Travel & Tourism PR Firms
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O’Dwyer’s Profiles of Travel & Tourism PR firms The agency’s specialty travel notable recent achievements: practice offers highly personal- Multi-faceted PR campaign to ized account service and take Best Western through its SmarterPhD Marketing Solutions© milestone 60th Anniversary; 18- for internationally recognized month-long media relations clients such as Qantas Airways, campaign to celebrate Mesa Qatar Airways and World Verde National Park’s Airways. With a commitment to Centennial; Successful West partnership with clients, passion Coast launch of the Michelin for measurable results and cre- Guides in the San Francisco Bay ative communications solutions, Area, Los Angeles and Las AHCG helps clients achieve and Vegas. exceed their business goals, while maximizing brand aware- ness and share of voice in their BCA respective industries and mar- ketplace. The agency is a found- 370 Lexington Ave., 12th flr. ing member of the PR Agency New York, NY 10017 Network, with affiliate offices 212/286-9300 Agnes Huff Communications Group pilots Qantas in Boston, Chicago, Dallas, Los www.bca.travel Airways’ campaign to bring the anticipated Airbus A380 aircraft to Los Angeles on its maiden flight to Angeles, Miami, New York, and Washington, D.C. James Cronin, President the U.S. Pictured from left to right are Airbus Lyla Naseem, PR Director Chairman Allan McArtor, Qantas Airways Senior Travel industry client experi- ence includes airBC, Executive Vice President Wally R. Mariani and Los BCA is a marketing communi- Angeles Mayor Antonio Villaraigosa as they greet the Bahamasair, British Airways, aircraft shortly after touching down at LAX. FedEx, Los Angeles World cations firm that offers creative Airports, Loew’s Santa Monica solutions to results-oriented travel Beach Hotel, Mojave Airport, industry clients. Whether the full-service public relations, Singapore Airlines, Turkish solution involves public rela- tions, advertising, or interactive AGNES HUFF marketing and crisis manage- Airlines, Qantas Airways, Qatar ment firm established in 1995. Airways and World Airways, — or an integrated mix of all three COMMS. GROUP With more than 20 years of among others. — BCA brings over 20 years of experience serving a wide range expertise in the promotion of 6601 Center Dr. West, #100 of government agencies, local, travel products and destinations. Los Angeles, CA 90045 national and international ALLISON & The agency has an extensive net- 310/641-2525 clients in most major industries, work of contacts and sources AHCG has established expertise PARTNERS among media outlets (consumer Agnes Huff, PhD, President/CEO and trade), events and industry in special events, strategic pub- 450 Sansome St., #200 Harry Chittick, VP lic relations counseling, media groups. Over the years, BCA has Anna Jerden, Account Director San Francisco, CA 94111 relations, marketing, product 415/217-4500 worked for hotels, resorts, spas, Located in Los Angeles, Agnes launches, promotions and com- tour operators, airlines, luxury Huff Communications Group is a munity outreach. Since 2001, Allison & trains, and more in Europe, the Partners’ travel and tourism Caribbean, Africa, and the United division has been the corner- States. stone of its burgeoning con- sumer practice. The firm has BENNETT & conducted activities for a wide range of well-known brands COMPANY including Southwest Airlines, SideStep, Kimpton Hotel 230 N. Westmonte Drive, Ste. 1000 Group, Joie de Vivre and Altamonte Springs, FL 32714 Travelodge. 407/478-4040 Allison & Partners’ current travel and tourism client roster Laura Phillips Bennett, President includes Best Western International (world’s largest Bennett & Company is cele- hotel chain), ARAMARK brating the agency’s 25th Harrison Lodging (collection of anniversary with expanded conference centers, hotels, services and an enhanced com- national parks and resorts mitment to our craft and our nationwide), the Michelin community. They say that once Guide (exclusive hotel and you’re in the hospitality busi- BCA sells its agency services a la carte, allowing it to work in AOR and non-AOR roles. Staffers Evelyn Galli and restaurant guides) and Affinity ness, you’ll never leave. You Sarah Woodruff oversaw South African Airways’ participa- Group, Inc. (serving the needs become permanently attached to tion at National Geographic's Experience Africa event in of the recreational vehicle mar- the people, the pace and the Grand Central Terminal. ket). work. After decades of hotel Among the firm’s most and restaurant openings, new 22 JULY 2007 • WWW.ODWYERPR.COM • ADVERTISING SECTION Profiles of Travel & Tourism PR Firms corporate take-off’s (literally Our full-service capabilities allow because it was an airline!) and us to break away from the main- attractions attracting attention - stream by developing we’re hooked. programs/avenues that get clients There’s an enthusiasm and a noticed. For more information on love of the industry that shows CRA’s Tourism Practice Group, in our work. Known for cre- visit www.charlesryan.com. ative thinking, the agency is an award winner for its concepts, integrated marketing plans and CKPR compelling media materials. 