebration of the 1 11:00-Noon Square, complete with mu­ Awards Presentation Holy Trinity Church sic and a bit of continental R1ttenhous� Square breakfast, after wh;ch we will re-convene in the More information on reverse side Church for the Award Ceremonies.

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Monday- the first full day of the conventipn - will be filled with hospitality and personal attention. Ar hi­ tects will open theil' of{ices to you during the mornmg, and then, for lunch, YOlJ'II have a chance to meet ttre people who have made it to the top of the heap! Chair­ men f boards, dfrectors of muse ms, top city offi ials, presidents of anks and 4s s cultural leaders-will _be your 51 9 S7 hos�s at box lunches served 31 36 43 6 53S5 42 7 In.executive offices. An /A 69 71 6 2 absolute must, this program 34 1 10 8 �; 41 1J 40 will further define that pa 21-35 1 16 49 6�o 3 of th Architecture of Infor­ 4 1 2 25 mation that is dependent --50 C S 3 2� 6020 �3 7 upon perso_nal descriptions 47 38 13 of what and why people,do 5 what they do where they do it. Hosts and locati ns elow this map is currently under investigation at known as Southwest Square, and 9 John Pastier, "Print Media and 6 Richard Weinstein, 2:30-3:45 p.m.: 7 Society of Environmental Graphic Signature Against the Sky, 2 May, Cornell University where Dr. Green­ renamed in 1825 for the astrono­ Urban Information - The Role of "If We Get What We Deserve, Why Designers (John Berry, John Follis, 10:00-11 :00 am; 3 May, 3:00-4:00 Thursday 6 May is Wednesday 5 May berg is Director of the Program for mer/clockmaker David Rittenhouse, Newspapers and Local Magazines Can't We Get What We Want?"; Massimo VigneUi), "Environmental am. On Sunday morning, May 2, Computer Graphics and Professor the square is one of the most pres­ in Stimulating or Stifling Public 4:00-5:30 p.m.: "How to Speak the Theme Seminars and Communications Graphics", Channel 10 will present a special the Morning After of Architecture in the College of tigious residential areas of the city, Consciousness", John Wanamaker New Zoning Language", Provident Philadelphia National Bank, Audi­ TV showing of "Signature Against 2:30-3:45 pm and Architecture, Art & Planning. the site of the annual spring Flower 10:00 am-5:00 pm Store, Regency Room, 13th and National Bank, Board Room, Broad torium, Broad and Chestnut Streets, the Sky," a fine film on the work of Mart, and the mecca of the center Chestnut Streets, 3rd Floor, 30 and Chestnut Streets, 2nd Floor. 4 :00-5 :30 pm 8 Theodore Hershberg, "The New Basement. 100 seats. Louis I. Kahn. The Society of Environmental De­ city lunch crowd during summer And don't leave town afte1 seats. 25 seats. Urban History: Interdisciplinary Re­ 200/200/200, 2-8 May, 1234 Mar­ Seminars given twice except signers is a developing professional noon hours, and of musicians and the "close" of the conven­ Pastier has been one of the half Weinstein represents the political search at the Philadelphia Social ket Street. A celebration of contri­ where noted society dedicated to the advance­ their followers during summer eves. tion. There's still lot's mor dozen journalists writing solely ari' realities involved in communicating History Project", Western Savings butions-events, places, buildings, ment of graphics and signage within Then, as trumpets sound the assem­ the physical world. Former Archi­ the possibilities for intensive urban "Techniques of Vis­ Bank, Dining Room, Broad and laws, ideas-that have increased happening on Thursday 12 Ernest Burden, the built environment. Their work­ bly and balloons ascend, we shall tecture Critic for the Los Angeles development. He is a Consultant in ual Presentation", The Ballinger Chestnut Streets. understanding of the urban setting 6May: shop will include an audiovisual return to the church at 11:00 for the Times and Associate City Planner Urban Design and has accom­ Company, 841 Chestnut Street, 12th As Director of the Philadelphia So­ over the 200 years of our history. presentation dealing with the plan­ Awards Ceremonies. Industrial Tours: Register at the for the Los Angeles City Planning plished such projects as the master Floor. 20-25 seats. cial History Project, Hershberg has Representatives from each of the 50 ning, programming and designing For our final evening, the splen­ Host Chapter Lounge, Delaware Department, Pastier has written plan for 300 acre commercial and For more than ten years, Ernest developed a detailed, computerized states will name four projects that of graphic elements within an envi­ dour of Philadelphia is yours ... in Valley Suite, tours leave at 10:00 articles in Architecture and Urban­ residential complex in Dallas, Burden has been designing and pre­ study of Philadelphia's growth that deserve special recognition. These ronment, both for identification and sound. sight, and lights. At 7:30 from the Sheraton. ism, Design and Environment and Texas. He is currently involved as senting architectural slide shows. has not only revolutionized our will be exhibited during the information purposes as well as the there will be a special concert for Here's an experiment lo see if ye the Encyclopedia