RECOMMENDATION: Authorize Executive Director to Issue Task Orders for Installation of On-Board Infotainment and Real- Time Passenger Information Systems

DATE: MAY 24, 2017

TO: ATN BOARD OF DIRECTORS

FROM: DIANA KOTLER, EXECUTIVE DIRECTOR

RE: AGENDA ITEM #13

RECOMMENDATION: Authorize Executive Director to issue task orders for installation of on-board InfoTainment and Real- Time Passenger Information systems. Approve priority list of Real-Time Passenger Information Signs for The Anaheim Resort®

DISCUSSION: Since November 2015, The Anaheim Transportation Network (ATN) has been developing a vision for the implementation of Mobility of Demand transportation concepts to enhance transportation experience for the patrons of the Anaheim Resort Transportation (ART) system.

On December 5, 2015, ATN released Request for Information (RFI) #2015-009 to solicit proposals to deploy a real-time passenger information system. This system is envisioned as a foundation for all future mobile and on-demand real-time passenger applications for ART, including:

. Third party applications . On demand and service deviations . Real-time transit information and trip planning . InfoTainment system . Real-time passenger information signage . Mobile ticketing . Future functionality and interoperability

At the September 2016 ATN Board of Directors meeting, the Board authorized staff to complete negotiations and enter into agreement with Syncromatics for the implementation and deployment of the real-time passenger information system. On March 2017, ATN secured full funding for the real- time passenger information system from the Anaheim Tourism Improvement District (ATID) Transportation Committee in the amount of $1,250,000.

The first phase of Mobility od Demand system will include two projects – InfoTainment systems and installation on real-time passenger signs.

INFOTAINMENT SYSTEM – TASK ORDER 1

The primary purpose of the video display system on board all ART buses is to provide transportation and destination related information for all ART patrons. Informational content will be displayed on

Agenda Item #14 Real-Time Passenger Information system Page 2 of 2 ______

mounted TV monitors via on-board Wi-Fi system. iBeacon technology is included with the installation to track ridership and, at a later time, push content.

The secondary purpose is to increase advertising opportunities for ART partners and stakeholders and to contribute to the long-term financial stability of the ATN. Initial Performa to ascertain projected revenue from the InfoTainment system, is estimated at $400,000 per year. Approximately $160,000, on an annual basis, will cover costs associated with cellular and Wi-Fi communications and maintenance. The remaining $240,000 represents additional revenue to the ATN.

The projected cost for the installation of the InfoTainment system is $500,750.

DIRECTIONAL WAYFINDING REAL-TIME SIGNAGE SYSTEM – TASK ORDER 2

Installation of the real-time signage system will begin in early 2018. Installations will include signs at 25 ART bus stop locations and at the Anaheim Convention Center Grand Plaza. The cost of installation of signs for The Anaheim Resort® is $207,746.

The first installation will occur at the Anaheim Convention Center Grand Plaza. A liquid-crystal display (LCD) screed will be installed at the current ART bus stop location. Information on the screen will include real-time arrival predictions for all ART routes operating to/from

Anaheim Convention Center Grand Plaza with a passenger alert function. Future functionality may include multi-modal trip planning options. The cost of installation at the Anaheim Convention Center Grand Plaza is $50,237. This installation will provide a foundation and lessons-learned for future deployment for Eastern Gateway Project.

The remaining installations in The Anaheim Resort® will be at 25 ART bus stop locations. Installations will also include iBeacons to track demand for service, assist with demand management, and at a later date, push content. A list of 34 potential bus stop locations in The Anaheim Resort® was reviewed by the City of Anaheim, ATN and Syncromatics. Installation of 25 real-time bus stop locations are presented in Attachment 1.

ATN will be also installing real-time passenger information signs in the City of Costa Mesa and for CtrCity/Platinum Triangle Line. These signs are funded through OCTA’s Measure M Project V program. A budget of $40,000, per location, is available for these installations.

