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Geschäftsbericht 2010
GESCHÄFTSBERICHT 2010 ZAHLEN UND FAKTEN Inhalt 04 BMW GROUP IN ZAHLEN 06 BERICHT DES AUFSICHTSRATS 12 KONZERNLAGEBERICHT 12 Das Geschäftsjahr im Überblick 14 Wirtschaftliche Rahmenbedingungen 18 Geschäftsverlauf 41 BMW Group – Kapitalmarktaktivitäten im Jahr 2010 44 Übernahmerelevante Angaben und Erläuterungen 47 Analyse der finanzwirtschaftlichen Situation 47 Konzerninternes Steuerungssystem 49 Ertragslage 51 Finanzlage 53 Vermögenslage 55 Nachtragsbericht 55 Wertschöpfungsrechnung 57 Finanzwirtschaftliche Kennzahlen 58 Erläuterungen zur BMW AG 62 Internes Kontrollsystem und Erläuterungen 63 Risikomanagement 70 Prognosebericht 74 KONZERNABSCHLUSS 74 Gewinn-und-Verlust-Rechnungen 74 Gesamtergebnisrechnung 76 Bilanzen 78 Kapitalflussrechnungen 80 Entwicklung des Konzerneigenkapitals 81 Konzernanhang 81 Grundsätze 89 Erläuterungen zur Gewinn-und- Verlust-Rechnung 95 Erläuterungen zur Gesamtergebnisrechnung 96 Erläuterungen zur Bilanz 117 Sonstige Angaben 133 Segmentinformationen 138 Versicherung der gesetzlichen Vertreter 139 Bestätigungsvermerk des Abschlussprüfers 140 ERKLÄRUNG ZUR UNTERNEHMENSFÜHRUNG Corporate Governance (Teil des Lageberichts) 140 Grundlegendes zur Unternehmens- verfassung 142 Erklärung des Vorstands und des Aufsichtsrats gemäß § 161 AktG 143 Mitglieder des Vorstands 144 Mitglieder des Aufsichtsrats 147 Zur Arbeitsweise von Vorstand und Aufsichtsrat und der Zusammen- setzung und Arbeitsweise von deren Ausschüssen 154 Vergütungsbericht 162 Angaben zu Unternehmensführungspraktiken, die über die gesetzlichen Anforderungen -
INTRODUCTION the BMW Group Is a Manufacturer of Luxury Automobiles and Motorcycles
Marketing Activities Of BMW INTRODUCTION The BMW Group is a manufacturer of luxury automobiles and motorcycles. It has 24 production facilities spread over thirteen countries and the company‟s products are sold in more than 140 countries. BMW Group owns three brands namely BMW, MINI and Rolls- Royce. This project contains detailed information about the marketing and promotional activities of BMW. It contains the history of BMW, its evolution after the world war and its growth as one of the leading automobile brands. This project also contains the information about the growth of BMW as a brand in India and its awards and recognitions that it received in India and how it became the market leader. This project also contains the launch of the mini cooper showroom in India and also the information about the establishment of the first Aston martin showroom in India, both owned by infinity cars. It contains information about infinity cars as a BMW dealership and the success stories of the owners. Apart from this, information about the major events and activities are also mentioned in the project, the 3 series launch which was a major event has also been covered in the project. The two project reports that I had prepared for the company are also a part of this project, The referral program project which is an innovative marketing technique to get more customers is a part of this project and the other project report is about the competitor analysis which contains the marketing and promotional activities of the competitors of BMW like Audi, Mercedes and JLR About BMW BMW (Bavarian Motor Works) is a German automobile, motorcycle and engine manufacturing company founded in 1917. -
Connecteddrive/BMW Assist System Diagnosis Information
