Winter 2014 Communityconnection a Miller-Keystone Blood Center Publication
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WINTER 2014 COMMUNITYCONNECTION A MILLER-KEYSTONE BLOOD CENTER PUBLICATION Regional Highlights 20th Annual Cruise Aboard the 1 In the Lehigh Valley 2014 Cruise Aboard LifeLine Sets Sail on May 9! the LifeLine Miller-Keystone Blood Center’s 20th annual signature fun- 2 In Berks County Tribute to Laney Brown draiser, the Cruise Aboard the LifeLine, is scheduled to depart on Friday, May 9 at the ArtsQuest™ Center at SteelStacks™ in Bethlehem. On that 9 In Montgomery County evening, guests can anticipate another fun-filled event as passengers Cruise to the Roaring 20s, Out & About where they will be transported back in time to an era renowned for its music, art and fashion! 11 In Montgomery County Out & About 13 In Chester County In addition to presenting sponsor, Viamedia, opportunity to enjoy wonderful entertainment Out & About premier sponsors already committed for our and our very popular casino deck, while a 13 In Philadelphia 2014 event include: Adams Outdoor Advertising, multitude of raffle prizes, as well as a silent Out & About Air Products, B. Braun, Baltic Linen Company, auction await them. 14 In Bucks County Capital BlueCross, Clear Channel Radio, Coca-Cola Serving as Honorary Captain of this year’s Blood Drive Calendar Bottling Company of the Lehigh event is John T. Yurconic of the John 2014 CATERERS INCLUDE: 14 In Monroe County Valley, Computer Management and Yurconic Agency. 2014 Cruise Com- Blood Drive Calendar Marketing Associates, Connois- The Allentown/ mittee members include: Charles seur Media LLC, Crayola, Cumulus Bethlehem Goose Bostick, Jr., Multi-Tech Construction; 14 In Carbon County ArtsQuestTM Cullinary Arts Blood Drive Calendar Media Cat Country 96 and WLEV and Hospitality Paula Buchvalt, Air Products; Marie 100.7, Fitzpatrick Lentz & Bubba, Clemens, Hospital Central Services, 14 In Luzerne County Best Western Lehigh Valley Blood Drive Calendar P.C.; Grand View Hospital, High- Hotel Inc.; Joe Collins, Boundless Network; mark Blue Shield, Hospital Central Cabot Creamery Mary Diehl, The Morning Call; Sandy 14 In Schuylkill County Catering by Karen Hunter Services, John Yurconic Agency, Geschardt, Linde Global Helium; Blood Drive Calendar Cathy’s Creative Catering Lafayette Ambassador Bank, Lehigh Shelley Harkins, Computer Manage- 14 In New Jersey Chocolate Fantasy Fountains Valley Health Network, Lehigh ment and Marketing Associates; Kim Blood Drive Calendar Dickey’s Barbecue Pit, Valley Magazine, Lehigh Valley Bethlehem Hellwig, RCN; Heather Kowatch, Style, The Morning Call, Neusse Granny Schmidt’s Bake Shop Capital BlueCross; Jacquelyn Labert Kyms Creations Bakery Photography, PenTeleData, Febbo, Northampton Community Maison Blanc Catering PPL, PrintForce, RCN, Schuylkill Piece ‘a Cake College; Carol Machain, Guardian Life Health System, Service Electric Royal Gourmet Foods Insurance Company; Shirley Miller, Cablevision, Inc.; St. Joseph Tombler’s Bakery Community Representative; George Regional Health Network and and Linda Nabb, Dream Events; Nanci St. Luke’s University Health Network. Also Oakley, The Morning Call; Amy Pektor, ALT supporting the 2014 event are Banko Beverage Co., Realty; Dan Walsh, Viamedia; and Mary Weiss, Love Your Event, Patti’s Petals Inc. and the Truth Guardian Life Insurance; and MKBC’s Naomi and Soul Band. Pratt and Sandra Thomas. As always, an excellent group of local gourmet While our crew is hard at work, we hope caterers and restaurants will provide tempting that you are making your preparations to Cruise cuisine, while guests will also have the attend our 2014 Cruise as well! Continued on p. 2 DONOR CENTER LOCATIONS: 1255 S. Cedar Crest Boulevard, Suite 1300, Allentown, PA 18103 • 1465 Valley Center Parkway, Bethlehem, PA 18017 2925 William Penn Highway, Suite 105, Easton, PA 18045 • 128 Eagleview Boulevard, Lionville, PA 19353 • 2745A Leiscz’s Bridge Road, Reading, PA 19605 FIND US ON ... SATELLITE LOCATIONS: Western Pocono Community Library, 200 Pilgrim Way, Brodheadsville, PA 18322 • Hazle Township Commons Building, 103 West 27th Street, Hazle Township PA 18202 • Trinity Evangelical Lutheran Church, 102 N. Hellertown Avenue, Quakertown, PA 18951 • Plainfield FALL 2013 Volunteer Fire Company, 6480 Sullivan Trail, Wind Gap, PA 18091 1 2013-2014 Annual Appeal continued from p. 1 • Have you marked your calendar for 6:00 PM, FRIDAY, MAY 9? • Would your organization like to join our growing list of sponsors? A VARIETY OF SPONSORSHIP LEVELS, RANGING FROM $300 TO $5,000, ARE STILL AVAILABLE. Contact Sandra Thomas, Director of Development, at 800-223-6667, ext. 1292 or [email protected] for more informa- In This Issue tion on sponsorship opportunities and benefits. 