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volume / issue / year item_title item_author company_name abstract subject_terms industry discipline geographic_a page_ rea count 12 / 1 / 12:1 (Spring1992) Carmike Cinemas. Inc.: Marilyn Taylor, University of Fuqua Industries ; What next for this regional theater chain (the fourth largest chain in the United Strategic Management; Business Policy; Enterntainment United States 18 Industry and Company Kansas [Lawrence, KS 66045-2003] Carmike Cinemas. States)? Four years after a leveraged buyout from Fuqua Industries, Carmike's Market Strategy; Leveraged Buyout Perspective Inc. venture capitalists are ready to cash out. Chief Executive Officer Mike Patrick considers whether to go public or to take on additional debt, in order to satisfy the investors. 12 / 1 / 12:1 (Spring1992) C.F. Martin and Company H. Donald Hopkins and Dona C.F. Martin and The premier firm in fine acoustic guitars moved from possible bankruptcy to Diversification; Market Strategy; Enterntainment United States 21 DeCarolis, Temple University Company unprecedented success in the volatile 1980s, partly due to addition of new lines Strategic Planning; Family Business [Philadelphia, PA 19122] using Asian components or imported instruments. Would further diversification damage the quality image of the Martin name? 12 / 1 / 1992 Hotel Kayangan June M. L. Poon and Raja Azimah Hotel Kayangan This government-owned beach resort hotel was charged with accommodating Cost Control; International Business; Hotels Malaysia 23 Ainuddin, Universiti Kebangsaan tourists and business visitors, training local citizens for productive employment, Market Strategy Malaysia [43600 Bangi, Malaysial and returning a profit on its investment. After five successive years of substantial Fax (03) 8256484] losses, General Manager Ghazali Ismail is under pressure to improve financial results. 12 / 1 / 1992 Forgotten Group Franklin Ramsoomair, Wilfrid Janet Simpson, a bright and sincere student, appeals to her O.B. professor for the Conflict Resolution; Leadership; Education Canada 11 Member, (The) Laurier University [Waterloo, right to work independently, rather than working with the student group which Organizational Behavior Ontario, Canada N2L 3C5] has obviously rejected her. The professor ponders what course of action will lead to learning, for Janet and her group. 12 / 1 / 1992 Well-Paid Receptionist, Roland B. Cousins, LaGrange To his great surprise, Harvey Finley discovers his secretary/receptionist earned Organizational Behavior; Human Resources United States 6 (The) College [LaGrange, GA 30240- $127,000 last year. Cathy Brannan was his first employee, hired with a promise of Compensation; Pay for Performance; 2999] a bonus of 2 percent of sales. The company has grown, partly due to Cathy's Gender Issues skills. But $127 ,000 is unthinkable for a secretary. 12 / 1 / 1992 Virginia's Yarn Shop Melodle Philhours and William B. Virginia Reed's home in a small Arkansas town serves also as a shop for better- Strategic Management; Market Textiles United States 7 Olson, Arkansas State University quality yarns and accessories, and as a site for occasional lessons. Last year's Strategy; Small Business [State University, AR 72467-0059] profits were only $3000 and Virginia wonders whether the shop can produce enough income to meet her needs. Can she afford to keep it going? 12 / 1 / 1992 DCM- Toyota Ltd. of India Madhav S, Shriram, DCM Shriram Toyota Ltd DCM- Toyota believed its medium-sized trucks were the highest quality, most Strategic Management; Market Automotive India 16 Industries, Ltd. <br>Alan G. technologically advanced vehicles built in the country. Still, fierce price Strategy; Operations Management; Robinson, University of competition and currency fluctuations made profits elusive. In mid-1988, the firm International Corporate Strategy Massachusetts at Amherst broke ranks with the industry, raising its prices to reflect its quality advantage. <br>Dean M. Schroeder, The resulting slide in market share has some managers concerned. Valparaiso University [Valparaiso, IN 46383-6493] 12 / 1 / 1992 West Point Market the J. B. Wilkinson, Youngstown State West Point Market If Russ Vernon expands his successful specialty food store, he will change its Market Strategy; Small Business; Food United States 12 Potenial for Expansion University [Youngstown, OH image and format to an upscale supermarket. But he will also increase his fixed Cost/Benefit Analysis 44555]<br>Gary B. Frank, The and operating costs substantially. Can increased sales make the expansion pay University of Akron off? 12 / 2 / 1992 Crowley Inn: "Une Bonne Arthur Sharplin, McNeese State Crowley Inn Art and Kathy Sharplin have bought a run-down motel in Cajun country, where Strategic Management; Business Policy; Hotels United States 18 Place Pour Rester" University [Lake Charles, LA 70609] the staff is untrained, unskilled, and demoralized (although colorful). Inn Implementation; Marketing Strategy; and Rodney H. Mabry, Clemson customers include festival crowds, interstate tourists, and locals seeking Family Business University romantic liaisons. After turning the Inn around, the Sharplins consider whether to seek a Best Western, franchise, or to sell out altogether. 