Associated Food Dealers BULK RATE 18470 W. 10 Mile Rd. U.S. Postage Southfield, Ml 48075 PAID ASSOCIATED FOOD DEALERS OF MICHIGAN Permit No. 36 r u n Address Correction Requested Detroit, Ml * K and its affiliate: PACKAGE LIQUOR DEALERS ASSOCIATION FOOD & BEVERAGE REPORT A

*0L 8. NO 10 An official publication of the Associated Food Dealers of Michigan OCTOBER 1997 and its affiliate, Package Liquor Dealers Association

Electronic Deregulation and its on the independent ■ page 4

Dm '* IGA draws its customers fram the north side of the frawbridge - page 16 Distributors - «deoc> Ls big part of success A FD - 9 * 6 J SPECIAL EDITION Mtrt Rep. Bogardus - page }0

Legislative Update Even Santa has Michigan roots! by Michele MacWilliams that children from every nation learn as they Air quality This month we celebrate the great study geography. bounty of products and services that But this great mitten-of-a-state holds a our state provides. distinction that many of us are unaware of. standards Surrounded by Great Lakes, Michigan is the birthplace of our modern-day dotted with inland lakes and Santa Claus. The figure of Santa that we are alert ingrained with rich, fertile soil, all familiar with was created by Haddon In a grassroots “Call-to Michigan produces a plethora of Hubbard Sunblom, bom June 22, 1899 in Action" delivered to agricultural products. Ours is a Muskegon. Sunblom created Santa for a member companies last leading state in the production of Coca-Cola ad campaign in 1931 and thanks to apples, black beans, celery, week, GMA asked the continuity of Coca-Cola’s packaging, cranberries, mushrooms, navy beans, manufacturers and their Santa Claus comes to live for all of us, young blueberries, tart cherries, pickling employees to help put a and old. cucumbers, plums, geraniums, Before Sunblom, Santa Claus was stop to the Environmental hanging flower baskets and Easter Protection Agency's (EPA) perceived as a pixie, gnome or a jolly old elf. lilies. Then through the creative mind of Sunblom nisguided changes to Leisure activities are abundant too. Behind came the Coca-Cola Santa Claus, a bear of a man, cheery current air quality manufacturing and the food industry, the travel and tourism and robust, fitted with a heavy red coat and matching cap - standards In July, EPA industry ranks number three as a revenue source. Sailing on the Santa we all know and love today. finalized stricter rules for Lake Charlevoix, exploring the Taquamanon Falls, We invite you to browse the pages of this special “Made National Ambient Air antiqueing in Chelsea, skiing in Boyne Country, and salmon in Michigan” issue, and learn a little about the variety of Quality Standards fishing on Lake Huron are just a few of the many products and services our state offers. Then, please (NAAQS) for particulate recreational opportunities that make our state a great place remember to support those fine companies that have matter and ozone The to work and live. worked hard to make our state such a wonderful place to new rules are based on Then there arc cars. Where would we be without them? work and live. questionable science and We are proud to be the Motor Capitol of the World; a fact could have serious economic consequences within large sectors of the Michigan firsts industry. These might The Michigan Slate Fair was the first state fair in the United States. include limiting fleet The first auto traffic tunnel built between two nations was the mile-long deliveries. greater Detroit-Windsor tunnel under the Detroit River. See Legislative Updates, The world's first international submarine railway tunnel was opened between Pori Huron. Michigan, and Sarnia, Ontario, Canada in IS9I. i The nation v first regularly scheduled air passage service began operation Mark 'our calendars for between Grand Rapids and Detroit in 1926. the AKl) Turke> I)ri\e— Vnembtr 25! Please help In IH79 Detroit telephone customers were first in the nation to be as signed * help those in need, ( all phone numbers to facilitate handling calls. Tom Am>o( al In 1929 llie Michigan State Police established the first state police radio <248)557-9tW. system in the world.

President's Report Mark Karmo, Chairman Royal Food Center Golden Valley Supermarket Bill Viviano Vice Chairman. Future Planning Consumers don’t know their buying House of Prime Sam Yono Vice Chairman, Legislation, Palace Plaza Ronnie J. Jamil habits as well as they may think Vice Chairman. Membership Mug & Jug Liquor Store 57 percent of shoppers say they • In-store hanks - 40 percent Terry Farida Treasurer, Value Center Market would purchase them; but only 46 say they would use one, only 33 Sam Dallo percent actually do so at least once percent do so. Secretary In N Out Foods. Region 4 a month. Such findings underscore the EMERITUS DIRECTORS Consumers underestimate need for continuing analysis of Nabby Yono their use of: consumer trends - both nationally XTRA Foods, Orchard Food Center • Private label products - over and locally. Although sometimes Frank Arcori 85 percent of shoppers use them at difficult, it pays to know your V O S Buying Group Amir Al-Naimi least once a month, while nearly customer. In many cases, I believe Joy-Thrifty Scot two-thirds (66 percent) of that the retailer actually knows his Tom Simaan shoppers whose stores do not carry customers and their shopping Lafayette Park Supermarket these products say they would use habits better than they know RETAIL DIRECTORS by Joseph D. Sarafa, AFD president them if they were available. themselves! Fred Dally As we all begin to look at the • Frequent shopper programs Medicine Chest Life’s constants: Death, Jim Garmo opportunities and challenges in the - used by 8 1 percent of shoppers Galaxy Foods Region 2 Home Meal Replacement category, who have the opportunity, only 76 taxes and the steady Richard George fresh food deli as well as ready-to- percent said they would use them W ine Barrel Plus Raad Kathawa eat takeout foods should be an if available. price of groceries Ryan's Foods. Region 1 integral part of the investigation. It seems that consumers also Alaa Naimi Retailers investing in these services Consumers overestimate their don’t have a real grip on their food Thrifty Scot Supermarket use of: Alan Stotsky may be interested to learn that expenses either, which they Concord Drugs, Region 6 consumers do not seem to know • Nutrition and health believe are on the rise. There are Thomas Welch their shopping preferences as well information - such information is few things that people can really Hollywood Super Markets as they think, according to a recent available at 62 percent of count on these days. Everyone Brian Yaldoo Woodward Long Lake Shell FMI study. For example, consumers’ primary supermarkets. knows about death and taxes but Jerry Yono consumers underestimate their Over 65 percent of shoppers say another constant that many may D & L M a rk e t actual use of fresh-food delis. Over they would use such information, not realize is the relatively steady SUPPLIER DIRECTORS 75 percent of shoppers use delis at however, only 58 percent of those price of groceries. Al Chittaro least once a month, but only 69 who can use it, actually take Unfortunately, many American F a y g o C o rp percent say they would use this advantage of it. consumers believe that food prices Gary Davis • D rop-off or return points fo r T om D a v is & S o n s D a iry C o . service if their primary store offered are “on a tear,” according to “Why Denny Otto it. recycling - 56 percent of shoppers Shoppers Think Food is a Rip- Spartan Stores, Region 3. Conversely, ready-to-eat takeout say they would use it once a off,” Wall Street Journal, March 6, Ron Paradoski foods, such as chicken, sandwiches month, only 50 percent of those Strohs'Mooney Ice Cream 1997. “But checking out at a Mike Rosch and pizza, are purchased less who have access do so. supermarket isn’t as costly as most General Wine & Liquor Co. frequently than consumers • Video-for-rent - 50 percent of people think." Cal Stein anticipate: 83 percent of shoppers' shoppers want it. only 32 percent Over the past five years, family Sales Mark Region 5 primary supermarkets provide them; use it. Barbara Weiss-Street grocery spending has risen at a The Paddington Corporation rate lower than inflation, according Chris Zebari to an FMI report. That finding is Pepsi Cola Company consistent with the average annual AFD STAFF A CONSULTANTS The Grocery Zone By David Coverly increase in the consumer price Joseph D Sarafa index (CPI) for food-at-home. Pres»dens arxJ Publisher Since 1990, food inflation has Judy Shaba averaged 2.45 percent a year, S e rv ic e s Daniel Reeves compared with 3.1 percent for the Deputy Director CPI overall. Cheryl Twigg n Prices for the top 100 packaged- Ofltco Manager goods categories (excluding meats, Elizabeth Arbus Executive Assistant , to fresh vegetables and fruits), rose Sylvia Youhana just two percent a year for the four Receptionist years that ended in September, Danielle MacDonald reports an A C. Nielsen study. T rade Show Sabah Brikho That's well under the 2.8 percent Membership Sales annual average rise in the CPI Harley Davis during that time. Consumers may C o u p o n s think they are spending more on Ruel Williams Community Relations groceries. But in reality, they are Ray Amyot spending less, since food prices Advertising are rising at a pace considerably Tom Amyot o i , m m c o m ov slower than inflation Special Events I f Eric Ham Harmony Project Karoub Associates R \\)^;w \cra Your opinions un­ legislative Consultant M Gadaleto & Ramsby CCWSSS) W H W important to us! Call AFD Heartri Care James Bellanca Jr. at (248) 557-9600 or Bellanca Beanie & De Lisle l eg a i C ounsel (800) 66-66AFD. Jerry Urchek CPA O r write to us at Michele MacWHIiams Metro Media Associates. Inc. 1X470 West Ten M ile Road Puhfcc Relations. Southfield, M l 48075. _ A* D > pod S B e v e f.^ y Report Editor

FOOD & BEVERAGE REPORT. OCTOBER 1997. . 3 Guest Editorial Calendar

October 5-7 NACS Annual Convention Electronic deregulation is Orlando, Florida (703) 684-3600 October 19-23 a concern for all retailers National Frozen Food Convention Las Vegas users like independent food and discussion of electricity (717)657-8601 beverage retailers — that will bare deregulation and will continue to the brunt. push for a program that gives the October 25 That’s why it’s important that independent owner the same Make a Difference Day Forgotten Harvest presents you take the time to familiarize advantage offered others. Comedy Night VI for Action yourself with the issue, review We’ve crunched the figures for Against Hunger your utility costs, and get involved Spartan Stores, Inc. and the 475 Music Hall, Detroit in the discussion regarding stores we supply in Michigan. By (810) 350-FOOD electricity deregulation. Now is the combining our utility loads time to act. (aggregating) and negotiating an October 30 Why the urgency? For the electricity rate from a variety of Safety Symposium (MIOSHA independents, the issue isn’t just potential providers, we estimate Canterbury Village, Lake Orion By Mary Dechow the price of electricity but the that Spartan Stores, Inc. and our (517)322-1809 Government Relations Manager overall cost of doing business. A retail customers will save as much Spartan Stores. Inc. November 25 deregulated environment should as $12 million annually. Adding Electricity. How it’s generated. AFD Annual Thanksgiving How it travels. Who sets the rates. save you 10%, 20%, maybe even more stores, other businesses, and Turkey Drive How much do I pay? Am I paying 30%, on your electric bill. If your even consumers to our aggregated Metro Detroit too much? Should I be able to bill is $5,000 a month, that’s an group could mean even greater (248)557-9600 shop around? Where could I buy it annual savings of $6,000 for each savings for everyone. February 27, 1997 and why would the price be 10% reduction If you have three Unfortunately, the electricity AFD Annual Trade Dinner different? Should utilities be stores and save 20% at each, deregulation plan passed by the Sterling Heights you’ve added $36,000 to your Michigan Public Service reimbursed for all their old (248) 557-9600 investments? Who pays for that Commission has some flaws that and how? Independent food and immediately close these doors of opportunity for us and the It’s a discussion that could make beverage retailers are one’s eyes glass over. But it's a independent retailers. Statement of Ownership topic that every independent paying too much for The primary faults are in three The Food & Beverage Report areas: Stranded Costs, (USPS 082-970: ISSN 0894-3567) is supermarket and convenience store electricity. published monthly by the Associated owner should take very seriously. Securitization, and Open Access Food Dealers at 18470 W. 10 Mile, Because you’re paying too much bottom line. Schedule. Southfield, Ml 48075. Material con­ tained within The Food & Beverage for the electricity you use. The big discount chain operators Report may not be reproduced without Ever since the first power poles are already realizing these savings, Stranded Costs: These are the written permission from the AFD. costs that Michigan’s major were strung and lights were turned thanks to special contracts being The opinions expressed in this maga­ on, the generation and offered by the utility companies to utilities have incurred under the zine are not necessarily those of the regulated environment, which they AFD, its Board of Directors, staff or transmission of electricity has major customers. They’re already members. Bylined articles reflect the been regulated by the government. paying less than you for fear they will be unable to recoup opinions of the writer. should too many customers switch Regulation assured users that they electricity. Under the deregulation POSTMASTER: Send address would receive service, and assured plan passed by the Michigan to alternative energy providers. changes to Food & Beverage Report. the utility companies a customer Public Service Commission, the Michigan’s two big utilities, 18470 W. 10 Mile. Southfield, Ml 48075. base and return on investment. big guys will continue to have a Consumers Energy Co. and Detroit Deregulation removes the price advantage over you. If fact, Edison, have pegged this cost at $7 ADVERTISERS: For information on billion. We believe this figure is advertising rates and data, call AFD, government controls: Users are you’ll be subsidizing their savings. Ray Amyot, 18470 W. 10 Mile. South­ allowed to shop for electricity the Under the MPSC plan, your rates totally out of line. field, Ml 48075, (248) 557-9600 or (517)386-9666. same as they can every other might be frozen if you stay with Under the MPSC plan, anyone commodity they use in their home your present electricity provider who leaves the system would be AFD works closely with the following associations: and business, and utility and your rate will go up if you required to pay a portion of this $7 companies are allowed to sell to leave. billion cost back to their present any willing customer. We at Spartan Stores, Inc. supplier for that right to leave. The portion, while only pennies per The Michigan Public Service believe that the independent ™fg4lfl= ’ “ “ * * Nitiofvilr\KCS Association Commission has already approved operator should have the same kilowatt hour, is high enough to FOOO UMKFTM6 ■tSTTTUTt o/ ( onvrcucfxr Stof« a staff plan that releases users and opportunity for savings as the big stop customers from switching to utilities of the present regulations. guys. Buying electricity should be an out-of-state power generator. B NATIONAL It’s a step in the right direction, no different than buying any other The cost of leaving exceeds the — nnwGa but unfortunately, there are some commodity that you use or sell: cost of staying. Electricity would twists and turns that will result in You should have the opportunity be deregulated, but the only too many people paying too much. to shop around for the right affordable providers would be the fioe And it’s the little guys — product at the right prices. We’ve same monopolies that presently F o o o Industry A ssociation Ex e c u t e s residential customers and small been actively involved in the operate in this state.

