THE NAI FELLOW PROFILE: an INTERVIEW with DR. JUDY GENSHAFT Judy Genshaft1 and Kimberly A
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Technology and Innovation, Vol. 21, pp. 89-96, 2019 ISSN 1949-8241 • E-ISSN 1949-825X Printed in the USA. All rights reserved. http://dx.doi.org/10.21300/21.1.2019.89 Copyright © 2019 National Academy of Inventors. www.technologyandinnovation.org THE NAI FELLOW PROFILE: AN INTERVIEW WITH DR. JUDY GENSHAFT Judy Genshaft1 and Kimberly A. Macuare2 1Tampa, FL, USA 2.National Academy of Inventors, Tampa, FL, USA In a recent interview with Technology & Innovation, Dr. Judy Genshaft, scholar of gifted educa- tion processes and policies, respected higher education leader, and philanthropist, discusses the rise of the University of South Florida to preeminence, the challenges of leading a university, and the value of research for the economy and for society. (Photo courtesy of Judy Genshaft) INTRODUCTION and philanthropist. After receiving her doctorate, This issue’s NAI Fellow Profile features Dr. Judy Genshaft started her career as a faculty member at Genshaft—scholar of gifted education processes The Ohio State University before moving into a career and policies, respected higher education leader, in administration. Quickly moving up the ranks, _____________________ Accepted: February 1, 2019. Address correspondence to Kimberly A. Macuare, Ph.D., Associate Editor, Technology and Innovation, 3702 Spectrum Boulevard, Suite 165, Tampa, FL 33612. E-mail: [email protected] 89 90 THE NAI PROFILE she moved on to the University at Albany, where among gifted learning professionals—have had an she became the provost and vice president for aca- even longer reach, as they have impacted her entire demic affairs, before beginning her 19-year tenure career, including her leadership of USF. Grounded as the president of the University of South Florida in this early research, Genshaft placed student suc- (USF). In her role as president, Genshaft led USF to cess at the center of her presidential platform from become a top 50 public university—one of only three the beginning—something that paid off with inter- preeminent universities in Florida and a national est. Specifically, during her tenure, USF developed a research powerhouse. ten-year plan committed to helping students succeed, Genshaft received her bachelor’s degree in which resulted in moving the six-year graduation rate social work and psychology from the University of from 48% to 73% and the four-year graduation rate Wisconsin-Madison and her master’s and doctoral from 24% to 61%, with a 91% first-year retention rate. degrees from Kent State University in school psy- Demonstrating that the commitment to student suc- chology and counseling psychology, respectively. In cess includes all students, among the many accolades addition to authoring numerous refereed publica- the university has earned under her leadership are tions and several books in the areas of assessment top rankings for Latino student success, Black stu- and gifted student learning, she has also given pre- dent success, and Pell recipient student success. sentations and written publications on a wide variety In a recent interview with Technology & Innovation of higher education issues and is even an inventor (T&I), Dr. Judy Genshaft discusses the rise of USF on one U.S. patent. Her various contributions in her to preeminence, the challenges of leading a univer- own academic field of study and her innumerable sity, and the value of research for the economy and accomplishments as a higher education leader have for society. been recognized with a multitude of professional recognitions, including fellowship in the National T&I: Thinking about these past 19 years, I know Academy of Inventors; the Association of Public you have a lot to choose from, but what would and Land-grant Universities’ Michael P. Malone you identify as the greatest accomplishments that International Leadership Award; the American have been made at USF under your leadership? Council on Education’s Donna Shavlik Award; the Global Leadership Award from Her Royal Highness Genshaft:There have been many, many accomplish- Princess Sirindhorn in Bangkok, Thailand; and the ments, but, most recently, preeminence is one of the Captain of Education Award from Hadassah College highlight accomplishments because it encompasses in Jerusalem, Israel. Because of her strong belief in the everything: student success, outstanding research, ties between a university and the community of which grants, patents, and licenses. Our research profile has it is a part, she is equally proud of the local honors just skyrocketed since I came aboard 19 years ago. she has garnered—honors that reflect her significant Student success is amazing in terms of our four-year contributions and impact on the Tampa Bay area, and six-year graduation rates. The other very import- including induction into the Tampa Bay Business ant