Americana An­ Project Director in the innovative His training and experience in the knowledge of the American past and convention. visual enhancement of a space. The us, performed by the world re­ out there are interested in seeir nual, and has received the Public plan for the Museum of Modern Art practice of architecture has led to a the world-wide study of history, but workshop will be led by: John Berry, nowned Philadelphia orchestra, how and where what you specif) Information Award from the Cali­ expansion program, creating an unique understanding of the prac­ our way of seeing and understand­ Smith Hinchman & Gryllis, Inc. and conducted by Eugene Ormandy Tops of Tall: made the way it is. Five local in­ fornia Council of the American important precedent for commercial tical problems inherent in presenting ing urbanization. His ground-break­ Chairman of the Board of Directors, himself. Designed not only to dis­ One of the best ways of learning dustries have offered buses, ho! Institute of Architects. and cultural mixed-use buildings. architectural projects and the exper­ ing research and innovative meth­ SEGO; John Follis, President, Follis play the brilliance of the orchestra, about our physical environment is pitality, and tours of their planti tise to solve them. His interest in odology have the potential for 1 Jonas Salk, "Visualization of Com­ and Associates Board Member, but of this building masterpiece as by finding new ways of seeing it. they are able to attract a reason• architectural rendering and photog­ affecting the way we allow our cities plex Ideas", Peale House, North Tuesday 4 May SEGO; Massimo Vignelli, Vignelli & well, the program promises to be a Here's a list of tall buildings which able number of participants. If raphy culminated in the design and to develop in the future. Gallery, 1811 Chestnut Street, Associates. treat. Following the concert, center have access to spectacular views. you're interested in seeing the production of Architectural Delinea­ Ground Floor, 60 seats. is for Business 6 Don Higgins, "Photo-Communica­ city Philadelphia will turn on for the Some are for pay, some not; but all manufacturing process, please si tion: A Photographic Approach 4 Michael and Susan Southworth, While well-known for his medical tions", Provident National Bank, Citylights Celebration: residents will give you a new and informative up below. The tours offered are: and a Breather (1971, McGraw Hill). The techniques "Communicating the City", Eshbach, achievements and as the Founding Board Room, Broad and Chestnut and building owners throughout view of the city. Between the rivers Bethlehem Steel: A tour through he will demonstrate at his workshop Glass, Kale & Associates, 1510 Director and Resident Fellow at the Streets, 2nd Floor. 25 seats. the city will light their lights, Phila­ you will see the plan framework their research labs and their Beth Check out the bevy of tours will provide a totally new creative Chestnut Street, 5th Floor. 20 seats. Salk Institute for Biological Studies, Higgins brings almost 30 years of delphia '76, Inc. is sponsoring a given to William Penn's "great lehem plant. See a basic oxygen to tool for making visual presen.tations. Architect Planner Michael South­ Salk has had a continuing interest available you all day long expertise in the visual presentation fireworks display, and a photog­ Towne" by his surveyor, Thomas furnace, structural shaper mill, an worth and City Designer Susan raphy marathon has been arranged in architecture. His view of biology today, and every other day 8 Ivan Chermayeff, "Communication of entertainment, architectural, edu­ Holme, in 1682. Beyond this, over forgings shop. Return through his Southworth are well-known for their to record the brilliant occasion. not only as a science but as a basic of the convention. The in Architectural Environments", cational and industrial subjects to the sprawl of New Jersey to the toric Bethlehem. delightful and yet extraordinarily in­ Bring your camera, and capture a cultural discipline with unifying po­ Western Savings Bank, Board Room, bear on the problems of architec­ east, the Navy Yard to the south, C. E. Glass: A tour of their plant schedule is in your registra­ formative maps of Lowell and view of the American city in all its tential for the relationships that exist Broad and Chestnut Streets, 5th tural presentation. Well-known for and the city of row houses to the in Cinnaminson, N.J., will show th tion kit. Then, on Tuesday Boston which have virtually made sparkling glory, 10:30-10:45. Then between man and the physical uni­ Floor. 