CSRReport 2009 Corporate Philosophy This Group Corporate Philosophy acts as the foundation for the NAMCO Group. Anchored by this corporate philosophy, Group’s decision-making processes and a source of inspiration BANDAI NAMCO respects the independence and autonomy of for every Group employee. In short, it represents the fundamen- every Group company, aiming to boost the corporate value of the tal policy underpinning all the Group’s activities. The Group entire Group by maximizing the creativity of these companies and Corporate Philosophy encompasses all the separate corporate generating new synergies. philosophies formulated by individual companies in the BANDAI Mission Statement Our Vision Dreams, Fun and Inspiration To become the Leading Innovator Dreams, Fun and Inspiration are the Engine of Happiness. Through our in Global Entertainment entertainment products and services, BANDAI NAMCO will continue to As an entertainment leader across the ages, BANDAI NAMCO is provide Dreams, Fun and Inspiration to people around the world, based constantly exploring new areas and heights in entertainment. We aim to on our boundless creativity and enthusiasm. be loved by people who have fun and will earn their trust as the Leading Innovator in Global Entertainment. Our Symbol Brand Concept Fusion and evolution Like a newly energized life form, Bandai and NAMCO will organically integrate and fuse, constantly evolving to generate unparalleled Dreams, Fun and Inspiration—a concept represented in the BANDAI NAMCO Group symbol. Group Symbol Color Our passion and unbridled approach to entertainment is expressed by the layered red, orange, and yellow colors in the Group symbol. Corporate Data Consolidated Financial Data Corporate Name Net Sales 2,699 NAMCO BANDAI Holdings Inc. (¥ billion) 500 450.8 459.1 460.4 426.3 Head Office 400 2,699 NAMCO BANDAI Mirai Kenkyusho 4-5-15, Higashi-Shinagawa, 300 263.1 269.9 Shinagawa-ku, Tokyo 140-8590, Japan 200 172.5 178.5 Capital 100 ¥10 billion 0 FY 2004.3 2005.3 2006.3 2007.3 2008.3 2009.3 Main Business Planning and execution of medium- and long-term business Operating Income strategies for the BANDAI NAMCO Group; provision of support (¥ billion) 50.0 for business strategy implementation by Group companies and 42.2 40.0 35.6 management of business activities. 33.4 30.0 27.6 24.3 22.3 Group Employees (As of March 31, 2009) 20.0 15.4 15.0 7,176 10.0 Number of Consolidated Subsidiaries (As of March 31, 2009) 0 FY 2004.3 2005.3 2006.3 2007.3 2008.3 2009.3 79 subsidiaries, 11 affiliates Bandai NAMCO NAMCO BANDAI Holdings * Figures from FY2004.3 to FY2005.3 are the consolidated figures for Bandai and NAMCO prior to the management integration. 1 BANDAI NAMCO Group Editorial Policy Contents This report was issued to provide stakeholders with easy-to- Corporate Philosophy, Corporate Data ..................................1 understand descriptions of the CSR activities of the BANDAI Editorial Policy ........................................................................2 NAMCO Group. Business Overview of BANDAI NAMCO Group ...................3 The BANDAI NAMCO Group comprises four SBUs (Strategic Conversation with the President ...........................................5 Business Units) and the affiliated business companies, which support Special Feature the SBUs, and this report also provides information for each SBU. 1 Creating Entertainment Places through Communication ..7 We received third-party feedback in FY2008.3, and in accordance 2 Bandai Code of Conduct Audits .........................................9 with that feedback, we have worked to provide tables of objectives 3 Employee Roundtable Discussion .................................... 11 and results for each SBU and to report on management and initiatives in accordance with the PDCA (Plan-Do-Check-Act) cycle. CSR Management Report Corporate Governance ......................................................13 In the three special features—Creating Entertainment Places Compliance ........................................................................ 14 through Communication, Bandai Code of Conduct Audits, and CSR Management .............................................................15 Employee Roundtable Discussion—we report on activities that Together with Group Employees ......................................16 provide ”Dreams, Fun and Inspiration.“ Without wide-ranging The BANDAI NAMCO Group and Society ........................ 