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Only a Special Brand of Humour Can Make a Daily Sitcom Tick on Merrily for 2,000 Episodes and After
September 1-15, 2016 Volume 5, Issue 6 `100 TAARAK MEHTA KA OOLTAH CHASHMAH LAUGH LINES Only a special brand of humour can make a daily sitcom tick on merrily for 2,000 episodes and after. What else lies behind this success story? From left: Anooj Kapoor, Asit Kumarr Modi and N P Singh Subscriber copy not for resale Subscriber copy not 6 16 8 PLUS DOVE No Rhyme, Only Reason 12 TITAN Time Machine 14 IKEA NESCAFE MYNTRA CHING’S SECRET Big Move 17 New Cup of Resolve Breaking the Stereotype High Stakes Gameplan GUEST ARTICLE The coffee brand’s ad is back Ethnic wear brand Anouk A big budget ad film with 23 with a warm-up session. paints a new picture. some big names on board. Kopal Doshi editorial This fortnight... Volume 5, Issue 6 EDITOR f you are looking for persistence-leads-to-success stories, they don’t come better Sreekant Khandekar I than this. PUBLISHER September 1-15, 2016 Volume 5, Issue 6 `100 Prasanna Singh TAARAK MEHTA KA OOLTAH CHASHMAH Fourteen years ago, when he first set out visiting broadcasters with script in hand, EXECUTIVE EDITOR Ashwini Gangal LAUGH LINES Asit Kumarr Modi, head of production house Neela Telefilms, was laughed out of Only a special brand of humour can make a daily sitcom tick on merrily PRODUCTION EXECUTIVE for 2,000 episodes and after. What the studios. They wouldn’t touch a script - that did not have television’s staple diet else lies behind this success story? Andrias Kisku of family intrigue or tragedy - with a barge pole. -
Research Paper Impact Factor: 4.729 Refereed, Listed & Indexed IJBARR
Research Paper IJBARR Impact Factor: 4.729 E- ISSN -2347-856X Refereed, Listed & Indexed ISSN -2348-0653 CELEBRITY ENDORSEMENT MARKETING: AN OVERVIEW OF INDIAN SCENARIO G.Poornima PhD (Full-Time –Commerce) Research Scholar, PG and Research Department of Commerce, Salem Sowdeswari College, Salem, Tamilnadu. Abstract In the present scenario of information explosion, advertisement and media power, the celebrities plays a major role in changing customer perception about brands. Endorsement is a channel of brand communication in which a celebrity acts the brand's spokesperson and certifies the brand's claim and position by extending his/her personality, popularity, stature in the society or expertise in the field to the brand. Celebrity Endorsement is a billion dollar industry today with companies signing deal with film stars, sports persons, entertainers, politician and other celebrities hoping that they can make their brand stand out in this competitive era. Celebrity endorsement has become an essential part of today's advertisement world especially in the brand sector. The study reveals the celebrity endorsement marketing: An overview of Indian scenario, identify the factors increasing the effectiveness of celebrity endorsement and the brand sectors using celebrities for marketing a product or services. In this present study celebrity endorsement creates the great brand awareness for new brands in marketing. Key words: Brand, Celebrity, Endorsement, Marketing and Advertising. Introduction Celebrities are involved in endorsing activities since late nineteenth century. The advent of celebrity endorsements in advertising in India began when Hindi film and TV stars as well as sportspersons began encroaching on a territory that was, until then, the exclusive domain of models3. -
'Bogus Package'
