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Vol. 39, No. 3 Summer/ Fall 2020 Courtesy of the Walt Disney Family Foundation. From Fairy Tale to Fantasy: The Art of Gustaf Tenggren During times of uncertainty and upheaval, celebrate Tenggren’s art in America and his it can be comforting to revisit familiar life, coinciding with the 100th anniversary favorites such as childhood movies and of his arrival in New York City and the 50th literature. Despite the events of the past year since his death. six months, ASHM’s exhibitions have proceeded without major disruptions Born in 1896 near Gothenburg, Sweden, it and will soon provide an opportunity for was clear from a young age that Tenggren families to practice social distancing while would become an artist, after apprenticing celebrating art beloved by generations of with his grandfather who was a traditional children. kurbits-style painter and carpenter. He continued to be influenced by Scandinavian From Fairy Tale to Fantasy: The Art of Gustaf painting throughout his career. Tenggren Tenggren highlights the most recognizable immigrated to the United States in 1920 Swedish-American artist of all time. While with his first wife and settled in Cleveland, the artist’s name might be unfamiliar, you Ohio. Tenggren’s tenacity and adaptable will doubtless recognize Gustaf Tenggren’s artistic style quickly found him a foothold Illustrations by Gustaf Tenggren; from THE POKY LITTLE PUPPY paintings and illustrations of memorable in commercial illustration. By the time by Janette Sebring Lowrey, copyright © 1942, renewed 1970 characters such as Disney’s Snow White that Tenggren moved to New York City, by Penguin Random House LLC. The Poky Little Puppy is a trademark of Penguin Random House LLC. Used by permission and the Seven Dwarfs, Pinocchio, Bambi or his successes in Cleveland meant he was of Golden Books, an imprint of Random House Children’s Books, the Little Golden Books’ Poky Little Puppy already a formidable name in commercial a division of Penguin Random House LLC. All rights reserved. and Mother Goose. This article and exhibit art. Connecting Cultures and Community continued on page 2 From Fairy Tale to Fantasy continued from front cover Note from Tenggren’s “big-break” in America came in the Director 1934, when talent scouts for Walt Disney hired Tenggren to work on the animated As our country continues to grapple film, Snow White and the Seven Dwarfs. Walt with deep and far reaching questions Disney, fresh from a six-week trip through about our history and its impact on the present, I am inspired by the life and Europe, hoped to capture the eeriness work of Fredrika Bremer. Bremer was and enchantment of European fairy-tale influential in beginning the modern traditions such as those popularized by women’s movement to Sweden in the the Brothers Grimm. Tenggren, having mid-1800s. Over the last few years I illustrated Danish versions of the Brothers’ have been reading her 3-volume work, Grimm fairy tales and Swedish fairy tales for The Homes of the New World, and have the book Among Gnomes and Trolls, was the come to “know” her with new depth perfect artist to bring Disney’s vision to life. and nuance. While his contributions to Snow White were minimal, he created the core artistic vision Bremer was a person both before and of her time. It is clear that while her stated for the film’s marketing and background goal in coming to the United States was scenery, especially Snow White’s cottage. to be a listener and an observer, she came with her own framework of beliefs. Tenggren had greater impact on his next What I find truly admirable about her Disney projects; Fantasia, Bambi, The is that she was an active listener. She Old Mill, and Pinocchio all highlighted his sought out people who represented Swedish upbringing - and the influence of opposing sides of an issue and engaged his grandfather. This is especially evident Illustrations from THE LION’S PAW by Jane Werner Watson and them in conversation. Bremer applied in the workshop of the puppet-maker, Gustaf Tenggren, copyright © 1959, 1960, renewed 1987, 1988 her mind and heart to understand what by Random House, Inc.. Used by permission of Golden Books, an Geppetto, which was modeled after his they were saying and then she acted. imprint of Random House Children’s Books, a division of Penguin Random House LLC. All rights reserved. For Fredrika Bremer, converting her grandfather’s workshop. After creating thoughts and beliefs to action meant elaborate concept sketches for Bambi— that she wrote books. She was an even traveling to northern California to paint light. The early environmentalist movement author and she knew that writing was forest scenes (in situ)—Tenggren chose of the 1960s inspired his dreary, pessimistic her platform of influence. And she not to renew his contract