17 dialogue with stakeholders, there can be no CSR initiatives. Group Environmental Activities.........................................18 Accordingly, we hope that this report is read as one facet of our stakeholder communications and that we hear your opinions Toys and Hobby SBU through the enclosed survey or our website. Toys and Hobby SBU CSR ................................................21 Together with Customers .................................................23 Together with Employees .................................................25 Together with Local Communities ....................................26 Period Covered Environmental Activity Policies .........................................27 This report presents activities and results in fiscal year 2009.3 Approach to Environmental Activities ...............................27 (from April 1, 2008 to March 31, 2009). Site Report ........................................................................29 It also covers some activities that were begun in fiscal year 2010.3. • Bandai Hobby Center • BANDAI INDUSTRIAL CO., LTD. Organizations Covered • Seeds Co., Ltd. This report covers the consolidated domestic companies of Game Contents SBU the BANDAI NAMCO Group, with the exception of Game Contents SBU CSR .................................................31 equity-method affiliates. Together with Customers and Business Partners ............33 Together with Employees .................................................34 Guidelines Referred to Together with Local Communities ....................................35 • GRI (Global Reporting Initiative) Environmental Activity Reporting .....................................36 “Sustainability Reporting Guidelines Version 3.0” • Ministry of the Environment, “Environmental Reporting Visual and Music Content SBU Guidelines” (2007 version) Visual and Music Content SBU CSR .................................37 Social Activities Reporting ................................................39 Environmental Activity Reporting .....................................40 Publication Information August 2009 (Previous report: August 2008; Next report: August Amusement Facility SBU 2010 (planned)) Amusement Facility SBU CSR .......................................... 41 Together with Customers .................................................43 Inquiries Together with Employees .................................................43 NAMCO BANDAI Holdings Inc. Together with Local Communities ....................................44 NAMCO BANDAI Mirai Kenkyusho 4-5-15, Higashi-Shinagawa, Environmental Activity Reporting .....................................45 Shinagawa-ku, Tokyo 140-8590, Japan Affiliated Business Companies Tel: +81-3-5783-5500 BANDAI LOGIPAL · LOGIPAL EXPRESS .........................47 Fax: +81-3-5783-5577 NAMCO BANDAI Will Inc. ...............................................48 URL: www.bandainamco.co.jp/en/ Third-Party Opinions ............................................................49 GRI Guideline Indicators ......................................................51 CSR Report 2009 2 Business Overview of BANDAI NAMCO Group The BANDAI NAMCO Group comprises four Strategic Business Units (SBUs) and the affiliated business companies, which support the work of the SBUs. The SBUs, which encompass the operating companies in each field, formulate and implement operating strategies and provide a diverse range of entertainment in Japan and overseas. Toys and Hobby SBU We will expand the “Character Merchandising Super Sentai (Power Mobile Suit Gundam series Model” on a global scale. Rangers) series plastic model In the Toys and Hobby SBU, we will take steps to Bandai Co., Ltd. Bandai Co., Ltd. These established characters This plastic model is a part of expand the “Character Merchandising Model,” for boys have been popular the Mobile Suit Gundam series, with children for many years. which has sold more than 400 an area in which the Group excels in Japan, on a million units. global scale. In the Japanese market, we will aim to establish dominant positions in all product cat- egories. In the overseas market, we will seek to Tamagotchi Plus series Character apparel for strengthen characters and products originating Bandai Co., Ltd. children locally, in addition to those originating from Japan, This portable LCD toy series, Bandai Co., Ltd. which is popular around the Our wide range of character and actively develop new categories. We will also world, is now available with a apparel for children, which color LCDs and offers expanded extends from innerwear to improve cooperation among different regions. entertainment possibilities. outerwear, incorporates a playful spirit. Main Group Companies Bandai Co., Ltd. / Megahouse Corporation / CCP Co., Ltd. Seeds Co., Ltd. / Plex Co., Ltd. / People Co., Ltd. Battle Spirits card game Best Othello Bandai Co., Ltd. Megahouse Corporation Sun-Star Stationery Co., Ltd. / BANDAI AMERICA INCORPORATED This new-generation card Othello, which originated in BANDAI S.A. / BANDAI U.K. LTD. / BANDAI ESPANA S.A. game