DEAG: Ticketing Platform MYTICKET.CO.UK Will Be Launched on 30 June 2015 at 1Pm

Corporate press release

DEAG: Ticketing platform MYTICKET.CO.UK will be launched on 30 June 2015 at 1pm

Berlin, 30 June 2015 – DEAG Deutsche Entertainment Aktiengesellschaft (ISIN DE000A0Z23G6) continues to expand its direct ticket sales activities:

DEAG Deutsche Entertainment AG (‘DEAG’) and Kilimanjaro Live Ltd are delighted to announce that the launch of the ticketing platform www.MyTicket.co.uk will take place today - on 30 June 2015 at 1pm. MyTicket.co.uk will be a purchase hub for all events in the UK with ties to the German arm of the DEAG group.

The MyTicket concept was developed by DEAG and its subsidiary MyTicket.de. The ticketing platform has been running in Germany for six months and is now responsible for 5 % of all of the group’s tickets sold online in the first full quarter of MyTicket.de’s business operations.

Tickets for events of the Kili Group and Raymond Gubbay Ltd, a further company of the DEAG group in the United Kingdom, will now be available on the new platform MyTicket.co.uk. DEAG sells around 1.2 million tickets per year via its companies Kilimanjaro Live Ltd and Raymond Gubbay Ltd. The launch of MyTicket.co.uk will merge the companies’ sales activities in order to open up MyTicket.co.uk for third- party providers next year after the start-up phase has been completed.

Professor Peter L.H. Schwenkow, CEO and Founder of DEAG comments: ‘With MyTicket we are considerably expanding our value chain and are equally successful in the United Kingdom and in the G/S/A countries. With the attractive content within the DEAG Group, we can rely on excellent conditions for an ongoing rapid growth on our ticketing platform.’

Stuart Galbraith, CEO Kilimanjaro said: ‘This is an exciting development for Kilimanjaro. We have always operated as an independent promoter and MyTicket.co.uk allows us to continue to do so and provide fans with tickets directly. We have many exciting projects in place for 2015. It’s a time for growth and investment in our core regular projects whilst looking for interesting opportunities wherever they arise.’

Anthony Findlay, Chief Executive of Raymond Gubbay Ltd said: ‘We are delighted to be working with our partners DEAG and our UK sister company Kilimanjaro Live on this exciting new ticketing platform, providing a tailored service both for our existing customers and giving a greater reach into the market place.’

DEAG and Kilimanjaro consider their own ticket distribution as a strategic business unit of the Group. With the further optimized distribution strategy it will be possible to integrate the high-margin distribution business sustainably into the value chain and to upscale the business model of DEAG.

DEAG Deutsche Entertainment AG The Executive Board

DEAG Deutsche Entertainment Aktiengesellschaft | Potsdamer Straße 58 D-10785 Berlin fon +49-30-810 75 0 | fax +49-30-810 75 519 | [email protected] | www.deag.de Sitz Berlin | Amtsgericht Charlottenburg | HRB Nr. 69474 | Vorstand: Prof. Peter L. H. Schwenkow (Vorsitzender), Christian Diekmann, Detlef Kornett Vorsitzender des Aufsichtsrats: Wolf-D. Gramatke

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About DEAG DEAG Deutsche Entertainment AG is an integrated Entertainment Content company and a leading provider of Live Entertainment in Europe. With affiliated companies in the G/S/A countries (Germany- Switzerland-Austria) and the United Kingdom, DEAG currently promotes around 2,000 concerts and events per year in the fields of Rock/Pop, Festivals, Classical music, German hit songs and Middle-of- the-Road music as well as in the high-growth segment Family Entertainment, and sells more than 3.5 million tickets per year at present. As an integrated Entertainment Content company, DEAG covers the entire value chain in Live Entertainment comprehensively with its 360 degree approach: from concerts via record sales, rights exploitation, sponsorships, merchandizing to ticketing through the direct distribution platforms of DEAG subsidiaries MyTicket.de and now also via MyTicket.co.uk. DEAG has worked with artists such as David Garrett, Anna Netrebko, AC/DC, The Rolling Stones and many more.

The shares of DEAG (ISIN DE000A0Z23G6) are listed in the Prime Standard of the Frankfurt Stock Exchange. For more information on the company please visit: www.deag.de

About Kilimanjaro Live Ltd Kilimanjaro Live stages around 350 events a year with international artists across the UK including Ed Sheeran’s record breaking three sold out nights at Wembley Stadium, arena tours by Peter Gabriel, Wet Wet Wet, Nitro Circus and Andrea Bocelli. Many of these stars, such as Red Hot Chili Peppers and Simply Red have been promoted by Stuart Galbraith and his team since their early beginnings. For more information on Kilimanjaro live, its shows and its team please see the sites below: To see show listings and buy tickets visit: www.Kililive.com For information on the team and the company please visit: www.kilimanjarolive.co.uk

About Raymond Gubbay Ltd Raymond Gubbay Ltd is recognised as one of the UK’s leading promoters of classical and classical cross- over events, staging in excess of 500 performances annually. Known best for its spectacular productions and Christmas season at the Royal Albert Hall, where the company stages not only its own performances but also co-produces fully staged opera and ballet with the venue itself, the company also works throughout the UK with artists including Anton & Erin, The Piano Guys, Russell Watson and 2 Cellos. In the classical world Raymond Gubbay Ltd has worked with the world’s greatest artists: Jonas Kaufmann, Anna Netrebko, Joseph Calleja, Angela Gheorghiu, Bryn Terfel and Rolando Villazón. In recent years the company has developed a successful relationship with The Royal Botanical Gardens, Kew where they co-produce both a Christmas light festival as well as, in 2015, their traditional summer music season. In 2013 Raymond Gubbay Ltd was chosen to produce the live concerts celebrating Her Majesty The Queen’s Coronation anniversary in the gardens of Buckingham Palace. For more information on Raymond Gubbay events its shows and its team please visit: raymondgubbay.co.uk

Please direct any enquiries to: Axel Mühlhaus, edicto GmbH Tel: +49-69-90 550 552 Email: [email protected]