DOCSLIB.ORG

Espn-Audio-QLU-Fall2014.Pdf

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Espn-Audio-QLU-Fall2014.Pdf The most familiar brand in sports Providing fans with the complete sports experience 2 3 DISTRIBUTION: DISTRIBUTION: Growing Growing 4 5 SURROUND THE FAN: SURROUND THE FAN: Live games, and the Live games, and the “Game Around the Game” “Game Around the Game” BIGGEST GAMES – REACHING FANS 24/7 Regular and Championship Games Multiple digital opportunities – Streaming, Mobile, Social, Sweepstakes, Countdown Clocks, Podcasting… IN PROGRAM OPPORTUNITIES CONNECT All week long Providing fans with the complete sports experience 6 7 FANS: FANS: Reaching them Reaching them everywhere everywhere 8 9 ESPN AUDIO: ESPN AUDIO: Strong Impact Generates high levels on Brand Awareness of WOM for brands Percentage of Platform Users Engaging in Word-of-Mouth about Brands – Past Week Size of bubble= Reach INDEXED TO TOTAL PUBLIC Speed 184 190 177 (Highest Effect Per Exposure) Per Effect (Highest 145 135 123 Potential (Strongest Impact Possible) 81 TV and Audio drive brand awareness long term Non ESPN ESPN TV ESPN TV ESPN.com ESPN Mobile ESPN The Audience Live Games News & Info Magazine Traditional media has the highest maximum effect possible Word of Mouth leads to purchase intent Source: 2013 ESPN XP Tracker; Media Mix Model Based on a Six-Month Average Aggregate of 24 Source: 12-14 ESPN XP Tracker, August ‘12 – March ’14; 10 Advertisers Weighted Equally By Platform and KPI’s Average of 10 brands included in both XP Tracker & Keller-Fay WoM data 11 ON AIR: RADIO: Talk TV Executions 24/7 Sports Talk – Features Top Personalities – Live Reads Seasonal Sports Programming - Screenshots, video, logo graphics and product placement Fan Interactive Segments Experts Analysts Year Round – Content Interstitials - Run movie trailers for upcoming feature films, custom content and branded commercial segments 12 13 ON AIR: ON AIR: Live Sports Live Sports – Season-long sports action and – Live Sports Broadcasts are cross promoted across championships to listeners nationwide ESPN Branded Media that reaches over 100 million people every week – Includes the World Series, NBA Finals, NEW College Football Playoff and more – Many broadcasts streamed live via ESPNRadio.com – All events with pre and post-game coverage, respected and seasoned announcers/commentators 14 Source: ESPN All Day Everyday 15 LIVE SPORTS ON THE RADIO: ESPN AUDIO LIVE SPORTS: Best Available “Screen” Did YOU Know? when TV isn’t an option Live Sports Broadcast on ESPN Radio listeners are nearly as engaged Listen on the radio 49% with the game as TV viewers Check scores on smartphone/tablet 13% Check scores on computer 12% Follow Pitch by Pitch on computer 12% Follow Pitch by Pitch on Smartphone/tablet 11% 64% 67% Listen to half or 86% among “Must-Hear” more of the game game listeners 76% 94% among “Must-See” game viewers 2013 Lieberman Research Worldwide, Fall Post Season MLB Study, ESPN Radio vs. MLB on Fox 16 2013 Lieberman Research Worldwide, MLB Post Season - Attention Paid To Broadcast(Full Attention or Near-full Attention) 17 ESPN AUDIO LIVE SPORTS: ESPN AUDIO LIVE SPORTS: Did YOU Know? Did YOU Know? Live Sports Broadcast on ESPN Radio Playoff and Championship games show advertisers have nearly the same strength a dramatic increase in audience and the and breakthrough as TV counterparts… opportunity