The Magazine for the Michigan Food Market FEBRUARY, 1975 February 16 thru 221“GROCER’S WEEK IN MICHIGAN” 59th Anniversary Issue Nothing downbeat here... no blue notes. That’s because Pepsi­ Cola delivers the happiest, rousingest taste in cola. Get the one with a lot to give. Pass out the grins with Pepsi... the happiest taste in cola. Join The Pepsi People ...Feelin’ Free The Food Dealer • February, 1975 Page 3 OFFICERS - 1975 LOUIS VESCIO, President Vescio Super Markets PHIL LAURI, Chairman Lauri Bros. Super Market PHIL SAVERINO, Vice-President Phil’s Quality Market THE FOOD DEALER EDWARD ACHO, Vice-President Official publication of THE ASSOCIATED FOOD DEALERS J-A Super Markets 434 West 8 Mile Road, Detroit, Ml 48220 • Phone: 542-9550 JERRY YONO, Vice-President Bond Market VOLUME 49 - No. 1 • COPYRIGHT 1975 WILLIAM WELCH, Treasurer Hollywood Super Markets EDWARD DEEB EDWARD DEEB, Editor Executive Director JUDITH MacNICOL, Office Secretary GEORGE N. BASHARA, SR. RENE’ SANDERSON, Insurance Secretary Legal Advisor DIRECTORS TERMS EXPIRING DEC. 31, 1975 STAN ALBUS President’s M essage........................................... ... Page 6 Stan’s Super Markets GEORGE BYRD Byrd House of Meats Off the Deeb E n d ..................................................................8 ROBERT COVERSON Mardi-Gra Food Center PAUL FELICE Guest Editorial by Peter Stroh.................................. ... 10 Felice’s Quality Market DON HARRINGTON Meat-N-Place Around the Town ........................................................... 12 GENE MATTI Town Square Market RAY SHOULDERS Brokers Hear Predictions...............................................22 Shoulders Markets LEONARD TAGLIAVIA Dan-Dee- Super Markets AFD Officers, D ire c to rs...............................................20 FRED WEBER Short Stop Stores Merchandising N o te s .....................................................38 GARY WING Fisher’s Markets TERMS EXPIRING DEC. 31, 1976 History of Vescio’s ........................................................58 *ALEX BELL Village Food Market SIDNEY BRENT Advertisers’ Index ........................................................70 Kenilworth Market *MICHAEL GIANCOTTI Auburn-Orchard Markets P ro g ra m .......................................................................... 36 *DONALD LaROSE Food Giant Markets • • R. JERRY PRYBYLSKI Jerry’s Food Markets •ALLEN VERBRUGGE The Food Dealer is published monthly except January by the Associated Verbrugge’s Market Food Dealers at 434 W. 8 Mile Road, Detroit, Michigan 48220. •JOHN WELCH Subscription price for one year: $3 for members, $5 for non-members. Hollywood Super Markets Application to mail at second-class rates is pending at Detroit, Michigan. TERMS EXPIRING DEC. 31, 1977 NEIL BELL Village Food Market THOMAS GEORGE T —J’s Food Center SID HILLER Shopping Center Markets EDWARD JONNA Trade Winds Party Shoppes MOYED (MIKE) NAJOR Publix Super Markets JAMES PEABODY Peabody’s Market WILLIAM THOMAS Joy’s Safeway Foods THOMAS VIOLANTE Holiday Food Center •HARVEY L. WEISBERG Chatham Super Markets REGIONAL OUTSTATE ADVISORS SAM COSMA Atlas Super Market GEORGE JERRY C. Jerry’s Markets JACOB GRANT Farmer Grant’s Market JACK HAM ADY Why do hiJacked shopping carts get literally ditched on our streets and highways? Hamady Food Stores *Past Presidents Most cities have laws to prevent this type of thing from happening, but unfortunately the laws are either unenforced or penalize the retailer for having to retrieve his carts. At a cost of about $50 apiece, it has an affect on the cost of food. Page 4 The Food Dealer • February, 1975 Louis P. Vescio New AFD President Louis Vescio, executive vice-president of Vescio The association also elected five new directors, Super Markets, Saginaw, a 44-store supermarket chain, who will serve a three-year term beginning in 1975. has been elected president of the Associated Food They are: Dealers (AFD). Neil Bell, of Village Market, Grosse Pointe. The food association today represents over Robert Coverson, Mardi-Gras Food Center, Detroit 2,500 members in Michigan, including independent Thomas George, T—J’s Food Center, Detroit. grocers, local food chains, wholesalers, processors, Edward Jonna, Trade Wind Party Shoppes, manufacturers, brokers, specialty food stores, con­ Detroit and Royal Oak; and venience stores, party stores, and related companies. William Thomas, Joy’s Safeway Market, D etroit The AFD in one of the largest food distribution asso­ Five AFD directors were re-elected for a three- ciation in the nation. year term. They are: Vescio succeeds Phil Lauri of Lauri Bros. Super Sidney Hiller, of Shopping Center Markets, Market, Detroit, the immediate past-president who Southfield. was elected chairman of the board. Moyed (Mike) NaJor, Publix Markets, Detroit. Phil Saverino, of Phil’s Quality Market, Detroit, James Peabody, Peabody’s Market, Birmingham. was elected vice-president of trade relations. Thomas