experiencing kingsmen...

KINGSMEN CREATIVES LTD Kingsmen Creative Centre 3 Changi South Lane 486118 t. 65 688 000 88 f. 65 688 000 38 e. [email protected] www.kingsmen-int.com

18 offices across Asia Pacific & the Middle East offering one-stop solutions

Singapore (HQ).Bangkok.Beijing.Busan.Dubai.Hanoi . Ho Chi Minh..Jakarta Kuala Lumpur.Macau.New Delhi.Osaka.Seoul.Shanghai.Shenzhen.Taipei.Tokyo Design. Captivate. Engage.

Let us discover what suits your brand best… create designs that speak volumes, roll-out

retail environments to fulfil your needs, 01 . . conceptualise events to attract your customers, engage your audience with the latest integrated communication solutions, and manage the smallest details that make up the ideal brand experience within and beyond your store… KI NG SM EN anywhere around the world… EXPERIENCING

experiencing Kingsmen... 1

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1. BIBD, Brunei 2. BMW 6 Series Gran Coupé Launch, Singapore 3. Robinsons at JEM, Singapore 4. Luxury Fashion Galleria, Singapore

2 We understand design.

Constantly pushing the envelope, our creative team of over 300 design professionals across the region never fail to conceive designs that go the 02 . . distance. With our seamless union of creativity and functionality, we AL transform spaces by developing and

ON implementing signature designs. I Through research and development, DESIGN we breathe life into your ideas to communicate powerful brand identities. T EXCEP

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We successfully designed and built a plush luxury retail enclave from a hotel lobby space at Singapore’s leading integrated resort, Resorts World Sentosa (RWS). The 30,000 sq ft Galleria was completed alongside another major project we undertook, Universal Studios Singapore. We spared no means in creating Luxury an opulent retail environment reminiscent of the prestige associated with iconic brands like Canali, Chanel, Coach, Fashion Dunhill and Swarovski. Galleria SEAMLESS LUXURY 1

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2 We understand retail. 04 .

. Challenging tradition, we raise the bar through our total experiential solutions.

The store is one of many avenues to begin a love affair with your brand. We help introduce and

IL RETA nurture that relationship by creating unique retail environments that bring out the best of your brand, building an impressive and holistic brand experience for your clients.

EXPERIENTIAL By integrating product, brand and space, we work with you to deliver stunning yet functional interiors, distinctive events and marketing campaigns beyond the retail floor.

1. Swarovski, Singapore 3 2. Emporio Armani, 3. Ladurée, Singapore The Hour Glass, a leading specialist watch retailer, has been a client for over 4. Malmaison by The Hour Glass, Singapore 30 years. Our relationship began with the production of THG’s concept stores in Singapore, and , and expanded to include exclusive retail events like “Tempus - The Great Watchscapade”, where we produced custom-design pavilions housing renowned luxury timepieces and garnered Best Retail Event of the The Year during the 2005 Singapore Retailers Association (SRA) Awards. In 2007, we transformed a temporary space into the distinctive Museum of Contemporary Hour Horological Art (MOCHA) which resonated with an atmosphere of understated elegance. Moving ahead with experiential retail solutions, our collaboration grew Glass to encompass standalone luxury watch boutiques like Hublot and luxe emporium Malmaison at Knightsbridge, which won the Best Retail Concept of the Year at the TIMELESS 2011 SRA Awards. HOROLOGY 1

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2 We understand how brands communicate. 06 . . Always ahead of the curve, we seized the RY TS NS A O N opportunity to dive into the vibrant world I E of conventions, events and exhibitions, V T and have never looked back. We weave I E and create contemporary and distinctive

EM PO R events that connect brands with audiences. Recognising that every detail is crucial to a holistic brand experience, we help build ON T EX HI B DISTINCTIVE that very first encounter. C

Our integrated services, from conceptualisation to fabrication and installation throughout the region means that we are able to nurture your brand and the brand experience with you.

1. Indorama Pavillion at Board of Investment Fair, Thailand 2. Atlantic Canada at World Routes, Dubai 3 3. APM at Hong Kong Jewellery & Gem Fair Held every five years, the World Exposition addresses themes of universal 4. Information and Communications Pavillion at World Expo Shanghai 2010 concern, with the aim of fostering worldwide dialogues and initiatives while raising public awareness. For World Expo Shanghai 2010, we were involved in projects like the Singapore, Canada and Coca-Cola Pavillions. In collaboration with award-winning designer, BRC Imagination Arts, we fitted-out the USA and Information and Communications Pavillions. The latter takes visitors on a surreal odyssey, from tracing infocomm history and development, to its future through the use of interactive technology. We also designed and built the Guangdong Pavillion housed within ’s Joint Pavillion, which received World Honourable Mention for the Best Exhibit Category at Exhibitor Magazine’s Expo 2010 Awards in USA. The upcoming World Expos are scheduled to be Expo hosted in Milan in 2015 and Dubai in 2020. GLOBAL STAGE 1

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1. Evergrande Group Exhibition Centre, China 2. Hearts on Fire, 3. Carl F. Bucherer, 4. Being Together Exhibition, National Museum of Singapore

We understand space.