of live sports in the stream with a fraction of the spend Aware 83% 91% Recall 18% 26% Ad Breakthrough 21% 28% Record Setting Day: USA vs. Germany 6/26/14 Peak number of concurrent listeners: 318,000 2013 Lieberman Research Worldwide, Fall Post Season MLB Study, ESPN Radio vs. MLB on Fox - Recall on platform, Ad Breakthrough: conversion of 18 overall awareness to recall of ad Source: Abacast 19 ESPN AUDIO: ESPN AUDIO: Digital Digital – One of the most visited pages in ALL of ESPN.com Top Sports Podcasting provider in the world with weekdays, 9:00 AM - 12:00 PM 200 million+ yearly podcast downloads – 75% of ESPN Radio online listeners are more likely – 9 out of 10 listen to over 75% of every to be actively listening, and less likely to just have it podcast they download on as background noise – 87% of downloaded ESPN podcasts – Only 27% of online ESPN Radio listeners will switch are listened to the station during commercial breaks – 80% typically play podcasts rather than download, implying immediate listening 20 Source: ESPN FANography, August 2014 Source: ESPN FANography, August 2014 21 DIGITAL: DIGITAL: What’s New What’s New New daily fixed rotational placement The ESPN Audio live stream is now on the ESPN.com homepage featured prominently within the #1 Sports App (55MM Downloads) 22 23 DIGITAL: DIGITAL: Turnkey Promotions Turnkey Promotions 24 25 ON SITE: ON SITE: Home to Championship Events Home to Championship Events Remote stops throughout the Unique sponsor activations year at the biggest events like: – “The Subway Green Room” – “Listen Closely to Linda Cohn” – College Football Playoff Robust digital extensions – Super Week – “Super Week Live” – NBA All-Star Game – Countdown Clocks – NBA Finals – Baseball Opening Week On-air promotion, signage, giveaways, – MLB All-Star Game sampling, talent interaction – College GameDay Tour – Fall Football Tour – World Series 26 27 .
Load more

Recommended publications
  • FOOTBALL 2020 SEASON  Media Release (September 21, 2020) Contact: Russell Anderson  [email protected]  214.774.1300 STANDINGS East Division W-L Pct
    FOOTBALL 2020 SEASON Media Release (September 21, 2020) Contact: Russell Anderson [email protected] 214.774.1300 STANDINGS East Division W-L Pct. H A Div. Pts. Opp. W-L Pct. H A Pts Opp. Marshall 0-0 .000 0-0 0-0 - - - 2-0 1.000 2-0 0-0 76 7 FIU 0-0 .000 0-0 0-0 - - - 0-0 .000 0-0 0-0 - - Florida Atlantic 0-0 .000 0-0 0-0 - - - 0-0 .000 0-0 0-0 - - Charlotte 0-0 .000 0-0 0-0 - - - 0-1 .000 0-0 0-1 20 35 Middle Tennessee 0-0 .000 0-0 0-0 - - - 0-2 .000 0-1 0-1 14 89 WKU 0-0 .000 0-0 0-0 - - - 0-2 .000 0-1 0-1 45 65 West Division W-L Pct. H A Div. Pts. Opp. W-L Pct. H A Pts Opp. Louisiana Tech 1-0 1.000 0-0 1-0 1-0 31 30 1-0 1.000 0-0 1-0 31 30 UTSA 0-0 .000 0-0 0-0 - - - 2-0 1.000 1-0 1-0 75 58 UTEP 0-0 .000 0-0 0-0 - - - 2-1 .667 2-0 0-1 44 86 North Texas 0-0 .000 0-0 0-0 - - - 1-1 .500 1-1 0-0 92 96 UAB 0-0 .000 0-0 0-0 - - - 1-1 .500 1-0 0-1 59 66 Rice 0-0 .000 0-0 0-0 - - - 0-0 .000 0-0 0-0 - - Southern Miss 0-1 .000 0-1 0-0 0-1 30 31 0-2 .000 0-2 0-0 51 63 RECENT RESULTS UPCOMING GAMES PLAYERS OF THE WEEK OFFENSE SATURDAY, SEPTEMBER 19 THURSDAY, SEPTEMBER 24 FRANK HARRIS, UTSA Louisiana Tech 31, Southern Miss 30 UAB at South Alabama (ESPN) 6:30 pm Junior, QB, Schertz, Texas Marshall 17, (23) Appalachian State 7 Harris accounted for 373 yards and three touch- UTSA 24, Stephen F.
