DOCSLIB.ORG

Chapter 6 Growth of Automobiles Production In

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Chapter 6 Growth of Automobiles Production In P ag e N o .: 104 CHAPTER 6 GROWTH OF AUTOMOBILES PRODUCTION IN INDIA 6.01. INTRODUCTION. ... 105 6.02. PRODUCTION OF DIFFERENT PRODUCT SEGMENTS. 108 6.03. REVIEW OF PRODUCTS AND TECHNOLOGY. 110 A. FIRMS STILL IN PRODUCTION. ... 110 B. FIRMS WHICH HAVE STOPPED PRODUCTION. 114 6.04. CAPACITY UTILISATION OF TWO WHEELER FIRMS. 120 6.05. MARKET SHARE OF TWO WHEELER FIRMS. 123 6.06. SELECTION OF LEADER FIRM BASED ON 129 GROWTH OF TWO WHEELER PRODUCTION IN INDIA. 6.07. APPRAISAL OF THE LEADER FIRM. 133 P ag e No.: 105 CHAPTER 6 GROWTH OF AUTOMOBILES PRODUCTION IN INDIA 6.01. INTRODUCTION: The automobile firms in India are producing various types of vehicles such as cars, jeeps, heavy commercial vehicles, medium commercial vehicles, light commercial vehicles, three wheelers, motor cycles, scooters, mopeds, sport and racing vehicles, tractors, agricultural equipments etc. The automobile firms which first started production in India in 1947, have multiplied manifold during last 50 years. Considering the number of firms and number of products, the study of any aspect of Indian automobile firms will have an unlimited scope. All the product segments can not be studied together due to the fact that each product segment has got different facets such as amount of investment, class of buyers, manufacturing ^cycle, technology involved etc. and hence, taking the whole automobile industry for comparing production growth may give misleading results. The study of production of particular segment will be more useful to draw meaningful conclusions on growth of production, market share or capacity utilisation etc. The production data of Indian automobile industry in broad product segments in 1994 is given in Table No. 6.01. The percentage of each broad product range with total production is also shown in Table No. 6.01. P ag e N o .: 106 T a b le No.6.01 Product Segments based on production in 1994 Type of Product No-of Units Percent Passenger Cars 2,49,280 9 Jeeps 48,764 2 Commercial Vehicles 1,88.819 7 Scooters 9,88,611 35 Motor Cycles 6,00,031 21 77 Mopeds 4.96.232 17 Three Wheelers 1,21,284 4 Tractors 1,54,379 5 Total 28,47,400 100 It is observed from the above table that about 77% automobile production is accounted for by two and three wheeler segment. It is also interesting to note that the firms entering in the industry and stopping the line of production is significantly high in case of two wheeler segment as seen from Annexure 6.01. The annexure 6.01 is based on average production of each firm during last five, ten and fifteen years. Based on highest production during the above period, a firm is ranked as 1st and 2nd. Annexure 6.01 also shows the names of the firms not in leading position but are still continuing production. Annexure 6.01 also shows the firms which have stopped the production in the various product segments. The two wheeler segment shows that large P ag e No.: 107 number of firms have stopped the product line. Considering the various aspects of different product segments, the study is restricted to those product segments in which the growth of production as well as capacity utilisation is erratic. The analysis of production of various firms in each type of automobile reveals the fact that two wheeler industry shows large variation in production, capacity utilisation and market share. It is also seen that the number of firms stopping production in this segment are much more than those continuing production. It is therefore felt necessary to go into the details of production, capacity utilisation and market share of two wheeler industry only. It is planned to analyse following aspects of various firms and choose a leader firm from two wheeler sector based on these aspects and then study in detail the strategies of a leader firm. Before going into details of the above aspects, it is thought necessary to review in brief the historical background and production of the two wheeler firms in Indian automobile industry. 