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winston . salem north carolina 2020 Official Visitor & Relocation Guide ai157557279021_OldSal_007106_001_MECH_SalemVisGdePrint_jp.pdf 1 12/5/19 2:06 PM WHERE FUN IS CELEBRATED C M Y CM MY CY TWIN CITY QUARTER, WHERE CMY INNOVATION MEETS HOSPITALITY K The Twin City Quarter is comprised of the newly renovated Marriott Winston-Salem and Benton Convention Center as well as the Embassy Suites Winston-Salem, making it the ideal destination for If you thought you knew Old Salem, think again. Walk into history the way it was meant to meetings, trade shows, or banquet events. Centrally located in downtown, the complex includes 465 guest be. A living museum without roped off rooms or encased artifacts. Grab a needle and thread and rooms/suites and 175,000 square feet of meeting join a Quilting Bee. Feel the fire of the Tavern as it cooks up a big midday meal, and help bake the space managed by one team from start to finish. The Marriott Winston-Salem multimillion-dollar gingerbread. Immerse yourself in the new Old Salem. reinvention features all new guest rooms and suites, the M Club with 24-hour access to connect and recharge, a 2,500-square-foot rooftop health club, and a new restaurant, Butcher & Bull. The recently redesigned Benton Convention Center incorporates architectural nods to the city's historic arts, tobacco, and textile roots, displaying more than 20 works of art from North Carolina artists. All three properties 900 Old Salem Road, oldsalem.org are connected for accessibility, and guests can easily walk to nearby restaurants, shops, and museums Winston-Salem 336-721-7300 that define Winston-Salem as the “City of Arts and Innovation.” twincityquarter.com KNOW OLD SALEM? THINK AGAIN ai157557279021_OldSal_007106_001_MECH_SalemVisGdePrint_jp.pdf 1 12/5/19 2:06 PM WHERE FUN IS CELEBRATED C M Y CM MY CY CMY K If you thought you knew Old Salem, think again. Walk into history the way it was meant to be. A living museum without roped off rooms or encased artifacts. Grab a needle and thread and join a Quilting Bee. Feel the fire of the Tavern as it cooks up a big midday meal, and help bake the gingerbread. Immerse yourself in the new Old Salem. 900 Old Salem Road, oldsalem.org Winston-Salem 336-721-7300 KNOW OLD SALEM? THINK AGAIN VISITWINSTONSALEM.COM | VISITWINSTONSALEM.COM | 1 1 UNIVERSITY OF NORTH CAROLINA SCHOOL OF THE ARTS From plays, films, and opera to dance and music concerts, the University of North Carolina School of the Arts (UNCSA) has them all. The first public conservatory in the nation, UNCSA prepares talented students for professional careers in the arts. It has produced some of the most renowned artists of this generation, including American Ballet Theatre principal dancer Gillian Murphy, Hamilton costume designer Paul Tazewell, Academy Award nominee Lucas Hedges, Halloween director David Gordon Green, and opera sensation René Barbera. Winston-Salem audiences can catch stars on the rise during the more than 200 public performances and screenings UNCSA presents annually. Visit uncsa.edu/performances or call the box office at336.721.1945 to see what UNCSA has to offer. 2 | 2020 OFFICIAL VISITOR & RELOCATION GUIDE PUBLISHED BY DESTINATION CREATIVE GROUP 5710 W. Gate City Blvd., Ste. 237 Greensboro, NC 27407 destinationcreativegroup.com PRESIDENT Steve Mitchem [email protected] oninnovation the move 336.601.1271 EDITOR Robin Sutton Anders CREATIVE DIRECTOR n behalf of our more than 7,000 tourism Christine Xoinis O professionals, we are honored to welcome you to Winston-Salem. We’ve created this magazine for you to learn ART DIRECTORS more about our hip and historic city — from our roots to our Julia Alexander, Erica Katz future. Centrally located in North Carolina, Winston-Salem is lauded for its small-town vibe and big-city amenities. CUSTOM CONTENT EDITOR Curious minds are rewarded with more than 250 years of Callie Fromson history, a strong sense of place, and a spirited community. A city on the rise, Winston-Salem recently ranked top in CUSTOM CONTENT ART DIRECTOR the nation for small business growth (Wallet Hub) and in Lynn Gianiny the Top 10 for attractive housing markets in 2020 (Realtor). Whether discovering century-old family recipes (page 30 Mrs. Hanes), exploring the perks and quirks of CONTRIBUTING WRITERS our nationally ranked downtown, sipping a glass of wine in the nearby Yadkin Valley Mark Dougherty, Lara Ivanitch, wine region with a new furry llama friend, or watching the sunset from the overhang Laura Lee, Alice Manning Touchette of one of our nearby state parks, there are so many reasons for you to look forward to traveling to Winston-Salem. COPY EDITOR We encourage you to explore Winston-Salem’s buzzing art scene and reinvented, Lance Elko walkable downtown. There, it’s easy to pull up a seat — or bar stool — at more than 120 locally owned restaurants, craft breweries, and cocktail bars. Or shop the diverse retail options