TO BREAK THE RULES YOU MUST FIRST MASTER THEM IMD November 2014 2 COPYRIGHT © 2017 AUDEMARS PIGUET. ALL RIGHTS RESERVED COPYRIGHT © 2017 AUDEMARS PIGUET. ALL RIGHTS RESERVED 1875
JULES LOUIS AUDEMARS EDWARD AUGUSTE PIGUET 1851-1918 1853 -1919
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1875 1910s 1960s 1990s
2 FAMILIES - 4 GENERATIONS
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1941 2017
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1927 2017
8 COPYRIGHT © 2017 AUDEMARS PIGUET. ALL RIGHTS RESERVED INNOVATION - FORWARD THINKING
38 WORLD FIRSTS IN > 140 YEARS
COPYRIGHT © 2017 AUDEMARS PIGUET. ALL RIGHTS RESERVED FORWARD THINKING 1892 1921 1927 1st The thinnest mechanical The smallest wristwatch movement in the world mechanical minute repeater (1.32mm) movement in the world
COPYRIGHT © 2017 AUDEMARS PIGUET. ALL RIGHTS RESERVED FORWARD THINKING 1955 1967 1st wristwatch with perpetual calendar The thinnest automatic movement which indicates leap years in the world (2.45mm)
COPYRIGHT © 2017 AUDEMARS PIGUET. ALL RIGHTS RESERVED REVOLUTION – THE QUARTZ CRISIS
COPYRIGHT © 2017 AUDEMARS PIGUET. ALL RIGHTS RESERVED REVOLUTION – THE QUARTZ CRISIS
COPYRIGHT © 2017 AUDEMARS PIGUET. ALL RIGHTS RESERVED BRISER LES REGLES
1972 ROYAL OAK
COPYRIGHT © 2017 AUDEMARS PIGUET. ALL RIGHTS RESERVED 2014 LAPTIMER FORWARD THINKING COPYRIGHT © 2017 AUDEMARS PIGUET. ALL RIGHTS RESERVED 16 3 TIME RECORDING OPTIONS A WORLD FIRST complication: chronograph with CONSECUTIVE LAP TIMING and flyback function 1. Basic chronograph • Three column wheels 2. Chronograph with flyback function • Oscillating wheel coupling mechanism 3. Lap timing FORWARD THINKING
2015 RD# 1 SUPERSONNERIE
COPYRIGHT © 2017 AUDEMARS PIGUET. ALL RIGHTS RESERVED WHAT ARE THE IMPORTANT CRITERIA OF A MIMUTE REPEATER ? LENGTH OF VOLUME STRIKES ACOUSTIC EACH INTENSITY RICHNESS REGULARITY SOUND PUSHING THE LIMITS OF CHIMING WATCHES
THE FIRST TIME YOU CAN TRULY SHARE THE SOUND OF YOUR MINUTE REPEATER ROYAL OAK CONCEPT SUPERSONNERIE
ESONANCE SUSTAINED AS LONG AS A POCKET WATCH
Db POWER = 10x USUAL MINUTE REPEATER (WRISTWATCHES)
THE FIRST TIME 3 PATENTED YOU CAN TRULY SHARE THE SOUND OF YOUR MINUTE INNOVATIONS REPEATER FORWARD THINKING
SIHH 2018
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COPYRIGHT © 2017 AUDEMARS PIGUET. ALL RIGHTS RESERVED Jasmine Audemars, Chairwoman of the Board of Directors, March 2014
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FORWARD-THINKING SPIRIT PEOPLE PEOPLE
COPYRIGHT © 2017 AUDEMARS PIGUET. ALL RIGHTS RESERVED COMPETITION CLEAR DIRECTION 1 WATCH 1 CLIENT TEAM SPIRIT UNIQUE RELATIONSHIPS WORK THE BASIS DETAILS, DETAILS,…
IMD November 2014 32 RECONSIDER " IN A WAY, THE BIGGEST RISK TO AN ENTREPRENEUR’S SUCCESS IS THE FEAR OF STARTING "
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IMD November 2014
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