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Custom House Proposal

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Custom House Proposal - Proposal for a new vision of Custom House - CUSTOM HOUSE PROPOSAL Revitalising the neighborhood through community-oriented spatial interventions This design response proposes a community-oriented Custom House whose social infrastructure will be revitalised in accordance with the neighbourhood’s physical regeneration. Given the area’s struggles with crime induced socio-spatial stigmatisation, our plan aims to re- map Custom House: embedding new positive features within its de- sign through which it can be identified—changing the associations and connotations of place. Utilising a combination of the perspectives and expertise gained through Newham Council’s participatory planning process and our own neighbourhood analysis, our approach aims to constructive- ly engage with the issues affecting Custom House residents. Building from this, our proposal expands on the current regeneration plans— placing greater emphasis on community empowerment. To articulate this community-oriented vision, we have divided our proposal into three principles which address: the socio-economic integration of Cus- tom House within its broader locality; the neighbourhood’s identity and reputation; as well as its safety and accessibility. Whilst these principles THANK YOU are then broken down further into guidelines with corresponding inter- ventions, each element of the overall strategy is interconnected and mutually constitutive. GROUP 2: Karen Waneska at Newham Council AUTHORS The strategy articulated in this proposal addresses the need for cohesive multi-temporal, multi-scalar interventions that go beyond just Madhulikaa A.S. Christine Ogunkanmi and protecting the interests of the Custom House community when the re- Milagros Balparda Faraz Kayani at the Custom House generation process is complete. Instead our design response will help Cécile Bouchet Regeneration Hub for answering provide the necessary opportunities and social cohesion required to J. Omar Corona B. our numerous questions Laia Garcia Fernandez re-conceptualise Custom House both within the neighbourhood and outside. Ollie Joseph Naomi Pomfret and Sarah Min Ren Atkinson for attending our indi- vidual work at the Crystal Building 28th April 2020 and for providing useful feedback EXECUTIVE SUMMARY 1 I. Area of study— 6-7 a. London context 6 b. Newham context 7 II. SWOT analysis 14 III. The process of reversing fear-induced behaviours 18 IV. Timeline of the interventions 21 V. Actor mapping 22-23 VI. Timeline of interventions under principle 1 27 a. Timeline of intervention 1.A.1 28 contents b. Custom House and ExCeL mutual interests 28 c. Custom House and its boundaries 28 d. Potential resident actors to be involved in Excel employment program 29 e. ExCel offering more employment opportunities for Custom House residents 29 List of figures 03 f. Timeline of intervention 1.B.1 30 g. Freemasons Road reactivation: Mixed uses 30 Context 06 h. Shops in Freemasons Road. Some of them are closed and the urban spaces are deteriorated 31 i. Mixed-use redistribution in Freemasons Road 31 SWOT: Analysis of the site 14 j. Timeline of intervention 1.B.2 32 k. Examples of hostile and inclusive furniture 32 Vision: Principle, Guideline, Intervention 18 l. Analysis of the urban furnitures found around Custom House 33 m. Timeline of intervention 1.C.1 34 Timeline 21 n. Establishment of a local market in Ronan Square 34 Actor Mapping o. Space occupied by the market once a week 34 22 p. Local market promotes employment to local communities 35 1: Open-up the boundaries of Custom House for 24 VII. Timeline of interventions under principle 2 39 better integration within the broader context of a. Timeline of intervention 2.A.1 40 the city. b. Getting adults and young to work together 40 c. Shipman Youth Centre 41 Guidelines: 1.A, 1.B, 1.C d. Workshops rotation network of Custom House’s available spaces 41 e. Timeline of intervention 2.A.2 42 Interventions: 1.A.1, 1.B, 1.C f. Visibility and Diffusion of Youth creative production 42 g. Creating spaces of youth expression 42 2: Nurture a positive and constructive identity of 36 h. Potential places to host youth events 43 Custom House - both within the community and i. Areas of intervention 2.B.1 44 outside j. Map of drug crime activities 44 k. Youth activities reactivation 44 Guidelines 2.A, 2.B l. Areas of intervention 1.B.1 45 m. Cundy Park with temporary events of music and sports, transforming its use and inviting new users 45 Interventions 2.A.1, 2.A.2, 2.B.1, 2.B.2 n. Timeline of intervention 2.B.2 46 o. Redesign the built environment to prevent crime 46 3: Foster a safer neighbourhood environment: enrich 48 p. Overview map of areas of interventions of principle 2 47 sociability and increase local accessibility by promot- ing the adoption of alternative modes of transport. VIII. Timeline of interventions under principle 3 51 a. Timeline of intervention 3.A.1 52 Guidelines 3.A, 3.B, 3.C b. A new cycle path for Custom House 52 c. Map of the proposed cycling and pedestrian paths 52 Interventions 3.A.1, 3.B.1, 3.C.1, 3.C.2 d. View of how the street would be shared between cars, cyclists and pedestrians—before and after 53 e. Timeline of intervention 3.B.1 54 Conclusion 63 f. Learn. Engage. Discover. 