PHOTO: BRETT JORDAN
AUGUST 13-14, 2019•DETROIT BICYCLE TO VEHICLE SAFETY WORKSHOP
Thank you to our sponsors: CAMP, Ford, Lear, PlanetM, Qualcomm, and Specialized B2V SAFETY WORKSHOP DETROIT
Agenda
TUESDAY AUGUST 13, 2019 (OPTIONAL)
3PM-6PM B2V Demonstrations Ford Corktown (Michigan Central Train Depot, West Parking Lot — Vernor Hwy & 17th St., Detroit, MI 48216) https://goo.gl/maps/sB3eAtvFHMgnJiZ77
7PM-10PM Networking Dinner at the The Detroit Foundation Hotel - Detroit, MI sponsored by Qualcomm - 250 W Larned St., Detroit, MI 48226. https://goo.gl/maps/j91KnbCj5xF1DGhP6
WEDNESDAY AUGUST 14, 2019
8AM-4PM Workshop in Detroit Lear Innovation Center - 119 State St., Detroit, MI 48226 https://goo.gl/maps/ZpiEKCvMd3WGposa9
Morning Presentations
Afternoon Breakout Working Sessions
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Wednesday August 14 Schedule LEAR INNOVATION CENTER - 119 STATE ST, DETROIT, MI 48226
8:00 AM BREAKFAST NETWORKING Sponsored by CAMP
9:00 AM Welcome Intro Seun Phillips, Managing Director PlanetM, Michigan Economic Development Corporation
9:15 AM Presentation: Vulnerable Road User Background Jeremy Raw, FHWA Office of Planning, USDOT
9:30 AM Presentation: 2019 State Of Bicycle Technology Jim Meyer, SRAM
10:00 AM Presentation: What is ADAS and V2V/V2X? Gopi Surnilla, Ford Motor Company
10:30 AM COFFEE BREAK
10:45 AM Presentation: C-V2X Today and 5G Tomorrow—The Evolving Language Between Cars and Vulnerable Road Users Jim Misener, Qualcomm
11:15 AM Presentation: SAE Standard Overview for Basic Safety Messages Farid Ahmed-Zaid, Ford Motor Company
11:45 AM NETWORKING LUNCH Sponsored by Ford Motor Company
12:30 PM Breakout Working Sessions: Overview and Kickoff
1:00 PM Breakout Working Sessions
2:30 PM COFFEE BREAK
2:45 PM Breakout Working Sessions: Group Report Out, Next Steps, and Key Findings
3:45 PM Closing Thoughts and Adjournment
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Breakout Working Sessions AUTOMOTIVE, INFRASTRUCTURE AND CYCLING VULNERABLE ROAD USER (VRU) OPPORTUNITIES
Auto and Cycling Together: How can cars and bikes work together? How can the tech integrate?
• MODERATORS: Abolfazl Hajisami, Honda R&D Americas, Inc. and Jan Urbahn, Lyft
• Safety wireless system requirements for Bicycle-to-Vehicle communication (and other non-cycling VRU) standards
• Wireless technologies, required data contents, required range and performance characteristics, etc.
Cycling 1: What technology is practical to put on cyclists?
• MODERATORS: Scott Kasin, Trek & Eric Lee, Specialized
• Electronics, devices, and wearables opportunities
• Consumer / VRU experience, interface, and device requirements
Cycling 2: When / where / which cyclists are in danger? What problems need to be solved?
• MODERATOR: Fred Feng, Ph.D., The University of Michigan
• VRU use cases and dynamics with high vulnerability — what information to convey, what responses are sought?
• Effects on driver/rider behaviors, safety benefits, rider types, roadside detection, implications for unequipped riders
Automotive: What information do vehicles need from cyclists?
• MODERATORS: Don Grimm, General Motors and Gopi Surnilla, Ford Motor Company
• Vehicle safety feature requirements from VRUs?
• Opportunities to convey and input information from / to cyclists from automotive ADAS, V2X, V2P, etc.
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Speakers
Farid Ahmed-Zaid Technical Expert, Ford Motor Company https://www.linkedin.com/in/farid-ahmedzaid-50a6b61a/
Farid Ahmed-Zaid was born in Algiers, Algeria in 1961. He received M.S. and Ph.D. degrees in Electrical Engineering from the University of Southern California in 1987 and 1993, respectively. In 1993, he joined Ford Motor Company as a Research Scientist in Intelligent Transportation Systems. From 1993 to 2000, he served as the control systems technical expert as part of the Ford Motor Company Adaptive Cruise Control project team that achieved successful product launch on the Jaguar XKR in 2000. Over the last 17 years, he has focused his research efforts on cooperative driver assistance systems, especially in the V2X area, where wireless communications are used to enable crash avoidance features. Since 2006, he has served as a Principal Investigator under various USDOT-OEM projects that produced multiple industry standards to support V2V safety communications (within SAE). In 2015, he was the recipient of the U.S. Government Special Award of Appreciation for “outstanding leadership and special contributions in the field of motor vehicle safety.”
