Appendix Q Public Engagement

APPENDIX Q PUBLIC ENGAGEMENT

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PUBLIC ENGAGEMENT PLAN TECHNICAL APPENDIX The public engagement plan and community outreach activities for the 2014 Regional Transportation Plan/Sustainable Communities Strategy (RTP/SCS) are outlined in the Public Participation Plans in Appendix P. This technical appendix provides background materials from the outreach process in support of the RTP/SCS public involvement efforts.

A summary of the outreach efforts and the Public Engagement Plan are included on the following pages followed by the results of the workshops and online survey conducted as part of the RTP/SCS. Following the outreach results, materials and presentations used as part of the outreach process are included.

2014 VALLEY VISION STANISLAUS (VVS) PUBLIC OUTREACH SUMMARY February 2013 – September 2013

Vision Setting Surveys (Round One, January 2013) 291 Mail Surveys 323 Online Surveys

614 Total Participants

Scenario Development Presentations/Workshops (Round One, February – May 2013) City of Patterson Joint City Council/Planning Commission Presentation (February 5) City of Turlock Planning Commission Presentation (February 7) City of Ceres City Council Presentation (February 11) City of Modesto Joint City Council/Planning Commission Presentation (February 19) City of Riverbank City Council Presentation (February 25) City of Hughson City Council Presentation (February 25) City of Newman City Council Presentation (February 26) City of Oakdale Joint City Council/Planning Commission Presentation (February 28) County of Stanislaus Planning Commission Presentation (March 7) City of Waterford Joint City Council/Planning Commission Presentation (March 21)

Hispanic Leadership Council (February 15) Turlock Exchange Club (February 20) Continuum of Care/Stanislaus Housing Authority (February 21) El Concilio (February 28) Stanislaus County Farm Bureau (March 6) STOAAC Council on Aging (March 6) Modesto Rotary (May 28)

Over 600 people participated in these presentations.

Scenario Selection Presentations/Workshops (Round Two, August 2013)

Presentations: City of Riverbank City Council Presentation (August 12) City of Newman City Council Presentation (August 13) City of Waterford City Council Presentation (August 15) City of Turlock Planning Commission Presentation (August 15) City of Ceres City Council Presentation (August 26) City of Hughson City Council Presentation (August 26) City of Modesto Planning Commission Presentation (August 28)

Modesto High School, 350+ Students (August 28) Rotary Clubs, Modesto, Turlock and Patterson (Aug 12-23)

Over 500 people participated in these presentations.

Workshops: Public Workshop, City of Patterson (August 14) Public Workshop, City of Oakdale (August 20) Public Workshop, City of Ceres (August 27)

62 attended in person and over 160 participated in the online workshops (over 220 total participants)

Social Media / Media Average number of monthly website visits: 1,000

29 email blasts to a total of 25,838 unique emails addresses

62 people have signed up for eNews via website

More than 12 articles in local papers, which generated an estimated 1.8 million impressions

Marketing and Materials Valley Vision Stanislaus FAQ (English and Spanish)

Valley Vision Stanislaus Overview (English and Spanish)

Valley Vision Stanislaus Key Messages

Workshop Handouts and Background Material

Workshop Posters

- Provided to all communities, via email, to advertise meetings

- Copies were provided to each of the Chambers of Commerce in the County, all of the school districts and about 30+ other organizations to advertise meetings

- Custom Posters for placement in local buses to advertise meetings

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Public Engagement Plan

Table of Contents

Public Engagement Plan ...... 1 Plan Goals ...... 2 Strategies ...... 2 Key Audiences ...... 3 Tactics ...... 4 Key Messages ...... 4 Branding ...... 4 Website ...... 4 Use of High Propensity Voter eMails ...... 5 Workshops (3) ...... 6 Virtual Town Hall Meetings ...... 6 Social Media ...... 7 Electronic Newsletters (3) ...... 8 Media Relations ...... 8 Community/City/County Presentations ...... 8 City Council Presentations ...... 8 Community Presentations and Events ...... 9 Leveraging Partnerships ...... 11 Collateral Materials ...... 12 Evaluation ...... 13

Public Engagement Plan

Public Engagement Plan The Stanislaus Council of Governments (StanCOG) is the Metropolitan Planning Organization (MPO) for the Stanislaus County region as designated by the Federal government, and the Regional Transportation Planning Agency (RTPA) as designated by the State of California. Its role is to work with local governments and citizens and provide a forum for the development and implementation of plans and programs that address issues and needs that cross City and County boundaries. StanCOG provides a forum that brings elected officials from all levels together to work on regional issues in a setting that promotes the involvement of the public for the Stanislaus region. It is in that role that StanCOG is starting the development of the 2014 Regional Transportation Plan (RTP) and Sustainable Communities Strategy (SCS), together called Valley Vision: Stanislaus. StanCOG recognizes the importance of a multi-level outreach program that successfully engages the broad demographic spectrum of residents and stakeholders within the region. Its audience includes residents, business owners, farmers, elected officials, environmental groups, news media and other stakeholders many of which have concerns about the potential economic impacts of these regional efforts. There is also need for the Plan to engage socio-economically disadvantaged populations who are over often under-represented in these efforts. This Plan was developed to engage all segments of the population, including Hispanic, senior, youth and other hard-to-reach populations by forming strategic partnerships with community and faith-based organizations, focusing on multiple channels of cost effective outreach, and creatively applying electronic and social media.

Public Engagement Plan

We have designed an outreach plan that lets people communicate with us in the ways they are most comfortable and provides a transparent process that validates the input given.

Plan Goals The primary goals of this outreach effort are to:

n Actively engage the diverse populations of the Cities of Ceres, Hughson, Modesto, Newman, Oakdale, Patterson, Riverbank, Turlock and Waterford, and the County of Stanislaus;

n Inform all area residents about ways to improve our communities by offering more and better transportation and housing choices; the purpose of regional transportation planning and how StanCOG can meet its greenhouse gas reduction targets through integrated land use, housing and transportation planning;

n Ensure that all populations, including those typically hard-to-reach populations, including Hispanic, senior, youth and other are actively involved in the process.

Strategies This program will utilize specific strategies to reach its goals. Strategies are general approaches to be used as part of the Engagement Plan. Tactics, which will be discussed later in this document, are the specific actions which will be taken to implement the Plan itself.

Strategies for this project include:

n Working collaboratively with member agencies and providing opportunities for engagement in each of the Cities as well as the County.

Public Engagement Plan

n Focusing on the facts regarding SB375 compliance and the role of Valley Vision Stanislaus in complying with State law.

n Developing key messages and then providing talking points for the StanCOG SCS Steering Committee members and Board members.

n Using electronic and social media to maximize engagement opportunities.

n Leveraging partnerships with local community groups to reach under- served populations including Hispanic, senior and youth.

n Developing proactive media program to educate journalists and promote responsible and accurate coverage of the process of the RTP/Valley Visions Stanislaus development.

n Customizing engagement tools for each of the Cities and the County whenever possible.

n Producing documents, materials and reports with as few acronyms and “planner-ese” language as possible.

Key Audiences

Our efforts will be focused on Key Audiences in each of the nine participating cities and the County of Stanislaus as follows:

Media Residents

Transportation Business Providers Interests

Advocate Environmental 3 Groups Groups

Elected / Public Engagement Plan Appointed Officials

Tactics Key Messages

1. This is a regional planning effort aimed at improving the quality of life and economic vitality of the region. 2. Valley Vision: Stanislaus encompasses the overall planning effort of the Regional Transportation Plan, Sustainable Communities Strategy (SB375 compliance) and the Regional Housing Needs Assessment (RHNA). 3. Valley Vision: Stanislaus is a regional guidance effort, which does NOT reduce local control of land use decisions 4. The Plan is designed to accommodate future transportation and housing needs for all residents.