1. Product and Technology used 2. Trend in Capacity Utilisation 3. Relative Market share. 4. Selection of leader firm based on Rate of growth in production/sales 5. Appraisal of the leader firm. P ag e N o .: 108 6.02. PRODUCTION OF DIFFERENT PRODUCT SEGMENTS: The production trend of two wheelers in various segments such as Scooters, Motor Cycles and Mopeds in past period is given in Annexure 6.02. The latest trend for past fifteen years is given in Table no. 6.02. It is observed that during 1980-85, the share of scooter production declined while that of mopeds increased. During last decade, the share of scooter production increased and moped production declined. The share of motorcycle production remained almost constant. Table 6.02 Trend of Production of Scooters, Motor Cycles & Mopeds YEAR SCOOTERS MOTOR CYCLES MOPEDS % % % 1980 50 24 26 1981 41 22 37 1982 42 22 36 1983 36 21 43 1984 35 21 44 1985 38 22 40 1986 44 23 33 1987 45 22 34 1988 42 26 32 1989 49 24 27 1990 52 26 22 1991 49 27 24 1992 46 26 28 1993 47 26 27 1994 47 29 24 P ag e No.: 109 The two wheelers so far produced by Indian automobile firms in each segment is given in Annexure 6.03. The firms having long standing in the particular segment naturally will have highest production. The review shows following picture as given in table 6.03. The segraentwise growth rate of selected firms shows that some firms have achieved higher production during a short period. Ranking is given based on average annual production during the period or production of the particular product segment. Table No. 6.03 Productwise production of selected firms NAME OF THE FIRM NO.OF YEARS UNITS IN LAKH RANK SCOOTERS: TOTAL AVERAGE BAJAJ AUTO LIMITED 35 59.42 1.70 1 MAHARASHTRA SCOOTERS LTD 19 12.25 0.64 3 LML LIMITED 12 11.56 0.96 2 MOTOR CYCLES: ESCORTS LIMITED 33 18.40 0.56 3 HERO HONDA MOTORS LTD 15 10.19 0.68 1 BAJAJ AUTO LIMITED 17 10.03 0.59 2 MOPEDS: KINETIC ENGINEERING LTD. 23 22.35 0.97 2 MAJESTIC AUTO LIMITED 17 11.41 0.67 3 TVS SUZUKI LIMITED 7 10.56 1.51 1 The above table shows that long standing of the firm does not necessarily give lead in total production but certain other factors are responsible. The external forces and inner strengths of the firm are two main areas affecting the rate P ag e N o .: 110 of production. 6.03 REVIEW OF PRODUCTS AND TECHNOLOGY: The growth of production depends on the technology used in production and the product itself. The consumer demand is directly related to the value of the product which comes from the quality, fuel efficiency, safety etc. These aspects are in-built in the product by using advanced technology at lower cost to the customer. The various firms in two wheeler industry are mostly using imported technology. There are very few firms which have developed the product using inhouse technology. In the following paragraphs, a brief review of various products and technology is taken. A. FIRMS STILL IN PRODUCTION: 1. Bajaj Auto Limited: The firm started Scooter production in 1960 in technical collaboration with M/s. Piaggio & Company, Italy. The scooters were marketed under the name ”Vespa". After the expiry of collaboration agreement, the firm started marketing its product under the name ”Bajaj". In 1961, the firm also started production of Three Wheelers with the technical collaboration of above company. In 1978, the firm developed with inhouse technology of Motor Cycle and introduced a 50cc brand called M50 which was latter upgraded as M80. In 1983, the firm entered into a technical collaboration agreement with Kawasaki Heavy Industries, Japan for manufacture of 100 cc Motor Cycles. In 1990, the firm developed with inhouse technology, a 50cc Moped P ag e N o .: 111 marketed under the brand name "Sunny". The firm is unique having four product segments. 