2 The crux of our expertise lies in constant

08 . innovation and understanding your needs. . As such, we focus on crafting sophisticated

AL themed and retail environments that respect both functionality and aesthetics. From ON

I entertaining thematic attractions and

DESIGN authentic museum experiences to immersive retail interiors, our creativity and strength in project management will help captivate your audience through the delivery of enduring

T EXCEP moments.

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In 2006, we were commissioned by the National Heritage Board (NHB) alongside gsmprjct° to revamp the National Museum of Singapore, creating an ambience that exudes modernity while preserving the museum’s colonial history. Since then, our partnership with the NHB has grown to include the Living Galleries & History Gallery, Sook Ching Exhibit in the History Gallery, National Farquhar Exhibition, Ode to Masuri S.N. Exhibition and 50 Years of Television: An Exhibition. In 2013, our work for the Being Together Exhibition at the Heritage National Museum was accorded Design of the Year for the President’s Design Award. Colour, lighting and black slanted walls were deftly manipulated to Board convey various nuances surrounding the theme of ‘Family’. The resulting experience was a series of poignant moments and spaces that demonstrate CONSERVING the relationships between families living in Singapore and abroad. CULTURE 1

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10 . We understand . your audience. IA IV E ON & I T By constantly thinking without boundaries, T C BRAND ME D our creative team taps on the latest in A A interactive out-of-home media, introducing R alternative marketing ideas and platforms to attract your audiences. From conceptualisation

INT E ACTIV and design to project management for events, we activate brands and create links to engage customers with your brand.