225 N. Michigan Ave. Chicago, IL 60601 BURDITCH 312/540-9600 MARKETING COMMS. Peter Krivkovich, President & CEO Joel Curran, Managing Director 118 1/2 South La Brea Avenue Los Angeles, CA 90036 CKPR has a long history of 323/932-6262 developing break-through public With a name like Village of Imagine, located in the Fax: 323/932-1425 relations programs for some of epicenter of Orlando’s tourism corridor, a ho-hum grip the world’s leading travel destina- and grin news conference would not do. Bennett & Burditch Marketing tions and the companies that not Company hosted a ground turning event with more Communications - A Los only get you there, but make your than 250 media and VIPs with shovels of colored, Angeles based public relations stay more enjoyable. CKPR has glittering sand to mark the occasion. This unique and marketing agency with approach to the old standard “golden shovel” caught developed programs for the likes the eye and the cameras as the sand glittered in the global reach, fully integrating of Walt Disney World; Universal the disciplines of media rela- Florida sun. Unique development concept, prime Studios; Air Tran Airways; MGM real estate local, unmatched public relations. tions, entertainment industry Grand; and Hyatt, including relations, media and consumer Hyatt Place and Summerfield promotions, direct mail, execu- Suites. offices in New York and Los leading full-service marketing com- tive tours, events and strategic CKPR is the third largest inde- Angeles, a diverse team of 20+ munications agency specializing in alliance development. pendent agency in the nation and skilled professionals and a demon- the travel, hospitality and entertain- Specializing in targeting the has developed a reputation as the strated ability to generate exception- ment industries. As senior marketing upscale demographic for luxury agency destinations and compa- al results for our clients, Clifford PR strategist, agency principal Lori consumer products/services, nies turn to for non-traditional has won the respect of such distin- Moretti provides creative vision, hospitality, design, travel and brand building. Unlike traditional guished clients as Jaguar, Ligne strategic direction and hands-on per- tourism. practice groups, CKPR leverages Roset, CB2 and Metropolitan Home sonal service to clients. With in- Fall 2006 News: BMC hon- its proprietary brand planning Magazine, among many others. Our house capabilities in branding, pub- ored with League of American “Strategy Amplified” approach to current Travel & Tourism clients lic relations, graphic design, adver- Communication Professionals deliver measurable results that include Visit London – The official tising, direct mail, website develop- 2006 Spotlight Award for drive awareness, sales and brand visitor organization for London, ment and digital marketing, CM Print/Brochure Category. reputation. The agency is a char- Enclave Rising, The French Communications designs and imple- Silver Award for Stags Leap ter member of the Council of PR Embassy Trade Office and La Playa ments results-oriented integrated District Winegrowers Firms and ICOM, an affiliation of Encantada. Whether it’s because of marketing programs for clients Association Visitor’s Guide. independent communications our track record of creating media nationwide and abroad. By centraliz- firms across the world. relations programs that get results, ing marketing efforts under one roof, CKPR was named The Holmes our ability to provide knowledgeable CM Communications delivers pow- CHARLES RYAN Report’s 2007 “Consumer counsel, or our unwavering dedica- erful, cost-effective marketing solu- ASSOCIATES Agency of The Year,” is ranked tion to the success and profitability tions that ensure brand integrity and among the Top 15 PR Firms by of every campaign, our clients find campaign continuity while targeting us to be proactive, thoughtful, and domestic and international audi- 300 Summers Street, BBT Sq., #100 PR Week, and is one of PR Week’s Charleston, WV 25301 2007 “Agencies to Watch.” For highly effective partners. Beyond ences. CM Communications boasts 877/342-0161 more information on CKPR, visit that, we have created a culture of cre- an impressive and growing client www.ckpr.biz. ativity, meritocracy, and respect that roster which includes The inspires employees and clients alike. Wauwinet, Nantucket’s only Relais