2. Enfield India Limited: In 1954, the firm entered into collaboration agreement with M/s. Enfield Cycle Co. U.K. for manufacture of Motor Cycles. The production of Motor Cycles started in 1955 and were marketed under the name "Royal Enfield" and "Crusader". In 1962, the firm started producing scooters which were marketed under brand name "Fantabulus". The scooters were made in collaboration with M/s.Villiers Engineering Co. U.K. The production of scooters was stopped in 1975. The firm also manufactured Three Wheelers during 1962 and 1967. In 1984, the firm entered into technical collaboration agreement with M/s. Zundapp Werke GmbH, Gernamy. The firm started producing Mopedis under the brand name "Silver Plus" and "Explorer". Presently the firm is marketing "Bullet 350 cc" Motor Cycles. 3. Escorts Limited: The firm is producing various engineering products. In automobile sector it produces Motor Cycles, Scooters and Agricultural Tractors. The firm markets its motor cycles and scooters under the name "Rajdoot" and "Yamaha" respectively and tractors under the name "Escorts". The firm started manufacture of Scooters in 1969 and stopped in 1979. The production of Motor Cycles was started in 1962. In 1960, the firm obtained technical and financial collaboration with M/s. CHKOP of Poland. In 1978, the firm entered into P ag e N o .: 112 technical collaboration with M/s. Yamaha of Japan for manufacture of 350cc Motor Cycles. In 1985, the firm entered into another collaboration agreement with Yamaha of Japan for manufacture of lOOcc Motorcycles.
Load more

Recommended publications
  • Kinetic Motor Company Ltd
    Kinetic Motor Company Ltd “Kinetic has become synonymous with pioneering activities, in the Indian automobile industry. Kinetic pioneered the concept of personalized transportation in India, with the launch of Kinetic Luna, in 1972. Since then, the brand Kinetic Luna has become generic with mopeds.” Kinetic group, with the flagship company of Kinetic Engineering Limited, was founded by Late Shri. H.K. Firodia - noted industrialist and philanthropist; fondly remembered as the Doyen of Indian Automobile Industry. He was a man who nearly single handedly laid the foundations of the now thriving Indian Automobile Industry, and left an illustrious legacy for Kinetic to hold up. Kinetic Engineering is credited with bringing in India the concept of personalized transport. It is a part of the Firodia Group of companies, one of the pioneering groups in automobiles sector in India, founded in the year 1972 by Mr. HK Firodia, known as the doyen of the Indian Automobile Industry. Kinetic launched the Luna moped in 1974, which has now become an iconic brand in India. The Kinetic Group of companies is a leading player in the automotive industry in India. Kinetic Group, founded in 1974, has sold over 6 million vehicles in India. It has a history of innovation and pioneering and has introduced several new concepts that have revolutionized the two wheeler industry. Kinetic brought the concept of personalized transport to India with the launch of the moped Luna in 1974. In 1984, it brought to the Indian customers the first-ever gearless scooter which has come to symbolize comfort, convenience and universal appeal.