The final phase of the project includes installation at Eastern Gateway. Total budget for this project will be approximately $532,511 from the remaining ATID transportation funds. Bus Stop ID Bus Stop Name Address Community/City Bus Stop Type Signage Type 1 4 5003 Anabella Hotel 1030 W Katella Ave, Anaheim, CA 92802 9 Resort Bus Shelter Cassette Sorting Real_Time 2 Planning Sign 2008 Anaheim Convention Center Grand Plaza 777 Convention Way, Anaheim, CA 92802 4, 5, 15, 18, 19, 22 Curbside Prediction Sign 3 9 2009 Anaheim GardenWalk - Disney Way 321 W Katella Ave, Anaheim, CA 92802 12, 14 Curbside Cassette 4 10 3015 Anaheim GardenWalk Cheesecake Factory 321 W Katella Ave, Anaheim, CA 92802 8, 15 Resort Bus Shelter Cassette 5 14 3007 Anaheim Packing House 440 S Anaheim Blvd, Anaheim, CA 92805 10 City Bus Stop Cassette 6 15 2015 Anaheim Police Department - IB 301-399 S Harbor Blvd, Anaheim, CA 92805 17 City Bus Stop Cassette 7 16 4010 Anaheim Police Department - OB 420 S Harbor Blvd, Anaheim, CA 92805 17 City Bus Stop Cassette 8 26 5001 Best Western Pavillions 1176 W Katella Ave, Anaheim, CA 92802 9 Resort Bus Shelter Cassette 9 32 5002 BW Stovalls Inn 1110 W Katella Ave, Anaheim, CA 92802 9 Curbside Mobile Sign 10 35 2007 Clarion 616 Convention Way, Anaheim, CA 92802 3 Curbside Cassette 11 37 3004 Convention Way N/B 1900 S Harbor Blvd, Anaheim, CA 92802 1, 2, 3, 4, 5, 12, 14, 16 Resort Bus Shelter Cassette 12 38 2002 Convention Way S/B 616 Convention Way, Anaheim, CA 92802 1, 2 Resort Bus Shelter Cassette 13 41 5016 Courtyard Anaheim 1420 S Harbor Blvd, Anaheim, CA 92802 8 Curbside Cassette 14 44 4001 Desert Palms 631 W Katella Ave, Anaheim, CA 92802 9 Resort Bus Shelter Cassette 15 69 2003 DoubleTree 2085 S Harbor Blvd, Anaheim, CA 92802 1, 2, 22 Curbside Cassette 16 75 2031 Gardenwalk Transportation Center 321 W Katella Ave, Anaheim, CA 92802 16 Transportation Center Mobile Sign 17 76 3009 Harbor & Katella N/B 1770 S Harbor Blvd, Anaheim, CA 92802 1, 2, 18 Resort Bus Shelter Cassette 18 79 2010 Holiday Inn Anaheim 1915 S Manchester Ave, Anaheim, CA 92802 12, 19 Curbside Prediction Sign 19 83 6017 Homewood Suites by Hilton 12005 Harbor Blvd, Garden Grove, CA 92840 Special Line 1 Curbside A-Frame 20 87 3011 Howard Johnson 1380 S Harbor Blvd, Anaheim, CA 92802 7, 22 OCTA Transfer Point Mobile Sign 21 93 2020 La Quinta Inn 1752 Clementine St, Anaheim, CA 92802 7 Curbside Mobile Sign 22 100 3013 Peacock Suites 1745 S Anaheim Blvd, Anaheim, CA 92805 6 Curbside Cassette

