Introduce Clifford's BIG Ideas

For over forty-five years, Clifford The Big Red Dog has been entertaining generations of children and families with his BIG-hearted stories in books and on television. Scholastic has introduced a national campaign, BE BIG!, that invites everyone, big and small, to raise awareness for how Clifford’s Big Ideas can make the world a better place. Use the books in this brochure to introduce CLIFFORD’s BIG IDEAS to readers everywhere! BE BIG Marketing Highlights: NG 10 ATI YE R AR B S BROADCAST PARTNER E L O E N C Clifford celebrates its 10th Anniversary on PBS KIDS in 2010! CORPORATE SPONSOR American Family Insurance is the first official sponsor of BE BIG! NON-PROFIT PARTNER HandsOn Network, the largest volunteer management organization in the nation, is the official non-profit partner of the BE BIG campaign. More than ENTER THE MARKETING & PROMOTION • Second Annual BE BIG IN YOUR COMMUNITY 126 million CONTEST Clifford books MAKE THE • The BE BIG Promise Campaign in print • Extensive national advertising and promotional support including print, online, and out of home CLIFFORD THE BIG RED DOG, CLIFFORD, BE BIG and associated logos are TM Norman Bridwell. All Rights Reserved. The PBS KIDS logo is a registered mark of PBS and is used with permission. SUMMER 2010 Clifford the Big Clifford the Scholastic Reader Level 1: Red Dog Firehouse Dog Clifford’s Busy Week BE A GOOD 978-0-545-21578-7 • $3.99 978-0-545-21580-0 • $3.99 978-0-545-22312-6 • $3.99 FRIEND HELP 8x8 • May 2010 OTHERS 8x8 • May 2010 6x9 • May 2010 Clifford’s Good Deeds Clifford Goes to Scholastic Reader Level 1: 978-0-545-21579-4 • $3.99 Dog School Clifford’s Best Pals 8x8 • May 2010 BELIEVE IN 978-0-545-21577-0 • $3.99 978-0-545-22315-7 • $3.99 BE YOURSELF RESPONSIBLE 8x8 • May 2010 6x9 • May 2010 AVAILABLE NOW Clifford the Clifford’s First Clifford’s First Clifford’s First Halloween Champion Valentine’s Day Easter 978-0-545-21774-3 • $6.99 978-0-545-10146-2 • $15.99 978-0-545-20011-0 • $6.99 978-0-545-20010-3 • $6.99 Board Book • July 2010 Jacketed Hardcover Board Book Board Book www.scholastic.com/cliffordbebig CLIFFORD THE BIG RED DOG, CLIFFORD, BE BIG and associated logos are TM Norman Bridwell. All Rights Reserved. The PBS KIDS logo is a registered mark of PBS and is used with permission. FALL 2010 Clifford at the Circus Clifford’s Family Scholastic Reader Level 1: 978-0-545-21584-8 • $3.99 978-0-545-21585-5 • $3.99 Clifford’s First Sleepover 8x8 • September 2010 8x8 • September 2010 978-0-545-22316-4 • $3.99 WORK HAVE TOGETHER RESPECT 6x9 • September 2010 Clifford’s Manners Clifford’s Thanksgiving 978-0-545-21586-2 • $3.99 Day Visit Scholastic Reader Level 1: 8x8 • September 2010 Clifford is a Star SHARE 978-0-545-21581-7 • $3.99 8x8 • September 2010 978-0-545-22317-1• $3.99 6x9 • September 2010 Clifford’s Puppy Days Clifford’s First Christmas 978-0-545-21583-1 • $3.99 978-0-545-21773-6 • $6.99 8x8 • September 2010 Board Book • September 2010 www.scholastic.com/cliffordbebig CLIFFORD THE BIG RED DOG, CLIFFORD, BE BIG and associated logos are TM Norman Bridwell. All Rights Reserved. The PBS KIDS logo is a registered mark of PBS and is used with permission. SPRING 2011 A brand-new original reader from Norman Bridwell Clifford Takes a Trip Clifford’s Birthday Scholastic Reader Level 1: 978-0-545-21591-6 • $3.99 Party Clifford Makes the Team 8x8 • January 2011 978-0-545-21589-3 • $3.99 978-0-545-23141-1 • $3.99 eBE BEo KIND TRUTHFUL 8x8 • January 2011 6x9 • March 2011 Clifford’s Day Clifford’s Happy Easter Scholastic Reader Level 1: with Dad 978-0-545-21587-9 • $3.99 Clifford’s Class Trip PLAY 978-0-545-21593-0 • $3.99 8x8 • January 2011 978-0-545-22319-5 • $3.99 FAIR 8x8 • March 2011 6x9 • January 2011 COMING IN SUMMER 2011 Clifford Visits the Hospital 978-0-545-21588-6 • $3.99 Clifford’s BIG Dictionary 8x8 • March 2011 978-0-545-21772-9 • $12.99 www.scholastic.com/cliffordbebig CLIFFORD THE BIG RED DOG, CLIFFORD, BE BIG and associated logos are TM Norman Bridwell. All Rights Reserved. The PBS KIDS logo is a registered mark of PBS and is used with permission..

Load more