4K PLAYBACK EXPLAINED

Standards, process, requirements

Jeff Hastings, BrightSign CEO COMPRESSION STANDARDS The evolution of compression technology

. JPEG . MPEG-2 . MPEG-4, H.264, AVC (Advanced Video Coding) . H.265, HEVC (High-efficiency Video Coding)

4K RESOLUTIONS TV & Cinema 4K

. 4K TV resolution is 3840 pixels x 2160 lines Aspect ratio 16:9 This is the resolution supported by UHD / 4K displays in the consumer TV and commercial panel markets. UHD has twice the horizontal and vertical resolution of the 1080p HDTV format, with four times as many pixels overall. . Cinema 4K film projection resolution is 4096 pixels x 2160 lines Aspect ratio 17:9 This is the native resolution for DCI-compliant 4K digital projectors and monitors. Pixels are cropped from the top or sides depending on the aspect ratio of the content being projected. Also twice the horizontal and vertical resolution as the DCI 2K format, with four times as many pixels overall.

4K PLAYBACK – STANDARDS Optimal playback of native 4K content on a 4K UHD display

New 4K Standards . True Native 4K: 3840x2160 resolution @ 60fps frame rate . H.265 HEVC (high efficiency video coding): enables delivery of high-quality 4K content at about the same file size and data rate as HD content at H.264 . HDMI 2.0: only the new HDMI 2.0 output can support 60 fps playback

4K PLAYBACK – ENCODING

Process to deliver native 4K video @ 60fps

Video Encoding . Native 4K (3840x2160) video file should be encoded to the new compression format H.265 in order to playback at 60 fps . H.265 HEVC (high efficiency video codec) enables delivery of high-quality 4K content at about the same file size and data rate as HD content at H.264 H.265/HEVC – THE NEW STANDARD The importance of proper video compression

Smaller File . Advanced compression efficiencies from larger block sizes . Up to 50% efficiency gain in coding translates to lower bitrates

Better Picture Quality . Increased intra prediction modes and higher encoding computation allows for soft blur effect rather than macro-blocking 4K PLAYBACK – VIDEO FILE

Process to deliver native 4K video @ 60fps

4K Video File . Resolution: H.265 encoded 4K (3840x2160) video file . Frame rate: playback at 60 fps 4K PLAYBACK – DECODE

Process to deliver native 4K video @ 60fps Decoding . Player must be able to decode an H.265 4K (3840x2160) encoded file . Player must be able to decode at a data rates of 60 fps 4K PLAYBACK – OUTPUT Process to deliver native 4K video @ 60fps

Output to 4K Display . Player must have HDMI 2.0 output to enable playback at a frame rate of 60 fps . HDMI 1.4a only supports 30 fps BRIGHTSIGN 4K MODELS Ultra HD. Ultra Reliable. Plays native 4K, H.265, 10 bit video at 60 fps via HDMI 2.0

4K242 Networked Basic Interactive Player Powerful 4K video engine capable of dual decoding of one 4K and one Full HD video simultaneously, abundant content support including HTML5, networking and interactivity via UDP and GPIO.

4K1042 Networked Multi-Control Interactive Player All the features of the 4K242 plus S/PDIF output for pure digital surround sound audio and a multitude of interactive controls for engaging interactive displays including GPIO, serial, USB and UDP.

4K1142 Networked Multi-Control Interactive & Live TV Player Includes all the features BrightSign 4K offers plus Live TV playback via the HDMI input so you can play content from any broadcast channel – even protected HDCP content BRIGHTSIGN 4K FEATURES BY MODEL

Three 4K models built for specific applications

. BrightSign 4K1142 includes all the features of 4K1042 and 4K242 . BrightSign 4K1042 includes all the features of 4K242 THANK YOU!