Secondary messages will include:

• This is fiscally constrained Plan, which cannot include projects or programs if money is not available to complete or maintain them. Should a sales tax measure be passed at a future date, additional projects may be included. • The Plan must be balanced to include transportation and housing access to all socio-economic groups within the County.

Branding

The branding for the Stanislaus effort will be a customization of the effort being undertaken by the eight Valley MPOs. Our materials, logos, color schemes and website will maintain the Brand Guidelines established with minor enhancements which incorporate “Stanislaus” into the program.

Website

Public Engagement Plan

This plan includes the development of a project specific website, www.ValleyVisionStanislaus.com. The site will link directly to StanCOG’s website as well as those of the member agencies. The website will continue to be updated throughout the plan development process and will include all of the following:

n Project information, overview and purpose of the RTP/SCS, RHNA and Environmental documents

n Listing of all meetings

n All presentations and supporting materials produced for public meetings and workshops

n Fact sheets regarding the planning process

n All drafts and materials produced for the Plans and the CEQA review

n Library with all relevant documents produced as part of this effort

Use of High Propensity Voter Emails

StanCOG’s consultant team has acquired a proprietary list of high propensity voter emails for each of the nine cities and the County. We have over 25,000 individual addresses for residents who have “opted in” to get information about their local community and government. This list will be used over the course of the outreach effort. Anyone who wishes to “opt out” will be immediately and permanently removed from the list.

The email database will be merged with the StanCOG’s stakeholder lists and expanded during the course of the outreach effort. This list will be used to:

n Promote upcoming meetings

n Provide information regarding the Update process

Public Engagement Plan

n Conduct topic-specific surveys

n Encourage participation in MindMixer, a web-based interactive 'townhall'

Workshops (3)

StanCOG will hold a series of Workshops designed to engage the public at key points in the process. The consultant team will work closely with StanCOG staff to identify appropriate locations, times and specific content of each workshop. They are tentatively planned as follows:

• Workshop #1 January 2013 – Project Kick-Off o Provides an overview of the planning process o Identifies challenges and opportunities for transportation and land use planning • Workshop #2 March 2013 – Prioritization of Projects • Workshop #3 May – Review of Scenario Alternatives

Each workshop will be promoted via news releases, eBlasts, posters and other outreach efforts. (Please see attached calendar for specific dates).

Virtual Town Hall Meetings

MindMixer is a state-of-the-art interactive “Town Hall” that allows users to weigh in on a variety of topics of interest as part of the development of Valley Vision Stanislaus.

Idea Submission

Users are presented with a topic question and are asked to submit ideas. Other users can ʻsecondʼ the ideas they support and comment on the ideas.

Public Engagement Plan

Issue Prioritization – Seconding

Users must prioritize a set list of ideas or initiatives presented by StanCOG Users voice their support of an idea or initiative by ʻsecondingʼ it. This topic type can be configured so that users only have a limited number of ʻsecondsʼ to apply. For example, if ten different ideas or initiatives are presented, the user may only be able to ʻsecondʼ five. This constraint limits the ability to support every idea or initiative.

Issue Prioritization – Voting

Users must voice their support of an idea or initiative by voting on it. Users have the ability to Love It, Like It, think itʼs OK, or Neutral. These selection options are assigned point values. (3 points for Love It, 2 points for Like It, 1 point for Think itʼs OK, zero points for Neutral).

Participatory Budget

Participants decide which projects / programs fund with limited dollars. Participants are given a certain amount of money and must decide how they would allocate their funds.

Social Media

Today’s successful outreach programs must include a social media component. We will manage a social media campaign that delivers constructive results and minimizes opportunities for “hijacking” blogs. The trick is to keep it relevant, brief and simple – encouraging participation by allowing people to comment on topics that are important to them, discouraging antagonistic and/or inflammatory discourse.

Our plans calls for the development of a robust campaign to promote meetings, issues and opportunities for engagement via a variety of social media channels including:

n Facebook

n Foursquare

Public Engagement Plan

n Twitter

Electronic Newsletters (3)

In order to maximize public input while conserving fiscal resources, we will produce three brief electronic newsletters. Each would be sent prior to workshops to promote various options for participation and news about the project itself. All three will be made available in Spanish.

Media Relations

We have developed a comprehensive media list that includes all of the print, television and radio outlets covering the area. This includes ethnic media:

• Ceres Courier • KESP AM 970 • Oakdale Leader • Culturadoor (ESPN) • Patterson • Hughson • AM 1140 Irrigator Chronicle/Denair • Modesto Bee • Riverbank News Dispatch • Newman • Turlock Journal • KBSV TV 23 Tuesday Review

Community/City/County Presentations

City Council Presentations We will work closely with members of the StanCOG SCS Steering Committee and staff to schedule study sessions with each City Council and the Board of Supervisors to ensure that local residents have an opportunity to attend a meeting close to them. These presentations will take place during January and February 2013. The meetings will be attended by staff including, Jaylen French, Kendall Flint (consultant team) and others as required.

Public Engagement Plan

City/County Meeting Days Time Ceres 2nd & 4th Mondays 7:00 p.m. Hughson 2nd & 4th Mondays 7:00 p.m. Modesto 1st, 2nd & 4th Tuesdays 5:30 p.m. Newman 2nd & 4th Tuesdays 7:00 p.m. Oakdale 1st & 3rd Mondays 7:00 p.m. Patterson 1st & 3rd Tuesdays 7:00 p.m. Riverbank 2nd & 4th Mondays 1 6:00 p.m. Turlock 2nd & 4th Tuesdays 7:00 p.m. Waterford 1st & 3rd Thursdays 6:30 p.m. Stanislaus Co Every Tuesday 2 9:00 a.m./6:30 p.m.

1 2nd and 4th Monday of the month at 6:00 p.m. except on the second Monday of every quarter (January, April, July & October) when it meets at 12 noon.

2 Meetings are scheduled for every Tuesday of the month, unless cancelled. Meeting times alternate between 9:00 a.m. and 6:30 p.m.

Community Presentations and Events

The outreach effort will include two presentations to Community Organizations in each of the nine Cities and the County. The consultant team will work closely with Staff and the SCS Steering Committee to identify appropriate groups within each City and the County to reach out to. We have compiled a partial list, which includes:

All School Districts in Stanislaus County (List Acquired)

American Association of University Women (All Chapters)

American Legion

Building Industry Association of Central California

Central Valley Center For Vision And Hearing Impaired

Public Engagement Plan

Chambers of Commerce (All Cities/County)

Manufacturing Council of the Central Valley

Mujeres Latinas de Stanislaus

Service Clubs (Rotary/Optomists)

Stanislaus Chinese Culture Society

Stanislaus County Bicycle Club

Special consideration will be given to make sure that at least ONE of the presentations and/or engagement opportunities is specific to socio-economically disadvantaged populations representing minority, senior and/or low-income residents.

