E-Commerce Delivery Innovation
John Callan – UrsaMajor Associates Hannes Kainz – KEBA Neel Murthy – Swapbox Ramesh Ratan – Bell and Howell The Missing Link - Getting “Hands-on” Will Amazon Hand-off Control?
Style Paypal Price Buy Credit Card Auction Ship Cash Posts, UPS, FedEx, Compare Amazon, Google, Brand “Hands-on” Color Pay Uber, Lockers Size Standard Select (Free!) Receive Same day Sunday Browse The Missing Link Review Return When Where How
March 10-11, 2015 Washington, D C Tackling the last mile problem – Automate your success!
PostalVision 2020/5.0
Best practice examples of worldwide implemented KePol Logistics Solutions
Hannes Kainz Key Account Executive KEBA Corp. (USA) www.keba.com KEBA AG – Global Corporation
KEBA AG (headquarters in Linz, Austria) • Privately owned Austrian enterprise, founded in 1968 • Automation solution provider for industry, banking, logistics, lottery and EV charging stations • 11 subsidiaries, worldwide • Approximately 1,000 employees (Group) • Nearly 200 Mio. € net-sales / export rate: 80 % • High R&D ratio 16%
KEBA Corp. USA (Valparaiso, IN) • Established in 1998 • Regional office for North America • Logistics & automation portfolio
Countries with KEBA subsidiaries Business only countries w/ support structure Postal & logistics environment ...
... KePol, KEBA’s Point of logistics
• Fully modular, indoor&outdoor, different undergrounds, easy adapt and to relocate
• Hardware and software customizable for all different use cases
• Quality focus: reliable, sustainable, flexible and easy to use
• Additional services – customer oriented
• Convenience: Hassle free pick-up and drop-off “... is this the line for picking-up” KePol in practice – Post Denmark “Marketing is Key”
https://www.youtube.com/watch?v=4HRHI92fPb0 KePol in practice – Doegnposten Post Denmark Facts • Rollout start in 2007 • Outdoor & indoor installations (35/65 ratio) • 500 lockers installed and operating • 24,000 compartments in use Goal • Improve customer convenience • Increase market share parcel business • Cost savings on last mile and avoiding 2nd delivery attempt Specialty • Strong marketing approach – “Marketing is Key”
Web presentation www.doegnposten.dk KePol in practice – DHL Germany “Die Packstation”
http://www.youtube.com/watch?v=UFp_bGNxauA&feature=related KePol in practice – Packstation German Post DHL Facts • Rollout start in 2001 • 2,700 lockers installed and operating • 260,000 compartments in use • 30 million parcels delivered via Packstation in 2013 Goal • Secure and gain market share in parcel business • Cost savings last mile • Improved customer convenience • Additional service, e.g. return or 2007 2013 send Specialty • 90% of all German’s to reach a Packstation within 10 min Web presentation www.packstation.de KePol in practice – “Die Abholstation” for Post Austria Facts • Rollout start in 2008 • 110 lockers installed and operating • Up-to 400 lockers to be installed until the end of 2016 • Currently 7,500 compartments in use • Very strong self-service lobby • Approx. 800,000 parcels delivered via Packstation in 2014 Goal • Each post office to have his own 24/7 self-service “Abholstation” • Improving customer convenience to secure and grow parcel business Specialty • Successful corporation with Austrian petrol company Postal & logistics environment references Conclusion
Experience Solution innovator and worldwide patents More than 14 years experience Solution Market leader with proven use cases around the globe Investment protection through modularity and IMAC lifecycle mgmt. Quality and reliability Proven durability in all types of environments with overall uptime >99% Compliant with all quality and safety standards for self-service kiosks Carefree Supports environmental and legal requirements, such as ADA Cost savings Proven cost savings and additional services to support your business cases Thank you for your attention.
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Hannes Kainz Key Account Executive KePol Logistics Solutions, North America www.keba.com SEND AND RECEIVE PACKAGES Mission Fix Last & First Mile Residential Deliveries
Why Now? • Flooded postal system • Problem growing every year • Kiosk technology + Mobile users • Same day deliveries Changing Face of E-Comm We’re Small, but Growing… • Grew from 1 to 22 locations in 2014 (that’s 2.5X Amazon in SF!) • Partnerships with 7-11, Shell & Safeway (more in the works) SEND AND RECEIVE PACKAGES
[email protected] Future of Mail 2015
• Ramesh Ratan • CEO Mailing Industry Commentary
Mail volumes continue to decline overall but at a slower rate (3-4% over the next 3 years) Direct Mail volumes steady
Posts across the world will move through liberalization to privatization
Posts service obligations to every house on every business day is being challenged. Costs / reliability concerns but Saturday delivery to remain.
Cluster boxes and mail houses to become more prevalent. Unmanned kiosks and postal lockers. • Security of packages • Efficiency of delivery
Digital services will be offered by Posts to reduce distribution costs of mail
Global economy will drive geocoding for greater delivery efficiency • Global addressing system will come • Borders will disappear
22 Direct Marketing
Direct mail production partners are: • Performing better demographics greater targeting • Innovation in package development • Reverse envelope
Combining different marketing channels into the mail – QR codes
Attribution between direct mail, digital mail, and brand marketing will take more center stage
Digital color cost dramatically reduced with excellent resolutions provides for cost effective smaller runs
Direct marketer continue to test channels and evolve strategies • Digital channels for loyalty programs • “Big data” being used for relationships for prospecting
23 Technology
24 Quick Response (QR) Codes
2D barcode symbology– first used in automotive industry
Uses: • Hyperlinks to websites • Product / document tracking • Store address augmented reality
25 GeoFencing
Mix location with marketing information
Add coupon to envelope based on business address and radius
Alert route driver that pickups / deliveries in area and then list • Materials could glow (printed electronics) • Labels could chirp / ring
26 Geocoding
Addresses have a longitude and latitude
Routes can be dynamically determined for delivery • All pieces known / scanned
27 Augmented Reality
Live (direct or indirect) interaction between physical and virtual worlds • Near Field technology • GPS
Example: Address of business scanned and map program guides you to business
28 Video Postcards
Displays technology using OLEDs (Organic Light Emitting Diodes) and polymers will allow for flexible screens
Display with circuit card
Post card with link to video
29 Reverse Envelope
• Additional marketing space • Digital color printing
30 White Paper Factory
White roll Print
Fold Wrap
Auto Tray
Digital commingle
31 Parcel Wrapping
32 Last Mile–Times they are a changing!
Parcel Lockers Kiosks
33 Services that touch each home
34 Conclusion
Posts: Privatization of Posts will occur Home delivery will change–Days of service–Cluster Boxes Parcel Lockers–Food Lockers
Technology: Geocoded addresses coming Printed electronics Enhanced augmented reality Nanographic Printing (Landa Nanographic Printing)
Industry: Consolidating White paper factory–Inveloper Carton Wrapping eCommerce driven
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