from vintage and consignment, to upscale and contemporary — and that’s just in downtown alone. We invite you to learn more about our spirited city and begin planning your getaway on our website, visitwinstonsalem.com, or speak with a visitor information specialist at our Winston-Salem Visitor Center. [email protected] Warmly, Richard Geiger The Winston-Salem Convention President, Visit Winston-Salem and Visitors Bureau and DCG visitwinstonsalem.com have made every effort to ensure the accuracy of information presented in the guide, but assume Visit Winston-Salem no responsibility for errors, changes, visitwinstonsalem or omissions. Printed in USA. VisitWS VISITWINSTONSALEM.COM | 3 On the cover: Robyn Churn is a painter who lives and works in Winston Salem. Her bright, playful paintings can be found on display in restaurants and businesses throughout the city. See more on Facebook and Instagram @RobynChurnArt. CONTENTS 08 what's inside features 03 Welcome Letter 06 At a Glance 08 History 16 Downtown 20 Relocation Cebulka; Andy Tennille Photos top to bottom: JB McCabe; Jodie Brim; Andrew 28 Eat & Drink 40 Arts & Entertainment 46 Sports 28 48 Education 54 Shopping 60 Weddings 62 Wellness 64 Things to See & Do 72 Accommodations 80 Annual Events 82 Getting Here / Maps 40 64 4 | 2020 OFFICIAL VISITOR & RELOCATION GUIDE VISITWINSTONSALEM.COM | 5 AT-A-GLANCE history, vitality, Photo by Kevin Ruck innovation 1700s 1800s 1900s 1851 The city of 1753 Moravians, a Winston is officially 1901 HanesBrands religious group from named in honor is founded in Eastern Europe, of a prominent Winston-Salem. settle in the area. Revolutionary war hero and legislator, Major Joseph Winston. 1766 Moravians 1913 Winston and establish the 1891 Winston-Salem Salem unite as one town of Salem. State University is city: Winston-Salem. founded and later becomes the first African-American 1772 Salem College, 1917 Reynolda House institution in the the oldest continuously Museum of American nation to grant operating educational Art, the historic home elementary school institution for women of R.J. and Katharine teaching degrees. in the U.S., is founded. Reynolds, is completed. 6 | 2020 OFFICIAL VISITOR & RELOCATION GUIDE Opposite: A view of downtown Winston-Salem Once the site of textile manufacturing and tobacco production, downtown historic buildings now house modern residences, restaurants, and galleries. n Winston-Salem, today’s flourishing downtown alone offer dynamic big-city arts scene and bustling downtown have culture with small-town charm. North colonial roots and a manufacturing Carolina’s fifth-largest city is known as Ihistory. The Salem area was first settled in a “City of Arts and Innovation,” and it 1753 by the Moravians, a religious group lives up to its moniker with a business from Eastern Europe. A century later, the culture that celebrates entrepreneurship, city of Winston became an industrial hub a thriving medical community, and for textiles and tobacco. In 1913, the two nationally acclaimed schools. united, and Winston-Salem was born. Come, be immersed in a place of Today, more than 100 restaurants, diversity and activity, of commerce and 20 galleries and museums, and dozens of achievement, and of local flavors and sips. live music and performing arts venues in You’ll want to return again and again. 1920s – 1950s 1960s – 1990s 2000s – NOW 1929 The art deco 1963 UNC’s School 2017 The downtown R.J. ReynoldsTobacco of the Arts opens. Benton Convention Co. HQ is completed. It is the first state- Center completes an It later inspires NYC's supported school of extensive multimillion- Empire State Building. its kind in the nation. dollar reinvention. 1937 Krispy Kreme 1989 Winston-Salem 2018 Redeveloped is founded in hosts the first biennial Bailey Power Plant Winston-Salem. National Black opens as a destination Theatre Festival. for work and play. 1994 Innovation 1954 Wake Forest Quarter opens in the 2019 New downtown University moves from former R.J. Reynolds hotels open (Hotel Wake Forest, N.C., to tobacco warehouse Indigo, Hampton Winston-Salem. district. Inn & Suites). VISITWINSTONSALEM.COM | 7 winston by design HISTORY From early 18th-century Moravian structures to textile and tobacco factories to iconic skyscrapers, Winston-Salem’s architecture tells a coming-of-age story. By: laura lee 01. SINGLE BROTHERS HOUSE Salem’s first institutional building is the largest half-timbered building in North Carolina. Boys 14 and up lived here to learn a trade and operate the onsite craft shops, distillery, brewery, and slaughterhouse. Now part of Old Salem Museums and 1769189519111915 Gardens, the house is open for tours. 600 S. Main St. 02. S.J. NISSEN BUILDING Now a photography studio, the Nissen Building originally housed a wagon company to support the transport of tobacco. The brick building with crenellated towers and arched windows resembles a medieval Romanesque fortress.
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