Audience shares (SHR %), all day for 16-49 age group

2008 2009 2010 2011 SHR% Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec* - main channel 18.99% 18.80% 17.94% 18.31% 17.87% 22.11% 18.87% 17.67% 17.75% 17.03% 17.49% 18.87% 16.57% 17.31% 18.11% 17.63% 16.55% 17.64% 16.55% 16.14% 18.21% 17.64% 18.68% 17.28% 15.85% 15.47% 16.58% 14.66% 16.82% 15.03% 14.75% 15.10% 17.36% 16.43% 16.99% 16.75% 14.71% 16.14% 16.92% 17.20% 16.77% 17.03% 15.97% 15.40% 16.31% 17.47% 16.54% 17.04% Polsat - thematic channels 1.87% 1.74% 1.69% 1.78% 2.09% 2.53% 2.20% 1.60% 2.05% 2.14% 1.99% 2.08% 2.30% 2.47% 2.36% 2.15% 2.06% 2.44% 2.99% 2.88% 2.87% 2.83% 2.38% 2.88% 3.11% 2.77% 2.58% 3.06% 3.41% 3.15% 3.35% 3.81% 3.40% 3.48% 3.34% 3.47% 3.73% 3.73% 3.87% 3.98% 4.01% 4.51% 5.58% 5.53% 4.89% 4.32% 4.59% 4.08% Polsat2 1.12% 0.87% 0.77% 0.80% 0.93% 0.86% 1.00% 0.96% 0.99% 0.87% 0.77% 0.90% 1.08% 0.97% 0.85% 0.81% 0.81% 0.89% 0.88% 1.01% 0.85% 0.80% 0.85% 0.96% 0.87% 0.90% 0.83% 0.75% 0.90% 1.01% 1.13% 1.09% 1.02% 1.06% 1.00% 1.12% 1.19% 1.27% 1.34% 1.33% 1.37% 1.50% 1.77% 1.88% 1.68% 1.44% 1.45% 1.45% 0.49% 0.60% 0.66% 0.63% 0.78% 0.86% 0.84% 0.32% 0.43% 0.48% 0.58% 0.58% 0.51% 0.71% 0.72% 0.55% 0.49% 0.62% 0.98% 0.85% 1.13% 0.90% 0.53% 0.70% 0.84% 0.49% 0.43% 0.39% 0.66% 0.44% 0.45% 0.76% 0.66% 0.49% 0.57% 0.47% 0.39% 0.53% 0.54% 0.53% 0.47% 0.69% 1.07% 0.76% 0.96% 0.64% 0.83% 0.54% 0.09% 0.08% 0.10% 0.18% 0.22% 0.68% 0.20% 0.15% 0.21% 0.16% 0.15% 0.11% 0.09% 0.10% 0.14% 0.20% 0.17% 0.22% 0.25% 0.25% 0.23% 0.20% 0.17% 0.16% 0.18% 0.10% 0.19% 0.21% 0.27% 0.18% 0.20% 0.20% 0.19% 0.18% 0.21% 0.11% 0.10% 0.11% 0.12% 0.20% 0.23% 0.25% 0.23% 0.23% 0.19% 0.15% 0.20% 0.13% Polsat Futbol N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A 0.02% 0.01% 0.01% 0.02% 0.02% 0.03% 0.02% 0.02% 0.02% 0.02% 0.02% 0.03% 0.02% 0.02% 0.02% 0.03% 0.02% 0.03% 0.02% 0.02% 0.01% 0.02% 0.02% 0.04% 0.08% 0.03% 0.04% 0.03% N/A N/A N/A N/A N/A N/A N/A N/A 0.25% 0.20% 0.14% 0.18% 0.21% 0.30% 0.23% 0.23% 0.20% 0.26% 0.35% 0.33% 0.25% 0.24% 0.20% 0.22% 0.31% 0.30% 0.23% 0.76% 0.74% 0.63% 0.63% 0.75% 0.53% 0.53% 0.47% 0.51% 0.58% 0.59% 0.60% 0.62% 0.65% 0.75% 0.86% 0.93% 0.62% 0.61% 0.71% 0.55% TV Biznes 0.05% 0.05% 0.04% 0.04% 0.04% 0.03% 0.05% 0.04% 0.06% 0.05% 0.03% 0.05% 0.09% 0.12% 0.12% 0.08% 0.08% 0.06% 0.05% 0.04% 0.03% 0.03% 0.04% 0.03% 0.05% 0.06% 0.04% 0.03% 0.05% 0.05% 0.03% 0.03% 0.02% 0.03% 0.02% 0.02% 0.02% 0.04% 0.03% 0.02% 0.02% 0.03% 0.02% 0.02% 0.03% 0.03% 0.02% 0.02% Polsat Café N/A N/A N/A N/A N/A N/A N/A N/A N/A 0.14% 0.14% 0.12% 0.14% 0.10% 0.12% 0.12% 0.12% 0.14% 0.20% 0.16% 0.15% 0.12% 0.15% 0.16% 0.19% 0.18% 0.15% 0.18% 0.19% 0.22% 0.25% 0.32% 0.22% 0.25% 0.26% 0.27% 0.34% 0.29% 0.24% 0.26% 0.29% 0.39% 0.48% 0.52% 0.37% 0.33% 0.29% 0.29% N/A N/A N/A N/A N/A N/A N/A N/A N/A 0.21% 0.17% 0.15% 0.19% 0.16% 0.18% 0.17% 0.18% 0.26% 0.28% 0.25% 0.20% 0.19% 0.15% 0.20% 0.20% 0.17% 0.19% 0.19% 0.25% 0.27% 0.27% 0.24% 0.23% 0.25% 0.23% 0.23% 0.26% 0.25% 0.26% 0.31% 0.32% 0.35% 0.39% 0.39% 0.33% 0.37% 0.40% 0.34% N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A 0.33% 0.27% 0.24% 0.29% 0.32% 0.19% 0.27% 0.21% 0.22% 0.22% 0.26% 0.29% 0.40% 0.33% 0.40% 0.53% 0.30% 0.30% 0.41% 0.41% 0.31% 0.47% 0.48% 0.34% 0.35% 0.33% 0.44% Polsat JimJam N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A 0.18% 0.17% 0.23% 0.31% 0.27% 0.13% 0.12% 0.15% 0.13% 0.21% 0.28% 0.22% 0.30% 0.29% 0.32% 0.42% 0.28% 0.23% 0.22% 0.27% 0.28% 0.31% 0.38% 0.32% 0.29% Polsat Zdrowie i Uroda 0.11% 0.14% 0.13% 0.13% 0.11% 0.09% 0.11% 0.12% 0.10% 0.03% N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A

