You Think It, They Ink It: Interactive Service Encounters in the Tattoo Industry
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You think it, they ink it: Interactive service encounters in the tattoo industry By Sarah Jane Glynn Dissertation Submitted to the Faculty of the Graduate School of Vanderbilt University in partial fulfillment of the requirements for the degree of DOCTOR OF PHILOSOPHY in Sociology May, 2017 Nashville, Tennessee Approved: Daniel B. Cornfield, Ph.D Laura M. Carpenter, Ph.D Karen E. Campbell, Ph.D Timothy J. Vogus, Ph.D To Bumpa and Dad, the only two people who wanted me to finish this more than I did. ii ACKNOWLEDGMENTS This work would not have been possible with out the financial support from the Vanderbilt Robert Penn Warren Center for the Humanities, and the incredible ongoing support (and patience!) from the Vanderbilt Department of Sociology. I am incredibly thankful to my entire committee, and especially to Dr. Daniel Cornfield who taught, supported, and encouraged me throughout my years in the program. I did not take the same path as many Ph.D students, but Dan was always understanding of my personal goals and what that meant for my career. Dan, I doubt I would have been able to finish without you in my corner as my advisor, and I am forever in your debt. There are too many other people who shaped this process to name them all, but you know who you are and I thank you all for your help and support. A very special and heartfelt thanks to Heather Laine Talley, who always knew when to ask and when to say nothing. A girl couldn’t ask for a better friend than you, my dear, and I still hope to become you some day when I grow up. Of course I owe everything to my parents, without whom I literally would not be here in more ways than one. Thank you for always believing in me. I love you. And my love and thanks will always go to Nat. Even though you have technically contributed nothing to the process, I started this with you and I am happy to have you by my side while I finish. Lastly, thank you to all the people who graciously allowed me to interview them for this dissertation. I tried to include your own words and voices as much as possible, and I hope I did you justice. iii LIST OF FIGURES Figure Page 1. Theorized preferences in tattooing interactions ................................................................................. 65 2. Typologies of prefered service interaction styles .............................................................................. 69 3. Continuum of creativity in tattooing .................................................................................................. 84 iv TABLE OF CONTENTS Page ACKNOWLEDGMENTS ............................................................................................................................. iii LIST OF FIGURES .......................................................................................................................................... iv Chapter 1 .............................................................................................................................................................. 1 Introduction: Tattooing - The Banal Bacchanal ........................................................................................ 1 Tattooing as a Sociological Construct ................................................................................................................... 4 Service Work and Consumption ............................................................................................................................. 9 Methods and Data: Interviews with Tattoo Artists and Clients .............................................................. 17 Findings ......................................................................................................................................................................... 20 Chapter 2 ........................................................................................................................................................... 22 Stewed, Screwed, and Tattooed: Client Meanings in Tattooing Interactions ................................ 22 Consumptive SelF Expression ............................................................................................................................... 23 Service Interactions and the SelF ......................................................................................................................... 27 Tattoo Narratives ....................................................................................................................................................... 30 Commemorative Narratives .................................................................................................................................. 35 Rebellious Narratives .............................................................................................................................................. 40 Artistic Narratives ..................................................................................................................................................... 46 Chapter 3. .......................................................................................................................................................... 54 “Only God Can Judge Me”: Collapsing the Service Triangle ............................................................ 54 Triangular Service Model ....................................................................................................................................... 57 Tattooing and Service Interactions .................................................................................................................... 63 The “Model” Client ..................................................................................................................................................... 69 The “Quiet” Client ...................................................................................................................................................... 70 The “Flashy” Client .................................................................................................................................................... 71 The “McClient” ............................................................................................................................................................. 73 Chapter 4 ........................................................................................................................................................... 77 Man’s [sic] Ruin: Ceding Power in Service Interactions ..................................................................... 77 Power in the Tattoo Interaction .......................................................................................................................... 79 Control in Tattooing ................................................................................................................................................. 83 Lack oF Control in Tattooing .................................................................................................................................. 87 Chapter 5 ........................................................................................................................................................... 99 Death Before Dishonor: Authority and Autonomy in Service Work ............................................... 99 Power and Control .................................................................................................................................................. 100 Drawing the Line: Artistic Integrity ................................................................................................................. 105 Moral BelieFs .............................................................................................................................................................. 113 Appropriate Conduct ............................................................................................................................................. 116 Chapter 6 ........................................................................................................................................................ 125 Homeward Bound: Conclusion ................................................................................................................ 125 Findings ....................................................................................................................................................................... 128 Broader Applicability ............................................................................................................................................. 134 Conclusion .................................................................................................................................................................. 139 v Appendix ......................................................................................................................................................... 141 A. Interview Guide: Interviews with Tattoo Artists ........................................................................... 141 B. Interview Guide: Interviews with Clients ......................................................................................... 146 C. Inerviewee Demographics ..................................................................................................................... 148 D. Sample Tattoo Contract .......................................................................................................................