A Capital Campaign to Stabilize and Empower Music Hall for Future Generations

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A Capital Campaign to Stabilize and Empower Music Hall for Future Generations “Elevation” A Capital Campaign to stabilize and empower Music Hall for future generations “In my opinion, Music Hall is, in many respects, the most successful of our cultural institutions in bringing together the disparate segments of our community, across the various racial, economic and geographic boundaries that we work so hard to bridge.” - Damon J. Keith, Senior Judge for the United States Court of Appeals for the Sixth Circuit Music Hall Center for the Performing Arts is a non-profit 501 (c) 3 Corporation – MI-CS9021 and a is member of the League of Historic Theaters Music Hall Center for the Performing Arts Detroit is moving into the future with a whole new vision. Music Hall represents what that vision is all about. Music Hall is leading by example as an inclusive cultural hub of creative energy that resonates with people of all nationalities. Its unique spark, culturally diverse line-up and safe haven nurtures patrons and future artists. Its 5 education programs and welcoming community inspires and impacts each visitor with an unique experience that lingers as they interact with their life, job and community. Music Hall’s continued community development is what this prospectus is all about. It is time to strengthen what is happening everyday - the growing renewal of Detroit as a leader within the cultural space. Music Hall earned its nickname as “The People’s Theatre” because of its dedication to ALL of our region’s citizens and their well being. Investing in Music Hall is investing in the new Detroit. With your help, this campaign will enable Music Hall to continue to provide and expand programming and its service to the community. More importantly, it will also improve an institution that has served the Detroit community since 1928 and has come to embody the character of our diverse mix of cultures. Join the list of visionary and dedicated philanthropists by contributing to the financial infusion which enables Music Hall to expand its vision of the new Detroit. “The historic Music Hall provides the Detroit Community with innovative and quality performing arts programming and education that reflects and attracts a diverse mix of cultures” - The Detroit News 2 MUSIC HALL FACT & DATA SUMMARY Mission Statement The historic Music Hall provides the Detroit community with innovative and quality performing arts programming and education that reflects and attracts the diverse mix of cultures that make up Southeast Michigan. Chairman of The Board Alex L. Parrish In early 2008 when the country experienced a sudden and disastrous economic downturn, perhaps no community or President and Artistic Director not-for-profit suffered more than Southeast Michigan and Vincent C. Paul Music Hall with two of our “Big Three” automakers declaring bankruptcy. Date Founded: 1928 Once the recipient of approximately one million dollars in annual support from these companies, Music Hall’s funding Location was suddenly reduced to just over $100,000. Without In the center of the best selling Entertainment District in the diminishing its education or programming, Music Hall country by attendance (2 stadiums/7theaters) reduced its budget as quickly as possible and has since stabilized and has even produced a small cash surplus for Capacity almost 7 years now. 1731 Main Floor 100 Jazz Café However, its legacy debt from 2008 and 2009 remains 500 3Fifty Terrace - Serves 200,000 patrons yearly largely unchanged. This Capital Campaign will do away with this long standing burden and “elevate” the organization to Education new levels of “Community Impact” while stabilizing its 5 Educational Programs - Serves 22,000 students yearly operations and cash flow for decades to come. Annual Community Impact Music Hall, already a top-level facility and entertainment 80 Trustees 30 active corporate partners 75-plus center in Detroit is well-positioned on Madison Avenue, the community collaborations 500 vendors 3,200 artists 25 pivotal entrance of the downtown Entertainment District full time / 225 part time employees 300-plus volunteers and poised at the entrance to what will become the Detroit $12 million local economic impact 1 million plus world-wide Center for the Performing Arts. web hits 50,000 weekly email subscribers The base is in place and it’s time to elevate. Legacy Music Hall has presented more performers of world-renown Vince Paul – President and Artistic Director than perhaps any single theater in America. 