<<

STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids

1. TABLE OF CONTENTS 2. Care & Misc. 3. Womens Pump / Heeled 4. Womens Strap / 5. Womens Sandal - Ankle/ Leg 6. Womens Flats: Sandal/-/ Ballet 7. Womens Bootie 8. Womens Casual 9. Womens Tall Boot 10. Womens Lace-up – Oxford / 11. Womens Active Shoes / 12. Mens Shoe and Outfit 13. Mens Active Shoes / Sneakers / 14. Mens Boatshoes / Topsiders 15. Mens Oxford/ Slip-on 16. Mens Boot 17. Mens Casual Boot / 18. Mens Work Boot / Boot 19. Mens, Womens, Kids: 20. Mens, Womens, Kids: Mismatched shoes / Image spanning pair 21. Mens, Womens, Kids: Flip-Flops with fun pattern 22. Kids Shoes 23. Kids Shoes – Robeez & Chooze Shoes Brands 24. Kids Walker convertible shoes – Ruby&Bloom brand

1 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Shoe Care & Misc

MAIN AND ALT PRESENTATION Front Full Silver Photograph as shown.

ADDITIONAL INFO swatch presentation

Shoe Insoles: Style as shown unless the is not a , then both can be view.

2 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Womens Pump / Heeled Sandal

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Top Full Top view. Toe up.

Bottom Full Sole view. Toe up. Side Full (optional) DESIGNER EXCEPTION: All Womens Designer, Dept 238 and Dept 251 to receive profile shotin place of bottom shot

ADDITIONAL INFO swatch presentation DESIGNER SHOES

Side Full Exception Front Full Look: (replaces Bottom Full): Approved On-figure vendor Womens Designer Shoes- images for these brands: Profile of single shoe facing Jeffrey Campbell right Top Shop Free People Dolce Vita 3 STUDIO N - FOR INTERNAL AND VENDER USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Womens Ankle Strap / Wedge

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Top Full Top view. Toe up. Front Full (optional) If there is an ankle cuff with detail on the front, shoot front shot instead of overhead.

Bottom Full Sole view. Toe up. Side Full (optional) DESIGNER EXCEPTION: All Womens Designer, Dept 238 and Dept 251 to receive profile shotin place of bottom shot

ADDITIONAL INFO swatch presentation DESIGNER SHOES

Side Full Exception Front Full (optional) Front Full Look: (replaces Bottom Full): replaces Top Full: Approved On-figure vendor Womens Designer Shoes- Ankle cuff with detail on the images for these brands: Profile of single shoe facing front can be shot from the Jeffrey Campbell right front. Top Shop Free People Dolce Vita 4 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Womens Ankle Wrap/Tall Sandal

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right. Laces should be styled as worn on clear form.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Top Full Photograph overhead. Front Full (optional) Front facing for tall sandals.

Bottom Full Sole view. Toe up. Side Full (optional) DESIGNER EXCEPTION: All Womens Designer, Dept 238 and Dept 251 to receive profile shotin place of bottom shot.

ADDITIONAL INFO swatch presentation DESIGNER SHOES

Side Full Exception Styling Example: Styling Example: Styling Example: Front Full Look: (replaces Bottom Full): Rigging laces Lace the ankle wrap to Laces too clumped together Approved On-figure vendor Womens Designer Shoes- represent how it is worn. on ankle to see definition and images for these brands: Profile of single shoe facing how high they lace. Jeffrey Campbell right Top Shop Free People Dolce Vita 5 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Womens Flats - Sandal/ Slipon/ Ballet

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Top Full Top view. Toe up.

Bottom Full Sole view. Toe up. Side Full (optional) DESIGNER EXCEPTION: All Womens Designer, Dept 238 and Dept 251 to receive profile shotin place of bottom shot

ADDITIONAL INFO swatch presentation DESIGNER SHOES

Side Full Exception Styling Example: Front Full Look: (replaces Bottom Full): Added Alt for Butterfly-twist Approved On-figure vendor Womens Designer Shoes- foldable flats. images for these brands: Profile of single shoe facing Top View showing both shoes - Jeffrey Campbell right one open, the other folded and Top Shop tucked into toe. Free People Dolce Vita 6 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Womens Bootie

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right. Laces should be tight against shoe either bar laced or cross laced. No bow unless the shoes meet the exceptions below.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Front Full Front facing for tall shoes. Same camera angle as Main and Alt 1.

Bottom Full Sole view. Toe up. Side Full (optional) DESIGNER EXCEPTION: All Womens Designer, Dept 238 and Dept 251 to receive profile shotin place of bottom shot.

