Lara Konsert Stanza Cinta
Total Page:16
File Type:pdf, Size:1020Kb
Load more
Recommended publications
-
Table of Contents
TABLE OF CONTENTS PAGE Introduction ANANDA KRISHNAN PROFILE AND BACKGROUND 3 - 8 MAXIS COMMUNICATION COMPANY PROFILE 9 - 12 ASTRO COMPANY PROFILE 13 - 20 STYLE OF LEADERSHIP 21 - 24 LEADERSHIP THEORY ADAPTATION 25 Conclusion 26 References 27 1 (a) Background of the leader: the aim of this section is to know and understand the leader as a person and the bases for his/her success. The data and information should be taken from any published sources such as newspapers, company reports, magazines, journals, books etc. INTRODUCTION ANANDA KRISHNAN Who is Ananda Krishnan? According to a report then by Bernama News Agency, the grandfathers of Tan Sri T. Ananda Krishnan and Tan Sri G. Gnanalingam had been brought to Malaysia from Jaffna by British colonial rulers to work in Malaysia¶s Public Works Department, a common practice then as Jaffna produced some of the most educated people in the whole country. Tan Sri Gnanalingam himself told one of our ministers that he wants to put something back into this country because his grandfather was Sri Lankan," Deputy Director-General of Sri Lanka's Board of Investment (BOI) Santhusht Jayasuriya had told a a group of visiting Malaysian journalists then, 2 according to the Bernama 2003 story. Gnanalingam, executive chairman of Malaysia's Westport, held talks with Prime Minister Ranil Wickremesinghe during a visit to Malaysia in 2003 and the former followed up with a visit to Colombo. In the same year a Memorandum of Understanding was formalized in March this year between 'Westport' and the Sri Lanka Ports Authority (SLPA). Westport is keen to invest in Sri Lanka but no formal process has begun. -
MOHO ZULKIFLI BIN ABDUL RAZAK Submitted in Partial
"EFFECTIVENESS OF AKADEMI FANTASIA CELEBRITY ENDORSEMENTS FROM THE EYES OF CON.SUMERS IN KLANG VALLEY" MOHO ZULKIFLI BIN ABDUL RAZAK Submitted in Partial Fulfillment of the Requirement for the Bachelor of Business Administration (Hons.) Marketing FACULTY OF BUSINESS MANAGEMENT UNIVERSITI TEKNOLOGI MARA MELAKA 2007 DECLARATION OF ORIGINAL WORK BACHELOR OF BUSINESS ADMINISTRATION (HONS) MARKETING FACULTY OF BUSINESS ADMINISTRATION UNIVERSITI TEKNOLOGI MARA MELAKA "DECLARATION OF ORIGINAL WORK" I, Mohd Zulkifli bin Abdul Razak, ( \I C Number: 820120-14-5823) Hereby, declare that, • This work has not previously been accepted in substance for any degree locally or overseas and is not being concurrently submitted for this degree or any degrees • This project paper is the result of my independent 'NOrk and investigation , except where otherwise stated • All verbatim extracts have been distinguished by quotation marks and sources of my information have been specifically acknowledged. ~crol- Signature: -r-~Y---f-+-\t:...- Date: II I b> L { TABLE OF CONTENTS CONTENTS PAGE ACKNOWLEDGEMENT iv LIST OF TABLE viii LIST OF FIGURES ix ABSTRACT x CHAPTERS 1. INTRODUCTION 1.1 Company Background 2 1.2 Background of the Study 2 1.2.1 Celebrity Endorsement 2 1.2.2 Akademi Fantasia Celebrities 4 1.3 Problem Statement 5 1.4 Research Questions 6 1.5 Research Objectives 7 1.6 Theoretical Framework 8 1.7 Significance of Study 8 1.8 Scope of Study 9 1.9 Research Constraints 9 1.10 Definition of Terms 10 2. LITERATURE REVIEW 2.1 The TEARS Model 13 2.2 Endorsement as a Promotional Strategy 14 2.3 Celebrity Endorsement 16 2.4 Celebrity Endorsement for the Brand 18 2.5 Pros and Cons of Celebrity Endorsement Strategy 19 2.6 Multiple Brand Endorsement 20 2.7 Managerial Implications for Effective Usage of Celebrity Endorser 21 2.8 Celebrity Endorsement Selection Theories 22 2.8.1 Source Attributes 23 2.8.2 Source Credibility 24 2.8.3 Source Attractiveness 25 2.8.4 Source Power 25 2.9 Stereotyping of Endorsers 25 2.10 Consumer's Intent to Purchase 26 3. -