4 ...... FOOD & BEVERAGE REPORT, OCTOBER 1997 Securitization: This is a more, for a longer period of time. 2002. This slow roll-out schedule Consumer Choice in Electricity, refinancing proposal in the MSPC The Mackinac Center, a strongly means that for the next five years Competitive Utilities Tariffs, Inc.) plan. Under securitization, the conservative think-tank based in the vast majority of electricity plus The Consumer Federation electric utilities would be allowed Midland, reviewed the MSPC plan users will be bound to their present and Michigan Attorney General lo issue 15-year bonds, primarily and concluded that securitization Michigan monopoly. Frank Kelley. lo cover their costs associated with “is just another form of corporate These are just a few of the The Coalition proposal assures non-profitahle plants. (In Detroit all rate payers an opportunity to Edison’s case, Fermi 2 Nuclear Electricity deregulation is going to purchase electricity as they would Plant and in Consumers’ case, the any other commodity, while at the Midland Cogneration Venture.) happen. It’s up to all of us to make sure same time assuring the long-term Every rate payer would pay a viability of the Michigan based portion of this securitization cost. that everyone has an equal opportunity utilities. Securitization is one part of the to save money through this process. As a small business owner in MSPC plan that must have Michigan, we at Spartan hope legislative action to become you'll take an active role in the reality, since the bonds would be welf; .e.” While the initial price problems we see with the MPSC discussions. Voice your opinion. backed by the state. tag is $6.8 billion, interest charges plan. Spartan Stores, Inc. has taken Electricity deregulation is going to Consumers Energy provided us over the 15 years will mean that a leadership role in a group known happen in Michigan. It's up to all with figures for our Grand Rapids Michigan rate payers will shell out as The Customer Coalition, which of us to make sure that everyone distribution facility. Because of the over $ 18 billion. The only ones has drafted alternative legislation has an equal opportunity to save nature of refinancing, our actual benefiting will be the utilities - to correct the flaws of the MPSC money through this process. electricity costs would go down which receive their cash up front plan. Your association, the Call me at (616) 878-2469 for for the first couple years under the when the bonds are sold - and (he Associated Food Dealers, is a more specific information on the securitization plan. However, since Wall Street investors who will member of this coalition. Other alternative plan. We can also securitization is really a long-term make a profit off the whole members include associations provide you with educational refinancing of present debt process. representing small users (Michigan material to share with your (similar to refinancing your Retailers Association, Small employees, business business for 15 years, even if you Roll Out Schedule: The MPSC Business Association of Michigan, acquaintances and customers. have only 5 years left on your plan allows 2.5% of each customer etc.) organizations of middle size You’re paying too much for your mortgage), amortization schedules base to purchase their power from to larger users (Association of electricity at your store. It’s time show that costs will go up rather outside suppliers for each year, Business Advocating Tariff to stop the trend. rapidly. Everyone will be paying until full deregulation happens in Equity. Michigan Coalition for The Finest Yogurt Made in Michigan

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KX)l) A BHVhRAGK RKPORT. OCTOBER 1997 5 Editor's note: Beginning on Gerber introduces new line of baby food this page and scattered throughout this of Tender Harvest extends the Fremont, Michigan-based issue we provide information company’s vast line of baby food about many Michigan even further, helping to strengthen companies and their products their position as a world-wide and sen’ices. We hope you industry leader. enjoy reading our tribute to Tender Harvest was developed our state and the many Jine after extensive consumer research In late October Gerber will offers consumers a unique choice at Gerber revealed there was a companies that help to make introduce Tender Harvest, a new of products with creative, great- growing interest in organic baby Michigan a great place to line of organic baby food that tasting recipes. The introduction food. Since Gerber has always work and live. believed in offering the highest quality baby food for its customers, it made sense to add an organic line to meet this emerging consumer demand. Now consumers can select the Gerber iilvvest Wholesale GlOYn products that best suit their needs. Like all Gerber products, Tender Harvest was developed with a baby’s special dietary and nutritional needs in mind. SERVICES: Additionally, all Tender Harvest • Cost-Plus Program ingredients must meet strict - One Simple Basic Fee Gerber standards for quality, - Electronic Ordering including safety, nutrition and • Expert Sales Consultation taste. While there is currently no - Special Promotional Bulletin national standard regulating • Financing Available organic products, Tender Harvest • Data Services has been certified organic by • Reclamation Center Oregon TILTH, a highly respected • Corporate Ad Program non-profit research and education organization founded in 1973 which is widely accepted by the • Convenient Mid-Michigan organic community. Distribution Center Already available in several • A full-time supplier West Coast areas including • Experienced Buying, California, Oregon, Washington, Merchandising and Hawaii and Alaska, Tender Support Staff Harvest is currently being shipped nationally and should be on store shelves across the country before Product Line the end of the year. Initially, 10 • Dry Grocery jarred products will be offered on Extensive variety of national & the West Coast including unique regional brands recipes like Apple Mango Kiwi, • Frozen Chicken & Wild Rice and Spring One of the most extensive varieties in the mid-west Garden Vegetable. A full line of 20 items, consisting of jars, juices • Dairy Complete line including juice, cheese, and cereals will complete the margarine, baking and pasta mixes Tender Harvest line. The Tender Harvest line also • Store Supplies Complete variety incorporates a new, proprietary - Private Label wide-mouth jar with resealable cap Retail sensitive, private/packer label program and attractive shrink labels. The introduction of Tender Harvest • Cigarettes & Tobacco will be supported by national • Health & Beauty Aids television advertising, • General Merchandise MIDWEST WHOLESALE FOODS, INC. ACTMEDIA and Catalina in-store • Specialty Foods 3301 South Dort Highway • P.O. Box 1810 couponing and direct mail Flint, Michigan 48501-1810 programs and excellent trade (800)552-6967 (810)774-2200 programs.

6 ...... FOOD & BEVERAGE REPORT, OCTOBER 1997 Coupons are here to stay

Despite numerous reports to the A recent survey by Supermarket coupon. Store coupons rate even cross section of the buying public. contrary, coupons will continue to News provides more evidence higher in the poll as 42 percent of The largest segment of coupon be with us for the foreseeable consumers are still responding to the polled shoppers say they use users are under 60 and nearly one- future. In fact, five of the top ten coupons. The figures show 35 them regularly while 35 percent third come from households with coupon issuing manufacturers percent of those responding to the say they use them occasionally. an average income of $50,000. actually increased their coupon poll regularly use manufacturer Other studies have shown, the Those are precisely the households distribution last year and distributed coupons and 40 percent popular notion of coupon users as most manufacturers strive so hard consumers saved an estimated use them at least occasionally. little old ladies with low incomes to reach and is probably the best S3.55 billion. Over time Only three percent of the shoppers is far from the truth. In fact, reason coupons celebrated their couponing will move toward a polled say they never use a coupon users represent a broad 100th birthday a year ago. more targeted approach. However, few marketers will be able to abandon them completely. ; I Coupons were never intended to be the primary element of any marketing plan, but one aspect of a total plan. George Rosenbaum of Leo J. Shapiro & Associates, a Chicago market research firm, was quoted in a recent Wall Street Journal article as saying, “An ad * r with a coupon in it will generally attract better readership. Even if i m m e the coupon is not redeemed, the ad works." A 1996 Consumer Behavior Study produced by NCH Promotional Services, a Nu-World company, located in Lincolnshire, Illinois provides proof of the continued effectiveness of coupons. The study broke down H e l l the percentage of coupon using shoppers in every geographical region of the country. In virtually all areas of the country, more than Atwater Block beers HO percent of the shoppers were found to redeem coupons. In fact, are brewed in Detroit. the study indicates, 73 percent of all shopping trips are planned Ask for Atwater Block Krausen around the use of coupons. Hell, Krausen Rost or Krausen Dunkel a t finer bars, restaurants and retailers. Or visit our brewery Something a t 237 Jos. Campau in Rivertown, you can one mile east of the Renaissance Center and one block from the count on a* river. Forecasting is a very inexact science. But, here are a few predictions you can count on. Customers will continue to go where they are invited and ^ 0 . 0 0 ; remain where they are appreciated. Reputations will continue to be made by many acts and lost by just one. V ------The extra mile of effort will continue to have very little traffic on it.

K)OD & BKVKRAOh RKPORT, CXTOBhR 1997...... 7 Central Alarm Signal goes wireless networks are created providing Central Alarm Signal, Inc. has an integrated package of been offering security solutions for supportive systems and homes and businesses since 1969. subsystems that best serves the The largest alarm company with a customer’s needs. “Central central station located in Detroit. Alarm Signal takes great pride Central Alarm Signal offers in its management and security custom designed security and services to commercial monitoring systems. Security establishments, industries and homes for over 28 years,” says systems from ITI Instead of Serving the grocery industry Derrick Hakim, assistant vice countless wires that are rammed for over 10 years president of Central Alarm Signal. through holes drilled into your Central Alarm Signal offers walls, floors and ceilings, wireless Computer Specialists even more with high rise fire security systems are reliable, for Small Business alarm evacuation systems, video easily upgraded and can be moved entry systems, video cash register to a new location. The system is •Specialty Software systems, temperature control easily operated by a touchpad on •Commercial Grade Equipment monitoring, sump pump the wall, a handheld touchpad to monitoring, Scan-Alert phone line carry anywhere and a keychain •computers ‘networks supervision, medical alarms, touchpad to carry with you. Some •modems •printers intercom-music systems, fire systems can be operated from a 16291 West 14 Mile Road extinguisher sales, driveway entry touch-tone phone (cellular phones Beverly Hills •Complete Repair Service detection, closed circuit television included) to change the Michigan 4 8 0 2 5 •Troubleshooting and carbon monoxide gas temperature or turn a light on. 248.594.3255 detection. For more information, please •Time Clock Systems The company recently call Central Alarm Signal at introduced wireless security 1-800-99-PANIC.

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8...... FOOD & BEVERAGE REPORT, OCTOBER 1997 Dishes that go “pop” Faygo unveils new cookbook, also has success with new Ohana line In celebration of its 90th based pop producer also invited “I loved Faygo as a kid," said anniversary. Faygo Beverages of top chefs at fine restaurants around Phil Murray, owner and chef of Detroit invited customers to bake the region to come up with their Traverse City’s Windows it, blend it, mix it and pour it on. own Faygo specialties. The chefs’ Restaurant. “What could be more Whatever it takes to turn one of the recipes are also included in the fun than cooking with Redpop?” company’s 43 famous flavors into cookbook, and were featured at The 48-page commemorative a snack, soup, salad, main course, full-course Faygo dinners held at cookbook is available free to beverage or dessert. participating restaurants during the consumers. The recipe contest was the spring and summer. company’s first in nearly 25 years, and helps celebrate the 90th birthday of the family business that introduced the world to Redpop. Winning recipes were compiled in a commemorative cookbook. A BILLY KNOWS 1972 booklet featured dishes made with diet Faygo. The first Faygo recipe book was published back in 1951. HIS SOKES. "For the past 50 years, people have been calling with new and Judges across the country agree... unusual dishes made with Faygo,’ said Stan Sheridan, Faygo Billy Bones B.B.Q. Sauce is carving out Beverages, Inc. president. “It only made sense to compile them into a a name among rib lovers as the Best book." This year recipe contestants had B.B.Q. Sauce in America. more Faygo beverages to choose from than they had for the past Spread (his award winning sauce on contests. Faygo recently introduced a line of non- your nexl rack of ribs. Your guests will carbonated products that was very well received. Consumers be in Heaven— no bones about it! purchased so much of Faygo Ohana Punch. Ohana Orange Punch and Ghana Lemonade that the line will be extended next year Winner Of Over 50 National Awards It has been the most successful product introduction in the history THE CRITICS ARE RAVING! of Faygo. “Billy Bones, a spicy saute with a deep liickoiy flavoi bom in Hie Noilli Woods For the recipe book, the Detroit- ot Michigan... —Consumers Digest, Aug. 1995 America'sReslBBQSauces “Aftei 13 years, Bib King at Iasi! William E. “Billy Bones" Wall yesterday cried tears of joy in Ins spicy BBQ sauce.winner ol 1996 Greatest Bibs in America. —Plain Dealer, Cleveland 1996 “A little known company woitliy ol your attention...” Playboy, June 1996 Billy Bones B B Q 751 Saginaw Rtl Sanford, MI 48657 517 687 7880 Fax 517 687 2712 Retailers f rom across the Midwest participated in the First Annual Faygo D isplay Contest. The winning display was built by Schwark & Schmidt IGA in Richmond, who won $10.000!

K XJD /k BEVERAGE REPORT. OCTOBER 1997 9 Coca-Cola brings back the “Jolly Old E lf’ for the holidays Caravan Tour comes to Michigan

We can credit Coca-Cola for Santa returns to Coca-Cola Besides the holiday Santa introducing us to one of the packages this holiday season. Not packaging, Coca-Cola is going world's most popular personas - only will Coca-Cola bring back its to embark on a unique Santa Claus. Created by Haddon commemorative eight-ounce glass 90-day Hubbard Sunblom in Muskegon bottle set, but there will be new promotional for a 1931 Christmas Coca-Cola Santa Claus graphics on all 12- tour. Called the ad campaign, Santa - with his pack cans; 24-pack cans; one liter, Coca-Cola round stature, heavy red coat and two liter and 20 ounce bottles. All classic Holiday matching cap - was an instant packages will be available in early Caravan Tour, success. November. the traveling caravan invites consumers to drink Coca-Cola classic during their celebration of the holidays while enjoying performances by local talent and art exhibits from local Boys and Girls Clubs. The Holiday Caravan stops in Michigan for three days right after Thanksgiving. This new traveling caravan was developed as a means for Coca-Cola customers to experience the holiday caravan that is depicted in Coke’s popular television ads. Coca-Cola has also teamed up with Mattel Toys to give consumers Christmas toy offers on 12-packs and 24-packs of Coca-Cola classic. Consumers can save up to $29 on their children’s favorite holiday toys. In addition, all 12-pack Santa wraps will include a 25-cents-off coupon good on Sprite two liter. Coca-Cola classic has become part of the holiday season for consumers because of the connection they feel to the brand. Over the past two years, Coca- Cola has enjoyed a ten percent growth per year during the holiday season. These promotional programs produce a great springboard for creating thematic holiday displays. Coca- Cola classic has become an integral part of the holiday season for consumers who want to share the spirit and joy of the “Jolly Old E lf’ with family and friends.