    [Show full text]
  • ESPN Audio and Slacker Launch Customizable Sports Stations on Slacker Radio
    Media Contact: Anders Steele Dan Quinn Josh Green FortyThree, Inc. ESPN Catalyst Public Relations 831.239.0960 860.766.2234 212.714.7905 [email protected] [email protected] [email protected] ESPN Audio and Slacker Launch Customizable Sports Stations on Slacker Radio Slacker Radio First to Offer Personalized ESPN Radio Content BRISTOL, CT / SAN DIEGO – September 20, 2011 – ESPN Audio and Slacker, Inc. today launched interactive ESPN Radio content available to Slacker Radio listeners. This agreement between the country's largest sports radio network and the Slacker personal radio service now creates the most comprehensive and most personal listening experience for sports and music enthusiasts alike. ESPN on Slacker Radio is now available on the web, on home entertainment devices and on leading smartphones with optimized ESPN station creation on Android devices and the web. An updated Slacker app with ESPN for iOS has been submitted and will be available pending Apple approval. Listeners using the free Slacker Basic Radio service now have access to an interactive, programmed ESPN station. Slacker Radio Plus and Slacker Premium Radio subscribers now have unlimited access to the ESPN Radio integration, including an ad-free programmed station with unlimited skips and the ability to create highly personalized, myESPN Radio sports stations based on favorite sports, teams or ESPN programs. Subscribers also have the option to add hourly SportsCenter updates to any Slacker station. Slacker is the first radio service to feature ESPN Radio in a personalized context, with up-to-the-minute coverage of all major sporting events and top news stories on both a local and national level.
    [Show full text]
  • FOOTBALL 2019 SEASON  Media Release (2019 Bowl Release) Contact: Russell Anderson  [email protected]  STANDINGS East Division W-L Pct
    FOOTBALL 2019 SEASON Media Release (2019 Bowl Release) Contact: Russell Anderson [email protected] STANDINGS East Division W-L Pct. H A Div. Pts. Opp. W-L Pct. H A Pts Opp. x-Florida Atlantic 7-1 .875 3-1 4-0 5-1 291 153 10-3 .769 5-2 5-1 458 290 Marshall 6-2 .750 4-0 2-2 4-2 200 163 8-4 .667 6-1 2-3 310 277 WKU 6-2 .750 3-1 3-1 4-2 196 141 8-4 .667 4-2 4-2 307 241 Charlotte 5-3 .625 3-1 2-2 3-3 227 237 7-5 .583 5-1 2-4 379 390 Middle Tennessee 3-5 .375 3-1 0-4 3-3 229 204 4-8 .333 4-2 0-6 316 359 FIU 3-5 .375 3-1 0-4 2-4 200 237 6-6 .500 6-1 0-5 318 320 Old Dominion 0-8 .000 0-4 0-4 0-6 116 254 1-11 .083 1-5 0-6 195 358 x -C-USA Champion West Division W-L Pct. H A Div. Pts. Opp. W-L Pct. H A Pts Opp. y-UAB 6-2 .750 4-0 2-2 5-1 204 150 9-4 .682 6-0 3-4 307 271 Louisiana Tech 6-2 .750 4-0 2-2 5-1 270 197 9-3 .750 6-0 3-3 408 284 Southern Miss 5-3 .625 3-1 2-2 5-1 226 172 7-5 .583 4-1 3-4 333 311 North Texas 3-5 .375 3-1 0-4 2-4 247 241 4-8 .333 4-2 0-6 367 390 UTSA 3-5 .375 1-3 2-2 2-4 168 261 4-8 .333 2-4 2-4 244 407 Rice 3-5 .375 1-3 2-2 2-4 161 187 3-9 .250 1-6 2-3 215 311 UTEP 0-8 .000 0-4 0-4 0-6 140 278 1-11 .083 1-5 0-6 235 431 y -Division Champion BOWL SCHEDULE C-USA CHAMPIONSHIP C-USA AWARDS MAKERS WANTED BAHAMAS BOWL SATURDAY, DECEMBER 7 (Nassau, Bahamas) Ryan C-USA Championship Game COACH OF THE YEAR Friday, December 20 Florida Atlantic 49, UAB 6 Tyson Helton - WKU Buff alo vs.