23 101 4017 Platinum Triangle E/B 1810 S State College Blvd, Anaheim, CA 92806 14 City Bus Stop Cassette 24 102 5018 Platinum Triangle W/B 2005 E Katella Ave, Anaheim, CA 92806 15 City Bus Stop Mobile Sign 25 103 2001 Portofino Inn 1831 S Harbor Blvd, Anaheim, CA 92802 1, 2, 3, 18, 19 Resort Bus Shelter Mobile Sign 26 104 2012 Ramada Anaheim Maingate 921 S Harbor Blvd, Anaheim, CA 92805 10 Resort Bus Shelter Cassette 27 106 4014 Ramada Plaza 515 W Katella Ave, Anaheim, CA 92802 6 Curbside Cassette 28 107 3005 Red Lion 1850 S Harbor Blvd, Anaheim, CA 92802 3 Curbside Cassette 29 110 2021 Residence Inn Maingate 1700 S Clementine St, Anaheim, CA 92802 7 Curbside Mobile Sign 30 111 2006 Sheraton Park 1855 S Harbor Blvd, Anaheim, CA 92802 3, 22 Porte Co-Chère Mobile Sign 31 113 4003 Springhill Suites 1160 W Ball Rd, Anaheim, CA 92802 11 Porte Co-Chère Mobile Sign 32 114 2004 Stanford Inn & Suites 2171 S Harbor Blvd, Anaheim, CA 92802 1, 2 Curbside Cassette 33 121 4004 Team Disney Administration Building 900 W Ball Rd, Anaheim, CA 92802 11 OCTA Transfer Point Cassette

34 123 4020 TownePlace Suites 1730 S State College Blvd, Anaheim, CA 92806 15 Curbside Mobile Sign 35 127 3014 WorldMark Anaheim 201 W Katella Ave, Anaheim, CA 92802 8 Curbside Cassette Sorting Real_Time Bus Stop Planning Sign ID Bus Stop Name Address Routes Served Bus Stop Type Signage Type Ranking