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10...... FOOD & BEVERAGE REPORT, OCTOBER 1997 01995 Anhousof-Bosch. Inc . Budwoi&err Beer. Si Louis, MO Tart cherries — good for you and good for Michigan

Consumers now have even more recognized as useful in preventing newspapers, magazines, books under the MSU evaluation systems, is superior when reasons to enjoy the ruby-red color cancer and other diseases. and even web sites, that link and tangy taste of tart cherries. The research, which is still cherries to beneficial health compared to vitamin E, vitamin C and some synthetic antioxidants. According to research at Michigan ongoing, substantiates what some effects. In addition, according to State University, tart cherries are consumers have believed for This is the first time that preliminary studies, the tart cherry an excellent source of compounds years-that tart cherries have compounds with antioxidant compounds also have anti­ with antioxidant and anti­ important health benefits. There properties have been found in tart inflammatory properties. This inflammatory properties. are numerous references in cherries. The antioxidant activity supports the anecdotal information Antioxidants are generally consumer publications, such as of the tart cherry compounds. that tart cherries may relieve the pain of gout and arthritis. Part of the funding for the We’re putting our research was provided by the Cherry Marketing Institute (CMI), a national, grower-supported organization. During the coming e n e r g y to year, the MSU researchers will continue to investigate the health benefits of tart cherries. work for you. Michigan is the largest producer of tart cherries, harvesting 70 to 75 percent of the U.S. crop each year. At Detroit Edison, we do more than provide Other states with commercial electricity to our 2 million customers. crops of tart cherries include Utah, We’re proud to serve Southeastern Michigan Wisconsin, New York, in many other ways, including: Pennsylvania, Oregon and Washington. Traditionally, tart cherries are • Awarding nearly $3.9 million annually in grants to over the key ingredient in pies and 500 charitable organizations, through Detroit Edison and the Detroit Edison Foundation. other desserts. Today, tart cherries are used in a wide range of Sponsorship of National Night Out, Kids Voting Michigan, products including hamburgers, Detroit Edison/McDonald's “Play It Safe Around Electrici sausages, salsas, chutneys, breads program, Michigan Envirothon, Detroit Festival of the Art and pastas as well as desserts. and the Detroit Thanksgiving Day Parade. Consumers can find cherries in frozen, canned, dried and juice products at local supermarkets. CMI has developed a logo to Supporting education through the Detroit Compact and our Partnership Schools Program. identify products made with U.S. tart cherries, which is available to Providing $172,000 annually to emergency food and shelter all food manufacturers. roviders through the Detroit Edison Foundation’s Holiday Season Matching Gifts program. Michigan industries •More than 2,000 Michigan firms engage in international trade. • On behalf of our employees, donating more than $49,000 •Michigan ranks in the top 10 annually to education-related organizations through the among the 50 state in production of Detroit Edison Foundation’s Walter J. McCarthy, Jr. Volunteer 26 agricultural crops. Service Awards. •Some of the longest bulk freight carriers in the world operate on the • Caring for Michigan’s environment by planting 10 million Great Lakes. new trees. •Ore carriers 1,000 feet long sail our inland seas. • Serving as Michigan's second largest property tax payer. •Michigan is the automotive capital of the world. •The Upper Peninsula Copper Turning energy into solutions Country is the largest commercial Detroit Edison deposit of native copper in the Because providing a brighter future for world. •Big Mac arching five miles over Southeastern Michigan is worth all our energy. the Straits of Mackinac, is one of the world's great bridges.

12...... FOOD & BEVERAGE REPORT, OCTOBER 1997 S e ll- O u t c r o t y t

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14...... FOOD & BEVERAGE REPORT. OCTOBER 1997 Prominent Michigan Michigan Facts grocer passes away Water and land • Michigan has the longest freshwater shoreline in Frank A. Arcori, a prominent Services were held Saturday. the world. grocer in the metro Detroit area for September 13 at Wujek-Calcaterra • Michigan has more shoreline than cny other slate many years, died on Tuesday Funeral Home. A Mass of except Alaska. September 9 after a long battle Resurrection was held at St. • Michigan has more than 10,000 inland lakes of over with cancer. He was 70 years old Martin Deporres Church in five acres in size and more than 36.000 miles of Arcori is survived by his wife of Warren with interment at streams. • Michigan has 104 lighthouses. 48 years. Antoinette: three sons. Resurrection Cemetery in Clinton • Forty of Michigan's 83 counties adjoin at Township. Donations can be Frank. Joseph and John; three least one of the Great Lakes. daughter-in-laws. Lamia. Cathleen made to Rose Hill Center. 5130 • Michigan is the only state that touches and Tammy and seven Rose Hill Blvd.. Holly. Michigan four of the five Great Lakes. grandchildren. Mr. Arcori's son. 48442. - Stand anywhere in Michigan and you are Frank, is a member of the AFD The Associated Food Dealers of within 85 miles of one of the Great Lakes. board of directors and a former Michigan sends its sincere • Michigan includes 56,954 square miles of chairman condolences to the Arcori family. land area. 1.194 square miles of inland waters and 38.575 square mile of Great Lakes water area. Autumn is here and it’s time for AFD’s • Michigan's land area is larger than Greece and nearly five limes the size of Annual Turkey Drive Belgium. Plans are underway now for our Annual Turkey Drive. We’ll give • Michigan's Upper Peninsula is as big as away over 1,500 turkeys this year to needy families across the Metro Connecticut. Delaware, Massachusetts and Detroit area This is a wonderful way to add a little cheer to those in Rhode Island combined. need But we can’t do it without you! Those AFD members who • It is nearly as far from participate, donate their time and come along with us as we hand out Ironwood in Michigan's the turkeys get so much in return. The cheer that we spread comes Upper Peninsula to Detroit as it is from Detroit to New back to us tenfold. Please reserve November 25 on your calendar York City. now to help with our Turkey Drive. Then call Tom Amyot (248) 557-9600 for volunteer and donation information.

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KX)D * BEVERAGE REPORT, OCTOBER 1997 15 Retailer Profile Don’s IGA is the draw on the north side of the drawbridge

by Ginny Bennett Don's IGA of Charlevoix buy out the store when his Dad celebrates a big birthday this year. retires in a few years. Don Haney The store had a 50th birthday in is proud of the way the two work August and appears poised to hard together. While he says he "cross the bridge to the 21st has always been tough on his kids, century." In Don Haney's case he allows that sometimes Craig | there is a real bridge that concerns has had to keep him in line, too. the viability of his business Other long-time employees feel everyday. Don's IGA is the only like they are part of the Haney grocery store on US 31 on the family. Mary is known for the hot north side of the drawbridge which lunches, made from scratch. Most goes over the channel between of the deli products are made on­ Lake Charlevoix, Round Lake and site, with the exception of Kay’s Lake Michigan. This bridge has salads, a small family-ow ned salad made a big impact on Haney’s maker based in Ionia. According business and if you ask shoppers to Mary, “It’s the best, next to Don Haney ( left) and son Craig work as a team at Don's IGA in Charlevoix why they shop at Don’s they are home.” Cindy is the sausage sure to mention that it is because it maker. Haney’s butcher counter is on the north side of the bridge, percent. reputation on service. He has has the best reputation in town for as if you had asked a dumb The bridge plays an important always been in the grocery its meats. The butcher shop is question. Everyone who shops at part in the store’s location, but it’s business, working from age 15 to called on regularly to fill large Haney's can easily explain why. Dons friendly way with the 29 at Hall’s Spartan Store in Big orders for events and its ground The bridge is part of the charm customers that has built a loyal Rapids. During this time he beef is served in many area of Charlevoix. If you are a tourist customer base. The day I married, had two children and restaurants. you may be happy to watch the interviewed Don, I felt like I was worked his way through Ferris drawbridge rise and gaze part of a class reunion. While Don State. To make ends meet he longingly at the big boats that was adding cans to the shelves, he worked 12 hours a week cleaning come and go, causing the bridge to introduced me to Armand Peters the pool at Ferris and arose before rise and fall many times an hour. and Liz Meadows, who told me dawn to deliver milk three days a However, if you are a local, and what the store was like when it week. The Haney family moved someone who tries to keep on was new, 50 years ago. to St. Joseph to manage a Meijer schedule—who lives, works and Charlevoix had two major Store before buying the IGA in downtown grocery stores then, an Charlevoix ten years ago. Don A&P and a Kroger. It was right Haney is only the second owner. after World War II and the Haney attributes his business beginning of suburbia. Young philosophy to the lessons he families with little boomer babies learned when he went to work for bought cars and moved out of Fred Meijer, founder of Meijer's. town. Limited parking was a big Meijer taught him, in Haney’s issue for the grocery stores in town words, “If you can get the and when Edward’s IGA (as the customer to feel like they are in Don Haney takes a special store was called then) opened on their own store, not your store, interest in his wine selection. He the north side of the town it was a then you’ve accomplished what has developed a good business by novelty to drive to the store and you set out to do.” This has offering fine wines, using his fill up the trunk of the new car worked well for Haney and will be expertise and Wine Spec tator to with groceries that would last a the business philosophy he hopes help him make good choices. He week or two. It was the beginning to pass on to his son Craig. has a good selection of imports of a new way to shop. Armand’s Don and Rebecca Haney have and is happy to bring in specialty mother, now in her nineties, was been married 32 years and have a wines by request. Key employee Mary creates specialty deli happy that she no longer had to daughter, Dana and two sons, There is every indication that items that customers love. shop daily, carrying her groceries Mark and Craig. All the children the 6,000-square-foot store will up the street, rain or shine. have worked at the store but it is flourish at least 50 more years. An drives through town daily - the 31 -year-old Craig that has plans to unprecedented number of new bridge becomes a frustration to Don Haney has built his homes are being built on the north cope with many days during the side of town and the cities of year. Especially in the summer, Charlevoix and Petoskey sprawl when the population of Charlevoix closer and closer together. climbs, the locals really appreciate Haney’s reputation for friendly Don’s IGA. The summer service will assure the store’s population expands Charlevoix by transition into the next century. 40 percent, overall, while during As for the inevitable retirement of the three weeks in July that key employees and Don Haney include the Venetian Festival and himself, Don says, “We’ll cross the Art Fair, it jumps to 60 that bridge when we come to it.” Charlevoix the beautiful 16...... FOOD & BEVERAGE REPORT, OCTOBER 1997 Contest promotes Michigan apples The Michigan Apple Committee special prize. entry forms, a free Michigan apple Moir’s Steak Salt & kicked off the new crop season with a To qualify for the drawing, shipper’s directory, and point-of- Seasonings... special contest aimed at helping retailers must advertise Michigan purchase promotional materials, retailers boost Michigan apple sales. apples in the newspaper, on a flyer or including display wraps, usage charts, Michigan The promotion encourages retailers to circular, or in a radio or television price cards, and more. advertise and display Michigan apples commercial, or set up a special in­ To participate, retailers must send masterpieces through October by offering a special store display. Any promotional in proof of performance including a The story of Moir’s Steak Salt drawing where a total of $25,000 is activity must use the word tearsheet, flyer or tape for advertising, and seasonings begins over forty up for grabs. Cash prizes ranging “Michigan” or the Michigan apple and photos for displays. from $10,000 to $675 will be offered. logo. Contact the Michigan Apple The drawing will be held on years ago as a behind-the-scenes Everyone who enters will get a Committee at (517) 669-8353, for December 1, 1997. special blend of Bill Moyer, owner & operator of Farm’s Market of Gross Pointe. Michigan. There, the carriage trade of the area would purchase their select cuts of As the Millennium approaches, Prepare for the Launch of beef and homemade sausage, and request the house blend of salt, herbs & spices to accompany their purchases. This blend became so popular that Mr. Moyer began to manufacture, bag and sell the product known as Moir’s Steak Salt, a butchers combination of "just the right amounts” of salts, peppers and other seasonings *ONE HUNDRED SINGLE MALTS* which enhanced the taste of grilled PRODUCT: Century is unique * Chivas Brothers unequaled collection of 100 selected single malt whiskies from the foods Word spread quickly and a Highlands, Speyside, the Islands and Lowlands * skillfully united in one bottle to create a super premium masterpiece. mail order business soon TASTE: A whisky of incomparable richness * subtle and smooth with complex flavors, a gentle sweetness and delicate, developed. smoky finish. HISTORY: For two centuries, Chivas Brothers have set the standard of excellence in Scotch whisky. Over the years they have collected in their cellars an extraordinary range of single malts from Scotland's finest distilleries. The 100 When Mr Moyer’s whiskies combined in Century truly embody the heritage, traditions and spirit of Scotch malt whisky. IMAGE & manufacturing and sale of Moir's PERSONALITY: Century is distinguished, rare, authentic and traditional. Confident in its heritage, it provides a unique Steak Salt got to be too time experience for the Scotch whisky drinker and is also a gift that reflects will on the giver. consuming a venture, he sold the rights to manufacture and sell his recipe to Advance Food Brokers, who continue to do its retail and &M.C E N T U R y |§ P > mail order sales and marketing to this day. The Moir's family line of uniquely created products has CODE grown to include a variety of often- used spices, condiments, ^ ^5Ric E. ^ u R Y 9835-6 and soup mixes . . . like garlic Is On-Premise Price powder. Seasoned Salt. Epicurean $41.72 Seasoning, Gravy Mixes. Sauce i|ONt IIUNDRI.l) SINCLI MALTS Mixes and Soup Bases. The : HjTiim W.iiI< (•aim«i 100 Hnfl« mill Si.uk Off-Premise Price original Steak Salt and the BV lk< H.|KI.^, U m V»ll« |r, $42.53 additions to the line are frequently requested by local residents and Shelf Price mail order customers throughout T"' .^u.ki. $49.99 the United States. Selling Price For more information on this = •} S( Oil II M.IT Will H i > unique line of Moir's products, $52.99 contact Advance Food Brokers of yi ...... — Troy. Michigan at (248) 585 - 5423 jlf WAIT SCOTCH WF ; BlfNOED TOGf IH'R • . AIC0H01 BY VOIUMf 180 PROOF I • CHIVAS BROS IMPORT C O .N fW YORK. NY

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FOOD & BEVF.RAGK REPORT. OCTOBER 1997 17 Billy Bones 11 T s s E n s m makes A little bit of Germany in barbecue Detroit’s Rivertown Atwater Block Brewery is malts and hops to develop its heaven! located in the heart of Detroit’s complex taste, and is perfect for Rivertown district one block from the loyal ale drinker. The rich, Barbecue is not a uniquely obviously loves his profession and the Detroit River and brews many dark flavor and color of Krausen American phenomenon, but we've his cooking, Billy Bones has unique styles of beer guaranteed to Dunkel creates a malty lager that embraced it with such fervor you'd elevated barbecue to an art form. satisfy any beer drinker. Atwater will please any beer drinker. never know it. Few foods seem Consumers flock to his barbecue beer is brewed by a trained These three beers and the more all-American than a slab of stands all summer long to savor a German brewmaster Tom Atwater Pilsner are available on slow-cooked ribs or brisket, served slab of his slow-cooked ribs, Majorosi, who only uses the finest draft. The Atwater Block Brewery up with cole slaw, combread and basted in Billy Bones B.B.Q German malt and hops. has taken the world’s most popular plenty of sauce for dipping. And Sauce. Atwater beer is made using the style, and has made it unique. The many places in this country are Judges love them too. Billy German Krausening process. Atwater Pilsner is a crisp, well famous for their versions: St. Bones has won over 50 national Krausening is the addition of fresh balanced golden lager. Louis, Memphis, North Carolina, awards for his special sauces. unfermented beer to the finished Atwater Block Brewery is Red Keg, Michigan.... Now consumers can enjoy the beer just before bottling or housed in a 1916 reconditioned Red Keg? award-winning flavor of a Billy kegging. This process gives the factory building. The brewery Well, perhaps not yet. But Billy Bones barbecue right in their own beer a fresh flavor and a natural features a taproom that highlights Bones is looking to change that. backyard. Billy Bones B.B.Q. carbonation. There are currently a wide selection of beer inspired A literal traveling promoter of Sauces are available to retailers, three beers available in bottles cuisine and has seven Atwater the barbecue, Billy Bones takes his direct from Red Keg, Michigan. Krausen Hell, Krausen Rost and beers on tap. Brewmaster Tom barbecue caravan to festivals, Available by the case in Original Krausen Dunkel. also brews seasonal and specialty concerts and other outdoor events flavor "kinda hot” or Mild "not Krausen Hell, is a rich, golden beers for the tap room. For more throughout the summer, cooking hot," Billy Bones B.B.Q. Sauces lager that is an excellent everyday information regarding Atwater his ribs and promoting his sauces. can be ordered by calling Billy beer. The Krausen Rost is amber Block Brewery, please call (313) A large statured, jovial man who himself at (517) 687-7880. lager that contains a variety of 393-BEER. BETTER MADE THE SWITCH POTATO CHIPS IS ON TO MONEYGRAM