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Speakers
Jim Meyer Category Manager - Digital Technology, SRAM https://www.linkedin.com/in/jim-meyer-08214b1/
Jim holds a degree in math from Rose-Human and a Masters in Engineering from MIT. He is an engineering nerd whose path has taken him through swimming, cycling, and triathlons. With more patience, he would have been a physicist; with more talent, a bass guitarist.
Jim’s love for bikes, tech and connecting the dots all mixed together to the inevitable outcome of building high end measurement and data products for competitive cyclists.
In 2006, Jim melded his passions together with the start-up of Quarq Technology, which grew into a world leader in bicycle power meters. After the sale of Quarq to bicycle component manufacturer SRAM in 2011, Jim expanded his product scope to include many additional bicycle data products and the integration of the digital ecosystem around the bicycle.
Jim works and plays in Spearfish, South Dakota with his wife and children.
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Speakers
Jim Misener Senior Director, Product Management & Global C-V2X Ecosystem Lead, Qualcomm https://www.linkedin.com/in/misener/
Jim Misener is Senior Director, Product Management and the Global C-V2X Ecosystem Lead for Qualcomm. He develops and executes Qualcomm’s C-V2X deployment strategy across all global regions and works with roadside and automotive stakeholders and enabling software/hardware stack suppliers and internal teams to accomplish broad C-V2X deployment. Previously at Qualcomm, Jim led the automotive standards team and C-V2X was a major emphasis as well.
In addition to his roles at Qualcomm, Jim serves as a 5GAA board member, ITS California board member, the SAE C-V2X Technical Committee Chair and is active in TRB, which involves serving as an ITS Committee member, Vehicle-Highway Automation committee member and Automated Vehicle Symposium Enabling Technologies session organizer. Jim also serves as an Advisory Council member to the Carnegie Melon University/University of Pennsylvania/Ohio State National University Transportation Center, Mobility 21.
Jim was an early pioneer in vehicle-highway automation and vehicle safety communication at the California Partners for Advanced Transit and Highways (PATH) at UC Berkeley, starting in the mid-90s. He has served as the PATH Executive Director, Executive Advisor to Booz Allen Hamilton, and an independent consultant with clients ranging from Silicon Valley startups, the automotive industry and Federal and State government agencies. Jim holds BS and MS degrees from UCLA and USC.
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Speakers
Seun Phillips Managing Director, PlanetM https://www.linkedin.com/in/seunphillips/
Seun Phillips is the Managing Director of PlanetM, an initiative of the Michigan Economic Development Corporation (MEDC). Phillips joined MEDC in 2017 as the Managing Director, he is responsible for growing operations, partnerships and technology development within Michigan’s connected autonomous vehicle industry.
Prior to joining MEDC, Phillips served as the Vice President of Education and Engagement at the Michigan Science Center in Detroit, MI. Phillips started his professional career as a Senior Electrical Engineer at Motorola Mobile Devices, where he focused on audio circuitry and accessory compatibility. Phillips went on to co- found the Chicago-based non-profit, Project SYNCERE, with the mission to increase the number of underrepresented and disadvantaged K-12th grade students pursuing science, technology, engineering and mathematics (STEM).
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Speakers
Jeremy Raw Community Planner (Travel Demand Modeling), Federal Highway Administration https://www.linkedin.com/in/jeremyraw/
Jeremy Raw, P.E., is a Community Planner in the FHWA Office of Planning where he coordinates research and deployment of data collection and analysis techniques and modeling for transportation planning, as well as planning applications for national data sets. His work areas include data collection, analysis and modeling for bicycle and pedestrian transportation; planning for connected and automated vehicles; scenario planning; and developing strategic planning models. Jeremy holds degrees in philosophy, literature, engineering, and city planning.
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Speakers
Gopi Surnilla Technical Leader, Controls & Technology Innovation and Implementation, Controls & Automated Systems, Research & Advanced Engineering, Ford Motor Company
Mr. Gopi C. Surnilla is a Technical Leader of Control Technology Innovation at Ford Research in Dearborn. He has been working at Ford Research for over 24 years. His research focus has been propulsion controls and V2X applications. He is a strong innovator and a mentor/ teacher of innovation. His strength lies in identifying high value innovations and the ability to drive them into mainstream product.
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Breakout Moderators
Fred Feng, Ph.D. Assistant Professor, Industrial and Manufacturing Systems Engineering, The University of Michigan-Dearborn http://umich.edu/~fredfeng https://www.linkedin.com/in/fredfeng/
Dr. Feng’s research areas include behavioral data analytics and modeling, human factors, cognitive ergonomics, and human-machine interaction. The applications include human- centered mobility, driver behavior, bicycling safety, pedestrian safety, automated vehicles, and system usability.
Don Grimm Staff Researcher - Connected Vehicle Systems, General Motors https://www.linkedin.com/in/don-grimm-a2763833/
Donald K. Grimm (General Motors Research & Development Center): Mr. Grimm is a Staff Researcher in the Connected Vehicle Systems group at General Motors. He has over 20 years of research and development experience at GM where he has worked on the development of in-vehicle networking protocols and simulation tools, and on the development of traditional and wireless-based active safety systems. He is actively involved in the development of connected vehicle systems at GM and currently leads the development of wireless-based portable devices that enable safety between vehicles, pedestrians and cyclists. Mr. Grimm has a M.S. degree in Computer Science from Oakland University.