75 seats. the rigor of his photography, cine­ west and north, can be seen the production of glass from sand to both of these places into school­ wander back inside to the Academy verse will lead to the very broadest evening, we have a particu­ One of the stellar figures in graphic matography, writing and scoring, Greater Delaware Valley. finished product. houses of learning. Their major House for a night you will remem­ interpretation of our theme. larly special tour: 3 by M/G. design, Chermayeff is associated Higgins explains with precision how Penn Mutual: 51 O Walnut Street. Knoll International: Spend an in­ work has included re-use plans for ber! Wear your dancing shoes and This festive, informative, hospitality­ not only with his own graphic design his scripts, camera, music, sound­ Visitor's Center and Observation spiring few hours at the Knoll fac­ 5 Jivan R. Tabibian, "Information old neighborhoods and buildings, dance the night away at the City­ filled evening in and around three firm, Chermayeff & Geismar Asso­ effects and simplified graphics Deck. Two theatres, exhibits, glass tory in East Greenville, Pa. to see About the Environment - Context designs to enhance the education/ Lights Ball: ballroom dancing to new buildings by Philadelphia's ciates, but is also a partner in Cam­ make connections in terms of elevator to the top of the insurance the manufacturing process for and Meaning", The Girard Bank, communication function of cities, the music of Howard Lanin, rock award-winning firm, Mitchell/ bridge Seven Associates. He has a architectural communication. office building. Mitchell/Giurgola much of their line. Conference Room, 3 Girard Plaza, and research in large-scale design music by Johnny's Dance Band, Giurgola. Meet at 9:00 pm at the long history of dealing with archi­ Associates, 1972. $1.40 entrance Rohm & Haas: This tour will go to 37th Floor, South Penn Square. 2 Steve lzenour, "Symbols and Signs theory and methods. chamber music by Cimus, plus Penn Mutual building at 530 Walnut tectural communications problems; fee. the Plastics Engineering Laborato1 50 seats. in the American City", Wallace, other musical surprises, including Street and enjoy the view and the projects include the Boston Transit 1 Richard Saul Wurman (4:00 p.m. PSFS: 12 South Twelfth Street. in Bristol, Pa., where all experi­ One of the wizards of observation McHarg, Roberts & Todd, one of Philadelphia's best Mum­ exhibition "Philadelphia" and their system, airports, the Montreal and only), "The Architecture of Informa­ Special viewing from private top mental work is done. and verbal criticism of what's hap­ 1737 Chestnut Street, 9th Floor. mer's string bands. The Frog res­ Bicentennial exhibition. At 10:00 Osaka World's Fairs, Independence tion", Peale House, North Gallery, floor of the office building. Exhibit Spitz Space Systems: See the pening in our world today, Tabi­ 20-25 seats. taurant's exquisite cuisine will give sharp the Living History Center, National Historical Park's Visitors 1811 Chestnut Street, Ground Floor. 9:00-5:00 weekdays. Howe & extraordinary planetarium facilitie bian's scholarly, critical analysis of An Associate of Venturi and Rauch you all the energy you will need - 6th and Race Streets, will be your Center in Philadelphia, and numer­ 60 seats. Lescaze, 1929. at Spitz, and stop along the way at planning, psychology, performance and design critic at the University of choose from a full range of crepes, hosts, and you will have a chance ous other public buildings. Cher­ For a long-time identified with mak­ City Hall Tower: Broad and Market the Brandywine Museum and Lon� and design have been widely pub­ Pennsylvania, lzenour is largely re­ and enjoy the open bar and flow­ to see the new IMAX film "Amer­ mayeff is a member of the Board of ing public information public about Streets, N.E. corner. Observation wood Gardens. lished. Tabibian has taught man­ sponsible for the recent Bicentennial ing champagne. ican Moments." As you walk be­ the International Design Conference the physical environment, Wurman walk at William Penn statue base, Willet Stained Glass Studios: An agement, urban design, social psy­ exhibitions at the Smithsonian Insti­ ° chiatry and planning at various uni­ tween the two, stop and have a in Aspen. tution's Renwick Gallery and at the has produced many books and ex­ the ultimate 360 view of the city­ if stained glass is your bag, visit th look at the Liberty Bell in its new hibits, directed conferences, and free. John McArthur, Jr., 1871. Willet Stained Glass Studios in versities, including the University of 3 William Fetter,' 'Computer Graphics Whitney Museum of American Art. And Don't Forget: Southern Calfornia, where he is Pavilion. The building will be open developed this attitude in the work Centre Square: 1500 Market Street. Chestnut Hill. and the Urban Perception", Provi­ 10 Stanley King, "Designing a Design­ Stouffers, Top of Centre Square, Sylvan Shemit currently Associate Director of the to us from 10:00 pm to midnight, of his firm, Murphy Levy Wurman, Chestnut Street Visited and Re­ Atlantic Richfield: dent National Bank, Auditorium, In", Murphy Levy Wurman, 1214 41st Floor west tower. Restaurant lighting Institute for Planning Education. He courtesy of Independence National and as a Director of the Group for visted, 2-8 May, The Peale House, designer, will conduct a 4! 17th and Chestnut Streets, 13th Arch Street, 2nd Floor. 25-30 seats. and cocktail lounge, reservations is a member of the Board of the Historical Park. This is a ticketed Environmental Education, GEE! 1811 Chestnut Street. The develop­ minute study tour of Atlantic Rich­ Floor. 