1. MINI Not Normal Carnival, Thailand 3 2. Central Narcotics Bureau, Mobile Exhibition Bus, Singapore 3. Asia Pacific Breweries, Tiger Brewery Tour, Singapore A partner since 2005, we have together with BMW completed over 60 projects in 4. BMW i Showcase, Singapore countries such as Australia, Egypt, , Japan, Malaysia, Mauritius, Mexico, Singapore, , Thailand and the UAE. Like love at first sight, our dedicated team builds a holistic brand experience from that very first launch, and then develops the relationship by pairing them with retail environments, corporate and brand activation events, official launches, and exhibitions. We design spaces and communication solutions that convey BMW’s distinctive brand identity. BMW’s award-winning Mobility of the Future in Tokyo is a prime example of how our exhibitions and events have enhanced their brand profile. Similarly, BMW as the first to be opened to the public in Singapore, the BMW i Showcase saw government officials and media representatives learning about BMW’s latest REINVENTING sub-brand and the technology behind creating electromobility for the future. MOBILITY Our Clients . A.Testoni . Abercrombie & Fitch . Adidas . AIA . Aigner . Aldo . Alfa Romeo . All Watches . Anya Hindmarch . ANZ . Apple. ArtScience Museum . Art Stage Singapore . Asahi. Ascott International . Asia Pacific We understand Breweries . Aspial . Au Chocolat . Audi . Audio-Technica . Aussino . Balenciaga . Bally . Banana Republic . Bang & your needs. Olufsen . Bank of America . Barclays . Base Entertainment . Bausch & Lomb . Bebe . Bell & Ross . Bershka . Billabong . Binny & Smith . Blackberry . Bloomberg . BMW . Boeing . Boncafé . Bonia . Bottega Veneta . Boucheron . Braun Buffel . Bridgestone . British Dispensary . British India . Broadridge . Brooks Brothers . Bruno Magli . Buratti . Burberry . Bvlgari . Calvin Klein . Camel Active . Camus . Canali . Canon . Caran d’Ache . Carl F. Bucherer . Cartier . Celine . Cemax Asia . Central Narcotics Bureau . Chanel . Changi Airport Group . Charles & Keith. Charles Jourdan . Chaumet . Chevignon . Chevrolet . Christian Dior . Christian Louboutin . Citibank . Clarins . Club Culture . Clubmarc . Coach . CoCo ICHIBANYA . Coffee Bean & Tea Leaf . Cold Wear . Cortina Watch . Cotton On . Credit Suisse . CVSTOS . Daim Group . DBS . Debenhams . Delifrance . Desigual . Deutsche Telekom . DFS . Diane von Furstenberg . Dickson Group . DKNY . Doosan Heavy Industries . Dunhill . Economic Development Board . Elecom . Electrolux . Eli Lily . Elle . Embassy of Ireland . Emporio Armani . EQ:IQ . Ericsson . Ermenegildo Zegna . Escada . Esprit . Estée Lauder . Etro . Eurocosmesi . Eu Yan Sang . Evergrande Group . Football Association of Singapore . Fendi . Ferragmo Parfums . FJ Benjamin . Ford . Forever 21 . Forever Jewels . Francesco Biasia . Frey Knowing the importance of Wille . G2000 . G-Star . Gant . GAP . General Dynamics . Georg Jensen . Giuseppe Zanotti . GlaxoSmithKline . effective communication, good design, and excellent service, our Goodyear . Gucci . Guerlain . Guess . Gulfstream . H&M . Hard Rock Café . Harry Winston . Harvey Norman . dynamic team is committed to 12 . . meeting your every need with our Havaianas . Heineken . Hermès . Hewlett–Packard . Hilton International . Hollister . HSBC . HTC . Hublot . Hugo Boss. integrated capabilities. Hush Puppies . Hyundai . Imagine Exhibitions Inc . ING Group . Invensys . iRoo . IWC . JCDecaux . OUR With a strategic network of 18 Jim Thompson . Joan & David . John Little . Johnnie Walker . JP Morgan . JTC Corporation . Korea Aerospace offices, over 890,000 sq ft of manufacturing facilities in the Industries . Kallman Worldwide Inc . Kate Spade . Kenneth Cole . Keppel Corporation . Kohler . KU DÉ TA . Lacoste. region, and a brand synonymous Land Rover . La Perla . La Senza . Lancôme . LeSportsac . Levi’s . Lexus . LG Mobile . Lockheed Martin . Longchamp. STRENGTHS with quality and excellent design… Longines.L’Oreal . Lotte . Louis Quatorze . Louis Vuitton . LS Travel Retail Asia Pacific . Manchester United . We are your ideal partner. Mango.Marina Bay Sands . Marks & Spencer . Mars . Maybank . Mazda . MCI . Mercedes-Benz . Merrill Lynch . Michelin . Microsoft. Mimco . Miss Sixty . Mitsubishi Motors . Miu Miu . Montblanc . Morgan Stanley . Motorola . MTV . Murex.National Heritage Board . Nespresso . Nike . Nine West . Nissan . Nokia . NParks . Nu Skin . Nuance Watson.OCBC . Omega.Osim . P&G . Pal Zileri . Pan Pacific Hotels . Panasonic . Pedder Red . Performance Motors Ltd . Peugeot . Piaget . Porsche Design . PricewaterhouseCoopers . Rado . Rabeanco . Raoul . Ralph Lauren . Ray Ban . RBS . Reed Business Information . Renault Samsung Motors . Resorts World Sentosa . Richard Mille . Richemont . River Island . Robinsons . Sacoor Brothers . Salvatore Ferragamo . Samsonite . Samsung . Science Centre Singapore . Sembonia.Sentosa Development Corporation . Sephora . Shinsegae . Shiseido . Shu Uemura . Siemens . Silvian Imberg . Singapore GP . Singapore Sports Council . Singapore Technologies . Singapore Tourism Board . Singex . SingTel . SK-II . Sony . Sotheby’s . ST Dupont . Stage . Standard Chartered Bank . StarHub . Starwood Asia Pacific Hotels . Stefano Ricci . Steve Madden . SUTL . Suzuki . Swarovski . Swensen’s . TAG Heuer . Tax Free World Association . Telkomsel . The Body Shop . The Hour Glass . The Soup Spoon . Tiffany & Co . Timberland . Titan Industries . TNT . Tommy Hilfiger . Topshop . Tory Burch . TOTO . Toyota . True Religion . Twinings. UGG . Unilever . Uniqlo . United Overseas Bank . Universal Studios Singapore . Uomo . Urban Redevelopment Authority . Valentino . Valiram Group . Van Cleef & Arpels . Versace . Victoria’s Secret . Vizona GmbH . Volkswagen . Walt Disney . Wing Tai Asia . Witchery . World Sport Group . Yahoo! . Yamaha . Yves Saint Laurent. * All projects featured are built and/or designed by Kingsmen.