2008 Anaheim Convention Center Grand Plaza 777 Convention Way, Anaheim, CA 92802 4, 5, 15, 18, 19, 22 Curbside LED

1 3010 Anaheim City Hall - OB 146 S. Anaheim Blvd, Anaheim, CA 92805 17 OCTA Transfer Point LED 2 5012 La Palma and State College - OB 2000 E. La Palma Ave, Anaheim, CA 92806 17 OCTA Transfer Point LED 3 2010 Holiday Inn Anaheim 1915 S Manchester Ave, Anaheim, CA 92802 12, 19 Curbside LED 4 2018 Anaheim RV Park Midway St., Anaheim, Ca 92802 8 Hotel Bus Shelter LED 5 2001 Portofino Inn 1831 S Harbor Blvd, Anaheim, CA 92802 1, 2, 3, 18, 19 OCTA Transfer Point Pedestal 6 3004 Convention Way NB 1900 S Harbor Blvd, Anaheim, CA 92802 1, 2, 3, 4, 5, 12, 14, 16 OCTA Transfer Point Cassette 7 3009 Harbor & Katella NB 1770 S Harbor Blvd, Anaheim, CA 92802 1, 2, 18 OCTA Transfer Point Cassette 8 5018 Platinum Triangle WB 2005 E Katella Ave, Anaheim, CA 92806 15 OCTA Transfer Point Pedestal 9 4004 Team Disney Administration Building 900 W Ball Rd, Anaheim, CA 92802 11 OCTA Transfer Point Cassette 4017 10 Platinum Triangle EB 1810 S State College Blvd, Anaheim, CA 92806 14 OCTA Transfer Point Cassette 11 2002 Convention Way SB 616 Convention Way, Anaheim, CA 92802 1, 2 OCTA Transfer Point Cassette 12 2005 Target SB 12007 Harbor Blvd, Anaheim, CA 92840 1,2 OCTA Transfer Point 13 3015 Anaheim GardenWalk Cheesecake Factory 321 W Katella Ave, Anaheim, CA 92802 8, 15 OCTA Transfer Point Cassette 14 2006 Sheraton Park 1855 S Harbor Blvd, Anaheim, CA 92802 3, 22 Porte Co-Chère Pedestal 15 2012 Ramada Anaheim Maingate 921 S Harbor Blvd, Anaheim, CA 92805 10 OCTA Transfer Point Cassette 16 5004 Convention Center Arena 800 W Katella Ave, Anaheim, CA 92802 9 OCTA Transfer Point Cassette 17 5003 Anabella Hotel 1030 W Katella Ave, Anaheim, CA 92802 9 OCTA Transfer Point Cassette 18 5001 Best Western Pavillions 1176 W Katella Ave, Anaheim, CA 92802 9 OCTA Transfer Point Cassette 19 4001 Desert Palms 631 W Katella Ave, Anaheim, CA 92802 9 OCTA Transfer Point Cassette 20 3008 Holiday Inn Hotel & Suites 1240 S Walnut Ave, Anaheim, CA 92802 11 Porte Co-Chère Pedestal 21 4005 Hotel Menage 1221 S Harbor Blvd, Anaheim, CA 92805 11 Porte Co-Chère Pedestal 22 5002 BW Stovalls Inn 1110 W Katella Ave, Anaheim, CA 92802 9 Curbside Pedestal 23 3013 Peacock Suites 1745 S Anaheim Blvd, Anaheim, CA 92805 6 Curbside Cassette 24 2004 Stanford Inn & Suites 2171 S Harbor Blvd, Anaheim, CA 92802 1,2 Curbside Cassette 25 3007 Anaheim Packing House 440 S Anaheim Blvd, Anaheim, CA 92805 10 OCTA Transfer Point Cassette 26 3011 Howard Johnson 1380 S Harbor Blvd, Anaheim, CA 92802 7, 22 OCTA Transfer Point Cassette 27 2007 Clarion 616 Convention Way, Anaheim, CA 92802 3 Curbside Cassette 28 2031 Gardenwalk Transportation Center 321 W Katella Ave, Anaheim, CA 92802 16 Transportation Center Pedestal 29 2021 Residence Inn Maingate 1700 S Clementine St, Anaheim, CA 92802 7 Curbside Pedestal 30 4014 Ramada Plaza 515 W Katella Ave, Anaheim, CA 92802 6 Curbside Cassette 31 2003 DoubleTree 2085 S Harbor Blvd, Anaheim, CA 92802 1, 2, 22 Curbside Cassette 32 3005 Red Lion 1850 S Harbor Blvd, Anaheim, CA 92802 3 Curbside Cassette 33 2009 Anaheim GardenWalk - Disney Way 321 W Katella Ave, Anaheim, CA 92802 12, 14 Curbside Cassette 34 4003 Springhill Suites 1160 W Ball Rd, Anaheim, CA 92802 11 Porte Co-Chère Pedestal 35 3014 WorldMark Anaheim 201 W Katella Ave, Anaheim, CA 92802 8 Curbside Cassette 36 5016 Courtyard Anaheim 1420 S Harbor Blvd, Anaheim, CA 92802 8 Curbside Cassette 4020 37 TownePlace Suites 1730 S State College Blvd, Anaheim, CA 92806 15 Curbside Pedestal Bus Stop CtrCity/ARTIC Signs ID Bus Stop Name Address Routes Served Bus Stop Type Signage Type 2626 E Katella Ave, Anaheim, CA 92806 -- Bus Bay 6000 ARTIC 12 or 13 14,15 Bus Shelter LED 2005 E Katella Ave, Anaheim, CA 92806 -- 5018 1 Katella Avenue WB/State College Boulevard Platinum Triangle WB 15 OCTA Transfer Point Cassette 495 E Vermont Ave, Anaheim, CA 92805 -- 4009 2 Vermont Avenue WB/Olive Street Maintenance Facility OB 17 Curbside Cassette 896 S. Anaheim Blvd, Anaheim, CA 92805 -- 5006 3 Anaheim Boulevard NB/Vermont Avenue Anaheim White House 10 OCTA Transfer Point Cassette 802 S. Anaheim Blvd, Anaheim, CA 92805 --Liquor 4 Anaheim Boulevard NB/South Street Mart OCTA Stop NEW OCTA Transfer Point Cassette 440 S. Anaheim Blvd, Anaheim, CA 92805 -- 3007 5 Anaheim Boulevard NB/Santa Ana Street Anaheim Packing House 10 OCTA Transfer Point Cassette 241 S Anaheim Blvd, Anaheim, CA 92805 -- Bike 5005 6 Center Street Promenade at CtrCity Rack on Center Street after Lemon St 10 Curbside Pedestal 503 S. Anaheim Blvd, Anaheim, CA 92805 -- OCTA 7 Anaheim Boulevard SB/Santa Ana Street Stop after Santa Ana Street NEW OCTA Transfer Point Cassette 801 S. Anaheim Blvd, Anaheim, CA 92805 -- OCTA 8 Anaheim Boulevard SB/South Street Stop after South Street NEW OCTA Transfer Point Cassette 1810 S State College Blvd, Anaheim, CA 92806 -- 4017 9 Katella Ave EB/State College Boulevard Platinum Triangle EB 14 OCTA Transfer Point Cassette 2626 E Katella Ave, Anaheim, CA 92806 -- Bus Bay 6000 ARTIC 12 or 13 14,15 Bus Shelter LED Bus Stop COSTA MESA SIGNS ID Bus Stop Name Address Routes Served Bus Stop Type Signage Type Ranking 1 6007 Residence Inn by Marriott OCTA Bus Stop 22 OCTA Transfer Point Cassette 2 6008 Hilton Costa Mesa OCTA Bus Stop 22 OCTA Transfer Point Cassette 3 6025 Crowne Plaza Curbside @ Red Curb 22 Curbside 4 6030 Experian (Anton-Enclave) OCTA Bus Stop 22 OCTA Transfer Point 5 6026 Bristol-Paularino OCTA Bus Stop 22 OCTA Transfer Point 6 6029 Anton-Bristol Curbside @ turn pocket 22 Curbside South Coast Plaza Costa Mesa (Bristol-Town 6031 7 Center) OCTA Bus Stop 22 OCTA Transfer Point 8 6014 Anton Park Center OCTA Bus Stop 22 OCTA Transfer Point 6015 9 Metro Center at South Coast (Anton-Sakioka) OCTA Bus Stop 22 OCTA Transfer Point 10 6016 Segerstrom Hall (Sunflower-Park Ctr) At 4-way Stop Sign 22 Curbside 11 6027 The Camp/The Lab OCTA Bus Stop 22 OCTA Transfer Point ART Stop Survey Form

