The LINCOLN LINK LinkingThe together LINCOLN all elements of the lincoln motorLINK car heritage

June 1, 2013: Groundbreaking Launches Lincoln Motor Car Heritage Museum

watch museum construction online! see page 5

volume ix, number 1 august 2013 special groundbreaking issue the lincoln link

struction of the LMCF’s raison CALVIN S. BEAUREGARD the lincoln link? d’être, the long-awaited Lincoln 1926-2013 Motor Car Heritage Museum on n “Cal Beauregard,” wrote n Certainly you remem- the campus of the Gilmore Car chairman Jack Eby in the very ber The Lincoln Link, published Museum near Hickory Corners, first issue of The Lincoln Link, by the Lincoln Motor Car Michigan, got started on June 1 “took the initial steps to cre- Heritage Museum and Research with a ceremonial groundbreak- ate and incorporate the Lincoln Foundation—LMCF for short. ing, and it is expected to be fin- Motor Car Heritage Museum It’s a periodical, “linking togeth- ished late this year! As editor of and Research Foundation.” Cal, er all elements of the Lincoln the Lincoln-Zephyr Owners Club a retired Ford Motor Company Motor Car Heritage,” as its magazine, The Way of the Zephyr, public affairs executive and a subtitle describes it. As a serious I compiled a story about this member of three of the four adherent of the LMCF’s vision historic event, with input from a Lincoln car clubs, “suggested to identify, collect, preserve and couple of our members who were that many of the opportuni- display the cars, parts, artifacts, able to visit the site, and pub- ties to preserve and share the literature and all else relating to lished it as the #1 feature article Lincoln motor car heritage these automobiles, you joined in the current issue. could be realized if a non-profit the foundation and became foundation were created.” Cal entitled to receive The Lincoln quickly brought the idea of the Link, which set out to be “pub- Foundation to the attention to lished semi-yearly,” as it said on his friend, Bill Ford, Sr., and the cover. together they decided that Bill But alas, it hasn’t quite kept would allow his name to be asso- that schedule. The initial issue, ciated with the founding of the Volume I, Number 1, was dated Then it occurred to me that, organization. It was difficult to 2002—eleven years ago now— with the publication of The resist the combination of a good but no Links at all were issued in Lincoln Link on hiatus since idea and Cal’s charm. ’03. Beginning in ’04, LMCF’s Chad’s death, the foundation Jerry Capizzi put Cal in touch with Richard Sills, president of volunteer newsletter editor, Chad members would get no official the Cadillac-La Salle Club, who Coombs of Nokesville, Virginia, notification about this momen- had just created a foundation for kept the Link’s publication most- tous event without an issue of the Cadillac and La Salle collectors. ly on track until 2009, but the Link to give them the news. With Following Sills’ advice, Cal set in most recent issue, Volume VIII, the main story about it already in motion the LMCF as a 501(c)(3) Number 2, dated Fall, 2010, is hand, I volunteered to embellish nonprofit organization. the last one Chad was able to it a bit, add some other pertinent Doug Mattix, then presi- produce before his death on June material of interest to a general dent of the LCOC, was also a 18, 2011. Since then you have audience of Lincoln enthusiasts, key mover in the formation of received no Links until this one. and forge another Link in the the Foundation. It was he who But as you can see on the chain. LMCF Chairman Jack Eby mothered the idea through the cover of this issue, the founda- welcomed the idea of a guest edi- LCOC and marshaled the LOC tion now has wonderful news tor handling the task, so here is and LZOC to the cause. to impart to its members: con- the result. Sadly, Cal Beauregard is no longer with us to enjoy this momentous milestone in the ■ THE LINCOLN LINK is the official newsletter of The Lincoln Motor Car Heritage Museum and Research Foundation, Inc., 7419 East Arlington Road, Scottsdale, Arizona 85250. Opinions expressed herein do Foundation’s history. He passed not necessarily represent or reflect Foundation policy. Newsletter contributions should be sent to the away on April 14 this year at the address above. age of 86, and a full obituary ■ Earlier issues of The LINCOLN LINK are available as back issues. Price is $5 each, postpaid. notice appears in the May-June MEMBERSHIP IN THE LINCOLN MOTOR CAR FOUNDATION issue of The Way of the Zephyr. Membership categories: $25 Annual; $100 Annual Sustaining; $1000 Annual Corporate; $1000 Lifetime (or four payments of $250); Memorial ($500 minimum, please provide name of honoree). Send your name and a check to: Cornerstone Registration Ltd., P.O. Box 1715, Maple Grove, Minnesota 55311-6715, or call 866 427 7583 and pay by credit card. Contact them by e-mail at LCOC@ —DAVID L. COLE cornerstonereg.com. Guest Editor 2 volume ix, number 1

Groundbreaking Launches Museum Construction

n Lincoln Museum groundbreakers, each wielding his ceremonial shovel included, left to right, Gordon Groves, president of Cornerstone, the contrac- tor for the Lincoln Museum; Steve Bosch, our architect; Jerry Capizzi, donor of the lead gift that got the project underway and a member of the LMCF board; Dan Szwarc, member of LCOC’s Michigan Region and an LMCF board member; Michael Spezia, executive director of the Gilmore Car Museum; Jack Eby, chair of the LMCF board of trustees; Earle Brown, executive vice-president of LMCF; Vaughn Koshkarian, chair of the Lincoln Motor Car Heritage Museum Committee and a vice-president of LMCF; and finally, Bill Parfet, president of the Gilmore Foundation. Behind the diggers, you can see the new Model A Ford Museum that just opened to visitors on May 18th. The Lincoln Museum will fill the grassy area between the groundbreakers and the Model A Museum, with construction expected to be done by Thanksgiving this year. The $l.3 million on hand is sufficient to build the museum; now we have to raise more funds to fill and maintain it.