We will also select appropriate Farmer’s Markets throughout the County:

Oakdale CFM Tuesdays 100 block of North Third Avenue Sunblest Valley CFM Modesto 2221 McHenry Ave West Modesto CFM 601 N. Martin Luther King Drive Wednesdays Ceres CFM Fridays Whitmore Park Turlock CFM Broadway and Main St Riverbank Farmers' Market Riverbank Community Center Park Saturdays 3600 Santa Fe Street Modesto Saturday CFM 16th, between H & I Streets Sunblest Valley CFM Patterson Sunblest Valley CFM 1040 W. Las Palmas 10th Street between H & I

Thursdays Modesto Thursday CFM 16th, between H & I Streets

Public Engagement Plan

Leveraging Partnerships

One of the key strategies for this engagement plan is leveraging partnerships with organizations and agencies that already have relationships with our key audiences. We will be conducting outreach to these and other groups over the course of the campaign:

El Concilio Community Center (Council for the Spanish Speaking) 1314 H. StreetModesto, CA (209) 523-2860

Stanislaus County Farm Bureau 1201 L Street Modesto, CA 95353-3070 (209) 522-7278 [email protected]

Latino Community Roundtable (LCR) Post Office Box 4203 Modesto, CA 95350-4203 [email protected] (209) 303-2664

Noe Paramo Central Valley Partnership for Citizenship P.O. Box 684 Modesto, CA 95353 209-499-6750 [email protected]

Latino Business Association (LBA) Sergio Zarate 1110 Tully Rd Suite A Modesto, CA 95350-4996

Hispanic Leadership Council Of Stanislaus County David Duran PO Box 4025

Public Engagement Plan

Modesto, CA 95352-4025

Elizabeth Price Stanislaus Senior Foundation 2345 Scenic Drive, No. 100 Modesto, CA 95355 209-848-2635 [email protected]

Central Valley Opportunity Center 6838 Bridget Court Winton, CA 95388 209-357-0062

Advancing Vibrant Communities 3430 Tully Road, Suite 20-239 Modesto, CA 95350 209-544-9571

Area Agency on Aging

Stanislaus County Health Services Agency

Collateral Materials

The Engagement Plan calls for the development of a number of collateral materials to be used before, during and after our workshops. These include the following:

n Development of a 'Frequently Asked Questions' handouts;

n Development of Posters promoting upcoming workshops. We will produce 25 posters prior to each workshop and provide in an electronic formats to all members of the stakeholder group to allow them to supplement this effort if they wish;

Public Engagement Plan

n Development of PowerPoint presentations for use at Community Presentations, each of the Public Workshops and Board Meetings; and

n Development of handouts promoting workshops and program participation for use at farmer’s markets and other community events. We will provide electronic copies for use by stakeholders in each City and the County.

Evaluation The project team will provide a monthly report to StanCOG and the SCS Steering committee detailing accomplishments and milestones reached. Our report will evaluate the success of the program based on the following criteria:

n Website visits/sessions

n Number of residents reached via social/electronic media

n Media stories regarding the Valley Vision Stanislaus development process

n Attendance at meetings and workshops

n Comments/emails received from the public

n Community presentations

Public Engagement Plan

Project Schedule

Please see attached calendar for October 2012-April 2013.

Public Engagement Plan

WORKSHOP RESULTS The following tables present the Public Workshop and Modesto High School outreach results.

Public Workshops

2014 Valley Vision Stanislaus Plan Goals Economic and Sustainable Please rank these goals in order of Mobility and Environmental Safety and System Social Equity Community Development IMPORTANCE to you Accessibility Quality Health Preservation Vitality Pattern

Patterson Workshop 39 66 63 58 74 108 60 Oakdale 72 35 108 48 59 94 38 Ceres 52 31 43 44 60 68 42 TOTAL 163 132 214 150 193 270 140 RANKING 4TH 7TH 2ND 5TH 3RD 1ST 6TH

Please note results were weighted. A first selection received 10 points, and 9 points were received for second, 8 points for third and 6 points for fourth, 4 points for fifth, 2 points for sixth and 0 points for seventh

2014 Valley Vision Stanislaus Plan Scenarios

Please rank the scenarios in terms of your OVERALL PREFERENCE

Patterson Workshop 39 71 94 79 Oakdale 42 101 114 54 Ceres 7 59 53 59 TOTAL 88 231 261 192 RANKING 4TH 2ND 1ST 3RD Please note results were weighted. A first selection received 10 points, 6 points for second, 3 points for third and 0 points for fourth

2014 Valley Vision Stanislaus Plan Scenarios Please rank the scenarios in order of your preference relating to MOBILITY and ACCESSIBILITY Patterson Workshop 44 88 91 88 Oakdale 64 81 111 59 Ceres 12 66 76 66 TOTAL 120 235 278 213 RANKING 4TH 2ND 1ST 3RD Please note results were weighted. A first selection received 10 points, 6 points for second, 3 points for third and 0 points for fourth 2014 Valley Vision Stanislaus Plan Scenarios

Please rank the scenarios in order of your preference relating to SOCIAL EQUITY

Patterson Workshop 56 68 102 81 Oakdale 62 108 98 43 Cere 14 49 56 59 TOTAL 132 225 256 183 RANKING 4TH 2ND 1ST 3RD Please note results were weighted. A first selection received 10 points, 6 points for second, 3 points for third and 0 points for fourth

2014 Valley Vision Stanislaus Plan Scenarios Please rank the scenarios in order of your preference relating to ECONOMIC and COMMUNITY VITALITY Patterson Workshop 49 79 98 78 Oakdale 43 99 113 60 Ceres 13 46 56 51 TOTAL 105 224 267 189 RANKING 4TH 2ND 1ST 3RD Please note results were weighted. A first selection received 10 points, 6 points for second, 3 points for third and 0 points for fourth

2014 Valley Vision Stanislaus Plan Scenarios Please rank these scenarios in order of your preference relating to SUSTAINABLE DEVELOPMENT PATTERN Patterson Workshop 53 88 104 70 Oakdale 64 92 129 26 Ceres 14 56 43 65 TOTAL 131 236 276 161 RANKING 4TH 2ND 1ST 3RD Please note results were weighted. A first selection received 10 points, 6 points for second, 3 points for third and 0 points for fourth 2014 Valley Vision Stanislaus Plan Scenarios Please rank the scenarios in order of your preference relating to ENVIRONMENTAL QUALITY Patterson Workshop 56 73 85 86 Oakdale 73 92 98 48 Ceres 0 53 46 75 TOTAL 129 218 229 209 RANKING 4TH 2ND 1ST 3RD Please note results were weighted. A first selection received 10 points, 6 points for second, 3 points for third and 0 points for fourth

2014 Valley Vision Stanislaus Plan Scenarios

Please rank the scenarios in order of your preference relating to SAFETY and HEALTH

Patterson Workshop 73 95 79 68 Oakdale 49 76 119 63 Ceres 4 58 43 62 TOTAL 126 229 241 193 RANKING 4TH 2ND 1ST 3RD Please note results were weighted. A first selection received 10 points, 6 points for second, 3 points for third and 0 points for fourth

2014 Valley Vision Stanislaus Plan Scenarios Please rank the scenarios in order of your preference relating to SYSTEM PRESERVATION Patterson Workshop 64 87 78 75 Oakdale 49 86 111 65 Ceres 25 56 63 55 TOTAL 138 229 252 195 RANKING 4TH 2ND 1ST 3RD Please note results were weighted. A first selection received 10 points, 6 points for second, 3 points for third and 0 points for fourth

Modesto High School Outreach

2014 Valley Vision Stanislaus Plan Goals Economic and Sustainable Please rank these goals in order of Mobility and Environmental Safety and System Social Equity Community Development IMPORTANCE to you. Accessibility Quality Health Preservation Vitality Pattern

MHS First Period 339 231 195 129 246 401 133 MHS Second Period 475 337 408 170 419 620 200 MHS Third Period 353 207 300 119 303 479 189 MHS Fourth Period 197 155 184 53 152 264 87 MHS Sixth Period 343 323 293 132 253 481 197 MHS Seventh Period 408 344 365 224 421 666 218 TOTAL 2115 1597 1745 827 1794 2911 1024 RANKING 2ND 5TH 4TH 7TH 3RD 1ST 6TH

2014 Valley Vision Stanislaus Plan Scenarios

Please rank the scenarios in terms of your OVERALL PREFERENCE

MHS First Period 174 326 353 216 MHS Second Period 117 566 557 543 MHS Third Period 140 389 434 377 MHS Fourth Period 110 283 243 137 MHS Sixth Period 191 423 378 367 MHS Seventh Period 211 499 516 560 TOTAL 943 2486 2481 2200 RANKING 4TH 1ST 2ND 3RD Please note results were weighted. A first selection received 10 points, 6 points for second, 3 points for third and 0 points for fourth

