T HE MAGAZINE OF TWENTY MILLION LISTENERS

MAGAZINE MARCH 25 CENTS T HIS ISS U E

AMATEUR S IN PICTURES AND STORY HAMBURGER MARY THE YOUMAN BROS. DIAMOND·TOOTH MARY PE~RY THE GARBAGE TENOR SARA BERNER DORIS WESTER VERONICA MIMOSA BU$·BOY DUNNE WYOMING JACK O'BRIEN AND- FIFTY OTHERS • SUCCESS STORIES lilY PONS DAVID SARNOFF ROSA PONSELLE EDWIN C. HILL AMELIA EARHART LAWRENCE TIBBETT FRED A5TAIRE GR .... YAM McNAMEE AND OTHERS • SPECIAL FEATURES MAJOR BOWES-HIS STORY GENE DENNIS WOMEN'S EXCLUSIVE FASHIONS •• •• AND MEN'S YOUR LOOKING GLASS LOWDOWN ON BROADWAy •••• AND NIGHT AT THE STUDIO AMATEURS' HALL OF FAME LOOKING BACKWARD FAMOUS AMATEURS OF HISTORY PICTURE TABLOID AND OTHER FEATURES REVOLUTIONARY! ACTUALLY WIPES WINDSHIELDS

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C leans Because It Drains! I - I (' I ' I "~ the fil '~ 1 I'crd .I1'",>I" I'IIICIlI in \l indshid.1 wi pe r ], I:u/, ·.. - a n; \"olul iUllan" " vl1 slrut:! iUII I h at kee ps windshields .. Ie,OWI' a 11.1 .h-i(' I'. TIle Uc,, -Hidc il la.l c cO lisish of a Iw l· low. I'l'dol"alc .1 tulle o f Foft. carlWII·lJasc rll],l,c r, SC i ill " slwf, of stain ic;;;; iilcel. A~ l ilt, blade sweep! OI cross the g la ~s . .. h c nHlt,· ,II','as of I" "C:", III"O .lIul \'a CIIIIII1 arc c rca tcII, fore· ill ;': wal(" ," throll;.: h Ihe holl's aTH I COII ,,- talltir cl c allil1~ the w i!,i!! ;! ,"ill,;. .1 \ IIlIltilly w ilillshie hi w-ill I, c cleallctl lillII'll ra ~l l'I" . The ha llooll shape pcrmits the wipi ll g: ribs 10 hug I'n:n a w;l q .ell ~ la ss runl wipe it tlry. The 1:01I l! 1'1I11 fl cxin;! "f tilt: l' ul,l.c r pn'\'e nls i('c .In.1 smm' a (· "uIlIU I:llious. ext'cpt UII

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Of course you don't wa nt to miss II single issue of this new, Future Editions different, delightfully fascinating magazine. Use the coupon below ,,",t once and be sure of getting every issue every month Will Brin g You fo r an entire year.

AMATEUR STORIES • THE INSiDE FACTS ABOUT THEIR RISE TO FAME

SUCCESS STORIES • CONCERNING BIG BUSINESS M EN OF TODAY

RADIO STARS • W HO AR E FAMOUS THE NATION OVER

STAGE and SCREEN • PERSONALIT IES AND THEIR INTE RE STING LIVES

AMATEUR ROAD SHOWS • MAJOR BO W ES AMATE URS ON TOU R

BROADWAY NEWS • HOT O FF THE NATION'S MOST FAMOUS STR EET

FASHION PAGES • W HICH GIVES YO U THE LA TEST FO R MEN A ND WOMEN

BEAUTY PAGES • NEW SEC RETS FROM NOTED BEAUTY EXPE RTS

RAi110 NEWS • W H AT' S NEW EST IN THE GREAT RAD IO FI ELD

Read the act".1 h.ppen;ng' .It the Majo, Bo ..". A",.t" ." HoY, lelle .. d.ity; . boul Ih, . ",.I"u, m.i! ... IS .OOO 1"1l,,,. weekly; b,o.dce,t ... the broadca.! for which 40,000 p . ..o n..... ail about the amaleun you heat on Ih•• i . each Sunday n' 9hl. •• tong .I. three month. to ."end . The mon'hlr in". of thi. You ,ec.'we il .11 in Ih . M.jo, 80 .... " Am~leu. Ma9a1;ne. Fill great m"get;n" bring. you .It the detail, in inl.' ."ing defY in Ih. coupon no .... and ,end it .t Once lo"!eth •• with your and pidure fo,m. Read aboul th. Ion. 01 fen m.il . .. 3,000 1ublc.iplion money, for the "Ire. I.. , m'9uonC value of I:,. dey!

; .. -_...... --.. ~ .... ---.. ~ ...... --.. _------...... -.-~ MAIL THIS rANDREWS PUBLISHING CO. : ! 220 West 42nd Street, New York, N. Y. j : Enclosed find $2.50 for which please send me Major Bowes AmateUr! COUPON NOW! !Magaz ine for one year. • , I' Name • Subscription Rate ! I R. F. D. or Street .~2. i'itJ I,er l 'etlr , , C·,'y ...... c1/1e' t I I...... ---_ ...... _.. _ _.. ---_ ...... --_.... -...... ~- - MAJOR BOWES' AMATEUR MAGAZINE

HERE WE ARE, FOLKS, WITH DUR FIRST ISSUE- AND WE HOPE YOU LIKE IT. IT' S THE FIRST CHAPTER IN THE GREAT VOLUME TO COME­ WE HO PE-ON THE MOST DRAMATIC AND ROMANTIC STORY OF AMERICAN A MBITION-MA JOR BOWES' AMATEUR HOUR AND ITS PERSONALITIES. SAVE THIS ISSUE-AS THE FIRST MAGAZINE TO BE DEDICATED TO YOUR FA VORITE, AN D MOST F ASCINATlNG ENTER· TAINER-THE AMATEUR.

HENRI WEINER .. . . EDITOR MARCH AMATEURS . . . . Pgge STRANGER TH AN FICTION . _ . Mic:hael Bryant (lslasl MarQohs) " FROM GARBAGE TO GLORY · Bill Vallee . (Joseph Roqato) CINDERELLA or THE AIR · fohn Galvin (0"115 West.. ,) " FAMOUS AMATEURS or HIS'OR.Y · Curtis W. Boke. HAMBURGER MARY • Murray Ma ~lln " PATRICK DUNN ., , , .. , . , , . , . , Marie Port ... MiI.bel! "38 VERONICA MIMOSA .•...... lack lames on 40 THE MAJOR WAVES HIS WAND! .... J.. rry Mas on ., • {Sara ikroe-Il COWBOYS~EAST AND WEST .. .Ieue W. Somuel. . .. STR .... NGE TALE Of THE YOUMAN BROS. · Made Parler Mitchell UNITS ARE COMIN' TO TOWN .. " SPOTLIGHT . 5. W. 60" STARS Of TOMORROW . · :'eny Mas on 62 DiAMOND TOOTH 1Il.l\.nv P::;RRV . . . Her own 5Iory ... .. SPECIAL FEATURES EDITORIAL , '"GOOD EVENING fRIENDS'". .. Maior Bowes . , MAJOR MAKES HIS BOW! , Off MIKE! · leon Abboll " PICTURE TABLOID 17 AMATEURS' HALL Of f AillE. .. W.1. S. . . 12 CLEAR ALL WIRES! .... . Donald G. Cooley (Telephone S"IVlce) " A NIGHT AT THE STUDIO ...... · Donold G. Cooley POEM~ '" THE BALLAD Of AM ATEUR HOUR'" . ..• Phyllis McGinley .," • THIS MAN BOVlES! ...... By Reporle. fASHION PA RADE ...... Ann Morlowe " HOT fROM HOLLYWOOD! ...... Marlin f ow ler " BROADWAY BITS •...... B. R. Oadwaye " fOR MEN ONLY · Eddie ASlor Hayes .. "73 LOOKS AT BOOKS ...... O nr! Weblle r P OEM~ " A ROUND THE CORNER" . · Chal. Hanlon Towne " YOUR LOOKING GLASS . . S"" anne ...... " " SUCCESS STORIES . . CASTLES IN THE A IR . · frank Morris .... 30 (DaVId SarnQfil GENE DENNIS .. MQrle PQrler Milchell .. 4\ (MInd Reader, LOOKING BACKWARD. .• Byron Lanq 48 (Edwin C. Hill-Amelio Eorhoft-R~so POllwU.. 1 • LILI PONS , lanel Bonnis ler GRAHAM McNAMEE ANNOUNCING! , .• , 5, W. " "

1~'''Ii,I ...1 ".""11,,, "I .In""" . 1'.""".ln, 1'"".".",- t ...... "I" ... oI!l'~' ~~d lI .d.!!lhl .~I .. :>.~ \,,,,~ " lIt_ .1 J ~' .II~'"'. I· .. ·"k·n': .1. n " ... ,..... \'1, .. " ,..1,1",,: \\",",[., t:llI. ~",.,,.,, rro"",, •..1·h

, MAlOR BOWES A MATEUR MAG A ZINE II

IAL S\)~

Who un describe the tru ly buuliflll, the ...... -i nspiri ng butsl 01 the Aulumn d ..... ", 1"-' tender Irll! shnen aline buddi n, Rowel, the m.jeJty .nd !ltniul 01. glu t , rti ,I', m.sli!rpiccc, Ihe smooth, lasle Inlh •• lling th'ill of • SUpell.live liqueur? ... A ll 01 th cs. imple" the loyer of true b • • uly. It Wei in I deh!lmined .ttempl 10 ,tain pc/fulion, th,t we spent YUII studying .nd Plllleeli"! the Ifusured lormu', th.t goello make this mlrv.lous drink. De ed.bl., Ittidyi ng , n quisilt A",'or th.t wins, ',voled plItt in the hurt 01 every connoisseur. All ArlOw fruit liqueurs " . ,Y l il.ble in the exdusive D. B. Fifth . nd pint puk." , .nd .Iso in pint . nd hi li-pin t R.sks.

> } > ARROW DISTILLERIES IM('· DETROIT < < (

MARCH 1!.'?6 , EDITORIAL • • •

• \\'ITII TIllS ISSL I the \1.\J01t BnwE5' A;\1.\T1:.li/< ~L\ t;.\Z I~ E ll1 :1 kt:s its debut. \\'1; trust ils btl\\' intu the social circles of the publication world wiJl not on ly be hnalrkd as an occasion Olu spicious in the wurld of radio art, but .!lso as a ddlnih.:I) valuable contributioll to the life of the nation. Only si nce A pril of I{H+ has the Bowes Amateur I iour bCt: 1I nil the air. .A nd yet, during the brief interval frum tha t date tu the present, America h as witncsscd the amazi n~ spcctack of twenty millions uf lis· rCIH.:rs m:lrshalkd intI) cllthusiastit: support and rap' attention for its llllUSlI:l1 en te rtain1lle n t values.

F nlm thi s e.\pcrilllcnt in radio a rt has arisen /lot only a new c h an nel of c.\pn.:ssi1m o,·cr tht: air, but. 'in add ition, a rej uven ation o f the spukc:.:n stage in the J\ l ajor Bowes rni ts o n tour; in the fcalUrettt.:slll:tde with the newly­ discon:rt.:d ta len t ; and in the youthful stars bci ng d evt.: lnped fo r the talk· ing pictu re sc reen. Surd)" there is something inspiring in thi s spectacle vf an arm) of hitherto unknown, o bscured , hidde n talent whidl has suddenly been brvught into sh in ing p m mincn ce and service thruugh the daring t.: .\peri­ Illenl of a sJ: ,)wman who defied t radi tion, spu rned c()fl\·cntiol1. and proved that Amer ica is riutollsly rich in brillia n t native talent. Ont.: might hail the l\bjm's darin~ innovation of The Amateur I i our as almost in the nature nf a revo lution in the world of entertainment ideas. • F !lr with one bold stroke he had released the dormant entertainment energics of il class hopelt.:ssl) divorced from the usual professional cha nnels of opportunity. .\ lost o i these :l.Ina tellrs arc youth ful, a ll arc a mbitious. sumt.: havc displayed the glimlller o f genius, a nd mally will be heard from in the fu ture. The .\i ajor h as t ruly opened the floodgates of o pportunity to a natio n's su pp rt.:sst.:d genius. \ ,Vherefore, the careers. the iurdsh ip s, tht.: adYt.: nrurt.:s. the hea rt -throbs. the thrills and t he laug hter o f these dauntless :lI11at t.: urs become peculia rly the property uf the n atinn w h ich has gIven them to the spotlight.

Their stories arc d ramatic. T ht.:) arc true. They arc inspiring. The)· breathe the , 'i t ~lI , dyn:1t11ic qual it)' ,j{ America's invin cible spiri t of dn-or­ die. Tilt.:) arc of the essence of o ur vcry own. A nd because they art.: of this essel1t.:e, we arc impaliellt t tl k now about thcm. :1S w e would wish tr) know df Ihnse who bel ting to our very own families. ~ 1. \jOR B O\\'ES' A~I.\TEL · I{ \ 1. \(; . \Z I ~E, therdnre, is your magazine as well as /l u rs. \Ve want yll ll to feci that it is your magazine. \Vc want you to let liS h ea r from you, the fol ks ba ck hum e, as t() how you l ike i t, what \tOll wo uld like it to say, and how you would like it In look. Thank "QU. The Edi rnrs • MAJOR BO WES AMATEUR MA GAZIN E THE

--stops a car straight in its tracks-­ on any road --wet or dry

GENERAL TIRE CO. or N. Y. 835 Eleventh Avenue I Between 56th and 57th St.) - New York City

Telephone COlumbus 5_3191

MARCH 1936 5 "GOOD EVENING FRIENDS!"

By MAJOR EDWARD BOWES

tinil"S. W'e must build our li ves " THE WHEEL of fortune spins­ on the solid foundations of honest A r ound- a round she goes- dlort. And where s h e stops- nobody knows!" Fo r those who win must \c:l\ e as lin Ie as po~sibk to chance. Tht'r

• FORTL 'E is a \\ilful creature. :\Iany tilac arc \\ho 1100 her. F(,II theft' arc who must be restless in their search for II in her tl10~ ' 'lhullcl:lnt blors. Great was the homage paid to Fortune ill ancient information. T hey llluSt be inde­ days. C iti es rost' and fel! before the unprcdicted tides of fmc. E,er the Captains fatigable in the s lUd~ ,' of tiwir mar- and the K ings, as \\cll a ~ the merchant and the layma n h:l\(" breathlessly ,l\laitcd ket s. T her must be tireless in their the Icrdicr of Fortllne'.; \ \' lwe·1. AI] our li\t'~ are bound upon it. efforts to obtain I! rentcr sk ill. Tiler mllSI pt:l.Il tllt'ir mon'S with cnd­ For, mind rOll , the farnlt'f. tillin!! his fertile soil, must gamble his brain and less patience and unflagging conccntr:uion. Iml\\ II against til(" clements and the pt'''[S of nature. In this spirit. I hal'c no doubt. do the alllaleurs of our radio hOUf T ill' Il wn;h:Ul( must g:amb le his c\periellce and II isdom against till' in('\plicahlc apply themseh'es to the dt·n·lo pment uf their own spec ial talents for !rend of fashion. their Sundar ni ght ordeals. True it is that "T ilt· W heel of Fortune T lte producer of costl r motion p iClUfCS Illust risk his capital :l!,!ai nst lhe cn.' r spins-and wht're she stOp~ nobody knO\l s"'- but this we do k,lOl\ ­ changing taslCs of the g re:1I clHertainrncnt-seekine puhlie. sht· pfetty gellcrallr stops at the fight spot- :lI1d for the right per­

All mUST \ \ 00 the \\heel of fortllne. SOil who has left as li ttl e as possihle to challce- and brought as much

This dOl'''' !lor mean that \\\: must look (0 galllhling a ~ such for our IlIckr ell-,,- as possible to the microphone.

• MAlO. aoWts AMAn:~. ~ GAZlH[ MAlICK Jr.s , The Light and Life 0/ the Party * I (S 111..'\\ ! It' ~ d i ff en'lll ! \ lid it -,. 11,.. 1'011\ e ll ielll a 11.1 pradit-al a,. it j,. III'all liflll ! TIH' I1w,. IIIIIII,. lIiLl. tlltHI . cr l1i .~lit.: alld allraeli't' C,wkla il Ihl' ,'\,'" Il c~ i g llt'.J ! Sparkling tiki· a IlIilliuH :- I a r ~ ill all :l z lIn' ldltt' ,. 1.., Il u.. fll'\:ihlc pl tt ll' gla",. mirrur'l,,1 .ide,. II f the CHY S. T \ L COC h.T \11, B \H: ,-a khc,. the ftl\., uf "\t'n libhl in lilt· !'IIOII! .' . .' C : l l ~lil ' g a dazz ling 'radiant',' ,;r guoI ! I,IH'I'" :llld g ll p·t~ 10 "\t'ry N lrll\'r of the rOOll 1 iLIIIJ 10 t " t' r ~ i','r " UlI i ll I IL C p urt ). The rutlll.! dt' ~ i~ 1l of the CHYST.U . COC KT.\I L B \1{ i,. ill k" "l'i llt; \\ illl I ILl' 111..'\\'('-,,\ llIod.'rlli" tir' rllr. !litn!'l' illltl it ,.. ,'1"\ ,'" a" a p, ·rh·t' l l ~ 1,,\ d~ 1~ 1U 1 tahle 011 w llie lL a 1:.I .l c l ' lIIlll II ill .. ad ill'" dit'l'r'! :oul re­ fl tTh ',lli C; h l l u the hl.: .~ 1 ; Hl\alll a~t'. \Utlilte ll w h t'tt 1111" , jtTlI:=-iul1 1IITi\l'S for i' L' n ' if't'. c \ l' r ~ll ti l l C; i ~ there . wilh ;1 plllt'e f ur c\l'r~ll,ill:; lI l1t I "'l'r~lhill!; in it:. pl an'. The CRYSTAL COCKTAIL BAR *** The Bar with a Million Bri lliant Lights *** * lIer.: ,. Ihe C",-i. t"1 lIJr I h ~t 11Ul . * '1'1,.. (;In ST \I.COCKT UI. ),H. in •• ,." \\ilh ' h ~. "me .... ,,1 .•I ,,'~01 1\ \H i .., 1l"'Jt;""", """I",,,· "f ~""r n OI"I. 1I "re i. 11.,-" Cu,·i. ' '''1 i.,i,· luhl.· " h;"I, ,·"h.m.-.·' ""} 11..1' II.". ~rt".tll l' b(., II< ·r, .. ""ljl~ . 1'1,.. 1i""11 ,0 .. ",. ,·Iul. ,'""", "r ""und 1,0,1, " f Ihe CR'~T\L CUe,,· "",·r""li .. ,, r .. uou. 11_ ' 1"' 1'1..1;"1( T UL 11 \It ,. ,.."Hr.,,·,,·,1 "f h"lf.""'1. 1o,·.Ull h :" ·Ii .,ir ,I . ·,; ~ " ,,,,,I il> .Iri,,, uf fI""loIc .,I" lc 1'1" .. mirr.... .,,,,1 u",.,~i,,~ I"" ." ;"" h.,· '''''' 10 .1 . a ""1,, 1, .,,,1 "f ~/. ", ·. · I , I ,w ""](' 1'.·,1 '" ·1 .• '" 1'''1,,11., r i ' ) "" ' 1') \\ It"r.·. ",irror "ro"'nl .1,,· .. , ..... " ·,,h·r. Th ~' r\' TI.i. ,,,,,,1.·1 i. j"'1 (I '''' "f b" 1,Iuc ""n.... rc""" .• I0 '.· Ira) " II ' ''I' III ''''l fr" ,,, ,,10,.10 l"" "' : ,~ "hi"', .,,101 , """1"" I,, ''' '' : ~ I" Ill<' I",,· ,.)"'...... ;,,,,I ,,,ti"g ~1" I ,lh"" it,,, 1f ",,,I "t." 1"'"lel'l, "1';,;"., ' l,illc,1 Ilar.Il,,,Ii,,, "Ioi.-l, II ;'" ~U " :, 1;'1'1111'" '1'10 " luI'. 10 .. 111>'" "",I olher 1"'u,"if,,1 .....· 1...,,;1 I• .,r ~ ""I :' " l>u,1 I,;.rl, (Lrc or ~c"u ; ", · \\ ailun. r ~ . Ii" ,·oml, i",·,1 ill ".". UlIra,·· Ib ~ "M'" . I.d ,c ~ fur i."III,·,1 , ..... 1... li'e UO,iL 0,1 .... "",,1,,1. al ... Th" ;".,·ri"r ;> lillcd " ,110 ~ I ,ro''',· · " ... 1",1,· C .. If.·,· \\'''11 ''" Co,·I.. . 1:0,1 lI urrl. Teu C;. rl C., .. I..I ,,;t .. 1:."',1 ",el:l!. T"" ( hr" II,.·."I:.le,1 B:o. ~ " ud U I: " I~ ",Io' ·r~. '1'1 ... k""I,~ ,' " II". I"" d o"r ~ " hi,'(' .\,ill~ " ;,t,, for ".h) :, ...... hI Jl". ;":,·r:,,,·. "O "t'"'' I,d"" "; 11 Ior i"l1 yo" """'fll"I,' ;" f"."m""" ,,,,,1 t •• ,r i. Ott Ilo re.' Tb,' """'"1,·,1 ha!l· I' ri ,· ... "" 1110'''' :oil. .\I.,il ,\ I.earin! r a. h·r, for ,n ...o ti, roll ;n3 10 ,,' "",.,.! an)' par, .. ( ,I". 10""",, or ,,1,,1..

2.S Pit'f'PS 0/ Ele h e(/ Cl aS SWlln' MAIL THIS COUPON TODAY!

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A.J.STEPHENS & CO. Id"r .. <~ ______

1401-1427 Chestnut Street Cil)' ______KA NSAS CITY, MISSO U RI

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MAIOR BOWES AMATEUR MAGAZINE THE · MAJOR

THE MAJOR ENJOYS THE DISTINC· TIO N OF GREETING THE PRESIDENT'S MOTHER AT THE MICROPHONE DUR­ ING ONE OF HIS AMATEUR HOURS.

THIS IS BOSTON NIGHT. ," The magic name of Boston-what emoUon it evokes in the minds of all Americans! Faneui! H all-the cradic of Amerl:::an liberty! T he Old Sou th Church In which were held the meeUng.s which resulted In the famous Boston Tea Pa rty. Historic Christ Church- in whose tower the .;ignai lanterns were dis· played for Paul Revere. And all Americans cherish the namcs of aov~l'llo r Wll1lhrop-John Cotton- John Hancock- Samuel Adnms-::md t he o~hcrs who p layed such vital !'Oleos In Tl1l' build in" of our nation! We salute Boston tonight. THIS IS SEATT LE NIGHT. And I intimately know and admire that masnificent city on Puget Sound. Olle of the mast progl'csslve and resourceful cities in the United States. Starting as a small settlement on the shore. at the base of the hills. the city grew up to the hills. Then SCattle simply moved the hills out of its way and continued Its destined expansion. Verily a people with the spirit. that movc~ mountains. The U. of Washh1gton- beauUful homes-beautiful pa r k~- manufacturinB and shipping, hustling' and thriv­ Ing---our hats a te olf to you--Seatllc! CI NCI NNATI. FAMOUS THE WORLD OVER AS A BEAUTIFUL CITY- buill like Rome upon pictUresque hills __ commanding a magnlncent view of the Ohio Rive r, the valley and the d ~s tant wooded hills. Cincinnati w.i th Its creat University, the Zoological O a l'dens-Bul'Ilet Woods-and ./wlt Park-its colleges-St. Francis Xavier. Hebrew Union. Lane Theological Seminary- its colleges of Music and its Conservatory of Mus!c_ the Cincinnati Musical Festival Association- t he Sprlngel' music-hall in Eden Park. the Apollo and Orpheus Clubs-all of them famous. And then-there's a most particular reason why I have a special pulse beat for Cinclnnatl_ My mother- as a yo ung girl. came from Ireland to Cincinnati to live- and at her knee I've listened to charming tales of this beautiful city on the Ohio. My most affectionate salute to the Queen City. THIS IS WEEK. And we are happy to salute tonight. t he City of Los Angeles-the land of sunshine-fruit and flowers. A WO:I ­ derland for any Alice in search of cinema fame-and a wonderland too-for seekers of long life and perpetual sunshine. DALLAS-IN THE STATE OF TEXAS. Founded in t. he days when Texas was a t·e pubJic. In the intervening 90 years-skyscrapers have taken the place of the pioneers' log-cabins. From n fmntler tl'nding post--Dallas has develo ped Into a great metrcpolls with a population of some 335.000. Next year, Texas celebrates her Centennial. and in DallaS will be held the 15 million dollar Texas Exposillon which Opf'llS next June. And so to Dalla~, the Centennial Exposition City, our hats go off and our hearts go out in admiring. affection­ ;lte salute. MAKES · HIS · BOW MARCH 1936 9 • • "OFFByJ.A.MIKE:" - • The man behind the mike and I n front of the n ews! Pert and p eppy personals on the stars who gild the air waves with golde n personality.