12 / 2 / 1992 UNICRE, S.A. and the David W. Grigsby, Clemson UNICRE, S.A. Portugal's largest credit card company faces a rapidly changing environment as Strategic Management; International Banking South 29 Credit Card Industry in University [Clemson, SC 29634- deregulation of the country's banking industry takes hold. Sebastiao Lancastre, Business; Deregulation; Privatization America Portugal 1305] and Vitor F.C. Goncalves, founding director general, considers the prospect of competing against his own The Technical University of Lisbon major stockholders, as new laws permit all the country's banks to issue their own credit cards. 12 / 2 / 1992 Simons Lumber Company Stewart c. Malone, University of Simons Lumber Bob Simons, fourth-generation CEO of a specialist lumber wholesaler, tries to Strategic Management; Family Lumber United States 24 (1990) Virginia [Charlottesville, VA 22903- Company restore his firm's historic profitability, in spite of fundamental changes in his Business; Industry Analysis; 2493] industry environment. Simons faces major decisions about product lines and Entrepreneurs investments, in the context of difficult personnel decisions and supply uncertainties. 12 / 2 / 1992 Gillette and the Men's Lew G. Brown, University of North Gillette In early 1989, Gillette faced increasing competition in the wet-shaving market Market Strategy; Consumer Behavior; Consumer Products United States 29 Wet-Shaving Market Carolina at Greensboro due to market maturity and increasing pressure on profits due to the growing Product Design/Development [Greensboro, NC 27412-5001], and popularity of disposable razors. Gillette managers examine the competitive Jennifer M. Hart, MBA situation and consider how to revise their marketing strategy. 12 / 2 / 1992 River Bend East Brad Brown, John A. Lindgren, Jr., River Bend S. E. Thompson, general manager of River Bend Associates, was proud of her Market Strategy; Strategic Real Estate United States 20 and George A. Overstreet, Associates nearly finished real estate development, but faced many decisions about how to Management; Financial Analysis University of Virginia develop the neighboring 375-acre parcel. Demographic data and sales experience [Charlottesville, VA 22903-2493] seemed positive, but many uncertainties remained. volume / issue / year item_title item_author company_name abstract subject_terms industry discipline geographic_a page_ rea count 12 / 2 / 1992 Gustavson Farm, (The) David M. Noetzel and Melvin J. In June of 1989, John Gustavson had to decide how to protect the crops on his Environmental Assessment; Ethics; Agriculture United States 9 Stanford, University of Minnesota 1,000-acre Minnesota farm against serious damage by grasshoppers. Half his Public Policy [St. Paul, MN 55108-6125] crops had been destroyed in 1988. The source of grasshoppers was conservation land belonging to another farmer, who was not inclined to spray it. 12 / 2 / 1992 Jack Schofield, Fast Food Vernon Quarstein and Claire J. Heavenly Hot Dogs Jack and Madge Schofield, retired from the U .S. Air Force, embark on a new Small Business; Ethics; Negotiations; Restaurants United States 10 Franchisee (A) Anderson, Old Dominion career as owners of a fast food franchise featuring frankfurters. Discouraged over Franchising; Entrepreneurs University [Norfolk, VA 23529- high fees and rigid rules and the franchiser's insensitivity to local conditions, the 0223] couple considers ways to save their investment and their new careers. 12 / 2 / 1992 Das Wiener Works (B) Vernon Quarstein and Claire J. Heavenly Hot Dogs Operating under a new name after successfully voiding their franchise contract Small Business; Ethics; Negotiations; Restaurants United States 11 Anderson, Old Dominion with Heavenly Hot Dogs, Jack and Madge Schofield develop their novel Franchising; Entrepreneurs University [Norfolk, VA 23529- restaurant into a thriving success. Now they wonder whether to become a 0223] franchiser themselves. Could others profitably follow the Schofields' approach? 12 / 3 / 1992 Sidethrusters, Inc (A) Kinnunen, Raymond M.; Seeger, Sidethrusters, Inc. Mike Bardlow, CPA and boat owner, forms a company to produce auxiliary Market Strategy; Entrepreneurs; Boats United States 10 John A.; Goldberg, Robert L. motors for large pleasure boats-motors that mount under