accomplishment is that there is no achievement Hall of Fame; selection as Tampa Bay Business gap regardless of race, ethnicity, or socioeconomic Journal’s 2007 Business Woman of the Year; and the status: Everybody graduates. Tampa World Trade Center’s Betty Castor Lifetime In addition to pre-eminence, we also had a $1 Achievement Award. billion fundraising campaign, which is a great accom- Genshaft began her career as a scholar dedicated to plishment for a young university like ours. There are studying gifted and talented students. Specifically, her only three public universities in the country that have early scholarly work reflected a deep interest in how reached $1 billion that have been founded since 1950. gifted students are identified and assessed, what issues Two of them are in the University of California sys- these students face in the classroom, and how learn- tem and the other is USF. ing professionals and institutions of learning can best Finally, of course, the National Academy of serve them. The results of this work—while influential Inventors and the Florida Inventors Hall of Fame THE NAI PROFILE 91 are wonderful, prestigious organizations that got Genshaft: The SAT and GPA goals have been estab- started at the University of South Florida. lished by the state to designate what is viewed as a . preeminent university versus what metrics are used T&I: Considering the University’s rise to preeminence, for performance-based funding. When you talk about could you share a little bit about what it took to make performance-based funding, you match your basic that happen? budget, and if you hit those metrics in your perfor- mance, then you’re given a larger amount of money Genshaft: Well, you don’t accomplish goals like towards your budget. Preeminence is for the purpose preeminence without years of careful planning— of taking what’s already excellent and making it even creating a strategic vision, setting goals, and better. Are you graduating people in STEM fields or establishing metrics, but you also really have to areas of emphasis that our economy needs right now? focus a great deal. You have to have a laser focus on What is your research profile? How many postdocs? each of those goals and how you’re going to achieve Outcome measures, in my mind, are preferable to them. When we set up our strategic plan, it was process measures. For example, when I first came to not something that was just a file or papers. Ours USF, the metrics in order to get your budget included had metrics along with it. Our goals are import- how many students enrolled at the university. The ant, and if we don’t achieve what we say we’re going larger the number, the more your budget increased. to, we don’t get our performance enhancement. Basically, you could enroll them in the fall and get your budget, and then they could’ve dropped out in spring T&I: Let’s go back to the “Unstoppable Campaign,” and that was okay. That’s why I think the outcome the capital campaign that raised $1 billion and, as measures are much, much better for the institution, you said, placed USF among very select company. for improvement, and, of course, for student success. How is that money impacting educational outcomes and driving further success for the university now? T&I: The successes you’ve had have been numer- ous and notable, but, obviously, on the other side, Genshaft: For years, donors would often say, “Here after you’ve been here for 19 years, you have faced is my check. Use it at your discretion.” Now, typi- your share of challenges as president. Of those chal- cally, donors across the country, whether it’s private lenges, are there any that stand out or any that were schools or public schools, earmark where the funds unexpected? are to go. For example, Frank and Carol Morsani, gave an amount of money to name our Morsani Genshaft: There are many challenges; in fact, there College of Medicine. That donation was earmarked, are actually challenges all the time. That’s why I say that was what it was going to be used for. The gift that a presidency or leadership position is like a roller agreement, which is signed by the university as coaster ride. You have great highs, but then you have well as the donor, spells out exactly how it is to be to incur some really tough challenges in the lows, used. Donors are very interested in scholarship and you just need to move forward. Especially with money, mentorship money, and naming programs an organization the size of the University of South that are near and dear to their hearts. All of that Florida—where we have 16,000 employees and over is very important to bringing the level of the insti- 50,000 students—there are always going to being tution forward. That money allows us to recruit challenges. However, it’s how you handle them that high-caliber faculty members, expand programs makes a difference: handling them with integrity and and colleges, and attract really outstanding students.