    [Show full text]
  • Saturday Marks 100 Days in the Books for Espnu
    4- NEWS RELERSE ESPN, WC. COMMUNICATIONS DEPARTMENT ESPN PLHZR, BRISTOL, CT DEO rO-7454 [BED] 7EE-saaa THE WORLDWIDE LEADER IN SPORTS FOR IMMEDIATE RELEASE June 9, 2005 SATURDAY MARKS 100 DAYS IN THE BOOKS FOR ESPNU 154 Events To Date; Live NBA Pre-Draft Camp & Baseball Super RegionalsThis Week ESPNU, the new 24-hour college sports network, will reach its 100th day on the air Saturday, June 11. Extensive event programming from many men's and women's college sports has been the network's foundation, including regular-season and NCAA Championships. In fact, during the first 100 days, ESPNU will have presented 154 live (or short turnaround) events, supplemented by 52 live telecasts of The I/-the network's signature studio show. ESPNU is on pace to significantly exceed the original plan of 300 live events in its first year. On Friday, June 10- ESPNU's 99th day- the schedule will include a live, 2.5-hour NBA Pre-Draft Camp special from Chicago (6-8:30 p.m. ET) - the first-ever live national telecast of. that event and an example of the distinctive, college-themed programming that has found a home on ESPNU as a supplement to the wide range of intercollegiate events. On its 100th day, ESPNU will offer extensive action from the NCAA Baseball Super Regionals. Following is an event breakdown (games by sport) for ESPNU's first 100 days. Included in these numbers are regular-season games and NCAA Championships in Women's Basketball, Ice Hockey, Wrestling, Baseball, Lacrosse, Softball and Men's Volleyball: • 49 basketball • 12 ice hockey • 2 wrestling • 47 baseball • 6 spring foolball • 1 track and field • 16 lacrosse • 4 water polo • 15 Softball • 2 volleyball "Collectively, ESPNU's first 100 days underscore our mission ~ to serve the diverse interests of college sports fans everywhere by delivering them the sports they love, any way or any time they choose to consume them," said Burke Magnus, ESPNU Vice President and General Manager.
    [Show full text]
  • To: United States and Canada Television and Radio Station General Managers and News Directors
    TO: UNITED STATES AND CANADA TELEVISION AND RADIO STATION GENERAL MANAGERS AND NEWS DIRECTORS Re: IMMEDIATE NEWS USE OF MAJOR LEAGUE BASEBALL GAME/EVENT VIDEO AND AUDIO HIGHLIGHTS; LICENSE REQUIRED FOR ALL OTHER USES ______________________________________________________________________________________________________________________________________ We take this opportunity to notify you of current Major League Baseball policies regarding the use of video and audio excerpts from the copyrighted game and event broadcasts presented by the Office of the Commissioner of Baseball and the 30 Major League Baseball Clubs on MLB Network, FOX, Fox Deportes, ESPN, ESPN2, ESPN Deportes, TBS, TNT, CNN en Español, ESPN Radio, ESPN Deportes Radio, Rogers Sportsnet and other national, regional, and local broadcast and/or cable television and radio stations. This advisory applies to all exhibition, Spring Training, regular season, All-Star Week, Wild Card, postseason game and event highlights to be used by any television or radio station in the United States and Canada. Please provide a copy of this letter and attached license to each member of your organization responsible for compiling, producing, or otherwise exploiting Major League Baseball game/event highlights. A copy is also available on-line at http://www.mlbpressbox.com. As has been the case, certain rights to use video and audio highlights of Major League Baseball games (including related pre-game and post-game on-field activities) and events (“Highlights”) in immediate news reporting continue to be granted without charge, subject to the terms and conditions outlined in this correspondence and the attached “Conditions for Immediate News Use of Major League Baseball Game/Event Video and Audio Highlights in the United States & Canada” (“Conditions”).