he long-awaited morning, so we decided to brave prototype. There was also a groundbreaking for it in our Zephyr V-12’s and drive model of the Lincoln Futura, a the construction of the them on our trip to Hickory concept car whose design dates Lincoln Motor Car Corners. We chose old-time from 1953, and refreshments for Heritage Museum on roads, as my ’40 has only the the guests, including sandwiches, Tthe Gilmore Car Museum standard 4.44:1 rear axle—no ice cream bars and water. campus near Hickory Corners, overdrive—so it does not keep up Before the festivities began, Michigan, took place on Saturday with interstate highway speeds. the “Up the Creek” Jazz afternoon, June 1, 2013. Vintage It turned out to be a splendid Band from Kalamazoo played Lincoln owners who braved the drive through the countryside Dixieland music for our delight. possibility of stormy weather and in the sunshine, and we passed As Jack Eby, the master of drove their cars to participate numerous Amish buggies along ceremonies, prepared to speak, in the event included Jim the way. Apparently they don’t the band played “When the Blanchard, with his 1940 Lincoln have overdrive either. Saints Go Marching In,” said to Continental Cabriolet, and Jeff The groundbreaking ceremony be the favorite song of Henry Booth, with his ’40 Lincoln- began at 3:30 that afternoon. Ford II. It was a simple and Zephyr Convertible. Both live Mike Spezia, executive director dignified event as Jack spoke near Toledo, Ohio, so they had of the Gilmore Museum, had us about the museum and its a drive of about 130 miles to line up our Zephyrs right next future for Lincoln heritage. A attend the event. Jim submitted to the tent that Foundation great deal of effort has gone this report of their adventure: board member Jack Juratovic had into respecting the history of erected to protect us from the the old Lincoln dealership in n Jeff and I started out from rain (which didn’t come) and to Detroit upon which the design Toledo after a night of heavy showcase some of his Lincoln for the museum was based. rains, despite a threat of more artwork, and a large photo of Steve Bosch, the architect, spoke storms to come, but it had movie star Randolph Scott with about this effort. Finally, Bill partially cleared by Saturday the #1 1940 Lincoln Continental Parfet, president of the Gilmore 3 the lincoln link

n When is is completed later this year, the Lincoln Motor Car Heritage Museum, in a building designed by Steven R. Bosch, will take its place among several new marque-oriented museum and research facilities in the architectural image and likeness of historic auto dealership buildings on the cam- pus of the Gilmore Car Museum north of Kalamazoo, Michigan—a mecca for Lincoln lovers from all eras. Architectural rendering by Randy Mytar.

Foundation, paid respect to the of the Lincoln Motor Car trustee of the CCCA Museum, bright future of the Lincoln Foundation and other VIP’s and a member of the Lincoln Museum on the Gilmore campus stood in a row and prepared Owners Club; Del and Margaret and the prospects of its making to spade the earth with special Beyer, major contributors and this an important destination for chrome shovels branded with Lincoln collectors from Hartford, many generations to come. Jerry the new museum logo. There Wisconsin; and LMCF board Capizzi was recognized as the were about a hundred people member Dick Thams and wife lead patron of the museum, and in attendance, including LMCF Joyce. It was a memorable all the others were thanked, too. trustee David Schultz, who is occasion and a fine way to start Then the various members also president of the CCCA, a in on a very worthy endeavor.

n Among the collectible Lincolns gathered around the tent were the 1940 Lincoln Continental of Jim Blanchard and the ’40 Lincoln-Zephyr Convertible of Jeff Booth. The brick façade of the Lincoln museum will complement the architecture of the existing Franklin museum (left) and Model A Ford museum (right).

n Master of Ceremonies Jack Eby welcomed the assembled Lincoln enthusiasts and described how the museum will preserve the Lincoln heritage.

4 volume ix, number 1 Photos by Bill Nawrot, Jim Blanchard, Ann Szwarc, Kopf et al Bruce

n Bill and Patti Nawrot, LCOC members from Countryside, Illinois, drove in with their 1987 Lincoln Town Car to park next to Blanchard’s ’40 Continental and Jeff Booth’s ’40 Zephyr Convertible. Also on hand was a 1933 Lincoln KB Phaeton (photo below) from the Classic Car Club’s museum at the Gilmore and a new Lincoln MKZ which hasn’t achieved collectible sta- tus just yet. This grassy area will be the site of the new museum.

n When Jack Eby (center) tried to shovel vig- orously with his official ceremonial shovel, it proved unequal to the challenge.

watch museum construction online! n A webcam has been set up at the building site of the Lincoln Motor Car Heritage Museum so you can monitor the progress from home as construction proceeds. Just go to michiganlcoc.org and click on “Museum,” then select “Museum Cam” in the drop-down menu.

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Lincoln’s Neighbors at the Gilmore 1 2

ehind the line of distinguished ground- breakers on page 3, you can see the new Model A Ford Museum, which Bhad its official grand opening on 3 May 18 and 19, two weeks earlier. The Model A Ford Foundation, Inc., raised over a million dollars to fund the construction of the 12,000-square-foot building; they broke ground in April, 2012, and in just over a year it was ready to open to the public. Nearly four hundred Model A enthusiasts drove their 1928 to 1931 Fords to the Gilmore Car Museum campus for the grand opening, and well over two thousand people got their first views of the building and its contents. Among more than two dozen cars and trucks inside is Model A Ford #1, completed on October & Service Field magazine for Model A years. 21, 1927, and presented by May, 1929. The plans had been Among the enthusiasts who Henry Ford to his close friend, worked up by the Ford Motor toured the new Model A Museum Thomas Alva Edison. Some years Company of Canada as suitable on its opening weekend was Al after Edison’s death, his widow for a Ford dealership of average Audette, of Cincinnati, Ohio. Al gave the car to the Henry Ford size, with a 75-foot frontage and joined the Lincoln Continental Museum, and they in turn gave it a depth of 140 feet. The Model A Owners Club in 1970, the to the Model A Foundation. Foundation increased the square Lincoln-Zephyr Owners Club The guidelines at the Gilmore footage by adding wings to the in January, 1973, and he still specify that buildings added to the basic design, but the architecture belongs to both, with plenty of campus either be historic struc- hews closely to what was speci- such cars to validate his member- tures, like the classic old barns that fied in 1929. As pictured in the ship. He took these photos to museum founder Donald Gilmore magazine 84 years ago, the build- show the neighborhood in which relocated to the museum property, ing had no identifying signage, the Lincoln Motor Car Heritage or new buildings in historic style. but the foundation’s new museum Museum is going up. It’ll be right To satisfy this requirement, the has signs on its façade patterned across the street from the new Model A Ford Foundation’s build- after those used by the Hendrick Model A Ford Museum. ing is designed after a dealership Motor Company, a Ford dealer (Photo 1) On Sunday, May that was pictured in Ford Dealer near Washington, D.C., during the 19, Al Audette stood by the sign 6 volume ix, number 1 4