    [Show full text]
  • Bajaj Pulsar 150 Dtsi • Bajaj Saffire • Recorded Its Higher Ever Net Sales & Operating Income
    •Bajaj Auto Limited is an Indian motorised vehicle- producing company. •Bajaj Auto is a part of Bajaj Group. •Bajaj Auto is the world's third-largest manufacturer of motorcycles and the second-largest in India. • The Forbes Global 2000 list for the year 2005 ranked Bajaj Auto at 1,946. It features at 1639 in Forbes 2011 list. •Bajaj Auto came into existence on 29 November 1945 as M/s Bachraj Trading Corporation Private Limited. • It started off by selling imported two- and three-wheelers in India. •In 1959, it obtained a licence from the government of India to manufacture two- and three-wheelers and it went public in 1960. •In 1970, it rolled out its 100,000th vehicle. •In 1977, it sold 100,000 vehicles in a financial year. •In 1985, it started producing at Waluj near Aurangabad . •In 1986, it sold 500,000 vehicles in a financial year . •In 1995, it rolled out its ten millionth vehicle and produced and sold one million vehicles in a year. • 1961–1971 – Vespa 150 • 1971 – three-wheeler goods carrier • 1972 – Bajaj Chetak • 1976 – Bajaj Super • 1975 – Bajaj Priya • 1981 – Bajaj M-50 • 1986 – Bajaj M-80, Kawasaki Bajaj KB100 • 1990 – Bajaj Sunny • 1994 – Bajaj Classic • 1998 – Kawasaki Bajaj Caliber, Bajaj Super 99 • 2001 – Eliminator, Bajaj Pulsar, Caliber Croma • 2004 – Bajaj KT 100, New Bajaj Chetak 4-stroke, Bajaj Discover DTS-I • 2005 – Bajaj Wave, Bajaj Avenger, Bajaj Discover 112 • 2006 – Bajaj Platina • 2009 – Bajaj Pulsar 220 DTS-i, Bajaj Discover 100 DTS-Si, Kawasaki Ninja 250R • 2011 – Bajaj Discover 125 • 2012 – KTM Duke 200 •
    [Show full text]
  • Poland Regional Cities-Comfort-Vehicle-List
    Make Model Year Oldsmobile 19 Oldsmobile Alero Oldsmobile Aurora Oldsmobile Bravada Oldsmobile Cutlass Supreme Oldsmobile Intrigue Oldsmobile Silhouette Dodge Attitude Dodge Avenger 2013 Dodge Caliber Dodge Caravan 2015 Dodge Challenger Dodge Charger 2013 Dodge Dakota Dodge Dart 2015 Dodge Durango 2013 Dodge Grand Caravan 2015 Dodge Intrepid Dodge JCUV Dodge Journey 2013 Dodge Magnum 2013 Dodge Neon 2015 Dodge Nitro 2013 Dodge Ram 1500 Dodge Ram 2500 Dodge Ram 3500 Dodge Ram 4500 Dodge Ram 700 Dodge Ram Van 2015 Dodge Sprinter Dodge Stratus 2015 Dodge Stretch Limo Dodge Viper Dodge Vision Dodge i10 Land Rover Defender 2013 Land Rover Discovery 2013 Land Rover Freelander 2013 Land Rover Freelander 2 Land Rover LR2 Land Rover LR3 Land Rover LR4 Land Rover Range Rover 2013 Land Rover Range Rover Evoque 2013 Land Rover Range Rover Sport 2013 Land Rover Range Rover Velar 2013 Land Rover Range Rover Vogue 2013 Chevrolet Agile Chevrolet Astra 2015 Chevrolet Astro Chevrolet Avalanche 2013 Chevrolet Aveo Chevrolet Aveo5 Chevrolet Beat Chevrolet Blazer Chevrolet Bolt Chevrolet CMV Chevrolet Camaro Chevrolet Caprice Chevrolet Captiva 2013 Chevrolet Cavalier Chevrolet Celta Chevrolet Chevy Chevrolet City Express Chevrolet Classic Chevrolet Cobalt 2015 Chevrolet Colorado Chevrolet Corsa Chevrolet Corsa Sedan Chevrolet Corsa Wagon Chevrolet Corvette Chevrolet Corvette ZR1 Chevrolet Cruze 2015 Chevrolet Cruze Sport6 Chevrolet Dmax Chevrolet Enjoy Chevrolet Epica 2013 Chevrolet Equinox 2013 Chevrolet Esteem Chevrolet Evanda 2013 Chevrolet Exclusive Chevrolet
    [Show full text]
  • Project Report on Comparative Analysis of 4-Stroke Bikes
    Project Report On Comparative Analysis Of 4-Stroke Bikes Submitted towards the Partial fulfillment of Master of Business Administration (Affiliated to U.P. Technical University, Lucknow) Under the guidance of: Submitted by: Supervisor Name Your Name Roll: - CONTENTS A) Title page B) Acknowledgement C) Certificate 1) INTRODUCTION 2) INDUSTRY OVERVIEW 3) COMPANY PROFILE 4) MARKETING STRATEGIES 4) LITERATURE REVIEW 5) RESEARCH METHODOLOGY 6) DATA ANALYSIS AND INTERPRETATION 7) FINDINGS 8) SUGGESTIONS 9) CONCLUSION 10) REFERENCES AND ANNEXURES ACKNOWLEDGEMENT We express our sincere gratitude to our project guide Mr. Gaurav Kumar Verma for giving us the opportunity to work on this project. We are thankful to our Project Guide for their guidance and encouragement without which the satisfactory completion of our project would not have been possible. They have been a constant source of inspiration to us, showing all the patience and abundant encouragement throughout the project