2014 Valley Vision Stanislaus Plan Scenarios Please rank the scenarios in order of your preference relating to MOBILITY and ACCESSIBILITY MHS First Period 217 344 326 246 MHS Second Period 298 596 499 402 MHS Third Period 187 387 402 364 MHS Fourth Period 145 203 212 171 MHS Sixth Period 175 442 376 344 MHS Seventh Period 221 541 498 515 TOTAL 1243 2513 2313 2042 RANKING 4TH 1ST 2ND 3RD Please note results were weighted. A first selection received 10 points, 6 points for second, 3 points for third and 0 points for fourth 2014 Valley Vision Stanislaus Plan Scenarios

Please rank the scenarios in order of your preference relating to SOCIAL EQUITY

MHS First Period 197 328 325 294 MHS Second Period 268 563 512 460 MHS Third Period 185 400 369 361 MHS Fourth Period 137 226 240 110 MHS Sixth Period 197 376 367 371 MHS Seventh Period 243 579 465 468 TOTAL 1227 2472 2278 2064 RANKING 4TH 1ST 2ND 3RD Please note results were weighted. A first selection received 10 points, 6 points for second, 3 points for third and 0 points for fourth

2014 Valley Vision Stanislaus Plan Scenarios Please rank the scenarios in order of your preference relating to ECONOMIC AND COMMUNITY VITALITY MHS First Period 199 346 315 252 MHS Second Period 238 534 546 440 MHS Third Period 162 418 407 357 MHS Fourth Period 143 211 207 163 MHS Sixth Period 138 402 369 378 MHS Seventh Period 183 561 473 581 TOTAL 1063 2472 2317 2171 RANKING 4TH 1ST 2ND 3RD Please note results were weighted. A first selection received 10 points, 6 points for second, 3 points for third and 0 points for fourth

2014 Valley Vision Stanislaus Plan Scenarios Please rank these scenarios in order of your preference relating to SUSTAINABLE DEVELOPMENT PATTERN

MHS First Period 234 298 323 236 MHS Second Period 339 526 525 338 MHS Third Period 271 324 417 311 MHS Fourth Period 154 243 232 116 MHS Sixth Period 286 396 362 268 MHS Seventh Period 305 509 506 456 TOTAL 1589 2296 2365 1725 RANKING 4TH 2ND 1ST 3RD Please note results were weighted. A first selection received 10 points, 6 points for second, 3 points for third and 0 points for fourth

2014 Valley Vision Stanislaus Plan Scenarios Please rank the scenarios in order of your preference relating to ENVIRONMENTAL QUALITY MHS First Period 241 278 317 255 MHS Second Period 242 441 511 473 MHS Third Period 183 385 385 391 MHS Fourth Period 162 247 216 131 MHS Sixth Period 223 377 333 348 MHS Seventh Period 257 484 453 523 TOTAL 1308 2212 2215 2121 RANKIING 4TH 2ND 1ST 3RD Please note results were weighted. A first selection received 10 points, 6 points for second, 3 points for third and 0 points for fourth 2014 Valley Vision Stanislaus Plan Scenarios

Please rank the scenarios in order of your preference relating to SAFETY and HEALTH

MHS First Period 121 338 346 318 MHS Second Period 203 482 483 511 MHS Third Period 153 409 381 386 MHS Fourth Period 133 227 209 168 MHS Sixth Period 130 362 359 423 MHS Seventh Period 211 445 490 586 TOTAL 951 2263 2268 2392 RANKING 4TH 3RD 2ND 1ST

2014 Valley Vision Stanislaus Plan Scenarios Please rank the scenarios in order of your preference relating to SYSTEM PRESERVATION MHS First Period 186 306 320 269 MHS Second Period 268 513 543 459 MHS Third Period 224 393 393 323 MHS Fourth Period 150 236 189 138 MHS Sixth Period 212 359 406 341 MHS Seventh Period 149 466 489 646 TOTAL 1189 2273 2340 2176 RANKING 4TH 2ND 1ST 3RD

Please note results were weighted. A first selection received 10 points, 6 points for second, 3 points for third and 0 points for fourth

ONLINE SURVEY RESULTS The following tables present the online survey results.

Please rank these goals in order of priority to you with #1 being the MOST important and #7 being the least important.

Mobility and Economic Social Environmental Sustainable System Safety and # Date Accessibility Vitality Equity Quality Development Preservation Health 1 08/26/2013 4 5 2 1 3 7 6 2 08/26/2013 2 7 1 4 5 6 3 3 08/25/2013 4 08/25/2013 1 2 3 7 5 4 6 5 08/25/2013 6 4 7 3 5 1 2 6 08/25/2013 2 1 6 3 4 7 5 7 08/22/2013 3 1 5 4 2 7 6 8 08/16/2013 1 3 7 5 4 2 6 9 08/16/2013 1 2 4 7 5 6 3

Please rank the four Valley Vision Please rank the four scenarios in terms scenarios in terms of your preference of your preference as they related to as they relate to Mobility and Social Equity. Accessibility. Historical New Moderate More Historical New Moderate More # Date Trend Trend Change Change Trend Trend Change Change 1 08/26/2013 4 2 3 1 2 08/26/2013 4 3 2 1 4 3 2 1 3 08/25/2013 4 08/25/2013 2 3 1 4 1 2 3 4 5 08/25/2013 3 4 2 1 3 4 2 1 6 08/25/2013 4 3 2 1 4 3 2 1 7 08/22/2013 4 3 2 1 4 2 1 3 8 08/16/2013 4 1 2 3 4 1 3 2 9 08/16/2013 2 1 3 4 2 3 1 4 Please rank these scenarios in terms of Please rank the four scenarios in terms your preference as they relate to of your preference as they related to Economic Vitality. Sustainable Development Pattern.

Please rank these scenarios in terms of Please rank the four scenarios in terms of your preference in terms of your preference as they relate to Safety Environmental Quality. and Health.

Historical New Moderate More Historical New Moderate More # Date Trend Trend Change Change Trend Trend Change Change 1 08/26/2013 4 2 3 1 2 08/26/2013 4 3 2 1 4 3 2 1 3 08/25/2013 4 08/25/2013 1 2 3 4 1 2 3 4 5 08/25/2013 2 3 4 1 2 3 4 1 6 08/25/2013 4 3 2 1 4 3 2 1 7 08/22/2013 4 3 1 2 4 1 3 2 8 08/16/2013 4 1 2 3 4 1 2 3 9 08/16/2013 3 2 1 4 Please rank the four scenarios in terms of Now please rank the scenarios in terms of your preference as they relate to System your Overall Preference. Preservation.

Historical New Moderate More Historic New Moderate More # Date Trend Trend Change Change Trend Trend Change Change 1 08/26/2013 4 2 3 1 2 08/26/2013 4 3 2 1 4 3 2 1 3 08/25/2013 4 3 2 1 4 08/25/2013 1 2 3 4 1 2 3 4 5 08/25/2013 2 3 4 1 3 4 2 1 6 08/25/2013 3 4 2 1 4 3 2 1 7 08/22/2013 4 1 2 3 4 3 1 2 8 08/16/2013 4 1 2 3 4 1 2 3 9 08/16/2013 2 3 1 4

PUBLIC OUTREACH MATERIALS AND PRESENTATIONS The following pages contain example outreach materials and presentations given as part of the workshops, presentations, and other outreach efforts of the 2014 RTP/SCS that are representative of the comprehensive public outreach undertaken by StanCOG.

EXAMPLE OUTREACH MATERIALS Sample presentations from the outreach process are contained below.

