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Become Exhibitor! Become exhiBitor! THE EXHIBITION FOR ALL RUNNERS FroM 3rd TO 5th APRIL 2014 PARC DES EXPOSITIONS DE PARIS PORTE DE VERSAILLES - HALL 1 ThursdaY 3rd APRIL: 3 PM - 8 PM FridaY 4th APRIL: 10 AM - 8 PM www.runningexpo.fr SaturdaY 5th APRIL: 9 AM - 8 PM runninG in France, a sociaL Phenomenon more and more runners: î 9 million French people run at least once a year î 6 million French people run at least once a month î 1.5 million French people have run a race in 2012* In that context, running expo has become the expo n°1 in France dedicated to sport. More than 75,000 visitors came last year in a brand new hall at the Parc des Expositions of the Porte de Versailles. see the 2013 event video In addition to the 50,000 Schneider Electric Paris on the interactive version Marathon runners and their accompanying friends, it is more than 12.700 visitors that have specially come at the show. running expo is more than ever for all running fans: all persons that like doing running, beginners, trailers, and for all the running practices: spaces dedicated to outdoor, Nordic Walking and other sports. Finally, new animations spaces and testing areas will be set up for the 2014 edition that will be another time the great meeting place of running in France. * Source: Kantar 2013/ Ministry of Sports the BiGGest exPo DEDICATED TO sPort runninG exPo in FiGures evolution of the number of visitors evolution of the number of units st at running expo from 2007: at running expo from 2006: î the 1 running show in France. a genuine +50% (25 0000) in 6 years +80% in 7 years meeting place for all actors of the running community (professionals, amateurs and the general public) 700 672 80 000 + 50 % 600 70 000 500 + 80 % î a compulsory destination for the 50,000 60 000 400 364 schneider electric Paris marathon runners 50 000 300 who collect their race numbers here 40 000 30 000 200 î open free of charge to all running fans: 20 000 100 10 000 75,000 visitors 2007 2008 2009 2010 2011 2012 2013 2006 2007 2008 2009 2010 2011 2012 2013 î 3 days of exhibition for passionate people î More than 200 exhibitors, more and a unique oPPortunity to: more every year, on 23,000 m2 of exhibition space î Promote and sell products and services linked to running î test and launch new products to runners î raise brand awareness in the running population î highlight your expertise by offering advice to runners î catch the attention of market observers more and more visitors running expo receives over 75 000 visitors during the 3 days of 49% of runners make purchases the exhibition; these are divided into two distinct groups: and spend on average 64 € runners collecting their race number for the Schneider Electric Paris 19% Race Marathon: equipment î Mostly male: 79% 41% Shoes 18% Textile î Mainly upper socio-professional groups: 69% 5% Nutrition î 40 years old on average 17% Other* î 63% are French, 37% are from abroad, 145 nationalities represented î 40% run their first marathon Source: participants file / Online study 15 035 runners - April 2013 31% of visitors make purchases, the average shopping basket is at 70 € the new visitors (not runners of the Schneider Electric Paris Marathon): î male: 71%, 42 years old on average 41% Race equipment î active 82%, 50% upper socio-professional groups 33% Shoes î 93% come from France, 79% from ile-de-France (30% from Paris) 16% Textile î They travel on average 74 km to come to the expo 5% Nutrition î 54% come for the first year 25% Other* î They spend on average 1h50min at the expo Source: On site study A.S.O./TNS 753 visitors - April 2013 * Running Expo Exhibitors study more than 97% of exhibitors expressed satisfaction about frequency rate of visitors in 2013* a DEDICATED PLACE TO runninG For exhiBitors, severaL tooLs: î A conference area is at your disposal and a space to share special moments with your business partners î Installation of a display Podium/animations î Presence of a speaker to promote operations on site î A best decorated stand contest For visitors, various animations: î Many animations to attract more and more visitors î show cooking dedicated to runners î massage and health professionals area î Participation of sports personalities (in 2013: Christine Arron, Stéphane Diagana, Maryse Awanjé Epée, Dominique Chauvelier…) î A Rice Party in continue î The presence of complementary sports to tests news disciplines a PoWerFuLL DEDICATED PROMOTION PLan î direct marketing: î radio promotion: • « running expo » newsletters sent to 160,000 people Self-promotion messages broadcast daily on RMC the week (A.S.O. Challenge data base) before the event and delocalised emissions in running expo • mail shots to all the athletic clubs of France in spring î Presence on the official websitewww.runningexpo.fr with a quality