David Edmondson Co-Founded HYLA Mobile, Formerly Erecyclingcorps, and Is the Company’S Chief Executive Officer, in Addition to Serving on the Board
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MEDIA KIT Table of Contents Company Overview 03 Executive Biographies 04 Fact Sheet 08 Company Milestones 09 Frequently Asked Questions 10 Industry Data Points 13 Digital Brand Elements 14 Company Overview The word hyla comes from the genus of tree frog found in Europe, Asia, Africa and across the Americas. As a universal symbol of ecological consciousness, the tree frog is a barometer of environmental change — when the tree frog’s habitat changes, so must the frog. Like our namesake, HYLA Mobile strives to be connected and informative in our own wireless ecosystem. HYLA Mobile, formerly eRecyclingCorps, is one of the world’s leading providers of products and services that capture, extend and optimize the life and value of used mobile devices. The company is transforming the wireless ecosystem by helping consumers realize and immediately take advantage of the residual value of used devices and providing a reliable and responsible way of collecting, processing and distributing used mobile phones. HYLA’s approach delivers economic, environmental and social benefits to the partners, consumers and communities it serves. HYLA was founded in 2009 when a group of people saw an opportunity to “do well by doing good.” The founders, who are leaders and entrepreneurs in the telecommunications and mass retail industries, noticed a growing issue in the mobile phone industry: e-waste. This waste, however, comes in many forms. Waste in the form of cell phones being thrown into drawers or, worse, in the trash where they ended up in landfills or in the form of economic assets that were not being utilized; and waste in the form of additional natural resources used to create even more mobile phones. At the same time, consumers were (and still are) clamoring for the latest and greatest mobile phones, creating even more used devices. All of which presented HYLA’s founders with a huge opportunity: to redirect millions of used mobile devices into the hands of people who could use them to enhance their lives. HYLA’s mission statement says it all: Our work will create economic opportunity for all who participate; help promote digital inclusion by accelerating emerging market access to advanced wireless technology; and protect the environment by reusing mobile phones and responsibly recycling cell phones that cannot be repaired. 3 Executive Biographies David Edmondson co-founded HYLA Mobile, formerly eRecyclingCorps, and is the company’s chief executive officer, in addition to serving on the board. David’s strategic vision and passion identified the need to make bold changes to the current wireless device life cycle model in order to address the growing problem of e-waste, which sparked the development of the company. David brings more than 25 years of experience in large-scale retail and mass merchandising to HYLA. He started his marketing and distribution career with ADVO (a direct mail marketing distribution company) in 1983. During his 11 years with the company, it grew from $50M in sales to $1.1B and went public. David left ADVO to become the vice president of marketing for RadioShack in 1994. During the next 11 years, RadioShack nearly doubled its revenue, DAVID EDMONDSON and David moved to the role of president and chief executive officer before chief executive officer leaving in February 2006. David then turned his sights toward entrepreneurial endeavors and founded EasySale, Inc. (a consumer services firm brokering internet based sales transactions) in March 2007. David earned his ThG in Theology from Pacific Coast Baptist Bible College and completed the Advanced Management Program at Harvard Business School. Biju Nair is the chief technology officer of HYLA Mobile. In this role, he leads the effort to expand and enhance the company’s technological vision, focusing on bringing new technology solutions and new business opportunities to the forefront. He is responsible for all aspects of the future technology roadmap to ensure the company’s short and long term goals are realized. Bringing more than 20 years’ experience to his role, Biju is a recognized entrepreneur and technology industry leader. Most recently, he served as the executive vice president and chief corporate strategy officer for Synchronoss, where he was responsible for leading the technology direction and strategic vision of the company, as well as investor relations. Prior to joining Synchronoss, Biju was the chairman and chief executive officer of Sapience BIJU NAIR Knowledge Systems, Inc., a venture-backed wireless software company that chief technology officer was acquired by Synchronoss Technologies in 2011. Previously, he held the position of senior vice president and GM of the Connectivity and Security Group at Smith Micro Software and corporate vice president, GM and founder of Mobility Solutions Group at PCTEL, Inc., which was acquired by Smith Micro in 2008. Additionally, Biju has held senior executive positions at SAFCO Technologies and Agilent Technologies. Biju is a frequently invited speaker to major wireless conferences and serves on the board of various mobile start-up companies. He also holds numerous patents in the wireless software arena. Biju holds a Master of Science degree in Electronic and Computer Engineering from Politechnika Warszawska and a Master of Science degree in Computer Science from Illinois Institute of Technology. 