Valley Vision Stanislaus August Presentation & Workshop Schedule

Monday, August 12th Tuesday, August 20nd Riverbank Council Presentation Oakdale Workshop 6:00 PM 6:30 – 8:30 PM 6707 Third St. Riverbank, CA Gene Bianchi Community Center 110 South Second Avenue Tuesday, August 13th Oakdale, CA Newman City Council Presentation 7:00 PM 938 Fresno Street, Newman, CA Monday, August 26th Ceres Council Presentation Wednesday, August 14th 6:00 PM Patterson Workshop 2720 Second Street,, Ceres, CA 6:30-8:30 PM 1 Plaza Monday, August 26th Patterson, CA Hughson Council Presentation 7:00 PM Thursday, August 15th 7018 Pine Street, Hughson , CA Waterford City Council Study Session 5:30 PM Tuesday, August 27th 312 E Street, Waterford, CA Ceres Workshop 6:30-830PM Thursday, August 15th 2720 Second Street, Community Room Turlock Planning Commission Ceres, CA Presentation 7:00 PM Wednesday, August 28th 156 S. Broadway, in the Yosemite Modesto Planning Commission Community Room, Turlock, CA Presentation 6:30 PM City-County Chambers 1010 10th Street, Modesto, CA

Scenario Ranking Card

Goals Mobility and Accessibility Economic Vitality Social Equity Environmental Quality Sustainable Development System Preservation Safety and Health

Please rank each of the Valley Visions GOALS in terms of importance to YOU with 1 being the MOST important and 7 being the LEAST important. Use each number ONLY one time.

Scenarios

Mobility and Accessibility Economic Vitality Social Equity Environmental Quality Sustainable Development System Preservation Safety and Health Overall Preferance

Please rank each of the Valley Vision Scenarios with 1 being the MOST preferable and 4 being the LEAST preferable, in terms of how you believe each one contributes to the Goals, and then share your overall preferance for a scenario. Circle ONE UNIQUE number for each scenario under each goal ranking them 1 through 4. 1 Historical Trend

Key Concepts OAKDALE Development Patterns

• Growth occurs adjacent to existing RIVERBANK communities • Limited infill development • New development expands existing community boundaries MODESTO

Development occurs as it has in the past.

WATERFORD

HUGHSON CERES Complementary Uses • Suburban, auto-oriented development • Limited housing types • Services and employment separated from housing TURLOCK

Development occurs as it has in the past. PATTERSON

Development Density • New lower-density, large-lot single- family housing Legend • Limited multifamily housing New Housing • Development occurs at the lower end of allowed general plan densities New Job Centers

Development occurs as it has in the past. New Mixed-Use Areas NEWMAN Existing Development

1% Aviation Transit / Transportation Corridors Transportation Investment 4% Bike/Ped • Limited alternative transportation 77% Roadway 18% Transit options • Continued expansion of roadways

Roadway Funding Breakdown

84% New Capacity 9% Maintenance & Rehab 6% Operational Improvements 1% Complete Streets 2 New Trend

Key Concepts OAKDALE Development Patterns

• Growth occurs adjacent to existing RIVERBANK communities or as infill

MODESTO

Development occurs as envisioned by locally-adopted plans.

WATERFORD

HUGHSON CERES Complementary Uses • Mix of suburban and compact development • Improved housing-type options • Some neighborhoods near services and employment TURLOCK

Development occurs as envisioned by locally-adopted plans. PATTERSON

Development Density • Mix of new lower-density, large lot single-family housing and smaller lot Legend single-family housing • Limited multifamily development New Housing • Development occurs at targeted New Job Centers general plan densities Development occurs as envisioned by locally-adopted plans. New Mixed-Use Areas NEWMAN Existing Development

Transit / Transportation Corridors Transportation Investment 1% Aviation • Increased availability of alternative 66% Roadway 28% Transit 5% Bike/Ped modes of travel

Roadway Funding Breakdown

81% New Capacity 10% Maintenance & Rehab 8% Operational Improvements 2% Complete Streets 3 Moderate Change

Key Concepts OAKDALE Development Patterns

• Infill within downtowns and mixed-use RIVERBANK neighborhoods • Limited expansion of existing community boundaries • Greater emphasis on growth in MODESTO downtowns and mixed-use centers The pictures from left to right represent an increasing scale of density/intensity. Images on the right are likely only to occur in urban areas like Modesto. WATERFORD

HUGHSON CERES Complementary Uses • Compact development within mixed- use centers, and in new traditional neighborhoods • Greater mix of housing-type options • Services, employment, and housing in TURLOCK close proximity The pictures from left to right represent an increasing scale of density/intensity. Images on the right are likely only to occur in urban areas like Modesto. PATTERSON

Development Density • Greater percentage of new multifamily, mixed-use housing, and duplex/ Legend townhomes within and near downtowns and centers New Housing • Mix of smaller lot single-family and multifamily housing in new New Job Centers neighborhoods The pictures from left to right represent an increasing scale of density/intensity. Images on the right New Mixed-Use Areas • Limited lower-density, large-lot single- are likely only to occur in urban areas like Modesto. NEWMAN family development Existing Development • Development occurs at the upper end of allowed general plan densities Transportation Investment 1% Aviation 61% Roadway 33% Transit 5% Bike/Ped/ Transit / Transportation Corridors • Increased availability of alternative modes of travel

Roadway Funding Breakdown

74% New Capacity 11% Maintenance & Rehab 9% Operational Improvements 7% Complete Streets 4 More Change

Key Concepts OAKDALE Development Patterns

• Very limited expansion of existing RIVERBANK community boundaries • Infill within downtowns and mixed neighborhoods MODESTO

The pictures from left to right represent an increasing scale of density/intensity. Images on the right are likely only to occur in urban areas like Modesto. WATERFORD

HUGHSON CERES Complementary Uses • Compact development in downtowns and in new traditional neighborhoods • Greater mix of housing options • Services, employment and housing in close proximity TURLOCK

The pictures from left to right represent an increasing scale of density/intensity. Images on the right are likely only to occur in urban areas like Modesto. PATTERSON

Development Density • Greater percentage of multifamily, mixed-use housing, and duplex/ Legend townhomes as new housing stock. • Mix of smaller lot single-family New Housing and multifamily housing in new neighborhoods New Job Centers

• Limited lower-density, large-lot single- The pictures from left to right represent an increasing scale of density/intensity. Images on the right New Mixed-Use Areas family development are likely only to occur in urban areas like Modesto. NEWMAN • Development occurs at the upper end Existing Development of allowed general plan densities

Transportation Investment 1% Aviation Transit / Transportation Corridors 56% Roadway 38% Transit 5% Bike/Ped • Increased availability of alternative modes of travel

Roadway Funding Breakdown

73% New Capacity 12% Maintenance & Rehab 8% Operational Improvements 7% Complete Streets Regional Housing Needs Assessment (RHNA) Fact Sheet The Stanislaus Council of Governments (StanCOG), in consultation with the California Department of Housing and Community Development (HCD), 2013 Household is required by State law to periodically prepare a Regional Housing Needs Income Limits for a Assessment (RHNA) for the Stanislaus County region. The RHNA process has Family of Four two main components: Very Low Income • RHNA Determination – A regionwide housing need determination 0-50% AMI ($29,450) across four income categories: very low-, low-, moderate-, and above Low Income moderate-income; and 50-80% AMI ($47,150) • RHNA Allocation – StanCOG’s plan to allocate the RHNA Determination Moderate Income to the local jurisdictions within the region across the four income 80-120% AMI ($67,900) categories. Above Moderate Income 120+% AMI The RHNA process for this housing element cycle is longer than past RHNA periods, covering 9.75-years (January 1, 2014 - September 30, 2023). The RHNA process is being conducted in conjunction with the development of AMI = Area Median Income the Regional Transportation Plan (RTP) and its Sustainable Communities AMI for a family of four in 2013 Strategy (SCS) in accordance with Senate Bill 375 (Steinberg). These three is $56,600 documents combined are referred to as Valley Vision Stanislaus. Source: US Department of Housing and Urban Development, FY 2013 Income RHNA Objectives Limits The goal of RHNA, as required by state law, is to increase the housing supply and mix of housing types in all cities and counties within the region. New housing should increase options in income categories not already well-represented in that jurisdiction. In addition, the housing should minimize harm to natural and agricultural resources and must be located in a way that promotes improved interregional relationships between jobs and housing.