content: name of the exhibitor, logo, link to the • street marking operations for Parisian runners exhibitor’s website î display campaign dedicated (subway, bus, RER) î a graphic chart proper to running expo: Use of the running expo logo and of a logo co-branded î Press inserts: with the exhibitor’s brand: possibility of advertising your participation in Running Expo within your network, shop, • regional daily newspaper: Le Parisien (March and April), press publications… L’Équipe î the running expo visitor’s Plan distributed to 75,000 visitors • specialised press: Jogging International, Running Attitude, at the entrance to the exhibition hall: name of the exhibitor Runner’s world, Santé Sport Mag, VO2 Run in live… + stand location at running expo STANDARD CHARACTERISTICS your stand : î Stand of 9sq m (3m Length x 3m Width x 2.5 Height) î Mounted melamine boards on 3 sides î Carpeting on the floor î 1 table + 2 chairs î A sign showing the name of the company î Presence on the official websitewww.runningexpo.fr î Presence on the Visitors’ Plan distributed to all the runners/visitors î Accreditations î Pass parking Complete information in the Exhibitors’ Guide of Running Expo Further options: î Electricity - possibility of installing an electrical ca- binet from 3kW to 80 kW î Lighting - possibility of installing one or several in- dividual racks of 3 spotlights (300 W) î Stock espace Options to be specified on the order form (services handled and invoiced directly by A.S.O.) over 90% exhibitors expressed satisfaction at the results achieved at running expo 2013 2013 exhiBitors Partners: Asics, Banane de Guadeloupe et Martinique, Baume du Tigre, Caisse d’Epargne, Flying Blue Running, GU Energy, Jogging International, L’Oréal Men Expert, Maindru, Nissan, Powerade, RATP, RMC Running, Schneider Electric exhibitors: Adidas, Anita Active, Arena, Bondi Bond, Booge - Tecnica - Hoka, Buff - SIS, Brooks, BV Sport, Camelbak, Cairn, Clif Bar, Compex, Craft, Créations Sportives Françaises, Endurance Shop, Eric Favre Sport Nutrition Expert, Fenioux Multisports, Foulées, Garmin, Gore Running Wear, Holiste – Bol d’Air Jacquier, Hyperice, IPAM, Ipico, Isostar, Isoxan Sport, Kalenji, Kinesport, KT Sports France, Lafuma, La performance en plus - Bouster, Le Pape, Les Ostéopathes, Li Ning, Lolë, Matsport, Mc David, Medilast - We Perf - QM, Mizuno, Monster Isport, MX3 Nutrition Sportive, New Balance, Newton Running, Njuko.com, Odlo, ON, Overstim.s, Oxsitis, Planter Tours, Polar, Poli, Powerbar, Puma, Punch Power, Raidlight, Ravanel & Co, Revolwear, Runner’s World, Running Attitude, Salomon - Suunto, Santé Sport Magazine, Saucony, Scientec Nutrition, Sigma, Simalti, Sketchers Performance Division, Skins, Sodia - Homeogum - Filmdol, Sofsole, Soleus Running, Sport Akiléïne, Thuasne, Timex, Top Marathon, Triathlète Magazine, Ultimum, Vibram FiveFingers, Vita Coco, VO2 Max Voyages, VO2 Média Organisation, Winner, X-Bionic - X-Socks, Xtenex - Ifitness - Noene, Zamst - Compressport - CW-X, Yanoo Run, Zatopek Magazine, Zoot - Smartwool, ZSport race organisers/associations: 20 KM de Paris, AFCF, Africa Run, AIMS World Running, Alvarum Programme Associations, Association Etudiante Imexpertise, Association Imagine For Margo - Enfants sans cancer, Barth France, BMW Frankfurt Marathon, Brussels Marathon & Half Marathon, Conseil Général des Alpes-Maritimes, Courchevel Events, Coureurs Sans Frontière, Courir Ensemble, Courir pour elles, Course des Terrils, CRCHS LIFA, Cross du Figaro, Destination Martinique, Dublin Marathon, Escapades - Marathon de Marrakech, Extra Sports, Fanfare Sans Frontières, Fédération Française d’Athlétisme, Fédération Française Handisport, Geneve Marathon For Unicef, Go Sport Running Tour, Haspa Marathon Hamburg, ING Night Marathon Luxembourg, Kimbia Kenya, La 6000D La Plagne, La Champenoise, La Déjantée, La Diagonale des Fous - Le Grand Raid de l’Ile de la Réunion, La France en courant, La Frappadingue, La Muddy Run, La Pastourelle - UTPMA, La Vallée du Trail Chamonix Mont-Blanc, Lanzarote Wine Run, Lausane Marathon, Le Marathon de Pékin - Les Foulées de la Soie, Les 10 et 20 KM de Tours - La Nouvelle République, Les Gendarmes et les Voleurs de Temps, L’infernal Trail des Vosges, Life Priority, LUX* Marathon de l’Ile Maurice, Marathon de Florence, Marathon de la Baie du Mont Saint-Michel, Marathon de La Rochelle Serge Vigot, Marathon de Moorea, Marathon de Nantes, Marathon de Provence Lubéron, Marathon de Strasbourg, Marathon de Vannes, Marathon des Alpes-Maritimes Nice-Cannes, Marathon des Deux Rives, Marathon du Médoc, Marathon du Vignoble d’Alsace, Marathon et 10 KM de Sénart, Marathon et Ekiden Seine-Eure, Marathon International du Beaujolais, Marathon Metz Mirabelle, Marathon Toulouse Métropole, Marathon Vert Rennes Konika
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