ADDITIONAL INFO swatch presentation DESIGNER SHOES

Side Full Exception Styling Example: Styling Example: Styling Example: Styling Example: Front Full Look: (replaces Bottom Full): Lace-up example- no bow Wrap Laces that are unique Laces that are unique and part Ribbon bows that are part of Approved On-figure vendor Womens Designer Shoes- and part of the design of the of the design of the shoes the design of the shoe should images for these brands: shoes should be tied to show should be tied to show the be tied to show the customer Profile of single shoe facing Jeffrey Campbell the customer how to wear. customer how to wear. how to wear. right Top Shop Free People Dolce Vita 7 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Womens Casual Boot

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right. Laces should be tight against shoe either bar laced or cross laced. No bow unless the shoes meet the exceptions below.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Front Full Front facing for tall shoes. Same camera angle as Main and Alt 1.

Bottom Full Sole view. Toe up. Side Full (optional) DESIGNER EXCEPTION: All Womens Designer, Dept 238 and Dept 251 to receive profile shotin place of bottom shot.

ADDITIONAL INFO swatch presentation DESIGNER SHOES

Side Full Exception Styling Example: Styling Example: Front Full Look: (replaces Bottom Full): Wrap laces that are unique and Laces that are unique and part Approved On-figure vendor Womens Designer Shoes- part of the design of the shoes of the design of the shoes images for these brands: should be tied to show the should be tied to show the Profile of single shoe facing Jeffrey Campbell customer how to wear. customer how to wear. right Top Shop Free People Dolce Vita 8 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Womens Tall Boot

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right. Laces should be tight against shoe either bar laced or cross laced. No bow unless the shoes meet the exceptions below.

Front 3/4 Full-Convertible (optional) For . Show boot without spats.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Front Full Front facing for tall shoes. Same camera angle as Main and Alt 1.

Bottom Full Sole view. Toe up. Side Full (optional) DESIGNER EXCEPTION: All Womens Designer, Dept 238 and Dept 251 to receive profile shotin place of bottom shot.

ADDITIONAL INFO swatch presentation DESIGNER SHOES

Side Full Exception Alt 1 Exception: Styling Example: Styling Example: Styling Example: Front Full Look: (replaces Bottom Full): Convertible shoe version can Laces that are unique or part laces can be tied Keep laces tight, not loopy. Approved On-figure vendor Womens Designer Shoes- be in this position for scroll of the design of the shoes can in bow as there is no place to Tuck excess lace into boot images for these brands: be tied. them. Profile of single shoe facing over on site. after tying bow with ends no Jeffrey Campbell right longer than loops. Top Shop Free People Dolce Vita 9 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Womens Lace-up shoes- Oxfords / / Sneakers

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right. Laces should be tight against shoe either bar laced or cross laced. No bow unless the shoes meet the exceptions below.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Top Full Top view. Toe up.

Bottom Full Sole view. Toe up. Side Full (optional) DESIGNER EXCEPTION: All Womens Designer, Dept 238 and Dept 251 to receive profile shotin place of bottom shot.

ADDITIONAL INFO swatch presentation DESIGNER SHOES

Side Full Exception Styling Example: Styling Example: Styling Example: Front Full Look: (replaces Bottom Full): Boat shoes always style with Moccasins always style with Perforated or transparent Approved On-figure vendor Womens Designer Shoes- bow. bow. shoes can be tied in bow, images for these brands: when there is no place to Profile of single shoe facing Jeffrey Campbell hide laces. right Top Shop Free People Dolce Vita 10 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Womens Active Shoes / Sneakers

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right. All Active shoes and Sneakers to be cross laced with no bows

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Top Full Top view. Toe up. Front Full for hi-top sneakers

Bottom Full Sole view. Toe up. Side Full (optional) DESIGNER EXCEPTION: All Womens Designer, Dept 238 and Dept 251 to receive profile shotin place of bottom shot.

ADDITIONAL INFO swatch presentation DESIGNER SHOES

Side Full Exception Styling Example: Front Full Front Full Look: (replaces Bottom Full): High top lacing Tall sneakers repace Top Full Approved On-figure vendor Womens Designer Shoes- shot with Front Full images for these brands: Profile of single shoe facing Jeffrey Campbell right Top Shop Free People Dolce Vita 11 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Mens Shoe and Belt Outfit

MAIN AND ALT PRESENTATION Front Full Silver Photograph as shown.

ADDITIONAL INFO swatch presentation

12 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Mens Active Shoes / Sneakers / Sandals

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right. All Active shoes and Sneakers to be cross laced with no bows

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Top Full Top view. Toe up.

Bottom Full Sole view. Toe up.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

ADDITIONAL INFO swatch presentation

Styling Example: Styling Example: High top lacing Flip Flops

13 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Mens Boatshoes / Topsiders

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right. Laces tied as shown. -dont let ends get too long- tuck extra lace into shoe.