Siaran Media Radiozayan (BM) FINAL 2OCT
SIARAN MEDIA RADIO ‘ZAYAN’ SAJI SEGMEN GAYA HIDUP MUSLIM MODEN KONTEMPORARI Dengarkan Mawi, Raqib, Lin Ariffin, Anas dan Falyq sebagai pengemudi utama Zayan menerusi strim di zayan.my dan gelombang radio bermula 2 Oktober! KUALA LUMPUR, 2 Oktober – Masih lagi mengekalkan prestasi sebagai rangkaian radio nombor satu Malaysia, Astro Radio terus memperkukuhkan jenama-jenama radio di bawah naungannya dengan menyediakan pelbagai kandungan menarik yang menepati citarasa para pendengar di Malaysia. Terus utuh menjadi pilihan hati rakyat Malaysia, Astro Radio menubuhkan sebuah lagi jenama baharu radio yang diberi nama Zayan. Diumumkan pada 21 September 2017 lalu bersempena Majlis Kesyukuran anjuran Astro Radio, Zayan bakal beroperasi pada 2 Oktober 2017 bersama lima (5) orang penyampai radio yang terdiri daripada selebriti terkenal tanah air seperti bekas juara Akademi Fantasia (AF) musim ke-3 Mawi , bekas penyanyi kumpulan nasyid, Anas , penyanyi lagu ketuhanan Raqib, Falyq dan pengacara rancangan Bismillahdduha (Astro Oasis), Lin Ariffin. Menurut Pengurus Kandungan Zayan, Wan Syahrul Amry bin Wan Mansor, “Zayan menyediakan pelbagai kandungan yang merangkumi fesyen, teknologi, hiburan dan gaya hidup terkini berlandaskan gaya hidup Muslim moden kontemporari. Gelombang baharu ini tertumpu kepada golongan pelajar-pelajar dan dewasa bekerjaya serta pendengar muda alaf baru yang sentiasa aktif menerokai dunia dan berkongsi pengalaman mereka. Membawa maksud ‘keindahan’, pengisian baharu ini merupakan stesen berbahasa Malaysia keempat (4) di bawah naungan Astro Radio yang dilancarkan pada 2 Oktober.” Tambah Wan Syahrul Amry, “Stesen ini turut menawarkan alternatif yang lebih baik untuk para pendengar khususnya golongan Muslim moden kontemporari, yang mementingkan pengisian positif dalam mendasari dan memenuhi kehidupan seharian mereka. Kami menampilkan barisan personaliti radio yang bertenaga, kreatif, trendy, peramah, ceria dan mempunyai prinsip hidup yang tinggi. -
JOURNAL of MEDIA and INFORMATION WARFARE Centre for Media and Information Warfare Studies Volume 1 JUNE 2008 ISSN1985-563X
Mt\ Publication Cenire (L PI \ \ , UNIVERSITI <&Bb TEKNOLOGI ^^ MARA JOURNAL OF MEDIA AND INFORMATION WARFARE Centre For Media And Information Warfare Studies Volume 1 JUNE 2008 ISSN1985-563X Media Warfare: A Global Challenge in the 21 Century Rajib Gharri Strategic Communications and the Challenges Philip M. Taylor Of the Post 9/11 World The Impact of Mobile Dij W.Hutchinson on Influencing Behavior: Journalist in the Zone of Az.lena Khalid The need to Respect Intel umanitarian Law Outcome based education: A Computational Measurement Azrilah Abdul Aziz on Special Librarian Intelligence Competency Constructing War Accounts in Malaysia Che Mahz.an Ahmad Non-Violence Approach: The Challenge in Philippine Broadcasting Clarita Valdez - Ramos Global Media Versus Peace Journalism Faridah Ibrahim JOURNAL OF MEDIA AND INFORMATION WARFARE Center For Media And Information Warfare Studies EDITORIAL BOARD Journal Administrator Muhamad Azizul Osman Managing Editors Assoc. Prof. Mohd Rajib Ghani Muhamad Azizul Osman Language Editor Assoc. Prof Dr Saidatul Akmar Zainal Abidin Editorial Advisory Board (MALAYSIA) Assoc. Prof Mohd Rajib Ghani, Universiti Teknologi MARA Assoc. Prof Dr. Adnan Hashim, Universiti Teknologi MARA Assoc. Prof. Faridah Ibrahim, Universiti Kebangsaan Malaysia Editorial Advisory Board (INTERNATIONAL) Prof. Phillip M. Taylor, University of Leeds and Distinguish Prof. UiTM W. Hutchinson, Edith Cowan University, Western Australia Clarita Valdez-Ramos, University of the Philippines Judith Siers-Poisson, Center for Media and Democracy, USA Copyright 2008 by Centre for Media and Information Warfare Studies, Faculty of Mass Communication and Media Studies, Universiti Teknologi MARA, 40450 Shah Alam, Selangor, Malaysia All right reserved. No pan of this publication may be produced, stored in a retrieval system, or transmitted in any form or any means, electronic, photocopying, recording or otherwise, without prior permission, in writing, from the publisher. -