RHNA Determination HCD will ultimately issue an overall regionwide housing need called the RHNA Determination. The RHNA Determination will be based on population projections developed by the state and informed by StanCOG’s projections, both of which are formed on assumptions regarding number of persons per household, vacancy rates, demolitions, and various other factors. HCD is expected to issue the Final RHNA Determination in September 2013.

RHNA Methodology and Allocation Once the Determination has been received, StanCOG will prepare a RHNA Methodology and Allocation (Plan) that will be adopted by the StanCOG Policy Board. StanCOG is working collaboratively with the established Steering Committee--comprised of representatives from the local agencies and others--to develop the RHNA Plan, which will distribute housing to the 10 local jurisdictions in the region.

RHNA/SCS Consistency SB 375 requires that StanCOG show how the region will meet its greenhouse gas (GHG) reduction targets set by the California Air Resources Board (CARB) through the coordination of land use and transportation planning. SB 375 states that the RHNA and the development pattern of the SCS be consistent. To establish consistency between these two documents, each jurisdiction’s share of the RHNA will be consistent with the distribution of new housing growth planned for in the SCS. Valley Vision Stanislaus Upcoming Events

August Patterson Community Workshop Ceres Community Workshop Wednesday, August 14th 6:30-830PM 6:30-8:30 PM Tuesday, August 27th City Council Chambers 2701 Fourth Street, Community Room 1 Plaza Ceres, CA Patterson, CA Ceres Council Presentation Waterford City Council Study Session Monday, August 26th Thursday, August 15th 5:30 PM 5:30 PM 2701 Fourth Street 101 E Street Ceres, CA Waterford, CA Hughson Council Presentation Turlock Planning Commission Presentation Monday, August 26th Thursday, August 15th 7:00 PM 7:00 PM 7018 Pine Street 156 S. Broadway, Yosemite Community Room Hughson , CA Turlock, CA Modesto Planning Commission Presentation Oakdale Community Workshop Wednesday, August 28th Tuesday, August 20th 6:00 PM 6:30 – 8:30 PM City-County Chambers Gene Bianchi Community Center 1010 10th Street 110 South Second Avenue Modesto, CA Oakdale, CA

9 Valley Vision Stanislaus Workshop Our Schedule

AUGUST 2013 NOW! StanCOG will hold three workshops and five city presentations (see back page) to present the four scenarios Help Shape Our Region’s Future! and get your feedback on a preferred scenario. Valley Vision Stanislaus is a long-range planning process that will link future land use with a framework for investment in roads, freeways, public transit, and bicycle and pedestrian infrastructure. The Stanislaus County SEPTEMBER 2013 region is projected to add 722,000 people, 223,000 jobs, and 237,000 new The Policy Board will select a housing units by 2035. StanCOG is seeking your input on how you think our preferred scenario. region should grow in the future.

Sustainable DevelopmentThe Scenarios Pattern NOVEMBER 2013 TO JANUARY 2014 1 2 3 4 The Valley Vision Stanislaus documents will be released Historical New Trend Moderate More Change and available for comment. Trend Change Acres of land At this stage in the process, StanCOG has prepared four growth scenarios that accommodate projected growth. Pages 2-3 include maps that show MARCH 2014 END! consumed per 1,000 potential future development patterns for each scenario through 2035 StanCOG will hold a public people so you can compare diff erent types of growth. Each scenario includes hearing and the Policy Board complementary77 transportation63 investments 58 that shows how people51 will will adopt the Valley Vision move through the region. Stanislaus plan. Percentage of new 5%• Scenario housing 1 presents4% continuedhousing growth6% similar housing to past development9% housing development that will patterns. Who is StanCOG? 3% jobs 2% jobs 4% jobs 8% jobs be “infill” • Scenario 2 shows growth and development that conforms to the StanCOG is the Metropolitan general plans of the county and cities. Planning Organization (MPO) • Scenario 3 presents a growth pattern with a greater emphasis13.2 on for the Stanislaus Region as Overall residential 10.0 11.4 designated by the Federal mixed-use and infill development.7.8 density • Scenario 4 takes the mixed-use emphasis of Scenario 3 even further government, and the Regional Housing units per net residential by locating more growth within cities. Transportation Planning Agency acre (RTPA) as designated by the State 16,000 of California. It is responsible for Total acres of land How13,000 Do I Select a Scenario?12,000 developing and updating a variety 11,000 of transportation plans and for consumed by To help you select your preferred scenario, StanCOG has prepared allocating Federal and State funds development comparisons between the scenarios based on various transportation and to implement them. StanCOG is land-use performance measures. These measures are organized around directed by a board of Mayors, seven goals described on page 4. The performance measures are provided Cty Council Members and County on pages 5-7. Supervisors who work together to address regional issues. Sustainable DevelopmentSelect your preferred scenario Pattern at: www.valleyvisionstanislaus.com 1 Land Use Patterns 1 Historical Trend

Development Patterns • Growth occurs adjacent to existing communities Complementary Uses • Suburban, auto-oriented development • Services and employment separated from housing Development Density • New low-density housing • Development occurs at lower end of allowed general plan densities Transit/Transportation Corridors • Limited alternative transportation options • Continued expansion of roadways

2 New Trend

Development Patterns • Growth occurs adjacent to existing communities or as infill Complementary Uses • Mix of suburban and compact development • Improved housing-type options Development Density • Mix of large lot single-family housing and smaller lot single-family housing • Development occurs at targeted general plan densities Transit/Transportation Corridors • Increased availability of alternative modes of travel 2 3 Moderate Change

Development Patterns • Infill within downtowns and mixed-use neighborhoods Complementary Uses • Compact development within mixed- use centers, and in new traditional neighborhoods Development Density • New multi-family, mixed-use housing with a mix of smaller lot housing • Development occurs at the upper end of allowed general plan densities Transit/Transportation Corridors • Increased availability of alternative modes of travel

4 More Change

Development Patterns • Very limited expansion of existing community boundaries • Infill within downtowns and mixed neighborhoods Complementary Uses • Compact development in downtowns and in new traditional neighborhoods Development Density • Greater percentage of multifamily, mixed-use housing, and duplex/ townhomes as new housing stock. Transit/Transportation Corridors • Increased availability of alternative modes of travel 3 Valley Vision Stanislaus Goals These goals were craft ed by the Valley Vision Stanislaus Steering Committee to guide development and comparison of the scenarios and to assist in selecting a preferred scenario and set of transportation improvements. Economic & Community Vitality Foster job creation and business attraction, retention and expansion by improving quality of life through new and revitalized communities

Social Equity Promote and provide equitable opportunities to access transportation services for all populations and ensure all populations share in the benefits of transportation improvements and provide a range transportation and housing choices Mobility & Accessibility Improve the ability of people and goods to move between desired locations; and provide a variety of transportation choices

Health & Safety Operate and maintain the transportation system to ensure public safety and security; and improve the health of residents by improving air quality and providing more transportation options System Preservation Maintain the transportation system is a state of good repair, and protect the region’stransportation investment by maximizing use of existing facilities

Environmental Quality Consider the environmental impacts when making transportation investments, and minimize direct and indirect impacts on clean air and natural resources

Sustainable Development Pattern Provide a mix of land uses and compact development patterns; and direct development towards existing infrastructure, which will preserve agricultural land, open space and natural resources

4 5 6 7 Valley Vision Stanislaus About

What is Valley Vision Stanislaus? Valley Vision Stanislaus is a regional planning effort of StanCOG, Stanislaus County, and the Cities of Ceres, Hughson, Modesto, Newman, Oakdale, Patterson, Riverbank, Turlock, and Waterford. It is intended to improve the quality of life in our communities by expanding transportation, housing, and employment. Valley Vision Stanislaus is taking a big-picture look at how our communities can grow over time in a way that uses resources efficiently, protects existing communities, conserves farmland and open space, and supports our local economy. StanCOG, who is responsible for setting the transportation policy and priorities for the region, will use the results of Valley Vision Stanislaus to prepare the Regional Transportation Plan (RTP). Why are we doing this? The Federal government requires that MPOs such as StanCOG develop RTPs every four years to reflect current population, employment, and travel projections, as we as changes in local plans and regional transportation priorities. The State of California requires RTPs to coordinate transportation planning with regional housing and land use policies in order to reduce greenhouse gas emissions. Without an adopted RTP, the region would not be eligible for Federal and State funding for major transportation improvements.

