Wilson County News
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Your multi-media resource in our fast-growing area One of the largest non-metropolitan newspapers in Texas! Wilson County News 2018 MEDIA KIT 1012 C Street, Floresville, TX 78114 • wilsoncountynews.com READER STATISTICS Having a sale? Let your customers know! 79% of readers say they would rather look at newspaper ads than watch TV ads! 66% of readers say they often use newspaper ad inserts to help make buying decisions. of adults read their local % newspaper each week! 74 The Wilson County News 51.8% reaches more than of readers turn to their newspaper first for news 27,300 readers! 43.8% of them keep their That’s a lot of readers. paper 6 days or more And a lot of shoppers. *Source: 2011 Community Newspaper Readership Survey (National Newspaper Association) Based on a nationwide telephone survey of adults in markets served by newspapers with 15,000 or less circulation. Call our customer service team at 830-216-4519. COVERAGE AREA Covering Wilson and surrounding counties, including southeastern Bexar County. Your ad will reach 27,300 readers in this area! Loop 1604 Guadalupe Loop 410 County Gonzales County Adkins/ East Central La Vernia San Antonio U.S. 87 U.S. 87 Military Dr. Sutherland Stockdale Springs Loop 410 Bexar County Wilson County U.S. 181 Floresville Loop 1604 Poth Karnes U.S. 181 County Falls City I.H. 37 Atascosa County ➝ N Call our customer service team at 830-216-4519. Wilson County News DEADLINES/PROOFS/INSERTS Take a closer look at the WCN ... Published every Wednesday by WCN Inc., 1012 C Street, Floresville, Texas 78114 ✓Community–Minded… ✓Award–Winning… The Wilson County News is a part of the community and, as The Wilson County News has won local, state, and national such, can best keep readers informed of community news and awards for its quality news coverage and advertising programs. events. As a community member, we not only keep readers We take great pride in our work and are especially proud of our informed, we get involved. We support and actively participate many awards. Our award-winning staff accurately reports the in many school, civic and church projects, and we latest local news and works closely with local officials and busi- donate our time and talent to help with many neigh- nesses to get all the details for every story. When you advertise borhood projects and community events. with us, our award-winning design team will work with you to create the advertising program best suited for your business. Meet “Wilson” the Wilson County News’ Newspapers In Education mascot. Learn about NIE and Wilson at mywcn.com/nie Political Advertising Collection/Credit Political ads must be paid prior to publication, are charged at our open 13- or 26-week ads, and new accounts are to be paid in advance. rate, and are subject to all the special rates/discounts as other ads. Monthly billing provided upon credit approval. Prices net 30 to established accounts on display ads. Accounts 60 days overdue Pre-printed Inserts may be turned over to collection agency. Call us about mailing your pre-printed inserts. For full coverage, the minimum price is 6¢ each. Minimum price is 7¢ each for partial coverage. For larger size inserts, ask for a quote. Call for prices for Proofs/Ad Design custom designed inserts! We offer professional, quality design at no additional cost. Proofs will be shown to advertisers only when requested and when copy has been turned in before deadline. Advertiser may then request to Printing Services see corrected proof (only 2 proofs will be shown.) Changes after We offer commercial and social printing, from business cards the ad has been designed, set, and not run will be charged $30 per and invoices, to brochures, post cards, and invitations. Call for hour. Charges may apply for sending and/or creating ads for other information. publications. WCN, Inc. will not be held responsible for errors made in the electronic transmissions or errors in other publications. NOTE: Ad layout and copy prepared by paid employees of the Deadlines Wilson County News are the property of the Wilson County News and cannot be reproduced in other media without the expressed Directory Ads: noon Wednesday; consent of the publisher. Articles, photos: noon Thurs.; All advertising, classified and display: 3 p.m. Friday (Camera- ready ads: noon Mon. with prior notice) Ad Refusal The Wilson County News reserves the right to refuse ads which do Reader Contributions not conform to our standards of ethics and judgment. We encourage readers to give us their comments and new ideas. Letters to the editor are encouraged and we gladly accept photos and articles from individuals and organizations. Organizations are encouraged to submit club news and information about upcoming events. Wedding/engagement announcements are printed at no charge. However there is a $25 charge Publisher’s Liability Statement for wedding, engagement or anniversary photographs (anniversary photos The publisher shall not be liable for slight changes or typo-graphical errors of 50 years or more are free). that do not lessen the value of an ad. The Wilson County News is responsible for its errors in advertising to the limit of the size of space occupied by the All letters, articles, photos are printed on a space available basis only. error. Any mistakes will be gladly corrected provided the advertiser notifies this office after the FIRST publication. Business Articles The publisher’s liability for other errors or omissions in ads is strictly limited to publication of the ad in subsequent issues and refund of any money Business Reviews are printed free for advertisers and are run on a paid for the ad. The advertiser/ad agency agrees to defend and indemnify the space-available basis. This is an extra benefit for advertisers only. publisher against any and all liability, loss or expenses arising from claims of libel, unfair competition, unfair trade practices, infringement of trademarks, Contact the Wilson County News with business news or call for a copyrights, trade names, patents or proprietary rights or violation of rights Business Review form. of privacy resulting from the publication of the advertiser’s advertisement. Call our customer service team at 830-216-4519. Wilson County News DISPLAY AD RATES 1012 C St., Floresville, TX 78114 2018 ROP Rates Main News • South Texas Living • Youth/Sports • Agriculture • Classifieds We offer professional, quality design at no additional cost. Proofs will be shown to advertisers only when requested and when copy has been turned in before deadline. Advertiser may then request to see corrected proof (only 2 proofs will be shown.) Changes after the ad has been designed, set, and not run will be charged $30 per hour. Charges may apply for sending and/or creating ads for other publications. WCN, Inc. will not be held responsible for errors made in the electronic transmissions or errors in other publications. NOTE: Ad layout and copy prepared by paid employees of the Wilson County News are the property of the Wilson County News and cannot be reproduced in other media without the expressed consent of the publisher. Ad sizes Special Contract Rates Ad sizes are based on column 1 Week With 4 Weeks With 13 Weeks With width by height. Height is Size ($12.83) SEO ($11.58) SEO ($10.31) SEO in inches. The column width Must prepay Must prepay chart is as follows: 2x1 $25.66 $33.66 $92.64 $120.64 $268.06 $333.06 1x3 $38.49 $46.49 $138.96 $166.96 $402.09 $467.09 6-Column widths 2x2 $51.32 $59.82 $185.28 $215.28 $536.12 $607.62 Inches - 1x5 $64.15 $72.65 $231.60 $261.60 $670.15 $741.65 Depth = 20.5” 2x3 $76.98 $85.48 $277.92 $307.92 $804.18 $875.68 1 col. = 1.5733” 2x4 $102.64 $111.64 $370.56 $402.56 $1,072.24 $1,150.24 2 col. = 3.2467” 3x3 $115.47 $124.97 $416.88 $450.88 $1,206.27 $1,290.77 3 col. = 4.92” 2x5 $128.30 $137.80 $463.20 $497.20 $1,340.30 $1,424.80 4 col. = 6.5933” 3x4 $153.96 $163.96 $555.84 $591.84 $1,608.36 $1,699.36 5 col. = 8.2667” 2x7 $179.62 $648.48 $1,876.42 6 col. = 9.94” $189.62 $684.48 $1,967.42 3x5 $192.45 $204.45 $694.80 $734.80 $2,010.45 $2,107.95 2x8 $205.28 $217.28 $741.12 $781.12 $2,144.48 $2,241.98 Full Page (6x20.5”) $1,461.09 3x6 $230.94 $242.94 $833.76 $873.76 $2,412.54 $2,510.04 1/2 Page (6x10) $769.80 2x10 $256.60 $268.60 $926.40 $966.40 $2,680.60 $2,778.10 or (3x20.5) $789.04 3x7 $269.43 $282.43 $972.72 $1,016.72 $2,814.63 $2,918.63 1/4 Page (3x10) $384.90 3x8 $307.92 $320.92 $1,111.68 $1,155.68 $3,216.72 $3,320.72 1/8 Page (3x5) $192.45 3x9 $346.41 $359.41 $1,250.64 $1,294.64 $3618.81 $3,722.81 3x10 $384.90 $384.90 $1,389.60 $1,398.60 $4,020.90 $4,020.90 Directory Ads Enhance Your Ad 3Add Spot Color for $70 extra per week Services, Medical and Spot color means one color. A spot color can be Professional Directory: selected from the following color chart: Minimum run 4 weeks. Cyan (71) ........................................ $8.42 per column inch.