Date: 05/16/2017 STOP ID:

Physical Address:

Annual Ridership Power Supply Availability

Points Rank Ridership Points Rank 1 1 No Power 2 2 Unknown 3 3 Power may be run 4 4 Can be Made Available 5 5 Available Now

Comments: Comments:

Existing Amenities Number of Routes Served

Points Rank Points Rank 1 None/Portable Sign 1 1 Route 2 Permanent Sign 2 2 Routes 3 Bench 3 3 Routes 4 Benches 4 4 Routes 5 Bus Shelter 5 5 Routes and/or Transportation CTR

Comments: Comments:

Instruction: Rank the stop in each category assigning a number 1-5 with 1 being the lowest ranking, 5 being the highest ranking. A point system will be used to determine the priority of electronic signage at each stop.

Additional Comments: ART Stop Survey Form Points Annual Ridership # of Routes Served Power Supply Amenities 1 1 route Not Available None/Portable Sign 2 1 route Permanent Sign 3 2 routes 1 Bench 4 3 routes 2 Benches 5 4 routes or transportation Center Available Shelter

Category Ridership Power Supply Availability Existing Amenities # of Routes Served Sorting Real_Time Bus Stop ID Bus Stop Name Planning Sign 2008 Anaheim Convention Center Grand Plaza

1 2001 Portofino Inn 2 3004 Convention Way NB 3 3009 Harbor & Katella NB 4 2010 Holiday Inn Anaheim 5 2002 Convention Way SB 6 3015 Anaheim GardenWalk Cheesecake Factory 7 2006 Sheraton Park 8 5001 Best Western Pavillions 9 4001 Desert Palms 10 2018 Anaheim RV Park 11 2012 Ramada Anaheim Maingate 12 5004 Convention Center Arena 13 4004 Team Disney Administration Building 14 4017 Platinum Triangle EB 15 3008 Holiday Inn Hotel & Suites 16 4005 Hotel Menage 17 5002 BW Stovalls Inn 18 3013 Peacock Suites 19 2004 Stanford Inn & Suites 20 2007 Clarion 21 3011 Howard Johnson 22 2031 Gardenwalk Transportation Center 23 3007 Anaheim Packing House 24 2021 Residence Inn Maingate 25 2003 DoubleTree

