Master Thesis Cultural Economics and Cultural Entrepreneurship 2009 Faculty of History and Arts, Erasmus University Rotterdam Spanish director Pedro Almodóvar and actress Penélope Cruz. 20 October 2006 Photo by Jlmaral, Flickr user <http://flickr.com/photos/jlmaral/275352571/> Domestic Demand for Spanish Cinema: The Popularity of Star Film Directors as Determinant for Theatre Attendance Supervisor: Hans Abbing Silvia Olalde-Vegas Second reader: Berend Jan Langenberg Student no.: 323411
[email protected] This master thesis is dedicated to all Spanish film makers who keep producing Spanish cinema in spite of all adversities. I would like to thank my supervisor Hans Abbing for his patience and confidence until the end of the project and my second reader Jan Berend Langenberg for his valuable comments. Thanks to Kristien Werck for her help with understanding econometrics. Special thanks also to my husband Ángel for his endless support and encouragement. Finally, thanks to my daughter Lucía and to my whole family in Spain for their love. Table of Contents 1. Introduction......................................................................................................................1 2. The Spanish film industry ..................................................................................................4 2.1. The Spanish cinema in the domestic film market .......................................................5 2.1.1. The Spanish film market in the year 2008 ..........................................................5 2.1.2.