Follow us on: @TheDailyPioneer facebook.com/dailypioneer RNI No. TELENG/2018/76469 Established 1864 Published From ANALYSIS 7 MONEY 8 SPORTS 12 HYDERABAD DELHI LUCKNOW POWER UP THE SENSEX CRASHES AS INVESTORS VIRAT IS BEST AT BHOPAL RAIPUR CHANDIGARH RURAL ECONOMY GIVE THUMBS DOWN TO STIMULUS MOMENT: CHAPPELL BHUBANESWAR RANCHI DEHRADUN VIJAYAWADA *LATE CITY VOL. 2 ISSUE 218 HYDERABAD, TUESDAY MAY 19, 2020; PAGES 12 `3 *Air Surcharge Extra if Applicable NO GLIMPSE OF TARAK FROM RRR ON HIS B’DAY { Page 11 } www.dailypioneer.com ‘Bogus package’ KCR tears into Rs 20L-cr stimulus ence at Pragathi Bhavan here after the Cabinet meeting, KCR lashed out at Modi say- LOCK OPEN ing that the PM has treated n TELANGANA IS GREEN ZONE EXCEPT CONTAINMENT AREAS: CM States and state governments as beggars with his package. PNS n HYDERABAD announcements. Shops will be the state. They will follow KCR was furious at Modi Telangana back to work allowed to operate on alternate Covid-19 rules by sanitising imposing conditions on States Chief Minister K days, following odd-even rule. buses. Wearing of masks by even to avail the FRBM limit, Chandrasekhar Rao on n All offices will be n All commercial shops In containment areas, nothing passengers and staff would be increased from 3 per cent to 5 Monday declared that except open no restriction on will open,no malls, cinemas, will be allowed to open.” compulsory. In some situa- per cent. for containment areas, all other staff numbers Public transport, except tions, the state government "This is not the package areas in Telangana State are n Night curfew will Hyderabad Metro Rail, will be will retain control. -
Indian-Luxury-Top-50-Women Final
O Most Powerful Women of 2020 Prologue espite the global instability and slump “People are in the Indian economy, the Indian luxury industry is fighting hard to survive looking for and make profits. Over the past few authentic months, Indian luxury leaders have D observed that a consumer’s idea of luxury has experiences evolved. He/she is opting for holistic experiences – whether it’s and just a brand name is not lure-worthy any longer. Take, for example, the F&B industry—people vacations, travel want to know if the ingredients are indigenous, or products” if the food items are organic or gluten-free and what are the safety measures implemented by the restaurant. The meaning of luxury has changed and the They want to indulge, but are looking for guilt-free new-age customers are looking for something that indulgence. Companies are coming up with newer is truly unique and personalised, be it a traditional and unique services and products to offer. Take, for Pichwai painting or a piece of handcrafted jewellery or example, Deepika Gehani, who collaborated with an organic Ayurvedic skincare product. Satya Paul to give the good old sari a new avatar or To celebrate the growth of this niche industry, Khushi Singh, who has redefined luxury weddings. we at LuxeBook, have curated a list of 50 feisty and R ajshree Pathy has noted that people are looking confident women thought leaders, who have stood for authentic experiences – whether it’s vacations, out in the ever-changing luxe market. travel or products. Millennials, the new luxury Let’s raise a toast to these fabulous ladies! consumers, are looking for elegance in products and services; which comes from the highest level of craftsmanship and extensively researched materials, says designer Ritu Kumar. -
Lodha Meridian Broucher FINAL AW PART 1
Sales Office Lodha Meridian, Eden Square, Off KPHB Road, Near HITEC City MMTS Station, Hyderabad 500072 Corporate Office Lodha Excelus, N.M. Joshi Marg, Mahalaxmi, Mumbai 400 011 T: +91 - 22 2302 4400 F: +91 - 22 2300 0693 www.lodhagroup.com Life today takes us across borders. Whether it’s a quick business trip to Europe or a family getaway to an island off Indonesia, we're constantly exposed to new cultures, cuisines and ways of living. We learn to take some of the comforts for granted and gradually get used to the many luxuries experienced along the way. Mundane residential genericism has always put a dampener on returning home. Until now, that is. The International way of life has landed here. A luxurious headquarters for today’s global citizens. WELCOME TO LODHA MERIDIAN. At the heart of the emerging new business centre of Hyderabad, these twin, thirty-storey towers fuse beautiful façades with a generous dose of public space, thanks to the architects’ innovative approach to construction. The various units, including two and three-bed apartments, are intricately planned, with strict attention to quality materials and a wise space allocation that conveniently adapts to contemporary living needs. The bedrooms are ample, the kitchens are spacious, the amenities are aplenty, and the life within raises the bar in one of the most elegant areas of the city. A CONTEMPORARY LIVING SPACE. SET IN A STYLISHLY MODERN LOCATION. Lodha Meridian is located in the city’s most energetic and sought-after new area – Eden Square. It’s just minutes away from HITEC City and within close proximity to social hubs like Jubilee Hills and Banjara Hills. -
