FOR IMMEDIATE RELEASE Contact: Henric Carlsson +46 (0)31 352 28 00
[email protected] FENDER® INTRODUCES 50th ANNIVERSARY JAZZ BASS® GUITAR SCOTTSDALE, Ariz. (Jan. 14, 2010) – To celebrate 50 years of its groundbreaking and ubiquitous Jazz Bass guitar, Fender introduces the limited edition 50th Anniversary Jazz Bass. The instrument stands out distinctively among Fender’s many variations on the Jazz Bass in that it brings design elements from several important periods in the model’s history together in one beautiful new bass guitar. Introduced in 1960 as a deluxe model, the Jazz Bass was designed as a sleek “sports” car to complement the Precision Bass’s “muscle” car. With its comfortably-slim neck, sultry offset waist and guttural midrange growl, the Jazz Bass quickly became prized on stages and in studios worldwide for its smooth feel and broad tonal versatility. As such, it is one of the most successful bass guitars—if not the most successful bass guitar—of all time. Although it has flourished for half a century now remarkably unchanged from its original incarnation, the Jazz Bass has undergone several noteworthy design improvements and refinements throughout its history, particularly in the 1960s and 1970s. In celebration of the instrument’s remarkable 50 years on the scene, several of these features are brought together in the 50th Anniversary Jazz Bass. These include: • ’60s-era nitrocellulose finish in striking Candy Apple Red, headstock logo, chrome pickup/bridge covers, “C” neck shape and white Pearloid block fingerboard inlays. • ’70s-era bridge pickup placement and bass-side thumb rest. • Modern-era tuning machines, high-mass vintage-style bridge and Posiflex® neck support rods.