    [Show full text]
  • DEON LEVINGSTON “National Get to Know Your Customer Day” on Thursday to Mount Its “Verizon Wireless Social
    800.275.2840 MORE NEWS» insideradio.com THE MOST TRUSTED NEWS IN RADIO FRIDAY, OCTOBER 16, 2015 Nielsen Takes Bubba To Court For PPM Influence. In what appears to be the first-ever case of its kind, Nielsen Audio has sued Bubba The Love Sponge in federal court over alleged ratings tampering. Filed Thursday in U.S. District Court in the Middle District of Florida in Tampa, the civil action accuses the host (Todd Clem) and his Bubba Radio Network of fraud, conspiracy to defraud, violating the Florida Deceptive and Unfair Practices Act and interfering with business and contractual relations between Nielsen and Beasley Media Group, which airs his syndicated show in Tampa. It seeks at least $1 million. In the suit, Nielsen claims Clem met with the “cooperating panelist” multiple times in July and August, offering to pay $300 per month if the listener helped increase his ratings, up to $400 if a target ratings threshold was achieved. According to the Tampa Tribune, Clem sent texts to the panelist including one that read, “U have to PROMISE NOT TO SAY A WORD ... This could ruin me.” The suit describes the lengths Clem went to in an effort to artificially boost his ratings. He bought radios on Amazon.com and had them shipped to the panelist’s house, it claims, and advised the panelist on how to circumvent the PPM’s motion-sensing technology. “He described that by using certain tricks the Cooperating Panelist could make it appear that he was listening to Bubba Clem’s show even when the Cooperating Panelist was not carrying the PPM device,” the complaint states.
    [Show full text]
  • 2013 - 2014 Media Guide
    2013 - 2014 MEDIA GUIDE www.bcsfootball.org The Coaches’ Trophy Each year the winner of the BCS National Champi- onship Game is presented with The Coaches’ Trophy in an on-field ceremony after the game. The current presenting sponsor of the trophy is Dr Pepper. The Coaches’ Trophy is a trademark and copyright image owned by the American Football Coaches As- sociation. It has been awarded to the top team in the Coaches’ Poll since 1986. The USA Today Coaches’ Poll is one of the elements in the BCS Standings. The Trophy — valued at $30,000 — features a foot- ball made of Waterford® Crystal and an ebony base. The winning institution retains The Trophy for perma- nent display on campus. Any portrayal of The Coaches’ Trophy must be li- censed through the AFCA and must clearly indicate the AFCA’s ownership of The Coaches’ Trophy. Specific licensing information and criteria and a his- tory of The Coaches’ Trophy are available at www.championlicensing.com. TABLE OF CONTENTS AFCA Football Coaches’ Trophy ............................................IFC Table of Contents .........................................................................1 BCS Media Contacts/Governance Groups ...............................2-3 Important Dates ...........................................................................4 The 2013-14 Bowl Championship Series ...............................5-11 The BCS Standings ....................................................................12 College Football Playoff .......................................................13-14
    [Show full text]
  • Notre Dame Athletics Web Site Contains Sched- Its Top Returning Scorer from a Year Ago Due to Conference’S Most Improved Players This Season
    NOTRE DAME Women’s Basketball 2006-07 2001 NCAA Champions • 1997 NCAA Final Four 6 NCAA Sweet 16 Berths • 14 NCAA Tourney Appearances 2007 NCAA Dallas Region — First Round 2006-07 Schedule 19-11 / 10-6 BIG EAST #9 seed Notre Dame Fighting Irish (19-11 / 10-6 BIG EAST) vs. O31 Lake Superior St. (exhib.) W, 82-55 #8 seed California Golden Bears (23-8 / 12-6 Pac-10) N5 Northwood (exhibition) W, 82-35 uDATE: March 18, 2007 uRADIO: ESPN Radio 1490 AM N10 Central Michigan W, 88-66 OT uTIME: Noon ET Sean Stires, p-b-p N13 Bowling Green W, 85-81 CSTV uAT: Pittsburgh, Pa. uTV: ESPN2 (live) N16 @ Penn State L, 49-75 Petersen Events Ctr. (12,508) Linda Cohn, p-b-p N19 Western Michigan W, 87-67 uSERIES: First meeting Fran Fraschilla, color N24 @ USC L, 58-69 uTICKETS: (800) 643-7488 Wendi Nix, sideline N28 Richmond W, 87-66 uLIVE STATS: www.und.com D1 @ Michigan W, 61-58 D3 Indiana L, 51-54 Storylines Web Sites D6 Purdue (10/9)CL W, 67-58 u Notre Dame has advanced to the NCAA u Notre Dame: http://www.und.com D16 IUPUI W, 75-65 Tournament for the 12th consecutive year u California: http://www.calbears.com D19 @ ValparaisoWHME W, 60-59 and the 14th time in program history. u BIG EAST: http://www.bigeast.org D28 Prairie View A&M W, 94-55 u The Irish will be facing a brand-new oppo- u Pac-10: http://www.pac-10.org D30 @ Tennessee (4/4)CSS L, 54-78 nent in the NCAA Tournament for the 13th J2 • @ Seton Hall W, 64-61 time, having gone 10-2 in their previous 12 Setting The Standard NCAA matchups with first-time foes.