• SELIEV>: It or not. ROBERT RIPLEY was raurteen D!d you Know That: years old when he earned hiS Ilrst few dollars. He sold • BU~ HUUCK of "STOOPNAGLE AND BUD" ran,,,. a drawing 10 n comic weekly! paid for h;,,; C(lHege tuHion by tending rur"nces and CUI­ ting lawns. that- the band leader. ABE LYMAN Is the owner 01 II. chain • of 2~ restaurants On the Pacit\c CQast that- MATTHEW CROWLEY, hero of "B"ck Rogers In the all the musicians In PAUL WHITEMAN'S ""t_up call 25th Centu ry," has always taken a keen interest In the him "Pappy," n term of endearment, and nol a bIt diS­ science of electricity. When he was twelve ycar5 old. tasteful to Ihe conductor? he spent his hours after school bull1:!ln g a r adio reee!v­ Strange how people are propelled Imo their prores­ Ing sct. When he received his tlrst message OvCr this $Ions' home-made device. he planned I.>ee<:Imlng another Steln_ m ct~. but. a youthful tendency to stutter changed hiS asplraUons. He took clocutlon lessons \0 overcome thls LESLIE HOWARD. internationally• famous actor. handicap-and dl~ovcrcd he had a \'ery dctlnlle talcnt entered the world war wllh "Hank Clerk" H.t('d u his for dramaLic work And so he stepped to fooUlghl>! occupation When he returned from France, he wu un _ and air waves, retaining the sclcntihc procl!vity only a ble to find a job. and so he e!tlered Ihe theatre_and for a hobby. ....e what happ<'ne

Beyond the footlights the play unfolds . • . a slim. boyish young

man has deserted the orthodox tradition of his home-has

yielded to the call of the bright life of Broadway. The voice

which his father dreamed would make him a great cantor

brings instead success in the theatre.... Opening night! •• . a career as an entertainer Hes ahead of the young man ... he

awaits curtain time in his dressing room •• . there is a knock

at the door . • .

A·STORY·YOU·MUST·READ 12 MAIOR BO WES AMATEUR MAGAZINE • THIS is a slory of tact. and !1ction-of amazIng paral­ at your back. Oll1b~ rurth its trea$ure I" a golden tor­ lels between t.wo worlds-make belIeve and reality; a rent-Caruso! You gape and then you smile. for the story as strange as it Is tru~:-a story wherein one record begins again and. along wi th the master. a faint, sighs with Shakespeare, "All the world's :l stage"­ a brave. a quavering, changing voice keeps pace. It Is the vibrantly true story of oue Israel Margolies. young Margolles_ tnls is play to him. Examine from your eminence the swal'mlng world of "Son , how is the voice tod3Y?" Metropolis. Chose Cram teeming, grasping, heedless, The record stops. aspi!'lng millions Israel Margolies. Can this one be "Pretty good. papa. I think I've learned another aria different? Can he ha'le such soul, character, distinc­ now." tion to mark him aside from a plethora of his kind? The youthful voice begins without accompaniment. Does he wear a c03t of many colol's? Docs he, like a En tranced you IIsl.cn. Not bad. You shrug. You turn character out of Joyce, bear his challce safely through away a lit.tle self-consciously, a lump In your throat the crowd? at. the earnestness-the Invincible determination or Would you know the answer? Then come and stand Youth. in the market place. Head upstream against humanity. The years speed swiftJy in Metropolis, and Street. Peer in wi.ndows. Listen. Follow Israel Margolies as Scene remains muc~ the same. he fashions his story from the stuff of life. Israel Margolies Is a man now-tall. dark. serious. Start in Brooklyn, for that is where you first hear His eyes have retained their brilliance-their eager, of Israel Margolies. His father is a rabbi_a young, searching gleam. You no longer pause before the Mar­ Intense, Sincere mUll whose family has produced in golies home and ilsten half amused, half sad to the successive generations always one of their number to strange duet or young Israel and the wo rld's fincst carryon the t.radition of the rabinat. Young Margo­ opcratlc stars. The phonograph collects dust, and a lies, In his teens, is a quiet. serious boy attending the radio pleads for attention. The voice that was so frail­ Jewish school in which his Cather Is principal. There so unsure. is mature now-a fine, rich tenor; and when Is nothing to mark him from his fellows save. perhaps, it Is raised through the house in a loved aria or song, the proud way he carries himself, his soft speech, but. there is a gleam In the elder MargoHes' eye and a nod most, the quick, bright look of his eyes. of quiet satisfaction ... not the satlsfaction of one You'lI find kids doing most everything In Brooklyn. proud parent. but of five gencratlons of proud l'ablJis or After school hours, like all t.he World of Youth. they in­ the name Mal'golles-a tmdition shall not die! herit the earth. But, you look in vain fo r Margolies. Ismel is twenty-a glamorous age when one can slay He is not of that group-not of this. You walk care­ dragons at a glance, and bear ofT fragile ladies from fully. wonderingly, against a backdrop of actuality that their dark towcrs. IS strangely reminiscent of the set In a play you onee To Israel, the dragons guard a house famed round saw, called, "Street Scene". You pause at 1l. house. It the world: his steed, the subway; his lance, his fine is 1l. shade cleaner. bet:er kept than its neighbors. The voice. and his prize thc Met. How long has he Jived surprising strains of an operatic aria startle you-a that ambition. how often he has raIsed his voice and phonograph. White cu rtains tend to billow out of an explored in fancy the upper reaches or the Metropolitan opened window above yoUI' head. You catch yourself gallery! But even to Youth there's the thirty-nine listening. steps. beginning with patience and ending-? A magnific.ent. voice- a voice that cannot be denied To one. Street Scene seems changed. The ebb and its majesty--eannot be drowned by the voice of the city flow of life is accelerated. The eldel' MargoJies-aJ-

MARC H 1936 13 STRANGER THAN FICTION

thoueh slUI II young man_II In 111 health. There b 110 menlo then a I'olee-The Major Bowes Am ateur 1I000rl much to be dOlle-&a Uttle tinle. The doetou hlIy~ Thtough a dozen lntervle... -s and performance. tho rabbi senllment. somethlnll nner and blgaer tho.n blm· warned_hakeo Ira.c heads. Yea, One mun work_une listens ,mchanted, Suddenly. Uke a \ ...·ang of a ,fevered self. nr ,lamour, career. money, fame? .• As the !\nal curtain deseends on lh~ piay that night an mUSI 10 hb task_yes. the holiday b on "I and )'1.<> In hlm_thf!olr .t .... I~lnn An uclama!lon like II BI@h long h~]d_ wll1-o'-the­ for his future over.... helmlng_hc must "udy for opem wisp of .. M·... lIQulrmlng thtoullh the c:ro\lo'd_brlnglng _his vc.tee \Io'1l3 too good to waste on Ihe I't'qUlrements them to th~l r feet. rac~, .tralned. hands clenched. of singing service as 0. cantor! Theatrlca] tn,agtmenll Rabbi Margol!u has ,""ayed. touered 0. I~P. fallen on foU",,·ed.. his tl.rn tl.ne, brave note. tallied Into the anna of his While l!;rae] unk to enthraU~ thoosandll at one of son. The doctors ..,cre rlllht about his heart I Manhatt:m·s ,rtat theatres, his father quletl)' pa.ved "IT IS TIME: I SIfOfJLD BE ABOUT MY FATHER'S a ...·ay. • WORK." lu"ae] Margo\le!l foulld the path brl,hl. the reception The aenlce I1M" on. Vibrant. youthful, yet mature head)' I,ir.e wine. ""' an OIItstandlna: attraction In (me with rich. lull tone and the Inspiration of 1~11n1. the of the Major Bo.... es travellne unill. he made hb nrst cantor Intones the service. Orey ~11rd.1 quiver with trip outside ot New York. The Weat COILIt optnl.'d Its emotion. Dark fyes ...·tll OW:r \Io'ith lean. Before them arms to thts amuln, boy. A leaser ptl"$Clno.llty "'"Ould In this holy serv\cf, singIng al no cantor hu 8ung to haw: lost his head. Had he fOllotten his father', ...·ork? them. younglsrul Mallolles Ui about his father'. work! Today. brul Mo.l'fCollel hili thai ... me eaa:er look. He RabbI Marlloll"" wu put to bed. Not cyen his fuble is tall. dark. mo.gnetle. but thtre Is ..,methl", else abou~ pro~.taUonl could avail hIm no.... He waa a man 111 him you have not noticed ~ f ore-he hAll a new qUlet­ unto death. Rosh Hnahonah had ended. and dark seri_ nCSII-a new dllnlty. You Wlk him about optrn_hl! ous eyes loo~ed down Into his own. Frail and lick In eyl'$ shine. You Inquire nbout his lucceu In the theatre body thouKh he ...·as. his eye. ho.d the Ufe of youth and _he smlles--t:ratefu!. WITH THE SACRED PRAYER happlneu In them as they looked back. A thin hand Myou have ~n the country-taned fnme-you have sought o.lld found his ..,n·s. a little money, .. SHAWL OF HIS FATHERS "Luae!. you mnke me proud. They Iny you .... ere a He antlclpate. you. "My father wanted me to be a fine enntor." The hand $qucezcd ho.rd. eo.ntor--a great cantor. To b/l the "real cantor he be­ ABOUT HIS SHOULDERS, AND '·I~rn~l, It Is my Ufc', hope thnt you should be such lieved I should ~. I have to study. Study tokes money. a cantor as-yrs. I can any It nO ...·_aI Cantor RoIIen­ To get that money I went on the Mo.jor Bowel Amo.tcur THE TRADITIONS Of HIS AN· blntt_he that died w laidy In I'nlcatlnc-thc greatest 1I0ur_went on the rond In his unll:l. Ill' m9de It pOS_ cantor In thc ....orld! Yon have luch 0. vOlce--.such_ sible for' me-gal'e me a ehnnce_now I cnn study•... " such ,. "And then?" You lean forward. entranced .... !th thIs CESTRY INSPIRING HIM ISRAEL The voIce grew fnlnt with weakneM. quiet-spoken lIIan Israel o.t twenty showl'd such promlSll M 0. cnntor that "Well, I think It Is time I should be about my t~th~r'! MARGOLIES, BROOKLYN BOY . he wa.s askC'd the lII"eond day of thc al!rvJr.c and also \Io'ork.'· for Yom Kippur_a slgllal honor! Opening nIght!. . n carl'er U tin entertainer lies AND SON OF A RABBI, TURNS Weeks mnture In\() montlL~. RabbI MnrKOUrs fl.ghu before t.lm .•. Ihe young man awallti curtaIn time In his losIng light. In a Bro.~dway omce, a harasscd. ae¢­ hiS dressing room .•. there Is a knock 0.1 hll door ... FROM THE STAGE TO THE retnry petulantly tears ott nccumulated da)'s from her a drab messenger ... a few words ... Ihe door closes calendar pad_hnf!les maU._paullt'l at a l~tler JXI'It­ . the )'OUIlIl mlln slnks Into a eho.lr \I"Ol'd has SYNAGOGUE TO CHANT THE marked Brooklyn_pennNl In nont. ord~rly handwrit_ come that the old cantor Ues Rt death'! door it Ing She rises and dlllllllpellra Into an adjoining room Is the holiday o.nd there is nO olle to toke his I>!ac~ To Rabbi Marltollcs It II! Sunday night Frcttlnll In In the servlcu ... no one bUI the IOn In ..hom he htu HEBREW SONGS FOR HIS OWN his bed. he turns to the radiO for relo.ltBtlon. A $quawk great !aUh .. Cross Rood.! ... the eurbin 11 ready _a $queal._a Po1Use-a famillar 1I()I\g-an announce- to rise which ~hall trlumph?_The raclo.] III'S. PEOPLE.. " MAIO. -OWES AMA n;UI MAGAZINE MAJl.CH lUi " 0th nka.. a ALE bre'Wery flavor sealed in Non-refillable EGLINED TapaCan

LD TANKARD ALE-a hearty O d rink for h ear ty fellows. T h e 2 good old -time flavor-full- bodied, (ull -strength, brewM and mellowed by P abst-is caught at lhe brewery vats and held fixed in the sealed, non­ refillable Keglined T apaCan.No light can entcr to steal away the d elicate goodness t hat makes Old Tankard the ale of ales. Order a case today. Flat at top and bottom, t he Keglined TapaCan stacks easily in the refrigerator and o n pan t ry sh elv es. And it cools q uickly-so you arc always ready to serve yourself or your guests with t he ideal beverage- gen uine good Old T ankard Ale.

• PROTECTED flAVOR

• NON-REFILLABLE

• STACKS EASILY • SAVES HALF THE SPACE EXTRA • BREWERY GOODNESS VALUE H {lndy SEALED RIGHT IN N ew O petler F REE W ith 3 or more: TapaCans your dealer will give you • NO DEPOSITS the Q uick and Easy opener FREE . A p.;:rfe.::t opener for all cans C()Iltaining liq_ • NO BOTTLES TO SAVE uids. Simply hook opem.'1' under ri m and pull up. Easy, quick, $imple to use. • COOLS FASTER

@11I:I5 .P·Peo.o.

I . MAIOR BOWES AMA TE UfI MAGAZINE MAJOR BOWES AMATEUR MAGAZINE

The directors of Kernan Hospital, Bal- \ tlmore, dedicated a wing to the Major In appreciation of his aid tor the Community Chest Fund. And, of course, you can't dedicate a wing without making it a big c.eJcbl'a­ Uon for the kiddles-so here's the Major with the crippled children of that Institution celebrating the dedication. The Major supplied the Ice cream and cake and things- and the children the cheery uproad.

"Who Is Nelson Ed­ dy?" was the nation­ wide cry that went up when his power­ ful baritone thrilled America In "Naughty Marietta." His upward struggle to glory and fortune Is already a glamorous legend for the emulation o f youthful talent.

J

Screen and Radio meet at the mikl' when America's sweetheart,MaryPlck. ford, and America's career· maker, Major Bowes. exchange compliments.

Dallas, Texas, gave Miss Joyce Cate to the Major's micro· phone, and Miss Cate intends to make Dallas more than proud of her. She's studying In New York, and her ambl · tlon is the concert stage and grand opera. Did you hear her trllllng the Musetta waltz from La Boheme. Pucclnl"s masterpiece? PAGE NEWS 8 SPECIAL PICTURE TABLOID FEATURES

"My coodneu. with aU IrIJI professional uptrl~n« do the)' expec~ _ 10 l\.art all Oftr &lain ... an amateur bec.. ~ rm so vel1' yOUnl?N appea.. to be the thoulM IIlmo.o! ...lnl

the city" amlleurs. Bllnd ehlldren of New York diJeo.ered Malo' Ed ... ard Bo ...es a delLJhtful Here', M.... h .n Roters ,"c~lnl ..here \.he ."".t hoat ... hen they eame to the CapItol Theatre to "let"· the Marl: Brothers' ~nJ.min Franklin tailed. Mr. Rocerlleamed that plelure. "/\ NLJh! al the Opera." prior to the Ihowlnl of ·'A Tale of Two Franklin h~ fu$Md around with mualcal 1I1usu. • ClUe • ."' The MaJo. and leaehers uplalned the plot 10 the kIddIe•. but the experiment jm! didn't come otl' fot the Ireat American patriot. Undaunted by the fa!lure of hlJ illustrious predeceuor. Nr. Roc~fI ... ~nt to work_ n Ginge. Rog~r$ just knew that the , ~ world owed her a reput.atlon-s

One of the cutest pairs of youngsters that ever faced th~ mike with trill and tap dance. Norma Sonja wa,s a hat check girl In Wor<::e&t.er. Mass, Marilyn Peters And here's that Ru"lan instrumental Group known a.! "The Connecticut Four" worb In a Long Island department store. who are nOW making Amerlea balalaika conse\ous with their Muscovite melodies What more "atural tha" that Worcester In one of the Major's unlta. Jobn Tatun I!J the accordionist. Peter SU'kla play. 11 ~hl5 "The Light That Faned" ~hese ambltlous movie utra.s---<>f the afC ~hat ambition and Patchogue pluck should the prima donna, Michael Tatun strunu the balalaika. and Arthur Stekla the wtll ghe the young beautles a place In the sun 01 lame? wen, ~hey'ye ~h.IJ get together. team their talent.s, and vlalln and baM. lar In t·helr career_they've nlade the pletua section! challenge th" ether "'ave~ on the MajOf'~ Hourl

The smile that goes ... lth succeu as Unit No. 4 ,ubmlt.s '9II1th happy Irace to the taU 01 being Intervle... ed by the presa-and ...tlcomed by the pubUc.

HaUed as radio's mO&t beautiful woman, the Countess Olga Albanl may truly be called a pTlnce ... royal 01 the ether kIng_ dom. Each Sunday evening at ~ P. M. she brings her radbnt beauty and glorlOU$ voice to the mike In behalf 01 the Rtal­ When you aN! unltUng through the country~and the lmport.anl lolb 01 II big community tllm out 10 rI'Celve sUk HOllr. The Counte... speab four languages-her lustrous you ~ ... eIL Vil'!'d call that nlcc-and a very good reaSOn for broad srnlles and happy felldt.aUons. haIr Ia u the raven black_ he Sing. In abou~ ten languaces. r

MORE STRIDES ALONG THl now co ... ld Ml(ltey Mo~ pea_ GLAMOROUS TRAIL O) llbl7 be t ept out 01 thll luue! It would be &II Ineo".Lstent .. YOUTHFUL AMBITION ANI tne Nat!onat Hall of home wlth_ out the liken"" 01 ~rge Wash­ SUCCESSf1JL EFFORTI IOlton In narble 0' olla.

Jean Arthur II the Ilamol"Olll bleau! who "an late lL RepuWdLr. ahe hi made hu bid for ftlm It&rdom, eon trlbllUnl lOme of the "'~n·. nne. InUn:m!lation.l; meellnl With .!.tan, .... n ...... for ell.lH. &lid .... -... Inn plleable. But, underneath the 1011 fX UrLor of IhLl beauUfuL celluloid q,1lH~ the.... lie. cxmcealfd an IfOn ..111 and I I Inlndble COlI",," which ",m no! adml of failure When J,,&n Arthur meL wLth her lateo; diar.ppojntmentl In plttUI'ft abe In.-de< Broad",.y Ind. Itarlln. ~I over .,.In IUCCeNed In brlnelnl to the IU,.. per formaneh of .uth aterllnc merit Iha'" there. e\rcua Or movie no .. the manarera I~ ftahtlnl for hefan In the country .. "" .I.natu~ on contrac:u; while motlOlll""so·t kno .. thill laugh? picture Imprellarlo. once "lin nme.. ,. , •••••• J Ihelr fervid bid. for her brilliant service"' nU never estr ...... ~ and peraonallty happy. go-lucky J oe E. 8'<)1IIn, who tumbled hl~ II KATHLEEN RAY . ay up the ladder Of flme lrom the ...... ·du$t rln, to k The ftfteen hundred seat· holden l'l~ llar heLght.s In the world .,...... the Malor Bo.. el Studio at RadIO Cit)! h H literally ,uped when Kathleen R&JO t e. ver sereen. '. ~..... llepped forth to Ilnl on the Amatew •• Hour the eventn, of Jlnuary 5; for nUl! '. did a mo~ Ilo.loul apparition 01 beaut] and ylbram youtn ehauenle Ihe mil' In I bid for tame and fortune. MISI II the dalllhter of a forme: i colonel UnIted Statel Mm,. attended In

m., take I Franc*oblond and·,~~~;::;'::~~;~~~~~ blue·ered II 1 ...... ld of entertainment. 10. wu born on I train en route whUe father Ind mother were cl"Olllnl bordeu Of thHe .ta~.

I The camera man takes IUlother lUning Ihot of lhat tele­ b,ated American LegiOn Parade In Trenton. Ne. J ene" held In honor of the Major. when ther dedicated • • treet---and a n" beautiful Itreet It la-to him.

The BJocnph Studio h.q 10lle ver, Spanllh In thla xene from one of Major 8owet' AmaUu. Nurra, Hili '_99U-Here the, are-the ietlon of tek­ lealufdta. phone ope ...ton .ho take ,our balloU .hen ,OU ~k for the " ajar's Amateur Hour contl:nde... . • NAVY

"

FROM GARBAGE TO GLORY! - By BILL VALLEE • Ma, J""KPIl Roc.oTO. mort r~nU, .. ,ubalt o;ollec:lor. II now .. full nellieo I\rmly bellne thai HE MADE HIS GARBAGE Italians exclllSlnly sins It from the cndle on Any man I say who, at the hour of n~e &.rn .. can ,1\ JUIt ROUNDS, AN IRISH POUCE­ forward of a tul! load of desiccated banana atlnl. Iiale ora"lItl, MAN WITH AN EAR FOR W AN­ old v~getablu and slng-d~,er~, a prize Of some oortl tr.~ ..ny rate it seems Joe ...... ay out In th~ Br on~ one morn_ DERING MINSTRELS HEARD Inl about nve, &lnglng ..nd eoll~Unl a ...y , when .. tOP ... ho'd HIM ... AND SUGGESTED THE been .I~plng on his beat ...... kened by the dulcet tones. Thll oervU .... an Indicatlon 01 the beauty 01 Nr Rot"!o', ...,Icp AMATEUR HOUR. SO JOSEPH "Shure," begin the coP. "ye ..ere after ..atln· me up nO .. DOFFED HIS COAT Of MANY but I'm not shure thU I mind No .. tell me..... he.e did ye let ODORS . . . BROUGHT HIS that .... ice?" '"Thll Yoke." returned Joe ..Ith the rupect one serYant of hu· GOLDEN TENOR TO MAJOR And now we h&V~ .~~tI \:M:lnl namfd In IMm!N' of the manlty acoords anothe., nIhil vOlee II Ood'. ,1ft to me Me BOWES . . . AND DREW OVER wajor! Yes, tho. dtIR", of T~nt.on, N. J , decided to show lOll fond of the OJ)O! .... Mr. . eT Nr.?" 37.000 VOTES THE mGHT HE their appreeb.Uon of Najar Bo~' WOI'k In bf:hAl.f of "Clancy, iI th' nlme, and for the lut' 01 heuen ... m ye telL t.a.knted ama!.eun. 80 W&,or WUlb.m J . Connor, £1<-009- me what ye'd be .. Iter dolnl on • truck fulL of 1... 111 when yt SANG FOR AN ENTHUSIASTIC uno. 8. C. Stoke. and CI~J ".n&pr Paul Worton on Allcu&t oUlht to be slnlflnl on the raddlo or ..me place. huh?" AUDIENCE. 21th, cha.nled West Canal 8t. to Major Bowe.' BoIILeward, "O\1nno." ...... t red J oe, "I IUt141 I wouldn't kno.. how to 10 makinc the alfal, .. th'!c nenl, and broadcuUnr trnolr (Conll~","d 0 .. Pl'ge HI trlbute on. lfBC. • IT WAS ALL IN THE CARDS. NOT THE PASTEBOARD DESIGNS OF THE FUTURE MADE BY THE GYPSY LADY OF DARKISH MIEN, BUT A THUMPING GOOD BRIDGE GAME. THERE YOU HAVE IT- ROMANCE RIDDLED BY CRUEL DISCLOSURE; RO­ MANCE DEAD BEFORE IT HAD A CHANCE OF LIFE. But, don't go away. We have a villain- he gave the party. We have a hero-­ an old Svengali. We have a little, brown-haired girl whose name the Old Man of Broadway Is spelling out In bright IIghts-DoriS Wester. You have met Doris before. You met her that thrilling night when Major Bowes handed her gracefully out of the shadow or obscurity Into the magic coach of fame. Before she sang that night, Doris was just Doris-just another honey-haired little girl. How did she happen to reveal what millions of other attractlve girls didn't have? Why did she go on the Amateur Hour? How did this Doris Wester get that way. Well, as they say In the better melodramas, "Enter the Villain!" The Villain gave a bridge party. It was a cold night and It seemed the best thing to do, but the Villain realized the dlmcultles in his path ;lond he consulted with his wife- Mrs. Villain. "Darling," he said, "It's such a bad night, we really should have a few people over for bridge." "How are you going to get people out on a night like this" said Mrs. VlJIaln, who could keep up her end In an argument. "Well," mused the Villain, "there Is something in that, but we could call It a tournament and give a prize or something, and you know how our friends are." "You'll want Nick Kempner," said his wife artlessly, "and you know how dlmcult it Is to get a famous director like he away from his fire." "Broadway or no Broadway- director or no director--cold or no cold, we've got to have Nick- you think of something!" the Villain furrowed his brow. "Why not Invite Miss S---?" said the Vlllaln's wUe who had something of a reputation for droll humor. The Villain glanced at her. He was Incllned to guffaw, but Mrs. VlJIaln's head was lowered Into her book, and he throttled his desire and reasoned. "Well, there's something in that, dear. But, as you probably are DORIS WESTER

By • John Galvin

DORIS HAD THE VOICE • • • THE DmECTOR HAD THE EYE • • • AND FATE HELD THE CARDS. NO WON· , DER HERO AND VILLAIN FOUND THEMSELVES ENGAGED IN A GAY CONSPIRACY THAT LED FROM AN ACCIDENTAL TRILL OF ''I'M NOTH· ; . IN· BUT A NOTHlN··· TO THE SHAP· ING OF A CAREER SO DAZZLING THAT IT SWUNG DORIS WESTER FROM HOME·GIRLlNG TO MIKE· GLORY AND TWINKLING · STARDOM IN THE CELEBRATED RAINBOW ROOM . • • WITH RADIO. HOLLY· WOOD AND STAGE EAGERLY STAND­ ING IN LINE FOR HER GORGEOUS VOICE AND PERSONALITYI

aware, Nick likes girls who have charm-looks, personaUty, .. He . .. " "He's dlfTerent, I know. But that's my solu­ tion and you 're giving the party," Mrs. VUl ain had run up the J olly Roger. Mr, V11la ln could read the storm signals. and he veered. "She's a prize," he muttered. "Well," saJ, d Mrs. Villain, "that w1l1 be two prIzes you'll have." "Darling," muttered ·the Villain, gallant In deteat, "you are a genius. Bridge Ls bridge, and even It Nick Is Nick and thls-thls Mlss 8---, or whatever her name Is doesn't make Earl stay awake nights, she is a nice girl and would make somebody a good wife." The Villain's wire put down her book, and rose and kissed M r. V11laln on the lips. "You haven't been drinking, but you sound queer." "I'll call the folks up," said the VUJaln , backing oft In some confusion. "Better give Nick a build up on the gal," said Mrs. Villain, and she patted her hair before the mirror. "Whew," said the Villain, when he re­ turned some time later and sank Into a chair, "that was an assignment all right. They're all coming, and I had to prac­ tically slug Nick Into it." "You like Nick Kempner a lot, don't you, darling?" Her tone was sweet with promise of disclosure to come. "Sure, sure. He's a grand guy," said the VUlaln, poking around In a drawer (Continued on page 93) FAMOUS AMA T EURS OF HISTORY By CURTIS W. BAKER

• N~POUO" Bo...... n:1 What Ilorle. that mljhty name recalls! The con­ tinent of E\lrope .hook to the thunder of hl.! leg1olU. and when he held COULD THE GREAT CHARACTERS OF HISTORY HAVE MADE THE coun he waded walst_det:p through tlng. and princelings who came 10 GRADE IF CONFRONTED WITH THE TESTS IMPOSED BY THE bow the knee of humble IUertance to the mighty little Corporal. HLs­ torlall3 ~ll lUI that Napolean ..as wont on <.>Couton to burst Into 10111;_ GENIAL MAJOR BOWES BEFORE HIS MOOE:RN RADIO AUDIENCE perhap$ In the bathroom, and that he had a resonant baritone Yolce. OF MILLIONS? Can you picture Maja' BoWell Interviewing Napoleon before the mite? Major Bowes: "You. application statu IhM you are Napoleon Bonaparte. h that riKht. my boy'" Napoleon: "Yes, Major" Major Bowes : "Your place of residence III given as The Tullerles, paris?" Napoleon: '" Yes. Major." Major BoW<''' "What I. your occupation. Napoleon?" Napoleon: '"I am an Emperor, MaJor."' Major Bolll'!!S: "An Emperor. Doe. your position pay you well?" Napoleon ' "Y~s Major , bu~ 1 .... ant to slnll. My g«awt ambItIon Is to thrlll Pfflple with my volee." Major Bowes: "Han you taken leqon. In singlnK?" Napoleon : "No, Major. You S~. Major, I have ~n $0 busy tlChtlng bIg baUles Ilke Austerlitz and Ma",nlo and Jena. and running France that I Just haven·t had tlme to take lewms. But I know Lean sing."' Napoleon: ··Ye.. Major. but JO&ephln e, that·, my ! , beM farajor nletr Bowes: for me"Are to you lIng marrIed. than to mylead boy?" armle. ~~~~f:~~~~::~~! ~;; that sort of thIng. She thlnb I can be • s«ond If you are a second TIbbett, .... hy. then. If you lose your thing. people wouldn't send you to St. Helena, but would keep you home singing for people to make them happy." Major Bowes "You art quite rlgM. my boy. n IS far better to gladden heart! .... lth song than to sadden them with leaden death. What w!il you alng?" Napoleon: "01ory Road, MaJor."' Major Bowes: "Very good." Napoleon .lnp. The poor major is for~d to sound the Konl. Major Bowes : "I'm sorry. my boy. but I think you haye a greater futu", before you as Emperor of France."'