with Walt Disney. works in this period. But he also worked used it. Tenggren—always the lone wolf—disliked on cheery fairy tales and works inspired the collaborative nature of work within by history in order to provide a continuing Fredrika Bremer was not a perfect Walt Disney Studios. Tenggren’s preference source of income for Mollie after his death. person. As she put into words her for solo work is evident in the fact that he encounters with a wide variety of In 1970, after a diagnosis with brain cancer, was one of very few artists at Disney who Americans her personal assumptions Tenggren passed away. are clear to the reader. Even while being insisted on signing their art. a vocal abolitionist, she often described This exhibition is among the most black people in a way we would After his break with Disney, Tenggren comprehensive presentations of Tenggren’s consider racist today. She documented worked for Little Golden Books between art in North America. While reminding the passion with which Americans, 1942 and 1962, illustrating children’s books visitors of Tenggren’s contributions to especially politicians, held opposing still in print today. Already well-known at the animation and children’s literature, this points of view. By writing about these time of his hiring, Tenggren had the honor show also underlines the subtle, pervasive experiences, she spread knowledge of his illustrated books that carried his influences of Swedish folk art in Tenggren’s of American social and political name. These inexpensive books with bright, movements all over the world. work. As a show designed to connect older adorable animal characters such as “The generations with younger ones through the As I think about Bremer in the context Tenggren Mother Goose” or “The Tenggren America’s most beloved characters, you of the current debate surrounding Poky Little Puppy” were instant best-sellers. and your family will not want to miss it. historic monuments and the Black Lives Series printed in runs of 600,000 and more Matter movement, I am inspired to be immediately sold out, cementing Tenggren’s From Fairy Tale to Fantasy: The Art of Gustaf a good listener. To seek out people who name and style in American children’s Tenggren opens on Sunday, September hold a different opinion than I do, and literature. 20th with tours of the exhibit between 12pm to actively listen to their perspectives. and 4pm. Culture is always changing. History is By the last decade of his life, Tenggren had always being made. What part will you become increasingly moody and reclusive. This exhibition was curated by Lars Emanuelsson and organized play in the process? He and his wife, Mollie, retired to their cabin by Millesgården. It is made possible at ASHM by a grant from the Davenport Family Foundation. in Maine among their collection of Swedish antiques. Having worked on both dark, We are grateful for additional support from the ASHM Auxiliary, Grimm-esque fairy tales of Walt Disney and Barbro Osher Pro Suecia Foundation, Midsommarklubben, and an anonymous foundation. Support provided by the Philadelphia the cute animal characters of Little Golden Cultural Fund. Funding for the American Swedish Historical Mu- Books, Tenggren’s last projects similarly seum is supported by a grant from the Pennsylvania Historical and Museum Commission, a state agency funded by the Common- Tracey Beck jumped between themes of darkness and wealth of Pennsylvania. 2 Summer/Fall 2020 | Vol. 39, No. 3 more heavily involved with the group phonetically in order to sing the traditional Amandus Johnson after her retirement from Strawbridge’s songs. He now leads the singing at Julbord Department Store and later became the and Lucia Fest! His other favorite volunteer Award Treasurer in 2011. activity is working with Dawn Gould, the current Auxiliary President, to prepare food The couple’s interest in ASHM stemmed for events --which is truly a labor of love. from their cultural heritage. Linda’s grandparents emigrated from Sweden to Linda and Ken Alexy have volunteered the United States in 1929. Ken originally hundreds of hours over 45 years at ASHM. wanted to be involved because ASHM was When asked what they love most about the such a welcoming organization, not knowing Museum, they agreed that the community he had Scandinavian roots. It wasn’t until of people are outstanding and value the taking an ancestry DNA test he discovered lifelong friendships and connections they he has 7% Finnish heritage. have made. They feel a strong sense of The American Swedish Historical Museum comradery with members and visitors, and is proud to present this year’s Amandus While they each have their favorite activities said that every time they walk through the Johnson Service Award to Linda and Ken at ASHM, they most often support the doors of ASHM it feels like home.