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18...... FOOD & BEVERAGE REPORT. OCTOBER 1997 W a t a W J a W m Michigan Facts Are you ready for Our culture

• Sault Ste. Marie, established in 1668, is the oldest town between the Electronic Benefits Aileghenies and the Rockies. • Michigan was the first state to provide in its Constitution for the establishment o f public libraries. Michigan was the first state to guarantee every child the right to tax-paid Transfer? high school education. by Michigan Bankard Services point-of-sale systems. As • Michigan State University at East Lansing was the first land grant college in the nation. Did you know that the State of information becomes available, • The University of Michigan at Ann Arbor is the oldest state university in Michigan is currently reviewing Michigan/bankard Services and the United States. proposals from Electronic Benefits AFD will keep you informed. • Interlochen Center for the Arts is one of the world's outstanding facilities for developing youth talent in the creative arts. Transfer contractors in anticipation Look to the AFD Food & • Four flags have flown over Michigan: French, English, Spanish and of selecting a state-wide service Beverage Report updates. United States. provider? A pilot program is scheduled to begin in Jackson County in 1998 covering 7,200 families and the program will eventually cover over half a million households receiving more than $138 million per month in benefits. Across the country, states are rushing to implement Electronic Benefits Transfer (EBT) programs designed to cut costs and improve service to those receiving transfer payments from the government. The states are being led to the dance primarily by Federal Government issued guidelines that suggest all states be prepared with their EBT programs in anticipation of all federal benefits being electronically transferred and integrated into the states' systems very early in the next century. Get the best processing rate you can! If you have customers that pay with any form of public assistance It pays more than ever to let Michigan Bankard ' Services process your credit and debit card now. you will be affected by this transactions Because we offer small rates designed exclusively for AFD members. legislation and you will need to be You'll also receive fast, reliable setup Prompt, uninterrupted authonzations of credit cards and checks ready. Associated Food Dealers Around-the-clock merchant support. Plus all the technical consulting you need, whenever you need it (AFD) and Michigan Bankard This from a company that, since 1966. has helped thousands of merchants keep their systems on-line and their customers out of lines And has earned the endorsement of national and state trade Services (MBS) have been associations across the country as their payment processor of choice actively involved with the State of Find out why we consistently receive VISA'S9 highest awards for quality service. Call us today at I -8 0 0- Michigan and support efforts to 8 4 8 -3 2 13 and discover the value our paym ent processing program delivers You'll find that our small implement an EBT program. rates pay big dividends AFD chose Michigan Bankard Services' credit card processing Take us up on it—call us and we 'II give you an program several years ago because “apples-to-apples” evaluation of your M ichigan current processing rates and fees! of our commitment to quality, National service and expertise in the grocery and convenience store Michigan Bankard" Services industry. Together we will ensure A FD 's Preferred Payment Processor you are given the most cost- effective options for integrating these programs into your existing

K K B 4 BEVERAGE REPORT, OCTOBER 1997 19 Michigan Lottery News First cash option winner claims Michigan Lotto jackpot The Michigan Lottery 's first option was introduced July 13, However, when implementing a lump-sum cash option winner nearly half of the wagers placed for game enhancement such as the claimed his prize from the Sept. 10 the July 16 jackpot were for the lump-sum cash option, it’s natural Michigan Lotto drawing-a prize lump-sum cash option. In the that your Lottery customers will worth $5,196,211 before taxes! months since, the number of cash have questions. It is my job to be The winner, who requested option wagers has steadily certain that the correct information anonymity, purchased his ticket at increased, with now more than 62 is available to everyone-especially W right’s Corner Market in percent of Michigan Lotto players our retailers-so your customers Lakeville. He's just one of many opting to take their jackpot winnings can get the answers they need in Michigan Lotto players excited in one lump sum. Clearly, there are order to make informed decisions. about the new cash option. a lot of Lotto players out there who Here are a few facts about the When the Michigan Lotto cash want their millions up front! lump-sum cash option that bear by Commissioner Bill Martin repeating: 1. Lotto players must choose annuity or cash option at the time of ticket purchase-it is an IRS requirement. ollowing the Awrey family tradition of using 2. If a player selects the cash only the finesy ingredients and producing all of option and matches all six Lotto numbers to win the jackpot, the our products from scratch has enabled us to player receives the present cash value of the jackpot in one lump satisfy Michigan's quality baked goods needs sum. The actual amount will vary, for over 85 years. but will be approximately one-half of the advertised jackpot. This is a one-time payment with no future annual installments. Just as with the annuity payments, a lump sum payment is subject to federal and state taxes. 3. The new lump-sum cash option does not affect annuity winners in any way. The Lottery has always paid out the full jackpot to an annuity prize winner. Even if the winner should die before the full 25 years of the prize has been paid, the Lottery will pay out any remaining years on the annuity to the winner’s beneficiaries. If you or your customers have further questions about the cash option or any other Lottery issues, please contact your Lottery representative for information. W e’re here to help! UPC Codes: Another move designed to assist Lottery retailers is the introduction of UPC bar codes on Lottery instant tickets. Beginning with the new “Monster Cash” instant ticket (on sale Sept. 29), all Michigan Lottery instant tickets will carry a UPC bar code specific to each individual game. For more information on Michigan's #1 The bar code will enable retailers quality bakery, call Charles Parrish at that use UPC scanning equipment (800) 950-2253 or (313) 522-1100. to inventory Michigan Lottery instant tickets on their systems. New Instant Games: This month there are four new games for your instant ticket customers: AWREY'S the $2 “Monster Cash” with a top prize of $20,000; two new $1 America’s Hometown Bakery games, “Buck Fever” and “Tripling Dollars;” and a player AWREY BAKERIES, INC. • 12301 Farmington Road Livonia, Ml 48150 favorite, the $5 “Surprise © D Package” makes a comeback with a top cash prize of $250,000.

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FOOD A BEVERAGE REPORT. OCTOBER 1997 .21 Manufacturer Profile

Foodland Distributors: A lesson in efficiency

Together they formed a successful the helm as president at Foodland customer service and more buying partnership centered Distributors. The previous customer savings. Nearly the first around a philosophy still evident president, Rae Lewis, accepted a day on the job, Gallus reviewed at Foodland today — buying job with Wetterau. Gallus brought Foodland’s fees and mark-ups to power equals low cost of goods over 27 years of both wholesale ensure that there was complete which can be passed on to and retail experience to Foodland. integrity in the cost-plus system. customers. In fact, immediately after he “We have a responsibility to the by: Danielle MacDonald Foodland Distributors is a graduated from the University of retail customers we serve and that Greg Gallus, president and voluntary wholesaler serving Minnesota in 1969 with a responsibility is heightened with chairman of the board of Livonia, Michigan and Ohio, with a full bachelors degree in business, cooperating customers,” explained Michigan based Foodland line of products and services Gallus began working in the food Gallus. Distributors, has completely offered to both supermarket and beverage industry. With that responsibility in revamped, updated, and chains and independent grocery The first order of business mind, Gallus also took a very computerized the company’s retailers. Foodland also offers its for Foodland’s new president was close look at the efficiency of the operations over the last 10 years. customers strong retail operation to analyze the efficiency of all staff which included 1200 And he is not finished yet. support, a comprehensive operations. In short, he took a employees. After reviewing the Foodland Distributors was advertising, sales promotion, and magnifying glass to the entire organization he concluded that, bom out of a retailer and a public relations program, company and made the "we have a strong group of people distributor’s desire to gain buying accounting and financial service, appropriate changes. It is Gallus’ here.” Although he was happy power. In September 1984. retail counseling and attention to detail that has brought with the staff, the majority of the Kroger Cincinnati and Wetterau merchandising support, store Foodland from $590 million in employees were from Kroger or of St. Louis joined forces and development, construction and annual sales in 1987 to $1 billion Wetterau. “I thought we needed created a separate company called financial assistance, and training in 1996. some outsiders from other Foodland Distributors. Kroger’s and communications services. Gallus made six major cooperatives or other voluntary expertise was in retail and Gallus was recruited from changes when he started at wholesalers who could bring merchandising. Wetterau's the Associated Grocers in Foodland. The overriding theme different opinions to our expertise was in distributing. Colorado in March 1987 to take for each change was better See Foodland, Page 27______

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22...... FOOD & BEVERAGE REPORT, OCTOBER 1997 Foodland the food and beverage industry' lies and he continues to do so today. Continued from page 22 in acquisitions. “With the recent Foodland’s one million operation.’ explained Gallus. activity in mergers and square-foot warehouse is being In addition to adding new acquisitions, the smaller reracked to allow space for an and diverse employees to the companies are losing buying extra $7 million in inventory. The Foodland team, Gallus power.” Foodland does $1 billion date for completion on the reorganized the corporate in business annually and according warehouse is February 1998. The structure. to Gallus, “that size is required to entire operation has undergone many significant changes recently "We reorganized and get the best prices.” Catch weight scanning programs flattened out the staff in order to Gallus" goal at Foodland is were installed that print product bring more decision making power to “be more efficient and drive weights directly from scans. And closer to our customers,” said costs out of the system." These are new material handling equipment Gallus. He felt it was inefficient not just words. Gallus began was introduced. These changes for customers to deal with making changes at Foodland personnel that could not make on Distributors his first day on the job See Foodland, page 29 the spot decisions. Industry trends also impacted the changes that Gallus directed at Foodland. In 1986, just months before Gallus took over as president, a new private label program called Nature's Best was introduced. Customers were glad to feature high quality and low (C cost alternatives to name brand O p e n a products. b r a n c h

(T (2 (7 o f f i c e . G G G G G G G Co G

In early 1990. Gallus was As a member of your association, you are eligible for special dis­ instrumental during the transition count rates on AirTouch" Cellular service. Because, when you run a when Wetterau was purchased by business, an AirTouch Cellular phone can SUPERVALU of Eden Prairie, be like opening a branch office. You'll stay Minnesota. SUPERVALU gained accessible to your clients, salespeople, AirTouch 50% ownership of Foodland and suppliers wherever you are. That's Distributors. "The transition to another way AirTouch Cellular makes buy­ C e l l u l a r SUPERVALU was very beneficial An easy call to make" for our customers." explained ing, using, and understanding cellular easy. Gallus “SUPERVALU has a heightened understanding of independent retailers, private label programs and educational Endorsed By: resources which are all available to Foodland customers." The purchase of Wetterau changed the AssociatedHFD Food Dealers of Michigan board of directors at Foodland to its current structure: three board members from both SUPERVALU and Kroger, and Gallus serving as chairman of the board. The final change Gallus directed was in 1990 with the I- 8OO-AIRTOUCH acquisition of another wholesale company called Abner Wolf. "This acquisition brought Foodland a new level of customers AirTouch- and the AirTouch logo are trademarks of AirTouch Communications. Inc. and additional retail outlets." said An easy call to make is a service mark of AirTouch Communications, inc. Gallus He notes that the future of

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28...... FOOD & BEVERAGE REPORT, OCTOBER 1997 Creek will launch its web site Stoney Creek Brewing Company wins awards and which will offer acclaim, despite tornado destruction consumers access to Now in its second year, Sloney and those that are overpowering. at the World Expo of Beer held brewing Creek Brewing Company Stoney Creek also introduced its in Frankenmuth. Michigan information, originally introduced its first second beer this year called earlier this summer. The award, Stoney Creek products for sale, brand, Stoney Creek Michigan Vanilla Porter, the first beer in the "Best of Show,” singled it out locations offering Stoney Creek Lager in May of 1996. Shortly country to be brewed with natural from almost 120 beers. Lager and Vanilla Porter as well as after the introduction, the company vanilla. This traditional English Both beers are available beer and food recipes. For more experienced a slight setback when style porter is brewed with throughout the state of Michigan information contact the Stoney Frankenmuth Brewing, Stoney Madagascar Vanilla beans to give and will soon be available in Creek Brewing Company at Creek's brewing site, was it a subtle vanilla aroma and finish. Ohio. Kentucky, Wisconsin and (248) 347-1199. destroyed by a tomado. A search Vanilla Porter won its first award Indiana. Later this fall, Stoney for a new brewery began. After relocating the brewing operations to an award-winning brewery, Minnesota Brewing Company, Stoney Creek re­ c e n t r a l ^ " 1 Video Camera introduced Michigan Lager with a new name and new bolder M W alarm graphics. The beer is now called signal, ine System Quotation Stoney Creek Lager. The Lager is Providing Peace of M ind Since / 9 6 9 an all-malt pilsner, which is well QUOTE NO: AFD MEMBERS balanced with the aromatic hops 13400 west seven mile road • detroir, mi 48235 1 800.99.PANIC •wu-w.99paaic.com • [email protected] DATE: July 1997 that are used. This emphasis on malt flavor has resulted in an easy To: Installation Location: drinking beer which has attracted consumers who are looking for an alternative to mass produced beers ( ) Phone () Phone

Foodland, continued from page 27 SALESPERSON P.O. NUMBER INSTALL DATE INSTALL TIME F.O.B. POINT TERMS ASAP 1 Day Detroit. Ml Company Check will enable Foodland to be more efficient in their customer service. To cite a tangible example. QUANTITY DESCRIPTION UNIT PRICE AMOUNT Foodland was the first company in JVC TK-S241U 1/3’ CCD CAMERAS 184 00 $ 736 00 the market to use plastic pallets CEN-24VAC-40VA POWER TRANSFORMER FOR CAMERAS which are lighter, take up less 18 00 $ 18 00

room, and cause less injury. "We PENTAX 3 5mm-8mm MANUAL IRIS VARIFOCAL LENS 88 00 $ 352 00 will continue to upgrade the facility so we can get maximum ATV QSP-660B ‘ REAL TIME’ QUAD WITH FULL SCREEN SELECT 509 00 $ 509 00 utilization,” explained Gallus. JVC C-20810P. 20" COLOR CAPABLE MONITOR WITH RECEIVER It is not surprising that 335 00 $ 335 00