FREDERICK THE OREAT -les an !mmortal I>lllCe In hllltory for his mighty llCeOIlll>Ushment! as warrIor, $latesman, poUtlclan. dll>lomal and ((lUnder 01 the Oerman Empire. Bu~ he wanted \0 write B nawle.. French, and his pasahm was the nute Could Fuderlck the Oreat have made one of the MaJor'8 unl~ ... lth h~ nutt playlnK? • • THOMAS JEFFERSON .one of the T!lJlns of the American Revolution. writer of The De<:laratlon of Ind~pendence. In collaboration with othus of the mlghty heroe.. who fou ll ht the war for lndependen"". a President of the UnIted Slaw, and a SlOrmy petrol In national all"al... Jell"erson I•• a!d to hue played the vIolin superbly. Would Jell"erson hue made Ihe grade If he had taken to horse from hl\; beloved Monticello to com· I>"te before Major Bowes' mIke wl~h a violin solo'

ARE THES£ HISTORIC AMATEURS, AND QUAINT HAVE B££N THEIR PASSIONS FOR AllTISTIC txPRtSSION. WE CALL THEM AMA TElIRS ADVISEDLY, FOR THE TERM AWArrING THEIR TURN AT THE MAIOR'S MlXE O UR AMATEUR FINDS ITS ROOT THREE n.WSTRJOUS CANDIDATES fOR AMATEUR IN THE LATIN. ·'.\MO:' WHICH HONORS PRESENT A PICTURE IN CONTRASTS. MEANS TO LOVE. AND THE THERE'S A STRAINED AND APPREHENSIVE LOOK AMATEUR IS ONE WHO FOL­ IN NAPOLEON'S EYES. fREDERICK THE GREAT AP· " , LOWS HIS PURSUIT FOR PEARS A 8fT SCORNfUL Of CRITICISM. WHILE '/::"'" ' LC>VI: O F THE GAME RA THER THOMAS J£ff ERSON HAS THAT "SUCCESSfUL \ I ' MATERIAL HE- LOOK." CASTLES IN THE AIR

IN CRACrLlNG STACCATO THE MESSAGE CAME OVER THE WIRELESS ••• ~s.s. TtTANIC STRUCJ: By FRANK MORRI ICEBERG-SINnNG FASTI H rOR SEVENTY·TWO HOURS DAVID SARNOFF STOOD BY HlS INSTlUMENT SEARCHING THE E;I'HER FOR SCRAPS Of NEWS ••• PRAYING rOR MESSAGES REVEAUNG THE fATE or over technical boob-reedlnl , le.rninl_ torlng It up like 706 SURVIVORS SHlVDUNG IN BOATS. CLINGING TO ICEBERGS , .. DAVID SARNOff_ DRAMATIZING Juice In • battery. . WIRll.£SS f OR A SLEEPY WORLD-LAYING THE FO'UNDATIONS fOR THE MIGHTY EMPIRE Of RADIO­ Then c.me an openlnl for an operator \Q ",ork the Siasconset station for the complny. OetUnl volun­ HAMMERING HIS WAY WITH RELENTLESS PERSISTENCE AND ENIGMATIC SILENCE TO THE VERY PEAl: tee .. for t.hat post w... Uke ...ktnM soldler. to go out or INDUSTRIAL ACHIEVEMENT-AND HE STARTED AS AN IMMIGRANT BOY SEllING P,,-POIS! for a trench r.ld on • moonlit night elalnst the Hlndenbutl Une. The ne"', got around to Sarno!! Ind he \.00II: Ill. poIt. Chance? MIII.&ke? No. Slueo"..,t h.d one ad.BlItq:e. It had the bell technlcl.l radio library in e:rllltenee. TO\Iche! YOUnl 8&moll • CoaTa, tolUnl: upwarm throuCh tlear tlUe to lhe property. .re clORd do...... hlle 8&rnoll' .&Iled the tum &&&In. Jun,'- and 1.. ~klMo wilda ..Ith hlol Lot', .., bIulk to .I\e !.Ime JOII tint w.ILo. F

• HISTORY In ~he neld of entertainment b now being made Just all truly u in surging ambltl(ln within the brawny buast (If genial Joseph B«.kltr who had the artuu of profellSlonal endeavor. Wherefore the heroes of the mike are as made up his mind to be a .Inger. . So orchid! Instead of nuts and bolts W deser ving of their special nlthe In a Hall of Fame WI are the great, established genial J~ ... and a toppy pedestal In thlll gallery (If hllltrlonic genius. stars whom they would emulate. In the conventional halls of fame, the victors are awarded their pl&ees In D. MICHAEL BALLERO, WarrIors In other halls of fame have marehed to marble stat\lary, Or In oils. In our HaU of hme, we do not want them In glory bearing :ok w their lauulll when Michael Ballero has lIarnered m(lre experience. f(lr of C(liumbla. WLth(lut Instructl

I

\ Cl.EAR ALLWIRESt 1'. , THE AMATEURS ARE ON THE J~IR! • • • • BY DONALD G. COOLEY

form 11 for the commen\.l .nd m..Lscell.n~ Inel­ • cl.&A .... n wires for the best·tnown telephone number yote tabulata... , Ilnd the ope.... to .. are kHnly at• Ilns to ftutte r_he~ comes the Ikn votel In aU the world! tImed w t.ht drama of the moment. In .. It .. ..,U. ~MaJor Bo.. " Am.teur Hour. Your .Dte. ple...,?·· ..l"OIram. elU}' dlstanu of the larce NBC studio In which .u lOOn .. I lubltanUaI number ot .uta han been the Amateur Hour orll- I.I.butaled_ ..hlth wLU be within I. few mlnuw or the Inlte:.. openlne number of tho! e.e nlnl _messen~r boJ'1 Promptl)' at the IOUnd carl")' \.he bulletins downst.al ....nd Uploe Ihroulh 01 the Coni at I P M. the abies to IIY the resulta on the M.Jor·, deU. on Sund.)' e .. enlne. the tele­ Ule Itudt.} plattorm. phone operaton are In wany votu 1.130 come In b, teltiJ:ram..... ell readlne.s. There .. meSIAl" of COOd ..UI. These Ire .urted b, Is a aubdued ten.lon DI tht MaJor·, ....Istanta. snd the more Im­ excitement In the portant On" delivered to him for relldlnl Dn bll square 'Dom the broadcut If time permlta. A I reat m.n)' whe re I hundred op_ wlrtll al«l come In lor the amateur, and etllora sit e:rpect­ thele a~ distributed to them It the dOlO! I.ntl, before their of the broadc.. l. Instrumtnta at t ..... The; telephone ""tea. Of _tw. do lone tablU .. hleh not alcmt del.ennlm Ute wlnnen.. run the luI! length 1.0 enn tarcer numoo of yotes of the room . The come In bJ' mall on Ule ballo1.l metftnger boJ's. the IC

; ~ "HAMBURGE :R'MAR

BY MURRAY MA RT IN ... SHE'S FROLICSOME, FAT, AND FORTY. THERE'S DIVIL • SHra ramol.lll, fat and fO'l"tJ. And Oh, res. the Amateur Hour also Yolee eame thl'OU,h the mIcrophone LApGHTER ON abe woru hard, J'OOklnc tometlmes made of Mar)' a national ft,gure. In rk:h. warD'! tont&, M ..r)' ..... "In." IN HER EYE. ... man,. u .. hundred ..nd ftny din· When )'Ou .tep Into her Uttle restau­ The voters of the n ..Uon ehOie her HER UPS AND SONG IN HER nen an event", over .. hot ..~. rant on West 51st St~t you11 IItel), one of the winne.. of th.~ Wffk. And ahe', ... happy ... any Imh flnd from one to adORn eaU".. Don't let the impre.Lon th.. t th.. 1 THROAT, SHE RUNS HER collun that ever danced .. J11 wLth .. ho"Te come In to &ay hello 10 a love_ wu Ihe first honor M .. ry hid won In the Ukellen lad In aU Killarney, and ly .oJce they heard o~r the atr. her Ufe. For nine ye .... Mary h ... HAMBURGER STAND OPPO­ the moon mlnlnc down through the The restaurant on Mst St~t \I.S'ffi llyed In Ne .. York. and Iht, has won .:old misty alr u It don nOWhf!1"i! to be limply "Mary'L~ But It ...... the loye Bnd admIration of counUesa fbe on the tace of lhlll urth. already famou& for Its hamburger. Ihousanda of people. Whenntr.he SITE RADIO CITY, BUT IT That's lIamburler Mary. Mary COOked by Mary "\tI' her own spe­ walltS Iiong the Itreet Ihe \I ltoppt'(l NEVER OCCURRED TO HER MorTI.'! her that wu Mary MC- Cial recIpe. II's r!tlnt acrOM the or spoken to, or waved at'hy ta~lclb Keon. street from RadIo Clty. and one drive... IOI:ltty le ..den. banke ... ac­ You probably heard her ,Inion n l,nt lOme NBC people d rGpped In tors. newspaper folk. and JUit good TO TAKE A CHANCE ON MaJor Bo ..'ts· Amhttur llour, thoulh for dInner. They heard Mary croon­ plain people. that wu aWIlY back In March ll1g In II aoft Irish contralto ..., she The day I stopped In to talk to THE AMATEUR HOUR UN· Mary Morris .... u born In San prepared their fGOd. On" Gf Ihem Mary. by appoIntment. ahe ..... a few TIL SOME NBC PEOPLE Franel.sco. ont of !lve children. To­ lugge.ted .he t ry Gut for The Ama­ mInutes late. She apolos;lv:d. It oIl'" day lht'. one of New York', famnal teur Hour. Mary laughed at the sug­ her birthday_the Urd_nnd she'd -&II much for her charm. and her geoUon. but declded she'd go to _ been to ChuN:h Then Ihe had to DROPPED IN FOR DINNER. wit, and her &cnel'Ollty M for her her old friend Major Bowes whGm hUIUe GIr to the halrdl'("lItn' be­ hamburger or her prlze ... lnnl". Ihe'd tno.. n II yea.. ago In Tacoma. cause ahe w... 100nl that nlaht to HEARD HER SOFT IRISH .ln~h'K oyer the Hour. W.... hln'ton ...hen he ..as President the famous Lamb', Oambot AhnOlt Th~ AmaUu. Hour, hOll/net, p.o­ Of the Chamber of Commeree and any nliht. after her rutaurant II CONTRALTO, AND PER­ vlMd Mary with her name--""am­ Board of Trade Ihen:. and she was dosed. Mary ean be found In one of bUT1l~r Mary:' And Its • .,eh .. nato_ Ihlng there ..Ith -Chick" MGrrls. her the Imarter nlgh~ ctuba In Ne.... York. SUADED HER TO TAKE ral tha~ you ..ondtr ..hy It hadn't husband Mary !lye& by htrself III .. com­ ~n ht.. lonl before Ihe under­ The MaJor.as deU,hted to see her fGrtable .. partment on Wt.t »Ih THE CHANCE THAT o!.andlnl and aslute Major BoWell a,aln. and lmlsted that she at least St~t. She rum her ""'taurant. labeled her .. Ith it audltlon for the procram. When her ICollt/llud' OIl JIIIve 701 MADE HER F AMOUS_ THE BUS BOY WHO BUSTLED INTO BARITONE GLORY!

YOU CAN'T UCK THE IRISH, .. NOT WHEN THEIR LUCK IS DOWN AND THEIR FIGHTING BLOOD IS UP. PATRICK DUNN'S GLORIOUS ILLUSTRATION OF THIS FACT .•• AS REVE,\LEO BY A DAUNTLESS CAREER THAT RISES FROM "WAGON WHEELS" TO THE MAJOR'S AMA· TEUR HOUR ••• AND LEAPS FROM TREE·SITTING TO SHORT·ORDER SHOOTING IN A NIGHT-CLUB .

• "WONDER how It feels up there," "Wh en's h e comln' down?" "Four o'clock, they say." "Takes a lot of nerve to stay up that long!" The crowd gathered in the back yard ot the Dunn home In Anderson, Missouri, gazed respectfully upward and waited. The shadows lengthened. Four o'clock! The crowd surged for ­ ward. And trom the tree where he had been sitting tor exactly 160 hours, thirteen year old Roger Patrick Erin Dunn descended to receive the plau­ dits of t h e multitude and t h e title or Ch ampion Tree Sitter of McDonald County. Thus was born an ambition which reached Its climax five years later when Pat Dunn, eighteen year old Kansas City baritone, J)(llled nearly half of all t he votes cast t he night he sang "Wagon Wheels" on Major Bowes' Amateur Hour. Even at thirteen, Pat yearned toward a more artistic form of self· expression than that offered by tree· sitting. He had been singing since he was six, but at thirteen you never /~ know when your voice Is going to Jump from bass to trebJe-or vice versa. So at that period, singing was out. / But Pat's artistic urge would not be denied and when the high school In his home town of Anderson held an amateur (Cont/nued on page 85) / AT NIGHT THE STUDIO

By DONALD G. COOLEY

FEW THERE ARE THAT GET THE GONG ••• BUT THE SUSPENSE IS SOMETHING ELSE AGAIN .. . THE LAUGHS ARE SUDDEN ••• AND THE HEART·THROBS KEEN ••. AND YOU NEVER CAN TELL WHAT WORLD FAMOUS PERSONAUTIES MAY BE THERE TO ENJOY THE SHOW WITH YOU .

• A FLUSTERED young man In the crowded lobby of the National Broadcasting Company building drops hls cigarette case. It strikes the ftoor with a clatter. "Someone just got the gong" shouts a friendly voice. The jest sets otl" the mood ot the crowd. There Is something about the mention or the word "gong" which brings good-natured smiles to the races ot the throng, as if they share a general secret. They share something else too, a. mutual response to an undercurrent ot excitement which runs through the crowd like an electric Impulse. Excitement begins early In the Radio City building on Sunday evenings. Long before the fateful hOUf of eight o'clock the crowd has begun to gather. Everyone is In holiday mood, primed tor a gala night. And why shouldn't they be 'happy- aren't they the lucky owners of tickets which will admit them to the Major Bowes Amateur Hour? No single bit of pasteboard In the world Is more eagerly sought than these tickets. They cannot be purchased. Only 1500 of them are issued each week; for that is the capacity of the large studio in which the Amateur Hour orle-Inates. Let's suppose that we have one of the coveted tickets, and see what happens. They carry 8. warning that the doors are closed fifteen minutes before the broadcast, so we present ourselves early In the black marble lobby. The NBC ushers In their prim blue uniforms have roped oft' the elevator entrances, so we take our place In line and wait our turn to be ushered Into one of the dozen cars which w1ll whisk us swiftly to the studio. Our tickets carry us to the eighth floor, but others admit their owners to the ninth floor balcony of the same studio. The big doors of the studio are closed when we arrive, for we are early. The crowd Is good-natured but Impatient. to get a glimpse of the amateurs and their genial maestro. The waiting room is large, 10w-celUnged, with a thick rust-colored carpet which mumes the sound of footsteps. On either wall are doors opening Into smaller studios. ''There go the dOOrs'!" someone shouts. "We're orr!" We stream Into the studio with the crowd and select a choice seat, for none are reserved, First come first served, is the motto. The chairs are aluminum with rubber footpads-the rasp of a thousand chair legs on the tloor would blast a tornado of sound Into the sensitive microphones. Now that we are comtortably settled. we can have a look around. Rising behind the main floor Is the balcony with tiers of seats. In front (Continued 011 page 80 ) I

VERONICA MIMOSA By JACK JAMISON

• NINE years old, the chUd of Impoverished parents, burled In the dingy obscurity of New York's poverty-stricken world,-an d :Hood­ Ing the sunless courts adjourning her gloomy tenement with the divine music ot the greatest masters! Only nlne-a babe-hardly able to reach the pedals with her fraU, tiny legs, yet she knew two hundred dl1ftcult plano composi­ tions! In t wo week!!, preceding her debut on ~he Major Bowes' Amateur Hour, she mastered and memorized 61teen complicated pieces by Bach! True It must be that genius is born. It may be enriched by " CHERCHEZ LA PETITE FEMMEI" great teachers, it may mature under the spur of society's plaudits, ORDERED THE MAJOR • •••• • •• It may ripen to shining achievement through helpful endow­ ment,-but-when a chUd lIke Veronica Mimosa can step up to AND THE SEARCH WAS ON-NEW a big plano and do things with the Ivories that challenge the YORK WAS SCOURED FOR THE LITTLE fully developed artistry of accomplished masters-welI,- there NINE YEAR OLD MUSICAL GENIUS must be a suspicion of genius! Now most of us make it ou r business, it we have talent or WHO KNOWS TWO HUNDRED DIFFI· special abilities of any kind, to leave our address and telephone CULT PIANO COMPOSmONS BY HEART number around. We see to It that the beaten path to our doors is well-beaten, well-posted, and bristung with signs. And If Oppor­ - AND DWELT IN ABJECT POVERTY­ tunity wants to knock, we make sure Opportunity knows where UNTIL ALL AMERICA ROSE IN ACCLAIM to get hold of us Instantly. FOR HER PLAYING ON THE AMATEUR But what shall we say ot little Veronica Mimosa who emerged suddenly from the obscurity ot her tenement home, remained In HOURI the limelight long enough to win the Teacher's Guild Competition AND ALL SHE WANTED WAS A DOLLI rC01ltinued on page 91) A Kansas Girl Who Con­ quered Two Continents with Psychic Powers! She reads secrets of the mind from matrimon.y to murder I Predicts lIartling developments in the thea· tre. Foresees qreat Dew opportu· nities for amateur talent in world of entertainment. ASK GENE DENNIS! By JOHN GALVIN

• SlHCE man afose out of his prImor­ centuries, stumbling, groping, man ternatlonal scandal. Worse, distraught dial ooze and gaped at the unfolding has had hints, has followed clues omclals found themselves up against 'under s of h is unfamlUar heritage, h e which have seemed to lead to the very what seemed to be the perfect crime. has been Jason In quest of a fleece; veil concealing what he would nnd. There was no loophole anywhere. Mo­ U1d that fleece has been the Un­ He has seen, every so often, rise among tive? None. Theories? Hopeless thou­ mown- the tantalizing World beyond his kind strange persons who, by rea­ sands. The police In desperation 1 world. son of their sensitive organization, turned to Gene Dennis. Her strange His quest has taken him on strange seem better-tuned Instruments than gifts might be utilized to name for errands to more than strange places. himself. Through them he has pur­ them the murderer. He has paled through weird Incanta­ sued his quest. These so familiar to us Behind closed doors, a circle of tense tions, and celebrated the Black Mass. since Sir Arthur Conan Doyle, we faces surrounded the beautiful young In dark, foul caverns he has tolled know as Psychics. girl as she gazed at things beyond the over retorts. and pored over mys­ Do we- still pursue the Fleece? Would lamplight-beyond their poor powers terious formulae. Mouthing cabalistic we still know the Unknowable? Ask to follow. The pock.et watch of the ,uses he has Invoked the aid of occul t Gene Dennis! chief inspector seemed to tick with a powers to help him transmute base Gene was born In Atchison, Kansas. loud unbearable beat---so silent they ~etal Into glittering gold. In ancient While still a glr) In school, she at­ all were-so strained. Suddenly, Gene pades he has made obeisance to the tracted so much attention from psych­ made a little movement Her eyes Great God Pan and, like Faust, he has ologists that her remarkable gifts ftuttered, she seemed to relax. A sigh ba rgained with the Devil for secrets seemed fair to lure the world to beat escaped the omclals. They hunched and powers beyond his ken. Gods of a path to her door. Today her fame Is forward In their chairs. "Who did It?" all kinds and all classes, gods of clay International, and her accurate prog­ The chief Inspector speaking. and gods of stone, In temples, In gar­ nostications of things to come raise Gene speaks. His name is Ruther­ dens, have listened wearily to the end­ the eyes of SCientists, and the hair of ford. James Rutherford. She adds de­ less plea of he who would know the many an eager questioner. tails. Gives his address. The circle unknowable. In his strange, his fas­ There was the famous murder In stiffens In Incredullty. She had named cinating journey down through the England. Overnight It became an In- a peer! (Continued on page 88) BALLAD OF AMATEUR HOUR

WHAT shall we do with the bold milkman What shall we do with the grocer's boy Who loud In the little hours Whose resonant warbHngs fret us, Whistles away like a hearty Pan .' As he chants to the cheeses for simple joy Till slumber deserts our bowers? Or lyrically wraps the lettuce?

H e shall whistle all air for },Ia;or Bowes, Whv, he shall warble lor Major BOlVes, The best that hi.! tongue can nout to; Later, my Iriellds, or sooner. And a thou3and milkmen wilt vote him fir3t AILd ncver, all. /lever agailL will he And night alter night will his lips be pursed. Si1lg to the squash and the broccoli, In the verJl tune that we cal/ed accursed, But now in radio ranks shall be For a suffering world to list to. Numbered another crooner.

What shaH we do with Lhe neighbors' brood Who, shrill and fierce as hornets, Shatter the spell of our solitude With fiddles and fifes and cornets?

Why, they shall serwade Major Bowes With comet alld file and fiddle. Such sound and lury they'll all display That> the tones which Irightened the MllSe a,oay We shall hear by night, we shall hear by day. Whenever a dial we twiddle.

What shall we do with the family bore Whose persiflage never ceases? And what with the audible miss next door Who's clever at speaking pieces?

Why, they sha/l babble lor Major Bowes Their artllll impersonatiOIlS. And an aOable agent wi!! bid them sigll A contract, square on the dotted line, For alternate evenings at hall past nine On very distinguished stations.

What shall we do with Major Bowes, Lord of the aerial garden, Who turns our amat.eurs int.o pros With never a Beg Your Pardon?