54 g. Discovering Custom House’s surroundings 54 References 65 h. Timeline of intervention 3.C.1 55 i. Increase the number of pedestrian crossings 55 j. Map of existent and proposed crossings 55 k. Timeline of intervention 3.C.2 56 l. View of an area with improved street furniture and cycling facilities 56 IX. Overall map of all the interventions 58-59 X. Axonometric view of the projected urban transformations in Custom 60-61 House LIST OF FIGURES 3 View from the Custom House DLR station footbridge, Authors' own (2020) CONTEXT INTRODUCTION London Borough Queen Elizabeth of Newham Olympic Park DLR Stations Gallions Reach Shopping Mall Custom House Excel Exhibition London Centre City Airport I.b Area of study—Newham context Greater London Borough of Newham London London Borough of Newham Custom House Custom House suffers effects of the problematic reduc- However, the Custom I.a Area of study—London context from simultaneous stigmatisa- tion in government and local au- House regeneration project aims tion within media discourse and thority spending, aggravated by a to unlock this neighbourhood’s issues of antisocial and violent depletion in council housing stock potential—building on existing behaviours within the community. due to buy-back programmes. community networks in order to The stark contrast between the The dated built environment, lack upgrade the built environment depreciating urban environment of community-orientated public and restore livelihoods. The active of Custom House juxtaposed space and a sense of insecurity effort from local authorities and with the regenerated neigh- shared amongst locals and out- residents to make this process in- bouring areas of Canning Town siders has resulted in the internal- clusive presents opportunities to Custom House, is situated in the London Borough of Newham in and the Royal Docks, contribute isation of fear-based behaviours. reverse the current trends and ad- East London. Although Newham as a borough performs poorly (relative to this stigma and increases the Furthermore, the lack of provision dress some of the issues afflicting to London and the UK), when looking at socio-economic indicators, it sense of exclusion from city-lev- for non-motorised forms of trans- the area. The participatory nature is heterogeneous in terms of infrastructure and prosperity at the neigh- el dynamics. As a result, Custom port and poor integration of Cus- of the project also helps shed light bourhood level (Trust for London, 2019). Indeed, some areas have been House remains one of the poor- tom House with local amenities on the rich diverse community life through transformative urban regeneration—including major commer- est neighbourhoods within one such as the ExCeL hinders resi- and helps put local needs at the cial and infrastructure projects. However, many highly residential ar- of London’s least affluent bor- dents’ quality of life. forefront of the vision for Custom eas, such as Custom House, are in need of upgrading and attention. oughs. This is in part due to the House. 6 7 LOCAL PLAN 2018 CUSTOM HOUSE REGENERATION PROCESS Having started in July 2016, the Custom House regenera- tion plan aims to deliver: 800-900 new housing units, (50% being council owned), improve the connectivity, safety and accessibility of Freemasons Road and the surrounding area as well as enable a favourable job-creating environment through utilising its prox- imity to the station. To mitigate against the upheaval this building work is set to cause, a phased approach is being adopted—which is in part to ensure that no local residents are displaced against their will (Newham 2019). Unlike many other London regeneration projects, Ne- wham’s Mayor Rokhsana Diaz has made efforts to involve Custom Newham’s masterplan is articulated around a broad vision House residents in the decision and designing process. The par- to revitalise the area by 2033 (Newham Local Plan 2018). This vi- ticipation of the community, through the engagement of elected sion focuses on “growth” with plans for 43,000 new homes, 60,000 community representatives in the steering group, provides space new jobs and 49,000 new residents. Additionally, the council have for the residents to express their opinions and to the council to outlined four principle objectives which cover development op- address their concerns. In an effort to maintain transparency and portunities, socio-spatial improvement, growth and the role of communication, the council has established the Regeneration Newham at local and city level.
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