    [Show full text]
  • Station Ownership and Programming in Radio
    FCC Media Ownership Study #5: Station Ownership and Programming in Radio By Tasneem Chipty CRA International, Inc. June 24, 2007 * CRA International, Inc., 200 Clarendon Street, T-33, Boston, MA 02116. I would like to thank Rashmi Melgiri, Matt List, and Caterina Nelson for helpful discussions and valuable assistance. The opinions expressed here are my own and do not necessarily reflect those of CRA International, Inc., or any of its other employees. Station Ownership and Programming in Radio by Tasneem Chipty, CRA International, June, 2007 I. Introduction Out of concern that common ownership of media may stifle diversity of voices and viewpoints, the Federal Communications Commission (“FCC”) has historically placed limits on the degree of common ownership of local radio stations, as well as on cross-ownership among radio stations, television stations, and newspapers serving the same local area. The 1996 Telecommunications Act loosened local radio station ownership restrictions, to different degrees across markets of different sizes, and it lifted all limits on radio station ownership at the national level. Subsequent FCC rule changes permitted common ownership of television and radio stations in the same market and also permitted a certain degree of cross-ownership between radio stations and newspapers. These changes have resulted in a wave of radio station mergers as well as a number of cross-media acquisitions, shifting control over programming content to fewer hands. For example, the number of radio stations owned or operated by Clear Channel Communications increased from about 196 stations in 1997 to 1,183 stations in 2005; the number of stations owned or operated by CBS (formerly known as Infinity) increased from 160 in 1997 to 178 in 2005; and the number of stations owned or operated by ABC increased from 29 in 1997 to 71 in 2005.
    [Show full text]
  • 2013 State of Media
    UNDERSTANDING GROWTH TARGETING THE NEW MOBILE AUDIOAND FRAGMENTATION 26 CONSUMER82 STATE OF MEDIA 2013 ANALYTICS DEATH OF BIG DATA, RISE OF SMART DATA 68 ESPN: End of an Empire? 34 02 VIDEO EVERYWHERE FACT, FICTION & FUTURE Letter from the President For me, working in the discussions that will continue this industry has to drive growth and progress. always been an exciting adventure. Offline and online are cohabitating It still is to this now more than ever to earn day. Nevertheless, viewers’ time, so let’s examine the continuous shakeup of content and provider advancements models. Today technologies like in the media Dish Network’s Hopper and landscape Aereo (page 6) are stirring the can make pot, but tomorrow, who knows? our jobs and the task of tracking I also happen to be a tablet addict, trends a challenging endeavor. so it’s been enjoyable to see my These rapid changes are what favorite magazines adapting to the encouraged us to write our very ever-increasing push for crossover first STATE OF MEDIA (SOM) content (page 22). This process has four years ago, and I am proud to already made for some truly creative say our mission to keep business uses of the medium and I can’t wait partners, clients, new friends and to see what’s next. Again, it all ourselves informed has successfully reminds me that we should dispel continued to this day. Now, just the premonitions and instead look like the industry in which we work, at the opportunities a more unified KSM is evolving our publication media ecosystem will produce.
