Physical World

Colonial Presents First Webinar on Plastics Trends - Page 2 Physical World Issue: 3Q15 Letter from Bryan Ekus, President, Colonial Purchasing Co-op Colonial Hosts Hamburg Meeting Well summer is here, and we’re still scratching our heads Hamburg – The night before the Media-Tech conference here as to why the raw material suppliers are having such on May 18, Colonial hosted a meeting for 22 European friends diffi culties delivering materials and keeping prices under and acquaintances. Colonial president Bryan Ekus detailed control? We hear that this likely since most material Colonial’s activities and plans in Europe. Erik van Stiphout, Symcon and Process Technologies & Services (PT&S), then made a is going to China, the Euro declined and there were presentation of his company’s global capabilities. (see page 3) planned maintenances that have shorted the market. (L-R) Laji Lali, The Masters Group, John Fitzgerald, EDC, Dieter Lubberich, Cinram, I usually don’t jump on the conspiracy bandwagon but are these Albert Gamper, Sony DADC, and Erik van Stiphout, Symcon really unlucky accidents? Or, has someone fi nally found a way to increase margins in physical media? I am going to yield to the side of optimism on the chance that we will also fi nd a way to be more profi table. On page 2 of this newsletter, read more about Colonial Purchasing’s fi rst webinar, which is available online for replay, in which IHS Chemicals experts explained the changing dynamics of the petrochemical market and impact on prices for polymers – obviously a lifeblood of our industry. I look forward to your feedback. Bryan Some DVD, Blu-ray Patents Expiring This Year Manufacturing physical media requires tangibles like technology, materials and equipment, as well as intangibles like patent royalties. Fortunately, there are parameters to license agreements, and some of DVD6C those related to DVD technology will be expiring in the U.S., as Colonial Navigating the relevant patents is a complex process, which is why Purchasing Cooperative has learned from representatives of various most holders have pooled their interests within various royalty patent groups, who agreed to answer Physical World’s questions. collection groups, such as the DVD6C on whose website But none of the organizations would disclose any fi nancial information, (http://www.dvd6cla.com/list.html) specifi es which patents by pool such as how much money has been collected to date from such patents, member and the expiration date by country. or future savings by licensees as the result of the expirations. For example, among the dozens listed for a DVD-Video disc, Toshiba’s patent No. 5,774,441 is set to expire in the U.S. on June 30, 2015. In contrast, Panasonic’s No. 5,734,788 will expire in August 2016. There are patents in various stages of coming due for other varieties of discs including: DVD-ROM, DVD-Audio, DVD-R, DVD- RW, DVD-RAM, DVD+R, and DVD R+W. So if you’re involved with manufacturing any of these pre-recorded and blank media formats, it behooves you to examine closely the list [and website links of all the patent groups], as well as your own agreements, if you indeed signed one. continues on to p3 Platinum Sponsor Silver Sponsors Copper Sponsor P.2 Physical World Issue: 3Q15 Colonial Presents First Webinar on Plastics Trends Colonial Purchasing Cooperative presented on May 11 the fi rst of planned webinars dealing with topical issues facing the media industry. Hosted by IHS Chemicals and Colonial Purchasing, the online event Blanchard noted that 95% of PC production comes from the Top focused on the changing dynamics of the petrochemical market 10 producers, of which No. 1 & 2 – Bayer and Sabic – account for and impact on prices for polymers – specifi cally polycarbonate 55%. He added that some new Chinese companies are entering (used in optical discs) and Polypropylene (used in DVD cases). the market using diff erent technologies in a region used to IHS directors Paul Blanchard and Joel Morales explained why: historically low margins. Some producers are taking the relatively slow growth and new competition as a reason to reduce their • Cheaper oil doesn’t mean cheaper polycarbonate? polycarbonate capacity. • The weak Euro makes it diffi cult for traders to source material? Geography plays a role, he pointed out. Asian prices have been • The availability of raw materials for physical media has tightened the lowest and North America the highest, while Europe has seen so severely? a decline due to the unfavorable exchange rate with the Euro. “Everything plastic (such as optical discs and packaging) is “Tighter supplies lead to a seller’s market,” Blanchard summed up dependent on petrochemicals, oil and natural gas liquids,” the PC landscape. Blanchard explained. IHS’s Morales noted that polypropylene producers have seen an Benzene