duration. Also, we are thankful to the librarians and staff of our institute, for their continued support and invaluable encouragement. Above all, we are thankful to the “Almighty” and to our parents for their blessings, humble support and showing their belief in us. TRIBHUVAN NARAYAN INTRODUCTION INTRODUCTION HISTORY OF BIKES Through the years… Bob Stark has been involved with Indian motorcycles throughout his entire life. Bob's father became an Indian dealer in 1918, after returning from military service during World War I. Bob still has a photo of his mother riding in a sidecar in 1923. Since Bob was born in 1934, his parents were involved with Indian cycles long before that. At the age of 10 Bob started staying around his fathers shop, and developed quite an interest in the Indian cycles.
    [Show full text]
  • Participant Handbook
    Participant Handbook Sector Automotive Sub-Sector Automotive Vehicle Service Occupation Technical Service Repair Reference ID: ASC/ Q 1411 NSQF Level : 4 Automotive Service Technician (2 &3 Wheelers) Published by Mahendra Publication Pvt. Ltd. E-42,43,44,Sector-7, Noida-201301 Uttar Pradesh, India All Rights Reserved First Edition, March 2016 ISBN Printed in India at Mahendra Publication Pvt. Ltd. Copyright © 2016 Automotive Skills Development Council (ASDC) ASDC Contact Details: Sat Paul Mittal Building, 1/6, Siri Institutional Area, Khel Gaon Road New Delhi 110049 Email: [email protected] Website: www.asdc.org.in Phone: 011 4186 8090 Disclaimer The information contained here in has been obtained from sources reliable to Automotive Skills Development Council. Automotive Skills Development Council disclaims all warranties to the accuracy, completeness or adequacy of such information. Automotive Skills Development Council shall have no liability for errors, omissions, or inadequacies, in the information contained here in, or for interpretations thereof. Every effort has been made to trace the owners of the copyright material included in the book. The publishers would be grateful for any omissions brought to their notice for acknowledgements in future editions of the book. No entity in Automotive Skills Development Council shall be responsible for any loss whatsoever, sustained by any person who relies on this material. The material in this publication is copyrighted. No parts of this publication may be reproduced, stored or distributed in any form or by any means either on paper or electronic media, unless authorized by the Automotive Skills Development Council. Skilling is building a better India.
    [Show full text]
  • An Intelligent Machine Learning Study on Automotive Quality and Performance
    Turkish Journal of Physiotherapy and Rehabilitation; 32(3) ISSN 2651-4451 | e-ISSN 2651-446X AN INTELLIGENT MACHINE LEARNING STUDY ON AUTOMOTIVE QUALITY AND PERFORMANCE Sankar Ganesh R1, Santhosh N2, Sudarvel J3,Easwaran P3 1M.Kumarasamy College of Engineering(Autonomous), Karur. 2AI Musanna College of Technology, Sultanate of Oman. 3Karpagam Academy of Higher Education, Coimbatore. [email protected] ABSTRACT Customer satisfaction is playing a vital role for the success of every business. Today’s, business everywhere the world makes out that the buyer is the king. Thus, the present study has been carried out to the customer satisfaction towards TVS Bikes, the present study is proposed to analyze the respondent’s satisfaction levels towards TVS Bikes with the attention of various satisfaction factors in the area of Salem district. Keywords: TVS Bikes, Two Wheelers, and customer satisfaction. I. INTRODUCTION In Modern India, Two wheeler is become one of the essential need of every people for personal and also for business purpose. These create a boost to two wheeler industry and it is reflection positive growth in Indian economy. The annual turnover of two wheeler industries is Rs. 6200 Cr. in recent year. This shows that the two wheeler industries move towards growth phase. Basically two wheeler as (a) used to personal – The people use two wheeler for the personal transportation according to need of family members, (b) Used for Job/ Business: The people use two wheeler for carry the loads, Visiting people directly to the place where to promote for sales/ business purpose. Two wheeler is not rural or urban, Poor or Rich now it become common to all people for helping transportation [1-5].
