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CITIZEN IPRC-TV NBC on HOUSTON's CHANNEL 2 REPRESENTED NATIONALLY by EDWARD PETRY and COMPANY Meet America's Fastest -Growing "IN" Group

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CITIZEN IPRC-TV NBC on HOUSTON's CHANNEL 2 REPRESENTED NATIONALLY by EDWARD PETRY and COMPANY Meet America's Fastest -Growing MAY 20, 1968 50 CENTS 37TH YEAR jy; , THE BUSINESSWEEKLY OF TELEVISION AND RADIO D s > TI r Radical change in network -affiliate relations? p21 Proof of how radio delivers the goods. p26 Insurance, travel move strongly into TV. p32 Two TV's, FM sell for over $12 million. p40 COMPLETE INDEX PAGE 1 i i ZEN kPRC'IV! WHAT ARE THE RE SPONSIBII ITIES OF CITIZENSHIP? What are the responsibilities of a citizen? To obey the laws? To pay taxes? To respect your neighbor? All these, and more. A lot more, if you undertake the special kind of citizenship a television station undertakes, and go at it as seriously as KPRC -TV. You provide an open window through which the whole world may be viewed ... to help bring understanding. You introduce your neighbors, one to another. You act as look -out for your community against fire and flood -and against the disasters which men conjure up ... And you work to bind up the wounds of both the body and the spirit. You inspire, encourage and sometimes, tweak noses. You answer lots of phone calls and lots of mail. And -you entertain your neighbors ... This way, you hope to get invited back. YOU SEE, WE THINK WE ARE A CITIZEN TOO... THA T'S US, DIALOCUE: ¡4I 1005t0n '68 f R y i CITIZEN IPRC-TV NBC ON HOUSTON'S CHANNEL 2 REPRESENTED NATIONALLY BY EDWARD PETRY AND COMPANY Meet America's fastest -growing "IN" group. C TV viewers In 18 years, the number of CATV (Cable television) viewers has increased ten million percent. These are the people who enjoy the full capabilities of their TV sets. Throughout America -in large cities or small communities -the cable delivers to them a large choice of TV programs in living color and crystal -clear black -and -white. CATV has dusted off their window to the world. It can do the same for everyone in America. Systems now under construction will provide their subscribers with up to 20 TV channels over a single cable. These include a wide selection of VHF and UHF broadcast channels and service channels, originated at the head -end, which can cover emergency warnings, time, weather, stock market quotations, and events of purely local interest such as high school sports, town meetings, concerts, etc. This audio -visual highway to our homes is recognized today to be an integral part of total communications. CATV has the down -to -earth potential of becoming the key contributor to total communications-the means whereby the broadest possible range of viewer interests will be served in the future. Techniques are presently being worked out to enable CATV to provide facsimile newspapers in the home, a home library reference service, full educational services, and even a method for shopping by cable. In fact, the future of CATV is limited only by the imagination. For complete information about why the CATV systems of tomorrow are equipped by Jerrold today, write CATV Systems Division, Dept. H, Jerrold Electronics Corporation, 401 Walnut St., Philadelphia, Pa. 19105. FIRST IN MOM CATV a GENERAL INSTRUMENT company 4111101r: i&Ntt )= 4- WHERE NEWS I ARE News can happen any time...and when it does, KTVI News is ready! We're the only TV station in St. Louis with reporters and photographers on duty 24 hours a day. We're also the only St. Louis station with our own newsfilm lab. For the best news coverage any time...anywhere, the best informed St. Louisans prefer KTVI News. ST. LOUIS a UTHOR 11811 V6 R6PORTI flU OH8flfl6L 4 news 4 DITIOflS D8ILY The Dallas -Ft. Worth market - Growing ... Thriving ... Pulsating! An area with an increasing amount of important events creating a need for authoritative reporting. Chan- nel 4's professional newsmen keep a constant vigil on the happenings with up -to- the -minute, reliable re- porting - where it happens, when it happens. Pole -to -pole, across the nation, around -the -corner, KRLD -TV news is first, fast, and factual. Contact your H -R representative to place your next schedule in the happenings of the Dallas -Ft. Worth market. represented nationally by 0100 KRLD-TV The Dallas Times Herald Station. I CLYDE W. REMBERT, President '14<AS 4 BROADCASTING, May 20, 1968 Who's in charge? CLOSED CIRCUIT' With Democratic national conven- tion in Chicago only three short months away, concern is being evinced and Chairman Harley O. Staggers Pressure chamber over virtually inactive status of (D -W. Va.) is known to favor prompt Democratic National Committee, par- wind -up of hearing on WBBM -TV Chi- Plan is being implemented by Presi- ticularly in regard to media arrange- cago matter. dent Vincent Wasilewski of National Association of Broadcasters to have ments at Stockyards amphitheater. Fact that FCC hasn't finished its NAB function as clearing house on Within committee there's reported own investigation, set for forma! hear- handling of urban problem this sum- jockeying for position. with John B. ing June 25, is considered irrelevant mer in top 50 markets. Suggested by Criswell. 