26 5003 Anabella Hotel (Installation after construction)

27 2005 Target SB (Not Eligible_City of Garden Grove) 28 4014 Ramada Plaza 29 3005 Red Lion 30 2009 Anaheim GardenWalk - Disney Way 31 3014 WorldMark Anaheim 32 5016 Courtyard Anaheim 33 4003 Springhill Suites 34 4020 TownePlace Suites Address Routes Served Bus Stop Type Signage Type 777 Convention Way, Anaheim, CA 92802 4, 5, 15, 18, 19, 22 Curbside LED Locations Proposed for Installation 1831 S Harbor Blvd, Anaheim, CA 92802 1, 2, 3, 18, 19 OCTA Transfer Point Pedestal 1900 S Harbor Blvd, Anaheim, CA 92802 1, 2, 3, 4, 5, 12, 14, 16 OCTA Transfer Point Cassette 1770 S Harbor Blvd, Anaheim, CA 92802 1, 2, 18 OCTA Transfer Point Cassette 1915 S Manchester Ave, Anaheim, CA 92802 12, 19 Curbside LED 616 Convention Way, Anaheim, CA 92802 1, 2 OCTA Transfer Point Cassette 321 W Katella Ave, Anaheim, CA 92802 8, 15 OCTA Transfer Point Cassette 1855 S Harbor Blvd, Anaheim, CA 92802 3, 22 Porte Co-Chère Pedestal 1176 W Katella Ave, Anaheim, CA 92802 9 OCTA Transfer Point Cassette 631 W Katella Ave, Anaheim, CA 92802 9 OCTA Transfer Point Cassette Midway St., Anaheim, Ca 92802 8 Hotel Bus Shelter LED 921 S Harbor Blvd, Anaheim, CA 92805 10 OCTA Transfer Point Cassette 800 W Katella Ave, Anaheim, CA 92802 9 OCTA Transfer Point Cassette 900 W Ball Rd, Anaheim, CA 92802 11 OCTA Transfer Point Cassette 1810 S State College Blvd, Anaheim, CA 92806 14 OCTA Transfer Point Cassette 1240 S Walnut Ave, Anaheim, CA 92802 11 Porte Co-Chère Pedestal 1221 S Harbor Blvd, Anaheim, CA 92805 11 Porte Co-Chère Pedestal 1110 W Katella Ave, Anaheim, CA 92802 9 Curbside Pedestal 1745 S Anaheim Blvd, Anaheim, CA 92805 6 Curbside Cassette 2171 S Harbor Blvd, Anaheim, CA 92802 1,2 Curbside Cassette 616 Convention Way, Anaheim, CA 92802 3 Curbside Cassette 1380 S Harbor Blvd, Anaheim, CA 92802 7, 22 OCTA Transfer Point Cassette 321 W Katella Ave, Anaheim, CA 92802 16 Transportation Center Pedestal 440 S Anaheim Blvd, Anaheim, CA 92805 10 OCTA Transfer Point Cassette 1700 S Clementine St, Anaheim, CA 92802 7 Curbside Pedestal 2085 S Harbor Blvd, Anaheim, CA 92802 1, 2, 22 Curbside Cassette Locations NOT Proposed for Installation 1030 W Katella Ave, Anaheim, CA 92802 9 OCTA Transfer Point Cassette

12007 Harbor Blvd, Anaheim, CA 92840 1,2 OCTA Transfer Point 515 W Katella Ave, Anaheim, CA 92802 6 Curbside Cassette 1850 S Harbor Blvd, Anaheim, CA 92802 3 Curbside Cassette 321 W Katella Ave, Anaheim, CA 92802 12, 14 Curbside Cassette 201 W Katella Ave, Anaheim, CA 92802 8 Curbside Cassette 1420 S Harbor Blvd, Anaheim, CA 92802 8 Curbside Cassette 1160 W Ball Rd, Anaheim, CA 92802 11 Porte Co-Chère Pedestal 1730 S State College Blvd, Anaheim, CA 92806 15 Curbside Pedestal Ranking