Gallus also has aggressive plans JVC SR-L900U, 24 HOUR TIME LAPSE RECORDER 708 00 $ 708 00 for the future. “One focus we have is to make sure that our customers MAXELL HGX GOLD T-120 HIGH GRADE VHS TAPE 3 9 8 $ 3 98 purchase all of their products from PANAVISE DUAL-OPTION CAMERA MOUNTS Foodland," said Gallus. “It may be 17 00 $ 68 00 tempting to purchase a low cost AIM PLUG STRIP 1000 $ 1000 item from another company, but the customers that buy solely from LOT CABLE & CONNECTORS 94 00 $ 94 00 Foodland will save money.” The overall focus at SUBTOTAL $2.833 98 Foodland seems to be the search SALES TAX INCLUDED!!! for efficiency for the benefit of the customer. “We are fortunate to PROFESSIONAL INSTALLATION $ 165 00 have such a great group of retail TOTAL COST $2.998 98 customers to work with."

explained Gallus. "From Shopping Please make all checks payable to CENTRAL ALARM SIGNAL. INC Center Markets, to Kessel. l( you have any questions concerning this quotation please call your Secunty Consultant at 1 800 99 PANIC Oakndge, Family Foodland. and Kroger. I view them all as THANK YOU FOR THE OPPORTUNITY TO EARN YOUR BUSINESS) friends Gallus has strong ties to •••1*^AnON PCtiMD'O* » tooc »00’ 0* JU tAIW, W1 ____ .. his customers, but he still believes Foodland must "earn the business of the retail customer even day

FOOD & BEVERAGE REPORT. OCTOBER 1997 29 Legislator Profile

Rep. Bogardus is well suited to new career b y Kathy Blake Governmental Environmental Flint. Her constituents live in the State Representative Rose Operations Team, Genesee county townships of Bogardus became a politician after Committee. Taxpayers for a Flushing, Montrose, Vienna, searching for a place to build a She also Safer Thetford, Forest. Richfield, new jail in Genesee county. As served on Community Davison and Atlas. president of the League of Women numerous and the Bogardus grew up nearby on a Voters, she was on a county-wide boards Genesee small farm close to Frankenmuth committee assembled to find a including the County with 11 brothers and sisters and new prison location. Her search Genesee Citizens parents Austin and Violet Isham. not only found a site for the County Parks Advisory Her father was a telephone lineman. prison, it also found her a new and Recreation Committee. Rose went to a one-room country career. On the prison committee Board; Bogardus, a school through seventh grade and in she met Genesee County Community Democrat, gave eighth grade went to Millington commissioners who influenced her Mental Health up her High School where she became an to run for a position on the board. Board: commissioner’s honor student. Additionally she She closed her day care Genesee seat in 1994 to played softball, had major roles in business, began campaigning and County Metropolitan Planning run for State Representative in the class plays, was a member of was elected to the Genessee Commission; 911 Consortium the 47th district and lost by 58 the debate and forensics teams and County Board of Commissioners Executive Board; 4C’s Child Care votes. Never idle, Bogardus played bassoon and tenor in 1987, serving for four terms. Board; Priority '90s and the obtained a real estate licence and saxophone in the band. During those years, she held Local Emergency Planning sold properties for two years until She achieved a Bachelor of Arts positions of vice chairperson of the Committee. the next election, when she ran degree in Music Education at board and chairperson for the In addition to her work with the again and won the state Central Michigan University where Community and Economic county, Rose Bogardus was also representative office by 1,260 she performed with the Symphonic Development Committee; the involved with the Davison School votes. | Public Works Committee; and Steering Committee, Davison Area Her district is north and east of See Rep. Bogardus, page 32 The Midwest’s Largest We've been a Michigan company for over 60 years and we're proud Direct-to-Store to say "Made in Michigan." Distributor

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FOOD & BFVFRAGI; REPORT. OCTOBER 1997 , 31 Rep. Bogardus, is now 26 and a teacher in Flint executive board; and the Davison how the state is moving towards a Continued from page 30 schools and Jay, 2 1, a student at Business and Professional two-tier system with charter Wind Ensemble. It was during Kendall College of Art and Design Women, serving as president for school vouchers. “I am very this time that she met her future in Grand Rapids. And for eight one term. Through the years she opposed to the voucher program. 1 husband, Tom. They married in years, Rose and Tom were was also active in several other believe it will drain public 1965 and moved to Burton where guardians of twin boys. community organizations. schools,” she said. She believes they both taught music in the While bringing up her children. Now a representative, she is public schools should be improved Kcarsley School District. In 1968, Rose Bogardus worked as a also chairperson of the Freshman rather than provide alternatives. “I the couple moved to Kalamazoo substitute teacher and then ran a Democratic Caucus. Her duties was given a good public education while Tom earned a Master of Arts home day-care business. She was arc to organize and hold meetings and I believe every child should degree at West Michigan also a very active community for all freshmen representatives, have the same opportunity I had,” University and Rose taught music volunteer, working extensively whether Democrat or Republican. she said adding that the public in the Gull Lake School District. with the Flint Area League of The caucus was designed to "get school system has been the In 1970, they moved to Davison Women Voters in which she the freshmen up to speed,” in light backbone of our country. where they live now. served as president for two terms; of the new term limits. Another issue Representative Soon to follow this move, came the Girl Scouts, serving eight years With her education background, Bogardus is focused on is the rest of the family: Holly, who as troop leader and then on the Bogardus is very concerned about managed health care. She is concerned about maintaining quality while insurance companies continue to look for ways to cut costs. One method is “capitated care,” which is setting dollar limits for patient care. “If they exceed that cost, it’s their loss.” She adds that patients are inclined to limit o n December 19,1995, representatives of every m:\jor retail health care. “When patients don’t organization in America announced the largest effort ever to reduce seek necessary health care because they can’t afford to be responsible youth smoking. More than 150,000 retailers nationwide have joined for the payment, there is a problem, she said. forces through the Coalition for Responsible Tobacco Retailing to Another cost-cutting method prevent the sale of tobacco products to kids. that Bogardus says is used frequently is to send hospitalized R.J. Reynolds Tobacco Company is proud to support this patients home quickly. Bogardus has introduced several health care unprecedented effort. Youth should not smoke. That is our position. delivery bills, one of which And since 1992, we have provided more than 70,000 retailers a requires doctors to keep women with mascectomies for 48 hours training program we developed called “Support the Law” to teach instead of sending them home the sales personnel how to avoid underage sales of tobacco products. same day. Another bill would require Medicaid to pay for Providing a wide range of retail signage and teaching tools, “We diabetic supplies including blood strips. She believes that carefully Card” does even more. That’s why RJR is discontinuing “Support monitoring this disease will make the Law” and endorsing these outstanding materials. patients less apt to contract expensive and catastrophic America’s retailers have taken a leadership position on the issue of problems such as blindness. Bogardus is off to a good start youth access. R.J. Reynolds is proud to help them make it happen. as state representative and will certainly keep busily involved in policy making and attending the needs of her constitutents. Although leisure activities are not a priority in her life, Representative Bogardus and her husband enjoy operas and musicals as well as meals at home and walks with their Collie. Her COALITION FOR RESPONSIBLE TOBACCO RETAILING husband is retired from teaching music but is still a jazz musician National Association of Convenience Stores • National Grocers Association • American Wholesale and plays clarinet and banjo with Marketers Association • International Mass Retail Association • National American Wholesale several Detroit area bands. Representative Bogardus will Grocers Association • Food Marketing Institute • National Retail Federation • National Association most likely fit a few of her of Chain Drug Stores • National Association of Beverage Retailers • National Association ofTYuckstop husband’s gigs into her busy Operators • Tobacco Institute • Smokeless Tobacco Council schedule as state representative. But for the most part, she will For more information call 1-800-934-3968 keep busy representing the people in her district. Her constituents can be sure that Rose Bogardus

32...... FOOD & BEVERAGE REPORT, OCTOBER 1997 Filippo Berio commemorates Italian origin

Although Filippo Berio Olive Oil is definitely not made in Michigan, its broker UBC Marketing is. Located in Warren, Michigan, the company has been representing Filippo Berio statewide since the 1930s. John Huetteman Co. was originally owned by John Huetteman, Sr. and John Huetteman, Jr, and in 1994, John Huetteman III merged his business into UBC Marketing. UBC Marketing represents many products such as Slouffer’s, Nestle, Coffeemate, Hefty and Sweet N' Low as well Filippo Berio presents "Artists' Views o f Italy” Collector's Tins in three full-color as Filippo Berio Olive Oil, which has a rich and unique history. lithographs, featuring the Torre Guinigi in Lucca, a traditional 17th century Italian olive harvest and the Santa Maria Del Fiore hell tower in Florence. It began in the 1850s. when one man's passion for creating blends of fine ol ive oils oecame the foundation of a leading exporter of Italian olive oils. Filippo Berio of Lucca. Italy personally tasted and selected only the finest oils sold under his name, Filippo Berio Olive Oil. The superior taste and quality of Filippo Berio Olive Oil made Sig. Berio a great success. By the end of the 19th century, Filippo Berio became one of the leading exporters of Italian olive oils to North America and other countries around the world. Before his death in 1894, Sig. Berio formed a partnership with Giovanni Silvestrini to ensure that his commitment to producing only the finest olive oils bearing his name would be carried on for main generations. With hopes of further global expansion of Filippo Berio brand distribution. Silvestrini merged with Dino Fontana in 1910 to form Societa per Azioni Lucchese Olii e Vim (SALOV). the company which still owns the Filippo Berio brand Today, the business is run in Lucca. Italy by the grandchildren and great­ grandchildren of Dino Fontana. The art of olive oil tasting and Mending has now been passed down through six generations. This tall, Filippo Berio will feature collectible tins with "Artists' Views of Italy" on the 3 liter size tins of pure and extra virgin olive oil and the gallon size of pure olive oil. Special pricing, an image-building insert in Sunday papers, and an aggressive public relations and promotion program are all aimed at supporting retailer efforts to merchandise these uns

FOOD & BEVERAGE REPORT. OCTOBER 1997..... 33 World Food Day helps feed Michigan’s hungry

On Thursday, October 9, of the “7% Solution” by the event. In 1996, the event The Food Bank Council of participating restaurants patronizing one of the over 70 raised $42,000 with WNIC Michigan collects food and funds throughout Michigan will donate participating restaurants. listeners pledging more than to help Michigan’s 12 food banks seven percent of their receipts to This is the twelfth year of the $25,000. and 2,000 local soup kitchens, the Food Bank Council of “7% Solution” as a community In Michigan, despite public and shelters, church pantries and senior Michigan and Hunger Action effort to help the hungry in private assistance, 1.8 million programs provide emergency Coalition of Michigan. The Michigan. For the third people miss an average of four and. meals throughout the state. Michigan Committee for World consecutive year, WN1C-FM will a half meals every week. One The Michigan Committee for Food Day sponsors this one-day join with the Michigan Committee quarter of these are children and World Food Day consists of event to help feed the hungry in for World Food Day and host a 12- the percentage of elderly in need representatives of religious groups, our state. Diners can become part hour radiothon to help publicize of discounted meals is growing. individuals and organizations dedicated to eliminating hunger in Michigan. Bill Winkler, owner of Mr. Bill’s Family Dining, and Kim Graziosi. community volunteer, are co-chairpersons of the state­ wide committee. Florine Mark, Delivers president and CEO of Weight -BED- Watchers serves as Honorary Chairperson. For more information, contact Micki In More Ways Than One. Grossman at the Jewish Community Council at (248) 642- 5393.

Sale of new dried fruit products booming Sales of new dried fruit products such as cranberries, blueberries and cherries were booming in 1996. Supermarket MANY RESOURCES sales of dried cranberries totaled $13.9 million, up over 200 percent from the prior year. Ocean Spray Cranberries. Inc. became a major marketer of dried fruits due to its dried cranberry sales which tripled from 1995. The company now has an 80 percent market share within FINANCIAL I LEGISLATION I EDUCATION that category with sales of $ 12 million. • Blue Cross/ Blue • Full Time Lobbyist • Audio Visual Loan •Annual Trade Show Dried blueberry sales were up Shield Health Care Library •AFD PAC Committee •Annual Trade Dinner 54.9 percent at $403,978 while • TI PS. Seminars • Western Union • Legislative Updates •Annual Golf Outing dried cherry sales increased 60.57 Money Orders • Legal Consultation • Liaison with Govern­ •Annual Seniors Picnic percent to $1.2 million last year. • Ameritech Payphone Supermarket dollar sales in the mental Agencies • Accounting Advice • Annual Turkey Drive Program dried fruit category totaled $448.4 • Monthly Food & • Reward Fund • AirTouch Cellular Beverage Report million in 1996, 0.5 percent lower • MoneyGram • Scholarship Awards than the year before. Sales volume • AMNEX Long Distance dropped more significantly to Payphone Program 184.4 million pounds, a 3.5 • Coupon Redemption For more information on any of these percent decrease, according to Food Institute analysis of IRI Program excellent programs, call: • MasterCard/Visa InfoScan data. Acceptance ASSOCIATED FOOD DEALERS OF MICHIGAN Raisins remained the fastest 18470 West Ten Mile Road • Southfield, Michigan 48075 selling category in the • Self Insured Workers Comp Fund supermarkets totaling $211 million 1 - 8 0 0 - 6 6 - 6 6 -AFD followed by prunes with sales of or (810) 557-9600 $99.2 million and apricots with sales of $31.3 million. Traditional dried fruits such as apples, peaches, pears and dates had moderate sales declines.

34...... FOOD & BEVERAGE REPORT, OCTOBER 1997 POWER DRIVE.

Spartan brand is one of the hottest • Keep pace with consumer trends private labels in the Midwest. Because • Negotiate high-performance partnerships Spartan Stores, Inc., has the corporate with leading manufacturers brands muscle it takes to... • Rev up sales through carefully coordinated marketing, advertising and merchandising Spartan is the brand consumers know and trust. Carrying programs Spartan products is one And if you're interested in developing your important way we distinguish own private label, Spartan Stores, Inc., offers ourselves from our competition. the expertise and technical assistance you need to get high-endurance results. Lisa VanGilder, President & CEO, Vg's Food Center

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HK)I» A BKVHRAGh RkPORT. fJCTOBKR IW7 IS Attention Retailers: YOU'LL NEED PLENTY OF FAYGO ON HAND FOR OUR YEAR-LONG 9 0 ™ BIRTHDAY PARTY!

OUTDOOR BILLBOARDS, RADIO, FSI'S, NEWSPAPERS AND PUBLIC RELATIONS WILL ANOUNCE FAYGO'S BIG 90TH BIRTHDAY CELEBRATION. COMBINED WITH NEW PRODUCTSB CONSUMER CONTESTS, RECIPE BOOKSi, DISPLAY CONTESTS AND MYSTERY SHOPPERSL YOUR CUSTOMERS WILL BE BUYING FAYGO LIKE NEVER BEFORE.

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FOOD & BEVERAGE REPORT, OCTOBER 1997 INTRODUCING

FROM GERBER

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FOOD & BEVEKACjb. REPORT, OCTOBKR IW M THIS COLUMBUS DAY, FIRST EDITION COLLECTORS WILL BE POURING INTO YOUR SUPERMARKET.