    [Show full text]
  • COLLEGE FOOTBALL's NATIONAL TV SCHEDULE to BEGIN on ESPNU AUGUST 25 New Network to Televise Five Games Weekly; Nearly Halfof ESPNU Schedule Announced
    NEWS RELERSE ESPN, INC. COMMUNICRTION5 DEPRRTMENT ESPN PLFIZR, BRISTOL, CT OEOIO-74B4 7GE-zaaa THE WORLDWIDE LEADER IN SPORTS FOR IMMEDIATE RELEASE June 16, 2005 COLLEGE FOOTBALL'S NATIONAL TV SCHEDULE TO BEGIN ON ESPNU AUGUST 25 New Network To Televise Five Games Weekly; Nearly Half of ESPNU Schedule Announced ESPNU, the new 24-hour college sports network which launched in March, will feature the first nationally televised college football game of the 2005 season - Benedict at Morehouse, a Division I! matchup from the Southern Intercollegiate Athletic Conference (SIAC) Thursday, Aug. 25 at 7:30 p.m. ET. Each week during the season, ESPNU will present approximately five live games featuring teams from a variety of top Division I-A conferences -- the ACC, Big East, Big Ten, Conference USA, MAC, Mountain West, SEC, Sun Belt and WAC - plus games involving Division I-AA and II programs from the Big Sky, MEAC, Ohio Valley, SIAC, Southern and SWAC. In all, ESPNU plans to showcase approximately 75 college football games this season, supplementing ESPN and ESPN2's extensive season-long action. Nearly half of the ESPNU college football schedule was announced, including the lineup for the first three Saturdays plus the season-long weeknight (and one Sunday game) plans. Many additional games will be announced later. Highlights of the announced games follow: • The first national TV game of the season - Benedict at Morehouse (Aug. 25) • Exclusive ESPNU appearances by traditional powers Florida State (Sept. 10) and Virginia Tech (Sept. 17) • Several Big Ten programs on display: Indiana (Sept. 2), Penn State (Sept.
    [Show full text]
  • Media Delivery Guidelines
    MEDIA DELIVERY GUIDELINES CONTACTS ESPN strives to provide the highest level of service and quality to all clients. In order to maintain this quality, all requirements in this document must be met. Please note, any special requests must be directed to: Craig Doucette Director, MSI Ad Standards Phone: (860) 766-7188 Please address questions to the following team members: Billboards/Features/Sponsorships Commercial Clearance/Media Inventory Sports Updates/BottomLine Craig Doucette, Director (860) 766-7188 Julia Padilla, Assoc. Manager (860) 766-2612 Client Supplied Commercial Traffic Chris Tate, Manager (860) 766-2624 Scott Atkinson, Director (860) 766-2499 We will continue to update and revise all information as needed. Thank you for your continued cooperation. MEDIA DELIVERY GUIDELINES POLICIES Ad-ID SYSTEM Agencies are required to utilize the Ad-ID (formerly ISCI code) numbering system for all commercials. To obtain a prefix (assigned exclusively to each advertiser), please contact the AdID as follows: Ad-ID Phone: (704)501-4410 Email: [email protected] 11020 David Taylor Drive, Suite 305 Charlotte, NC 28262 COMMERCIAL CLEARANCE All commercial material(s) (e.g., advertisements, billboards, feature materials, etc.) must be submitted in advance for approval and are subject to ESPN's Advertising Standards and Guidelines. All clearance materials should be sent in advance to [email protected] for network approval. A minimum of two weeks lead time is required. Script, storyboard, and/or Beta SP or DVD viewing material is required for review. On occasion, one or more elements may be required for approval (e.g. script and rough-cut). Submission of a commercial shall constitute the agency/client warranty to ESPN that all elements have been cleared for air (and Internet distribution, if via espn.com and/or WatchESPN, Mobile ESPN or other internet or broadband properties) with respect to intellectual property rights: this includes, but not limited to, rights of privacy and master, mechanical, performance and synchronization rights for music.
    [Show full text]