50 seats. King is a practicing architect, hon­ suggested (or try to sneak a peak International Design Conference in event, limited to 850, so be sure to Wurman serves on the Board of the ment of a city street over a 100-year field's landscaped offices lighted One of the pioneers in computer ored and acknowledged for his ac­ during the morning). LO 3-9494. Aspen and was co-chairman of the pick your tickets up on Monday or International Design Conference in period will be examined in great from the furniture! graphics and computer generated complishments in the field of envi­ Vincent G. Kling and Partners, 1973. 1973 conference. An extraordinary Tuesday only at the Host Chapter Aspen and was chairman of the detail in this exhibit. Views of Chest­ A special opportunity: the Gen animated film, Fetter is perhaps best ronmental education. He is admired Lewis Tower: 225 South Fifteenth personality. Lounge. 1972 conference, "The Invisible nut Street in the 1870's will be eraf Building Contractors' AssocJ known for the computer graphics for his architectural urban concept Street. Penthouse Restaurant and City." His publications include juxtaposed with computer printouts ation will conduct tours of two 2 Ronald and Marley Thomas, 2:30- accomplished for the Boeing Com­ designs and for the development of Cocktail lounge, 33rd floor of office Making the City Observable, Man­ from the Philadelphia Social His­ sites, Market Street East, and a 3:45 p.m.: "The Architecture of pany, including cockpit visibility citizen participation, largely through building, reservations suggested, Made Philadelphia and The Nature tory Project, describing the people power plant under construction. Understanding"; 4:00-5:30 p.m.: studies, human figure anthropomet­ the use of Design-Ins. After showing Kl 5-7520. Howard Hall, 1929. of Recreation. who lived and worked on the street They will also sponsor a trip to th "How to Spec an 'Interface', Detail rics, structural studies and others us how a Design-In is designed, 1818 Market: 1818 Market Street. and what they were doing during Food Distribution Center, the an 'Input', and Supervise a 'Pro­ for the major aircraft proposals dur­ King will conduct an all-day work­ General viewing from unoccupied that period, and a specially com­ world's largest. gramming Process' ", Wallace, ing the 1960s. His workshop will shop for professionals, spouses, Wednesday 5 May 31st floor of office building. Ewing missioned photographic panorama McHarg, Roberts & Todd, explore the important relationship companions and children on 6 May. Cole Erdman & Eubank, 1975. Town Hall 1976: Penn Mutual Life of the street as it is today, by 1737 Chestnut Street, 9th Floor. between these developments and Celebration Squared Hilton Hotel: 3400 Civic Center Insurance Company, 19th Floor, 9 Aaron Marcus, 2:30-3:45 p.m.: Howard Bruner. 20-25 seats. the automatic and graphic simula­ 8:30 am-noon Blvd. Views from the top floor Independence Square, 9 am-5 pm. tion of space movement in architec­ "Developing a Crash Course in Neighborhood participants and na The Thomases are co-Directors of Graphics: Who, What, Why, When, Frank Furness Exhibit. The work Restaurant and Cocktail Lounge, the Attic & Cellar Studios, a profes­ ture and urban design. Fetter con­ of architect Frank Furness embod­ reservations suggested, EV 7-8333. tionally-known respondents will ducts teaching and research in Where, How"; 4:00-5:30 p.m.: "Dia­ Not only is Philadelphia for­ review the achievements, failures, sional collaborative made up of gramming the Environment: a Sur­ tunate to have the Bicenten­ ied the progressive spirit and as­ Geddes Brecher Qualls Cunning­ architects, community planners, computer graphics at Southern Illi­ surance that characterized the ham, 1974. promises and problems of housing nois University at Carbondale and is vey", John Wanamaker Store, nial, we are also Lucky to production. Name-brand respond­ communications specialists, an ur­ Regency Room, 13th and Chestnut Victorian era. The exhibit centers High Rise North: 39th and Locust ban historian and an educational the author of Computer Graphics in Have Bucky. on Furness' banks, railroad build­ Walk. Roof top (26th floor) lounge, ents include Charles Bowser, Dr. Communication. Streets, 3rd Floor. 30 seats. Heinz von Foerster, Leon Weiner, specialist. Drawing on these inter­ Marcus has exhibited, published At 8:30 promptly, legendary Bucky will ings, and other institutional-scale University of Pennsylvania student share his thoughts, hopes, dreams Richard Farson, Michael Brill and disciplinary skills, the members of 13 Donald P. Greenberg, "Potential and lectured widely on his profes­ projects in the Philadelphia area. It apartment building. Eshbach Pul­ and wisdom with us, in the splen- Christopher Weeks. Again, you mu� the Studio have developed a com­ Use of Interactive Computer sional work in the fields of graphic will be housed in the Girard Bank, linger Stevens & Bruder, Perkins dour of the Church of the Holy sign up at the Host Chapter Lounge munication and programming capa­ Graphics for the Energy Evaluation design, computer graphics and vis­ Broad and Chestnut, designed by & Romanach, 1969. Trinity, designed by John Notman $45 fee. bility which integrates non-design of Residential Buildings", Drexel ual poetry/ conceptual art. His range Furness in association with McKim, Society Hill Towers: 210, 220, 230 (1810-1865). influences such as social, eco­ Building, 15th and Walnut Streets, of expertise has led to the develop­ Mead & White, New York City. Locust Street. Private apartments, nomic, programing and social fac­ Ground Floor. 