FILIPPO BERIO OLIVE OIL "ARTISTS' VIEWS OF

When it comes to olive oil, Filippo Berio leads the way! We are proud to announce promotional tins as magnificent on the outside as,the olive oil is on the inside - the Filippo Berio Collectors' Series, "Artists' Views of Italy". These highly collectible First Edition Tins will be released starting with Columbus Day promotions. This promotion will be aggressively supported with allowances, eye-catching displays and consumer advertising. Collecting these magnificent tins will be highly satisfying for your customers. Collecting these customers will be highly profitable for you! ’ ' To have customers pouring into your store, contact your Filippo Berio broker or your Regional Sales Manager. If you do not currently stock any of our tins, call Bill Stewart, National Sales Manager, at 201-525-2900 for more information today. Place your order now! Supplies are limited. FILIPPO BERID DEDICATED TO PRODUCING THE FINEST OLIVE OIL IN THE WORLD.1" 01997 SALOV North Ameriva Corp Here’s a customer service idea Canada Safeway stores provide a questionnaire that their customers can fill out and either send back, postage paid, or drop off at the store. If you would like to do the same, we have provided a sample questionnaire below. Just cut it out and make copies for your own customer service Wild Orchard grows card!

fast in Detroit So that we may provide you with better and friendlier service, we'd like to hear your comments. If an employee made an extra Wild Orchard is less than a year we’re just not ready.” effort or if you have suggestions on how we can better serve you, old yet it’s gaining popularity Locally. Wild Orchard please share them with us. Thank you. fast in Detroit. “W e’ve became the official fruit been pretty successful to Your Comments, Please. juice of the Palace of This card is for internal use only, and the names or addrrvscs arc no< collccted or tendered to other businesses. this point," says Tony Auburn Hills. The Excellent Good Fair Poor Selvaggio. tasty fruit 1) Employees are knowledgeable and able □ □ □ □ president of Troy, beverages come in to assist with your needs. 2) Employees make checkout as fast and Michigan based □ □ □ □ 11 flavors andefficient have as possible. Quality Juice & a higher-than-usual 3) The store provides good overall value □ □ □ □ Beverage, maker of Wild juice content and names that meets your budget needs. 4) The store has the items you typically □ □ □ □ Orchard. "And naturally, associated with animals such purchase when you need them. we're looking to grow it even as Aardvark Apple. Alligator N am e______Dale. more.' But southeastern Michigan Orange and Wild Cat Cranberry. will be the fertile ground on which The Wild Orchard juices were Address it grows. "W e’re going real slow," created by Joe Selvaggio who, Citv State Zip advises Selvaggio, “not rushing along with his brothers, owns into anything. We want to get a Pointe Dairy Services in Troy, a Phone ( ) good base going, tweak it and get 29-year-old dairy distributor. Comments everything in order before going They can be reached at outside the area. We've had (248) 589-7700. inquiries from other states, but

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DELIVERY YOU CAN DEPEND ON! (248)589-7700 • FAX (248)589-0554 2716 American Drive, Troy, Ml 48083

FOOD & BFVERAGF REPORT. OCTOBER 1997 39 Legislative Updates, L eg is la tire i p da t e s Continued front front page constraints on construction (i.e. 1984) and Senate (S. 1084) to halt Money Services Businesses owners may be plant expansion and new plant implementation of the new required to register with IRS construction), mandated corporate standards, pending further review FinCEN proposes registration of money services businesses carpools, restricting manufacturing of available scientific data. operations, and requiring Environmentalists claim that there Earlier this year, the Financial services business" (MSB) register additional emissions control are enough proponents of the new Crimes Enforcement Network with the Department of Treasury equipment. standards in the House to sustain a (FinCEN) published a Notice of and, as a part of that registration, Member companies are urged to presidential veto of the legislation, Proposed Rulemaking in the maintain a list of its agents. write, call, or meet with their which would effectively allow the Federal Register (62 Fed. Reg. FinCEN's proposed regulations elected Member of Congress and new standards to remain in place. 27890 (May 21,1997)). If represent a dramatic expansion of Senators and ask them to support For further information call adopted, the proposed regulations the class of entities which will be legislation in the House (H.R. (202) 337-9400. would require that anyone who required to register with, and owns or controls a “money provide information to, the Treasury regarding monetary transactions. Congress and the Treasury believe such action is necessary to aid in the enforcement of a host of laws For AFD members: relating to activities involving the laundering of large amounts of cash. BLUE CROSS In a FinCen meeting Sept. 3, in Virginia, discussion centered on RATES REDUCED! these proposed requirements and “Suspicious Activity Report” forms identifying customers requesting money services over certain dollar thresholds. Attendees expressed concern that the forms were too complicated for convenience store clerks to Now you can have complete easily while waiting on other customers. Others discussed problems with the requirement that clerks obtain Social Security the best numbers for customers requesting money services. The definitions set forth in the proposed regulations, if adopted, are likely to require many small for less. businesses (such as convenience stores) to register with the Department of Treasury and submit information to the Department. Many of these AFD members want the best for themselves and their families. businesses sell money orders in In health coverage, the best has been Blue Cross and Blue Shield sufficient volume to require their of Michigan for more than a half-century. registering themselves as an MSB, Now, through an industry rating change, AFD members can even though they are only agents enjoy the benefits of being Blue for much less than before. for money order companies. You'll have the advantage of the most widely recognized Moreover, businesses which engage in check cashing services and most widely accepted health card of all. or in money transmittal services Even with the new, lower rates, you can choose from several (such as Western Union) also will benefit options with various levels of co-pays and deductibles. have to register with the Select what best meets your needs and your budget. Department and fulfill the other requirements of the regulations. With Blue, you can also buy dental, vision, hearing and The Department appears prescription drug coverage at a nominal extra charge. determined to enact these If you've wanted Blue Cross coverage but hesitated regulations. Law enforcement agencies continually emphasize because of the cost, ask now about the new, dramatically the importance of their ability to reduced rates. trace criminals’ financial For information on AFD's Blue health coverage options, call activities. Thus, while comments Judy Mansur at 1-800-66-66-AFD. may alter these proposed regulations at the margin, it is Blue Cross likely that the regulations will be Blue Shield adopted in substance, as proposed. is a w Blue Care Network For a detailed memo on the ft, of Michigan proposed FinCEN regulations, dial independent licensees of the Blue Cross and Blue Shield Association NACSfax at (800) 555-4633 and request document # 1 1 8 .______

40...... FOOD & BEVERAGE REPORT, OCTOBER 1997 People Peter W. Stroh Spartan promotes two Kit Dietz has been promoted to the new position of Convenience Store Division President at Spartan Stores, announces In his new position, Dietz is accountable for directing the convenience store division of Spartan. This includes ensuring plans for the growth of Spartan subsidiaries L&L/Jiroch Distributing Company, J.F. Walker retirement Company, Inc. and ultimately. United Wholesale Grocery Company. Peter W. Stroh announces his John Piotrowicz has been promoted to the position of Director of Retail Operations at Spartan. In his new retirement as Chairman of the position, Piotrowicz is accountable for all activities relating to daily retail operations. He will also direct Board of The Stroh Companies, Spartan's Eastern Michigan marketing initiatives. Inc.. and its subsidiary The Stroh Brewery Company, effective December 31. 1997. Mr. Stroh, who will be 70 years old in December, believes that it is critically important to ensure a smooth leadership from the fourth Frito-Lay supports the Michigan Food generation of the Stroh Family to the fifth generation. To & Beverage Industry with these fine accomplish this goal, Mr. Stroh is immediately transferring Michigan-made products.. . management responsibilities of The Stroh Companies, Inc. to John ...... IttttnW'M' W. Stroh, III, who has been named president and chief executive officer. William L. Henry will remain President and Chief executive officer of The Stroh Brewery Company. Peter W. Stroh will be available to provide advice and guidance during the transition After the transition period, and beginning on January 1 . 1998. Mr. Peter Stroh will continue as a director of the company and its principal subsidiaries, and as a consult to the Company.

Liquor Control Commissioner named Governor John Engler recently appointed Ena Weathers to the Michigan Liquor Control Commission Weathers term as a hearings commissioner began July 28 and will end June 12, 2001. She has a juris doctorate from The University of Michigan Law School and was director of legal affairs for the Service Employees international Umon. Local 79 for eight years Contact your Frito-Lay An agcncy within Consumer & Industry Services, the Liquor Control Commission enforces representative Michigan’s liquor laws and licenses all liquor vendors. for more information The Associated Food Dealers congratulates Ena Weathers and looks forward to working with her.

FOOD & BEVHRAGF REPORT. OCTOBER 1997 41 CLASSIFIED Salsa shoppers prefer

RETAIL MEMBERS: Turn your clutter into CASH. Retail members can receive FREE new flavors over heat classified ad space. Suppliers and Non- Members pay $50/col. inch. Contact Tom Supermarket sales of salsa combined with cheese, roasted garlic, onions as Amyot at AFD tor details. (248) 557-9600. well as other flavors increased 58 percent to $70.3 million in 1996, according SUPPLIERS: Looking for ways to increase to the Food Institute’s Supermarket Analysis Series: Tomato Products. your market visibility? Let the AFD show Meanwhile, consumers’ taste for hot salsa cooled off, as sales dropped almost you how. Promotional opportunities through membership limitless. Call Dan Reeves at 9 percent to $43.8 million. Food Institute analysis of IRI InfoScan data (810) 557-9600. showed that medium and mild continue to be the most popular type of salsa for WANTED: Associated Food Dealer shoppers, ringing up $197.6 million and $192.4 million in sales, respectively. members. If you or someone you know can benefit by joining the AFD, please call Dan While sales increased by less than one percent in the medium category and by 1.9 percent in the mild Reeves at (810) 557-9600. category, sales of Frito Lay’s Tostitos brand increased 23,2 percent in the medium category and 26.5 percent in PIZZA! PIZZA! PIZZA! Existing pizza the mild category. - The Food Institute store moving, high volume sales history. Van Dyke & M-59 in high traffic shopping center, great spot for new pizza business. Suite ready to go. 248-625-1188.

OWN YOUR OWN PAYPHONE! And keep all the profits . . . • Ameritech style features • Computer enhancements • Reliable, durable and attractive • One year payback Eaxclusively installed in your business for $1150.00—complete! Call 810-996-5556 and leave message. FULL LINE GROCERY STORE—17000 sq. ft. building and ample parking with liquor, beer, wine, lotto and deli—open 7 days a week in nice community—8000 sq. ft. additional space on 2nd floor. Raul Perdomo 994-9225. RE/MAX Community I Associates. Inc. (313) 741-1000, ext. 30. USED STORE EQUIPMENT, FIXTURES FOR SALE— 1—8 ft.. 4-dr. cooler ($1000), 1— 4-ft. 2-dr. cooler asking $500, 1—8 ft. frozen food case, $800. Quantity of used ' drop-in light fixtures, can fixtures, service | doors, steel conduit, other stuff and even the kitchen sink. Call for complete info. All sales are final and sold as-is. Cash or credit cards accepted. Contact George C. | Punches, Punches Pharmacy Plus, CLare, Ml, 517-386-7761.

OWALSKI

QUALITY ASSURANCE MANAGER: Qualified applicants will possess a bachelors degree in food science or related field. Laboratory experience, USDA liaison experience, food quality assurance experience and excellent communication and organizational skills.

QUALITY ASSURANCE ASSISTANT: Qualified applicant will possess a bachelor degree in food science, chemistry or microbiology. Some knowledge of quality control testing. SALES ASSOCIATE: Seeking a dynamic and flexible individual to join our Neil Abro, King Saver Foodland Sales Department. 1 year professional field sales service preferred. Duties to Customers also have access to essential services such as Western Union, include growth and maintenance of On a busy block of Davidson in northwest Detroit, Neil and Andy Abro, along with 15 a pharmacy, video rentals and bill-payment center. As a result, they established accounts, development of employees (two are cousins), through King keep com ing back. new business relationships and merch­ Saver Foodland, provide a vital service to the andising. Paid training and company "We do it To ensure this continues, the brothers make regular quality improve community. The store, a family affair with ments, updating as necessary. They've added a hot food counter, freezer vehicle. better tw o brothers at th e helm , is successful case and dairy area, as well as restructured the produce area. And ROUTE SALES REP.: Personable, due to family help and support In when help or advice is needed, the brothers turn to Foodland fact, the Abro brothers — all three articulate individual to work with Route 'Toodland is ready to help whenever we need it," explains than our of them - are in the grocery Andy, "providing us w ith everything from training programs Sales Dept. Development of new business an d have been for quite to advertising. They really contribute to our growth," business relationships, continuing competition" som e time. service to existing customers to meet Neil and Andy show their gratitude by sharing what they can Neil and Andy started their and identify service need, merchandising with the neighboring community "We make donations to career as stock boys at Chene special causes as requests com e in — one-on-one," says N eil and route relief as needed. Community Market, also in Detroit They learned the business so Overall, both brothers enjoy the grocer/ business because it allows well they eventually b ought the store. Today, their brother Jason runs them to be their ow n boss. It also gives Neil, th e proud father of a son, th e C hene store, leaving Neil and A ndy to focus on King Saver Foodland Interested applicants should mail Navin and daughter, Natalia; a business he and his family can grow or fax their resume with cover Neil and Andy purchased the 15,000-square-foot King Saver store in 1995 w ith They see th e fruits o f their labor. letter and salary requirements to: and work hard to keep it spruced and stocked for business. "We do it better than our competition,” explains the brothers, referring to a competitor If you're ready to join the FOODLAND KOWALSKI COMPANIES store located just across the street They note, "King Saver Foodland's winning Foodland team, DISTRIBUTORS Human Resource Manager custom ers are treated w ith respect, receive fair prices and quality products.” call 800-589.2332 e x t 151. 2270 Holbrook Foodland makes the Team. Hamtram ck, Ml 48212 (313) 873-4220

42...... FOOD & BEVERAGE REPORT. OCTOBER 1997 North American Interstate provides service solutions for retailers Since opening its doors in 1972, Interstate, ATM customers spend the focus of North American an average of 20 to 25 percent Interstate has been on providing more than non-ATM customers. automated merchandising For more information, call North equipment and support services to American Interstate, Inc. at (800) Michigan's business community. 333-8645. Providing Michigan entrepreneurs w ith the most innovative, reliable and profitable refreshment, amusement, ice, ATM and pay phone programs. North American Interstate, Inc. has helped Michigan business grow, prosper and prepare for the challenges of the next century. UILDING The company's founders have instilled into their staff a philosophy of treating clients as your family. They always put the customer's interests first. This philosophy has been the cornerstone of North American Interstate’s phenomenal growth B u s in e s s and success. Today, it is the largest privately held company of its kind in America. As a sign of its ongoing Suns/u)me commitment to fulfilling the Cookies & Crackers automated merchandising needs of Michigan, North American Celebrating 1 Year Anniversary Interstate has embarked on a multi million-dollar expansion of its headquarters and warehousing complex in Berkley. CHEEZIT

New ATM line adds convenience for customers North American Interstate is now offering a full line of innovative, new Automated Teller Machines (ATMs). Beginning this month, the company will roll out its new Tidel® and Interbold® ATM machines. The company says these new machines allow access to any checking, savings or As a leading snack food company in Michigan credit card account in the world. we would like to thank Michigan retailers Whether it's an indoor or outdoor ATM, North American for their support. And for not only being our has models to tit all needs. business partners but being our friends. Providing access to a cash machine gives existing and new We look forward to helping you Build Your Business customers a reason to come into the store ATMs put cash in customer's pockets, which can increase sales In addition. ATMs save customers time; they can take QUALITY THAT IS care of their hanking and shopping needs u ith one trip to your store. According to North American MADE IN MICHIGAN!