Valley Vision Stanislaus is also an opportunity to think about how we want our region to change and evolve over the next several years to meet our needs and reflect our values. Planning in advance of growth can result in better neighborhoods, more housing and transportation choices, and a higher quality of life for residents. How can you get involved? Public participation is essential to the success of Valley Vision Stanislaus, and we hope you will be involved. We encourage you to attend one of the upcoming meetings and workshops taking place in communities throughout Stanislaus County. You can find all of the details on upcoming meetings and workshops on the project website: www.valleyvisionstanislaus.com. You can also use the website to provide feedback on the scenarios and keep up-to-date on the Valley Vision Stanislaus process.

8 Valley Vision Stanislaus Talleres Públicos Nuestro calendario

AGOSTO DE 2013 StanCOG organizará tres talleres públicos y siete presentaciones en ciudades (consultar la última página) a fin de presentar los ¡Ayude a darle forma al futuro de nuestra región! cuatro escenarios y recibir sus comentarios sobre un escenario Valley Vision Stanislaus es un proceso de planeamiento a largo plazo que preferido. vinculará el futuro uso de la tierra con un marco para las inversiones en carreteras, autopistas sin peaje, transporte público e infraestructura para ciclistas y peatones. Se prevé que la región del Condado de Stanislaus SEPTIEMBRE DE 2013 sumará 722,000 personas, 223,000 puestos de trabajo y 237,000 unidades El Consejo de Políticas identifi- de vivienda nuevas para el año 2035. StanCOG desea conocer su opinión cará un escenario preferido. sobre cómo considera que debería crecer nuestra región en el futuro. Sustainable DevelopmentLos Escenarios Pattern NOVIEMBRE DE 2013 A ENERO DE 2014 Los documentos de Valley Vi- 1 2 3 4 sion Stanislaus se publicarán Tendencia Tendencia Cambio Cambio y estarán disponibles para Histórica Nueva Moderado Significante comentarios. Acres of land En esta etapa del proceso, StanCOG ha preparado cuatro escenarios de MARZO DE 2014 crecimiento que se adaptan al crecimiento previsto. En las páginas 2 y StanCOG celebrará una sesión consumed per 1,000 3 se incluyen esquemas que muestran los posibles futuros patrones de pública y el Consejo de Políticas people desarrollo para cada escenario hasta el año 2035, de modo que pueda adoptará el plan Valley Vision comparar77 diferentes tipos63 de crecimiento. 58 Cada escenario incluye51 Stanislaus. inversiones en transporte complementarias que muestran cómo se Percentage of new transportarán5% housing las personas4% housing por la región.6% housing 9% housing development that will • El Escenario 1 presenta un crecimiento constante similar a los ¿Quién es StanCOG? be “infill” 3%patrones jobs de desarrollo2% jobs del pasado. 4% jobs 8% jobs StanCOG es la Organización de • El Escenario 2 muestra un crecimiento y desarrollo que se ajustan a Planeamiento Metropolitano los planes generales del condado y las ciudades. (MPO) de la Región de Stanislaus, 13.2 designada por el gobierno federal, Overall residential • El Escenario 3 presenta un patrón de crecimiento con mayor énfasis 10.0 11.4 y la Agencia de Planeamiento density en los proyectos de urbanización7.8 de usos múltiples y de “relleno” de Transporte Regional (RTPA), Housing units per net residential (construcción en espacios vacíos en áreas urbanas ya desarrolladas). designada por el Estado de acre El Escenario 4 aumenta el énfasis puesto en los usos múltiples del California. Es responsable de Escenario 3 al ubicar16,000 más crecimiento dentro de las ciudades. desarrollar y actualizar diversos Total acres of land 13,000 12,000 planes de transporte y de asignar ¿Cómo Selecciono un Escenario? 11,000 los fondos federales y estatales para consumed by implementarlos. StanCOG reúne development Para facilitarle la elección de su escenario preferido, StanCOG ha a los alcaldes, los miembros del comparado los escenarios en base a diferentes medidas de desempeño del ayuntamiento y los supervisores del transporte y del uso de la tierra. Estas medidas se organizan en función de condado a fin de que aborden los siete objetivos que se describen en la página 4. Las medidas de desempeño problemas regionales en un entorno que promueva la participación pueden encontrarse en las páginas 5 a 7. Sustainable Development Pattern del público en el proceso de Seleccione su escenario preferido en: www.valleyvisionstanislaus.com planeamiento. 1 Patrones para Uso de Terrenos 1 Tendencia Histórica

Patrones de Desarrollo • El crecimiento se registra en las zonas adyacentes a las comunidades existentes. Usos Complementarios • Desarrollo suburbano, orientado a los vehículos. • Los servicios y el empleo están separados de las viviendas. Densidad del Desarrollo • Nuevas viviendas de baja densidad. • El desarrollo se registra en el extremo inferior de las densidades permitidas del plan general. Corredores de Transporte/Transporte Público • Opciones de transporte alternativo limitadas. • Expansión constante de carretera.

2 Tendencia Nueva

Patrones de Desarrollo • El crecimiento se registra en las zonas adyacentes a las comunidades existentes o surge de la construcción en espacios vacíos en áreas urbanas ya desarrolladas. Usos Complementarios • Combinación de desarrollo suburbano y compacto. • Mejores opciones de tipos de viviendas. Densidad del Desarrollo • Combinación de viviendas unifamiliares en terrenos grandes y viviendas unifamiliares en terrenos más pequeños. • El desarrollo se registra según las densidades previstas en el plan general. Corredores de Transporte/Transporte Público • Mayor disponibilidad de medios de transporte 2 alternativos. 3 Cambio Moderado

Patrones de Desarrollo • Construcción en espacios vacíos en zonas urbanas y vecindarios de usos múltiples. Usos Complementarios • Desarrollo compacto en los centros de usos múltiples y en los nuevos vecindarios tradicionales. Densidad del Desarrollo • Nuevas viviendas multifamiliares de usos múltiples con una combinación de viviendas en terrenos más pequeños. • El desarrollo se registra en el extremo superior de las densidades permitidas del plan general. Corredores de Transporte/Transporte Público • Mayor disponibilidad de medios de transporte alternativos. 4 Cambio Significante

Patrones de Desarrollo • Expansión muy limitada de los límites de las comunidades existentes. • Construcción en espacios vacíos en zonas urbanas y vecindarios mixtos. Usos Complementarios • Desarrollo compacto en las zonas urbanas y en los nuevos vecindarios tradicionales. Densidad del Desarrollo • Mayor porcentaje de viviendas multifamiliares de usos múltiples y dúplex/casa de ayuntamiento como nuevas viviendas. Corredores de Transporte/Transporte Público • Mayor disponibilidad de medios de transporte alternativos.

3 Objetivos del Valley Vision Stanislaus El Comité Directivo de Valley Vision Stanislaus redactó estos objetivos a fin de orientar el desarrollo y la comparación de los escenarios.

Vitalidad económica y de la comunidad Promover la creación de empleos y la atracción, la conservación y la expansión de negocios al mejorar la calidad de vida a través de comunidades nuevas y revitalizadas. Equidad social Promover y brindar las mismas oportunidades de acceso a los servicios de transporte a todos los habitantes, y garantizar que todos los habitantes compartan los beneficios de las mejoras en transporte, además de brindar diversas opciones de transporte y vivienda. Movilidad y accesibilidad Mejorar el traslado de personas y bienes a los destinos deseados, y brindar diversas opciones de transporte.

