ANNUAL REPORT 2 016 Culture and Tourism Bureau TEL:(+81)- 45-671-4123 Web:www.city.yokohama.lg.jp/bunka/ City of Yokohama Culture and Tourism Bureau E-mail:
[email protected] Annual report 2016 Cover photo : View of Nippon Maru Memorial Park Introduction Introduction Highlights At the Yokohama Culture and Tourism Bureau, we focus on promoting synergy between our efforts and those of other government The city is filled with music! Promoting Yokohama as the host city for the Introduction bureaus and companies. We aim to approach issues currently facing the city through understanding and analyzing relevant data, YOKOHAMA OTOMATSURI 2016 50th ADB Annual Meeting and by continuously observing the PDCA (plan-do-check-act) cycle. By launching and strategically applying new data management Highlights systems (EBPM: Evidence Based Policy Making) to this collected data, we are implementing effective policy promotion. The opening of the “THE BAYS,” a Creation Base for cross-platform collaboration and a trial case for a new community initiative, and the YOKOHAMA OTOMATSURI 2016, a music festival that welcomed over one million visitors to the city and provided an opportunity for citizen presentations, showcase how Yokohama is always embracing challenge as a Culture, Art and Creative City. Also, as the 50th Asian Development Bank Annual Meeting demonstrated, with over 5,000 participants from all over the world, international conferences are growing larger every year. We will meet this demand by promoting establishment of new MICE Highlights