- PHYLLIS McGINLEY / 'ij _ / '\

SARA'S LUCKIEST BREAK CAME WHEN SHE WAS FIRED BECAUSE SHE MIMICKED HER CUSTOMERS

• IT'S a true story-and it's better than fiction. It's a tale that would mnke the writers of fanciful yarns and success chronicles THE MAJOR WAVES retu rn to their worlds of fairy princesses, wands and Cinderella pumpkin-carriages somewhat dampened In spirits. For T ruth HIS WAND along the Major Bowes' Amateur-Hour t ront Is stranger than Fiction. It's the amazing and whimsical tale of the rise of little red­ AND SEE WHAT HAPPENED TO headed Sara Berner to tame. It touches blank poverty and black KEEN-EARED. RED-HAIRED despair at one end, and the sparkling tip of Major Bowes' magic wand at the other. SARA BERNER WHEN SHE ... Once upon a time-just a month or so ago, to be exact­ in one of New York's non-excluslve department stores, Sara CAME IN CONTACT WITH ITS worked behind the lingerie counter. Nineteen years old now, she had come with her family to this city of wasted hopes and MAGIC SPARKS! many dreams. Ever since her school days In Albany, New York, she had dreamed of a glamorous career on the stage. Glorious day-dreams of how she'd study In one of the famous dramatic SHE'S ONLY 19. BUT TWENTY schools-study hard, and work ceaselessly towards that day MILLION LISTENERS HAVE when her name would be spelled out In hundreds of electric light bulbs. But soon those dreams and hopes lay In a shattered VOTED HER A FIND . . _AS ONE heap, for along came that too familiar catastrophe, the De­ pression. OF THE REMARKABLE IMPER­ "Believe me," says Sara in recalling those days, .. that meant the end of school days for me. Our family was Just then blessed SONATORS OF THE AGE ... with a new little sister. and I had to step out and earn money. I Continued on page 76) THIS MANBOWES

BY REPORTER •

d ...... i. I.d",. ,be G ..... J Il" fo, Of. larll San FranclKu ptlper. He the Major wu seated at the dut. In In And ut.... rdln.rll' pracUcal upotandlnl person who .... m..tJnl indl<1 ... u t. wu Yuterday, too. •• Yuterd.), Illo lumptuolll .partment .top the for the pu~ of Cf'rtaln lentry. gN!at .trldes to... aro In busJneso en­ • A 1101')' ..11.1 •• I Iorr1 . . . .bout 11105. Capitol Theatn BulLdlnl-the ca­ About thla time. bowenr. the Mu­ telllrbe. Th" d . ....llc ' M tll 01 - }::.I &W.. ·­ Boob by newspapermft1 &f'1! al_ Almost forty )'ura al:O thll m.n thedral of the clnemL ch.nU' A3aOClallon and \.he Ch.m­ Now. In aa:eptlng the posJ.lIon as pari i •• ,.u t . H,'o .prlll ... ,.. ..,. 'uc:1n1tlnl. t or thoy contain wa.s .1N!.d), the amblU...... )'OUnl ed­ Impe«ably attired. he Ireete-d me ber ot Commerce, In conJundLon Chairman 01 the Pollee Committee...... 1 ... ' ul .....bH 0 helped 10 . ... a.h I',IKO'. that bore the unlnterestlnl t.lt1e. fiYe new.paper•. to.nl Kidnapers! I d""lded to ",I I roupa broulht about the end ot \.he times Ilantlnl orbs of the under­ "Cn",. Rin." In LtoII! "My OWn Story." caught my eye. 1 I bou,ht the book. h.ppy to h.ve the embarrassing situation OVer with "hOCUS'POCU~" Jury draw. TheN! world. A , .u t AIII.rleu city I.,

THE MAJOR T AKES A QUIET STROLL IoI ANY A RESTFUL MOMENT IS SPENT BY THE THROUGH HIS 8t/IoOtER F.8TATE IN MAJOR IN HIS ART G ALLERIES ADJOINING HIS WESTCHE!n'ER. OJI"FICES IN THE CAPITOL THEATRE BUiLDINO. Th~ J~rsey Happy Rangers and they're ranging over ""m~ mean "swing mwde" a~ ~hLs happy momen~.

U'I back to nature fot those Jersey hlllb!Ules who are ap­ parently seeking inspiration on their native heath for newer COWBOYS (unea and llveller dance rhythm. EAST AND WEST

• Y'PPU! Here they rome. . .. ~he Major's cowboys . , ... whOile bucking broncs are frisky guitars, and rawhide qulr~ mandoUn picks. Ambltlous to ride herd On the unit ranges of the Malor ..... with all Amelica ~helr wide prairie they face the mike with the calm courage of ~helr ploneCalifornia, where he tint .'IIlW the llght of day. The O"Br1ens drifted to Dallas, Texas, thence to BarUH vUle. , on to MLswurl and Into South Dakota. "Dad was a mining englne

THREE GLORIOUS STARS SERVING AS INSPIRATION FOR THE YOUTH OF AMERICA!

• 0 .. W"IGS or 501<". R_ PonttUe Rff her .alnlnl ne... · IIU~II She retia. He 11 perhaps one of the moat haa _red to tl>e helghb of openatlc II a vlt.l and Unnl demon.t.... Uon rabId collectors 01 boob on Art., Dee - I.m~ of Ihe fact th.t talent. ambition, o ... Uon, and Hisl.orlc toplca In tht On Win,. of Eloquenee, the Inim­ and hard wotk Can oftreome .11 Db­ eounlry. itable Edwin C. HUI has mounted 1.0 ltacles. Ed Hili doesn't etalm to be perfecl. the ....trum 01 the rreat. EDWIN C. HILL It la the tlnl- Actll.IlJ!. he seelm to haye ~n In­ On rather mo~ mKhanl".!. but Inl Y(Jlce of EdwIn C. Hili over the urested In but two allbjecbl while none tbe Less Inspiring wlnll. baa air that chaUenlN Ollr attention' h~ _nt to tndlf.na Unl«ralty_£n,_ "meUa !:arhan soared inlO the .,. With crYltalilne clarlty he eKpl.lna Iish and History . neglecUn. al· fectlolU of this round gLobe IbfO;llh the Involved Intr\c:aclN of .orne ma.~ everythlnl eiM' . it "'111 Prof~. · her daring tllrht3 &CI'OS'I land and I~at question before the nation and 10' J. Sembower.... ho holds ~. mIkes clear to the simplest mInded. the chaIr of Englllh .t the Unlyer­ One doe. well to look br.ck at the u ",ell ... to Ihe mo.t IOphlstlcated. sHy. ...ho aroused Hill', . desl~ to dltnculUu 01 these great Ita,. who the element.. Involved. EdwIn C. HUl ... ork for th e New York Sun by IUlng have enthralled the souls and ""On Is Ont of lhe , reat commentatorl Of Ihat paper U his mode l In class the hear", of m!illons. For. In their tht tlmts. Seretn. Rad Io and public EngUlh and HisIOry- Ed HilI ~nowl achlenmen"', may ~ foo.md Inspira_ plaUornu ... all demand hll darlon them both. and by them and throu.h tion and perhaPll the ~rel of lue_ tonts and dynamIc pec.sonaUty them look.! backwards and forwards CHI' for t.h ...... ho would emulate Old Edwin C. Hili atart out wlLb • -In comment III brilliant and In_ their mighty ftats.. allver spOon In bll mouth? What c!.llve u any that ...... Uet upreaed ROSA PONSELLE Mlu Pon- I'OOd ntwspaper man ever hut Ed In En,llsh HUe, brilliant Metropolitan Ope •• Hill Itarl.ed h1l ntWSpllper caretr In AMELfA EARHART 1928 _ Comp&n1 prima donna, .clllally Indian•. worklnl for nOl.hlnl. until Amell, Earhart. I\nt woman to fly • .!arlee! her slnlln, ca...... , u Iln be co~e red the fune ...1 o f &onlamln over the Atlanlle-talctl 011 In ber amateur. There .... no MajOr Bowft Harrilon They $I.l' he did ,och I. monoplane ~ Ftlendshlp .~ wtth WU ­ Amateur HOII. to launch her on her brllll.nt lob of nportln, tb.t IOlemn mer Stull&, PUot. f.nd Loll Gordon. way when I\rsl ahe beean h ~ r IInll­ uent that the man."ln. edItor', mechanic. llyinl from Tnpa.ue" lIe; but pe ..... verance u well u f.n eonseltnet would not rest until he Newfoundland to Berryport, Walta. unrivaled voice conaplred to brlnl Pllt hIm on the pay toll. It32-On the ntth annherl&., of her Into the limelight at an e.rly Ed h a d Ihe ambItion to .tt on the Undbers;h's IlLeM_the wlnled lady .,. New York Sun from his I\nt col­ dares the Atlantic alone._ lhll tlme The daullng PonS(' lle Ictu I UY !>e ­ lele da,.. WIth 1100 In hll Jeans. from Ne Wfoundland to IreLand In lan he r carffr by Alnglng In • nlOV _ he Invaded New Yor~ .•nd made her Lockheed. Vega monopllne. 1"1 plclu«, theatre In her own home ) lIcb .. nullanee of htnuelf at the AI AI Smith wOlild .IJIY. "Let', look town_ Thll wu when Ihe wu 14 omee of Ih ~ Sun that they nnally at the record I" / ~.r. of age Fln.nelal ~versel pill hIm On the paper IUlt to I~t FIrst woman to fly the Atla ntic. IUltalned by h er f.ther obU,ed her rid Gf him. He ..'U wllh Ihe Sun Flnt person to fly Ihe Atlantic to ,0 to worll: .nd help 1\11 the f.m­ t",enty yea.... You haye letn hll plc­ \wlce. PRESENTING. II, cofter. n wU Ihe pra.l.se 01 nellh. lu«' and he.rd h1l volee on neWI Flnt ... oman to fI, an Auto<O bo.... nd the encouucemenl of the m.n..,er 01 • mo.le thHom Ih.t R.... P...... u. ,.ye h~r the courace to ahl, iUUI­ t ...1.ed IOn .. and play Ihe pl.no &C­ Edwin C. HIU rompanlmenU to sUent Ill..,. abOwn on Ihe .er~n ...... The nut .~p ...... ppe.... ncN In caba r e~ . . and her d\5coyery by a dl.5cemlng the.trlcal m.n.~r who l.unched her On a c.reer from cout to CDlUt. It ...... du.ln. th~se d. ys th.t the I.te EnrIco C.­ rullO heard Ros. Pon""Ue. He ar· ranged an audltlon for her at the Metropolitan. WIthin Ilx monlhi . fler Ihe had ,topped alnllnl In .. udevllle. Ihe stepped onto the 1I ...e of the MettopoLlUn Ope.... HOuse on November 15th. ItIS.• nd If.n, the leadln, role 01 "La Fo .... del DelUna" opposIte the ,reat Ca· !lUO hlmRlf. Oior\oUl Indeed h.1 ~n her carHr ever since then Each Huon ~, _____ l 1 FASHION PARADE I FROM ~ {(I ' STYLE NOTES ~17\~) HOLLY- WOOD lJ\( )AO(t BY ANN )) \ I~ PARIS MARLOWE \ THE TURBANS AilE COMING BACK ••. Remember the ragt there wu II. few yean ago for the smart romantic looking tur­ YORK A LITTLE RUSSIAN DRESSING ban? Well, OUr atyle SCout sen t u, thll NEW The ladles ~m to Uke the dqhlnl Rua­ ,bleh of a gay headdreu cOJ)led from the sian touch, 50 the dealgners are giving head coy er of II. H1ndoo Prlnce.-no le&t._ you more 01 It this year. The hat I, taken as what the smart youna thlnal wUI be from the s tyle 01 Peter the Oreat'l Lite tWI$Unl around their fashionable hair Guards. The dip II modem. and loob waye~ thb $prlng. • • J M IN Ethel Merman of Broad_ ... _ ..ay and Hollywood wearing Uke diamonds, but It un·t . , the latelt In hat.s-a big. H yOU are the petite. dainty type who Joel! In for nulry thlnp with /lowe .. at the sh.oulders and ahowers of blac'k picture hat, and 01. Cameo plec

)

Stars of Stage. 8erti!n and Harlow 01 M.O.M. lots tlauntlng the lateat by Radio all Hned up 101 Adrian ; DOris Wester an Amateur who made your special attention and JOOd, wearing the dolman sleeve ermine wrap, ... earlnl a Ie.. models O! "hleh she now Can anord; MI53 Oal1 Patrick In which you Ire golnlto aee I I nlin and &lmple creation; I nd MI ~ Miriam Hopkins aU reid), lor In ennlnp outing In a lot 01 thl.o ~ar. Reldln, In the ulull order. Irom left ~ weer IOWn of sliver Cloth. sho.. lng the ne.. rllht. you hue Nisi Carol ellll1'l" neekllne ... hlch Is l athered In foldJo on Ihe ldt ,Ide and held by a Ilrge oblon, Jeweled dip. More from old Ru~la. and If )"OIl like In not too soon to be plckln, your bathln, suit. It lOOkl Lombard. In a loosely draped that d a rk slinky look this should I'll you as II the ru~r lult 11 here to 11aJ'. Here ~ Ihow lor the alternoon print-N isi Jean from ,ioYtl' lei cape. The couturier. hue tlrst lime "ny... here the new Uyle robber lult taken from taken a Tartar , .. auer outnt, dJaeal"1i.ed the POpull r woolen '·baby pant.a" I tyle that ...... luch a hit the pants and boots. I nd II quick II you last year. It may loot like "fOOl, but It'. all robber; Ind could say Vlonnet or Mainhocher, I1nn they swear the cap Ia nry, very waterproof. you the aOOn ateteh. SHE DIETS TO GAIN WEIGHT • . . PAINTS • . • DESIGNS DRESSES .• . ADORES FIVE-AND-TEN-CENT STORES ... FINDS 13 HER LUCKY NUMBER .. • BATTLED FROM POV· ERTY TO METROPOUTAN DESPITE FRAIL HEALTH . . . TAKES THE HIGHEST NOTES IN OPERA . .. IS A "REGULAR FELLER" . . . AN D PERSONALLY AUTOGRAPHS HER PICTURES.

ORCHIDS L I L Y PONS By JANET min •... riding. . tennis .•. dandn •. Idvent In the Metropolitan. they haye dusted orr the SCOrtl She" Intense ... keellly allye ... vlbnnt of many an open th.. t no linger wu able to dQ--beeause no BANNISTER She pla,s plano (thanD to her motber'l pIIU.nctl .. dabs one could reach the hl.h notea that "'tt lJ.Iy Ponl does. I a bl~ In paint. ... Ind In an on:·momen~ will deJIrn a dna haft seen her late tlfteen curt&Jn ealll .rter her brnth· or 1.. 0. She prefera burlnl dothea ... It Ia mo~ fun! Lt.klnl ~ndltlon 01 the ~ Mad Seene~ from ~ Lue la dl Lam­ • V"~ClOV" petite prima donn_toPI of the opera ..,1"fftI and radio Belleyes ferventl, that IS Ia lucky for her. AI ...,.. occupies mermoor.R the uncrowned "Queen of Sonl." ' ..• a room ..Ith ~hat number . and makH It ~ht eommon SuperstitiOUI? "No nll')'." $he ",III u, .. yet Ihe cut .. Born In the Rhler.. City of C .. nnN ... on the 13th of April st.ands nwe denomlnltor of her life. bit Gf the drop curtlln before she went on In her d ebut In feet two Inchea. .. nd Is one hundred four pounds 01 dynamic' ~~erlY Lily Pe the SkJ"e tune. who with him . He pred.lc~ the Wdrop;)iltan Qpen-and he Wall becau.w of her fnendllntll to ...Itera and policemen. and romps with h .. lovely mlltrul to h .. heart·s content rllht., nen thoulh ahe did have to take the round·about wa, the hf:lp around the .tOOIo In uu. sUlTOundlnl. the tlq.. nl .onptrtal may be icen ,.OIIthfully clad I of tint slnlflnl at the...,.11 open house In WUlhotlae. Alsace­ Curled up In .. ChaIr. she read. her fanm .. n ... and per­ lliacb and ~ate r . and bah... l nl Uke the .... ell-known American tomboy n Lorrllne .onally aUl.O\ltllphs her pictures. She "adorel~ thlnp ... t.all bulldlnp ... nye .nd tell cent ltorH fun She had muCh to battle for re<:ognlUon Inll health .. She hL'i been mlrrled_but found Ihe house... lfely duties ... palntlnp ... Rachmanlnorr ... nrlt edlt.lon.. . Ger~h ... ln ... ne. yo""n", . mone,.. fir Inftrlor to the slamour and excitement of the ,t&ge There are Just four thin", ahe feau--an .. kel elevator. She Ia &I ... a,.. threatening to live up her c .. ner and ret1~ and 1000Inl ",de . . . . . crOOM .. She mlde her debut In "Ukme" ... It ...... the nrst opera ht , he unl In the United Sta~d ahe believes It Is hu to Cannes bu~.be tnowl ...... ell u ... e al! do .. that shl! She hu the un!que dlstlnctlon of dietlng to add poundage luckJ" one could no more stop llinlfln. than a n!chtln.ale. She ~ Ufe In the ~Iented tempo of perpetual movenlent . Iwlm- Rer Yolef" Is thr!1llnll, clear . flutelike .. nd .Ince her THE STRANG TALE OF THE Il tlXE DON QutXOTES THEY CAME CLAT· TERING INTO NEW YORS: IN A BROKEN· I ' DOWN FORD TO JOUST WITH THE WlNDMILLSOFFAMI: AND FORTUNE .•. AND HERE THEY ARE WITH THE MAJOR • . DAD AND MOTHER YOUMAN AND THDR THREE PROUD MEl­ ODY BOYS.

AMAZING CONQUERING YO • boy' might win a proftalonal en­ • TIUey our cro.. ded Uttle hotel bedroom. brusblng threadbare .ult.!. York in a broken down dance number wllh no Olher in5tru­ awkward agn; and even the cheap­ on ..hleh we borrowed a few dollars." pollahlnB worn shoes.• Ueklng down hair ..Ith a ten-Cent Jar ments than II clarlnet, acrordlon and est nightclubs want muslclans with "Oh. ye./· say. dad. "and yOu di­ of blghly_perfumed pOmade. It was Skippy who sold U$ the vlolln. a certain amount of "Ieekness and vided that lean grocery fund ..Ith Idea of the hair dreWng. The boys ..ere up In arms agal.... t Ford on a dime _ and Famow; onrnlght sInce their out­ poll$h. Never ,!,ere they able to get the boy .... 1111 use, but Skippy alwaya has hll way. Ria af&\llment wu '"Ye., air." uys dad..... e clattered standIng Suec ~ sa on Major Bowes' the hearing that might have won tJlat all the big orchestra leaden use ]X>made. So we brought the Major's Amateur H ou r, the Youman Brothers. them a Job. a"flay In the old car. Ilke four $Cared meekly . urrendered In the end. hoping and praying the Skippy. Oeorge. and Jack ImItate Oallantly typical of the courageoll' Don Qulxotes riding out to tilt at out.!lde alt would take away some of the "mell." well-kno"''' radio dance bands with American famUy. the doughty You­ windmill.. When we go~ 10 New A"fIalting theIr turn. the boys tuned up and I.... pected their radio audience to its II. precisIon and ftdellty llWe short of mana managed. ho .... ever. to hang on York. we had enthu.lasm. and not in.truments for unseen catastrophea. amadng. to their small radio a.nd battered Dld much else. And how we rationed Oll r "We lure aullered from .ta.ge frlgM." .ays pOp Youman. The boys have played musIcal In­ car. even when things looked glooml­ dime. to last uS until the end of our '"What If Sklppy's rickety old clarinet should .pllt? What feet in a storm of ap­ struments of $(Ime "",rt alm05~ since ul And they were gloomy-looking stay was surely a lesson in eoonom­ If George's accordion dneloped a leak In the bellows? What they could walk and talk; and they Indeed the evening they tuned In on le81 Hvlng." If one of Jaek'" violin strings should break? You see. there plause spent SO much time entertaining In Major Bowes' Amateur Hour. "Doughnu~ and corr~ fot break­ weren't. any 'paUll. w e hadn·t had the money to buy .etera.... · h08pltalll of their home 8ays dad Youman. "none of uS re­ f .... t." Skippy plpe~ up. them." to.. n of Chicago that they came to member..... hether It was Skippy or "Hamburger and a bowl of IIOUp for Came the moment when their names ..ere called., and be known as the "H08pltal Hounds." George or Jack who had the Inspira­ dinner:' laughs Oeorge. tJley found the",""lv" confrontlnll a sea of seventeen hon_ But entertaining veterans w .... a tion" ~App l e. or bananas for loneh."' dred faen. the awful crisis toned only by the .mUe of the labor of lo.e. and the Youman fam­ "But It was an Inspiration." avers chuckles Jack, ~nlal man at the dull. placed to One slde of the micro­ Ily n«ded money. The father. Dan­ mother Youman, That'. how they tak~ It nO.... But phone. He nodded. his encouragement, and the three Iel Youman. Is a tool maker. but he '"ThIngs couldn'~ have been wone." during that Valley Forge of the dar­ Youman kids were On thdr mualcal way. eutng Into the had been unemployed for more than .aya dad. "But there wall the chance Ing young e ntrepreneurs. It wJ.SI\·t SO hllrmonle. of a Lombardo dance number. The audience a year. _ a slim. d~.pera\e chance. that the amu,lng. They camped In I cheap (ConllnuK on page 10) are AId to hllYe heard ht.. voice than thM 01 any other been the legal advisor 01 the Secre12ry 01 the interIor In man who has ever Uved. the Cleveland c .. blne~, will not be sattsfted to tonnne Its McNamee had llttle hopes of a perm.. nent career as a ~ergles t.o the microphone. Wherefore, the famous an­ broadc.... ter when he .tepped Into 19~ Broadway that nouncer keep-' hlmaelf cOlUltantly bUllY with nearly 150 May day 01 1922. Ht.. heart WILlI u t on concert work lUI concert and public appearances a year. Graham has his he w.... II. promt..lng baritone at th .. t time. He had lU:tu­ dltnculuel. He doesn't hesitate to tell you of them. ally made a sucee.uful appearance at Aolean Hall only "When everyone 1& start. ravIng mad, you've got to re­ .. lew months before, .. nd he anticipated that hl& fsn­ str.. ln your self-control, remembering al&o that In the tastlc radio Job would llI..1t only untll the concert Ull.$On flU:e of thb you mll$t t.ransmlt wh.. t's going on, 10 would ..gain open In !.he F:all. But the prop-am execu­ those mUllons can understand you: and at the same time, tiv"" at WEAF had, by thlll time, developed other Ide .... you mu.t reta in your enthusl.... m. The average Ian h u about Graham. They had found something new and hb favorIte. You've got to be Imp.. rtlal. ,Italln hl& dynamiC personallty and magne Uc VOIce. They "And !.hat's only one .. ngle of the ,Ituatlon. You mOlt Induced hIm to stay. More and more programs came try t.o please everyone. OUt there In the audIence there under h11 sway .. nd, perhaps to • ...,.,ten Graham, they a re bollers, ftght m .. nagers, experts, Ignoramuses, men, let hIm .Ing over the alr oce .... lonally. women, chJldren, motorbbl, clubs, families. Half the mIl_ 1923 marb the dennlte "dlacovery" of Graham McNa­ 1I0nl n..tenlng In probably do not know the d1l1erence mee. That year, he received two fateful ..... Ignmenls. between a rIght Jab and Innghtlng: or between .. lelt and The managers of WEAP' dedded that there should b<'! a .. one-two punch. But they want to know how the nght', 'radio report of the Harry Greb-Johnny Wilson champLon­ going. The other hall II vitally Interested, perhaps, In ahlp nght_ Something llke a bomb-lbell burst over the aU the technical Jabs, They want t.o know how the nght', ..I ..... ays when Graham hit the ether wIth !.hat broadc.... t. going. They want t.o be Informed of e very feint, e very right That year also marked hI.! nrst World s..rles broadc.... t.- cross, every dodge and .hlft.. Punches tome a lot r.... ter lrom !.hen on, an annual assignment. from four leather gloves than words from One mouth, yet The Democratic National Convention of 192~ was you've ROt to get every Important 1lU:t.. every shIft, chang­ Graham'. nut triumph. Then II w .... that over !.he u­ Ing move, the color 01 the crowds, the progress 01 the tended net.-work he shot thooe charactert..tic, bree~y In­ nght: .. moving, dramatic pIcture of the whole scene. terludes 01 comment and chatter between A1ab .. ma's "Tough Job? 111 say It ill, but brO&dcasting of spedal droning 01"24 votes for Underwoo

• GUllA .. MeNu.",'s commercial announcing on \he event beIng unfolded In taleldOllCOPle ..ctlon before ht.. Amateur Hour ... side by sIde wIth the gealal. placid, aU-seeIng eye. On a neld of battle Graham McNamee even-t.oned Major Bowes! That fI a study In eontr.... t... would be a great general. He would have made a Mar­ For, It the Major represents the quiet, enll, ffslrnlned shall Murat Or a Dessabr. for a Napoleon. element In Arntrlea's artistic and entertaInment world. But, don't thlnt those bIg broadc.... llng moments do McNamee typIfies ~e rush and roar, the unffstralned not take plenty out of Grah.. m McNamee. He, hlmaell, turbulane" and the mad excitement of a naUon unbrIdled confes.ses that he must mu.ter up all ht.. energies before In Ita fie",,, and youUlful energy, Its lust for excitement goIng on !.he aIr. He mOlt wort hImself up Into .. lather, and It.. hunger lor thrills. so to apeat. His blood mUllt coune through hb vellUl "Oraham McNamee aI\nQunc!ng!" And Immedlately mOre .wUtly, hb nerve. mUllt tlngle with the ellcltement one conJurea tJmnderlng tho.... ands at a football game of the occ.... lon. In the studIo, before goIng On the aIr, yelling for a wuchdown: screamIng thousands howllng h e wUl be found paclng up and down cOlUltantly between for the till at a Dempsey-FIrpo 118M; the bla~ of bll.nda the announcer's boll and the conc~rt mlke~: and It h .... and the tramp of marchIng delegate.tcJt.ement studlOll of WEAF and, urged by curIOSity, decided to nnd and confUlllon he h .... an uncanny gift for sIngling out out for himself Just what a radio station looked llte. the Important, the vItal, the str.. teglc detail. of the Ilvlng The Idle and Itinerant gentlem .. n w .... Graham McNa_ picture he Is paInting In words at the moment of hIghest mee: .. nd the beginning of the McNamee eareer b .to be IntensIty, And wIth this gift for the vlt.al fact he com­ found In that c .... ual vt..lt to WEAF. Eyer since then blnu a unlquc feeling for the human_Interest de12lis of McNamee's volee hlUl become synonymous In the mInds 01 the $Cene. He shoot.s strange and yiYld word-dc$Crlptlons radIo It..teners wllh Intense, colorful descrIptions of sporta over the ether ofllttle episodes that vbuallze the charac­ and ne w. events. He h .... taken Klnp, Queena, CardInal., ters, the heartbre.. u, the laugtu .. nd the tears of ,~he P residents, and prlo:e-nghters In hls stride. More penon, TIlE UNITS ARE (~O MIN' I:ro TOWN

NORTH. EAST. SOUTH AND WEST THEY TROuPE THE COUNTRY •.• SINGING ••• WHISTLING • • • TAPPING • . . AND WlNNlNG THEIR WAY INTO THE HEARTS or The Unit tak« I bow ••• ~d THENATIO N. A VERITABLE don't they dOl It llke hone.Jt.-lo. MERRY-GO-ROUND or EN· IOOdnft:l profeS&lonall! TERTAINMENT •.• SOME OF THE ACTS 81ZARRE. SO ME QUAINT, MANY Of THEM ASTONISHINGLY ORIGINAL ALL or THEM VUlRAHT WITH THE EAGER WhI1UIn' W!lI. to JOUr len, cer­ QUAl.JTY OF AD'{ENTUR. tainlJ' plct:ed • line Ume to ~1I:e QUSYOUTH. the sharlnClftJ' •.... Jlllt when • whoop-roartn' cowboy unit blew Into town 1.0 make the nol.Q r OR ADVENTURE IT IS TO ny from their Instrumenu. THESE YOUNGSTERS ••• TO WHOM EACH TOWN IS NEW •.• EACH STA TE UN· EXPLORED TERRITORY .•. tACH AUDlENCE A NEW CHALLENGE TO THEIR FRESHL Y BLOOMING • TALENTS.