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5 any of them.) When the Lincoln museum is built, an enclosed cor- ridor will link it to the Franklin museum next door. (6) Every Ford dealer had a Parts Department, right? So, of course, a museum patterned after a Ford dealership should have a parts department, too, even if you can’t really buy any of those super-rare NOS parts, accesso- ries and car-care products, still showing where the Lincoln muse- thronged with Ford enthusiasts on in their original packaging, that um is to be built, although the Sunday, May 19, the day after the stock the place, all neatly arrayed plot was still covered with Model grand opening. in wood-framed glass cases. Al A’s. Behind him is what they call (4) Standing at left near the photographed his wife Jan stand- the “Steam Barn” at the Gilmore, entrance in his straw hat, Audette ing at the parts counter, waiting in a classic barn replica built in 1966 posed with a friend as Model A vain for somebody to turn around to house a steam locomotive that folks roamed about their new and wait on her. Check that classic Donald Gilmore owned at the museum and grounds. In the win- cash register at right. time. Although the engine was dows, you can see reflections of The Lincoln museum, now sold later, the barn still carries the Franklin museum across the beginning construction, will also the name. A corridor will connect street. It will be connected to the be built to look like a 1920’s the Steam Barn with the Lincoln Lincoln museum next door to it. dealership. Do you suppose museum. (5) The museum of the H.H. we Lincoln enthusiasts can put (2) On Sunday, May 19, Al Franklin Club, Inc., is the first together a Lincoln parts depart- Audette took another picture of museum built at the Gilmore as ment to match this one? the future home of the Lincoln a replica of an old-time dealer’s A fourth museum will be built museum from the walkway into building. It’s designed after the at this “T’’ intersection on the the Model A Museum. Just above Ralph Hamlin dealership at 1040 Gilmore Car Museum campus. the radiator cap on the closest Flower Street, Los Angeles, It will be the Cadillac-La Salle Model A Sedan, you can just make California, built in the early 20th museum, modeled after a dealer- out the replica Shell gas station, Century. Hamlin, one of the best ship design proposed by General one of the most popular build- known and most popular Franklin Motors Corporation in 1948. ings at the Gilmore. On the right, dealers, also sold Selden trucks These four, together with the the Steam Barn; on the far left, and Scripps-Booth automobiles. barns holding the Gilmore’s own the huge barn moved in from (Franklins, built from 1902 to cars and those of the Pierce-Arrow Campania, Michigan, with a ramp 1934, were always air-cooled, Society and the Classlc Car Club up to the second floor. Selden trucks were built only in of America, will certainly consti- (3) Right across the street from 1913, and Scripps-Booth cars only tute a magnificent representation the Lincoln museum site, the from 1914 to ’22, so even among of all that is significant in American new Model A Museum was still old-car enthusiasts, few remember automobile history!—DC 7 the lincoln link

The LMCF’s Ceremonial Groundbreaking Shovels by Dave Cole But where do the shovels come historical artifacts to be treasured from? In the interests of expedi- by the groundbreakers, so you can n starting the construc- ency, they could probably be bor- get a nice hardwood display plaque tion phase of any major build- rowed from the local street depart- or a case made of walnut, with a ing project, it hardly seems ment, but how would that look? glass cover and a felt lining. With appropriate that the very Well-used shovels may be just so many options, it’s hard to know first spade of earth should fine in the hands of ditch diggers when to stop! Ibe turned by some anonymous, and common laborers, but they The LMCF chose a middle disinterested workman. The princi- just won’t do for a groundbreak- path through this welter of pals behind the project have spent ing ceremony. What you need is choices. Our blades are chrome- months, sometimes years, in plan- ceremonial shovels appropriate to plated, laser-etched in black with ning, designing, securing the prop- the status of the worthies who are the LINCOLN MOTOR CAR erty and the financing, selecting to wield them. Even a HERITAGE MUSEUM architects and contractors, and now supply of brand-new, logo, they have GROUND all this work has come to fruition evenly matched shov- BREAKING 2013 laser- as physical construction begins. els from the hardware engraved on the shaft (evi- This is the time for the luminar- store wouldn’t be suit- dently made of white ash, ies in the organization to con- able—they just look too like any self-respecting shovel gratulate one another on getting utilitarian, even with their handle) and the “D”-type han- the thing underway at last, and handles wrapped in ribbons. dle, with the steel yoke chromed rejoice together with the architects Fortunately, there’s a like the blade, and a polished ash and contractors on the successful quick and easy solution wood grip at the top. They are completion of the planning phase to the shovel dilemma. elegant and beautiful! of the project. Surely this level Just Google the phrase And to preserve their elegance of enthusiasm should flow right “CEREMONIAL SHOV- and beauty on their way from New on into the construction phase; it ELS,” and forthwith you Hampshire to Michigan, each should not be entrusted to a hired learn that an outfit in shovel came in a specially-made cat-skinner to drop the blade on Laconia, New Hampshire, shipping box with a sturdy styro­ his D-8 into the dirt at the edge of known as Engraving, Awards foam liner. There was also a little the site and start shoving it around. & Gifts, supplies ceremonial warning notice packed in with it, The very first physical effort at the shovels designed just for advising groundbreakers to have a building site should be the privi- groundbreakings, and they’ll care in using the tool, as it’s not lege of the management team of make up your shovels just actually intended for hard work. the organization whose building about any way you want. (These ceremonial shovels weigh project is beginning. You can have a long straight only about 3½ pounds; one you’d And thus is born the concept handle, or a shorter one buy at a hardware store is more of the ceremonial groundbreaking. with a “D”-type grip at the like 4¼.) If you’re really going to The people in charge gather at the end; you can have the blade dig, you’d better have the ground site in suits and ties; a lot of inter- finished in gold, chrome, or softened up beforehand. Alas, ested people are invited to attend powder-coated in one of sev- LMCF chairman Jack Eby dem- the ceremony and listen to the eral colors; you can have the onstrated what one could expect speeches, hear the band, consume handle engraved with word- from ignoring the warning, as you the refreshments, and finally watch ing, and the blade saw on page 5, but what the as the assembled luminaries take with your own heck. Everybody had a up their shovels, stand in a row, design engraved good time, the ground and ceremoniously jab their spades either by the rotary got broken, the refresh- into the virgin earth. However method, or by ments got devoured, much or little they actually achieve, laser, in a vari- and the construction of the ground has been broken, and ety of colors. Of the Lincoln Motor Car whatever is left to be done will be course, such fancy Heritage Museum got taken care of next week when the ceremonial shovels underway. What more grading contractor moves in. instantly become could we ask? 8 volume ix, number 1