TVP1 20.68% 20.29% 19.02% 18.38% 19.43% 18.45% 18.42% 20.94% 17.44% 18.03% 18.90% 20.05% 19.10% 18.88% 17.82% 17.23% 17.45% 17.85% 17.22% 16.96% 16.12% 16.61% 16.57% 17.52% 17.86% 17.23% 15.74% 15.40% 14.88% 16.26% 16.44% 14.37% 14.37% 15.00% 15.63% 16.50% 16.50% 15.44% 15.36% 13.63% 13.78% 12.77% 12.12% 12.77% 12.34% 11.73% 12.58% 13.35% TVP2 15.29% 15.44% 15.19% 15.74% 16.02% 15.09% 15.05% 16.00% 16.27% 15.53% 15.71% 16.04% 15.10% 14.78% 14.26% 14.75% 15.17% 15.05% 13.80% 13.30% 14.03% 12.71% 13.71% 14.73% 13.83% 14.31% 13.39% 12.99% 13.24% 14.32% 13.68% 12.09% 13.55% 13.59% 13.63% 13.37% 13.41% 12.44% 12.71% 12.22% 12.25% 11.44% 10.99% 10.61% 10.98% 11.35% 11.54% 11.54% TVN - main channel 15.87% 16.89% 19.99% 19.69% 18.46% 15.46% 13.90% 13.45% 18.56% 20.95% 19.50% 16.06% 16.82% 16.27% 18.33% 18.22% 17.42% 13.94% 12.72% 12.63% 17.71% 20.52% 19.31% 17.09% 14.88% 15.15% 18.67% 17.48% 16.81% 15.84% 13.01% 14.14% 17.40% 18.57% 18.04% 15.50% 14.69% 15.03% 17.12% 17.75% 17.49% 16.23% 13.38% 13.43% 17.83% 17.87% 17.18% 14.98% TV4 1.96% 1.95% 2.51% 2.16% 2.17% 2.08% 2.09% 2.17% 2.27% 2.51% 2.40% 2.38% 2.29% 2.36% 2.55% 2.61% 2.55% 2.40% 2.43% 2.43% 2.12% 2.43% 2.53% 2.76% 2.50% 2.40% 2.09% 2.33% 2.11% 2.19% 2.15% 2.64% 2.67% 2.55% 2.78% 3.06% 2.70% 2.94% 2.46% 2.60% 2.70% 2.82% 2.68% 3.05% 2.70% 2.63% 2.85% 3.15% TVP Info 2.74% 2.54% 2.38% 2.47% 2.62% 2.84% 3.58% 3.70% 2.88% 2.51% 2.48% 2.25% 2.30% 2.31% 2.16% 2.43% 2.22% 2.71% 3.39% 3.45% 2.54% 2.30% 2.28% 2.44% 2.26% 2.12% 1.93% 3.29% 3.17% 2.97% 3.13% 3.38% 2.33% 2.11% 2.15% 2.60% 2.20% 1.89% 1.94% 2.06% 2.44% 2.60% 2.87% 2.98% 2.12% 1.98% 2.13% 1.81%