Keepin, tr~e open and moving be<:om~• • serlo"" dllty with the local cendarmea NO It Iln'C the clrCIII than come to when \.he Amatellr IIn lt.! come to town. town It', one of the Malor', unit.!. Bllt they're a C"l' and ca.re-tree croWd. They IUm to nil the town wJth that 10 It rully doesn·t mBtter.-and ml.ybe e&lUop·and-.Ut-,,,.con fceUnl that gila lOme of \.he cen~annea have sec:ret with Ihe •••lul of The Ore.~st 8how I.ml.tellr ambltlonll. themse!vHI on Earlhl • SPOTLIGHT NO. 3. Sid Raymond believes Edward G. Robinson to be the greatest actor of our times. Mr. Raymond has studied the art of the great Robinson close­ ly and, quite naturlUly, for he bears a striking resemblance to the illus­ trious star. THE SPOTLIGHT.!

• THI: mysterious and revealing cir­ for their elforts. It Is said that there His powerful voice sent the audience cle of light, which picks out from Is always room at the top for those Into a frenzy of acclamation, He the darkness of obscurity those who who have merit. This trio of novices stole the show trom Scotti, the man make strenuous bids for the favor performing for the Major must have In whose honor It had been arranged. of the publiC, ftnds Itsel! resting In something on the ball, or he would It was the ftrst time that an Ameri­ 1\' these pages on the shining counte­ not be so vitally engrossed In their can without European training had U nance of the Major's ambitious various performances. triumphed at the Metropolitan. and youthful amateurs. There must be something to the Will Paris Lee step from the spot­ It is readily observable, from the dulcet tones of that handsome bari­ light of the Amateur Hour Into one o fact that the spotUght Is centered tone-Paris Lee- who Is engaging that will paraUelln brilliant achieve­ on three of the world's already es­ the attention of the Major In spot­ ment "The Rogue Song"- "The tablished and acclaimed stars, that light No.1. King's Henchman"-"Peter Ibbetson" youthful aspirants for honors One glance at the earnest Mr. Lee and "Emperor Jones" of Tibbett? selected rather dlMcult targets and the pleased expression on the Well, here's wishing the best of luck face of the Major, and we are quite for Mr. Lee! certain that a career Hes before this My goodness! Look what spotlight striving young personality. Paris is NO. 2 reveals! Here we have the ex­ now on tour with one of the Major's pressive Irene Pappas,-dramattc units after hi!! mll!!l~lI,l debut on the song styllst, who Is sending her emo­ Amateur Hour. . tions over the air waves in musical Lawrence Tibbett is Paris' Idol, and Interpretation. Irene is a glorious Paris does not hesitate to aMrm that example of youthful ambition and he anticipates plenty ot hard work dauntless purpose, who deserted and training before he can aspire to typewriting and stenography to the spotlight of the peerless baritone make her bid fo r the spotlight as a of the Metropolitan Opera. And torch-singer, She is only twenty­ what a spotlight to strive for? Tib­ one, of Greek parentage, and was bett's world supremacy as a baritone born at RockYlJJe Center, L. I, She remains unchallenged as yet, His Is the perfect example of an ambi­ "Escamlllo" in "Carmen" is a musical tious young lady who brings both thrill never to be forgotten by those culture and talent to the "mike" on who see and hear him In this Im­ the Amateur Hour; for she has had mortal opera. As "Boris Godunov" a college education and fine training he raised the roof orr the Metropoli­ In dramatics, She has had parts In tan; and what a chapter In operatlc school plays ever since she attended history he achieved when he made the ftfth grade. Irene never really his operatic debut In "Falstarr"! thought seriously about her singing SPOTLIGHT NO. l. Paris Lee, baritone, whose Idol Is Lawrence Tlbbe.tt. Mr. Lee has already set his toot on the first rung ot the ladder that leads to the bari­ tone fame achieved by the great Tibbett.

SPOTLIGHT NO. 2. Miss Irene Pappas has en­ throned America's darling ot song, Grace Moore, as her vocal idol. MIss Pappas comes trom Rockv1lIe Cen­ ter, L. I.

because she labored under the mistaken Impression that she had no vocal talent. However, when she found herself smack up against the d1fTl.culty ot getting work as a stenographer or finding oppor­ tunity on the stage, she applied to the Major tor an audition, and her low-pitched singing clicked with the radio voters. It you should manage to Inveigle yourself lnto the confidence ot Miss Pappas, you may discover that her admiration centers on that superb soprano 01 the Metropolitan Opera-Grace Moore, who trury occupies not one but three brilliant spotltghts on stage, screen, and radio. In setting up Grace Moore 01 Metropolitan tame as her Idol,- Miss Pappas may be truly congratulated tor her amb!­ tlons;-tor the voice ot the s"tiblime diva has thrilled the world. Through her performance In, "One Night of Love" "Carmen" "Madam Butterfly" " La Boheme" and ascore ot other operatic and c l~ema triumphs, Miss Moore has earned the right to be hailed as America's Darling ot Song! Miss Moore, as well as Miss Pappas, had her early struggles and privations, and was fo rced to battle characteris­ tically the obstacles that contront genius and youthful talent. NashvUle, Tennessee, Is the birthplace ot Grace Moore-RockvUle Center, L. I., is the birthplace of Irene Pappas! Will Irene bring as much glory to Rockville Center as Grace Moore has brought to Nashville? Sid Raymond, for Instance,- whose audition Is being held In spotlight No. 3. One glance at Sid and there can be no doubt about It-he Is doggedly trall­ Ing the footsteps 01 Edward G. Robinson, who has blazed a romantic path of cine­ ma achievement In such movie master- pieces as "Little Caeser"- "Barbary Coast"- "Silver Oollnr"- "Little Glant"­ "Dark Hazard". Perhaps Sid has plotted to begin his career first with a stage ap­ pearance. In that event, he no doubt, hM in mind, Mr. Robinson's theatrical work. Some of Robinson's dramatic works were-"The Man With Red Hair" - "The Brothers Knramazov"_ "Peer Gynt" - "The Firebrand" - "Under Flre"-"Kibltzer"-"Under Sentence" and others. However, It does seem, at first blush, as If Sid may shape his poliCY to conform with that of Mr. Robinson, and go into vaudeville first as did the latter when he clicked some years back In a vaudeville act, written by himself, and called "The Bells of Conscience". Mr. Raymond, when last heard from, was scheduled to appear with a group of talented amateurs in one of Major's vaude­ ville units. Keep your eye on Sid! I See how long he remains In the Spot­ light! STARS OF

TOMORROW!!

OLD MAN RIVER FINDS RHYTHM IN THIS FeA. PICKIN' corroN AGAINST A SOUTHERN BACK_ TURETTE. AN INSIDE PEEK INTO THE FILMING OF DROP. THOSE AMATEUR FEATURETTES BRINGING "TURN 'EM OVER!" IS THE ORDER OF THE NEW TALENT TO THE TALKING SCREEN. DIRECTOR. AND THE AMATEURS DO THEIR STUFF BEFORE THE VOCAL CAMER.!\ UKE VETERANS .

• T HREE sharp ··CLANGS·· ...... Dead silence. . -Bloeraph's BMQClate producer 15 a considerate Individual. Then He understands. and make~ allowances for InexperIence. "TURN 'EM OVER!" So, one by one they ftled. In. Patiently, each Wll.ll aud!tloned. The cameraman sets his machine in motion. John There were long moment.! ot suspense. Then the producer rendered hili verdict. To the $ucce... lul aspirant.! tor -",reen Auer leans forward in his chair. hal pushed back, and honora, he announced. "Okay, lolu, we sl&rt shOOting next directs with expr('ssive oands. [mmerlled in brilliant, Monday." PRETTY ENOUOH TO MAKE THE HANDS OF A glaring Kleig lights an amateur, her face almost gro· And "", the afl! were shaking with nen'· hlmselt In a tremendous barn·stzed room .... lth " scrles of ousneu. She sings

The -",~n~ Is the studio ot th~ Biograph Film Company • Hght& _med to be the prinCipal decoraUon moUI 01 the located In one 01 New Y ork'~ suburbll. For this day atten_ tion Is centered on the nlmlng 01 an unusual sort olt movie mtntature stadium. Beneath one of the laf1;e Kliegs sat "Ieaturette". The talent Is made up cnUrely of the best the -",rlpt girl. In the ml(lst ot all the hustle and blliltle 01 making a picture, she rt<:llned calmly In a canvlI.'I-back of the radio Amateur Hour graduates. None hll.'l tVer laCed a camera belore. Yet, here they are-a stenographer, a chair. On one knee, the script "'11.'1 balanced: on the other delivery boy. pullman porters, grocery clerb, a hlg'h-IIChool wll.'l perched a nl)Yel she had been reading. Busily she chewed her gum In the quick tempO n~ ..... ary to "Np Ume • student. A well-known dlr~tor h .... ~n Urele... ly In~truct-· Ing them In the n,ystertes ot movIe making. Every trIck with the planl.$t who accompanted. the singing amateurs, Mod~ r n sound and photograph equipment machines. with of make-up, llghtlng and rt<:ordlng I. beIng used to Insurt a happy result for another 01 the two-rfflers starrIng the adJWltablt derrlcb, looked like a queer coll~t1l)n of pre­ Major and his amateurs; and whleh are already Intriguing historic monsters. But the amateurs, all In costume, man_ the Intere$t 01 the natlon's movle-goers. But Ioda.y It Is a aged. to put thenuelves at ease. Fll1It they " '- ~ re run through new story al! over again. Together the "eophyl<1l are shar. their paces tor the silent picture only. Then. Ihe delicate mIcrophone w.... adjusted, and volen and flying lee! were HIT THOSE STRINOS AND SHUFFLE THOSE Ing the thrill 01 a llIeUmt. THE SINOINO PORTER FINDS SOME'THINO ALE_ r~orded. for ""und. FEET. A lew nlgh~ ago, this particular IITOUP had mel to one Of INO THE YOUNO MAN. the huge Broadway omce bulldlngs. Omce. had bel,n dark_ Olrector Auer, trained In the artl.tlc -",hool of continental ened. TenanL'l had turned the key on buslne... activity for -"'rffn_work, enjoys working with hl.$ new charg..... Quick to lurn, they obey his Clear. sharp dlrecUon& eagerly and the day But there Wll.ll one suite "'here Ught.! bla:!ed, and accurately. Hour~ p ..... belore the welcome "OKAY FOR the sound of tapping feet and the volce~ of stnger" ~hoed SOUND," orders Is t1nally given. The warning three bells and re·~hoed through the empty halls. Th<"$

Mary Perry tells her own tale In t.he copy printed below, and t.ransposed from . her letter t.o the lett..

Beginning With An lasy smile The history of My llte I was Born in Miami. Fla. Where I Was The Youngest of Two Sisters Blanche Wenston and Gertrud The Older sister Name Gertrude. I All Way love to Sing and dance any time I know a Band Was Coming to The City I Would go to town A get a new dress and you should have seen Me All over the danc.e Hall Just. dancing and if I Was not seen I would ask to sing. My sister Would get so Angry With Me. She Said Mary Please set down Because Theas People are just Making A Fool out of you It They want you to Sing They Will Ask you One night at The Dance My First Success Was solitude done over The Microphone of a Visiting Band Came to The City Since Then I have steadily climbed up Ward. So all of my Friends Wanted Me to go to N. Y. to try and Make good. So I did. When I got to N. Y. City I Wrote Mr. Major Bowes Fore a chance and he gave It to Me. The best chance I ever had. I told him he was The Best Man That Ever lived but he saId Mary All Way be • good girl. So Thanks to the Major. Written by Diamond Tooth Mary Perry. HOT FROM

HOLLYWOOD BY MARTIN FOWLER

The stars on safari ... Eleanor Whitney toeing up .. . two smart pen-boys • .. Shake­ speare gets his "shake': ... those Metropolitan song-birds of the screamies ... Three little wo!." ds from Garbo . .. Katie .. let y our hair grow ... Charles Laughton "front boy" .. . Joan prefers "model'n." That double-trouble feature .

• THE MOVIES are so p1eased with the furor raised in row (remember that knockout-"Hands Across The South America by Clark Gable's lour, that. they ar c Table"?) and has ten more lined up. Bob made such a planning to send out others of their heart breakers to hit In "The Magnificent Obsession" that the studios are stir up the customers in the four corners of our little rushing him Into a flock of new pictures. Both were world. So don't be surprised if you run into Bing Cro3by unknown a year age-today they are two of Hollywood's personal-appearing-it in the Darkest Congo, or Ronald I'ising stars. Maybe that's why we arc all so inteI'l" <; tcd Colman dropping in to tear a bit of blubber with some in Hollywood. It proves the old story that if YO,l have Eskimo movie fans. Clark was mobbed in alillost every some thing on the ball, and work hard at it, tomorrow city in South America, his clothes were torn to ribbons, may be your day, and some admirer even stole his luggage. Shakespearc keeps on being a very popular author in If you liked Eleanor Powell's dancing, keep your eye Hollywood, Now we hear that Leslie Howard, who will 011 Eleanor Whitney, the gal who dancerl in "Millions In play Ha mlet on the stage in New York and London, may The A~.::"! Not only is she giving Miss Pu ;?eil a run for do the sad Dane in front of the movie cameras. But her Illo;ley-but some of the dance eXJ)i:1 ts lof which don't put too much stress on lhls statement. T::v el'Y now we are not one~ say she is even better. Moves are now and then somebody gets the idea of doing a movie being made to team her with Fred Astaire. There must "Hamlet," and then everybody puls In a lot of time for­ be some thing in having a name like Eleanor that just getting about it. John Barrymore has been trying to makes you get up and dance. I'"ll never forgive my folks get his "Hamlet" in f/'ont of the cameras for ten years. for giving me a name beginning with M. Back In the old days anybody with a cml and a cute While all the big male stars are worrying abouL story face and a little promotion by the right people could scripts and leading ladies, Fred MacMurray and Bob become a sta/'; but now If YOIl can't sing, can't dance, Taylor hnve been working in any pictme given them, can't act 01' can't be funny, better stay at home. Gladys and jumping from production to production, Now the Swarthout, Lily Pons, Grace Moore, Eleanor Powell, Bing two boys find themselves getting most of the tan Illail Crosby, Fred Astaire are just a few or those who arc in Hollywood. Fred has just finished six pictures in a {Continucd on page 81 \

MARCH 1936 os IT'S }\ BEAUTY SECRET ... 011 prorcssiono ls know it ... stockin gs IlIrned "HAT THE \lI CROSCOrE 8HOWII inside· out ore surter, duller, more "auering to IllIcly legs. I\ogroin stockings arc UFt. O'dl,,~ ,t St.

BIT S BY B . R. O ADW AYE

The inside on "Jumbo" . . . that Bernie-Winchell fracas . . . Clifford Odets from the Bronx What tw o d ollars will do for you in a niqht club .. . brief bits on Broadway plays.

• rilE STRANGEST thing about Broadway 15 that when Ethel Barrymore enjoyed n remarkably successful you sec a show advettlsed as "direct from two years on road tour and some public differences wllh the press. Broadway" it's not so: because there is not one legiti­ Jean Nat.han never admits liking anything unless male stage theatre left on the Grent White Way, All it's been translated from t.he Albanian. the plays nre given in s mall theatres on the side streets, F. P. A. thinks Alex Woollcott is wonderful- Wooll­ from 42nd Street to 54th. cotL thinks Miss D. Pa rker writes the nicest books­ Broadway itself is the home of movie palaces. orange Miss Parker loves the way Bob Benchley reviews plays­ drink slands, and a place where the machine age makes Mr. Bench ley thinks F. P. A. did a delightful bit in his doughnuts in ::t window. There used to be a Flea Circus, papel' the other momlng. but Billy Rose put it out of business with "J UM BO." The new playwritel', Clifford Odets, has had four hits Now Mr. Billy Rose. who Is said to be as smart as three In a row, and not only with the public. Even the critics other fellows, had a dream one night, and the result was liked his plays, which Is something, ns most. of the critics "Jumbo." It must have been a good dream because he do most of theIr sleeping on opening nights. Clifford got millionaire!; to angel It with staggering bankrolls, Odets was a Bronx Boy who wanted to write plays. He and Ben Hecht and Charles Mac At"thur. the two Holly­ became an actor and played in other people's plays to wood Boy Scouts, to write see how it was done. Theil the story; and. after adding he wrote the quartette or Jimmy Durante, Paul Whitc­ hits. His 'Paradise Lost' man, n few hundred gnls shows a grea t American and horses, some eJephan ts Playwright on his way up. and popcorn sellers, he Once a night chlb was n almost rebuilt the Hlppo­ place whcre very rich people droine. Now he has a s how went to spend two or three tbat Lhe wise ones say will hundred dollars n night, run fifty years - more or and to enjoy being called less. sucker by the hostess. Then Broadway is one of the {ew came the bu!! market. of '29 . places In the world where Remember? Most of the you can become famous big high-priced nic'lt club.') j\lst by getting your llame went out at business, and in the papers and keeping In came the big, gay. fast. It there. The popular Ben fun machines like The Hol ­ Bernie and Walter Winchell lywood, The Paradise, and fight, which has been going others. For two dollars-no on for years, is a melTY de­ cover charge-you can get a ceit. If the boys don 't get good meal, a big floor show, three newspaper notices a and dancing with music by week alit of it, they arc said stars like Rudy Vallee. Ben to look with jaundiced eyes cooking tonight- the wile is singing on Bernie, and others. at their press agents. the amateur hour-" (Continued OIl page 76)

M."'RCH 1936 61 r Fre4h Coffee

Expensive Package free from Rancid Taste An When ~'ou Im.1' Chase & Slmi)orn /)nle,-I Cufr... -c. ~ 'o u lire n""u~1 of rrcslllles..~ fin d is not necessary h C:lltl.ful n cs..~ ... fn:eensivc l }ilcbgin~:. to cnate the perfect /lavor that has wc l~UI woe n simple Img. T llis new Cllllse been the favorite with coffee lovrN & SllIIwrn hn g cfr{"<."t.s n slll,~ t lt nt ini sllving for 70 )'p.ars. "" e\ 'e r~ ' pound. illI(/!rr IN1.'" tlu: :lIIrillO 011 10 !lOll. It·s e\'adl." the SIII IIl! Hill' blend of TB.\J(;IIT rrom the I'Im~tillg O\"(!Il~. C()fT('C you u,.(X1 to b'Ct in 1he l~ lII. S 'l'1"'fs the w:t~· (~,frL-e should he en­ /JlllillY and rnl/ill ddin·r.\' makc expell­ j".\C(1. 'l'lIlIt'" the IIny it is hcaltliful. SII'C pI,d'Jlgill!; Ullnc(."e:s.O;:l rr. Sp( I'\ Yellst fresh rcgu­ larly I" gr,><.-crs a ll over America. new package. Effects a SAVING which we p ass on to you

,.... _, ...... IIl:C.ns r; IT ' S D. OTfD-~M_h 0-.1Ioo_M Carr ...... __ .... _ . ... 1M ...... _. n... __ • _ ...... _I...... _-, "' ~ •. _.~ .... "...... _._ ... _ . ,,· ...... __...... --.o...... ,._~ , .. MAlO~ IOwa AMATr11II '("GAZDa .. of applause rose to greater crescendo. HAMBURGER The boys had clicked with the audi­ ence. But what of the mltuons who MARY were listening In? What was to be their veroiin, a t...... Id !"","IDI -;>n!y on"" in talk to you while handling a dozen The kids shook a t the knees. 1t f .... ~yenr. th•• nlm", d"""" in .ntunotM>ruol pots and pans. Thel'c's a fascination was i ust. too good to be true. The in­ .eh_elUent "owl mu....,' in watching the dect, expert touches domitable Skippy was the first to re­ Heu. it lit ih beot-w;lh the II.,..; ...... ne .. 23 Tube SCOTT R""";vC1". You'",,, bi. III,,,,, she gives to a pad or raw hamburger cover his composure. "We would like ~::.~.:rSC~;.¥!IIII .. n>c OU>lW ...... I;un who:<> you - ami iLs tram;rormatlOI1 Into a huge, it. and when do we start.,. .. was his sizzling cake of delight Is a reward spirited retort. And to his dad he No hair.tti'~di"!inll -norunninJllh e rap­ id. or cxU·.. neoul noj..,. O un,ight a,,,. in the equalled only by the joy in watching said a few moments later, ··Pop f""'"t of Ihort wave. _ bullet direct !kln:l_ Mary while she brings It about. we're 111. Lot·s go on a tear. Let's ivil), I Unqualifiedly l:Uarnnl"",d 10 b.I,,1/. down m....., (o"';iI" lultions wi. h ,'egle. und ..Ior led You'll get a 001l51;01t st.ream of shoot t h at last thirty-two cents Into volu,"e, w,Ih I.... noi,.,. with mo", enUmtltlnll conversation trom Mary. But she some hambm gers. ·We are hungry"· be~uty than any olhe. ",ccl"". On "a' ih I He",·." world·. record ror di.lance hunterl 10 won't tell you how she makes her Things always happen fast when Ie""',"n. <111 Moroceo-ltaly--A'1lcntin._ hamburger. The recipe, says Mary. they come thick with success. for thf' A \'n"'lia- thwaii- ln d<>-Ch'n&_En~l ..nd_ Spnin_3" fo",ill" countrie.-98 (ore'ln It•. with a thick Irish brogue, "Is me eyes and cars of the mighty are a.l· tiona VER IF IED with one SCOTTI stock in thrade." ways wide open for comers. The 30.lay home triAl .. Nationwide i".t"I1II'o". And the recipe Is not her only "Big Shot" of Chase & Sanborn was Send TODA Y(or .h,. unpa.... Uclrdnoryl New York SaJ.on, 630 Fifth A""., New York C,ty. stock in trade. rr J ulius Caesar on the phone next day calling the - ----CUp HER.E- ______could have dictated. to seven secre­ Major. '·1 like those boys," he said, E. II. SCOTr Radio 1... 1>0"" 10 . 1...... I.,,·. tarh."s at one and the same time. as and asked the Major to tell him ~ "l R ••en.WO<>UorE' \"('unlted. solute accuracy of their Imitations! The Brothers YOuman take their When they played a waltz With the work seriously and Major Bowes ~oft" sensuo\ls rhyt.hm that has made plans to present them with their own Wayne King famous the audience o\"che:;tra t,ollle day. burst into cheers In the very midst of tha number; something t.hat docs not happell often on the Amateur Hour. With each Imitation the waves 10 MAIOR BOWES• AM-A TEUR MAGAZiNt THIS MAN BC)WES