Page 1 of 4 SI B84 02 14 July 2014 Communication Systems Technical Service SUBJECT ConnectedDrive/BMW Assist System Diagnosis Information MODEL E60 (5 Series Sedan) from 09/08 E61 (5 Series Sports Wagon) from 09/08 E63 (6 Series Coupe) from 09/08 E64 (6 Series Convertible) from 09/08 E70 (X5) from 10/08 E71 (X6) from 04/08 E72 (X6 ActiveHybrid) E82 (1 Series Coupe) from 09/08 E84 (X1) E88 (1 Series Convertible) from 09/08 E89 (Z4) E90 (3 Series Sedan) from 09/08 E91 (3 Series Sports Wagon) from 09/08 E92 (3 Series Coupe) from 09/08 E93 (3 Series Convertible) from 09/08 F01, F02 (7 Series Sedan) F02H (7 Series Sedan ActiveHybrid) F04H (7 Series Sedan ActiveHybrid) F06 (6 Series Gran Coupe) F07 (5 Series Gran Turismo) F10 (5 Series Sedan) F10H (5 Series ActiveHybrid) F12 (6 Series Convertible) https://www.bmwtis.net/tiscode/cgi-bin/bulletin.aspx?sie_path=/tsb/bulletins/htm_store/16349.1.B840214.... 8/2/2014 Page 2 of 4 F13 (6 Series Coupe) F15 (X5) F22 (2 Series Coupe) F25 (X3) F30 (3 Series Sedan) F30H (3 Series ActiveHybrid) F31 (3 Series Sports Wagon) F32 (4 Series Coupe) F33 (4 Series Convertible) F34 (3 Series Gran Turismo) I01 (i3 BEV) I01 (i3 REx) With ConnectedDrive/BMW Assist SITUATION ConnectedDrive/BMW Assist features are partially or completely inoperative. This Service Information bulletin is being published because vehicles are down for an extended period of time when researching system failures with ConnectedDrive or BMW Assist. This Service Information bulletin will assist you both in identifying the issue and providing technical support. -
The 8 Gran Coupé
THE 8 GRAN COUPÉ 02 03 TABLE OF CONTENTS TABLE 1 THE NEW BMW 8 SERIES GRAN COUPÉ 3 INNOVATION AND TECHNOLOGY The Vision 52 Connectivity and infotainment 54 Driver assistance 56 Comfort and functionality 58 2 4 DESIGN AND EQUIPMENT HIGHLIGHTS 60 The Vision 62 BMW Individual 28 The Vision 64 Exterior design 30 Exterior design 66 Interior design 32 Interior design 70 Technical data 38 Spaces with wow effect 40 High carat from high tech 44 Innovation 46 Dynamics DISCOVER MORE DIGITALLY: THE NEW BMW BROCHURE APP. More information, more sheer driving pleasure: The new BMW brochure app offers a digital and interac- tive BMW experience like never before. Download the BMW brochure app for your smartphone or tablet now and rediscover your BMW. Let’s talk about courage, and why we need it more than ever. Courage is independent and disruptive. Courage questions, shatters and awakens. We need bold, courageous voices. All of us. We need fresh thinkers with optimism. We believe in the frontrunners. The avantgarde, those who fght stagnation and backwardness. Courage only knows moving forward. Driving the pioneers of our culture to inspire tomorrow. To create a sublime kind of new. Reaching a superior level of excellence. This is where a new kind of luxury is born. WHEN POWER CREATES DYNAMICS AND AESTHETICS CREATES JOY, THERE IS PERFECTION, WHICH SURPASSES EVERYTHING. A PERSONALITY BETWEEN AMBITION AND EMOTION, BETWEEN PRESENCE AND EXTRAVAGANCE – THE HEART RECOGNISES FROM THE VERY FIRST ENCOUNTER WHAT WORDS CAN ONLY DESCRIBE. DISCIPLINE. COMPOSURE. RETICENCE. THERE‘S A TIME FOR ALL OF THAT. -
BMW VISION M NEXT. Boost Your Moment - the Future of Driving Dynamics at BMW
Corporate Communications Press release 25 June 2019 BMW VISION M NEXT. Boost your moment - the future of driving dynamics at BMW. Munich. In future, drivers will be able to choose whether they wish to be driven or do the driving themselves. With the BMW Vision M NEXT, the BMW Group is revealing its take on how driving pleasure might look in future for those who enjoy taking the wheel themselves. It offers a foretaste of the BMW M brand’s electrified future by placing the focus squarely on the actively engaged driver. Intelligent technologies on board provide comprehensive yet carefully targeted assistance to turn them into the ultimate driver. Hosting the exclusive world premiere of the BMW Vision M NEXT is the new #NEXTGen infotainment platform at BMW Welt. This standalone event concentrating on personal mobility solutions “made by the BMW Group” adds another regular fixture to the calendar of car shows / technology & future-focused trade events around the world which the company already attends. The Group’s latest technological advances in the fields of design, autonomous driving, connectivity, electrification and services will be showcased here, alongside spectacular world premieres such as that of the BMW Vision M NEXT. “The BMW Vision M NEXT provides a glimpse into the future of sporty driving,” says Adrian van Hooydonk, Senior Vice President BMW Group Design. “Where the BMW Vision iNEXT illustrated how autonomous driving is set to transform life on board our vehicles, the BMW Vision M NEXT demonstrates how state-of-the-art technology can also make the experience of driving yourself purer and more emotionally engaging. -