Polsat Group 20.86% 20.54% 19.63% 20.09% 19.96% 24.64% 21.06% 19.27% 19.80% 19.17% 19.48% 20.95% 18.87% 19.78% 20.47% 19.78% 18.61% 20.08% 19.54% 19.01% 21.08% 20.47% 21.05% 20.16% 18.96% 18.24% 19.16% 17.72% 20.23% 18.19% 18.11% 18.91% 20.75% 19.92% 20.34% 20.22% 18.44% 19.87% 20.80% 21.18% 20.78% 21.54% 21.55% 20.93% 21.20% 21.79% 21.12% 21.12% TVN Group 21.39% 22.06% 25.35% 25.00% 23.69% 20.72% 20.56% 19.32% 24.10% 26.30% 24.72% 21.02% 21.90% 21.23% 23.27% 23.18% 22.78% 19.59% 19.21% 19.15% 23.22% 26.01% 24.49% 22.07% 20.39% 20.43% 23.86% 24.61% 23.15% 22.55% 19.72% 21.63% 23.24% 24.23% 23.17% 20.80% 20.31% 20.32% 22.48% 23.40% 23.15% 22.25% 19.47% 20.02% 24.13% 24.34% 23.78% 20.81% TVP Group 39.46% 39.03% 37.25% 37.30% 38.81% 37.10% 38.08% 41.61% 37.38% 36.83% 37.99% 39.30% 37.43% 36.90% 35.12% 35.29% 35.97% 36.81% 35.80% 35.42% 33.72% 32.55% 33.43% 35.58% 34.79% 34.61% 31.81% 32.62% 32.27% 35.02% 34.64% 31.06% 31.42% 31.54% 32.22% 33.28% 33.60% 31.13% 31.34% 29.27% 30.12% 28.66% 28.22% 28.25% 27.08% 26.71% 27.78% 28.48%