45 seats. Following Bucky's talk, from so try to meet somebody who lives ment at Princeton's School of Archi­ Philadelphia's Neighborhoods, tors upon physical design problems. Greenberg has long been involved 10:00-11 :00, coffee, croissants and here. Both river and city views are texture and Urban Planning of what 2-8 May, The City Planning Com­ Their work has had a profound im­ in research bridging the disciplines a musical fare will be served on extraordinary. I. M. Pei, 1960, 1961. is perhaps the best course in any mission, 14th Floor, City Hall Annex. pact on the field of environmental of architecture, engineering and the square, with ancillary hosting Fidelity Mutual Life Insurance school of architecture in the coun­ Photographs, maps, and written education and environmental prob­ computer graphics. His seminar will generously offered to us at the four Company: 3 Girard Plaza, South try on the subject of making the city materials on 10 of Philadelphia's lem solving. deal with the new possibilities for corners of the square by The Curtis Penn Square. A beautiful view from observable. distinctive neighborhoods will be predicting residential energy con­ Institute of Music, Design Research, the top, almost like sitting on Billy featured in this exhibit prepared by sumption through the use of Doreen Nelson and Frank 0. Gehry Knoll International and The Phila­ Penn's lap. You'll have to talk your (2:30 p.m.only), h S h ol oom: the Philadelphia Planning Com- advanced interactive computer _ �� � _.9 � .� delphia Art Alliance. Originally way in. Vincent G. Kling and Part- society of Environmental Graphic known as Southwest Square, and Signature Against the Sky, 2 May, Design-In: Walnut Street Theatre, PSFS Tour: Designers (John Berry, John Follis, renamed in 1825 for the astrono­ 10:00-11:00 am: 3 May, 3:00-4:00 Thursday 6 May is 9th and Walnut Streets, 4th Floor Tours and Tuesday, May 4, 1 :30-3:00 pm Thank You Massimo Vignelli), "Environmental mer/clockmaker David Rittenhouse, am. On Sunday morning, May 2, Forum, 10:00 am-2:00 pm. Wednesday, May 5, 9:30-11:00 am and Communications Graphics", the square is one of the most pres­ Channel 10 will present a special the Morning After Bring your whole family! Canadian Guest Events Fairmount Park East Tour: Graham Foundation for Ad­ Philadelphia National Bank, Audi­ tigious residential areas of the city, TV showing of "Signature Against Architect Stanley King will give us 10:00 am-5:00 pm Wednesday, May 5, 9:30-12 noon torium, Broad and Chestnut Streets, the site of the annual spring Flower the Sky," a fine film on the work of the opportunity to learn more about Tour reservations were accepted on vanced Studies in the Fine Mart, and the mecca of the center a first-to-register basis by the Phila­ Arts, for partial sponsorship Basement. 100 seats. Louis I. Kahn. And don't leave town after the participatory design process. Fairmount Park West Tour: The Society of Environmental De­ city lunch crowd during summer The Design-In is a method for involv­ delphia Chapter. Additional infor­ Wednesday, May 5, 9:30-12 noon of America 200; 200/200/200, 2-8 May, 1234 Mar­ signers is a developing profession&! noon hours, and of musicians and the "close" of the conven­ ing citizens of all ages in perceiving mation and tickets may be obtained ket Street. A celebration of contri­ Herman Miller, Inc., for their society dedicated to the advance­ their followers during summer eves. tion. There's still lot's more and designing their environment. at the Host Chapter Registration butions-events, places, buildings, assistance with the Energy ment of graphics and signage within Then, as trumpets sound the assem­ Sign up ahead at the Host Chapter Area in the Delaware Valley Suite of Host Chapter laws, ideas-that have increased happening on Thursday the built environment. Their work­ bly and balloons ascend, we shall Lounge. The space at the Walnut is the Sheraton Hotel. New reserva­ Conscious Design exhibition, understanding of the urban setting 6May: shop will include an audiovisual return to the church at 11:00 for the graciously donated by The Walnut tions will also be accepted. Please 1976 Host Chapter: furniture and lounge; Awards Ceremonies. over the 200 years of our history. check with the Host Chapter regard­ presentation dealing with the plan­ Industrial Tours: Register at the Street Theatre, Alfred Stites, direc­ Paul C. Harbeson, AIA, President, Knoll International Inc., for For our final evening, the splen­ Representatives from each of the 50 ning, programming and designing Host Chapter Lounge, Delaware tor. Assisting King will be Dr. Aase ing time and price of the following Philadelphia Chapter dour of Philadelphia is yours . . in states will name four projects that their generous