(Colltinued from. pay:! 45)

cnricaiurcs of The Lender. The the name of t.hc reporter rrlend nnd fl'om his nccustomed haunts. In­ Mayor and anolher of t.he city's out.- lold Chan he must see him right deed. he round himself in the City standing omcials. The three men away. Hall in a Chamber adjoining tht' were SUIToundcd by a circle ot ac- A lew minutes later, a hack drew courtroom of Presiding Judge Lawlor cuslng ftngcrs. up to the curb on Kearney St., just ot the Supel·lor Court. The Grand There wns no investl:~ation neees- around t.he corner trom Commercial Jury was In session. Half~cr azetl sary in the discoVC1'Y of the name or SLreet where Chan resided on the from the lack of opium, Chan faced Ch an Cheung. He was widely known second floor of a two-story building. the District Attorney and the three as the "Klng of Chinatown"; and he An athletic young mnn stepped men whom t.he laUe!' had brought. fHCllcd In the title. F'urthcl'. Cllc- Corth. Of course you know who it with him from San Quentin prison. ung was also paymastcl' to the was. But, what Is most. ImpOrlant, "Chan." began the District At­ Chinatown Police SQuact-. This llnk Chan Cheung did not. torney 111 mournful tones, ·'you al'e betwcen vice and justice. so-called, Bowes rang' the bell, The door just a step short. of being another was an obvious one. But no onc ope.ned, He ran up l\ long Hight of dead man, J want. you to listen dared to sever it. stairs to be canh'onted midway by carefully to what. I h!l\'e to say to That any member of the compla- still another door. tpl& one heavily these three prisoners," ceut triumvirate. In charge of the barred with lattice-work. Standing In turn, he asked each of the city could be compf!lIed to t!llk facts to one side. he could distinguish three men, '·Is this the man who to the Grand Jury, Bowes set aside Cheung advancing, The bolt slipped, hired you to kill another?" Here, as preposterous. Ther~! was no dl- Bowes dashed forward. and Chan in his index flnger pointed to Chan, teet evidence. against. rLny of them. a flash hlrned and fled. But a fly­ And In each Instance, the prisoner One man, how('\,el·, could be de- · ·Ing tackle brought, t.he fugitive repHed, ·'Ii Is," pended \IPO I1 to incriminate them down. Dragged bodny bumpcty­ Chan Cheung cowered in his seaL In large measure. If Chan Cheung bump down the slain; and Ilround This was some~hin g out of which he could be forced to speal< . . . lhe cornel', Chan was sprawled uu- could not pay his way, The Grand Cheung'!; home was in the heart of ceremoniously on the floor of the J \lry brought In a true bill-filed in­ Chiuatowu; II. veritable Corlre.'lS sur- wniLing hack with Bowes trhnn­ to the adJolnhlg COUl~ I 'ootn, pre­ rounded and guarded by his hench- pbantly atop him. Their desthla­ s.'nted It to t.he Judge. and Chnn was men, thugs and highbinders of the lion proved to be the Occidental he-Id for murder without ball. most dangerous type. But Ed Bowes Hotel. Fremont Older. at a side en­ The famous San Francisco graIL knew the age-old axio'm that each trance, formed a welcoming com­ prosecution ensued. Edward Bowes m:m has some weakness, large or mlttee of one. relinquished an enUre year of active small. He set out to find Cheung·s. They bl'Ought the squealing Orl- business to devote himself to it. He And he did. ental to a mom through a service had a bodyguard wlLh him night and Cheung was t.he unquestioned stairway, Here t.wo other men day. Threals by telcphone, intimi­ "Ki ng of Chinatown." A handy man awaited them. Bowes and Older re­ datJng. anonymous ieHers, shyster and satelite of Cheung was a re- Ilmincd'only long enough to Issue In ­ Ir.wsultS,-ll0nc oJ these could stop porter on one of the small SaIl struetlons, him. Not even tile shooting down Francisco papers, The reporter, "Take this man to another place," In open Court of Special Prosecutor handling: all of Cheung's press COIl - ordered Bowes. "I don't want to Francis Heney lessened his efforts, lracts, had access to "hi!i home at all know where. Keep him Quiet, and The Mel'chant.·s Association had timcs. This situation, this friend- undcr no circumstances Is he to have authorized Bowes to choose any ship-relatlonship--call it. what you opium. That's all." lnwyer he mlghL desire to represent will, started the ball rolling. Bowes They left. him at Its I>crsonal expense. Hiram Immediately sensed a definate open- A short hall-hour elapsed, Then W. Johnson, who was subsequentl), Ing there. the news exploded, A bombshell hit to become Governor of California He called the "Bulletin" for Editor the city. Chan Cheung. the King of and United states Senator, was the Olde-r. He conferred with former Chln3town, had been kidnapped. man selected by Bowes. President Snn Frnnclsco Assistant District At- No sooner did the city boss hear of Theodore Roosevelt had assigned torney, Grant carpenter-And a plan this than a municipal clenn-up was William J . Bums and Francis J . wa1j fonned. set in motion. All honorable citizen Heney to assist 1t1 the prosecution Two hours later, Older was on his of long standing In the community, Confessions and exposures senL way to the Occidental Hotel. At you sec. had been "spirited away." c ' ~rt alll malefactors to long term im­ prec.lsely the same time. Carpenter Bowes, amazingly, was the first prisonments. And they also sent. was racing toward San Quentin prls- mnn to be hailed into CQUI't In this Edward Bowes and his associates on. And Ed Bowes. innocently drive for the city's honor-and back to their respective affairs In a enouch, was doing nothing more money. cJ.eaner city with a sense of greatt'r than making a "phone calL" "Where is Chan?" was demanded. securit.y. Let us shirt the scene now to Chan And the Cast-working Bowes truth- ·'Yes." concluded the Major, ·'1 Cheung's home. Late In the after- fully replied, "I don't know where he knew Fremont Older. We had some noon, shndows intensified the silence Is," exciting times logether, And now. of t.he already quiescent atmosphere. Chan had been taken to the Lick If you'll excuse mc " The tinkling of Chan's private tele- House. but Bowes had wisely al'­ 1 thanked him, and left; my mind phone disturbed the si lellce. His rangcd to remain unaware of Chan's muddled. mind befoggled with opium, the whereabouts. This man, Major Edward Bowes, criminal Icader shumed over to the Sixteen hours later, Chan Cheung whom I had Just seen, He had gJven 'phone. A mumed voiee mentioned reappeared. But he reappeared far me something to turn over in my

MARCH 1936 71 THIS I * MAN "All RIGHT! IF MEN BOWES mind. Dapper, Elegant. Soft·spoken. Suave. Executive of radio, screen. All RIGHT! stage. Friend to Presid ents. Cardi­ nals. Statesmen, and World No tables. This gentleman had been a kid­ naper in Chinatown, A two-fisted fighter, defender of a community. Strange, I mused, how little one ALL RIGHT!" reall y knows about a man. Lord Ch esterfield left the world a series of letters to his son, Re­ IHOW WOULO YOU garded as the standard of good taste and perfection in all things social. they stand as models for the perfect gentleman . • WELL, your boss thinks of I've always looked upon Lord Chesterfield, in his eighteenth cen­ you in terms of so much a tury garb, as having been an over­ stuffed fop of large proportion. Any week! You are worth this or one can write letters, I've told my­ that to him. How much you self: being a gentleman neither be­ gins, nor ends with experience of any are worth depends upon ­ type, But now I've discovered another, YOU] You decide the amount newer Lord Chesterfield. And he chiefly by your ability - by has done something truly amazing. PARIS He has set me til thinking I'm your traini ng. Why not wrong. Thanks, Fremont .Older, fo r increase the amount b y in­ that book of YOUl"s,- In "My Own Story" you told the story of an­ (j'a 'l:t e'l:j creasing your training? Thou­ other-- sands of men have done it by ami s pare -time study of I. C. S. Courses. You are invited to DID YOU KNOW ..Y'ujpenc!e'!:j earn more money. Mail the THAT coupon. Sinclair Lewis author of "Arrow­ smith," "Babbitt" and other famous INTERNATIONAL CORRESPONDENCE SCHOOLS novels, was once a janitor in a socia! are right • Ilo ~ -;Z.I7. s"u", .. " , I · ~ " .. ". settlement , .. IYHhoui ..,., ~ r O~II~'Llon . pl ...e ..~,J n'~ • "'OY ~r !t::~L~I~~hj;."t ht..;:~"'~·I~I"c~ r ::! ~; ~'~~k~~U/;'rU"'IU' all right • TECHNICAL AN D IN DU STIII ... '" COURS( S • Cl ", ..hi,,,,,, C ~l .,u,. ED,.!n ... [l A.... "i'.",'u,..1!' .... f"'OUAD tl u,,,,,,,, .;""'_, Gary Cooper popular movie stal' o lI.old;"" 1\O'h .... tj,,~ .D II.~ ...... o (;.,M...... ,,~ I!oil~.. n " .;hHR' 1'01'1"""" was once a sports cartoonist and his IJ S'mol.twJ I)""... ,,,.,, 0 Do-.I . :,.. 18 .. editor advised hi m to give it up ... o ~,,,,«"..,.I ':"" ....r 0 .... v"', ..... ~''''''''' o I':I ..,,~ /':,...... 0 .... "'t>."')~U. \h... k so he became an actor 0.:1.... 10 Uohtl... 0 I~" mb,,,,, a 11_", F;tt'o" In· B~=~ ~~~"'b '''''110 B~,~g:::'H'in .. P.~\ oh,II.,.,.. [] MDn ....n' .... 'QIIDv.m...... 0 1~1"..... a' .... ' o ",,,,,1,'010.-.1 t: ... ;""". 0 II. II. 1...... ""h· ... • • o ~1 .. h.,,1oo.1 U ..I""'an [] It. H. a.., ...... " ...0 [] I.,.",.. ,,,,,.k .. [] ~'.o.10< ..",,00.1 W ",k 0 M au <;...... Right now-decide to see o ~...... [] F,_I> 0 (IT&/ lIubj..,,,, till he was 40, and it took him nine a _,.. ~""'~ p " "'~ &h".. , 8 ...., .. .. years to sell It , o W~::...!.:::i,:-""" Br~~~'·"~~;c:ji.:.':? the new styles for th e OSor>·;.,,>I"'tIoo>

72 MAJOR BOWES AM ATEUR MAGAZINE FOR MEN ONLY

~ , \

BY EDDIE ASTOR HAYES

• FOR A LONG, Ions: time, the la dies h ave been wearing almost every color of the rainbow. so no one should have all t he colors, and changing their styles two and three trouble matching a suit. times a year. But for the last four or five years two • • • English brothers, better known as the Prince of Wales HATS. Hats are darker and tit better. T he snap-brim and t he Duke of York , have been doing things to men's stili holds the lead. but more and more the homborg, the clothes. Tailors all over the world arc copying them. stitched brim. and the high crowned type arc being Not that the royal brothers are trying to put m enfolk seen. They run in color from brown. black and blue to back Into knee breeches, silk pants, wigs or lace work! -If you dare to wear them-green. yellow and rust co!or. THEY urc getting us men to stop dreSSing in greys and In finish, you will find tweed, rough fur. grained. and. blacks, nnd giving our garments more fit than a set of of course, the old well-known smooth relt. old potato bags. Most or liS can now put on a colored • • • lie, striped or spotted shirts, cloc ked socks or a bt'cak­ SUITS. The double-breasted seems to lead. At least all back coat without feeling Ilke a "demed dude." Men's the important men in this country have their picture suits now azoe made in colored tweeds. big checks. bold taken In them. New this year was the 10llg roll collar. stripes. or pencil st.ripes; and we can wear them without double breasted. buttoning on th~ lowest button. If you being taken for a gold-brick salesman. Sillrts are now nrc tall you call get away with it. All models are draped cut to fit; we don't have to walt for two or three wash­ much more this year, and fit in more at the hips. Coats illS'S to shrink them down to size. CoUars, In tab or on all models arc a little bit longer and have flap long point, are tailored and lay smooth. pockets. The pants come ve l' y high and should always TnE time is gone whcn a man be worn with braces. otherwise they w11l not hang right. walked into a store and asked for Pants arc fuller in the hips. al)d many have pleats. In a good two-pants suit. Now yo ur material, lots of tweeds arc being used In sports suits, suits and overcoats have such trick also checks and bold stripes. details as drape backs. English top The knickers'tlmt were so pants, Break-backs, roll lapels, and popular a few years ago guardsmen hips. There arc sport have almost disappcared. jackets, double-breasted models, fl y Lots of men-now don't fronts, instep fronts, formal vests, laugh-are wearing a red leat.her buttons and sport tweeds to flower in their lapel. and which you may educate your bodies. it adds a smart bit or coloI' \ It no longer takes a lot of money to to nny outfit. Colored hand­ be well dressed. Anyone who has kerchiefs should only be good taste and the time to look for worn with sport suits. never the right thing can be a well with any other. The hand­ dressed man. kerchief should be dis- THE good Ame rican tailors are played with a careless now turning ant men's wear at a fold. never with any trick price to fit anyone's budget. (COlltilUted o,~ page 95) • • • SHIRTS. The modern man's shirl. Is a marvel ot style and fit. The tab collar Is still with us this year: but it now comes in several styles. There are now tabs not only with round corners, but also square, pointed. and long. Most of these should be worn with n tie pin, for that smart London look. Stripes I and checks are the shirt styles this yea I'. The solid color shirt Is, I hopc, on its way out. Shirts atc MARCH 1936 " Companions of Purity and Quality

Whether you drink Schlitz from the famous Brown BotUe or from the new Cap-Sealed Can. you drink the very finest in beer. Both are of one purity • • • SCHLITZ PURITY. Both a re of one quality ••• SCHLITZ

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,. MAJOR BOWES AMATEUR M AGAZINE LOOKS AT BOOKS

BY ONRI WEBSTER • BRIEF REVIEWS OF THE SEASON'S OUT­ STANDING TITLES.

T H E WOQLLCOTT READER. Edited by Alexander ALL THE SK ELETONS IN ALL THE CLOSETS. Keith Woolleelt. Fowler A big book of over a thousand pages. Some gr and You may have overlooked this aile, but try and get stories. Some gushy stories. and some stories to bring hold of it if you cau. For oue thing, It proves John out yO UI' handkerchief. Edited In t he Woollcott m anuer. O'Hara wasn't the first one to write the strong. fast. nervy type of stol'y. T here arc three charact{'rs in this ROAD TO WAR 1914 ·1917. Walter Millis book that you will never forget. And if you've read A book you must read If you want to ket! p us out of any spicier a i' more brilllnnt dialogue this year, let me the next war. The facts, the names and the reasons know. Skip the love story, its unimportant. wh y over fifty thousand An1cl'!cn.n boys lie In grave· yards across the sea. Get everyone you can to read it. EUROPA. Robert Briffault The decadence of pre~ w ar EU l'Ope; an Interesting If BUTI'ERnELD 8. John O'WI.nl. not ve ry n ice plct.ure of how life was lived in the great An historical document or OUf great Speakeasy Age, capitals of Europe. and how it helped to bring on the now gone forever-and may it never come back! O'H ara World Wa r. A strange, powerful novel that may make is a new wrlter..w ho in ten words can tell you more than you gla d you don' t, live in a European country. most ot the old novelists in ten chapters. An honest story a bou t people who don't usually find their way Into HELL HOLE OF CREATION. L. M . Nesbitt a novel. I! you wan t to know why t he Italian Army is having no picnic. read th is book. It may be that MussoHn i has NORTH TO THE ORIENT. Anne Morrow Lindbergh made his first major mistake, and his armies may never Mrs. Lindbergh Is a fine wri ter of graceh li prose and gain complete control of t he count ry. The terrain Is the she has m nde of her t ri p with her husba nd t hat rare natives' best protection, and t hey s hould a ll live a long thing-a book tha t Is as Impor tant as the things it tells life, if Lhey keep away f rom Red Cross Units. about. THE VOICE OF BUGLE ANN. Mac·Klnley Kanlor PATHS OF GLORY. Humphrey Cobb A darn good yarn about American fox hunting. The Lven it t he action ta kes place In t he French Army, kind of hunting that's done without horses. Even If you this Is the Great American Wa r Book. I n a class with don't like dog stories, read this one rmd see how diller­ 'Three Soldiers.' 'All Quiet ' and 'What Price Glory.' It en t they can be. grips ~'ou as no other war book can. IT CAN'T HAPPEN HERE, Sinclair Lewis LUCY GAYHEART. Willa Cathers If you want 1.0 know what a nice time people have Willa Cathers hns written splendid books, but the living under the kind of protection of Hitler and Mus­ days of 'Lost Lady' and others huve given place to soft. solini read this book. It tells us how lovely everything !lmooth prose that drifts on to no great purpose. would be if we followed Ocrman~"S and Italy's pa lil. And Mr. Lewis knows how to make a story move and OF TIME AND THE RIVER. Thomas Wolfe live. Not quite as good as his 'Look Homeward, Angel: HONEY IN THE HORN. H L. Davis GREEN HILL OF AFRICA, li;rnest Hemingway The kind of good plain American slory-telIIng of Reread 'Death in the Afternoon' or 'The SUIl Also which we could usc more. Ripe, mellow humor: action Rises' just to prove to yourself that Hemingway can and people we hea.r so little of tmlav.- lhe men and write well. women who opened up the great 'Nc.il. MARCH 1936 " SARA BERNER SUCCESS tContinued from page 43, Will You Pay the Price? We figured our best bet was New A generously proportioned Italian York, so we packed up our th ings woman. after much broken English, F lOll ::Ire norm~ 1. )ell \\~II[ the ct>mfOT15 and moved on to the big city. Were made her purchase and left Sara's I ~nd l,, ~ uri ('s "hich are Ihe br-prooutls of brass bands awaiting our arrival1 counter. No sooner was she gone ."ceC$s- a hOllIe or " o~ r own-a new c~ ...... ,he I",sun, to rCld-t TIc mc~n5 ' 0 uavd. Not that you could notice." t ha n Sara, tillable to conquer Im­ Followed the weary rounds of job pulse, proceeded to set her co-work­ You w~nt lhc~c , hing8\' ry lIluch. hunting for Sara. When Sara tell~ ers off into gales of laughter with a lIu t-)uu ~rc htll c,,~ullh ,,, p<'rcc;vc th~t you t he story YOIl become o.wo. re of perfect imitation at her customer's "'I'~ri(' ncc ~nd r.l cill ty ill hano.l1inl,; rPutiNr "tlrk WIlt 11~"H IOn Ihem fur )ou. lhe fact t.hat there is something dialect. Unfortunately, the Latin dlgereltt about her. For one thing lady had left a pac kage behind. and Wh31, then. :He ynu uvinl: to ~a;n thu l/>fri,,/iu.1 e\pCriellce- ,hat 1~";l/nI abi!i,y­ each moment of that grim hunt for hurried back to Sara's departmcnt for "hieh bU511lcn lirm~ :Ire willing to pay a place in New York's a rmy of the just in thne to hea,r that young lady fl·:. 1 't10lley ~ c mployed is fincd with a sort of dra­ delighUng an openly enthusiastic D urin!.: the "ast "H.' nly · ~\' ... n YNrs more matic in terest. She tells you about audience with a too-easily recog­ Ih~n ~7u.OCXl men have fuu nd dH' answer [0 characters she ra n across. quaint., nized impcrsonatlon. Ample checks III:H (]Ut~ti~' n in horne->!I"I}, Tr ";nin,, un a of enraged protest. ,htl1\$ch .s, to 311 inh J\1!\" and l'uq"'St'I. at lightning like impression of them, That night Sara no longer had a till' dC$ks of men in 1 1i~h"$~la ri croN~ml or I ho,1O ,h).icionl. arities, indivuallUes. You also get a A heart-breaking week of hunting sense of her amazing determination. n Job that dldn"t exlSL, and finally a I ""in g; a(cu e,·cninj:. Ih,,>" ha ,e hN' n "They said 1 was too young to Sunday night a t home with her ra­ ~hl")" !1 the ",.illr;"lo illy"I,,!:d in lhc su ll!­ Ullll of ~uc h ]J r ohltm~-~lIcI h"w !hn ~e prill­ work," she tells you now with a (Con tinned 01/ puye 841 Cill l~ ~ ~rc applied by hir;hly ~uc<:cs s f lll bu. i­ laugh, "so I hit.. on a stratagem. I nc.~ I \(>u~ ...s, added threc ycars to my I'i ghtrul age. h ','nin!!; ~f.cr c\"\' n;I1". the}' ha"e T3dl,· d nnd got a job. My career was rnncrcle J!T(lJ,lcms. li(It.flwd ily fro", bu ~inc~s la unched~as a salesgirl. Was that Broadway Iofe, al,,1 ullder tht: JirCC>Hln of S"I!1C ()f the: hard work ! Day alter day I had to ) bl~~f I1 U~ '1 in 'hLir r, . p.'rt;,e fi elds 1t"'1 ~ stand behind the long counter until "I"$r/o".{ 1111)11 {lrI1/,f"''11 OIIJj~r l "~Ntsrkvs, my toot.~;les ached. Oay after day I Bit s Th31 II,,"~" h~,e 1>\<"11 " ,,'" rMnl,.drd for I heir was c.rushed In the hurrying masses r(/f~~;~ht ~"d IhlT ,.ITIIUlm'U is sh.,,,"!! by packing t he hot subways. Believe me ICol/Hlllled f.-om 1Jage 671 rill;: f:I,·t Ihat dnnnlt vII" pcri",J .,f u"ly si~ it. was a long: cr y from the glitter of Coming up tl1 l'\1 the years , the star months' liene l .llS J.~ !'-01 t· Im;llIlocrs n'll<'flctl ~a l~ r\" in creases t"r~linl1 :l1.3Y<),507-mlll'urr­ Broadway and t he romance of t he of Helen Ha yes hilS growll bigger and lice 11I(rt"("'~ /'Ir II/Ilil of :;" '0 , footlights. Of course, the weekly brig hter with timc. To her mllny Inay envelope was the one consoln­ famous parts she has added Queen Send (or F n'c Book tion." Victoria. "Victoria Regina" gives ''Tell Ye ", ·~ 1 1".-011101;011 in One" "They couldn't kill my ambitions Helen Hayes scope fO I" one of her \'Iith all that," she resumes with a grcatesl characterizations. The play If \'nu-kn nwinc;: l hLM: f~CI_HO:: COntent LOSS of her pert, rcd head. "The lock­ nlsa gives us n few reasons why the , .. ,Irif" )'''U will ''''t pr 'J~' bv read)n\!: funhcT, I If "n IlIeul l... r hanll ",)ll )r;ln: ; ma~ill~I.iQn step of that routine only made me Sll n never sets on thc British Em­ I'1,nuj.!h 10 ~t·c ~"'l1r~llf in ~ hr,me of your own , the more determi ned to carry Oll t my pire. .'n)o\ In I( che c,)mfu r1 s :11,<1 1,, ~ uri~5 of life­ dream. Every night 1 listened to the For a brief list of a few outst.and­ the f<}u[l(,n I,du", may sbuTten yuu r journ ~y radio entertainers, studying t hem. I Ing plays.. AT HOME ABROAD to 'tlccn~ lJl' m:cny y~)rs, found myself mimicking the famous ... with Ethel Waters, Herb Williams. Notc. rI C :c~e.lhH lin! l'"ou)1oCJn will brin!;: yuu femlnlnc st a rs of the air. Bea Lillie and Eleanor Powell. Swcll full parm'ulMs of Iho: Irain"r!; which ~1'J1 .. als "I knew I was on the road to some­ music, gmnd singing, colorful set­ to )'J". ' ''I',·,I ..: r wiin)"uur CliP)' uf Ih3t ",'15T Ihmg. but I had no one to advise mc tings and Bea Lllllc. 'n~),ircnll: hwlt, "Ten \ ,·ars' }'romoliun in Oil"" as to what to do about it. where to BOY MEETS GIRL. The funniest - all "idlOut ohl;~~lion . GO in order to break into show busi­ show of the season. Better than 'Ouce If vou want success, ami arc willing TO )lay . he pricc, ACTI I1CllS. So 1 was obliged to go on wnh in a Lifetime.' A g'org:eous, mClTy illY IIfc behind t hc coun ter. Now . if satire about. H oll ~ ' wood. -----·Fj,," Yo .. "",lj TIo .... ~ !lJo L<.Sulk,L- --- ­ lhcre Is one place In the world where DEAD END . , . Sidne.v Kingsley has LASALLE E X TENS ION UNI V£RliITY yoa can feed your Imagination it is wrlttcn his OW I1 StrcetScene. Norman a department store with its limitless Bel Geddes has given it one of the divcrsity uf~c h araders. Customers of best settings ever seen all Broadway, every nationality. age and type a p­ and the boy actors put most of the penred In l:1 y department ever y day. grown up ones to shame. My ears were always perked up to JUBILEE ... with Mary Bol and and note interesting' snatches of conver­ June Kn igh t. Fnst music and n gay sation. ordcrs Issued In broken plot aU about. a certain royal family and some times scrcamingly-laugh­ that goes on a tear. Mary Boland Is able English. l nto the cells of my very funny as the Queen. nlcmory went those conversational PORGY AND BESS by George bits for later re hearsal at night . Gcrshwin. See it for one of the most Gradually I built up my reperloh'e e.n tertaining evenings In New York. until. I fairly bclicve, there was no Some of the besl music Gershwin has ' ,n", known personality t hat I could not ever wrllten and performed to the impersonate, no dialect I couldn't hilt by a colored cast. Some of t he mimic." music critics didn't like it because It. Life went on In Its dull, regular wasn't as dull and boring as rC1l1 coursc for Sar a at the department opera, which Is something to be store \lntil suddenly disaster str uck : thankful for. " MAIOR BOWES AMATEUR MAGAZINE "AROUND THE CORNER"

Charles Hanson Towne's exquisite poem with its lende r tribute to neglected friendships was read by Ma jor Bowes on the Capitol Theatre "Family," Coast-to-Coast Radio Chain Broadcast-December 30th. 1935.

"Around th e corn er, I have a friend I n this g reat city that has no end ; • Yet days go by and weeks ru sh on ; A nd before I know it a yea r is gone. A nd T never see myoid fr iend's face. For life is a swift and terrible race. H e knows 1 li ke him just as well As in the days when r ra ng hi s bell And he rang mine. \i\fe were yo un ger then

A nd now we are busy, tired Jl1 C)1 - Tired with pl aying a foolis h game, T i red of trying to make a name.

"Tomorrow, say I wi ll ca ll on Jim ; J ust to show that I'm th inking of hi m." J3ut tomorr ow comes- and tomo rrow goes. And the distance between us grows and grows; Around the corn er, yet mil es away. " Here's a te leg ram , sir." HJi m died today!" And th at's what we get-and deserve-i!1 the end; Around the co rner, a van ished frie nd."

MARC H 1936 " • • • A NEW SERVICE FOR ADVERTISER AND PUBLIC • o ALEXAXDER Til E G REAT BLAZED TI[ E GL01UES OF ( ; lU ~C IA:'\I C I\' ILI ­ ZA TlG]\' /\ C ROSS TilE AXC IEXT WOR LD . .. 1\ XI) A D\' E RT ISI-: D .'\ :\'.\\IE TIIAT LI\' E!S TIIROl'C Ii T il E :\GES. lW.\IE SE;.iT lI E J~ LEG IOX:-i Tll l'XDER IXC :\ CROSS Til E COXT1X]-:X T S OF l \:\" CII-:XT [TROP E, MilA, A:\,O AFRICA, A:'\D A D\'ERTrSED THE P.. \X RO\IA:\'A TIIAT STI LL RE\I.\IXS /\ L/\"J:'\G LE(;El"D.

But "ycstcrd:l~ 's adn:rlising-" was all c.\ pioitntion of per.ona] grandeurs and cg01istical

I'a nitics. It rClcllcd in bloud and th e groans "f sb\'cs, hopelessly ~·IK ha i n cd. It 1I'3s.g1i n cr. inl{ cruellY <;c;lIcJ on a J,:u]dc n throne of s:lI'agl'ry. /loJ:tting: on a sea of incredible m isery. T hen \:amc enlightenment from Gutenberg's printing press; speed from the liIt:anl (Illline; cnlaT/!:cd horizons frnlll the steamb.. :tt-t he cotton !-:i n--cknricity. the telegraph, telephone.