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Top Full Top view. Toe up.

Bottom Full Sole view. Toe up.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

ADDITIONAL INFO swatch presentation

14 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Mens Oxford/ Slip-On

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right. Laces should be tight against shoe either bar laced as shown or cross laced. No bow.

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Top Full Top view. Toe up.

Bottom Full Sole view. Toe up.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

ADDITIONAL INFO swatch presentation

15 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Mens

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right. Laces should be tight against shoe either bar laced or cross laced. No bow.

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Front Full Front facing for tall shoes. Same camera angle as Main and Alt 1.

Bottom Full Sole view. Toe up.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

ADDITIONAL INFO swatch presentation

Styling Example: Lace-up boot with bar lacing.

16 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Mens Casual Boot / Chukka Boot

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right. Laces should be tight against shoe either bar laced or cross laced. No bow.

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Front Full Front facing for tall shoes. Same camera angle as Main and Alt 1.

Bottom Full Sole view. Toe up.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

ADDITIONAL INFO swatch presentation

Styling Example: Example of bar laced chukka boot

17 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Mens Work Boot /

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right. Laces should be tight against shoe either bar laced or cross laced. No bow.

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Front Full Front facing for tall shoes. Same camera angle as Main and Alt 1.

Bottom Full Sole view. Toe up.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

ADDITIONAL INFO swatch presentation

Styling Example: Example of bar laced hiking boot.

18 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Mens, Womens, Kids Slippers

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right.

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Top Full Top view. Toe up. Same camera angle as Main and Alt 1.

Bottom Full Sole view. Toe up.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

ADDITIONAL INFO swatch presentation

Styling Example: Styling Example: Moccasin or always Example of Haflinger pairs with image spanning both shoes tied in bow. See Mismatched shoe page 20.

19 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Mens, Womens, Kids : Mismatched Shoes/ Image spanning pair (needing both shoes shot together from above)

MAIN AND ALT PRESENTATION Top Full Top view, shot overhead as shown to see the image upright, spanning the pair. Toe up or down to see image upright.

Front 3/4 Full Front view, Photograph pair at angle with toes facing right.

Back 3/4 Full 3/4 Side view. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the front view.

Bottom Full Sole view. Toe up.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

ADDITIONAL INFO swatch presentation

Styling Example: Styling Example: Flip-flop Kids shoe

20 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Mens, Womens, Kids : Flip-flops with fun pattern

MAIN AND ALT PRESENTATION Top Full Top view, shot overhead as shown to see the image, toe up.

Front 3/4 Full Front view, Photograph at angle with toes facing right.

Back 3/4 Full 3/4 Side view. IPT will flop if left single is photographed.

Bottom Full Sole view. Toe up.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

ADDITIONAL INFO swatch presentation

Styling Example: Flip-flop without fun pattern shot same as all shoes. See page 22 for Kids shoes.

21 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Kids Shoes

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right. Laces should be tight against shoe either bar laced or cross laced. No bow.

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Top Full Top view. Toe up. Front Full (optional) for and high tops

Bottom Full

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

ADDITIONAL INFO swatch presentation

Styling Example: Styling Example: Styling Example: Styling Example: Styling Example: Athletic shoe - no bow Boot - no bow Moccasin - tie bow Tall moccasin- tie bow Flip-flop without fun pattern. See page 21 for flip-flops with fun pattern.

22 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Kids Shoes - Robeez & Chooze Shoes Brands (always shot in pairs)

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right. Laces should be tight against shoe either bar laced or cross laced. No bow.

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Top Full Top view. Toe up. NOTE: Can be Main if image is spanning the pair.

Bottom Full Sole view. Toe up.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

ADDITIONAL INFO swatch presentation

23 STUDIO N - FOR INTERNAL AND VENDOR USE ONLY

ONLINE PHOTOGRAPHY GUIDE - Shoes_Mens_Womens_Kids Kids Shoes : Walker convertible shoes- Ruby&Bloom brand (Back 3/4 Full has added strap)

MAIN AND ALT PRESENTATION Front 3/4 Full Front view, Photograph at angle with toe facing right. Laces should be tight against shoe either bar laced or cross laced. No bow.

Back 3/4 Full 3/4 Side view instep. Toe always pointed left. Use walker with strap here. IPT will flop if left single is photographed. Do not center shoes in Alts - keep shoe position the same as in the Main.

Top Full Top view. Toe up. Same camera angle as Main and Alt 1.

Bottom Full Sole view. Toe up.

Front Full (look) Gold/ Silver/ Catalog/ Approved Vendor/ Video if available

ADDITIONAL INFO swatch presentation

24