A Review of the Indian Private Equity Sector and Developments in 2016
Private equity review – 2016 A review of the Indian private equity sector and developments in 2016 February 2017 KPMG.com/in © 2017 KPMG, an Indian Registered Partnership and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative (“KPMG International”), a Swiss entity. All rights reserved. Table of contents Foreword 1 India expected to be the fastest growing developing economy in 2017 7 Big ticket investments and key trends in 2016 8 Exits gain traction Certain sectors are expected to witness a rise in activity 14 due to economic reforms 18 Policy step up likely to lead to more investments Road ahead 21 for the PE/VC industry in India 22 About KPMG in India’s Private Equity Group 23 © 2017 KPMG, an Indian Registered Partnership and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative (“KPMG International”), a Swiss entity. All rights reserved. 01 Foreword The Private Equity Group at KPMG in India is happy to share • As we moved from Q3 to Q4 2016, there was a healthy with you the ‘Private Equity Review –2016’. This publication pipeline of investments and notwithstanding the seeks to encapsulate the key investments, exits and trends demonetisation of the INR500 and INR1,000 currency seen in the Indian private equity (PE) and venture capital notes announced by the Union Government on 8 (VC) space during 2016. November 2016 (‘demonetisation’), Q4 finished strongly with PE/ VC investments adding up to USD4.8 billion At an overall level, PE/VC investments in 2016 slowed down when compared to the record levels seen in 2015. -
Lodha Imperia Brochure 12 July 16 Pages
THE SUMMIT OF SUCCESS Site Address: Lodha Imperia, 2 Tank Road, Off LBS Marg, Bhandup (W), Mumbai - 400078 | www.lodhagroup.com Corporate Office: Lodha Excelus, N.M. Joshi Marg, Mahalaxmi, Mumbai 400 011, India. T +91 22 2302 4400. Lodha Imperia presents “Life at the Summit” Select ready to move in apartments Crafted to perfection, for the discerning few. It is often said, the best things in life come to those who wait. We understood and have saved the best for last. It’s time. To celebrate your success. And what better celebration than the perfect home? A home you’ll be proud to call your own: Lodha Imperia. An address that celebrates your success – in the heart of Bhandup, yet above it all. A contemporary tower with only two super-spacious, air conditioned residences per floor, and a lifestyle others can only dream of. A rooftop clubhouse with its own pool and a gym with 3600 views of the city. Go ahead, let the world know you’ve arrived. Designed for higher living. This magnificent 42 storey tower offers elegant 2 ½ and 3 BHK apartments. From the architectural planning to the smallest comfort,every little detail has been carefully thought out to give you an unparalleled living experience. The living room. Every home will impress you with its sheer living space. Our high rise apartments indulge your senses and pamper you with unrestrained luxury. Hold court in the lavish super-sized living room, where the wide screen image on your plasma panel is rivalled only by the sunrise view from your open-air deck. -
Unrated Ipo Note