Certified Pre-Owned Vehicle Checklist
2013 Cover.qxp 8/26/2013 2:44 PM Page 1 AN-Supplement Landscape_AN-Supplement Landscape.qxd 8/21/2013 12:14 PM Page 1 ARE YOU EXPLOITING THE FULL POTENTIAL OF CERTIFIED PRE-OWNED SALES? An Effective CPO Program Benefits OEMs, Dealers and Customers A robust Certified Pre-Owned (CPO) sales strategy effectively stabilizes residual values. This has a positive impact on new car sales, improves profit and creates new revenue streams. STREAMLINING REMARKETING RAISING REVENUES WITH CPO SALES. PROCESSESES. CPO vehicles make up a growing percentage Efficiency is key to a successful remarketing of today’s total vehicle sales. In fact, CPO sales strategy – not only providing checks and increased by seven percent worldwide during balances along every step of the remarketing the first half of 2012. Effective remarketing process, but also establishing the necessary is a win-win situation for OEMs, dealers and too long, can result in a loss of thousands of Scheduled Maturity Analytics and Planning framework to ensure that return vehicles are customers alike. While customers value the dollars per month. Residual Value Management Consulting sold for the maximum price with the lowest peace of mind that comes from knowing Pre-Owned Sales Manager Training possible operational costs. There are three CPO vehicles have the manufacturer’s seal Therefore, dealers require comprehensive Dealership CPO/Pre-Owned key factors for OEMs to keep in mind when of approval, dealers also can benefit from an pre-owned solutions that reduce turn time Coaching Solutions developing a remarketing strategy: increased bottom line from higher sales and on vehicles, improve service throughput and CPO Sales and Merchandising Training service revenues. -
BMW Mobile Tradition Live 02/2006
www.bmw-mobiletradition.com Mobile Tradition | Year 04 | Issue 02 | 2006 Mobile Tradition live Facts and background The perfect line. BMW coupés 1938 – 2006 Page 16 30 Historic motor racing meets Formula One: BMW racers thrill thousands in Kuala Lumpur, Malaysia. 40 JU 52 in BMW Mobile Tradition design: the legendary aircraft takes to the skies as a brand ambassador. 44 The road to the BMW R 100 RS: in 1976 BMW unveils the fi rst production motor- cycle with full fairing as standard. 52 The story of the founding of Bayerische Motoren Werke: engineering prowess and bold enterprise distinguish the early years. The new BMW 3 Series Coupé Sheer www.bmw.com Driving Pleasure What is Elegance? Is elegance more than skin deep? The new BMW 3 Series Coupe is elegance in motion. Consider the smooth acceleration of its turbocharged, fuel-injected 6-cylinder engine and exceptional stability and control of its sport suspension and active steering system. It’s all part of the continuing quest for driving performance that is the legacy of the BMW 3 Series. Elegance? At BMW, it’s the inevitable outcome of performance. Elegance driven by performance. The new BMW 3 Series Coupé BMW Mobile Tradition I Editorial Dear Friends of BMW Group, Bayerische Motoren Werke – better known as BMW – looks back on a long and glorious past. The enterprise was founded 90 years ago based on three separate companies. This issue of Mobile Tradition live brings you further fas- cinating details on how the company came about and its turbulent early days. This year, attention focuses on BMW coupés. -
Efficient Dynamics