prices, for example, have recently started to rebound increase in margins, and in North America growth has been good. following a period of very low prices. Meanwhile, “polycarbonate “Meanwhile in Asia there is more additional polypropylene suppliers have not passed all of their savings along the value chain capacity coming on stream than demand growth. Due to in order to restore margins that have eroded globally during the tight supply and demand dynamics in the domestic market past three years… Demand for polycarbonate is relatively inelastic North America producers don’t have to play in that sandbox,” in terms of price,” Blanchard said. Morales said. “It’s a partly cloudy sky for polycarbonate (PC),” Blanchard said. The webinar is available at: http://tinyurl.com/qgd57de “Growth in step with global GDP growth is expected for the next couple of years and this will occur mostly in China.” However, North Paul and Joel can be contacted at [email protected] and America pricing has been fairly stable since 2010. [email protected] for more details. Member News CD Video Mfg. Betting On Bullish Future, Doubling Blu-Ray, DVD Disc Output Colonial member CD Video Manufacturing, Inc., located in the heart of California’s Orange County, CD Video Manufacturing, recently expanded substantially its DVD and Blu- ray capabilities, reports Charles Schredder, the replicator’s Vice President of Sales and Marketing. Purchasing a second Blu-ray line, stampers and packaging equipment, CD Video Manufacturing nearly doubling its Blu-ray and standard DVD daily replication volumes. CD Video Manufacturing is poised to buy a third Blu-ray line, focused on becoming an advanced optical disc manufacturing company dedicated to effi ciency and high quality standards. “The Blu-ray stamper really sets apart from CD Video Manufacturing the competition,” Schredder remarks. 12650 Westminster Ave. Current customers include Fortune 500 companies, Santa Ana, California. 92706 independent producers, advertising agencies, Offi ce: 714-265-0770, Ext. 205 magazine publishers and religious organizations. BLU RAY/CD/DVD Licensed “We’re looking for good salespeople,” Replication Schredder adds. cdvideomfg.com P.3 Physical World Issue: 3Q15 Some DVD, Blu-ray Patents Expiring This Year - continued from p1 MPEG LA AACS One-Red MPEG LA off ers licenses of convenience An AACS spokesperson explains the group A DVD disc’s numerous varieties in terms under patents that are essential to was founded by a group of stakeholders of functionality (e.g., -ROM) or construction various Standards, explains an MPEG LA in the Blu-ray ecosystem who collectively (e.g., single layer vs. double) also come spokesperson. “The patents included in its wanted to facilitate the consumer adoption with a multitude of patents. In 2012, a new licenses and their expiration dates are a of the Blu-ray format. “As such, the founders collection body representing the patent matter of public record,” the spokesperson agreed to develop an innovative encryption interests of Philips, Sony, Pioneer, and LG added, “but for easy reference, the lists of technology to protect the Blu-ray content, formed known as One-Red. patents in our MPEG-2 License, AVC License, then to license that technology to all As with the other collection agencies, One- VC-1 License and MVC License can be participants in the Blu-ray ecosystem on a Red has numerous expiring patents in the found in the corresponding sections of our cost recovery basis.” U.S. during the next 18 months that are too website.” Licensing the technology in the AACS case numerous to list specifi cs here. As can be ascertained from the link means licensing specifi cations and the But here’s an example: Sony’s U.S. patent No. providing a 25-page pdf listing by member, selling of the encryption keys that make the 5969651 for “8/16 Modulation on a Single http://www.mpegla.com/main/programs/ system work in an interactive fashion. Layer DVD-” expires on July 7, 2015, the same m2/Documents/m2-att1.pdf, hundreds Interactive meaning that any Blu-ray disc day that the company’s U.S. patents Nos. of MPEG-2 patents have already expired should work in any Blu-ray device. This 5969651 & 5818367 expire, also covering throughout the world, and some in the innovative encryption technology does rely 8/16 Modulation but for a Dual Layer DVD- U.S. claimed by Philips and Panasonic, for on patents. However, AACS also has used ROM disc. example, expired as recently as this past an innovative technique to license those April and as long ago as 2007. Interested parties can go directly to: patents. http://www.one-red.com/en/license- Similar trends are also found in the long AACS does not own rights to the patents; the programs/one-red-dvd-disc-and-dvd-player- document for VC -1 at http://www.mpegla.

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