the episode of ford motor company’s initial introduction into promoting Grinnin’ lincoln motor cars incoln promotional from Idaho, and about halfway literature issued upon the between Canada and Oregon. introduction of this new Not surprisingly, it’s located near luxury make of motor car where the Cle Elum River runs was every bit as conser- into the Yakima, and not far Lvatively designed, expensively from Cle Elum Lake. (You can produced and utterly dignified as see a pattern developing here.) were the cars themselves. Henry In 1922, Cle Elum was on the Leland, president of Lincoln Sunset Highway, which rattled Motor Company, and his son, around over whatever old trails Wilfred, the vice-president and were available between Spokane general manager, saw to that and Seattle via Snoqualmie Pass, when their automobile was pre- but in later years, it was on U.S. sented to the public in 1921, 10 until bypassed by I-90. and Henry Ford and his son, The newspaper in Cle Elum Edsel, president of Ford Motor was called the Echo, published Company, generally continued from 1902 to 1922, when it with conservatively designed, merged with the Cascade Miner expensively printed and thor- of Roslyn, three or four miles oughly dignified sales literature northwest. Walt Williams must to promote the Lincoln after down on the seat or clinging to have been the Echo’s ace reporter, they bought the bankrupt the sides of a speeding Lincoln as but he lived in Roslyn, so to get Lincoln Motor Company from it tops a hill at 75 miles an hour to work and back home again, he the Lelands in February, 1922. in a cloud of dust. And the car drove a Model T Ford—like most But the first brochure issued has been stripped of its body and other American motorists. By by Ford after the Lincoln pur- rear fenders, so the guys are just 1922, there were almost eleven chase did not quite fit the accept- hanging on for dear life, clinging million cars on the road in the ed standards set by the Lelands. to their hats while their neckties United States, and Ford Model T It was just a little 8-page booklet fly in the wind. They’re obviously production climbed right on past a bit over 3½ inches wide by having the time of their lives, six million that year. Over half about 6¼, with the rather casual, thrilled with what they’re doing: the cars on the road were Model off-hand title, “GRINNIN’,” at acting out the very antithesis of T Fords. The 4-cylinder engine the top of the front page, fol- conservative dignity. in the Model T turned out only lowed by “The Episode of a Ford The second page reveals who 20 horsepower (or 22, by some Owner’s Initial Introduction Into the grinner was, and hints at the reckonings), good enough to Fast Company,” which is what nature and locale of his employ- let it run along at 35 miles an had caused the writer of the text ment. It says, “Reprinted from hour or so, which was about as within to do all that grinnin’. The the Cle Elum Echo (Washington), fast as one would want to go illustration between the title and by Walt Williams.” Cle Elum, anyway, given the sketchy condi- the subtitle was no more conser- Washington, is pretty close to tion of most roads in 1922. In vative nor dignified than the title the center of the state, about as Washington, the Pacific Highway itself, showing five guys hunkered far from the Pacific Coast as it is was paved from the Canadian 9 the lincoln link

border through Seattle and on down to Portland, and so were a few other connecting roads, but east of the Cascades pavement was rare, extending only a few miles out of good-sized towns, which did not include Cle Elum. Population there was only about 2,600, with an equal number of souls in nearby Roslyn. A road map issued in 1922 by the Forest Service admits of no paving between the two towns, but the locals must have thought there was some- thing better than a dirt road there, as Williams tells of hitting the “Roslyn-Cle Elum pavement” in his newspaper story. But enough preliminaries. Let’s cut to the chase and read Walt Williams’ story that the Lincoln people liked so much they reprinted it as a sales brochure:

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n Above: This portion of a U.S. Forest Service map drawn on May 8, 1922, shows the roads around Cle Elum, Washington, as they were then, when a rep from the Ford branch in Seattle brought a new Lincoln to town and set the locals all agog with its outstanding performance. At left, the back panel of the Forest Service map shows part of the Sunset Highway near Snoqualmie Pass. Surely the same road near Cle Elum couldn’t have looked much better. Is this a road you’d want to drive on at 75 miles an hour? The five guys named in “Grinnin’” did it in a stripped-down 1922 Lincoln!

sn’t that a great Lincoln story? • H.P. Chase, mentioned in found on other similar literature. Walt Williams should have paragraph 7, was undoubtedly Two small Lincoln sales fold- I gone on to write the copy for a “road man,” a representative ers, about the same size, dating Lincoln magazine advertising, so from the Ford branch plant at from 1923, are numbered “36” unbridled was his enthusiasm for Seattle, who was detailed to take and “45,” while other Lincoln the marque and so deft his touch the Lincoln to all the dealers sales literature of this era seems with the English language. in the territory and show it to to have no numbers at all. The But a few bits of elabora- the staff at every one of them. date of the printing is unmistak- tion may be in order for readers Parker, Gillett and Freeman, able, though; it reads 10-18-22. today: mentioned as passengers on the The printery is named as the • The “Volstead act” Willliams wild ride, were probably mechan- Joseph Mack Printing House, mentions in the fifth paragraph ics or salesmen at the Ford Inc., Detroit, a company known alludes to the Federal Prohibition garage in Cle Elum. to have also printed some Ford Act, under which the sale • “The Ruby in Montana,” Model T parts lists. and/or imbibing of intoxicat- where Williams once worked “Grinnin’” seems to be ing liquor became illegal from as a cowboy, must be the Ruby Lincoln’s sole venture into this 1920 until 1933, when the Range, the mountains just east of sort of advertising, using a news- 21st Amendment to the U.S. Dillon in the southwestern part paper columnist’s purple prose Constitution repealed the 18th of the state. as the advertising message. Also, one. Only the last page, the eighth it is unique in its style, with • In the sixth paragraph, of eight in the pamphlet, bears illustrations done with pen and Williams sees the new Lincoln en any ordinary Lincoln advertis- ink; it’s unusual in its informality deshabille—stripped of its body ing, and it is as bland and color- and in its enthusiastic descrip- and rear fenders, with only a box less as the text preceding it is tion of the Lincoln’s wonderful for the driver to sit on, if we are inspired and enthusiastic. It just speed and performance. Seldom to believe the accuracy of the tells a reader that “Lincoln eight- does one find a piece of advertis- sketch accompanying the text. cylinder motor cars comprise a ing that compares and contrasts It seems likely that the car was wide and varied range of open the low-priced 20-horsepower taken to all the Ford garages in and closed body types, ten in 4-cylinder Ford with the upscale, that condition so that dealers, all,” and then lists all ten, with- expensive 90-horsepower 8-cyl- salesmen, and especially mechan- out ever noting the fact that the inder Lincoln, yet “Grinnin’” ics could see how the car was one pictured is a Four-passenger does just that, and even pic- built without crawling under- Sedan. tures, at the end of the story, neath it. They would be expected The bottom line of small a mighty Lincoln touring car to sell and service these cars in print notes that this brochure is coming toward you, as a lowly the coming months; they needed FORD FORM 3473, which is Ford sedan rumbles off the other all the familiarization with the something of a mystery, as that way. It’s a rare, delightful bit of Lincoln they could get. number is inconsistent with those advertising!­ 12 volume ix, number 1