A subsidiary of BMW AG BMW U.S. Press Information For Release: EMBARGO: May 1, 6:01 pm EDT / 3:01 pm PDT Contact: Hector Arellano-Belloc BMW Product & Technology Spokesperson 201-307-3755 / [email protected] Rebecca Kiehne BMW Product & Technology Spokesperson 201-307-3709 / [email protected] Alex Schmuck BMW Product & Technology Communications Manager 201-307-3783 [email protected] The new 2017 BMW i3 (94 Ah): More range paired to high-level dynamic performance: BMW i3 (94 Ah) with more powerful battery (33 kWh). Up to 114 mile combined1 (hwy/city) range under everyday conditions2. New BMW Home Charger Connect offering additional comfort and connected functions. Woodcliff Lake, N.J. – EMBARGO: May 1, 6:01 pm EDT / 3:01 pm PDT… Today BMW announced that BMW i will offer a new model range of its compact electric car, the BMW i3 and from the 2017 model year will be offering a new version with more than 50% increased battery capacity. The 2017 BMW i3 (94 Ah) has a capacity of 33 kilowatt hours (kWh) thanks to the higher energy density of the lithium ion cells. The BMW i team worked to ensure that the battery dimensions remain unchanged while still offering a significant range increase. Even in everyday conditions 2, the new Battery Electric BMW i3, in varying weather conditions and with the air conditioning or heating turned on, a range of up to 114 miles combined1 (hwy/city) is possible as shown by independent BMW testing cycles3. The driving performance figures of the 170 hp AC synchronous electric motor remain virtually unchanged. -
The Bmw 7 Series
THE BMW 7 SERIES DRIVING LUXURY DESIGN / HIGH TECH AND CRAFTMANSHIP INNOVATION / LUXURY AND CONNECTIVITY WELL-BEING / DRIVING AND RELAXATION EFFICIENCY / DYNAMICS AND SUSTAINABILITY BMW INDIVIDUAL/ EXPRESSION OF PERSONALITY THE BMW 7 SERIES DRIVING LUXURY MODERN LUXURY LIES IN THE DETAIL, AND IN THE SUM OF ELEGANCE, DYNAMICS AND AESTHETICS PERFECTION. IT IS AN ALL-EMBRACING EXPERIENCE THAT RENDERS THE EVERYDAY MORE EFFICIENT AND COMFORTABLE. MODERN LUXURY ALSO DENOTES CHANGE. IT EXPLORES THE LIMITS OF TECHNOLOGY, EMBRACES NEW RESPONSIBILITIES THROUGH INNOVATION, AND SEES SUSTAINABILITY AS AN OPPORTUNITY. MODERN LUXURY IS PART OF A CONNECTED WORLD. ITS ORIGINS, THOUGH, LIE IN CONSUMMATE HANDCRAFTSMANSHIP AND A TRADITION WHICH, THROUGH BMW M, BMW i, AND NOW THE BMW 7 SERIES, PURSUES THE SAME GOAL OVER AND OVER: SHAPING THE FUTURE. THE BMW 7 SERIES CONTENTS 20 EFFICIENCY 6 Dynamics And Sustainability DESIGN High Tech And Craftsmanship 16 WELL-BEING AND COMFORT Driving And Relaxation 24 BMW INDIVIDUAL Expression Of Personality 12 30 INNOVATION FACTS Luxury And Connectivity Equipment And Specifications DESIGN THE BMW 7 SERIES STEALS THE LIMELIGHT WITH AN EXTERIOR OF UNDILUTED ELEGANCE AND AN INTERIOR FOCUSED SQUARELY ON ONE AIM: THE WELLBEING OF ITS OWNERS. “The BMW 7 Series represents our take on contemporary luxury. We consider technical innovation and a high quality of all details as indispensable as the emotional form language and the atmo- sphere of wellbeing of the interior. During the design process, we worked with the idea of ‘Technological Poetry’ – the feeling of a perfect interaction between progressive technology and its trans- lation into design.” Karim Habib, Head of Design BMW Automobiles THE FLOW OF TRADITION The automatically opening and closing kidney grille and the two Air Breathers (chrome-framed apertures rearwards of the front wheels) lend the BMW 7 Series a sense of sporting elegance, but they also fulfill a functional role. -
Efficient Dynamics
A subsidiary of BMW AG BMW U.S. Press Information For Release: Immediate Contact: Oleg Satanovsky BMW Product & Technology Spokesperson 201-307-3755 / [email protected] Alex Schmuck BMW Product & Technology Communications Manager 201-307-3783 / [email protected] The New 2022 BMW i4 eDrive40 and i4 M50 • New generation of purely electric vehicles from BMW. • i4 eDrive40 with 335 hp and rear-wheel drive. Estimated range up to 300 miles. • i4 M50 with 536 hp and all-wheel drive. Estimated range up to 245 miles. • MSRP of $55,400 for eDrive40 and $65,900 for M50. Plus $995 Destination. • U.S. market launch expected in Q1 of 2022. Woodcliff Lake, NJ – June 1, 2021…Today, BMW is proud to announce the newest additions to the BMW i brand, the i4 eDrive40 and i4 M50 models. The i4 M50 is the first fully- electric performance model to come from BMW M GmbH. The i4 blends the functionality