Antony waste handling cell limited Wealth Management MACROTECH DEVELOPERS LIMITED UNRATED IPO NOTE 06-April-21 Issue Key Highlights: Price*: Rs.483 - Rs.486 Issue Opens: 07-April-2021 Issue Size: Rs 2500 Cr. Issue Close: 09-April-2021 *Anchor Investor Bidding date shall be 6-April-21 No of Sh. at No of Sh. Higher Business Overview: Macrotech Developers Limited (“Macrotech Developers”) was Lower band higher price at lower band Particulars % age Amount incorporated as ‘Lodha Developers Private Limited’ on September 25, 1995. Macrotech band price Amount (Rs. Cr) Developers is the largest real estate developer in India, by residential Sales value for (Cr) band(Cr) (Rs. Cr) the financial years 2014 to 2020. The Lodha group has been involved in the real estate QIB* 2.541 2.557 50% 1235.0 1235.0 business since 1986. Further, the company is led by Abhishek M. Lodha, the Managing Non-Inst. 0.762 0.767 15% 370.5 370.5 Director and Chief Executive Officer. They have a leadership team of experienced Retail 1.779 1.790 35% 864.5 864.5 professionals, with relevant functional expertise across different industries, who are Employee 0.062 0.062 30.0 30.0 instrumental in implementing their business strategies. They commenced their Total Issue 5.144 5.176 100% 2500.0 2500.0 operations in Mumbai, developing affordable housing projects in the suburbs of Mumbai, and later diversified into other segments and regions in the MMR and Pune. Issue Details: Their core business is residential real estate developments with a focus on affordable Industry Real Estate and mid-income housing. -
Times.US PAGE 1 Times.US Globally Recognized Editor-In-Chief: Azeem A
APRIL 2018 www.Asia Times.US PAGE 1 www.Asia Times.US Globally Recognized Editor-in-Chief: Azeem A. Quadeer, M.S., P.E. APRIL 2018 Vol 9, Issue 4 Congratulations Shawkat Mohammed 90% of work-permits given to Shawkat Mohammed (Dallas) Achieved Prestigious Million Dollar Round Table ( Top of the Table ) membership H-1B visa-holders’ spouses are again this year. Indians Membership is Exclusive to World’s Leading 30 Mar 2018: 90% of work- The H-4 visa holders don’t were women, and the vast Financial Professionals. permits given to H-1B get a social security num- majority, 93%, were from visa-holders’ spouses are ber, and hence cannot be India, while 4% were from Indians employed. But they can get China.” Congratulations Shawkat Mohammed on achieving MDRT for the 6th time in a row! The United States has Your achievement is the greatest endorsement given work permits to over of your hard work and the trust your clients 71,000 spouses of H-1B visa holders, 90% of whom have put in you. are Indians. In 2015, the Obama government began issu- ing work authorization to spouses of H-1B visa holders. a driver’s license, pursue Spouses of H-1B visa hold- education and open bank Most likely yes: Will things ers who had been living account. change now that Donald in the US for six years, Trump is POTUS? and were in the process of In 2015, 80% of 1,25,000 applying for green cards, people who were issued Donald Trump in his were eligible for this pro- H-4 visas were Indians. -
E T E R N I S E T E R N
E T E R N I S You're reclining under a white canopy, protected from the bustle of the of the city. A Garden The sound of birds chirping enhances the occasional rustle of leaves and the quiet Paradise murmur of water. Mind and body at peace, you open your eyes. As your spirit lifts at the sight of Nature in all her abundance, you savour the joy of knowing that this expanse of lush green is yours to have whenever you choose. Because you are not in a remote resort or forest sanctuary. You are in Lodha Eternis, your private retreat, your personal paradise, your home. Extending over 80,000 sq.ft. spectacularly landscaped square feet, Lodha Eternis is a planned luxury development on a scale never seen before, a lavish oasis in the bustling suburb of Andheri East. With spacious luxury residences ensconced in this unique garden environment, Lodha Eternis is designed to be much more than a place to live. It is a haven, a soothing, renewing experience, a source of infinite well-being and serenity. Exuding peace, natural beauty and impeccable style, replete with world-class amenities and fabulous luxuries, Lodha Eternis offers you the life you've always wanted. Lodha Eternis. Because some things are eternal. When Sitetectonix of Singapore, the world’s leading landscape designers, set out to Quiet pools. create a unique environment, the result can Lush greenery. be nothing less than spectacular. Having won awards and acclaim globally, Sitetectonix brings to Lodha Eternis the same Private brilliant design and unmatched execution that graces its other landmark projects - pavilions. -