Henry Leland’s Lincoln Room n February 4, 1922: Henry and Wilfred Leland sign over the Lincoln Motor Company to Henry and Edsel Ford. The setting is Henry Leland’s Lincoln Room in the Lincoln administration building. The Lincoln Motor Car Foundation has had the “signing table” and the side chair on which Wilfred Leland is seated reproduced for display in the Lincoln Motor Car Heritage Museum.

by Dave Cole automobiles, introduced late in Model T Fords comprising about 1920 as the Lincoln V-8, but half the cars on the road. ou have undoubtedly their re-entry into auto manu- Facing Edsel across the table seen the photograph facturing coincided with a post- in a low-backed side chair is reproduced above many war economic slump, and their Wilfred Leland, who has served times. You have a keen company soon failed and went as his father’s most trusted busi- interest in old Lincoln into receivership. On February ness assistant for over thirty automobiles,Y so you’ve read 4, 1922, Henry Ford bought the years, most recently as vice presi- many articles and books about ailing Lincoln Motor Company dent and general manager of the their history, and this photo for $8,000,000, and this photo Lincoln Motor Company. But appears frequently. It depicts was taken on that day. now, Wilfred slumps back in his a very important moment in The “body English” evident chair, beaten and dejected. He Lincoln history: Henry and here is very telling. A young Edsel and his father had done all they Edsel Ford signing the papers to Ford, just 28 years old, but presi- could to avoid this outcome but take over the ownership of the dent of the Ford Motor Company were unable to evade it. Wilfred Lincoln Motor Company from since his father appointed him in Leland was 52 years old, almost Henry and Wilfred Leland. The 1919, leans forward confidently, twice as old as Edsel Ford. Lelands, father and son, had had quill in hand, anxious to get on Behind the signers stand a distinguished career at the helm with the signing of the papers. their fathers, Henry Ford on of Cadillac until 1917, when they He has the seat of honor here, the left and Henry Leland on went into business for themselves an elegant high-backed chair the right. Ford is 58 years of building Liberty V-12 aircraft with the Great Seal of the State age here, among the wealthiest engines for the government. of Michigan embroidered on the of Americans; the eight million After the Great War ended and back. In less than twenty years, dollars he is paying for Leland’s the need for such engines ceased, his father’s auto manufacturing company is of little significance the Lelands went back to manu- company has grown to be the to him. He betrays little emotion facturing expensive, high-priced industry’s most prominent, with other than a look of determina- 13 the lincoln link

tion. Henry Leland is 78, twenty issue of The Lincolnian, the years older than Ford, bearded employee magazine that Leland and bespectacled; it’s hard to see started in November, 1918. The much expression on his face. February, 1919, issue describes “Some Treasures of the Lincoln ut there is more in this Room.” It tells of “...pictures photograph than the that range from his birthplace B four famous auto makers. in the Kentucky hills to a steel Behind them, on the wall, are engraving of him as president,” three portraits in various sizes among many others on the walls. of Abraham Lincoln, sixteenth “There are a musket and a saber president of the United States, from the [Civil] war . . . There the Great Emancipator. Above are cases of books owned by the sconce on the wall is a small [Lincoln], written by him, or family portrait of Lincoln with written of him by others who his wife and son. There is ample knew of his life. Articles which reason for all this: the signing of he used are in this room, and the papers took place in Henry a bronze bust of him holds the n The cover of The Lincolnian, Volume 1, Leland’s Lincoln Room. place of honor in the center of number 4, for February, 1919, featured a We all know that when the the room.” That bust, sculpted bust of Lincoln by sculptor George E. Bissel. Lelands left General Motors to by George E. Bissel in 1893, was found their own company, Henry pictured on the cover of that throughout most of the Civil Leland named it after Abraham issue of The Lincolnian. Today, War, with powder pouch, and Lincoln. It was not a random a similar Bissel bust of Lincoln is a saber of “the sort used by the choice. Leland, born in 1843, in the possession of the Lincoln Union cavalry.” turned 21 in 1864, and cast his Motor Car Foundation, a dona- Apparently Henry Leland kept first vote in the presidential elec- tion from Dick Duncan. adding to his Lincoln collection: tion that year in favor of the The article tells of “two canes three years after the Lincolnian man he considered the greatest in the room, one [of them] made story appeared, another article ran American, Abraham Lincoln. He from wood taken from the east in the Detroit News for February remained a faithful admirer of wing of the White House when 12, 1922. (That was Lincoln’s Lincoln for the rest of his life, it was remodeled during the birthday, just eight days after and more importantly, became an [Theodore] Roosevelt adminis- the sale of the Lincoln Motor ardent collector of Lincolniana, tration; the other, a gold-headed Company to Ford.) The News although he never spoke much cane of black [ebony] wood, story recapitulated much of the about it. Even in his biography, was presented by Mr. and Mrs. company magazine’s account, but Master of Precision, written by Lincoln to Dr. P.D. Gurley, the added some new material: “Mr. his daughter-in-law, little is men- pastor who preached the funeral Leland has canvassed the coun- tioned about his collection. sermon for their son who try for autographs of Lincoln, It occupied a place of died in 1862.” portraits of Lincoln made by his honor in the Lincoln Other significant contemporaries, and books deal- administration build- artifacts in the Lincoln ing with Lincoln’s life.” Further, ing, however: a large Room included an “the collection contains a number room devoted to it, just “old-fashioned ink-pot of coins and postage stamps bear- west of the main foyer. of wood into which are ing the Lincoln likeness,” and “an One source of set two bottles for ink,” album containing tributes to the information about which had been “used Liberator.” Leland’s Lincoln Room by Mr. Lincoln in his The News story describes the is an article in the fourth law office in Springfield, large portrait of Lincoln which Illinois,” a “dining we see in the photo on page 10, n Leland’s collection included this room chair used by Mr. with the American flag furled gold-headed cane which was given by Mr. and Mrs. Lincoln to Rev. Lincoln while president,” below it, as the “centerpiece of Phineas D. Gurley. a musket of the type used the collection,” and a “life-sized 14 volume ix, number 1