and space of the gran coupe design with the instantaneous power delivery of BMW’s latest 5th generation eDrive. Class-leading driving dynamics and long-distance comfort, elegant design, uncompromising workmanship, cutting-edge user-vehicle interface and advanced infotainment and driving assistance technologies all combine to deliver a zero-emissions BMW worthy of the Ultimate Driving Machine moniker. Power is provided by BMW’s latest 5th generation eDrive technology which combines the electric motors, power electronics, charging system and high-voltage battery. The electric motor, power electronics and transmission share one compact housing while the high-voltage battery measures only 4.3-inches in height and is mounted low in the floor of the new i4 for improved vehicle agility. -
2012 1 Series Convertible Release Jan 2011
A subsidiary of BMW AG BMW US Press Information For Release: EMBARGO December 15, 6:00PM EST THE 2012 BMW 1 SERIES CONVERTIBLE BMW 135i Convertible Receives Exciting Upgrades for 2012. Woodcliff Lake, NJ – EMBARGO December 15, 6:00PM EST …BMW today announced several modifications to the 2012 BMW 1 Series Convertible that accentuate efficiency and premium quality. The unmistakable profile of the 1 Series Convertible, which represents the purest expression of BMW DNA is now sharper than ever. The new design of the front fascia includes BMW’s innovative Air Curtain that counters turbulence near the wheel arches and so reduces the aerodynamic resistance of the vehicle. New exterior design accents have been incorporated into the headlight and tail light clusters. In the interior, new switches and controls have a more refined look and feel. The updated 1 Series Convertible will go on sale this Spring. For drivers whose definition of Joy includes wind in the face and sunshine above, the BMW 1 Series Convertible continues the tradition established by the iconic BMW 2002 sport sedan. The essence of such driving purity – a responsive inline-6 engine perfectly positioned within a rear-drive chassis to provide balanced, sporty dynamics – is at the heart of this compact four-seat convertible. For the 2012 model year, two versions are available with inline-6 power: the 128i and the 135i. Powered by a 3.0-liter, 230 horsepower inline-6 engine that generates 200 lb-ft of torque, the 128i Convertible features BMW’s Valvetronic throttle-less intake technology and aluminum/magnesium construction—core elements of BMW’s EfficientDynamics. -
Urban Micro Commuter
Quart URBAN MICRO COMMUTER - Master Thesis - Yujin Kim Umeå University MA Transportation Design 2013 Acknowledgments Program Leader: Demian Horst Program Tutor: Ingrid Nilsson External Exam Advisor: Anne Asensio First and foremost, I would like to thank to Demian Horst, Ingrid Nilsson, Tony Catignani. I wish to thanks Lars Isaksson, Workshop Technician of Umea Institute of Design, for the model. My classmates, Anton Garland, Erik Evers, Alexandra Ciobanu, Rickard Hansson, Richard Stark, Casey Phua, Louise McCallum and Yong-fei Han. They have always inspired me greatly with works in thesis project and feedback on my work. An honorable mention goes to my family and friends in Korea Umea Institute of Design - Umea University for their understandings and supports on me in commpleting MA Transportation Design 2013 this project. Degree Project Report by Yujin Kim Without helps of the particular that mentioned above, I would [email protected] face many di!culties while doing this project. (Sweden) +46 70 602 0982 (S.Korea) +82 70 8222 6631 Thank you. Contents ABSTRACT 6 First Ideation 57 INTRODUCTION 8 Ideation for Proportions Direction 1 First Thoughts Direction 2 Sustainability in a city Sketch Development 69 Goals & Wishes Side Development Wheel Cover Ideation METHOD 10 Front Development Research 13 Rear Development Top View Global Urbanization Interior Ideation Drives Alone Urban Transportation Development with Clay 83 Urban Micro Commuter Package Reference Check Package Future Scenario Refining Users Split-lines Study Brand and Product