~ir pt:.n c-r:Hli,,;-the rush, the roar, the IlInlloil and the abundnncc of modern p ruducti 'lIl designed tu meet the cJmnorous needs. uf :III wh.. IIIh crited the e~rt hl fnr th!."ir pn}(iuctiuu ~nd sen'ice _\I)\'ERTISIXG tu blaze the wa\" :Iud tell tilt" t:lle of thl< And with th is a\';llandlt; of goc..wis and Sl.:rvice. nnn f.)f t :lnll lu .... ury. cntightenmetJI ~nd abundance. pleasure-the searchl igh t tlf modern l'OIlUllerl'e that Tn"ealed t., tT:l .!e and imtustry the m:t rkets f\dl·ertlsing. l- t"tnneli ng: the swift, straight path frOIJl producer to l"IJIIsurner for th e mutual benefit {If both 1 And so. each new worth}' ch:lnnel of merit for additi onal :adverti ing has been warmh' h:ailcd b) both produl'er :lnd COnSUlller:lS a I·aluable. additiu ll al sen'in: to thc enl3rged cum mUllit) o f hUlllanit\ . To this ro.te r of worthy :I(h 'cr t i~in6 mClliums is no\\' :Idded ;\1,\JOIt BOIn',,' "'I.\TH It \ I ,\G,\7.I" ~:. e LE.\.\'. ,,"II0LESO.\IE. FI .\'DIXG Irs SOt'RCE OF J:\'SI'IRATIO.\' I.\' r\ .\' ...-\T/O.:'\' \ \' IDF !."\·TEREfo;T OF TWE:\, 'I'Y \IILLlO.\' lunlO Ll ST EXER;-.. • DI-:S IGXI']) TO C1U': .. \TF .-\ GRE,\T XH\' FHLIJ OF OJ>PORTl':" ' ITY FOI~ T .\U"::\TI

MARCH 1131 " MAJOR IOWEI AMATEUII MACAZlJU : "KEEP PLUGGING OUR TUN!::S!" THAT WAS THE ORIM ORDER A NIGHT AT THE SONG PUBLIS HERS IS­ SUED TO STRUGGLI NG THE STUDIO GEOROE GERSHWIN WHEN HE T R IED TO "RING IN" ONE (COlltilmed !rOIlL page 39) Of HIS TUNES. TODAY, THOSE SAME SONG Is a p:atform mlsed like a stage. set The bits of spontaneous humor with microphones, and on the wall developed during the questioning. P UBLISHERS SIT ON GERSH­ behind the platform are thick drapes make a big hit with the crowd. No WIN'S DOOR-STEP PLEADING like t:'lealcr curtains which absorb one Is more delighted than the disturbing echoes. Major when one of his amateurs FOR HIS NEXT SONG. At cur left Is a large pane of glass proves Ilimble at repartee, set in the wall. Behind It we can see The ability to think on one's feel severa] men busy with mysterious in­ -"ad lib'" the professionals call it struments. This is the control room -Is an invaluable quality or show- where the volume of the various manship. and It is as showmen Lhat stage microphones is modulatcd and these untried performers hope to ex­ sent out over the all'. Above the cel. room is a large clock with a third Who are those young men who red hand to mark of'( the seconds. tiptoe liP and lay mysterious papers And those other glass windows at 011 the Major's desk before the pro­ our right, level with the balcony­ gram is more limn a few minute~ what are they ? These rooms arc l'e­ under way? They are messengers sel'ved for the sponsor. In them. from the telephone exchange up­ just as in the control room, no stairs, bringing the totals of the sounds can be heard except those votes that a re pouring in from all transmitted over the microphones corners of the country. They bring through a receivcr. telegrams too. and some of them ''I'll bet that's where the Major the Major puts aside to read over sits!" says an eager-eyed t;irl who the air. has spotted a desk at one side of the "I've been neglecting to mention stage. She is right, as Is proved the telephone number-dear me!" presently when the Major and his says the Major slyly, as he concludes amateurs appear. The pent-up en­ his announcement of the voting thusiasm of the audience finds ex- bulletins. "Murry Hill 8-9933." presslon in thunderollS applause, Graham McNamee, on his toes to Wilo Is that good-Jook ing man make a commercial announcement. iconsulting with an emissary from the grins infectiously, and the audience control room? Why, Graham Mc­ follows suit. Namee. of COlII'se, looking every bit Somehow. the crowd has begun to as If he Is In for the time of his sense that there is someone dis­ life. t inguished in the audience. Necks There Is an informal greeting to are crnned tOlVard the front seats-­ the'audlence. on behalf ot the spon­ but soon the Major gives them an sors, The wo rds are amplified by opportunity for a perfect view by those queer-looking horns clustered requesting a guest of honor to stand on the ceiling high above the stage. up and take a bow arter his intro­ That relentless second hand of the duction. It may be Mrs. James r lock Is swiftly racing toward eight Roosevelt 01' J . Edgar Hoovel', Rudy P.M. A hush settles over the crowd: Vallee or Mary Garden. 01' some the amateurs walt nervously as the other distinguished fi gure of the !,:I'eat hoUl' of their lives approaches. world of affairs. Celebrities are In the control room an operator much the sa=ne as other folk­ gives a signal, and- there're all eager to be spectators at Clang! The gong booms and the the Amateur Hour! Amateur Hour is on the :tlr! Here comes the last voting bulletin Now we'rD in for some real fUll. - watch the faces of those amat.eurs! One by one, the amateurs step up to The lad who sang The Rose 0/ t h e microphone. which seems a Tra/ce has polled more than three harmless enough instrument mount­ thOllsand \'otes. and he wea rs a grin ed on a metal floor stand, but for­ a yard wide. Small wondel'- he'll be bidding (' Ilough to have affected even a member of one of the Major's profe5,!;ionals with that stm nge traveling vaudeville units before malady known In the studio as "mike long. AIl(1 those others who haven·t fright." won quite so many votes IHl.ven 'L The Major asks a performer a few given up hope either. They know questions about his career and aspi­ thot. the final vcrdict wIU not be in rations, and the amateur's nervous­ bc!ol'e the mall votes are counted at ness usually vanishes as 11e answers. the end of the week, This questioning serves another pu r­ Can that red hand on the clocl: pose than to Intl'Oduce the performer possibly be right? It says nearly to the radio audience-almost in­ nine P.M.-Yes, It must be true fo r variably it gives him courage to go Major Bowes is saying "Good-night bhead with his act. friends" for another week. aD MAIOR BOWES AMATEU R MAGAZINE ROMANT IC - BREATHLESS _ HOT FROM INSPIRI NG-THE TALE OF GERSHWIN WHO ROSE FROM THE GHET TO TO DAZZLING HOLLYWOOD HEIGHTS OF FAME! HIS ·'RHAPSODY IN BLUE"' USH­ IC01!tinlwd from page 65 ) ERED IN A NEW ERA I N paving the way for people with tuif'nt, and creating a AMERICAN MUSICAL CREA~ demand for new names and faces. TION. HIS "PORGY AND BESS') There Is a new Garbo story going the rounds about the reporter who was ordered to get a statement from IS THE SENSATION OF THE her. any statement. As Garbo never gives statements the HOUR. HE HAS MADE HIS BID reporter told his editor whe re to go, (Not Ollt loud) and begun trying to find Garbo olf set. After months of look­ FOR IMMORTALITY. IN THE ing llC is said to have fonnd her sitting in a little park, APRIL ISSUE. MAJOR BOWES' far from the studi o. The reporter begged h er for a AMATEUR MAGAZINE. statement, just a little one, and he'd never bother her anymore. Just three words and he'd leave. He got them. TUl'l1ing to him. G arbo said slowly "Alright, go away," rose. and walked olf. Katie Hepburn. who had her hair sheared boy f ashion fOl" a picture, liked the effect so well that sh e NOPE, wanted to keep it short all the time. It took about half AU(A-\HTZf R the studio force three days to talk her out of the idea, SfT ME RIG~'" and let her hair grow. Lombard, who has been playing beautiful but dumb, parts for years. has at last g'otten her wish and. since '·Hands Across The Table," has been handed three new pictures which she can pIny with a light Comic TOllch. Who do you think is the most popular film actress in the world? What actress' pictures make the most. money? Theatre owners would like to show pictmes with what actress every week? Guess? Garbo? Craw ~ ford? ? No, a t h ousand times no! A poll taken by the movie managers and theatre owners (and they should know) shows the winner e.s our young friend Shirley TEMPLE! From conSL to coast. from border to border she leads all the rest. And whom do yo ~ think these lads voted for as the leading and mo.~t pon ~ ular male attl'actioll? Gable? Dick Powell? Franchot T one? No! Theil· ballot was for the beloved WiLL ROG ERS! Mae West, who writ.es her own stories for her pictm·e:;, is said to be having dimculty ill deciding on the jdea for her next talkie. The critics, the old meanies. have been saying she needs a new story, and that her la::;t three or four pictUres have been too similai' in treatment. How­ ever. you may rely on Miss West to come through with a winner that will startle us all one of lhese fine days. Once there was a hotel clerk in an English City who wanted ttl be an actor. I n his spare time he went to a stage school. EverYQody t.here wondered what made the fat boy think he could act. And can he act! His name is Charles LaU Ghton. and he doesn't have to worry any more about spending the rest of his life behind a hotel de.:;k. handing out room keys . Tile only thing about him that worr ies the studios these days is how to keep him playing" villains. He wants to do comic parts. but there were some people who didn't care for "Ruggles of Red Gap"! A lot o f us did, however. Since the studios like to please everybody poor Laughton will be obliged to do Captain Bllghs for a long lime to come. is the one star In Hollywood who has nevel' had a yen for t he cape~:lnd-sword type of pic ~ lure. Let the others play the queens o.rcd ladles of the clays o f old. The modern clothes, modern fUl'l1iture and modern sets ure good enough for her. About the only old fash ioned thing she is said to do is write poetry in her spare time. Dame RUlllor 1ms it that George Arllss is a bit tired of playing famoHs people of history. From now on he would like to en .. c~ as many mode.rn parts (\s historical ones. M.r. Arliss keeps jumping from Hollywood to Lon­ don so often that he must be looking forward to the dn ' of the R.ound~the-World airplanc service which will cntcr the running within the next few years. Holly­ wood-London All' Express, here I come!

MARCH 1936 Bl have never been west of Atlantic City. but they can bring down a CLEAR s taccato at five hundred yards, aud CASTLES throw, brand and hogtie a pizzicato In one se:= ond f1 at--or G ·s ~a rp , IN THE ALL Tex rides herd in a milL Snake Eyes Is a student, Pete Is a drug­ WIRES store cowboy and can jerk a soda AIR f9. 5tel' than you can whi;t1e Davey (Colltil/lled from page 351 Croc!>ett, Slim follows the chow­ (Coutilwed tram page 31'1 w:l.gon as a dish-washer. and Smokey whlch arc obt~ln:lble at. groceries all is a store clerk, These intrepid young over tile countn . Tile telephones vaqueros range in age from 19 Lo 21 enterta!nment to broadcas t. vocal arc. busy for hair an hour following r ears, and their devoted mo: h := r5 and InStl'Ur,1elltal music. He out­ LIH! broadcast, Lo make sure that made their uniforms. They are lined u mdlo receiving set which could be constructed to I'('celvc sl!ch amateurs appearIng lIcar the CI0 3 ~ flaunting Sears Roebuck Stetsons. of the program get an even brca' ~ , P10 .... l'.lIl1S and scl! fol' 3.1'ound seventy­ but the ballots which come In b;: live do]urs, He proje:::ted his guesses mail are counted all thl'Ough t: !~ THE JERSEY HAPPY and estimates of what the revenue week right up La the day of the sue· RANGERS would be In sales of these lnstru­ cc('ding broadcast. me:l ts. These (':; t1males m,3.de in 1915 and cO::1 "J ared w!th the actual profits The first. announcement of the If you thlnl. that hillbillies arc previous w(>ck'g winner... thererore. bt'ed only In the mountain!> sonth of RCA in the fi eld are simply amaz­ Is the aile give'l by the Major on of t he Mason and Dixon line, you Ing, He hit wi- hi n a few thousand Sunday cvclling. It. Is a week or SlIS­ have another gltess coming, Ever donal'S of the acL;ml figures, Thc!'e's pense for the amateur. If the tele ­ since the advent of Ma jor Bowes' the stuff ot the p:'ophet and the sec r phones have been kind to him he Amateur Hour they h =: ve been in such as he. Yet, such planning Is will get his chance to appear be­ far from guess wo:·k. It simply proves springing up from the northern and one outstu:1d!ng chara:::tel'istic of this lo.c the movie camera in an Ama­ eastern soli with the luxur!ous teur Hour shol't feature, 0 1' before man. He Is a finely wrought, fincly abundance of ga rden weeds, And tuned instmmenL which can, like theatre audiences In one of t he Ma­ the Major, busily weeding the chaff radio, penet.rate II neharted va sL ne5 ~ es jor's traveling v:wdev!llc t roupes. If from the wheat, has plucked these the verdict hasn't been favorable­ and make reality out of impossible five h illblllles from t he mountain frontiers, well, that's all In the game ! A great fastnesses of Passaic, New J ersey, many members of the audience fee l He Is eclebl'ated as an astute finan­ Playing string and reed instruments cier, a!ld Is rC::; 'lOnsible for the reor­ a whole lot sorrier for the amateur they are now trotting their cOO'1skln who gets the gong than the per­ gan!zut:o'1S w:; 'eh make the RCA caps and SQuirrel guns through the group independent and smooth­ former h imself! entert.ainment confines of these yere so running an entit.y in ~he current The only serious objection t he op­ Un ited States in a Major Bowes' erators and tabulators have to t heir scene, Unit, Todav, Sarnoff works as ilanl as he job is that it. is Impossible for them Organized and managed by Ted to ever heal' t he Amateur HOllr ever did, yet wlthmlt pretense or Cameval. bom in thc East side of Sl10W of any kind, He is simple In his themsclves. But there's a special New York City. now living In Pl::tln­ thrill in recording the votes which tastes, and his offices in Radio City fi eld, Nt'w Jersey, these hillbillies reflect these qualities, When you me::: t give some boyar gil'l t he first boost make up a quintuplet composed ot up the ladder of tame--boys and Sarnoff of the Radio group you a~e 1h e aforesaid Ted. Bennie Salkowski, impressed ..... lth one fact . , . the gi rls who some day will make the accordianist; Buck Bartons, violinist: m3.n who saved his p~Il!lles to buy a world laugh or cry, and bring cheer Charles Pel\etirc, harmonica and Into millions of live!!. telegraph key-who went alit to Nall­ dances; and Tex MeEtter, guitarist tucket Cor two years to study-who So-clear '1\1 wires! Votes are and yodeler, pouring In f!'Om al l corners of Amer­ came back at a de:=rease in salnry­ Ica, The Amateur Hour is on the air! who saw h is dream of radio come tl'Ue-!s not resting on top of his heap_ D3.v !d Sarnoff lives In "Castles­ in-the-Alr, " but his ears are stili tuned keenly to the future. and per­ COW BOYS sistently the sharp staccato call of things to come makes his eyes • brighten with the challenge of the EAST AND futlll'€.. WEST (Continued from page 40) for a carload of horses, Friends urged him to try for Ihc Major'S Ho,II'. "I saw 110 sense to It," says NEXT MONTH J ack, "but I done It La please my f!'j C" 1ds, I shore WOo s surprised when I won , ::Iml I'm plumb joyful I'm part A GREAT, NEW SUCCESS STORY ABOUT TF'.E MAN WHO ,md passel of Unit No. 4," MADE HIS NAME A HOUSEHOLD WORD IN AMERICA OKLAHOMA MUSTANG THROUGH DARING BRIllIANCE AND STARTLING ACHIEVE­ W RANGLERS MENT. WHO IS HE? THE APRIL ISSUE or MAJOR BOWES' Five young buckaroos from Pas­ AMATEUR MAGAZINE WILL TELL YOU THAT-AND A saic, New Jerscy, who. somehow 01' WHOLE LOT MORE BESIDES. olher, though t they had enough Westem blood In them to adopt Ok­ lahoma's colors, They admit they

82 MAJ OR BOWES _'MATE J R MAGA2IN! Magic Hours of Fascinating Fun!

.. A LL nglu- all ri ght" says Major Bowcs,and the grea[~S( Major r-\ radio program in hislOry rol ls on (or another hour of enlertainmcnt. ' BOWES Now comes Major Bown' Radio Amateur H our Game [0 provide endless hOliN of excitement and thrills. It's the-game thllt's sweeping iI .., country- plnyrd by yuung and old. M<:n, women, children- bridge fiends, radio listeners, movie fans -dur'n: all playing this S4:1l,sat ionaJ new game. T ry it yoursrlf. See how ie holds your interest and fascina tes you from start to fini sh. It makes every party a gala occasion - and every evening an entertaining one. Everyone joins in _ bccornu :III :1I11:Jlcur appearing before the l'vlajor _ and as the game gOC5 on accumulates points or "geu the gong." If yOll IV,lllt to Ire.1ryoursdf, and you r friends, 10 satisrying hours of cle.'.l, wh..,1"some fun, Slarl playing l'vlajor Bowes' Radio Alllal

~ .... -.. -... -.. -----.. ------.------.-.. -----.---. - . ~ Warner r.·I(g. Co .. B.nn"'gto... Vt. I "'ant 10 join in the (un. PI...u.. .tl.h _, r. 1 ')0' llo,,"C'S' IUdio Amateur H our G~mes at ~ '-<.>0 ... ach. f rr..,J~ r<'mo:Uncr of j! ;" (u ll.

NAI>H;

ADDDRESS

CITY •, 0...1,..', N.,n. 61 Add ...... _--_. __ ._------_._--_ ...._- .. _------. MARCH 1936 83 FICTION STANDS BEG­ SAF~A BERNER GARED AND THREAD­ (Continued from page 76) BARE BEFORE THE IN­ CREDIBLE TRUTH OF THE AMAZING STORY dio. She again lIs~cncd to Major In the hour, thollsands of 'phone Bowes and his story of opportunity calls and tclegrams had poured into AROUND - but, for the first time, she applied amatcur headquarte rs. It to herself! The next morning the "And talk a bout action" Sara will "MARGUERITE Major had a letter t

HOME LIFE OF AMATEURS A CARTOON SKETCHED FROM LIFE SCENE A DINNER TABLE _ _ _ MA AND PA ARE TALKING OVER BABY'S FUTURE AS AN AMATE:UR •• • PA WANTS NO CROONERS ••• LET THE KID PLAY A. "GITAR" •.. NOTHING SAYS MA . • . SHE DIDN'T RAISE HER BOY TO BE A HILL BILLY •• . BABY IS BORED BY IT ALL • • . WHEN DO WE EAT FOLKS?

.. MAJOR BOWES AMATEUR MAGAZINE BUS BOY DUNN

(Collti1ll1C(/ from page 38)

10 NEWYORK. H"h-' ~I'\\, York<:'r. vtludcvlJlc contest, he donned n wi g An s'c!' must have been the lonic ..

BY SUZANNE •

"0 wad some power the giftie gie us To see oursels as eithers see us." Robert Burns.

• THIS article Is intended to be as different. as the nmga­ Most of my friends arc of the stage and screen and I zinc i~self. I shall not wag a finger at you for the shame­ h ave watched and learned how they pace things. Their ful way you have neglected your skin-nor even illustrate sentences when t hey speak! The pause tlley make at an lhe benefit and beauty of a certain shampoo. but rather open door! The quick giancc for n vacant chair so that settle for a friendly Cl1U~ all what I know to be the first there will be no flu ttering; and their graceful descent potentiality of a popular woman. into its protection! The careful placement of the feet! If you cannot be beautif ul, my lady, have poise, for it The calm clasp of the hands! The interest in their eyes costs nothing-but its dividends abound. - pretended or otherwise! Their gentle rise-not the Earthquakes might rock the earth, r ivers might 'over­ impression of pulling oneself out a deep hole-and more, flow, but when a woman keeps her equilibrium, nothing There is no need to mention, for I am sure, they have disastrous will happen. all gone With the era of prohibilion-the woman who tugs Poise comes from the head-not. the feet. Set yourself at her gi rdle when she rises-or pulls her skirt. All detalls right in your own mind. work out things, events, happen­ that migh~ entice bulkiness should be attended to in you !' ings-how you should and will m eet them; and when boudoir. the solutions arc instltled in the bl'uin.-thell you have A famous composer once wrote beautiful lyrics which secured that unutterably difficult, but ever-satisfying began I believe, '"My lady walks in loveliness"-and well achievement-poise! And when you once have it-you she might since the possibility of attaining loveliness is will never lose it! Girls should be trained from childhood more apt to occur if she does. to remain unruftled in demeanor. There does not ex ist a man who ({oes not bear admiration for a contt'Olled, as­ What do you consider the most essential requirement sured woman, He knows there Is no chance of hysterics-­ to beauty? Suzanne will be very glad to advise you and that is a woman's most deadly enemy-a sure way 011 any phase of beauty that might be troubUng you. of killing esteem, Enclose a stamped addressed envelope for a personal It might be well to state h ere that a woman's entrance reply to: Suzanne, Andrews Publishing Company, into a room, how she sits in her chair. the way she rises, 220 West 42nd Street, Rm. 1904, New York City, - all come under the heading of "poise," New York.

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AMATEUR HALL OF FAME

O. BUDDY RAYMOND. He makes the Bowes' Hall of Fame with a song and dance nct. Uttle Old New York Is the city that bowed Buddy into the Hall of Fame at the age of eighteen. The only professional in " I PREFER THE TAFT-IT his family, Buddy has never tnken a singing lesson, but he does boast DOESN' T GET MY WIND" of Ned Wayburn's tulUon in dancing. They say Buddy Is almost pro­ So say thousands of men who ma ke fessional in his golf. He speaks French ... is a graduate ot high school ... and does some swell imitations of AI Jolson, but prefers to sing h is the Toft their New Yo rk Hotel­ own way now. Buddy would like to be a movie slar. He works fast when because our Times Square loca­ it comes to bidding {o, honors. At the age Of four ne made his first pubUc tion soyes lois of trayelling by appearance with imitations. That's crashing the gates of fame mighty placing you right in the heart of early, don't you think! all New York's business and enter· Ji. EL SIE T UCKER. What would an Amat.C11l" H aII of Fame be without toinment octiyitie5. r hythm. and such rhyt.hm! With dancing eyes and m erry melody. Miss Tucker stepped Lo the mike, and made the ballotcers looscn up for 2000 rooms, wi th a storm of votes h1 her behalf. When Miss T ucker sings, sh e sings with b oth, from $2.50 dancing feet, dancing fingers and dancing orbs. Thc Amateur Hall of r Fame Is Elsie's proper spot.--for there rhythm such as hers belongs. I n HOTEL ALrRtD lf.w;S, M8 • any other Hall of Fame, t he stodgy, stutTed-shirt and sedate statues would only frown their disapproval- and Miss Tucker couldn't stand that-nor could her admirer s. Let's keep Miss Tucker where she belongs-in our own H all of Fame where joy and laughter. song and rhythm are the "A~": :~o~';': NEW YORK passwords to wholesome delight. MARCH 1936 " GENE DENNIS THE ROOSEVELTS (Continued from page 41 )

Within a fortnight working from "Major Bowes' project of actually AMERICA'S the hypothesis that Rutherford trying out the performer befot'e his j whose name is a necessary psell­ ultimate judge, the Public, Is a great donym) was guilty, the authorities improvement over the old trial and FIRST ROYAL bum their case and gained a con­ error methods which cost both the fession from him. Gene's fame producer and the performer time r.oared in black and white headlines and money, I think It Is wonderful F AMILY OF THE of the international press. to see young people getting a chance Gene Dennis is in vaudeville. That to show what they can do as profes­ house of stag-edom provides her best sional entertainers." WHITE HOUSE vehicle. She answers all questions Sitting there in that little dressing put to her. Such questions as these. room, watching: the play of lights In "What horse will win the K entucky Gene Dennis's lovely eyes, and listen­ Derby?" Ing to her enthusiastic remarks about The answer to that one was vaudeville and Maj or Bowes. we felt a little hypnotized by the personality • "Omaha." Gene has another horse prognos­ of this charming girl whose psychic tication to her credit. She predicted powers have astounded the world, TEDDY ROOSEVELT • •• that Windsor Lad, long shot, would Perhaps we felt. a little psychic our­ win the 1934 English Derby. It did. selves for we leaned forward sud­ Other questions asked her in vaude­ denly and our ey'es glazed a bit as a FIRE-EATING ROUGH­ ville are usually of a personal nature. distant. tingling thought shaped its Such questions as the whereabouts vision before us, "Maybe," we said. RIDER AND TRUST BUST­ of missing pet'sons. HolV investments "maybe Major Bowes has already will turn out and preponderantly. of brought vaudeville back? What else ER • • . AND FRANKLIN course, questions on mat.ters ot the are the successful road companies of heart. Bowes Amateurs? A rose by any D.-EXPONENT OF THE Being of the same stuff ns our other name ... ?" forebears and having our share of Our vision faUed. Miss Dennis !'Ose clIl'ioslty. we journeyed round t.o ask in a swish of silken loveliness. After NEW DEAL ANI? CUR­ Gene uennls a quest.lon for t.h t: nil shc was the falllous psychic and MAJOR BOWES AMATEUR MAGA­ we-weI:, we were just Amateurs! RENT OCCUPANT­ ZINE. "What," we asked of the lovely TWO DAUNTLESS PRESI­ psychic as she lounged in her dress­ ing !'Oom. "What will be the future DENTS FILLED WITH THE of the Major Bowes movement.?" DID YOU KNOW "Someday, t.here will be studios like Major Bowes' all over the country THAT LOVE OF THEIR WORK­ where the talented amateur may have an audition and a tryout for Herbert Marshall was so badly LOVING A FIGHT OR A professional work:' Her answer was wounded in tile war that they said immediate and bright with a note of he would never be able to work again FROLIC- GREAT LEAD­ enthusiasm. , , , so he trained himself to walk. "Miss Dennis. lIo you think t.he and became an actor . . Major Bowes Amateur programs, the ERS WHOSE EMBATTLED travelling units and other amateur • Robert Ripley. whose Believe It 01' CAREERS AFFORD actlvit.ies are displacing vaudeville?" Not, is one of the most papillar car­ We asked another question. toon features In the world. was just She had been smiling at. my ques­ an unknown sports artist. till he THRILLING EXAMPLES tion. but now she was all seriousness dared to be differenL and invent his and in her lovely eyes there was a famous featllre OF SUCCESS. definite light, "Major Bowes has exactly the right. Idea. The only • thing wrong with vaudeville today Victor McLaglen who has just be­ WATCH FOR THE RIP­ is that pull means more than per­ come the tnlk of t.he movie business for his work ill "THE rNFORMER" ROARING STORY OF formance. The camel going through was a policeman. a boxer. and a the needle's eyes and the rich man ~o l dminer before he found himself getting Into heaven have a cinch m Hollywood ... TWO GENERATIONS OF compared to the amateur trying to get a vaudeville booking." • ROOSEVELTS IN COM­ She continued: Walter Winchell was just another "The Public is ready for the return song and dance man In vaudeville, of vaudeville. That. is shown by the until he began writing vaudeville ING ISSUE. enthusiasm with which the Bowes news with a new slant to it , . , travelling units are received wherever they go. As a mutter of fact the Fred Allen wanted• to be a lawyer. Public bas always wanted vaudeville He became a comic to make enough when it was worth seeing," monev to send himself to college­ • We nodded in agreement. Her en­ but he's been a funny man evet· thusIasm grew as she talked, since ..