colored enlargement of Lincoln, made from a daguerrotype origi- nally possessed by Mrs. Lincoln.” Mr. Leland had the tiny photo, just two inches tall, in his collec- tion, and apparently had had the life-size portrait made from it. It was one of three photographs taken by Matthew Brady at his New York City studio on February 27, 1860, just before Lincoln gave his speech at the Cooper Union which was to gain him the Republican party’s nomination for President, and ultimately the Presidency itself. Brady would go on to become the preëminent photographer of the Civil War, the first war to be so extensively recorded in that manner. Leland was generous in show- ing his Lincoln collection to others. The News story says, “the room . . . is visited the year around by persons interested n Another view of the Lincoln Room, taken Feb. 19, 1922, shows more of the pictures and furni- in President Lincoln, and some ture. Here, Henry Leland sits at the desk signing papers with William T. Nash, treasurer of the have contributed souvenirs to Lincoln Motor Company, in attendance. the collection. The exhibit is of special interest to school chil- June 2, 1932, and consisted public.” The nation was suffer- dren, since many visit it and copy of 171 lots. In addition to the ing through the very worst of the descriptions of the mementoes. letters, documents, photos and Great Depression in mid-1932, Mr. Leland . . . recently removed prints, there was a piece of so the total amount of the bid- a number of the objects to his surgical bandage that had been ding was regarded as very good, home, but is returning them to used on Lincoln as he lay dying, a but one wonders what such a the Lincoln Room so that visitors fragment of the black broadcloth collection would fetch today. may have an opportunity to view coat he wore on the night he Nonetheless, for those of us them. Some of the priceless relics was assassinated, a leaf from who collect Lincoln automobiles are to be exhibited in glass cases young Abe’s arithmetic book, and parts or sales and service . . . to prevent injury.” the mahogany dining room chair literature, it is somehow comfort- from the White House, a small ing to realize that the man who fter the sale of the Lincoln leather handbag that had been established the company whose Motor Company, Henry Mrs. Lincoln’s, and several other products we enjoy so much was A Leland went into a well- smaller items. Henry Leland had an avid collector, too. deserved retirement, and lived to envisioned his collection as being the age of 89. After his death on the nucleus of a national Lincoln n Much of the research for this March 26, 1932, the executors memorial collection, but alas, it article was done in 2002 at the of his estate allowed the bulk of was not to be. National Automotive History his Lincoln collection of “rare Automotive Industries maga- Collection and the Burton autograph letters, documents, zine noted in its June 18, 1932, Collection at the Detroit Public personal relics, prints, etc.,” to be issue that the Leland collection Library by the late Melvin sold at public auction. The sale of Lincolniana had realized about Kettelhut, a Lincoln-Zephyr was conducted by Chicago Book $7,500 at auction, but “names Owners Club member who lived in & Art Auctions on Thursday, of the purchasers were not made Grosse Point Farms, Michigan. 15 Vehicles donated to Ronald E. Bloom (Edson P. Williams Timothy P. & Lavonne the Lincoln Motor Car David M. & Norma Blum Memorial) Howley Heritage Museum Bob Boos John T. & Jeanne L. Ralph Humphreys 1922 Lincoln Donated by Jeffrey Booth EbyJim Edison Charles L. Humphreys Joan Milne Gary Bowne Alan Egelseer Mark Hutchins 1932 Lincoln KB Dietrich Thomas R. Brace Ronald Elenbaas Gregg H. Hutchison Convertible Sedan Michael N. Bradley Anthony M. Elias The Iacocca Family Donated by Ford Motor Eric Brandt Jerry L. & Rosalind C. Foundation Co. Maynard L. Brandt Emery Charles E. Imboden 1936 Lincoln-Zephyr Angie & Jeff Brashares, Gary L. Engelhardt John W. James, Jr. Coupe-Sedan Donated Brashares Family Trust Gregg A. Engelhardt John R. Jenkins by Ford Motor Co. Stephen F. & Camilla T. Del & Dee Anne Everson Donald Jesmore Tom McCarthy Stacy A. Roscoe Edger & Linda Veit 1942 Lincoln-Zephyr Brauer Eugene E. Fachon Mark Johnsen Jim & Frances McCune Ronald Ross Brad & Joanie VideenDave Sedan Donated by Tom Harold A. Breed James D. Farley, Jr. Dean A. Johnson John & Cherie McDowall Bob & Nannette Roth & Rita Violetta & Joan Brunner Oscar Brock Jr. Robert & Linda L. Fenelon Keith R. Johnson Ronald J. McIntosh Chuck Rounds James & Mary Vitale 1956 Continental Mark II Dan E. Brown Den & Jan Fenske Bob Johnson Jerry McKinley David W. & Elizabeth W. Ron & Judy Von Blon Prototype Donated by Earle