9/24/2020 Ma ke i g Da a E gi ee - CBS I e ac i e Ca ee
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CA EE A CB IN ERAC I E
MARKETING DATA ENGINEER A
R #: 37049 CBS B U : CBS Interactive J b T : Full-Time Staff J b L ca : Fort Lauderdale, FL, US
Ab U : CBS Interactive, a division of ViacomCBS, is the world s largest publisher of premium digital content and a perennial top 10 Internet company. CBS Interactive s brands span popular categories like technology, entertainment, sports, news and gaming.
Properties include the websites, apps and streaming services of the CBS Television Network such as the CBS All Access subscription service, CBS News Digital platforms including the 24/7 digital news network CBSN, and CBS Sports Digital brands including the 24-hour streaming sports news network CBS
Sports HQ, as well as digital-first properties in key content verticals, including CNET, ZDNet, TVGuide.com, GameSpot, Last.fm, Metacritic and Chowhound.
Follow CBS Interactive on Twitter and Facebook.
D c : Role Details: h ://cb .a a e. e /cb i e ac i eca ee /J bDe ai /Ma ke i g-Da a-E gi ee /17491?e ai Ca aig Id=257 1/4 9/24/2020 Ma ke i g Da a E gi ee - CBS I e ac i e Ca ee The Marketing Data Engineer should possess a deep sense of curiosit and a passion for building smarter products based on data and communicating data structures and tools throughout the CBS Digital Media organi ation. The perfect candidate for this role will use their skills in reverse engineering, anal tics, and creative experimental solutions Rto edegviistse edrata anSdi gBIn so ilnutions.V Tihaisc eonmginCeeBr wSil lJobs have experience working with Marketing teams and building pipelines geared towards Marketing Attribution and integrating with Marketing Solution Vendors.
Your Day-to-Day:
Works with large volumes of traf c data and user behaviors to build pipelines that improve raw data. Able to break down and communicate highl complex data problems into simple, feasible solutions. Extract patterns from large datasets and transform data into an informational advantage. Find answers to business questions via hands-on exploration of data sets via Jup ter, SQL, dashboards, statistical anal sis, and data visuali ations. Partner with the internal marketing and business anal tics teams to determine the best approach to data ingestion, structure, and storage then, working with the team to ensure these are implemented correctl . Suppl ing ideas on how to make our data more effective and collaborating with other members of the engineering, marketing, BI teams, and business units to implement changes. Ongoing development of technical solutions while developing and maintaining documentation, and at times training impacted teams. Earl on collaboration on marketing initiatives to build strategies that improve compan processes.
Q ali ca ion : What you bring to the team: You have -
Bachelor s degree and 2+ ears of work experience in Anal tics/Measurement/Data Operations elds or consulting roles with a focus on digital marketing anal tics implementations. Experience with data management s stems, both relational and NoSQL (e.g., HBase, Cassandra, MongoDB) Pro cient in P thon. Experience in Digital marketing strateg , including site, video, social media, SEM, SEO, and displa advertising. Experience working with Google and Facebook Ad Manager APIs Familiar working with 3rd part Attribution partners. Familiar with 3rd part marketing tools such as Bra e, Branch, Kochava. Familiarit with SQL skills for M SQL, Postgres, and BigQuer to perform common t pes of anal sis Experience with explorator data anal sis using tools like iP thon Notebook, Pandas & matplotlib, etc. Strong problem solving and creative-thinking skills. Abilit to break down and communicate highl complex data problems as simple, feasible solutions Abilit to communicate technical concepts to non-technical audiences. Abilit to translate business requirements into technical specs for developers. Experience working in a cloud platform (Google Cloud Platform preferred)
You might also have -
Familiarit with Data Modeling. h ://cb .a a e. e /cb i e ac i eca ee /J bDe ai /Ma ke i g-Da a-E gi ee /17491?e ai Ca aig Id=257 2/4 9/24/2020 Ma ke i g Da a E gi ee - CBS I e ac i e Ca ee Familiar with GIT. Can perform statistical anal ses using tools such as R, Nump /SciP with P thon Experience with Adobe Anal tics (Omniture) or Google Anal tics. Register Sign in ViacomCBS Jobs Familiarit with Informatica and ETL concepts.
EEO S a e e : ViacomCBS is an equal opportunity employer (EOE) including disability/vet
At ViacomCBS, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. ViacomCBS is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citi enship status, marital status, disability, gender identity, gender expression, and Veteran status.
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