35 -year -old treasurer and by subcommittee activists who think CBS Inc. president Frank Stanton, former Oklahoma newsman. osten- FCC has been reluctant to deal ex- plan envisages not only collection of sibly in charge but with few if any peditiously with charges that WBBM- information on how situations are pros on scene. Tv staged and misrepresented news coped with by all radio and television Nominally National committee is event. Also, if activists get their way, stations in top 50 but also to give responsible to President Lyndon B. probe will be expanded with to deal guidance, on request, based on experi- Johnson as party leader, but problem rash of other news-staging charges. ences of station participants. Super- has been accentuated because of Pres- Subcommittee E. member John Moss vising "Cool It" project will be Wil- ident's decision to withdraw. In gen- (D- Calif.) thinks al! such charges liam Carlisle, NAB vice president, eral charge of past three conventions should be run to ground in view of probably with expert in urban affairs as executive has been J. Leo- tuition's currently volatile so- director mood of recruited from university in immedi- nard Reinsch. president of Cox Broad- cial unrest. ate charge. casting, who last fall outlined plans for this year but with no official as- Saturday's children signment. With time running out, Mar- Sparse mail vin Watson, White House liaision as CBS -TV's acquisition of The Mon - Few Oklahoma broadcasters are assistant to President and now post- kees out from under NBC -TV, responding to FCC Commissioners master general. may he forced into officially announced by Fred Silver- Kenneth A. Cox and Nicholas John- act. man. VP, daytime programs, at last son in their request for information week's affiliates meeting in Los An- on programing and employment Abolish FCC? geles (see page 54), is sure indica- practices. Controversial question- tion of things to come in Saturday naires, sent to 51 AM. FM and TV Commissioner Robert T. Bartley of morning line -up of network. The stations on April 12 (BROADCASTING, FCC, who hasn't made formal speech Monkees. which ran for two years on April 15 et seq.), have been com- in two and usually waits past years NBC -TV in nighttime. will be shown pleted and returned by only half - until he has something to say, has ac- in rerun by CBS -TV on Saturday dozen broadcasters. Apparently sta- cepted invitation from Illinois Broad- mornings beginning in 1969 -70. tions are taking commissioners at casters Association to address its con- their word-that they are not obliged This will be spearhead of whole new vention, May 23 in Quincy. His topic to answer questions. Commissioners swing in kids' programing to more "Let's Abolish the FCC." clarified that point at suggestion of wholesome and appealing product. While Mr. Bartley, second in sen- Senator A. S. Mike Monroney (D- Out will go monsters and super- heroes iority, isn't sending up any flares, he Okla.), who intervened in matter feels there should be separation of as soon as existing commitments ex- after receiving complaints from con- pire. Reportedly in will come reruns broadcasting and common - carrier stituent broadcasters. or such as Gentle Ben or informa- functions and may propose that there Two commissioners, meanwhile, are be separate agencies handling these tional type films. Peace, laughter and wholesome adventure will replace proceeding with basic plan -to per- fields. He's evidently convinced FCC suade commission to strengthen re- won't ever get enough money from fright and violence in children's time periods. netva! process. This includes digging Congress to do both jobs well. But if through renewal reapplications of Okla- there are separate agencies, who would homa stations (their renewals are due handle critical spectrum allocations? Bishop in Buffalo June 1) in effort to draw picture of His probable answer: Let President do service in state. But lack of informa- it. Same recommendation may even- ABC -TV officials apparently don't tion they requested will make picture tually come from President's Task intend to sit on their hands if affiliate harder to complete. Force, though it might recommend nonclearance keeps their late -night separate Department of Communica- Joey Bishop Show out of important Indie specialist tions amounting to same thing. markets. In at least one such case they're known to have arranged for Edward Petry & Co. is expected to Waiting for the gun affiliates's competitor to carry pro- make stronger effort for representa- gram. Word is that ABC -TV's regular tion of UHF outlets with establish- Second round of House Investiga- affiliate in Buffalo, Capitol Cities' ment of new sales unit to be headed tions Subcommittee's pot -party probe WKBW -TV.
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