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In This Issue @ the Intersection of Commercial/Corporate Real Estate and Technology May 2011 IN THIS ISSUE: COVER STORY: Creating Business Value with Technology An Interview with CIOs Steve Messaros, Liberty Property Trust, and David Schacht, Simon Properties GSA Puts Real Estate Industry-leading Strategy Into Action! 2011: Mobile Devices and Enterprise Disruption ESI Headquarters: The Most Intelligent Building in the World? Mission Impossible? Keeping Pace with Changing Technology Social Media: Business Value or Wasted Resources? BONUS! Solutions Marketplace Directory www.realcomm.com CONFERENCEEDITION The NiagaraAX Framework® CREATING INTELLIGENT, ENERGY-EFFICIENT BUILDINGS Every building owner and manager is feeling the need — now more than ever — to reduce and control energy costs. Smart energy management solutions control and manage energy-consuming systems such as HVAC, lighting and more while ensuring that these systems are optimized for maximum performance and energy efficiency. Perhaps no other technology has had as profound an impact on smart energy solutions as the NiagaraAX Framework®. The NiagaraAX Framework merges multi-vendor automation systems and real-time integration into a single, extensible platform that monitors, manages and controls the power consumption of all building systems — driving energy efficiency and reducing energy costs. By taking into account all critical subsystems, streamlining devices into a common system, utilizing measurement and verification tools and so much more, it’s easy to understand why the NiagaraAX Framework is the platform of choice in thousands of buildings, plants and facilities in more than 40 countries worldwide. See the energy savings of the NiagaraAX Framework for yourself. Visit www.tridium.com. ALL YOUR COMMERCIAL REAL ESTATE MANAGEMENT TOOLS IN ONE SOFTWARE PLATFORM · Property Management & Accounting · Investment Management · Commercial & Investor CRM · Commercial & Investor Portals · Procure to Pay · Payment Processing · Document Management · Valuation, Modeling & Forecasting · Business Intelligence YARDI Commercial Suite™ 1.800.866.1144 | www.yardi.com/edge65 CONTENTS Spotlight — Smart Communities 14 Charlotte Leads with Global Model for Sub-Markets — Energy Efficient Technologies 16 Bringing Efficient, Intelligent Lighting to Buildings Through Wireless Control 10 — Banking/Treasury 28 Real Estate Treasury Management — Innovation Features 36 PON Technology Paves the Way for Cloud Networking — Feature Update — Business and Finance 6 GSA Puts Real Estate Industry-leading Strategy Into Action! 46 Process Makes Perfect. The Standardized Industry — General Technology Framework for Real Estate Business Processes 8 2011: Mobile Devices and Enterprise Disruption — Wireless — On the Cover 48 Is In-Building Wireless Keeping Pace with the 10 Turning the Corner: From Cost Containment to Mobile Revolution? Creating Business Value with Technology CENTER INSERT (Click here to view) — Corporate Technology Realcomm 2011 Conference Preview 30 FASB/IASB and the New Value-Focused Columns Corporate Real Estate Executive — From the Publisher — Smart Building Technologies 4 Mission Impossible? Keeping Pace with 5 Data Analytics: The Solution for Smart Building Operations Changing Technology 24 ESI Headquarters: The Most Intelligent Building — In The Trenches in the World? 19 Eugene Kesselman (Transwestern) 33 Designing Building Operations Centers for the Future 20 Raj Patel (Al Futtaim Properties) — Business Solutions — Social Networking 42 Leveraging Oracle Platform to Create Scale 21 Social Media: Business Value or Wasted Resources? and Competitive Advantage — MarketPlace LIsting 44 Establishing a Foundation for Application 51 Realcomm Solutions Marketplace Integration and Interoperability A publication of The Realcomm Conference Group, LLC Copyright © 2011 Realcomm, Inc. 3951 Park Drive, Carlsbad, CA 92008. All rights reserved. All information contained herein (including, but not limited 3951 Park Drive, Carlsbad, CA 92008 to, articles, opinions, reviews, text, photographs, images, illustrations, www.realcomm.com trademarks, service marks and the like (collectively the “Content”) is protected by copyright and other intellectual property laws. The Content Advertising rates and information: is the property of Realcomm and/or third party licensors. You may not Julie Devine | [email protected] | 951.302.1446 modify, publish, transmit, transfer, sell, reproduce, create derivative work from, distribute, republish, display, or in any way commercially exploit any Conference and event sponsorships: of the Content or infringe upon trademarks or service marks contained in Lisa Woods | [email protected] | 919.771.2095 such Content. GENERAL DISCLAIMER AND LIMITATION OF LIABILITY: The publisher