Source: Nielsen Audience Measurement * the data may be slightly adjusted after verification of the data for the last week of December any changes will be reflected in the publication of the data for the next month Audience shares (SHR %), peak time (18:30 - 23:00) for 16-49 age group 2008 2009 2010 2011 SHR% Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec* Polsat - main channel 20.84% 20.07% 19.47% 20.11% 19.20% 28.28% 20.02% 19.57% 19.32% 18.26% 18.70% 20.85% 18.25% 18.57% 19.50% 18.84% 17.39% 18.17% 17.03% 16.65% 19.51% 18.75% 19.80% 17.78% 16.11% 15.80% 17.58% 15.63% 17.54% 15.80% 14.95% 15.55% 17.61% 16.96% 17.20% 17.59% 15.98% 16.86% 17.13% 17.41% 16.53% 17.49% 17.21% 16.70% 16.43% 18.14% 17.13% 18.48% Polsat - thematic channels 1.43% 1.39% 1.21% 1.32% 1.30% 2.21% 1.72% 1.16% 1.41% 1.66% 1.51% 1.61% 1.66% 1.98% 1.79% 1.59% 1.57% 1.80% 2.67% 2.24% 2.39% 2.38% 1.81% 2.31% 2.60% 2.09% 1.80% 2.30% 2.43% 2.25% 2.49% 2.80% 2.66% 2.55% 2.30% 2.51% 3.04% 3.07% 2.93% 3.00% 3.28% 3.82% 5.31% 5.03% 4.07% 3.58% 3.43% 3.37% Polsat2 0.70% 0.62% 0.47% 0.50% 0.59% 0.56% 0.69% 0.66% 0.65% 0.55% 0.46% 0.57% 0.73% 0.67% 0.50% 0.55% 0.52% 0.66% 0.69% 0.74% 0.53% 0.49% 0.49% 0.54% 0.53% 0.60% 0.48% 0.50% 0.58% 0.63% 0.72% 0.72% 0.66% 0.71% 0.61% 0.75% 0.84% 0.86% 0.92% 0.89% 1.05% 1.22% 1.44% 1.65% 1.29% 1.14% 1.12% 1.21% Polsat Sport 0.49% 0.55% 0.52% 0.60% 0.48% 0.58% 0.81% 0.28% 0.36% 0.44% 0.51% 0.54% 0.41% 0.72% 0.70% 0.49% 0.45% 0.44% 1.08% 0.70% 1.17% 0.95% 0.49% 0.76% 0.91% 0.42% 0.41% 0.33% 0.58% 0.32% 0.46% 0.55% 0.71% 0.46% 0.39% 0.40% 0.40% 0.64% 0.56% 0.43% 0.53% 0.67% 1.54% 0.82% 0.98% 0.57% 0.55% 0.41% Polsat Sport Extra 0.09% 0.07% 0.08% 0.09% 0.12% 1.00% 0.11% 0.09% 0.09% 0.11% 0.11% 0.08% 0.06% 0.07% 0.10% 0.08% 0.09% 0.11% 0.18% 0.11% 0.13% 0.18% 0.12% 0.15% 0.23% 0.09% 0.11% 0.10% 0.12% 0.15% 0.10% 0.10% 0.13% 0.11% 0.11% 0.08% 0.09% 0.09% 0.08% 0.12% 0.12% 0.23% 0.14% 0.21% 0.13% 0.11% 0.13% 0.09% Polsat Futbol N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A 0.02% 0.01% 0.01% 0.01% 0.01% 0.02% 0.01% 0.01% 0.01% 0.01% 0.03% 0.03% 0.02% 0.02% 0.02% 0.04% 0.01% 0.04% 0.02% 0.02% 0.01% 0.01% 0.01% 0.03% 0.09% 0.03% 0.05% 0.03% Polsat News N/A N/A N/A N/A N/A N/A N/A N/A 0.20% 0.17% 0.12% 0.15% 0.16% 0.24% 0.20% 0.19% 0.20% 0.25% 0.33% 0.33% 0.24% 0.20% 0.17% 0.16% 0.24% 0.24% 0.19% 0.64% 0.51% 0.49% 0.50% 0.61% 0.36% 0.38% 0.31% 0.33% 0.48% 0.46% 0.46% 0.41% 0.47% 0.57% 0.69% 0.77% 0.47% 0.52% 0.49% 0.46% TV Biznes 0.05% 0.04% 0.03% 0.04% 0.04% 0.02% 0.04% 0.05% 0.05% 0.04% 0.02% 0.03% 0.04% 0.06% 0.06% 0.03% 0.05% 0.03% 0.03% 0.03% 0.03% 0.02% 0.03% 0.02% 0.02% 0.03% 0.03% 0.02% 0.03% 0.03% 0.02% 0.03% 0.02% 0.02% 0.01% 0.02% 0.01% 0.03% 0.02% 0.01% 0.02% 0.02% 0.02% 0.02% 0.02% 0.02% 0.02% 0.02% Polsat Café N/A N/A N/A N/A N/A N/A N/A N/A N/A 0.14% 0.14% 0.11% 0.13% 0.10% 0.13% 0.14% 0.13% 0.14% 0.19% 0.17% 0.16% 0.11% 0.14% 0.16% 0.16% 0.16% 0.12% 0.14% 0.17% 0.19% 0.20% 0.26% 0.16% 0.21% 0.25% 0.25% 0.35% 0.27% 0.21% 0.25% 0.28% 0.40% 0.48% 0.53% 0.31% 0.35% 0.29% 0.27% Polsat Play N/A N/A N/A N/A N/A N/A N/A N/A N/A 0.20% 0.15% 0.13% 0.12% 0.12% 0.11% 0.11% 0.13% 0.16% 0.17% 0.17% 0.13% 0.12% 0.10% 0.12% 0.14% 0.14% 0.13% 0.14% 0.15% 0.11% 0.15% 0.16% 0.16% 0.17% 0.18% 0.17% 0.19% 0.19% 0.19% 0.25% 0.29% 0.28% 0.33% 0.33% 0.28% 0.31% 0.32% 0.28% Polsat Film N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A 0.32% 0.28% 0.28% 0.29% 0.31% 0.17% 0.25% 0.18% 0.24% 0.22% 0.25% 0.29% 0.33% 0.29% 0.36% 0.50% 0.33% 0.32% 0.46% 0.37% 0.29% 0.47% 0.48% 0.34% 0.34% 0.30% 0.45% Polsat JimJam N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A 0.11% 0.08% 0.10% 0.15% 0.18% 0.09% 0.08% 0.09% 0.10% 0.16% 0.14% 0.11% 0.11% 0.17% 0.15% 0.15% 0.15% 0.14% 0.14% 0.18% 0.19% 0.17% 0.19% 0.16% 0.15% Polsat Zdrowie i Uroda 0.11% 0.11% 0.11% 0.10% 0.08% 0.04% 0.08% 0.08% 0.07% 0.02% N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A

