Sales Promotion, Marketing and Development Specialist Mission Network Programs USA - Atlanta
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ECYD is Regnum Christi’s Youth organization. It is an international association of adolescents age 11-16 who make a pledge of friendship with Christ and with each other to build up a new world according to the Gospel. Its mission is to collaborate with Christ so that he might reign in the hearts of adolescents and in the world. ECYD Programs are its apostolic and formative initiatives organized to meet adolescents’ needs and that contribute to the growth of the adolescents, of ECYD and of evangelization. Challenge and Conquest are two of the most institutionalized ECYD programs that are comprehensive youth ministry resources providing method, curriculum and materials with access to a national network of ECYD events, mentors and training. Sales Promotion, Marketing and Development Specialist Mission Network Programs USA - Atlanta The Sales Promotion, Marketing and Development Specialist is responsible for the growth, promotion and fundraising for ECYD Programs. Position identifies, trains and coordinates a team of volunteer promoters in different selected focus cities. Responsible for building relationships and networking with Regnum Christi locality leadership, diocese and parish leadership in order to effectively promote and ultimately sell ECYD programs – Challenge and Conquest. Position is the relationship manager for customer sales accounts and prospective buyers. Responsible for planning, development and implementation of marketing strategies, marketing communications, and public relations activities, both external and internal to the Regnum Christi localities for all ECYD programs particularly Challenge and Conquest. Works directly with the Resource and Product Specialist to build the content and components for in-person promotion and e-marketing. Coordinates with the Training and Support Specialist after a program has started. Oversees the development of and works with potential and current benefactors and donors in achieving fundraising goals, and is responsible for grant applications and new grant sources. Position makes important strategic contributions and is a key part of the ECYD programs team underneath the area of ECYD within the Evangelization Department of Regnum Christi. Responsibilities • Implement Focused Growth Strategy: Meet (both in-person and virtual) with RC Locality leadership and ECYD leadership. Build a marketing/growth/training plan for each city/diocese of the selected focus cities. Identify a volunteer to be a local promoter, meet with diocesan, parish and school leadership to sell the program and start new groups. Bridge with current ECYD Sections and communicate to potential buyers the charism/relationship with Regnum Christi and benefit of being an ECYD Certified Program. • Manage the ECYD Certification Process of our Programs and the volunteer promoters team. Find, train, and coach the promoters. In-person meetings and regular virtual meetings and follow-up. Coordination and team work with the volunteer trainers/support team. • Growth of New Clubs and Personal Cultivation of contacts: Work with people who are interested in starting a club. Call, visit, and coach new contacts through the sales process and beginning of a club. • Collaborate with Training and Support Specialist to assure that there is consistent follow-up and support once a program has been sold and started. • Follow-up E-marketing Campaigns: Get the word out and use infusion soft to help generate contacts and leads through the e-marketing campaigns. Build and manage a cultivation campaign that moves flames down the funnel. • Fundraise and oversee the development: Meet the fundraising goal. Cultivation and relationship manager for donors, including in-person visits. Investigate and apply for any applicable grants etc. • Regular contact with those implementing and using products on all levels (ECYD Directors, program directors, parents, team leaders and adolescents) so as to be able to share best practices and success stories of meeting current and actual needs of the young people we are aiming to evangelize. Legionaries of Christ • Consecrated Women • Lay Consecrated Men • Lay Members regnumchristi.org • Team work with the other members of the ECYD Programs team for the on-going growth and development of Challenge/Conquest. • Participation in any of the national or regional events deemed necessary. • Other duties: This list of essential functions is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities of the employee. Other activities, duties or responsibilities may change or be assigned at any time with or without notice. • Oversee the volunteer team of local promoters. • Office duties and responsibilities performed from incumbent’s home. • Weekly virtual meetings with the ECYD Programs team. Minimum of once a month virtual dialogue with manager. Minimum of quarterly in-person meetings. Regular in-person meetings with RC Locality • Leadership, ECYD Leadership, Challenge/Conquest Leadership, Diocesan leadership, Parish and school leadership in the selected focus cities. Virtual and in-person meeting with volunteer promoter’s team. Qualifications • Bachelor’s degree • Training in sales, marketing and fundraising a plus • 3 to 5 years of experience in an ECYD Section and/or with a Challenge/Conquest Program, • Can include but not limited to involvement with ECYD Retreats and Summer Camps, team leader formation, CH/CQ Club leadership teams etc. • Preferred experience with Catholic youth ministry in the United States and/or Canada. • Safe-environment certification and satisfactory criminal background check. • Have or be willing to acquire basic knowledge of Regnum Christi and ECYD, familiarity with the Statutes, principles of apostolic action, and RC locality structures. • Have or be willing to acquire ECYD Week Training Certificate and enroll in the ECYD Mentors training. • Have or be willing to acquire knowledge of the ECYD formative approach and skills in applying it. • Have or be willing to acquire knowledge of the Challenge and Conquest program and skills in applying it. Knowledge of the different products and services offered. • Have or be willing to acquire basic knowledge of adolescent psychology. • Basic knowledge of the Catholic faith and pastoral work with young people, and parish and diocesan structures. • Relationship, communication and networking skills. Needs to be able to effectively manage customer elationships,r communicate articulately and effectively both in-person and via email, phone and video conferencing. Listening, negotiation, persuasion, presentation, verbal and written communication skills, and ability to follow-up. • Preferred experience in sales and prospect and customer relationship management. • Preferred training and experience in fundraising. • Skills or ability to acquire skills in the use of infusion soft email marketing and sales platform. • Knowledge of or ability to acquire knowledge of the legal requirements of working with minors, safe-environments and the administrative processes/procedures of Mission Network Programs, Inc. and RC Activities, Inc. • Ability to work with people; both team work and relationship building. Collaborative, customer service oriented, emotional intelligence, interpersonal skills, and ability to be a team player. • Ability to work independently, creatively and according to priorities. • This position works remotely so requires self-motivation, initiative and prompt and fluid communication. • Out of town, overnight travel is required. • Some international travel primarily in the United States and Canada. Must have a valid USA Passport. • Frequent travel and phone use. • Complete respect for the Roman Catholic Church, Legion of Christ and Regnum Christi. Application Instructions Compensation: DOE Great people to work with in achieving the Catholic Church’s modern evangelizing mission in a fast-paced, charitable work environment! Interested and qualified individuals should send a cover letter, salary expectations and resume to [email protected]. Thank you! Legionaries of Christ • Consecrated Women • Lay Consecrated Men • Lay Members regnumchristi.org.