Music Technology)
DIPLOMA IN INFORMATION AND COMMUNICATION TECHNOLOGY (MUSIC TECHNOLOGY) MAY INTAKE WHAT IS DIPLOMA IN INFORMATION AND COMMUNICATION TECHNOLOGY (MUSIC TECHNOLOGY)? • The Diploma in Information and Communication Technology (DICT) is a pre- degree qualification in IT, which enriches students with the skills required to face the WHY CHOOSE INNOVATIVE increasing demands from the industries. INTERNATIONAL COLLEGE? DICT Program covers a broad range of 1. Updated Curriculum areas in Information and Communication Technology and the course curriculum Our updated curriculum is suitable to includes both practical and theoretical meet the industry demands and aspects of IT knowledge. Students will have helps students to acquire technical the potential of problem solving skills and and hands-on skill during their study logical reasoning. with us. • Specialization in Music Technology is an added skills and qualification if students 2. Hands-on skills decided to pursue their bachelors degree in Students have the opportunity to music. Basic understanding and practical gain more knowledge, participate in application of Audio Recording, Music practical training and instill hands-on Programming, Music History and Theory, skills with the latest tools. Having Keyboard Skills and also Music Business this, they will be more competent in gives student multi-skills to prepare them for IT and Music Industry. the working world. • With Highly Qualified and Industry 3. Industrial Attachment Experience lecturers, students will gain their Innovative students are exposed to knowledge directly from those who have the relevant industry through direct been involved with the entertainment, music interaction with guest speakers of and broadcasting industry. Besides studying what is in the syllabus, student can directly several IT and Music Industries. -
Investing in Music How Music Companies Discover, Nurture and Promote Talent
Investing in MusiC How music companies discover, nurture and promote talent Investing In Music 2012 contents 1 Introduction by Plácido Domingo 2 Commentary by Frances Moore and Alison Wenham 3 Section One: The Cycle of Investment 4 Section Two: Dicovering and Signing Talent 16 Section Three: Nurturing Talent 18 Section 4: Promoting Talent 3 2012 Investing In Music introduction by Plácido Domingo, Chairman of IFPI Other collaborations are also possible, for example between the artist and a management company. But all these efforts to promote music depend on the protection of the copyrights and intellectual property of the musicians and the producers of the music. Without such protection, investment will not be forthcoming. Collaboration and investment are defining qualities of the music industry and play a vital role in helping artists pursue their career. Of course, the digital era has brought dramatic changes, but I do not believe it has made the investors in music any less important. Even in the age of the internet, where self-publishing is so much easier for artists than in the past, technology alone I am fortunate to have had a career of more than 50 years in cannot ensure an artist’s work is heard and appreciated. music. I have worked with people of exceptional artistic talent That is why artists continue to work in partnership with record and I continue to work today to try and help young musicians companies, management and others to develop their careers fulfil their ambitions and creative potential as opera singers. and bring their music to the widest possible audience. -