TVP1 20.96% 20.92% 19.80% 18.73% 20.93% 18.10% 20.31% 21.27% 18.14% 18.61% 19.01% 19.99% 19.51% 19.22% 18.17% 18.45% 18.85% 19.24% 17.81% 18.05% 16.76% 16.97% 17.15% 18.62% 19.42% 19.46% 16.19% 16.86% 16.96% 19.84% 20.17% 17.24% 16.66% 17.42% 17.57% 18.29% 16.78% 16.99% 16.99% 15.31% 15.67% 15.05% 14.34% 15.38% 14.58% 13.78% 14.25% 14.76% TVP2 15.41% 16.17% 15.59% 16.16% 16.03% 14.55% 14.81% 15.09% 18.00% 17.05% 17.08% 17.57% 17.21% 17.42% 17.01% 17.12% 17.86% 17.80% 15.44% 15.09% 16.46% 15.28% 15.73% 17.34% 16.54% 17.29% 17.18% 15.46% 16.44% 15.67% 15.03% 12.66% 16.18% 16.04% 15.91% 15.15% 15.89% 14.78% 15.63% 14.69% 15.01% 13.13% 11.36% 10.76% 13.09% 13.49% 13.89% 13.78% TVN - main channel 19.21% 20.47% 23.61% 23.51% 22.12% 17.62% 17.52% 17.81% 21.67% 23.70% 23.05% 18.64% 19.48% 18.74% 20.74% 20.60% 20.24% 17.10% 16.07% 16.25% 20.65% 23.28% 22.00% 19.56% 17.28% 17.58% 21.08% 19.84% 19.38% 18.14% 16.46% 18.47% 20.17% 21.44% 21.07% 17.83% 17.08% 17.71% 19.96% 20.69% 20.36% 19.16% 16.98% 17.04% 20.55% 20.47% 20.23% 16.59% TV4 1.99% 1.83% 2.49% 2.12% 1.96% 2.07% 2.44% 2.39% 2.28% 2.75% 2.60% 2.72% 2.54% 2.77% 2.68% 3.01% 2.68% 2.55% 2.54% 2.52% 2.16% 2.73% 2.84% 3.02% 2.94% 2.85% 2.53% 2.32% 2.33% 2.28% 2.44% 3.19% 2.91% 2.85% 3.10% 3.78% 2.93% 3.50% 2.42% 2.69% 2.71% 2.79% 3.04% 3.28% 3.31% 3.08% 3.29% 3.81% TVP Info 2.06% 1.87% 1.76% 1.88% 1.89% 1.99% 2.93% 2.88% 2.20% 1.87% 1.70% 1.67% 1.70% 1.74% 1.54% 1.59% 1.60% 2.10% 3.19% 3.24% 2.00% 1.64% 1.52% 1.64% 1.66% 1.51% 1.43% 2.50% 2.23% 2.32% 2.49% 2.75% 1.82% 1.60% 1.58% 1.95% 1.84% 1.58% 1.45% 1.57% 1.88% 2.12% 2.50% 2.66% 1.73% 1.54% 1.65% 1.44%