20th Annual Cruise Aboard • Do you have a SPECIAL SILENT AUCTION OR RAFFLE ITEM that you would like to donate? If so, the LifeLine 1 contact Ms. Thomas at 800-223-6667, ext. 1292 or [email protected]. A Tribute to Laney Brown 2 New Web Site! 3 • Would your organization like to place an ad in our program book? FULL, HALF, QUARTER AND Top Ten Excuses for BUSINESS-CARD SIZE ADS ARE AVAILABLE, at costs ranging from $75 to $500. Contact Ms. Not Donating Blood 3 Thomas at 800-223-6667, ext. 1292 or [email protected] for more information. Rusty’s Story 3 Someone Special 4 • WOULD YOU LIKE TO CRUISE FOR FREE? A VARIETY OF VOLUNTEER POSITIONS ARE AVAILABLE Staff Announcements 4 FOR THE CRUISE EVENT. Pre-event training will be provided, and in exchange for event support, “My Blood Your Blood” 5 volunteers are able to enjoy refreshments and some of the evening’s activities! For more In Honor of Steven Barrell 5 information, contact Naomi Pratt, MS, Director of Volunteer Services, at 800-223-6667, ext. Save the Date 5 1211 or [email protected]. n Tributes/Memorials 6 Scholarship Deadline 7 Out & About Photos 8-13 Blood Drive Calendar 14-15 A Tribute to Laney Brown As part of the Tribute to 8-year-old Laney, who COMMUNITY passed away on Christmas after a courageous battle with Acute Myeloid Leukemia (AML), a blood drive CONNECTION was held in January. Thank you to Y102 for promoting is a publication designed to inform the event, and to all of the donors and supporters our community about the programs who came out that day to honor Laney’s memory. and services of the Miller-Keystone Blood Center. Peter J. Castagna, Jr. President-CEO Janet D. Busse BS, MT (ASCP) SBB, MS QA Senior Vice President & Chief Operating Officer D. Kip Kuttner, D.O. Vice President, Medical Director John Willson Vice President, Fiscal Affairs Marie S. Clemens Editor Sean Tinney Associate Editor Phone: 610-691-5850 • 800-B-A-DONOR Fax: 610-691-2326 Website: www.GIVEaPINT.org Readers are invited to send their comments and letters to us at: Miller-Keystone Blood Center Lehigh Valley Corporate Center 1465 Valley Center Parkway Bethlehem, PA 18017 2 COMMUNITYCONNECTION DONOR RESOURCES New Year Brings New Web Site! THE BLOOD CENTER RECENTLY LAUNCHED ITS NEWLY REDESIGNED WEBSITE AT GIVEAPINT.ORG. The updated website, created and hosted by Launch DM, a Wyomissing-based, industry-leading new media studio, features improved navigation for easy access to information on donating blood, planning a blood drive, providing financial support, or becoming a volunteer. “Miller-Keystone Blood Center was excited to work with Launch DM on this project,” says Sean TInney, Director of Marketing and Business Development, Miller-Keystone Blood Center. “We hope that our visitors find the updated site to be more appealing and interactive, as well as easier to navigate, for a more user-friendly experience.” n Top Ten Excuses for Not Donating Blood Continuing with this issue, we highlight some of the reasons people give for not donating blood. A Rusty’s Story continuous blood supply is essential to the health and welfare of our community. Sharing your good “ I am proud to be both a donor health by donating blood provides a gift to the recipient – the opportunity for extended life. Is there and an employee of Miller- anything more special than a chance for tomorrow? Keystone Blood Center. I started donating more than 20 years ago when our Church “I’m afraid of catching a disease.” Blood is safer today than it has ever ran a blood drive, and to date EXCUSE been before. Blood centers follow five layers of safety procedures, including I have donated more than 30 blood donor eligibility standards, individual health screening, laboratory testing, gallons of red cells, platelets #4 stringent quality control, and donor records checks. and plasma. The reason I During the actual donation process, all donors are given a mini-medical check-up, am so committed is because and asked a series of questions to ensure that they are eligible to donate for our after one particular dona- community blood supply. All questions asked during this process are required by tion, I received a call from an the Food and Drug Administration (FDA). In addition to the FDA, Miller-Keystone area hospital that one of their Blood Center is licensed and accredited by the American Association of Blood patients had responded ex- Banks (AABB), America’s Blood Centers (ABC), and four state departments of ceptionally well to a unit that health (Pennsylvania, New Jersey, New York and Maryland). I had donated. I always knew I was helping, but that call All equipment used in the blood donation process is sterile and disposable (used really hit home, and I knew I only once), and the needle and related equipment is disposed of in a specially needed to continue donating. marked biohazard container immediately following the donation. Therefore, there Since joining the Blood Center is no chance of contracting AIDS or any other disease by donating blood. as an employee, I see how quickly we can go through the “They wouldn’t want my blood because of the illnesses I’ve had.” blood supplies on our shelves.