FOOD & BEVERAGE REPORT. OCTOBER 1997 43 General Wine, Cigar & Liquor Company brings fine cigars to Michigan

What do Columbia Crest, Skoal using that units network of wine and Don Tomas cigars have in and spirits wholesalers to bring its common? United States Tobacco cigars to cigar stores, wine and Company owns all three. liquor shops, hotels, restaurants In 1974, the company started a and golf shops. tobacco plantation and cigar General Wine & Liquor manufacturing plant in Honduras. Company is the Michigan 1700 square feel. The humidor In 1979, through a newly formed was added to the Don Tomas line. distributor for U.S. Tobacco’s employs state-of-the-art subsidiary U.S. Cigar Sales, Inc., In 1995, the Astral brand was cigars and wine. General employs humidification that is computer the company started marketing launched to cater to a different a sales force of 75 people along controlled to maintain both Don Tomas cigars from that market segment within the cigar with a working agreement with six humidity and temperature. It plantation and plant. In 1994, the category. other wine distributors to cover the utilizes a roll up door that enables special edition brand extension A believer in vertical state of Michigan. General Wine a hi-low to bring products in and integration, UST wants control of has built the largest Humidor in out in a timely manner to each step of the cigar business, the state of Michigan, measuring minimize temperature and from growing tobacco on its 1400- humidity fluctuations and an alarm acre farm in Honduras to system that will signal when either distributing cigars. a high or low temperature or UST owns $109 million wine humidity is reached. The entire divisions, which makes Chateau humidor is state of the art and Ste. Michelle, Columbia Crest and shows that General Wine is in the Villa Mt. Eden wines. UST is cigar business for the long term.

The management and staff of Stephen’s Nu-Ad wishes all the best to the Detroit Red Wings as they begin the defense of their Stanley Cup Championship. Bring it home again for Vladdie and Sergei! STEPHEN’S

Creative Design, Im aging & Printing 17630 East Ten Mile Road • Eastpointe, Michigan 45021 Phone (310) 777-6023 • Fax (01o) TTlAA'dA

44 ...... FOOD & BEVERAGE REPORT, OCTOBER 1997 General Wine has hired a devoted cigar manager to run the division. Jeff Morgan was hired Astral, Don Tomas Special The Pioneer Sugar collector tin debuts from the cigar industry as director Edition, Don Tomas, Don Tomas The first Pioneer Sugar back of specially marked five- of cigar sales. Morgan is Maduro, Don Tomas International, collector tin is now available, just pound bags of Pioneer Sugar. Each responsible for purchasing, sales La Tradicion Cabinet series. in time for the tin is $10.95 staff training, and cigar shop sales Tobacco's San Jose, Tamboril holidays. This tin Now in its 92nd year along with the six other wine Connecticut Collection, Tamboril resembles the classic of business, Michigan distributors in the state of Sumatra Collection, Cordova, El red. white and blue Sugar Company Michigan. Sublimado, El Incomparable, Pioneer Sugar bag operates four General Wine has a complete Bolivar, Hamilton and Hamilton and can hold a five- processing facilities in cigar program to suit all store Reserve. General also sells La pound bag of Pioneer the state of Michigan, needs from the smallest counter Diva, Leon Jimenes and La Sugar. Only 12,000 located in Caro, top humidor to large free-standing Aurora. General Wine & Liquor of these collector tins Carrollton, Croswell display cases. All cigars can be Co. has picked only high quality, will be available at and Sebewaing. At the ordered from the wine sales nationally advertised cigars to $10.95 each; shipping and peak of the sugar beet processing representative and will be carry in its portfolio. With the handling are included. campaign, the company employs delivered by Federal Express or exception of the La Diva, Leon To ensure quality and customer nearly 3,000 people. The the sales representative within two Jimenes and La Aurora. General satisfaction, Michigan Sugar company’s sugar prosucts are days “General Wine & Liquor Wine is the exclusive distributor Company selected the same marketed under the Pioneer and Co. has a 99 percent in stock for the state of Michigan. This manufacturer that produces Peninsular brands, as well as condition at all times,” says translates into correct pricing for collectible tins for Disney, numerous private labels. The Morgan. "You will get what you all of the retail and restaurant Hallmark and Nabisco. This is the products arc distributed throughout order.” accounts that General Wine & first in a series of Pioneer General Wine & Liquor Co. Liquor Co. sells. an expanding midwest market. commemorative, holiday and Michigan Sugar Company is based stocks 115 SKUs of cigars along If you would like to find out anniversary tins. with five different humidors, more about the General Wine & in Saginaw and is a subsidiary of Your customers will find a They are the distributor in Liquor Co. Cigar program, please Savannah Foods & Industries, collector tin order form on the Michigan for the following cigars, call (313) 852-3815. Savannah, Georgia.