    [Show full text]
  • Intorduction
    INTORDUCTION 1 “THE STUDY OF CONSUMER BUYING BEHAVIOUR IN MID SEGMENT MOTOR BIKES WITH SPECIAL REFERENCE TO HONDA SPLENDOR” 2 HISTORY OF TWO WHEELERS Who invented the first motorcycle? It seems like a simple question .But the answer is a bit complicated. Just as the automobile was the answer to the 19th century dream of self-propelling the horse drawn carriage, the invention of motorcycle was creation of self-propelled bicycle. The person credited with building the first motorcycle in 1885 was Gottliet Daimler (who later teamed up with Karl Benz to form She Daimler Bens corp.) The gasoline runs vehicle had one wheel in the front and at the back (rear) with a smaller, spring-loaded outrigger wheel on each side. The motorcycle was constructed of wood, with the wheel cast out of iron and spokes of kandeel wood. Definitely it was a “bone-crusher” chassis. Hiberland & Munich planned the first successful two-wheeler in 1894. It had a step through frame, with its fuel tank mounted on the down lube. The engine was a parallel twin, mounted low on frame with its cylinder going to the fore. In 1916 the Indian Motorcycle Company introduced first Motorcycle model H racer, and placed it on sale at the astronomical price of $350.It featured overhead value with valves per cylinder, and was easily capable of speeds of 120 mph during World War II . All branches of the armed force in Europe used motorcycles principally for dispatching. After the war it enjoyed a sport vogue until the great depression of 1929.
    [Show full text]
  • An Organization Study O CMR Institute N Organization Study on Hero
    An Organization Study on Hero MotoCorp Limited (18MBAOS307) Submitted by MONCY PAUL 1CR19MBA51 Submitted to VISVESVARAYA TECHNOLOGICAL UNIVERSITY, BELAGAVI In partial fulfillment of the requirement for the award of the degree of MASTER OF BUSINESS ADMINISTRATION Under Guidance of Internal Guide Prof. Manjunatha. S Assistant Professor Department of Management Studies CMR Institute of Technology Bangalore Department of Management Studies and Research Center CMR Institute of Technology #132, AECS Layout, Kundalahalli, Bengaluru - 560037 Class of 2019-21 1 2 DECLARATION I, Mr. Moncy Paul bearing USN 1CR19MBA51 hereby declare that the organization study conducted at Herp MotoCorp is record of independent work carried out by me under the guidance of Prof. Manjunatha.S faculty of M.B.A Department of CMR Institute of Technology, Bengaluru. I also declare that this report is prepared in partial fulfilment of the university Regulations for the award of degree of Master of Business Administration by Visvesvaraya Technological University, Belagavi. I have undergone an organization study for a period of four weeks. I further declare that this report is based on the original study undertaken by me and has not been submitted for the award of any degree/diploma from any other University/Institution. Disclaimer The enclosed document is the outcome of a student academic assignment, and does not represent the opinions/views of the University or the institution or the department or any other individuals referenced or acknowledged within the document. The data and Information studied and presented in this report have been accessed in good faith from secondary sources/web sources/public domain, including the organisation’s website, solely and exclusively for academic purposes, without any consent/permission, express or implied from the organization concerned.