sponsorship of of graphic elements within an envi­ Valley Suite, tours leave at 10:00 am Eriksen, director of Philadelphia's tours: Peter A. Piven, AIA, Host Chapter sound, sight, and lights. At 7:30 deserve special recognition. These ------the opening Keynote Fable ronment, both for identification and from the Sheraton. Built Environment Education Center. Convention Chairman will be exhibited during the Circ I es and Squares Tour: information purposes as well as the there will be a special concert for Here's an experiment to see if you Be there for the happening! Peter F. Arfaa, AIA, Executive Direc­ event; us, performed by the world re­ convention. Sunday, May 2, 9:30 am-12 noon visual enhancement of a space. The out there are interested in seeing No charge. Monday, May 3, 1 :30-4:00 pm tor, Philadelphia Chapter Metalstand Company, for workshop will be led by: John Berry, nowned Philadelphia orchestra, how and where what you specify is Tuesday, May 4, 9:30 am-12 noon Committee Chairmen: sponsorship of Celebration Smith Hinchman & Gryllis, Inc. and conducted by Eugene Ormandy Tops of Tall: Architectural Study Tour Departs: made the way it is. Five local in­ America 200: Charles Hough, Squared; Chairman of the Board of Directors, himself. Designed not only to dis­ One of the best ways of learning Evening Independence Tour: dustries have offered buses, hos­ Benjamin Martin SEGD; John Follis, President, Follis play the brilliance of the orchestra, about our physical environment is Sunday, May 2, 9:30-11 :30 am National Endowment for the pitality, and tours of their plants if American City in the Schools: and Associates Board Member, but of this building masterpiece as by finding new ways of seeing it. Monday, May 3, 1 :30-3:30 pm Arts, Architecture + Environ­ they are able to attract a reason­ Bicentennial Exhibits Arthur Jones SEGD; Massimo Vignelli, Vignelli & well, the program promises to be a Here's a list of tall buildings which Tuesday, May 4, 9:30-11:30 am able number of participants. If Architects Book Center: mental Arts Program, for the Associates. treat. Following the concert, center have access to spectacular views. you're interested in seeing the America 200: Art Alliance, Ritten­ Society Hill Tour: Hermine Mitchell funding of Cine City; city Philadelphia will turn on for the Some are for pay, some not; but all manufacturing process, please sign house Square, 251 South 18th Street Sunday, May 2, 9:30-11:30 am Architects Holiday: Michael and Susan Southworth, Citylights Celebration: residents will give you a new and informative The New Philadelphia Story, "Communicating the City", Eshbach, up below. The tours offered are: 200/200/200: 1234 Market Street Monday, May 3, 9:30-11 :30 am Melvin Brecher, FAIA and building owners throughout view of the city. Between the rivers A tour through for partial sponsorship of Glass, Kale & Associates, 1510 Bethlehem Steel: Tuesday, May 4, 9:30-11 :30 am Chestnut Street Spaces: Mark Ueland the city will light their lights, Phila­ you will see the plan framework their research labs and their Beth­ Chestnut Street, 5th Floor. 20 seats. Wednesday, May 5, 1 :30-3:30 pm Cine City: Alan Greenberger Phila., Pa., An Abbreviated delphia '76, Inc. is sponsoring a given to William Penn's "great lehem plant. See a basic oxygen Other Exhibits Architect Planner Michael South­ City Lights Ball: Charles E. Broudy Guide to Philadephia; fireworks display, and a photog­ Towne" by his surveyor, Thomas furnace, structural shaper mill, and Valley Forge/Millgrove Tour: worth and City Designer Susan Exhibits: Walter Moleski Philadelphia Magazine, for raphy marathon has been arranged Holme, in 1682. Beyond this, over forgings shop. Return through his­ General Services Administration Sunday, May 2, 9:30 am-1 pm Southworth are well-known for their Graphics: Barry Eiswerth to record the brilliant occasion. the sprawl of New Jersey to the toric Bethlehem. Second Biennial Design Awards Tuesday, May 4, 9:30 am-1 pm the printing of Phila., Pa.; delightful and yet extraordinarily in­ Bring your camera, and capture a Host Chapter Socials: Peter Luquer east, the Navy Yard to the south, C. E. Glass: A tour of their plant Program: 1234 Market Street Rohm and Haas, for partial formative maps of Lowell and view of the American city in all its Olde City Tour: Sounds: Alvin H. Holm, Jr. and the city of row houses to the in Cinnaminson, N.J., will show the Boston which have virtually made sparkling glory, 10:30-10:45. Then Energy Conscious Design: AIA Re­ Sunday, May 2, 1 :30-3:30 pm Neighborhood Guides: Hyman Myers sponsorship of America 200 west and north, can be seen the production of glass from sand to both of these places into school­ wander back inside to the Academy search Corporation, Drexel Building, Monday, May 3, 9:30-11 :30 am Philadelphia Biggies: Michael Erdman and for the contribution of Greater Delaware Valley. finished product. houses of learning. Their major House for a night you will remem­ 15th and Walnut Streets Tuesday, May 4, 1 :30-3:30 pm Phi/a. Pa.: Samuel Crothers, Ill Penn Mutual: 510 Walnut Street. Knoll International: Spend an in­ their product in the hanging of work has included