4 Brian Wing is the chief financial officer and chief operating officer of HYLA Mobile. Serving as both the CFO and COO, he is responsible for ensuring the business finance strategy and execution is closely linked with the operational efficiency needed for the company to achieve its strategic growth and financial objectives. Prior to joining HYLA Mobile, Brian has held numerous executive and senior level finance and corporate positions spanning more than 20 years. Most recently he served as the chief financial officer for Consolidated Electrical Distributors, Inc., based in Irving, TX and named one of Forbes 100 Largest Private Companies in 2012. In 2004, Brian joined MGA Entertainment as the senior vice president of finance, accounting and taxation, where he was later BRIAN WING promoted to the position of executive vice president, corporate development. chief financial officer & During his tenure of more than 10 years at Ernst & Young, LLP, and prior to chief operating officer being named partner, Brian served in various roles including tax account leader and as a service line leader in international tax services. Brian is a CPA and has earned Master of Business Taxation and Master of Business Administration degrees from the University of Southern California and a B.S. in Mathematics/Applied Science from the University of California. Jim Fredericks is the chief administrative officer for HYLA Mobile. He is responsible for all human resource and administrative activity for the company. Prior to joining HYLA Mobile, Jim held leadership positions at Nike, Coors Brewing Company, RadioShack and provided consulting services to senior management and boards of directors in the areas of human resources, executive compensation and strategy. Jim also spent some time in the non- profit sector, first as the chief operating officer for the prestigious Van Cliburn Foundation and as the executive director of Britt Festivals, a summer concert series. JIM FREDERICKS Jim earned his BA from Wake Forest University, an MS from Boston University chief administration officer and an MFA from Fairleigh Dickinson University. Steve Klein is the chief information officer for HYLA Mobile, where he is responsible for leading the development and ongoing operation of the company’s operating and back office systems. Steve founded Quote2bill in 2008, a telecommunications solutions and services consulting firm. Prior to founding Quote2bill, Steve served as vice president of exchange services at Last Mile Connections, a private telecommunications reseller, where he led development of its back office and customer-facing web-based systems. Steve also worked in Cap Gemini’s telecommunications practice for seven years, consulting with a number of Fortune 500 clients in the resale and wireless industries. STEVE KLEIN Steve earned his BS in Computer Science from Rensselaer Polytechnic Institute chief information officer and an MS in Computer Science from Rutgers. 5 Scott Wagner is the chief business development officer for HYLA Mobile and is responsible for global strategy and business development. He and his team lead the development of large-scale, customized solutions for Tier One wireless carriers globally. Scott co-founded the company and has led business development since the company’s inception. Prior to joining HYLA, Scott spent 15 years in the telecommunications industry with Nortel and Sprint Nextel. His career with Sprint Nextel spanned more than 12 years. He joined Sprint PCS shortly after it was formed and helped develop and launch Sprint’s wireless business. While at Sprint, he held a number of roles in corporate finance, led the development of the business plan used in the Sprint PCS recapitalization and IPO, and played a key role SCOTT WAGNER in mergers and acquisitions. Following the Sprint Nextel merger, Scott was chief business development appointed CFO for the consumer division, a group that served more than 22M officer customers and generated more than $20B in revenue annually. Scott earned his BS in Finance from the University of Colorado and his MBA from Carnegie Mellon University. Kelly Carnago is the chief carrier operations and sales officer