    [Show full text]
  • A Study on Customer Satisfaction on Hero Moto Crop
    A PROJECT REPORTON “A STUDY ON CUSTOMER SATISFACTION ON HERO MOTOCORP” Submitted in partial fulfillment of the requirement of the award of the degree of “bachelor of Business management’’ of Bangalore University Submitted by MR. P.HARISH KUMAR (Reg.no.13VFC24067) Under the Guidance of MRS.MANJULA NEW HORIZON COLLEGE MARATHALLI BANGALORE -560103 2015-2016 `STUDENT DECLARATION I, P.HARISH KUMAR student of bachelor of business management, NEW HORIZON COLLEGE BANGALORE, bearing registration number 13VFC24067 declare this project entitled “A STUDY ONCUSTOMER SATISFACTION ON HERO MOTOCORP” was prepared by me during by me during the year 2015-2016 and was submitted in partial fulfillment for the award of bachelor of business management to Bangalore University, I also declare that this project is original and genuine and has not been submitted to any other university/ institution for the award of any degree, diploma or other similar titles or purposes Place: Bangalore Name:P.HARISH KUMARDate: Reg.no.13VFC24067 GUIDE CERTIFICATE Certified that the project report entitled“A STUDY ON CUSTOMER SATISFACTION ON HERO MOTOCORP’ submitted by MR.P.HARISHKUMAR bearing registration no. 13VFC24084 to bangalore university in partial fulfillment for the award of “Bachelor of Business Management” of Bangalore University, Bangalore is a record of independent project work under taken by him, under my supervision and guidance and the project has not be submitted either in part or whole for the award of any other degree or diploma of any university. Place: Bangalore MRS. SREEJA NAIR Date: (Assistant Professor HOD CERTIFICATE This is to certify that P.HARISH KUMAR(13VFC24084) isbonafide student of bachelor of business management.
    [Show full text]
  • Introduction: COMPANY PROFILE: Founder: Munjal Brothers: Mr
    Introduction: COMPANY PROFILE: Founder: Munjal Brothers: Mr. Satyanand Munjal, Mr. Brijmohan Lall Munjal and Mr. O. P. Munjal. Year of Establishment:1984 (The Hero Group was established in 1956) Foundational Work: Before the establish ment of the Hero Group in 1956,Munjal Brothers use to manufacture bicycle components in the early 1940's. Industry: Automotive - Two Wheelers Business Group: The Hero Group Capitalization Ratio: Hero Group - 26% Honda Motor Co., Ltd. - 26% Others - 48% (listing) Listings & its codes : BSE - Code: 500182 NSE - Code: HERO HONDA Bloomberg - Code: HH@IN No. of Sales Outlets: 1500+ Joint Venture:The Hero Group (India) with Honda Motor Co., Ltd. (Japan) Registered & Corporate : Office34, Community Centre Basant Lok, Vasant Vihar New Delhi - 110057 Tel.: +(91)-(11)-26142451 - 59 Hero Honda Motors Limited is a two wheeler manufacturer based in India. Hero Honda is a joint venture between the Hero Group of India and Honda of Japan. The company is the largest two wheeler manufacturer in India. The 2006 Forbes 200 Most Respected companies list has Hero Honda Motors ranked at 108. ͞Hero͟ is the brand name used by the Munjal brothers for their flagship company Hero Cycles Ltd. A joint venture between the Hero Group and Honda Motor Company was established in 1984 as the Hero Honda Motors Limited At Dharuhera India. Munjal family and Honda group both own 26% stake in the Company. In 2010, it was reported that Honda planned to sell its stake in the venture to the Munjal family. During the 1980s, the company introduced motorcycles that were popular in India for their fuel economy and low cost.
