GCE Business Studies BS2 1082-01

WJEC 2014 Online Exam Review

All Candidates' performance across questions

Question Title N Mean S D Max Mark F F Attempt % 1 1 3619 3.1 1.3 6 52.2 99.6 1 2 3622 3.7 1.5 6 61.5 99.7 2 1 3607 0.8 0.8 2 37.8 99.3 2 2 3578 1.9 1.7 6 31.7 98.5 2 3 3541 4.3 1.8 8 54 97.5 3 1 3600 3.3 1.1 4 81.8 99.1 3 2 3568 1.3 1 4 33.3 98.2 3 3 3570 4 1.6 6 67.1 98.3 3 4 3591 0.7 0.8 2 36.1 98.9 3 5 3486 1.8 0.6 2 89.8 96 3 6 3456 2.3 1.3 4 56.7 95.2 3 7 3549 4.3 1.7 8 54 97.7 3 8 3519 5.9 2.8 12 49.6 96.9

GCE Business Studies BS2 1082-01

3 8 49.6 3 7 54 3 6 56.7 3 5 89.8

3 4 36.1 3 3 67.1 3 2 33.3 3 1 81.8 Question 2 3 54 2 2 31.7 2 1 37.8 1 2 61.5 1 1 52.2 0 10 20 30 40 50 60 70 80 90 100 Facility Factor % 3

2. PepsiCo – lots of people and lots of brands

PepsiCo UK & Ireland (PUK) employs over 5000 people across 13 locations. These locations include the Quaker Oats mill at Cupar in Scotland and a world-leading potato crisp manufacturing plant in Leicester. In addition it operates the Copella apple juice plant at Boxford in Suffolk, as well as a number of other manufacturing, distribution and administration sites. Workforce planning is essential for an organisation of this size and is key to its operational efficiency. Managing such a large number of employees presents PepsiCo’s Human Resources department with a considerable challenge when ensuring that the right people are employed in the organisation.

PepsiCo core brands are Walkers, Quaker, Tropicana and Pepsi – but the business also includes a wide range of other products in its huge product portfolio including, Snack a Jacks, Sunbites and Copella. Walkers Crisps alone have very many flavours, as illustrated in the box below.

Current flavours offered by Walkers:

• BBQ Rib (Black) WITHDRAWN March 2013 • Cheese & Onion (Blue) • Pickled Onion (Pale Green) • Prawn Cocktail (Pink) • Ready Salted (Red) • Roast Chicken (Orange) • Salt & Vinegar (Green) • Smoky Bacon (Dark Red) 1082 010003 • Steak & Onion (Brown) WITHDRAWN March 2013 • Tomato Ketchup (Dark Brown & Dark Green) • Worcester Sauce (Purple) • Cheddar Cheese & Bacon (Dark Yellow) • Sour Cream & Chive (Cream)

Steak & Onion and BBQ Rib have been withdrawn due to low sales (from Walkers Crisps Facebook page).

Source: Adapted from http://www.pepsico.co.uk/our-company

2 2 Why is workforce planning so important to large organisations such as PepsiCo? [6]

2. PepsiCo – lots of people and lots of brands

Current flavours offered by Walkers:

Steak & Onion and BBQ Rib have been withdrawn due to low sales (from Walkers Crisps Facebook page).

Source: Adapted from http://www.pepsico.co.uk/our-company

2 3 Evaluate the usefulness of the Boston Matrix to large businesses such as PepsiCo when attempting to manage their extensive product portfolios. [8]

22: 6 23: 8 6

3 8 Discuss the view that a democratic leadership style, in whatever size or type of business, is always likely to be the most effective in achieving success. [12]