Polsat Group 22.27% 21.45% 20.68% 21.44% 20.50% 30.48% 21.74% 20.73% 20.73% 19.92% 20.21% 22.46% 19.91% 20.55% 21.30% 20.42% 18.96% 19.97% 19.70% 18.89% 21.90% 21.14% 21.61% 20.09% 18.71% 17.89% 19.38% 17.93% 19.97% 18.05% 17.44% 18.36% 20.27% 19.51% 19.51% 20.10% 19.02% 19.93% 20.06% 20.40% 19.81% 21.31% 22.52% 21.73% 20.49% 21.72% 20.56% 21.85% TVN Group 23.87% 24.73% 28.08% 27.86% 26.61% 21.50% 22.98% 22.75% 25.99% 28.03% 27.39% 22.48% 23.49% 22.83% 24.70% 24.46% 24.37% 21.52% 21.51% 21.93% 24.90% 27.80% 26.30% 23.51% 21.55% 21.79% 25.04% 25.37% 23.87% 23.19% 21.63% 24.57% 24.55% 25.78% 24.97% 22.06% 21.65% 21.97% 24.26% 25.38% 25.12% 24.19% 22.09% 22.62% 25.82% 25.96% 25.72% 21.61% TVP Group 39.06% 39.67% 37.67% 37.37% 39.49% 35.23% 38.92% 40.16% 39.02% 38.21% 38.57% 40.13% 39.26% 39.15% 37.37% 37.89% 39.20% 40.23% 38.01% 38.17% 36.22% 34.67% 35.15% 38.31% 38.33% 39.10% 35.47% 35.68% 36.57% 39.39% 39.18% 33.80% 35.74% 35.81% 35.77% 36.13% 36.17% 34.54% 35.30% 32.95% 34.26% 32.30% 30.45% 30.61% 31.10% 30.46% 31.48% 31.83%

Source: Nielsen Audience Measurement * the data may be slightly adjusted after verification of the data for the last week of December any changes will be reflected in the publication of the data for the next month Audience shares (SHR %), all day for 16-49 age group