25 25 23 22 22 20 20 20 20 19 19 19 18 18 15 15 14 13 12 12 11 11 10 10 10

18 9 9 9 9 9 8 7

ANAHEIM TOURISM IMPROVEMENT DISTRICT (ATID) TRANSPORTATION COMMITTEE FUNDING REQUEST

Operational Funding $1,350,589 over 5 years Matching Grant Funding $ 500,000 Real-Time Passenger Information System $1,250,000* over 3 years

This year ATN is celebrating its 15th year serving guests and passengers in-and-around The Anaheim Resort®. ATN is primarily funded through hotels assessments (mitigation requirement), passenger fares, advertising sales, and grants. In December 2016, ATN’s Board of Directors approved passenger fare increases, in addition to an increase in the hotel assessment fee. Fares were increased $.50 - $3.00, based on fare pass purchased. Hotel assessments were increased from $.48/per room/per day to $.55/per room/per day.

Consistent with ATID’s governing documents and goals, ATN respectfully requests consideration for the following:

1. Operational Funding $1,350,589

Since its inception, ATN has successfully managed it finances, working to ensure it provides safe, dependable, and convenient public transit services. ATN’s contracted bus operators have voted to affiliate with the Teamsters Union Local 952, causing a significant increase in the transit agency’s operational costs. To address the increased cost of operations, passenger fares and hotel assessment fees were increased. In addition, an open and competitive Request for Proposals (RFP) for driver services was conducted. And while fares, fees and a new driver services contract were implemented, an operational shortfall continues to exist.

ATN is respectfully requesting ATID funding for the next five (5) years, which will close the gap that exists on the next five (5) years of its driver service contract obligation.

Funding allocation: FY 16/17 $233,398 FY 17/18 $239,036 FY 18/19 $255,768 FY 19/20 $294,134 FY 20/21 $338,254

2. Matching Grant Funding For Bus Acquisition $500,000

Grant funding is a critical component to all federally recognized public transit agencies. ATN has the ability to apply for local, state and federal grant opportunities, many of which required funding matches. Often grant opportunities have a very short turn-around time, requiring transit agencies to submit their

application quickly. ATN respectfully requests ATID funding, up to $500,000, which can solely be used as matching funds by ATN for the purpose of qualifying for and obtaining local, state and/or federal grant opportunities. This funding would be used solely for bus acquisitions that would be used within The Anaheim Resort®.

3. Real-Time Management and Passenger Information $1,250,000*

Like most businesses and public agencies, it’s critical that ATN incorporates new technology to adequately meet services required of their guests and passengers. ATN is seeking ATID investment for the purpose of developing and installing of a real-time passenger information system that will allow ATN to better manage its operations and provide our guests and passengers with the information they require related to ATN’s transit services. The funding would be used to develop, install, and acquire necessary communication hardware (such as a reader sign boards, etc.) that will provide real-time arrival and departure information. This includes electronic signage on-board ATN’s fleet, as well as at the bus stops and transportation hubs located within The Anaheim Resort®.

* NOTE: Return of ATID Investment in Real Time Management System - ATN believes that the real-time passenger information system will provide significant advertising revenue opportunities. Therefore, ATN proposes to reimburse a portion of their investment based on increased advertising sales that are generated through the new system. During the first three (3) operational years of the new system, ATN will provide ATID 50 percent of net advertising revenue generated from the new system, not to exceed ATID’s initial investment in the system. ATN anticipates total annual net advertising revenue to be approximately $400,000.

Funding allocation: FY 16/17 $500,000 Development/Installation of on-board communications system, software/hardware, GPS system and wireless communications FY 17/18 $375,000 Build-out of system and signage FY 18/19 $375,000 Build-out of system and signage

DATE: SEPTEMBER 28, 2016

TO: ATN BOARD OF DIRECTORS

FROM: DIANA KOTLER, EXECUTIVE DIRECTOR

RE: AGENDA ITEM #10

RECOMMENDATION:

Pursuant to the Request for Information (RFI #2015-009) evaluation process, authorize staff to proceed into Best and Final Offer (BAFO) negotiations and upon completion of BAFO negotiation execute an agreement with Synchromatics Corporation for Real-Time Passenger Information Project.