ET Pg1 New.Qxd (Page 2)
Recognizing LUXURY REALTY LEADERS An Advertorial & Real Estate Promotional Feature WWM AND OMS INITIATIVE, THE ECONOMIC TIMES, MUMBAI, PUNE AND AHMEDABAD THURSDAY, MARCH 31, 2016 Powered By ET Panache EMINENT JURY Eminent leaders in luxury realty were handed trophies Kalhan Mattoo, Director, Planet 3 Studios for their achievements he TRENDS Realty TTitans presented by the Economic Times recognises upcoming real es- tate properties that are set to lead and define the realty sec- tor in India. It acknowledges and applauds influencers in this sector and applauds realty brands that have shown excel- lence in this field. The TRENDS Realty Titans initiative is by Home & Design TRENDS magazine in collab- oration with Economic Times. Raseel Gujral, Owner, Casa Paradox Published by Worldwide Media (Times Group), Home & Design TRENDS is India's premier architecture and de- sign magazine. Aimed at de- sign enthusiasts and the de- sign community,this high-end publication has a pulse on the most contemporary and new trends in architecture, home decor and modern design. The Economic Times, pub- Stage branding at the Economic Times TRENDS Realty Titans Celebrity Guest Sophie Chowdhury graced the evening lished by Bennett, Coleman & Co. is available in over 12 Indian cities and is the world's second most widely read English language newspaper Mrityunjay Kapur, Partner & National after the Wall Street Journal. Head of Risk Consulting, KPMG THE SELECTION Redefining living PROCESS The Indian realty sector was invited to submit upcoming and new projects in the resi- TRENDS Realty Titans, presented by dential sector.These projects were then rated by a stellar The Economic Times, recognises and an eminent jury - leaders spaces and trailblazers of the corpo- extraordinary Realty projects in India rate, architecture & design, and fashion fraternity of India. -
Lodha Codename 18Th Avenue
https://www.propertywala.com/lodha-codename-18th-avenue-thane Lodha Codename 18th Avenue - Dombivli, Tha… 1, 2 BHK Apartment For Sale in Mumbai Lodha Group is going to launch spacious project "Lodha Codename 18th Avenue" in ideal location of Palava, Dombivali, Thane,Mumbai Project ID : J919000271 Builder: Lodha Group Properties: Apartments / Flats Location: Lodha Codename 18th Avenue,Palava City, Dombivli, Thane (Maharashtra) Completion Date: Dec, 2017 Status: Started Description Lodha Codename 18th Avenue is upcoming residential project by Lodha Group which is leading name in the Real Estate market Mumbai. It has two dimensional profile and has launched numerous projects in the field of Commercial and Residential building. Lodha codename 18th Avenue is available in prime location of Palava in the eastern part of Mumbai and close proximity to Dombivali, Thane, Navi Mumbai. The Project Spread over 4000 acres land and has been designed to offer an elegant lifestyle to its inhabitants. The project provides spacious and well-constructed 1 bedroom and 2 bedroom flats that has been master planned by urban planners from all around the world. It is none of the most awaited residential project by the Lodha Group. Lodha Codename 18th Avenue is a lavish project that redefines luxury and lavishness. Type - 1BHK, 2BHK Apartments Size - 729 - 1062 Sq. Ft. Location - Palava, Dombivali, Mumbai Price - 1BHK - 43 Lacs Onwards & 2BHK - 49 Lacs Onwards Amenities Summer Camp with Arsenal Soccer School Swimming Pool Yoga and Meditation Room Homecoming with Amitabh Bachchan Amphitheatre Football Ground Senior Citizen Sit Outs Shiamak Davar Dance Classes Spa and Jacuzzi Tennis Court Indoor Games Room Intercom Facility Basketball Court Children’s Play Area Concierge Facility 24x7 Security Location Advantage The Chhatrapati Shivaji International Airport is an hour’s drive via NH 8.