2008 2009 2010 2011 yoy SHR% 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q* change Polsat - main channel 18.57% 19.37% 18.08% 17.85% 17.32% 17.27% 17.00% 17.85% 15.97% 15.53% 15.79% 16.73% 15.88% 17.00% 15.90% 17.01% 0.28% Polsat - thematic channels 1.77% 2.12% 1.94% 2.07% 2.37% 2.22% 2.91% 2.70% 2.83% 3.21% 3.52% 3.43% 3.77% 4.15% 5.33% 4.32% 0.89% Polsat2 0.92% 0.87% 0.98% 0.85% 0.97% 0.84% 0.91% 0.87% 0.86% 0.88% 1.08% 1.06% 1.26% 1.40% 1.77% 1.45% 0.39% Polsat Sport 0.58% 0.76% 0.52% 0.55% 0.64% 0.55% 0.99% 0.71% 0.60% 0.50% 0.63% 0.51% 0.48% 0.56% 0.93% 0.67% 0.16% Polsat Sport Extra 0.09% 0.36% 0.19% 0.14% 0.11% 0.20% 0.24% 0.18% 0.16% 0.22% 0.20% 0.17% 0.11% 0.22% 0.22% 0.16% -0.01% Polsat Futbol N/A N/A N/A N/A N/A N/A 0.01% 0.01% 0.02% 0.02% 0.02% 0.03% 0.02% 0.02% 0.05% 0.03% 0.00% Polsat News N/A N/A 0.09% 0.17% 0.25% 0.23% 0.31% 0.22% 0.28% 0.71% 0.63% 0.50% 0.59% 0.67% 0.80% 0.62% 0.12% TV Biznes 0.05% 0.04% 0.05% 0.04% 0.11% 0.07% 0.04% 0.04% 0.05% 0.04% 0.03% 0.02% 0.03% 0.02% 0.02% 0.02% 0.00% Polsat Café N/A N/A N/A 0.13% 0.12% 0.13% 0.17% 0.15% 0.17% 0.20% 0.26% 0.26% 0.29% 0.31% 0.46% 0.30% 0.04% Polsat Play N/A N/A N/A 0.18% 0.18% 0.20% 0.24% 0.18% 0.19% 0.23% 0.24% 0.24% 0.26% 0.33% 0.37% 0.37% 0.13% Polsat Film N/A N/A N/A N/A N/A N/A N/A 0.28% 0.26% 0.23% 0.26% 0.38% 0.39% 0.38% 0.43% 0.37% -0.01% Polsat JimJam N/A N/A N/A N/A N/A N/A N/A 0.06% 0.23% 0.18% 0.16% 0.27% 0.34% 0.24% 0.28% 0.33% 0.06% Polsat Zdrowie i Uroda 0.13% 0.11% 0.11% 0.01% N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A

TVP1 19.99% 18.76% 18.93% 19.05% 18.60% 17.51% 16.74% 16.92% 16.98% 15.48% 15.03% 15.74% 15.80% 13.42% 12.40% 12.58% -3.16% TVP2 15.30% 15.63% 15.80% 15.77% 14.72% 14.99% 13.71% 13.75% 13.84% 13.48% 13.12% 13.53% 12.88% 11.99% 10.86% 11.48% -2.05% TVN - main channel 17.58% 17.92% 15.37% 18.71% 17.16% 16.55% 14.45% 18.92% 16.19% 16.75% 14.94% 17.32% 15.59% 17.19% 14.90% 16.62% -0.70% TV4 2.14% 2.14% 2.18% 2.43% 2.40% 2.52% 2.32% 2.58% 2.34% 2.21% 2.49% 2.80% 2.70% 2.70% 2.80% 2.89% 0.09% TVP Info 2.56% 2.64% 3.38% 2.41% 2.26% 2.45% 3.11% 2.34% 2.11% 3.15% 2.93% 2.30% 2.02% 2.36% 2.65% 1.97% -0.33%

Polsat Group 20.34% 21.50% 20.02% 19.91% 19.69% 19.48% 19.91% 20.55% 18.80% 18.74% 19.31% 20.16% 19.65% 21.15% 21.23% 21.33% 1.17% TVN Group 22.94% 23.19% 21.37% 23.87% 22.15% 21.87% 20.61% 24.13% 21.53% 23.48% 21.59% 22.68% 21.01% 22.96% 21.22% 22.91% 0.23% TVP Group 38.57% 37.76% 39.03% 38.11% 36.49% 36.02% 34.94% 33.90% 33.77% 33.23% 32.33% 32.37% 32.10% 29.37% 27.84% 27.69% -4.68%

Source: Nielsen Audience Measurement * the data may be slightly adjusted after verification of the data for the last week of December any changes will be reflected in the publication of the data for the next month Audience shares (SHR %), peak time (18:30 - 23:00) for 16-49 age group