does not represent or endorse the accuracy or reliability of Publisher: James Young, Founder and CEO any advice, opinion, statement or other information displayed and any reliance upon same shall be at the viewer’s sole risk. The publisher makes Managing Editor: Nancy Stone | [email protected] no guarantees or representations as to, and shall have no liability for, any content delivered by any third party, including, without limitation, the Graphic Design: Jamieson Media accuracy, subject matter, quality or timeliness of any Content. Realcomm 3 FROM THE PUBLISHER Mission Impossible? Keeping Pace with Changing Technology he role of the CIO has evolved dramati- (again, think iPad or enhanced mobile computing) cally over the last decade. It was not and being able to distinguish them from the small- too long ago that installing workstation er, more tactical changes will allow the IT team to software, managing e-mail make the appropriate decisions. Tand keeping the accounting system Amongst all the questions, big and working were the top priorities of the small, to be considered when evaluat- IT department. What a difference 10 ing hundreds of technology solutions, years can make. the decision pertaining to team struc- Jim Young Today, the complexity of functions the ture may be the most invaluable. Over Founder and CEO CIO and their team is responsible for is the past few years we have discussed Realcomm extraordinary. Cloud computing, mo- in depth the topic of in-sourcing, out- bile enterprises, solution integration, sourcing, right-sourcing and so on. social networking, intelligent build- Once the decision has been made to “Today, the ings, digital signage and video conferencing are utilize another organization to implement a par- complexity of just a few of the new technical platforms that are ticular solution or technology, it now requires a functions the CIO part of the daily life of a CIO. That is in addition to level of management that might be distinctly dif- and their team is accounting, property management, lease manage- ferent than the team may be used to. Consider all responsible for is ment and all the other real estate specific automa- the decisions that would go into deploying an iPad extraordinary.” tion projects managed by a real estate company. enterprise server (finding the unique talent, inte- Over the last five years, we have created a “topic grating it into a Microsoft platform) only to discov- universe” listing of over 400 topics, issues, and er a year later that the Android is the mobile device technologies that the real estate technology pro- du jour. Clearly, a number of tactical and strategic fessional must be capable of handling proficiently decisions have to be made correctly to best miti- in this new paradigm. Combined with multiple gate risk. levels of integration, added participation and in- The one thing we have clearly seen consensus terest by the business units, increased consumer on is that technology is changing faster than ever awareness and higher expectations (think iPad), before, and the integration/interoperability issues and change that is occurring at an unparalled are more complex than ever. Business is engaging pace, it is easy to appreciate that some consider it more, thus increasing the sophistication of re- “Mission Impossible.” quests and amount of activity from IT. To maximize the CIO and IT department’s im- This year at the Realcomm conference in pact on the business, and minimize the number of Orlando, we will address these and other tough is- mistakes made, there are several important areas sues to help those responsible for technology deci- to be considered. Executive sponsorship, project sions keep pace with these changing times. We’ll prioritization, budget synchronization, team se- be talking about topics like “Monday morning so- lection and management, and an effective and lutions” based on SharePoint, developing a social efficient project management protocol are just a media strategy, and smart ways of harnessing the few of the things that are needed for the IT team to iPad revolution within your organization. We’ll have a reasonable chance at success. also present some new, really “big” ideas on things Certain individuals and organizations are bet- like global property management platforms, ad- ter at keeping pace with technological change vanced lighting strategies and low voltage DC mi- than others. Witnessing the different approaches crogrids for commercial properties. to this problem, it becomes obvious that there Now more than ever, we need to run our real are precise skills and methodologies that are re- estate organizations at the most efficient and opti- quired. Experience (measured in years), evolution mum levels and constantly look for ways technol-
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