3 Music Hall History Center for the Performing Arts 86 years … and more to come Music Hall opened in 1928 as the Wilson Theatre, named for its founder; Detroit philanthropist Matilda R. Wilson who believed that theatre should be available to everyone regardless of background or financial means. Wilson Theatre quickly became an important element of the strong arts and cultural tradition in Detroit. Throughout its history, Music Hall’s stage has been the place for breathtaking performances by national and international stars such as Count Basie, Christopher Plummer, Lucille Ball, Fred Astaire, Ray Charles, Aretha Franklin, Jeff Daniels and Annie Lennox. Audiences have witnessed a true variety of performing arts from all forms of dance and music, and live theater to motion pictures; including Cinerama. The original canopy/portico at Music Hall – January 1940 Music Hall provides excellent acoustics and outstanding views of the stage from any seat in the house. The lobbies and gathering places, such as the Jazz Café and the Selma Hyman Lounge, offer opportunities for audiences to mingle, see old friends, make new friends and enjoy good company. The diversity of southeast Michigan’s cultures that resulted from the migration of the automotive industry’s factory workers, contributed to the unified strength that puts Detroit at the forefront in producing world renowned performers and world-class innovations. Our programming reflects the full spectrum of diversity in our country and region. Our education programs reach over 22,000 underserved youth in southeast Michigan. Music Hall’s collaborations with over 75 other The original Wilson Theater non-profits support and enhance Detroit’s continued renaissance. tower sign 4 Main Hall – Venues 150 events and 150,000 patrons annually with over 50,000 complementary tickets sponsored each year The Music Hall Center for the Performing Arts is a 1,731-seat theatre located in the city's entertainment district at 350 Madison Avenue in Detroit, Michigan. It was built in 1928 as the Wilson Theatre, designated a Michigan State Historic Site in 1976, and was listed on the National Register of Historic Places in 1977. Jazz Café at Music Hall – 150 events and 20,000 patrons annually with most performances provided complementary Opened in 2006, Detroit’s Jazz Café at Music Hall is an intimate, comfortable performance space that’s been home to musicians, poets, Broadway performers, and artists, from Jeff "Tain" Watts to Elaine Stritch to John Sinclair. Jazz Cafe is also home to many of Detroit's great native artists from Ralphe Armstrong to Luis Resto to Kimmie Horne. Jazz Cafe also enables Music Hall to present extraordinary talents that don’t yet have mass audiences, expanding the diversity of programming available in our region. 3Fifty Terrace – 50 events and 30,000 patrons annually with most events provided with either complementary or modest cover charge Open air rooftop terrace at Music Hall offers a view like no other. Located within walking distance of notable Detroit landmarks such as Comerica Park, Ford Field, The Detroit Opera House and The Detroit Athletic Club, 3Fifty Terrace features 11,000 sq. ft. of unique rooftop, open air space. 3Fifty offers the full array of amenities to host any type of event. Amenities include an expansive granite top bar, resort style booths, and well appointed restroom facilities. 5 Music Hall Center for the RECOGNITION Performing Arts Rendering Music Hall appreciates each contributor and will publicly recognize all contributors $25,000 and higher on a new donor wall inside the main lobby. In addition, we have naming opportunities for larger contributors are available based on the size of donation. Opportunities are listed on pages 11-13. 6 CAPITAL PROJECTS With your help: • Elevator and Staircase • The new elevator and staircase, to be located on the west side of the Music Hall building will provide direct elevator access to the popular 3Fifty Terrace rooftop venue, a fire escape that meets the most modern codes • The new elevator tower will increase Music Hall’s storefront and perception in the community. With over 19 million cars a year on Madison Avenue, the increased scale of Music Hall will stand out as one of Detroit’s most important landmarks. New elevator tower and first floor atrium • Sound and Lighting Equipment • Music Hall must rent much of its stage sound and lighting equipment for its main stage performances because it does not have in-house inventory • If Music Hall invested in its own equipment, it would save significant rental costs • In addition, it could generate additional revenue by renting its equipment to promoters who rent the theatre • Jazz Café Kitchen • Music Hall’s Jazz Café is an extraordinary venue, but an extremely limited kitchen facility has limited its potential • This project will provide a kitchen facility and the necessary appliances for the Jazz Café chefs and caterers to produce first quality cuisine at Music Hall • Sound Isolation for Jazz Café and Main Stage • Sound isolation on the main lobby landings will enable Music Hall to
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