2008 2009 2010 2011 yoy SHR% 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q* change Polsat - main channel 20.13% 22.40% 19.62% 19.30% 18.78% 18.14% 17.84% 18.77% 16.50% 16.34% 16.13% 17.25% 16.64% 17.13% 16.76% 17.92% 0.67% Polsat - thematic channels 1.34% 1.60% 1.43% 1.59% 1.80% 1.65% 2.43% 2.17% 2.17% 2.33% 2.66% 2.45% 3.01% 3.34% 4.77% 3.46% 1.01% Polsat2 0.60% 0.55% 0.66% 0.53% 0.63% 0.58% 0.64% 0.51% 0.53% 0.56% 0.70% 0.69% 0.87% 1.05% 1.45% 1.16% 0.47% Polsat Sport 0.52% 0.55% 0.47% 0.49% 0.60% 0.46% 0.99% 0.73% 0.59% 0.41% 0.58% 0.42% 0.53% 0.53% 1.11% 0.51% 0.09% Polsat Sport Extra 0.08% 0.39% 0.10% 0.10% 0.07% 0.09% 0.14% 0.15% 0.14% 0.12% 0.11% 0.10% 0.09% 0.15% 0.16% 0.11% 0.01% Polsat Futbol N/A N/A N/A N/A N/A N/A 0.01% 0.01% 0.01% 0.01% 0.02% 0.03% 0.02% 0.01% 0.04% 0.04% 0.01% Polsat News N/A N/A 0.07% 0.14% 0.20% 0.21% 0.30% 0.17% 0.22% 0.55% 0.48% 0.34% 0.47% 0.48% 0.64% 0.49% 0.15% TV Biznes 0.04% 0.03% 0.04% 0.03% 0.05% 0.04% 0.03% 0.02% 0.03% 0.03% 0.02% 0.02% 0.02% 0.02% 0.02% 0.02% 0.00% Polsat Café N/A N/A N/A 0.13% 0.12% 0.14% 0.17% 0.13% 0.14% 0.16% 0.21% 0.24% 0.28% 0.30% 0.43% 0.30% 0.06% Polsat Play N/A N/A N/A 0.16% 0.12% 0.13% 0.15% 0.11% 0.13% 0.14% 0.16% 0.17% 0.19% 0.27% 0.31% 0.30% 0.13% Polsat Film N/A N/A N/A N/A N/A N/A N/A 0.29% 0.25% 0.22% 0.26% 0.33% 0.39% 0.38% 0.43% 0.36% 0.03% Polsat JimJam N/A N/A N/A N/A N/A N/A N/A 0.04% 0.11% 0.12% 0.12% 0.12% 0.16% 0.15% 0.18% 0.16% 0.04% Polsat Zdrowie i Uroda 0.11% 0.07% 0.08% 0.01% N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A

TVP1 20.55% 19.27% 19.80% 19.22% 18.96% 18.83% 17.49% 17.59% 18.36% 17.80% 17.93% 17.76% 16.92% 15.36% 14.75% 14.27% -3.49% TVP2 15.71% 15.61% 16.09% 17.24% 17.21% 17.59% 15.71% 16.13% 16.99% 15.86% 14.70% 15.70% 15.46% 14.33% 11.79% 13.72% -1.98% TVN - main channel 21.10% 21.18% 19.15% 21.74% 19.68% 19.37% 17.84% 21.60% 18.64% 19.16% 18.48% 20.10% 18.24% 20.12% 18.28% 19.07% -1.03% TV4 2.11% 2.05% 2.37% 2.69% 2.66% 2.75% 2.39% 2.87% 2.77% 2.31% 2.86% 3.25% 2.93% 2.73% 3.21% 3.40% 0.15% TVP Info 1.90% 1.92% 2.64% 1.74% 1.66% 1.75% 2.76% 1.60% 1.54% 2.35% 2.32% 1.71% 1.63% 1.84% 2.27% 1.54% -0.17%

Polsat Group 21.47% 24.00% 21.04% 20.89% 20.58% 19.79% 20.27% 20.94% 18.68% 18.67% 18.79% 19.71% 19.66% 20.47% 21.54% 21.38% 1.67% TVN Group 25.57% 25.42% 24.03% 25.90% 23.70% 23.50% 22.91% 25.85% 22.79% 24.19% 23.66% 24.26% 22.63% 24.93% 23.60% 24.40% 0.14% TVP Group 38.78% 37.40% 39.35% 38.99% 38.58% 39.08% 37.39% 36.07% 37.62% 37.12% 36.18% 35.91% 35.37% 33.20% 30.74% 31.27% -4.64%

Source: Nielsen Audience Measurement * the data may be slightly adjusted after verification of the data for the last week of December any changes will be reflected in the publication of the data for the next month