Salud y seguridad Operar y mantener el sistema de transporte de modo de asegurar la seguridad pública, y mejorar la salud de los residentes mejorando la calidad del aire y brindando más opciones de transporte. Conservación del sistema Conservar el sistema de transporte en buen estado, y proteger la inversión en transporte de la región al maximizar el uso de las infraestructuras existentes.

Calidad del medio ambiente Tener en cuenta los impactos ambientales al invertir en transporte, y minimizar los impactos directos e indirectos en el aire puro y los recursos naturales.

Patrón de desarrollo sostenible Proporcionar una combinación de usos de la tierra y patrones de desarrollo compacto, y orientar el desarrollo hacia la infraestructura existente, lo que ayudará a conservar las tierras agrícolas, los espacios abiertos y los recursos naturales. 4 5 6 7 Acerca de Valley Vision Stanislaus

¿Qué es Valley Vision Stanislaus? Valley Vision Stanislaus es un esfuerzo de planeamiento regional de StanCOG, el Condado de Stanislaus y las ciudades de Ceres, Hughson, Modesto, Newman, Oakdale, Patterson, Riverbank, Turlock y Waterford. Su objetivo es mejorar la calidad de vida de nuestras comunidades ampliando el transporte, las viviendas y los puestos de trabajo. Valley Vision Stanislaus evalúa, desde una perspectiva global, cómo pueden crecer nuestras comunidades a lo largo del tiempo mediante el uso eficiente de los recursos, la protección de las comunidades existentes, la conservación de las tierras de cultivo y los espacios abiertos, y el apoyo a la economía local. StanCOG es responsable de establecer la política y las prioridades en materia de transporte para la región. ¿Por qué se realiza? El gobierno federal exige a las Organizaciones de Planeamiento Metropolitano (MPO), como StanCOG, el desarrollo de Planes Regionales de Transporte (RTP) cada cuatro años con el fin de reflejar las proyecciones actuales en materia de población, empleo y transporte, así como los cambios en los planes locales y las prioridades regionales en cuanto al transporte. El Estado de California requiere RTP para coordinar el planeamiento del transporte con las políticas regionales sobre viviendas y uso de la tierra a fin de reducir la emisión de gases de efecto invernadero. Si no adopta un RTP, la región no cumplirá los requisitos para recibir fondos federales y estatales para mejoras significativas en transporte.

Valley Vision Stanislaus también brinda la oportunidad de reflexionar sobre cómo nos gustaría que nuestra región cambie y se desarrolle en los próximos años de forma que satisfaga nuestras necesidades y refleje nuestros valores. Planificar el crecimiento de manera anticipada permite mejorar los vecindarios, ampliar las alternativas de transporte y vivienda y mejorar la calidad de vida de sus habitantes. ¿Cómo participar? La participación pública es fundamental para el éxito de Valley Vision Stanislaus; por ello, invitamos a todos a participar. Le recomendamos que asista a una de las próximas reuniones y talleres públicos que se llevarán a cabo en diferentes comunidades del Condado de Stanislaus. Toda la información sobre las próximas reuniones y talleres públicos puede consultarse en el sitio en Internet del proyecto: www.valleyvisionstanislaus.com o el sitio en Internet de StanCOG: www.stancog.org. También puede utilizar el sitio en Internet para expresar sus comentarios sobre los escenarios y enterarse de las novedades del proceso Valley Vision Stanislaus. 8

EXAMPLE PRESENTATIONS Sample presentations from the outreach process are contained below. City of Oakdale Valley Vision Stanislaus Scenarios Workshop

August 20, 2013

Overview of Tonight’s Presentation

. Recap of Valley Vision Stanislaus Planning Effort

. Report on Phase One Public Outreach Effort

. Overview of the Four Proposed Scenarios

. Ranking Exercise – Scenario Comparison

. Next Steps

1 Valley Vision Stanislaus  Identifies transportation planning investments to 2040

 Reflects the shared vision of all of the Cities and the County

 Uses Fiscal Constraint

 Preserves and emphasizes efficient use of our existing transportation system

 Provides a prioritized list of projects

 Achieves the region’s established air quality goals

Links Transportation and Land Use Planning

. Coordinates land use plans, housing plans for residents of all incomes, and transportation investment plans to reduce greenhouse gas emissions

. Other benefits include: reducing congestion, improving air quality, and providing more housing, jobs, and transportation choices

. Does NOT supersede local land use decisions

. Required by State law (SB375)

2 Phase One Public Outreach Recap

Outreach Efforts

3 Outreach Efforts

• Developed a Project Website with an average of 1,000 visits monthly • 22 email blasts to a total of 20,000+ addresses. • Vision Survey – 323 completed • Workshop-Based Survey – 160 Completed • Media Relations – 1.8 million impressions • 20+ presentations and workshops countywide • Coordination with local jurisdictions

Presentations & Workshops

City of Patterson City Council Workshop in Modesto City of Turlock City Council Hispanic Leadership Council City of Ceres City Council Turlock Exchange City of Modesto City Council Continuum of Care/Stanislaus City of Riverbank City Council Housing Authority City of Hughson City Council El Concilio City of Newman City Council Stanislaus County Farm Bureau City of Oakdale Presentation STOAAC Council on Aging County of Stanislaus Modesto Rotary City of Waterford

4 What We’ve Heard

. Maintain existing roadways and explore the development of new roadways to relieve congestion

. Conserve agricultural lands and reduce congestion

. Future growth patterns should be slightly more compact or more compact and concentrated in existing cities

. The region’s biggest challenge is the economy

Key Concerns

. Project prioritization

. Potential lack of funding for projects

. Ability for the Plan to adequately reduce congestion and improve air quality

. The Plan’s affect on local economic factors

. Loss of local control

. Low income housing being forced onto local jurisdictions

. Infringement on personal property rights

5 Development of the Valley Vision Scenarios

What is a Scenario?

. Each scenario is based on a land use development theme complimented by transportation improvement investments

. Based on general plans and other adopted planning documents from local jurisdictions

. Developed in coordination with each local agency

. Guided by public outreach input

6 Development of the Scenarios

. Each scenario was compared relative to the seven adopted goals of the Valley Vision Stanislaus Plan:

. Mobility & Accessibility . Social Equity . Economic and Community Vitality . Sustainable Development Pattern . Environmental Quality . Safety & Health . System Preservation

The Four Scenarios

7 Learn More About the Scenarios

. Please use the next 45 minutes to learn more about how each scenario could affect future transportation needs in the County . Visit each of our stations to see how they compare based on . Social Equity; Economic and Community Vitality . Sustainable Development and Environmental Quality . Mobility and Accessibility; System Preservation; Safety and Health

8 What are Your Scenario Preferences?

Learn More About the Scenarios

. Have another concern or question? Visit our Comment Board! . We will then bring everyone back to talk about your scenario preferences.

9 Rank these in the order you like the MOST!

1. City Council Meetings 2. Public Workshops 3. Dental Appointments 4. Vacation 0 0 0 0

1 2 3 4

Rank these goals in terms of importance to you.

1. Mobility & Accessibility 2. Social Equity 3. Economic and Community Vitality 4. Sustainable Development Pattern 5. Environmental Quality 6. Safety & Health 7. System Preservation

0 0 0 0 0 0 0

1 2 3 4 5 6 7

10 Rank the scenarios in order of YOUR preference relating to Mobility and Accessibility.

1. Historical Trend 30 2. New Trend 21 3. Moderate Change

4. More Change 12

Ability to move between 0 locations.

Transportation choices. 1 2 3 4

Rank the scenarios in order of YOUR preference relating to Social Equity: