Feasibility Study 1 Commissioned by: Leitrim Development Company Funded by: Rural Development Programme LEADER 2014 - 2020 / Leitrim Integrated Development Company Acknowledgements: The Organic Centre, Angling Clubs, Community Development Associations, Leitrim Recreation Forum, Leitrim County Council, Fermanagh and Omagh District Council, Inland Fisheries Ireland, Failte Ireland/ Wild Atlantic Way Team, Tourism Operators and Landowners, Water and Communities Office, Brand development support by WECREATIVE (
[email protected]) Produced by: Alan Hill Tourism Development Ltd.
[email protected] 00353 +873207619 Image: the River Drowes 2 Image: The Drowes River Executive summary The purpose behind this comprehensive Study is to ascertain the potential of the story of the Wild Atlantic Salmon to act as a platform to economically and socially sustain the communities of the greater Lough Melvin region through responsible tourism. The lake and its broader catchment have an ancient relationship with the most iconic of Irish fish; a relationship that of late has seen considerable strain on salmon stocks, challenges to the environment and a dwindling importance in relation to local employment and wealth creation. We now find ourselves at a historical tipping point; posing the question of how best to craft an original rural tourism response that will counteract these threats all in the context of an economically disadvantaged cross border Lakeland region with the growing shadow of Brexit. This Study took six months to research, audit and draft. Over sixty individuals participated in the extensive consultation process. Inputs, many of them ongoing throughout, came from the communities, private sector and tourism trade, recreational users, special interest groups, local authorities, government agencies and NGO's.