O. Brown, Jr. & Field Doug & Kathy Johnson Gary McManus Roycroft Maurice (Morrie) J. Dennis Carpenter Jean E. Gerrie B. Fielding Rikard Jonsson John McMullen William B. Ruger, Jr. Wagener 1971 Continental Mark III David F. Bunch Paul A. Fink Ralph Jordan Allen R. & Charlotte Trond Saetre Thomas J. Wagner Donated by Ed & Hazel Jerald Burtman Richard J. Fint Bob & Sheila Joynt McWade Joseph & Donna Santoro Kenneth Wallace Lacey William De-K. Burton John & Isabell Fischer Jack Juratovic Virgil & Mary Meints Mukund Saraiya Tom & Jean Ward 1979 Lincoln Continental Canton Classic Car Fitzsimons Engineering Matthew Justus Robert M. & Dorothy Stephen F. Sauer (F.A. Joan Watjen Town Car Donated by Museum Corporation Dr. James R. Kahrs Messinger Sauer Memorial) Peter & Debbie Watson Tom Minton Dan Cantor Robert Fitzsimons Richard Kanaszyc Ron & Karen Mihalek Stephen R. Sawyer Nick Weaver 1979 Lincoln Town Car Michael R. Capizzi Jerry L. Flanary Richard & Pat Kiko David E. Miller David J. Saxan Dan & Pat Weiskirch Donated by Linda & Jerry Capizzi William Jake Fleming Joyce Thehune Keil Walter E. Miller, Jr. Norbert & Letitia Donald Wem Gerald Pearsall James & Barbara Karl & Sharon Flick Walahn & Bonnie Kilgore Alan & Katherine Miller Schactner Jon Wessel Capolongo Dr. & Mrs. Robert A. Ira Kirch Dennis L. Milstein Theodore F. Schluter Alan & Joan Whelihan THE FABULOUS FIFTY Curtis D. Carey Flucke Darren Klingler Lee & Billie Miskowski Jim Schmidt Bill Whitaker n The “Fabulous Fifty” is Brian M. Carlson Ford Book Sales Ewin L. Koon Frank J. Moesle Ronald N. & Eleanor J. Art & Carol Whitmire a group of fifty individuals Bart & Lucy Carlson Ford Retired Engineering Dick Koop John R. Moglia Schneider Allan T. Wilcox who have agreed to provide Carlson Family Foundation, Executives Club Vaughn Koskarian Mon Valley Region of the David W. Schultz G. Steven Willey $5000 each in seed money for Inc. The Henry Ford II Fund Gregory Kourouklis Aaca Jerry & Norma Seibert Frances & Maurice the museum maintenance Jack & Betty Carpenter William Clay Ford Glenn Kramer Ronald K. Money Nelson F. Sembach Willyeard fund Bryan E. Cash Peter B. Frazier Marshall & Nancy Kraus R.L. Montague, Iii Paul G. Sevag Irene M. Williams (Edson Earle O. Brown, Jr. John C. Cashman Shelby Freeman Steve & Judy Kroeger Connie Moore Doug Shahady/The P. Williams Memorial) James Robert Brown Millie P. Cassan Howard P. Freers Ed & Hazel Lacey J. Bruce Mordaunt Lincoln Forum.Net Bruce D. Wilson Tom & Joan Brunner Jeffrey A. Chase Norman O. Gallion Bill Lambert Harry & Lisa Morgan Jack & Virginia Shea Leo A. & Nancy Wirthman Carolyn Capizzi Herb & Sherry Clark Gene & Tam Garner Thor Langli Morries Ford Lincoln Joe & Carol Sherlock Barb & Roger Wothe Jerry Capizzi Owen T. Clarke, Jr. Dennis R. Garrett Robert B. Lantz Peter Morris Jim R. Siler Bill & Rita Wybenga Michael R. Capizzi Kathy M. Cleer Robert Gavrilescu David Larson Gary H. Morton Richard P. Sills Larry & Ora Yearley Ron Cappizzi Richard L. Cleer Dayton G. Geary LCOC Eastern National John L. & Pauline Mundy David Simonson Tim & Billie Yeomans Susan A. Capizzi Kenneth J. Coates Anonymous Lincoln Car Meet 2006 Matthew C. Murphey Raymond R. Smigelski Brad & Carol Yoho Mike Cunningham Stu Cohen (Harvey Lover Lincoln & Continental Edee Muse Byron L. Smith John P. Young (Jack) John T. & Jeanne L. Eby Schofield Memorial) William A. Gibbons Owners Club Mr. and Mrs. Thomas W. Larry L. Smith Millard & Ann Young Stella Koshkarian Stuart M. Cohen Richard A. Gierak LCOC (Carl Wolf Nale III Norman & Beverly Smith Gary A. Young Vaughn Koshkarian Laura & Ed Cohn Charles J. Gilpatrick Memorial) Narragansett Reproductions Eric L. Snyder Robert J. Yurick H. Gene & Ann Nau John J. Colbert Al & Karen Giombetti LCOC Florida Gulf Coast H. Gene & Ann Nau Gerald Snyder Robert (Rob) Zarnosky Rocco A. Romeo David L. Cole Dorsey D. Glover Region Bill & Patti Nawrot Michael Terry Sparks Richard (Rick) G. Zobelein Jr. Jack & Virginia Shea Roger F. Comire Bob & Kathie Godin LCOC Florida Gulf Coast Ken Nelson Thomas St. Martin Jack & Monica Sweet Terry Cone James Goerke & Phyllis Region (Steward Ray & Jeanine Nelson Gary R. Stauffer Memorials Richard & Joyce Thams Chadwick A. & Evelyn A. Swonk Memorial) Harry & Joni Nicholson Larry Staunton july 28, 2013 Eric & Pat Van Den Beemt Coombs James C. Gorman LCOC Hoosier Region Clare & James Nordman David & Diana Stevens Calvin Beauregard Fred H. Coon Stanley Grant LCOC Lake Shore Region Harold & Kay Norton Dwayne Stone Al Bonlie museum George Cornelius Ralph & Judy Graper (Burke Memorial) Harvey V. & Faythe Oberg Sharon & Mike Stortini Jeanne E. Brown contributions E. Ronald & Joan Ed & Christine Gray LCOC Lake Shore Region Daniel & Susan O’Grady Mike & Ralph Stowe Robert Burke II A