    [Show full text]
  • Final Project Report
    A Major Project Report On Study the Growth Pattern and Customer Preferences for Hero MotoCorp Products after Separation from Honda Submitted for the award of the degree of Executive MBA By Shailender Sharma (2K13/MBA/520) Under the Supervision of Dr. Shamsher Singh Dr. Rajan Yadav Delhi School of Management Delhi Technological University May 2015 CERTIFICATE This is to certify that the major project report entitled “Study the Growth Pattern and Customer Preferences for Hero MotoCorp Products after Separation from Honda” is the bonafied work carried out by Shailender Sharma (2K13/MBA/520), student of EMBA, Delhi School of Management, Delhi Technological University, Bawana Road, Delhi – 110042, during the year 2015, in partial fulfillment of the requirements for the award of the Degree of Executive Master Of Business Administration and that the project has not formed the basis for the award previously of any degree, diploma, associate ship, fellowship or any other similar title. Dr. Shamsher Singh Dr. Rajan Yadav (External Faculty) (Internal Faculty –DTU) i DECLARATION I hereby declare that the major project report entitled “Study the Growth Pattern and Customer Preferences for Hero MotoCorp Products after Separation from Honda” Submitted for the award of the degree Executive Master Of Business Administration is my original work and the project has not formed the basis for the award of any degree, associate ship, fellowship or any other similar title. It is the result of the project carried out by me under the guidance and supervision of my Faculty / Mentor Dr. Shamsher Singh and Dr. Rajan Yadav. I further declare that this project report has not been submitted by me or by any other person to any institution / university for any other degree/ diploma etc.
    [Show full text]
  • 2 Wheeler Engie Product List.Xlsx
    Éclat Manufacturing Co. 2-Hari Om Industrial Area, At. Kothariya, Rajkot – 360004 Gujarat. Mob: +91-9016267354 E: [email protected] Connecting Rod For Export Only KINETIC Part No. Suitabel For INR (Pc) É2CR -05.120.01 Luna 115 É2CR -05.120.02 Kinetic Pride 115 É2CR -05.120.03 Kinetic Safari 115 É2CR -05.120.04 Kinetic Spark 115 É2CR -05.120.05 Kinetic Ezee SX 115 É2CR -05.120.06 Kinetic Zing 115 É2CR -05.120.07 Kinetic Honda 196 É2CR -05.120.08 Kinetic K4S-100 224 É2CR -05.120.09 Kinetic Velocity 224 É2CR -05.120.10 Kinetic GF-125 270 É2CR -05.120.11 Kinetic Nova 270 TVS Part No. Suitabel For INR (Pc) É2CR -05.120.12 TVS-50 115 É2CR -05.120.13 TVS-XT 115 É2CR -05.120.14 TVS-XL 115 É2CR -05.120.15 TVS-Scooty 115 É2CR -05.120.16 Super XL 115 É2CR -05.120.17 TVS Astra 115 É2CR -05.120.18 TVS-Scooty Pep 224 É2CR -05.120.19 TVS-Scooty Pep Plus 224 É2CR -05.120.20 TVS Spectra 270 É2CR -05.120.21 TVS Victor 270 É2CR -05.120.22 Tvs Apache 270 É2CR -05.120.23 TVS Victor GLX 125 270 É2CR -05.120.24 TVS Centra 270 É2CR -05.120.25 TVS Star City 270 É2CR -05.120.26 TVS Wego 270 SUZUKI Part No. Suitabel For INR (Pc) É2CR -05.120.27 Ind. Suzuki 196 É2CR -05.120.28 Suzuki Shogun 196 É2CR -05.120.29 Suzuki Samurai 196 É2CR -05.120.30 Suzuki Shaolin 196 É2CR -05.120.31 Suzuki Fiero 270 É2CR -05.120.32 Suzuki Access 270 É2CR -05.120.33 Suzuki Heat 270 É2CR -05.120.34 Suzuki Zeus 270 É2CR -05.120.35 Suzuki Apache RTR 160 270 É2CR -05.120.36 Suzuki Apache RTR 180 270 É2CR -05.120.37 Suzuki Hayate 270 HERO Part No.
    [Show full text]