re-use plans for ber! Wear your dancing shoes and Wednesday, May 5, 9:30-11 :30 am Pomp and Circumstance: Visitor's Center and Observation spiring few hours at the Knoll fac­ Frank Furness Exhibit: Girard Bank, both the America 200 and old neighborhoods and buildings, dance the night away at the City Gerald M. Cope ­ Deck. Two theatres, exhibits, glass tory in East Greenville, Pa. to see Broad and Chestnut Streets Rittenhouse Square Tour: Chestnut Street Visited and designs to enhance the education/ Lights Ball: ballroom dancing to Tickets: Wesley M. Heilman, Ill elevator to the top of the insurance the manufacturing process for Sunday, May 2, 1:30-3:30 pm communication function of cities, the music of Howard Lanin, rock Chestnut Street - Visited and Tours: Peter Saylor Revisited exhibitions; office building. Mitchell/Giurgola much of their line. Wednesday, May 5, 1 :30-3:30 pm and research in large-scale design music by Johnny's Dance Band, Revisited: Peale House, 1811 Chest­ Tops of Tall: Mather Lippincott, FAIA Office of the City Represen-. Associates, 1972. $1.40 entrance Rohm & Haas: This tour will go to theory and methods. chamber music by Cimus, plus nut Street Secret Gardens Tour: Town Hall 1976: William Leatherbee fee. the Plastics Engineering Laboratory tative, for proclaiming the other musical surprises, including Sunday, May 2, 1 :30-3:30 pm Transportation: Russell Thomson Richard Saul Wurman (4:00 p.m. PSFS: 12 South Twelfth Street. in Bristol, Pa., where all experi­ first week of May "Archi­ one of Philadelphia's best Mum­ An American City in Schools: Wednesday, May 5, 9:30-11 :30 am 200/200/200: Charles Dagit, Jr. only), "The Architecture of Informa­ Special viewing from private top mental work is done. Philadelphia Chapter Office, mer's string bands. The Frog res­ VIPs: J. Roy Carroll, Jr., FAIA tects Week" and the entire tion", Peale House, North Gallery, floor of the office building. Exhibit Spitz Space Systems: See the 15th and Sansom Streets taurant's exquisite cuisine will give Steeples and Synagogues: Volunteers: Elizabeth Lawson month of May as "American 1811 Chestnut Street, Ground Floor. 9:00-5:00 weekdays. Howe & extraordinary planetarium facilities Sunday, May 2, 1:30-3:30 pm you all the energy you will need - Welcome Matters: Theodore Bartley, Jr. City Month"; 60 seats. Lescaze, 1929. at Spitz, and stop along the way at 10 Philadelphia Neighborhoods: Tuesday, May 4, 9:30-11:30 am choose from a full range of crepes, Yellow Pages: Carol Rauch For a long-time identified with mak­ City Hall Tower: Broad and Market the Brandywine Museum and Long­ The City Planning Commission, Office of the Managing Di­ and enjoy the open bar and flow­ ing public information public about Streets, N.E. corner. Observation wood Gardens. 14th Floor, City Hall Annex, Young People's Historic Tour: Philadelphia Chapter Staff: rector, for extensive assist­ ing champagne. 13th and Filbert Streets Sunday, May 2, 1:30-3:30 pm the physical environment, Wurman walk at William Penn statue base, Willet Stained Glass Studios: And ------Peter F. Arfaa, Executive Director, ance generally and especially the ultimate 360° view of the city­ Tuesday, May 4, 1 :30-3:30 pm has produced many books and ex­ if stained glass is your bag, visit the Department of Housing and Urban Rita Borzillo, Rita Lammey, Marie with the City Flag program; hibits, directed conferences, and free. John McArthur, Jr., 1871. Willet Stained Glass Studios in Lovera, Ricki Peterson, Caroline And Don't Forget: Development: 1234 Market Street Cape May Tour: Philadephia '76, Inc., for en­ developed this attitude in the work Centre Square: 1500 Market Street. Chestnut Hill. Monday, May 3, 8:30 am-4:30 pm Piven Stouffers, Top of Centre Square, of his firm, Murphy Levy Wurman, Chestnut Street Visited and Re­ Atlantic Richfield: Sylvan Shemitz, Panorama of A Civilization: Seven dorsement of the entire con­ 41 st Floor west tower. Restaurant Longwood Gardens/Brandywine Steering Committee: and as a Director of the Group for visted, 2-8 May, The Peale House, lighting designer, will conduct a 45- architecturally significant buildings ference and in particular for and cocktail lounge, reservations Tour: Peter F. Arfaa, Charles E. Broudy, Environmental Education, GEE! 1811 Chestnut Street. The develop­ minute study tour of Atlantic Rich­ in Philadelphia will house this un­ suggested (or try to sneak a peak Monday, May 3, 9:00 am-4:00 pm Samuel Crothers 111, Paul Harbeson, their sponsorship of the City­ Wurman serves on the Board of the ment of a city street over a 1 DO-year field's landscaped offices lighted usual exhibition which depicts the during the morning), LO 3-9494. Caroline Piven, Peter Piven, Pamela Lights fireworks display. International Design Conference in period will be examined in great from the furniture! work of each building's architect, Philadelphia Zoo Tour: Vincent G. Kling and Partners, 1973. Worden, Richard Saul Wurman, FAIA Aspen and was chairman of the detail in this exhibit. Views of Chest­ A special opportunity: the Gen­ his contemporaries, and the social Monday, May 3, 9:30 am-12 noon Lewis Tower: 225 South Fifteenth And our thanks