GENERAL WINE, I.IQUOKf COMPANY t IS PROUD TO PRESENT WE FOLLOWING FINE CIGARS

m / t A /a (f

FOR MORE INFORMATION PLEASE CONTACT YOUR SALES REPRESENTATIVE OR CALL (313) 852-3815

KX)[> & BI VI RACiK KI-.K1K I (XTOBI.R 1997 4S SUPPORT THESE AFD SUPPLIER MEMBERS

AUTHORIZED LIQUOR AGENTS: Brown & Williamson Tobacco...... (248) 350-3391 Oscar Mayer & Company...... (248) 488 3000 Point of Sale Demo Service...... (248) 887-2510 General Wine & Liquor...... (248) 852-3918 Hershey Chocolate U.S.A...... (248) 380-2010 Pelkie Meat Processing...... (906) 353-7479 Sal S. Shimoun, C PA ...... (248) 424-9448 National Wine & Spirits ...... (888) 697-6424 M & M M ars...... (248) 887-2397 Potok Packing Co...... (313) 893-4228 Scsi & Sesi, Attorneys...... (248) 258-6060 ...... (888) 642-4697 Philip Moms U SA ...... (313) 591-5500 Ray Plcva Products (616) 228 5000 Edward A. Shuttie, P.C.. Attorney...... (248) 288-2080 Encore Group/Trans-Con, Co...... (888) 440-0200 R.J. Reynolds...... (248) 475-5600 Smith Meal Packing. Inc...... (313)458 9530 Southfield Funeral Home...... (248) 569-8080 Shemi's Candies ...... (517) 756-3691 Southern Sausage. Inc...... (313) 369-8902 Statewide Financial Services...... (248) 932-8680 BAKERIES: Wolverine Cigar Company...... (313) 554-2033 Strauvs Brothers Co ...... (313) 832-1600 Thomas P. Soltys, C PA ...... (616) 698-8855 Ackroyd's Scotch Bakery & Sausage...... (313) 532-1181 Swift-Ecknch...... (313)458-9530 Tclccheck Michigan, Inc...... (248) 354-5000 Archway Cookies...... (616) 962-6205 CATERING/HALLS: Texas Brand. Inc ...... (708) 526-0620 Transactive Corporation...... (404) 381-6747 Awrey Bakenes, Inc...... (313) 522-1100 Country House Catenng...... (517) 627-2244 Winter Sausage Mfg.. Inc...... (810) 777-9080 Travelers Express Co...... 1-800-328-5678 Dolly Madison Bakery...... (517) 764-5516 Emerald Food Service...... (248) 546-2700 Wolverine Packing Company...... (313) 568-1900 Ultracom Telecommunications...... (248) 350-2020 Interstate Brands Coip...... (313) 591-4132 Gourmet House. Inc (810) 771 0300 Vend-A-Matic...... (248) 585-7700 Koepplinger Bakenes. Inc...... (248) 967-2020 Karen s Kafe at North Valley...... (248) 855-8777 MEDIA: Voice Mail Systems, Inc...... (248) 398-0707 Oven Fresh Bakery ...... (313)255-4437 Nutntion Services...... (517) 782-7244 The Beverage Journal ...... I-800-292-2896 Western Union Financial Serivces...... (248) 449-3860 S & M Biscuit Distributing...... (313) 893-4747 Penna's of Sterling ...... (810) 978 3880 Booth Newspapers...... (616) 459-1567 Whitey's Concessions...... (313) 278-5207 Schafer Bakery ...... (810) 294-9166 Southfield Manor...... (248) 352-9020 C&G Publishing, Inc ...... (810)756-8800 Wolverine Real Estate Serivces...... (248) 353-7800 Sunshine/Salemo...... (248) 352-4343 St George Cultural Center...... (248) 335-8869 Daily Tribune ...... (248)541-3000 WSB Advisors...... (248) 594-1020 Taystce Bakenes...... (248) 476-0201 St. Mary's Cultural Center...... (313) 421 -9220 Detroit Free Press...... (313) 222-6400 Tina's Catering...... (810) 949-2280 Detroit N ew s...... (313)222-2000 STORE SUPPUES/EQUIPMENT: BANKS: Detroit Newspaper Agency...... (313) 222-2325 A & B Refrigeration...... (313) 565-2474 Gannett National Newspapers ...... (810) 680-9900 All-American Cash Register...... (313) 561-4141 Comerica B ank...... (248) 370-5204 DAIRY PRODUCTS: Macomb Daily ...... (810)296-0800 Ameri-Copy...... 1-800-888-1683 First Federal of Michigan...... (313) 965-1400 Amencan Dairy Association ...... (517 ) 349-8923 Michigan Chronicle...... (313) 963-5522 Belmont Paper & Bag Supply .....(313» 491 -6550 First of America—S.E.M...... (248) 399-5501 Bemca Food Service ...... I -800-688-9478 Outdoor Systems Advertising...... (313) 556-7147 Bollm Label Systems...... 1800-882-5140 Greenfield Mortgage Co...... (313) 274-8555 Dairy Fresh Foods, Inc ...... (313) 868-5511 WDIV-TV4 ...... (313)222-0643 Brehm Broastcr Sales ...... (517)427-5858 Madison National Bank...... (248) 548-2900 Golden Valley Dairy ...... (248) 399-3120 WJBK-TV2 ...... (810)557-2000 Bnnkman Safe...... (810)739-1880 Michigan National B ank...... 1-800-225-5662 Independent Dairy Inc ...... (313) 246-6016 WWJ-AM/WJOI-FM...... (313) 222-2636 Cool Industries...... (313 ) 343-5711 N.B.D., N.A...... (313) 225-1581 London's f arm Dairy ...... (810) 984-5111 WWWW-AM/FM...... (313) 259-4323 DCI Food Equipment...... (313 ) 369-1666 Standard Federal B ank...... (248) 637-2543 McDonald Dairy Co (800) 572-5390 Melody Farms Dairy Company ...... (313) 525-4000 ENVIPCO...... (248 ) 615 9366 First National Pallet Rental..... (314) 469-2211 BEVERAGES: Milk-O-Mat...... (313)864-0550 NON-FOOD DISTRIBUTORS: Pointc Dairy...... (248) 589-7700 Advanced Formula Products, Inc...... (313) 522-4488 Hobart Corporation...... (313)697 3070 Absopure Water Co...... 1-800-334-1064 Stroh's Ice Cream ...... (313) 568-5106 Albion Vending...... (517) 629-3204 Inlemational Bankard Service .. (248) 569-3082 Acuon Distributing...... (810) 591-3232 Supcnor Dairy Inc...... (248) 656-1523 Items Galore. Inc...... (810) 774-4800 MMI Distributing...... (313) 582-4400 American Brokers Association...... (248) 544-1550 Tom Davis & Sons Dairy...... (248) 399-6300 Ludinglon Distributors...... (313) 925-7600 Metro Equipment Inc...... (313)571-6655 Anheuser-Busch Co...... (800) 414-2283 Michigan Bale Tie Company ...... (313)925-11% Arizona Beverages...... (810) 777-0036 Midwest Butcher & Deli Supply...... (248) 588-1810 Bacardi Imports. Inc...... (248) 489-1300 EGGS & POULTRY: POTATO CHIPS/NUTS/SNACKS: Murray Lighting Company...... (313) 341-0416 Better Made Potato C hips...... (313) 925-4774 Barton Beers...... (248) 549^730 Linwood Egg Company ...... (248) 524-9550 National Food Equipment & Supplies...... (248) 960-7292 Country Preacher...... (313) 963-2200 Bellino Quality Beverages, Inc...... (313) 946-6300 Loewenstein Poultry...... (313) 295-1800 North American Interstate...... (248) 543-1666 The Boston Beer Company...... (313)441-0425 Detroit Popcorn Company...... 1 -800-642-2676 POS Systems Management, Inc...... (248) 689-4608 Brooks Beverage Mgt., Inc...... (616) 393-5800 FISH & SEAFOOD: Frito-Lay, Inc...... I-800-24FRITO Refrigeration Engineering, Inc...... (616) 453-2441 Brown-Forman Beverage Company...... (313) 453-3302 Seafood Intemational/Salasnck, Inc...... (313) 368-2500 Germack Pistachio Co...... (313) 393-2000 The Rib House...... (313) 274-7800 Grandma Shearer's Potato Chips...... (313) 522-3580 Cadillac Coffee...... (313) 369-9020 Tallman Fisheries...... (906) 341-5887 Sales Control Systems...... (248) 356-0700 Canadian Arctic Beverage (416) 676-0201 Waterfront Seafood Company...... (616) 962-7622 Kar Nut Products Company...... (248) 541-7870 Saxon. Inc...... (248) 398-2000 Michigan Popcorn & Fast Food Supply....(313) 861-3535 Canandaigua Wine Co ...... (248) 753-5673 Taylor Freezer...... (313) 525-2535 Michigan Rainbow Corp...... (810)-365-5635 Central Distnbutors...... (313) 946-6250 FRESH PRODUCE: TOMRA Michigan...... (248) 589-0700 Nikhlas Distributors (Cabana)...... (313) 571-2447 Coca-Cola Bottler, of M l...... (248) 397-2700 Aunt Mid Produce Co...... (313) 843-0840 Variety Foods, Inc...... (810) 268-4900 Consolidated Wine & Spints...... (810) 772-9479 Detroit Produce Terminal...... (248) 841-8700 WHOLESALERS/FOOD DISTRIBUTORS: Vnner Snacks...... (810) 365-5555 Coors Brewing Co...... (313)451-1499 Sunnyside Produce...... (313) 259-8947 Bremer Sugar...... (616)772-9100 Decanter Imports...... (248) 344-6644 Vitale Terminal Sales...... (313) 843-4120 Capisiar. Inc...... (517)699 3605 E & J Gallo Winery ...... (248)643-0611 PROMOTION/ADVERTISING: Capital Distributors...... (313) 369-2137 Eastown Distnbutors ...... (313) 867-6900 ICE PRODUCTS: Advo System...... (313)425-8190 Central Foods...... (313)933-2600 Everfresh Beverages ...... (810)755-9500 Intro-Marketing...... (810) 540-5000 America's Ice, Inc...... (313) 491-9540 Consumer Egg Packing...... (248) 354-5388 J K. Kidd & Co...... (248)647-6601 Fay go Beverages. Inc ...... (313)925-1600 Midwest Ice...... (313) 868-8800 Dairy Fresh Foods. Inc ...... (313)868-5511 J R Marketing-Promotions ...... (810) 296-2246 Frankenmuth Brewery...... (517) 652-6183 Union Ice...... (313) 537-0600 Dan French Inc ...... (248) 544-1740 General Wine & Liquor Corp...... (313) 867-0521 JDA Associates...... (810)393-7835 Detroit Warehouse Co...... (313)491-1500 Great Lakes Beverage ...... (313) 865-3900 PJM Graphics...... (313) 535-6400 INSECT CONTROL EBY-Brown. Co...... I 800532 9276 Great Lakes Marketing...... (313) 527-1654 Promotions Unlimited. Corp ...... (800) 992-9307 Family Packing Distnbutors... (248) 644-5353 Great State Beverage...... (313) 533-9991 Rose Extermination (Bio-Serv)...... (313) 588-1005 Safeguard Business Systems...... (248) 548-0260 Foodland Distnbutors...... (313)523-2100 Guinness Import Company...... (810) 786-9176 Stanley's Advertising & Dist...... (313) 961-7177 Garden Foods...... (313) 584-2800 Heublem...... (248)594-8951 INSURANCE: Stephen s Nu-Ad, Inc..._...... (810) 777-6823 Gourmet International. Inc...... I 800-875-5557 Hiram Walker & Sons. Inc...... (248) 948-8913 Alphamenca Insurance Agency...... (810) 263-1158 Grand Gourmet Specialties, Inc (616)975-3400 House of Seagram ...... (248)262-1375 Amenca One...... (517) 349-1988 RESTAURANTS: H & O Distributors...... (313)493 0011 Hubert Distributors. Inc...... (248) 858-2340 Amencan Pnncipal Group ...... (810) 540-8450 The Golden Mushroom...... (248) 559-4230 Hamilton Quality Foods...... (313) 728-1900 Intrastate Distnbuting...... (313) 892-3000 Arabo & Arabo Insurance Assoc...... (248) 352-1343 Palace Gardens...... (810) 743-6420 The Happy Hive...... (313) 562-3707 J Lewis Cooper Co...... (313) 835-6400 Blue Cross/Blue Shield...... 1-800-486-2365 I & K Distnbuting...... (313)491 5930 L & L Wine W orld...... (248) 588-9200 Capital Insurance Group...... (248) 354-6110 SERVICES: J.F W alker...... (517)787 9880 Lifestyle Beverage Corp ...... (708) 503-5433 CoreSource...... (810) 792-6355 AARMCO Security...... (248) 968-0707 Jerusalem Foods...... (313) 538 1511 Loos Distnbutors ...... (313) 336-9522 Gadaleto. Ramsby & Assoc...... (517) 351-4900 A Catered Affair...... (313) 393-5311 Kay Distnbuting...... (616)527-0120 Metro Beverage Inc...... (810) 268-3412 Golden Dental ...... (810)573-8118 AirPage...... (248) 547-7777 Keebler Co...... (313)455 2640 Miller Brewing Company...... (414) 259-9444 Great Lakes Insurance Services...... (248) 569-0505 Akram Namou, C.P.A...... (248) 557-9030 Kehe Food Distnbutors...... 1-800-888-4681 Mohawk Distilled Products ...... 1-800-247-2982 Health Alliance Plan...... (810) 552-6000 Amencan Mailers...... (313) 842^000 Kramer Foods Company...... (248) 585-8141 Nantucket Nectars ...... (617)789-4300 IBF Insurance Group. Inc ...... (248) 354-2277 Amentcch Pay Phone Services...... 1-800-441-1409 Lipan Foods...... (810) 469-0131 Nestle Beverages ...... (248) 380-3640 Kantcr Associates ...... (248) 357-2424 AMNEX Long Distance Service...... (248) 559-0445 Mclnemey-Millere Bros...... (313)833-8660 Oak Distnbuting Company ...... (248) 674-3171 Frank McBnde Jr.. Inc ...... (810)445-2300 Bellanca. Beattie. DeLisle...... - ...... (313) 964-4200 Midwest Wholesale Foods ... (810)744-2200 Pabst Brewing Co...... I -800-935-6533 Miko&Assoc ...... (810)776-0851 Buiten Tamhlin Stcensma & Assoc...... (616) 949-0490 Miesel/Sysco Food Service...... (313) 397-7990 Paddington Corp ...... (313) 345-5250 Monroe-George Agency ...... (248) 489-9480 Cellular One ...... (313)590-1200 Mucky Duck Mustard Co...... (248) 683 5750 Pepsi-Cola Bottling Group - Detroit...... 1-800-368-9945 Murray. Benson. Recchia...... (313)831-6562 Central Alarm Signal...... (313) 864-8900 Norquick Distnbuting Co...... (313) 522-1000 -H o w ell...... 1-800-878-8239 North Pointe Insurance (248) 358-1171 Century Marketing...... (419) 354-2591 Northwest Food Co. of Michigan...... (313) 368-2500 -P o n tiac...... (248)334-3512 Rocky Husaynu & Associates...... (248) 557-6259 Checkcare Systems...... (313) 263-3556 Riviera Food Corp...... (313) 538-3020 Petitpren, Inc...... (810) 468-1402 SelectCare...... (248)637-5391 CIGNA Financial Advisors...... (248) 827-4400 Robert D Arnold & Assoc...... (810)635-8411 Powers, Disl...... (248) 682-2010 Sinawi Insurance Group ...... (248) 357-8916 C&J Parking Lot Sweeping, Inc...... (801) 759-3668 S. Abraham & Sons...... (810) 754-0220 R.M. Gilligan. Inc...... (248) 553-9440 The Wellness Plan...... (313) 369-3900 Community Commercial Realty Ltd...... (248) 569-4240 Sacken Ranch ...... (517)762-5049 Royal Crown Cola...... (616) 392-2468 Willis Corroon Corp. of M I...... (248) 641-0900 Convenience Mortgage Corp (800) 474-3309 Sam's Club—Hazel Park...... (248) 588-4407 San Bencdeito Mineral Waters...... (313) 847-0605 Dean Witter Reynolds. Inc...... (248) 258-1750 Sam s Club—Southfield...... (248) 3 5 4 1108 Serv-U-Matic Corporation...... (313) 243-1822 MANUFACTURERS: Detroit Edison Company...... (313) 237-9225 Sandler-Stone Co...... (248) 674-1100 Seven-Up of Detroit...... (313) 937-3500 Amato Foods...... (313) 295-3337 Dialogue Marketing ...... (248)827-4700 Scot Lad Foods. Inc...... (419) 228 3141 Sherwood Foods Distnbutors. (313)366-3100 Siroh Brewery Company...... (313) 446-2000 Bil Mar Foods...... 1-800-654-3650 Dynasty Funding...... v248) 489-5400 Thompson Beverage Co...... (313) 439-2404 Eden Foods...... (517)456-7424 Eco-Rite, Inc...... (248) 683-2063 State Fair Wholesale...... (313) 893-4629 Tri-County Beverage...... (248) 584-7100 Fine Manufaclunng...... (248) 356-1663 Follmer. Rudzewicz & Co.. C PA...... (248) 355-1040 State Wholesale Grocers...... (313) 567-7654 Spartan Stores. Inc...... (313) 455-1400 Unibrew USA...... (954) 784-2739 Gerber Products Co...... (810) 350-1313 Food Industry Professional Network...... (248) 353-5600 United Distillers U.S.A...... (810) 629-7779 Groeb Farms...... (517) 467-7609 Garmo & Co., C PA...... (248) 737-9933 Sunlight Distributors...... (810) 742-5829 Super Food Services...... (517) 777-1891 Universal Ginseng and Beverage, Inc...... (810) 754-3800 Home Style Foods. Inc ...... (313) 874-3250 Goh's Inventory Service...... (248) 353-5033 Supenor Fast Foods. Inc...... (810)296-7118 Vintage Wine Co...... (810) 294-9390 Jacggi Hillsdale Country Cheese ...... (517) 368-5990 Great Lakes Data Systems...... (248) 356-4100 Tiseo's Frozen Pizza Dough ...... (810) 566-5710 Viviano Wine Importers, Inc...... (313) 883-1600 Kali I Enterpnses. Inc...... (313) 527-7240 Independancc One Tony's Pizza Service...... I XOO-247-1533 Warner Vineyards...... (616) 657-3165 Key West Soda Life Preserver ...... (305)296-0005 Investment Group...... 1-800-622-6864 Trepco Imports ...... (248)546-3661 West End Soda & Fruit Brew...... (810) 231-5503 Kraft General Foods ...... (313)261-2800 Infinity Communications Corp...... (248) 442-0067 Value Wholesale...... (248) 967-2930 Michigan (Pioneer) S ugar...... (517) 799-7300 Jerome Urcheck. C PA...... (248) 619-0955 Weeks Food Corp...... (810)727-3535 BROKERS/REPRESENTATIVES: Monitor (Big Chief) Sugar...... (517) 686-0161 Karoub Associates...... (517)482-5000 Ypsilanti Food Co-op...... (313)483-1520 Bob Arnold & Associates...... (248) 646-0578 Nabisco. Inc...... (248) 478-1350 Law Offices-garmo & Garmo...... (248) 552-0500 DMAR. Inc...... ;...... (248) 553-5858 Nestle Food Company...... (248) 380-3670 Market Pros...... (248) 349-6438 The Greeson Company...... (248) 305-6100 Red Pelican Food Products...... (313)921-2500 Metro Media Avsociates...... (248) 625-0700 ASSOCIATES: Hanson Faso Assoc...... (248) 354-5339 Singer Extract Laboratory ...... (313) 345-5880 Michigan Bell...... (810) 221-7310 American Synergistics...... (313) 427 4444 Basket Case...... (313)831-4438 J.B. Novak & Associates...... (810) 752-6453 Stadium Club Foods. Inc ...... (248) 332-8530 Midwest Autotel...... (248) 960-3737 James K. Tamakian Company...... (248) 424-8500 Strauss Brothers Co...... (313) 832-1600 MoneyGram...... (800) 642-8050, x6953 Herman Rubin Sales Co...... (248) 354-6433 McMahon & McDonald, Inc...... (313) 416-7000 Tony's Pizza Service...... (248) 634-0606 Multi-gard/Audio Alert...... (313) 562-2850 Livemois-Davison Florist...... (248) 352-0081 Minnich's Boats & Motors...... (810) 748-3400 Ment Sales Corp...... (248) 569-3634 Nationwide Communications...... (248) 968-0412 Sigma Associates, Inc...... (313) 963-9700 Paul Inman Associates...... (248) 626-8300 MEAT PRODUCERS/PACKERS: Network Real Estate Services...... (248) 539-0900 Wiledcn & Assoc...... (248) 588-2358 Sales Mark ...... (313) 207-7900 Nextel Communications...... (248) 213-3100 Country Preacher...... (313) 963-2200 Wolverine Golf Club. Inc...... (810) 781-5544 Stark & Company ...... (248)851-5700 General Provision, Inc...... (313) 393-1900 Paul Meyer Real Estate...... (248) 398-7285 Trepco...... (248)546-3661 E.W. Grobbel Sons. Inc...... (313) 567-8000 PC Pro Shop...... - ...... (248) 853-6680 UBC Marketing ...... (248)574-1100 Hartig Meats...... (313) 832-2080 PC Specialties...... (248) 594-3255 Potol Packing Co...... (313) 893-4228 VIP Food Brokers International...... (313) 885-6156 Hygrade Food Products...... (248) 355-1100 REA Marketing ...... (517) 386-9666 Kowalski Sausage Company...... (313) 873-8200 Franki Smith's Red Carpet Keim...... (248) 645-5800 LKL Packing, Inc...... (313) 833-1590 CANDY & TOBACCO: Peter Rageas. Attorney/CPA...... (313) 961 -8400 A.C. Courville Inc...... -...... (248) 863-3138 Metro Packing...... (313) 894-4369

46.....FOOD & BEVERAGE REPORT, OCTOBER 1997 12 PA C K S/12 OZ. CANS

LBMONADB

Great for School Lunches! Great for After School Snackin’! Vitamin Enriched! LEMONADE See your 7Up Representative FLAVOR DRINK and the Muscular Dystrophy Association “Thanks” Our Michigan and Toledo Customers and Our Participating Manufacturers For Their Generous Support Of 'Aisles Of Smiles” for 1997. You Are All Part Of The Winning Team! Thank You !!

Through the Combined Efforts of AH Detroit/Saginaw/ Grand Rapids and Toledo Participating Retailers and Our Participating Manufacturers We Collectively Raised S I 20.000 lip By 10% Over 1996. A short THANK YOU letter from MDA follows . . .

MDA 40600 Van Dyke. *6. Sterling Heights Ml 48313 Telephone (810) 274-9090; Fax (810) 274-9059

September 5,1997

SALES MARK 47584 Halyard Drive Plymouth, MI 48170

To Our Partners

As we come to the conclusion of the 8th Annual Aisles of Smiles program we want to take this opportunity to thank SALES MARK for their leadership and dedication to MDA in the coordination of the Aisles of Smiles program. Additionally we extend our appreciation to the manufacturers, retailers and customers who supported the program and helped SALES MARK generateS120,000to benefit MDA.

Through your efforts and the generosity of all participants. M DA's patient services and research programs will continue to provide help now. and hope for the future to individuals with any of the 40 disorders covered by MDA. These funds will provide clinics, support groups, summer camps, orthopedic equipment and more while research develops treatments for Muscular Dystrophy and related disorders like ALS (Lou Gehrig's Disease).

Again our deepest thanks for your continued support of MDA. Through your efforts to involve manufacturers and retailers, a brighter future awaits those served by MDA.

■^John F. O ’Rourke StpjSherv^ Bates Regional Director Regional Director LOOKING FORWARD TO EVEN GREATER RESULTS IN 1998 . . “YOUR FULL SERVICE BROKER” - Located in: ois/es°rsQ>tfes Detroit Saginaw Grand Rapids Toledo Louisville Cincinnati Columbus Indianapolis Ft. Wayne ■far Jer/yS KidS