Friend Cornelius W.R. (Cody) Gray III LCOC Mid-Atlantic Kathleen Olweiler Thomas Stutzman Earl & Margaret Carpenter Mervin B. Adkins Keven & Toni Cornish Green Sales Co. Region Tim O’Neill Kris J. Sunberg Jack Cassan Gregg A. Alfvegren Richard H. Covey Ronald Gregg LCOC Michigan Region Sandra & Erling Onsager David G. Sutliff Chadwick A. Coombs Dennis & Diane Allen Keith Coulter Gerald Greenfield LCOC Midwest Region Vicki & John O’Reilly Tom Sutphen Robert H. Davis Steven & Katie Amant Lee & Leah Craig Mike & Janet Gribble LCOC North Texas Region Neil & Judy Osmun Jack W. Swaney Buzz DeClerk Paul & Deb Amdahl Paul & Mary Cubakovic Harold W. Grimes LCOC North Texas Bent Ove Amundsen Jack & Monica Sweet Barbara Duncan Mike Anderson William S. Culver, Jr. John J. Groden Region John & Dorthy Palmer John L. Sweet IV Jerry L. Flannery Robert J. & Pat Anderson Mike Cunningham John P. Grove LCOC Philadelphia Region Bill & Barbara Parfet John & Susan Swensson Benson Ford Maurice & Judy Andres Peter H. Dahlquist William & Sharon LCOC Rocky Mountain Roy Parker Dan Szwarc Clara Ford Henry & Pat Kopp Steve & Becky D’Ambrosia Grzeskowiak Region William A. Patrick John & Jeanne Talbourdet Edsel B. Ford Antoniolli Peter & Dorothy Dapkus, David & Marion Gustafson LCOC Southern Ohio Linda Pearsall (Jerry) J.C. Taylor Insurance Eleanor Clay Ford Pasquale & Geralyn Ann Jr. Luther W. Haartz Region June & Lloyd Pearson Agency Henry Ford Arcieri Alan C. Davenport Dr. Edward E. Hagenlocker LCOC Southern Region John G. Pecsok Emily Ross Taylor & Henry Ford II Stephen Arciero Frank & Theresa DeLuca Chris Hannon LCOC Texas Gulf Coast James R. Peters Reuben W. Taylor, Jr. Thomas R. Groden, Sr. L.D. & Ruth Arrington Mike & Joan Denney Ed & Joan Harants Region Donald O. Peterson John J. & Marguerite M. Barney B. Hightower Gary & Sheila Ashcroft Rev. Robert Dennis Joseph Harding LCOC Western Dan Pfeiffer Telnack John Howard James & Wanda Ashley Vincent Di Bona Larry & Jane Harris Robert R. Lennon Mike Pilcher Jim & Faith Temple Henry M. Leland Alan F. Atwood Robert & Jean Di Carlo Steven Hastings Alf & Anne Marie Lincoln Larry Pittman Richard & Joyce Thams Richard Macintosh Al & Jan Audette Jack & Adella Dickey Darryl B. Hazel Carolina in the Morning Michael S. Pizzuto Allan Tharp Douglas W. Mattix Donald E. Augustin C. Joel & Suzanne Dickson Carolyn Henderson Lincoln Meet Richard A. Place The Mad Gals Charlotte McWade James & Cathy Ault Hank Dikkeboom Ronald J. & Paula Herold Doug & Kathy Lindgren Victor D. Powell Ray & Smidge Theriault Ferdinand V. Meinor Edward Avedisian James H. Dillard Christopher & Maria Thomas E. Lindsey James R. Powers David M. Thompson James Grant Milne James R. Ayres Michael D. Dingman Herrel J. William Love, Jr. Arnold C. Rapoport Roy N. Thorson Family Fran Olweiler Gilles Bage Michael & Maryetta Mosaic Foundation (of R. John & Joanne Lower David & Mona Rathke Margaret E. Tinsley (John Miki Pease John K. Bailey Downing & P. Heydon) Mark Luaders Allen & Martha Remillard N. Tinsley Memorial) Hank Pittman Alec Baldwin Norman Driml Rick Hickman Warren Lubich Ernest P. Rensi William Tobin Walter P. Rhea Chris V. Bang Beverly (Peggy) Dryer James C. & Carol Higgs Stan Lucas Robert L. Rewey Janet M. Tonks Elmer J. Rohn Irby W. Basco Terry L. Duckett Rod Hilgeman Hakan Lundstedt Ronald J. Rice Gene Toorman L. Dale Schaeffer Alex K. Bernhard Stephen C. & Marcella Ron Hill Lzoc Eastern Region Mary & Jerry Richman George & Helen Townsend Harvey W. Schofield Roy Bernick Duba Joseph (Mac & Ruth Ann) LzoC West John B. Richter Marsha Y. Turner Michael Simco Best Gasket, Inc. Eric & Gina Duncan c/o Hill John D. & Ellen Keith Ritterhouse Robert D. Ulrich Charles Steward Delyle G. & Margaret Xhibit Solutions Edward G. Hilton II MacAdams Michael E. Robbins Richard & Anna Jean Roy Thorson Beyer James R. Dunn Charles John Hinckley Bob & Joan MacDougal Peg & Don Roberts Unrath Arthur Whitmire Dr. R.J. Bills Donald F. & Marian C. John M. Hofmann Vincent G. Mack Chris Rocen Russ Upton Edson P. Williams Gregory & Sandra Bilpuch Dunn Richard O. Hommel John & Mary Magill Tom & Jean Roche Dale Urness Paul B. Willson, Jr. Gary Birk Chris Dunn Michael J. Homstad James G. & Gail B. Manz Randy Roeber Jim & Mary Jo Vague Carl Wolf John M. Birmingham John W. Dunning Richard Hopeman Dick Marshall Joseph & Ruth Rogers T. Rowe Price, Eric & Pat Bernie Wolfson Edward & Marilyn Blanch Roy & Jeannine Eaton Earl C. Hopkins Jr. David Martin Herman O. Rogg Van Den Beemt Carl H. Yoho James D. Blanchard Jr. Janice Eby Jerry & Evelyn Horn Doug & Carol Mattix Marilyn Rohn Hubert (Red) & Dorothy Eldon Yung Walter V. Blankenship John T. & Jeanne L. Eby Norman Hoskins Hal May Rocco A. Romeo Vaughn John E. Blanzy John Howard John & Mary McCarthy