also to: 1972 conference, "The Invisible nut Street in the 1870's will be eral Building Contractors' Associ­ institutions of the period during Street. Penthouse Restaurant and Spruce Street Tour: City." His publications include juxtaposed with computer printouts ation will conduct tours of two which the building was designed. The Church of the Holy Trin­ Cocktail lounge, 33rd floor of office Monday, May 3, 9:30 am-12 noon Making the City Observable, Man­ from the Philadelphia Social His­ sites, Market Street East, and a The exhibits, funded through a grant ity, Curtis Institute of Music, building, reservations suggested, Made Philadelphia and The Nature tory Project, describing the people power plant under construction. from the National Endowment for Kl 5-7520. Howard Hall, 1929. Germantown Tour: Design Research, Inc., Knoll of Recreation. who lived and worked on the street They will also sponsor a trip to the the Humanities, are located in the Monday, May 3, 1 :30-4:30 pm 1818 Market: 1818 Market Street. International Inc., The Phila­ and what they were doing during Food Distribution Center, the following buildings: General viewing from unoccupied delphia Art Alliance, for that period, and a specially com­ world's largest. Main Line Tour: Wednesday 5 May 31st floor of office building. Ewing Strawbridge and Clothier Depart­ missioned photographic panorama Monday, May 3, 1 :30-4:30 pm hosting us at Celebration Cole Erdman & Eubank, 1975. Town Hall 1976: Penn Mutual Life ment Store: 10th Floor, 801 Market Celebration Squared of the street as it is today, by Squared; to the John Wana­ Hilton Hotel: 3400 Civic Center Insurance Company, 19th Floor, Street Riddle Romp: Howard Bruner. Blvd. Views from the top floor Independence Square, 9 am-5 pm. Monday, May 3, 1 :30-3:30 pm maker Store for allowing us 8:30 am-noon Municipal Services Building: Frank Furness Exhibit. The work Restaurant and Cocktail Lounge, Neighborhood participants and na­ Wednesday, May 5, 1:30-3:30 pm to display our materials in tionally-known respondents will 2 shows, Broad Street and John F. Not only is Philadelphia for­ of architect Frank Furness embod­ reservations suggested, EV 7-8333. Broad Street After Five: their windows; to Bankers review the achievements, failures, Kennedy Boulevard ied the progressive spirit and as­ Geddes Brecher Qualls Cunning­ Monday, May 3, 5:00-7:00 pm tunate to have the Bicenten­ promises and problems of housing Securities Corporation, for. surance that characterized the ham, 1974. Drexel University: 32nd and Chest­ Tuesday, May 4, 5:00-7:00 pm the use of the Drexel Building, nial, we are also Lucky to Victorian era. The exhibit centers High Rise North: 39th and Locust production. Name-brand respond­ nut Streets Have Bucky. on Furness' banks, railroad build­ Walk. Roof top (26th floor) lounge, ents include Charles Bowser, Dr. Candlelight Strolls: 15th and Walnut Streets; and At 8:30 promptly, legendary Bucky will ings, and other institutional-scale University of Pennsylvania student Heinz von Foerster, Leon Weiner, University Museum: 33rd and Monday, May 3, 7:00-9:00 pm to the hundred or so addi­ Spruce Streets share his thoughts, hopes, dreams projects in the Philadelphia area. It apartment building. Eshbach Pul­ Richard Farson, Michael Brill and Tuesday, May 4, 7:00-9:00 pm tional persons and institutions and wisdom with us, in the splen- will be housed in the Girard Bank, linger Stevens & Bruder, Perkins Christopher Weeks. Again, you must Second Bank of United States: sign up at the Host Chapter Lounge. Winterthur Tour: who have hosted us for lec­ dour of the Church of the Holy Broad and Chestnut, designed by & Romanach, 1969. 4th and Chestnut Streets Tuesday, May 4, 9:00 am-4:00 pm Trinity, designed by John Notman Furness in association with McKim, Society Hill Towers: 210, 220, 230 $45 fee. tures, box lunches, socials, (1810-1865). Mead & White, New York City. Locust Street. Private apartments, Maxwell Mansion: Green and House Tour: etc., etc., etc., Thank you. Following Bucky's talk, from so trv to meet somebody who lives Tulpehocken Streets Tuesday, May 4, 9:30-11:30 am Philadelphia's Neighborhoods, Tuesday, May 4, 1 :30-3:30 pm Richard Saul Wurman 10:00-11 :00, coffee, croissants and here: Both river and city views are Pennsylvania Hospital: 8th and a musical fare will be served on 2-8 May, The City Planning Com­ extraordinary. I. M. Pei, 1960, 1961. National Chairman Locust Streets Chestnut Hill Tour: Pamela Worden the square, with ancillary hosting mission, 14th Floor, City Hall Annex. Fidelity Mutual Life Insurance Tuesday, ay 4, 1:30-4:30 pm Program Implementation generously offered to us at the four Photographs, maps, and written Company: 3 Girard Plaza, South corners of the square by The Curtis materials on 10 of Philadelphia's Penn Square. A beautiful view from Institute of Music, Design Research, distinctive neighborhoods will be the top, almost like sitting on Billy noll International and The Phila­ featured in this exhibit prepared by Penn's lap. You'll have to talk your delohi::i Art Allic,n,-" r.,iriin,:,lh, the Philadelphia Planninq Com- "'"'" in \/inr-<=>nl {:; K'linr, :=inrl P::irt-