DISCUSSION:

Since November 2015, The Anaheim Transportation Network (ATN) has been developing a vision for the implementation of Mobility of Demand transportation concepts to enhance transportation experience for the patrons of the Anaheim Resort Transportation (ART) system.

Initiative #1:

On December 5, 2015, ATN released Request for Information (RFI) #2015-009 to solicit proposals to deploy a real-time passenger information signage program. The RFI sought proposals for integration with and facilitation of:

. Current system of General Transit Feed Specifications (GTFS) . Enhanced ability for 3rd part applications (Transit APP, Rome-to-Rio, Google Transit, Bing, etc.) . Content creation . Scheduling/programming for various facilities . Real-Time transit trip planning . Integration with Text2Go, GPS/AVL, voice annunciation, etc. . Safety announcements . Web- and APP- based passenger information and trip planning functions . Adherence to esthetic standards of Disneyland® and The Anaheim Resort® Specific Plans . Ability to feed media and/or digital content . On-board InfoTainment system

RFI #2015-009 requested budget estimates for software development and hardware installation of real-time passenger information system at:

. Anaheim Convention Center Grand Plaza and Disneyland® Resort Main Transportation Center . All ART bus stop locations . ART operations/dispatch control center . Video displays on ART buses with connectivity and interoperability for the entire ART fleet

Agenda Item #10 Request for Information #2015-009 Page 2 of 3 ______

The primary purpose of this solicitation was to obtain proposals from firms who could provide technical expertise for the development and implementation of real-time passenger information system, unify content presentation, streamline distribution of transit information, enhance passenger waiting areas, and establish a foundation for a single-point payment system for multi- modal mobile ticketing application. The RFI also sought integration with current system and utilization of GTFS to allow for 3rd part applications, real-time scheduling/programming of various facilities and transit trip planning for all available travel modes.

On January 25, 2016, ATN received six (6) proposals. Upon review of the received proposals, ATN invited firms to further discuss ART vision and if our vision coincided with technical capabilities of the firms. ATN invited to the interview four (4) firms -- Redmond Group, Syncromatics, Clever Devices, and TouchSource. Based on the interview process, a short list of firms was developed and included the Redmond Group and Syncromatics. Based on discussions between ATN, The Redmond Group and Syncromatics, staff recommendation is to enter into a contractual discussion with Syncromatics.

Syncromatics is a Los Angeles-based firm. Syncromatics was founded 10 years ago at USC, as a demonstration project for the USC campus transit system. A suite of easy-to-use tracking and dispatch tools were then used throughout colleges across the country and numerous small and mid-size municipal agencies. Recently, Syncromatics, added the City of Los Angeles Department of Transportation and LA Metro to their client list.

Initiative #2:

The ATN submitted a grant funding application request to the Federal Transit Administration (FTA) Mobility on Demand Program. The grant application included the following partners:

. Castart . Trillium Solutions . Passport . Swiftly . TransDev

ATN is awaiting FTA’s decision. FTA plans to release a list of funded projects shortly.

It is the intent of the ATN to deploy real-time passenger information system in a phased approach. Phase I would include upgrade of the on-board AVL/GPS and WiFi systems to support communication between ART fleet and the signage system throughout The Anaheim Resort®. The following phase would include installation of signs at ART bus stop locations, Anaheim Convetion Cetner Grand Plaza and an on-board InfoTainment System. The on-board InfoTainment system will provide a revenue source to support communication costs, such as cellular and wireless fees, as well as warranty and ongoing maintenance and operations. The final phase would include directional wayfinding real-time signage system at major transportation hubs in The Anaheim Resort.

Agenda Item #10 Request for Information #2015-009 Page 3 of3 ______

While the ATN is working to further define project scope and secure necessary funding, agreement terms pertaining to intellectual property, phased implementation, and other general parameters of the project have been agreed upon. Respective legal counsels approved the enclosed document, which includes non-monetary terms and conditions.

Approval of the proposed agreement will allow the ATN to proceed with budgetary discussions. Once financial terms are settled, ATN Board of Directors will be able to review and approve these terms, prior to initialization.