THE COMPANY P.O. Box 2468, Savannah, GA 31402 Phone: 912-748-7070, Fax: 912-748-6005 Press Release Contact: Emi Keffer FOR IMMEDIATE RELEASE Phone: 912-748-7070, Ext. 220 December 20, 2010 E-mail: [email protected]

Buy a Great Book. . . Win a Great

Bigsby and Hal Leonard Team Up For a “Bigsby Guitar Giveaway” at NAMM 2011

Savannah, GA – Bigsby and Hal Leonard Corporation have teamed up to offer an exciting promotion at Winter NAMM 2011. Dealers who visit the Hal Leonard booth and purchase copies of The Story of Paul Bigsby, Father of The Modern Electric Solidbody Guitar will be rewarded with a once-in-a-lifetime opportunity to win a limited-edition Bigsby guitar.

Though most guitarists are familiar with the famous Bigsby® Vibrato, very few are aware of the role that Paul Bigsby played in the invention of the modern electric solidbody guitar. In fact, he built the first such guitar for in 1948, predating Gibson’s model and Leo Fender’s namesake by a number of years. The Story of Paul Bigsby relates how this enigmatic genius influenced Fender and Gibson—as well as numerous others—in the design and construction of electric guitars. (And as if that weren’t enough, Paul Bigsby was also responsible for developing and refining the .)

The Story of Paul Bigsby is a deluxe illustrated coffee table book containing over 300 color and black & white photos. The book also comes with an audio CD of Paul Bigsby, recorded in the late 1950s, telling stories of his business.

The prize guitar for this unique promotional event is a very rare Bigsby BYSW Double Florentine Cutaway model. It features a flat maple top with amber finish, a walnut birds-eye headstock, a rosewood fretboard with dot inlays, chrome volume and tone control knobs, a 3-way selector switch on the upper bout, a chrome tune-o-matic style bridge with mounted posts, in-line Kluson style tuners, and two specially designed TV Jones pickups. The suggested list price for this guitar is $3,000.

The guitar will be on display at the Hal Leonard booth Hall C Booth 4618. Dealers are encouraged to stop by for more detailed information on how to enter the drawing.

For more information please contact [email protected]