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90 M AJ OR BOWES AMATEUR MAGAZINE VERONICA LOOKING MIMOSA BACKWARD

(Conti1lued from page 40) FIRST PERSON TO FLY AN AUTOGIRO ACROSS THE CONTINENT. FIRST WOMAN TO RECEIVE THE DISTINGUISHED FLYING CR053. at Stein way Hall in New York City, FIRST WOMAN TO RECEIVE THE NATIONAL GEOGRAPHIC won second prize for her playing, and then disappeared as abruptly as SOCIETY'S GOLD MEDAL. she had come, leaving no trace of her whereabouts. FIRST WOMAN TO MAKE A TRANSCONTINENTAL NON·STOP Of course, the newspapers carried FLIGHT. t he sensational story of the child prodigy's feat. But the stories didn't FIRST PERSON TO SOLO ACROSS THE PACIFIC FROM HONO· carry her address. And so, when the LULU. slOl'y was called to Majol' Bowes' aL* tention, and when he had read it and FIRST PERSON TO SOLO FROM MEXICO CITY TO NEW YORK. became strongly interested in the child, it was quite disapPointing to AMELIA EARHART. FIRST LADY OF THE SKIES! ONE NOT ONLY find no address. LOOKS BACKWARDS, BUT UPWARDS IN BEHOLDING THIS SUPERB "Find her!" said the Major. The search was on. No, the news­ ADVENTURER OF THE AIR, WHO HAS PROVEN THAT NOTHING papers h ad no address for the little THAT MAN CAN DO IS BEYOND A WOMAN OF DAUNTLESS child. Musical societies did not know COURAGE AND INVINCIBLE SPIRIT. where she could be found. The au­ thorities CQuid give no assistance. HAIL AMELIA EARHART! The llame was not in t he phone book. Hundreds of phone ealls , personal Inquiries, , , restless .search ... and. the Major quietly but firmly set on locating the liLUe musical lady. But thc city seemed to have swallowed her up. "The name is Spanish." ventured a gentleman from Barcelona. "It would be we!! to inquire among ou:- Spanish people," At last a family by the name of Mimosa was located. It was the right family! "Si, si, the name is Mimosa. Yes, T am her papa. I am a laundry worker. Ah, but I am out of work. Yes. it is my little daughter, my Veronica." "Yes. she is our Veronica," said the mother. "It is I t hat have taught her. I wantet"! my child to have a musical education. I did not need to urge h er to take to the piano. She loved to play l!'Om the moment her hands touched the keys. It has been a very hard struggle for us. Now and t h en I earn a litlle money by giving piano lessons to the neighbors' children. Yes, her papa Is Spanish, but I am German. Yes, it is my little gi rl that you mllst be looking for. We were at Steinway Hall." "Major Bowes wishes to meet your little girl." was the l'csponse from the One Who Had Searched So Painfully. "so if you will bring her right down to the office,"-- "We'll be down with her today," \"las the rejoinder. Swiftly go the carriers under­ g:'ound in New York's subway system and within an hour, mot her and \ daughter were in the Major's office. . The story reve:).ied by their appear­ ance was all too plain \.0 his shrewd­ "If I buy the fish wUi you sing a duet with me on the amntclll' ly-observant eyes. He knew that hour?"

MARCH 1936 91 VERONICA DONT MIMOSA • • • MIS S pride might keep the mother from "Will I fix your doll for you. dnr­ • answering him Ll'uthfully; so he took ling?" he asked. "Well, I should say the little g irl's hand gently in his I will!" THEy'RE THE CIRCUS own as he asked her "Are yotl hun­ And he did much better than that. gz'y?" His parting gift to little Vewniea ,.. "Yes," she answered. There was was. not merely a repaired doll, but a TWINS , , • AND THEY hunger in the great dark eyes. brand new clolI, just as big and won­ The Major rushed them both derful as the thst had been! WERE BORN WITH THE downstairs to a restaurant before he "My Mama .says I'm not going to would say another word to them. play t he piano anymore for a while They were at the point of actual now, I'm going back to school. with SMELL OF THE SAW· starvation. t he other children." Upstairs once more for her audi­ That was what made the Major DUST RING IN THEIR llan. the little virtuoso seated herself happiest of al l. Not only that the at the piano. The tiny fingers Mimosa family had made some stroked the keyboard. Could she money. and wns not lacing want nny NOSTRILS, really play? Would she be as good longer. but that t lley had the good as the newspaper accounts had said sense to let the child go back to BUT MOTHER STAUFF­ she was? Into a Tarantella the in­ school and lead a normal chilc!'s life credibly fast and tiny fingers leaped. again. Color, feeling, sparkle, fluency, and What of Veronica's futUre? Is she ER. BARE-BACK RIDER, a technique unbelievable in a chUd one more fl ash in the pan? J ust an­ of her age-and then came the start­ other child prodigy whose stur is des­ HAD GREATER AMB I­ ling revelation of 111:.1' umazing reper­ tined won to dim? toire-Of ~he fact that two hundred Or wlU she become, thanks to the piano compositions responded in­ Amateur HOUL one of the world's TIONS FOR HER DAUGH­ stant.aneollsly to a prodigious mem­ great immortals, a virtuoso of the ory-that the musical giant, Buch, black-and-white keys? What does TERS THAN POSSIBLE was an open scroll to her to t.he the Major think? With his record or extellt of those fifteen complicated discovery, his many years of develop­ pieces stored in that amazing little Ing talent, l1e ought to know. MARRIAGES WITH musical brain in thc two preceding The Major is saying nothing. He's weeks. glad Veronica is going back to school DEVIL-MAY-CA'RE GEN­ Professional pianists fonr times - for the present. But tl1ere is a 11£'1' age could not have boasted su­ light i.n his cye. An cnigmatic smile perior accomplishment. on his lips. Give Ve!'Onica a few TLEMEN WHO RISK No wonder that the following Sun­ years, he seems Lo he thinking-then day night Veronica wus lhe sensa­ wc'll . see. If he has hopes, he Is THEIR NECKS ON FLY­ tion of the Bowes' Amateur progT:lI1l! keeping them secret. A flood of votes literally swept over But if what we see, a few years the telephone wires to the studio. f!'Om now, is the name "Veronica ING TRAPEZES. The little girl was given a place Mimosa." up in brilliant electric with one of the Amateur Hour units. lights-then Music will owe a grcat touring theatres across the c·ountry. debt to the Amateur Hour and its • By that timc, she and the Major were ulfable Major Bowes! breat pals. His parting gift to her wal; an enormous doll, almost as big as Veronica herself And Veronica had a pretty little frock to wear. and a ribbon for her shining. jet. curlS. For the fil'st time in her brief llfe. this child. brought up under condi­ • tions of depression hardship such as no child should know. was herself.­ a gay, happy kid. with hel· little tum­ DON'T MISS BILL VALLEE'S DELIGHTFUL STORY my full of good food, and with a warm bed to sleep in at night. OF THE STAUFFER TWINS WHO TURNED FROM But that isn·t all there is to t:le happy ending. It has a sequel. When Veronica's tour ended, nnd TUMBLING IN THE ARENA TO WARBLING BE· she was brought back to New York she cnme to see the Major. She was FORE THE MATOR'S MIKE •• • AND A CAREER still canying her belo\'ec! doll. The doll was somewhat the worse fOl' IN ONE OF HIS UNITS. IN THAT BIG APRIL ISSUE! wear, after travcling so long in trains and buses. Onc of its arms Waf; damaged, and its nose wns nicked. "Oh, Major. will you please fix her • for me?" asked Veronica. " MAJOR BOWES AMA rEUR MAGAZm£ DORIS WESTER

(Continued from page 27 )

for playing ca rds. " I t's sor t. of a "Hello. everybody, may 1 sit by "Why-?" faltered the Villains. dirty trick to get Nick out on a cold your fire?" "she's a friend of ours. who lives in night, and make him think he's go­ Nick beamed. It was going to be the neighborhood." ing to meet a raving beauty." worth while having come out In t he " I'm Nothln' but a NothlnT' trilled "You know." purred the Villain's cold after all. She was lovely! 001'15. "Do you remember tha t silly wife, and she tuned the radio. "1 just. "Cinderclla!" he excla imed, song Crom Walt Disney's . thought. of something. I could have "Cinderella was a hat shop on "What do you do?" asked Nick. called Doris Wester for Nick." Eighty-sixth street. The Glass Slip­ "I don't do anything:' said Doris, -' Well, for. 1" the VlI!ain shook per Is a night club. My name is '; Why" his head and went oII in quest of Doris Wester, and I came in because "A rc you in the Show Business? tables, muttering to himself about r saw lights. and because it Is cold Have you ever been In Show Busl· women In general and their winsome and the lending library Is closed. ness? Have you ever done any sing­ ways. May 1 have some candy?" ing?" His questions flew thick and So our hero walked Into the trap. SOmething in the quality of this fast. Nick came to the party warm with girl's voice stirred Nick. Gone now "No." said Doris. "I have gone t.o expectancy, and t hrUed wit.h the was the mask of the social pt'r ­ Professional SChool. You see, I live promise of a charming evening wHh Cormer. Here was the proresslonal~ wit h my aunt and uncle, and 1 really a beautiful dinner partner. the keen, intuitive showman. "Who don·t do anything. 1 haven't any tal­ "And this Is rV:iss S---" said Mrs. Is this young Indy?" ent," Vill ain. IntrOducing t hem wit h just the right. emphasis which would leave no doubt that this was THE Miss S---. "Helen. this is Nick Kempner- he's a famous show director and very. very cllglblc." Nick cas t 3. hopeful glance around the room and found no beautiful girl to prove that he was not fOOlin g himself. " 00 you like Bridge?" said Nick desperately. noting that Miss S­ expected it of him. "Oh, yes." replied that. young lady. "I adore it. Since 1 am out of college. I find il's the only mental stimulus I have." " Um," said Nick. "yes indeed. \l's a great. stlmulus." A cold n ight. a Miss 5--- aud bridge, bridge, bridge, Nick could play bridge It he had to, and this was one time when it seemed he had to. Between rubbers he learned much oC the intimate goings on at Vassar, of college pron:s and stimmel' cruises, and his politeness would have made a TaUyrand smile wllh admimlion, The t rumps marched and counter marched, The bidding rose to a wail ane! slowly, Inexorably Nick's tally became black with winning points. At midnight, they gavc up and awarded him the other p]'lze. "The Witching Hour," said Mrs, VlIlnln, letting her head loll coyly to one side as she listened to the hall clock chime the hour of twelve. "Lucky at cards, unlucky at Love," she added artlessly. watching Nick gather in his winnings. "How nice for him." said a new voice Crom the doorway. It was Doris. - u vision of loveliness in her furs. Her checks were flu shed from walk· ing, nnd her hair was stnned with "I can't do a thing with you Nellie-sil1ce you mooed on the fl eck!> of snow. Amateur HOllr."

MARCH 1936 93 FROM DORIS WESTER GARBAGE

"Nick Kempner is a big. bad di­ Nick ground out his cigurette sud­ rector," said Lhe Villain. "but d,on't denly. In n fl ash he was by her sid e TO GLORY be frighten ed . DOI'is. h e won't bl t~ . " -Eager- dynam ic. "Doris, listen to "I'm sure he won't," said Dons, me. You and I-we both know what "but he has me confused with som e you al'c. You 're great. but. to th e tcontinued from page 25 ) other girl. Sorry to be a disappoint­ public you're just like that song you mt'nt. Mr. Kempner, it is rcally quite sang' at me the night we met. " flattering! " Doris smiled suddcnly. She mim­ about ge ttin' on the air. They say Nick was standing: in front of her mickcd, "I 'm nothin ' but a nothill'." it's pretty hard." now. His eyes da rk with serious­ '·Right. but I've got an Id ea." "Let me think," said Clancy as he ness-his hands on l1cr arm s. " Miss Doris caught the note of enthusi­ brought a meditative hand up to his Wester, I 'll make a bet with you." asm. She responded. "What" cJ1il1," mebbe I know where ye could "A bet with me? Wh at about?" "You're going to tryout 0 11 Major get a chanct. Did ye ever hear of "I'll bet 1 can make a singer out Bowes Haul'." this Major Bowes now. this feller who of you. An artist!" Doris experienced panic. "But puts the amachures on the air? I'm " Oh, but that's silly, Mr. K empner. Nick. that's so big. There are so sure he could do something for ye." " I - why- I --" D oris lau ghed self­ many people, and so many of those After the cop went ocr to look for amateurs are so good. What if con sciously. 1__ ?" another place to sleep, Joe thought and sang intermiUentiy. It was by "1 am serious," said this intense ;'Fail?" little man. "You have that quality in way of being a t reat for household­ you r voice. I have look ed for it fat' "Yes." ers up there because an article on years. I can do something with you. "Yo u can't. You'll make good . Joe states that when he ;'dismount­ l! yOli are Interested. call me up. And, don't forget-millions of people cd from the truck his voice gained T his is my card. Good night." will h ear your debut--they'l i be volume", a condition readily under­ The door closed, and he was gone. listening in from coast to coast !" stood. A fu ll-blown garbage tl'Uck There was no doubting his couvlc­ wou ld be competition. A week later, plagued by self­ tlon. Doris rose beside him. "For doubt but intrigued as any women R ecognition by t he law was too your sake. Nick. becausc, I know how much for J oe's pals so they practi­ would' be, Doris called. With that much you want it. l'll do my best." call. began an amazing association carried him one n ight. after "That's all I want you to do Doris." he'd h ad a bath, to an ~ uditlol1 which persists today; which should The rest is history. always persist. Major Bowes was holding. Joe was Doris Wester's amazing triumph 011 Kempner was a gcnius. He had accepted and on Sunday pight sang the Am ~teur Hour brought her fame OV Cr the air. Grouped a round a small studied fo r years the peculiar tech­ ;;\m1 fortune. She was booked in U1e nique of sing'ing:. used only on t he radio set. were J oe's pals and loyal celebrated Rainbow Room where she Clancy. the cop. That might explain Continent. and accountable for such became t.he overnight sensation of stars as Beatrice Limc, Yvonne Prin­ four votes for him but not the 37.- New York. Radio. Hollywood. and 996 that eame in over·the wires. J oe. temps, and Lucienne Boyet'. Doris Sta(;,e beckon to her with golden fin~ was such a girl as these. He knew in pla in words was a suceess,-u gel's. The sliccess of Oatis Westet· knockout-the nuts ! He'd won first the technique, and he WOliid teach Cf.'rt~inly was in the cards! her- make her an irresistible song. prize. personality. More. J oe has had very little training; He could be a tyrant or a soothing but then YOlt don't need it so tCJ'­ persuader. ribly much when you have a voice, He conquered her fears_ inspired . and you sing all the time because you HAROUN EL love to. confidence. "I 've been sin gin g all my life," Joe He exuded cn~husiasm. It was says, "parties. YOII know, and wed­ catching- Infectious. Doris Wester RASCHID dings. If I go to all the pal'ties they witnessed the birtll of ller own per­ want me to I 'd be all worn out: and sonality. PROWLING THE HIGH­ that vino is bad stuff, too much of For months Kcmpn:!l" coached. in­ n. I mean. But I like the opera. r strlLcte(1. rehearsed t\1ld arl'ungcd for WAYS AND BYWAYS OF won with "La Donna e'Mobl\e" from Doris. Theil came a nig: ht, aner a "Rigoletto". That's the rcal stuff. particularly intcn13e sc<::;ion at the OLD BAGDAD, NEVER You can keel) youI' jazz. 1 don't want piano. Kcmpner paused over a soft. UNEA RT HED it." breathless chord, let his hands fall SUCH "All right Joe, we'll keep it. but to sides and rose slowly from the AMAZING STORIES FOR how about that gal' bage t ruck ?" bench. "1 don't miss it." he retorts in a "Doris." h e said. "You're ready!' THE ARABIAN NIGHTS' mean tone, "would you?" "Ready? But. for what, Nick?" she Which question answers itself. gazed at him uncertainly. DREAM AS THOSE WE Joe won't need to go back to the He flung his hands out in a fa­ t ruck. For one thing. he's on the miliar g'estm e. "Ready to go into a ARE BRINGING TO YOU road with one of Major Bowes' road show- Hol lywood- Radio! .. shows: and when they get him neat· They stared at each other. The IN THE APRIL ISSUE OF New York they're going to shoot him. eager light died suddenly In Doris's MAJOR BOWES' AMA- _ with a movie camera. eyes. She sank into a ch air. Nic\. He knows full well that wh atever frowned and lit a cigarette. The un­ TEUR MAGAZINE. RE· he accol1lplislles he'll always be spoken Question mad c> them pause. known as the "ex-garbage man": This was the jumping-off place. SERVE YOUR COPY but, as he pockets a nice weekly Doris was ready. What now? What ch ec k for his singing, he doesu't par · Show? How Radio? How Holly­ NOW! ticularly care. wood? From garbage to glory indeed! .. MAlOR BOW ES AMATEUR MAGAZINE Be¥ourOwn MEN MUSIC FOR Teacher Learn at Horne O NLY hI wOI"I,·,lul h.~_ ..l """.... 1. '<),"1,1." ,<. II. ' .. _. 'hihl eon I... n II. '"<." 1<1' ·"n.. ,'"no odd,., • ."W . ,,'... .. t. >"0"' II " You ",.[1 ... ' .... t<. ",_no """,,,,,,,,," or ld,k ",",I" M,U, .. ! I, ~, 11, ... ",,"1> '"'' moto. ,,( """ (Continued fro/lt page 73 ) 1110.000 _,,,,k.,, ". b.n,1 ".. ,I ''''-' ''-'''' 1.t:.\IJ~;ml. style of design. PLAY BY Be Popular NOTE f:'<,.

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"What makes you jump so Mr. Willet-every time you he:).r a gong?"

M.!I.RCH 1936 PREPARE FOR A CAREER AS A RECOGNIZED BEAUTY CULTURE EXPERT

'Beauty Culture S'YSTEM

S. A. OA .\OEH. M(JIlfll5inJ! /)irf,{'tor CH' INDEED. a •• the rew",d ....hich 1I .."it th. ,,'OHE'\ IO"T 'OCATiO",,\'. Al T I IOU ITY ..ell.tr.i ned b .. utid.,,1 l ...n B•• uly Cullu.e "t Ih i. nationally recognized and endo".d Ir.ining cent • • and kn ow th.t yell a,e p,of,uionaliy qual­ 'l{ ified Ie "ccopl Ih , fine.t oppo,;u"ili,s in Ih'l fue,,,a/i"\1 fi,ld_ Succeu in buut)' cultu" mU .. I you -<:an cAmerica's Foremost g.atify .Imed .ny p,nou' ambition , • • • PRIZE·'WINNING LEADING SHOPPES. DEPARTMENT STORES. VACATION RESORTS AND OCEAN LINERS T raining System - t m ploy B;.nfo,d_T uintd OPt,;oto, i! lanfo.d', "pu'alion i, nalion,w'd., S~epp.,own ...... h ••• d.m.OId ' ..lo.d.T,.ined Ol>e,a'l> .. whe •••e. ' h, l1"e,' attt,t" i, demand ed, and I LIS T OF PRIZESI ' h, b.. . .. ,.,i•• '" patd! If ~ou h. .. 'h ambi.,o .. , d ••e,minatton and ' nlhu.t ••m_BANFO~O IS THE GAT EWAY TO A GlORIOUS SUCCESS GRAND PIUZE WINNERS FO~ YOU I • • • • • • NATIONAL EMPLOYMENT BUREAU FIRST PRIZE-1932 W ..~· , nd pOlitionl .,,,omm,nd, d al soon U qu.lifi. d, and per­ N. Y. St.t. H~itd'.u.tJ' Anocietion manent pe.itil> n, upen cemplatienl This Plac,ment Se r.ica i. • • • FREE II> bl>lh oper"to. " nd .mployer. FIRST I>RIZE-1933 • • • HAIRlIRESSER5' EQUITY of At-AERICA LOW COST . • • • . . • EASY TERMS FIRST PRIZE_ 1934_35 BANFORD'S Penen"li,ed instruciion me thed cl>.I, nl> ml>re, and BEAU TY & STYLES EXPOSITION u .. b, paid in " con.e .. i.nl, cxt.nded payment pl.n, • • • FI RST PRIZE- 1935- 36 AMER. BEAUTY CONGRESS-HOTEL ASTOR BANFORD ACADEMY • • • OF HAIR A~, D BEAUTY CULTURE HONOR A.WARD-1935 New Ye,k City Sehl>l>l WOMEN'S HEALTH FEDERATION 1SS · 7'~ A...... al 501~ Sh ..l, I>ppo.a, Ro.y', of AMERICA N.,. yo,k Cily CI,cI. 7.j~" Br ooklyn Scllool • •• 42J flalbu.h A••. Ed., a' Fullon SI" Fullon· Royal Buildt"9 VISI T BANFORD ACADEMY o. ,eques l -411 B.ooklyn, N. y, Nle<,nl ',1Z27 peg" boo~let "Succe .. in Beauty Cullu.e" Newark School with SU9g e.t"d CO""... M"iI. cI yo ", FREE l 712 Bread S" u t, co,ner Ma,ket IFt,.men', Ioildil>q l N,wa.k. N, J. MArk,1 ~5S20

" , •• 000'0 ...... 'HC. The decline of the "Gas Barrel'·

on~ in li\'crv stables and For we like to think that C ult B hlacksmith shops shortly al­ stations have completely shed the tef thc ·turn of the century, early . old "gas b:lrrcr' philosophy. service stations were merely crude d ispensa ries fo r gasoline. They have become, in cr(ect, depart ment stores for the motor­ The fuel ~lsua ll r reposed in a i.<;t " A t modern Gulf stations, you harrel perched hig-h in the stable can buy, no t merely the fin est Tafh;r !;. and was d rained olI by an gasolincs and moto r o il s, but a Qrdinary ganlcn hose. complete li ne o f autOllloti\"c a nd As the automohile changed Jlom;chold tO ll\"cnienccs - from from a n ll"iosity to a cOlllmon­ tires It pcnetrati ng oil, and from place, the gas barrc1 \'ani~hcd in ~ect "pr;tr to fu rniture po lish. from the A mcric:1Il sc ene. 1{ llt its philnsophy lingcreel 011. 1\ fc\," of thc.<;c prOllucts are E"cn today, a fc\\" sen"icc sta­ pktlll"cd at thc right. E,"cry onc of tions arc still j ust filling s tations t hcm has been born undcr thc - lTlere dispensaries for ga:;;oJinc. watehiul eye of the Gulf Q uality­ But icw s uch stat ions bear th e Control1ahoratorics" E\"cry onc oi emblem a t the Gulf Refining thcm has won its badge of meri t Comp:tnr· - the Guli orang-e disc.

GULF REFINING COMPANY A positive money· back offer made to show the confidence we have that Camel's costlier- tobaccos will bring YOUl! new idea ofsmo ki ng enjoyment!

O U R I N VI TATION (J11o ;wp- cJ3 w.{ 8,":;/(1 / i (HI TO YOU "What mildness." "\'\Ih at deli· 10 I ..y @", ,, eI., cate f1 a"or:' " \'\Ihac a d ifference in 1;15IC." These remarks Me Iypical of S nw~clO (ra~ I ' an l C lImels. If yuu tlnn', what new Camel smokers say, fin.1 ,hc m tl.e mildest, hcst-nu,,·.,,·cd ~ mo k e rs who saw our offer and look us at o ur word! C! iearcU cs you eve r sHu .ltc.l, " CIlIl' 1I tile Theytrittl ItII,smoked [wen[y, Wen[ on 10 explo re a new de­ p u c kaec 'W illa t h e I' CS ( of the c i(:: ... cl h ·5 lighl-as t hey sensed Ihe m ild­ in it lo u s ut a n y (jnle 'W ithi n " Inu nllt ness, Ihe coolness, [he nnrivaleJ fla" or of Camel's costlier to­ (rom this d a te, ulul 'We 'Will I'C r lllH I baccos. \"' 1,' belie"e you wi!! like y o .. r f ull p u r ch :ls c p l·iet', Itlus IUJ s t u ~c . Camels to o. Try Camel ~. J udge [hem critically. Com par.:. lhem (diytl C'(1) widl OIhcrs for mildness, for bouquet, for lhroal-ease, (or It. REYNO LDS TO BACCO CO .\ II'AN Y J. good f'JSle. Time fii cs·-gCI :1 ' Vir... " " .Sal~ m . Noroh C ... "U" .. pack IOday.

o Camels arc nlaJe from finer, MOR E EXPENSI VE TOBACCOS-Turkish a nJ COSTLIER TOBACCOS! Domes[ic-Ihln any other popular brand. This file including all text and images are from scans of a private personal collection and have been scanned for archival and research purposes. This file may be freely distributed, but not sold on ebay or on any commercial sites, catalogs, booths or kiosks , either as reprints or by electronic methods. This file may be downloaded without charge from the Radio Researchers Group website at http://www.otrr.org/

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