Violante, Holiday Food Center, Royal O ak ; and Edward Acho, of J—A Markets, Detroit, was Harvey L. Weisberg, Chatham Super Markets, elected vice-president of public relations. Warren. Jerry Yono, of Bond Market, Detroit, was Four food dealers were elected regional out- elected vice-president of programs. state advisors. They are: William Welch, of Hollywood Super Markets, Sam Cosma, of Atlas Super Market, Pontiac. Troy, was elected treasurer. Jacob Grant, Garmer Grant’s Market, Ann Arbor. George Jerry, C. Jerry’s Markets, Port Huron; and Jack Hamady, Hamady Food Stores, Flint. friendly... The officers and directors will be formerly installed at AFD’s 59th Annual Food Trade Dinner, to be held Feb. 18, at the Raleigh House, Southfield. community wide The big trade event is the highlight of the asso- ciation’s 10th annual Grocers Week in Michigan cele - bration, being held Feb. 16-22. The week-long pro­ motion is sponsored by the AFD in behalf of the banking and trust service state’s 7,000 food merchants. Featured speaker at the AFD trade dinner will be Detroit Police Chief, Phillip G. Tannian. Installing the new officers and directors will be the Hon. George N. Bashara, Jr., Judge of the Michigan Court of Appeals. In addition to Tannian, the AFD will honor Rep. Wierzbicki, Michigan House of Representatives; and Past-president Phil Lauri. The Wayne Oakland Bank Royal Oak Highland Park Berkley Clawson Rochester Area Troy Member Federal Deposit Insurance Corporation cr-* ^ ®^J ^ ; ^ t t o JJ±J * J y * ^_»'V a5^ \___x • f_inu_J !_ ol" • Jj j m U p L u j y ^ y * ’ ^Jk»- Ola ,...> l y I iilii kiiJ jy.jl.y'} ,_p-f -‘iJi u' If you do not understand the above, phone Jack Grifo at • J V n w V U l y J ' »Ju Jk»JI J \ j »jj jj_) i-b-l*- <£j (j£ > ji_J Superior Potato Chips. He'll tell you all about it. Jijl _ i*Jj_} *—ui <ip\ju ^jju j y _ j J y * • i>JJ\ (.JJli ^ _ j.tf' S u p e r i o r , • ilJ oyk. — </y ui-5y—* j ^ ' u'J L> (*’*•■* ( ^VAj j *\Jy • L l j \ iJV THE SNACK FOOD COMPANY! 4—i-5^ OU_yL>" a^ljjj ^ jy.jiy>. \?yk '-"V' ^ l^' V r 1' * (fir) An _ *a • • '-■* « The top line ••• foryour £ « bottom line ,i; iij ’ if 9 Ifitmui /ktili&i Page 6 The Food Dealer • February, 1975 ANNUAL PRESIDENT'S MESSAGE LOU VESCIO AFD PRESIDENT We’re 59 Years Young, and S till Growing By LOUIS VESCIO This month marks the celebration of the 59th which can hopefully be corrected in the future. anniversary of the Associated Food Dealers. I am As you are aware, your association’s progress and pleased to report we are continuing our growth as we programs are carefully planned by the board, the follow-up our several action programs of the AFD and committees, the members, and the executive staff. the entire industry. As we enter our 59th year of service to the food Last year was another record-breaking year for the field, you can be sure we will continue to represent association, due to the fine work of past-president our industry in an articulate, but neutral, across-the- Phil Lauri, the board and the AFD staff. board fashion. We had a net gain of 179 new retailer and supplier Rather than to take the time here to go into our members in 1974, bringing our total membership 1975 goals and objectives, in my future columns in over the 2,600 mark in numbers. And since it appears our magazine The Food Dealer, I will expand on the that numbers are important in our society, and since various programs as they develop. too often our industry is taken for granted, it should With the continued dedication and leadership of be pointed out that our member-firms employ well AFD executive director Ed Deeb and his staff, and over 30,000 persons. the guidance and active assistance of our directors Our nation and our industry had its share of and members, I am confident, the AFD will continue problems in the past year, which included unemploy­ to progress while serving your interests. ment, rising prices as part of general inflation, sugar In conclusion, let me say it is indeed an honor for and meat boycotts and Watergate, to mention a few. me to serve as your president. You can be assured I Higher costs, lower productivity and lower profits will do everything possible to carry out the aims and still very much plague our entire industry, something objectives of AFD. Cold cash i f T T \ IK kb STROH BREWERY CO, DETROIT, M ICH. 48226 12 FL. 0Z. If you’re a beer drinker, you want it ice cold. But if you’re a beer seller, you want it red hot. Because a red hot seller is the kind of item that makes a man a success in the beer business. In the last 4 years Stroh’s sales are up over 60%. At that rate, it’s one of the hottest cold beers around. From one beer lover to another. Page 8 The Food Dealer • February, 1975 OFF THE DEEB END EDWARD DEEB Food Stamp Program There' has been talk in Washington of late, that the Federal Food Stamp Program, which was pilot-tested in Detroit, should be abandoned in favor of a cash-out payment to recipients.