Abolfazl Hajisami Senior Research Scientist, Honda R&D Americas, Inc. https://www.linkedin.com/in/abolfazl-hajisami-ab729544/
Abolfazl Hajisami is a Senior Research Scientist at Honda R&D Americas, where he is doing research on Connected and Automated Vehicles (CAV) and Intelligent Transportation System (ITS) using Dedicated Short Range Communication (DSRC) and Cellular Vehicle- to-Everything (C-V2X). He received his Ph.D. and M.Sc. in Electrical and Computer Engineering from Rutgers University in 2018 and 2014, respectively. Before joining Honda, he was an R&D Engineer at General Motors performing research on scalability of DSRC.
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Breakout Moderators
Scott Kasin Director of Electronics, Trek Bicycle https://www.linkedin.com/in/scott-kasin-2324157/
Responsible for Trek Bicycle’s electric accessory products and integration, Scott Kasin began working at the bicycle company in 2014. In addition to acting as Trek’s Electronic products director, Scott’s team leads Trek’s rider safety product development efforts and education. A former competitive cyclist, entrepreneur, and father of two from Colorado, Kasin can be found riding bikes or skiing with his children whenever he is not working to make cycling safer for all riders. Scott and his family currently reside in Waunakee, Wisconsin.
Eric Lee Senior Engineer and Product Manager, Specialized Bicycle Components https://www.linkedin.com/in/harpiris/
As the senior engineer and product manager for Specialized Bicycle Components, Eric is the right guy to tell you which electronics work well — and which don’t — on the trail or road. With a bachelor’s degree in mechanical engineering from The Johns Hopkins University and a master’s from Stanford, followed by nearly 20 years of real-world business experience at Light & Motion Industries, Easton Bell Sports and Specialized, it’s safe to say he knows his stuff.
Dr. Jan Urbahn https://www.linkedin.com/in/jan-urbahn/
Dr. Jan Urbahn is currently working for Lyft on Bike and Scooters. Before he had launched BMW’s Car Sharing ReachNow in Seattle as Operations Lead. Before he launched and operated BMW’s all electric car sharing in San Francisco with 150 ActiveE electric vehicles. Before his time in Car Sharing he spent 14 Years in BMW’s Safety Team, last being BMW’s Designated Agent in the United States and leading Safety Engineering and ITS Intelligent Information Systems. Before leading the Safety Office in the U.S., his work was focused on Car-to-Car Communication Systems and Advanced Driver Assistance Systems. Dr. Jan got his Doctorate in experimental nuclear physics from the Johann-Wolfgang Goethe University in Frankfurt while working at CERN in Geneva.
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Host
Jake Sigal CEO, Tome [email protected] https://www.linkedin.com/in/jakesigal/ @JakeSigal
Jake Sigal believes in metro Detroit, and he has an exciting vision for the region’s place in the world of technological innovation.
A third-generation entrepreneur with a passion for integrating hardware and software applications, Jake co-founded Tome Software, Inc. in 2014 to explore the buzzing “Internet of Things” tech space. Always looking forward, Tome is now working with partners to engineer connectivity products designed to keep people mobile and active.
Jake founded his first company, Livio, in his Ferndale home in 2008 and successfully engineered software that enabled mobile device apps to work seamlessly with vehicle hardware systems. The company’s work turned heads, and Jake sold Livio to Ford Motor Company in 2013.
A graduate of Ohio University’s Russ College of Engineering, Jake’s trophy case holds more than a dozen of the best awards in the business. He was named an Ernst & Young Entrepreneur of the Year semifinalist in 2011 and Automation Alley’s Entrepreneur of the Year in 2012. In 2014, Jake took home the Detroit Free Press Automotive Leadership Award in the up-and-coming category.
Jake and his wife, Abbee, are proud to call Ferndale home. When he’s not pushing the envelope in mobility tech, Jake’s life moves to electronic dance beats. He enjoys racing mountain bikes, and big-mountain skiing.
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Attendees
PANKAJ AGGARWAL BOB BURNS Sr. Director Vice President & Senior Legal Officer Qualcomm Smart City Trek Bicycle Corporation https://www.qualcomm.com/ https://www.trekbikes.com/us/en_US/ San Jose, CA Waterloo, WI
JEREMY AGULNEK MUSTAFA RIDVAN CANTAS VP, Connected Car Product Development Intern HAAS Alert Ford Motor Company http://www.haasalert.com Dearborn, MI Chicago, IL https://www.linkedin.com/in/mustafa-r%C4%B1d- https://www.linkedin.com/in/jeremyagulnek/ van-canta%C5%9F-98a80559
STEVEN BANNASCH, P.E. TIM CLAVETTE Engineering Services Coordinator Electronics Engineer City of Detroit DPW/City Engineering Division TREK BIKES https://detroitmi.gov/departments/department-pub- https://www.trekbikes.com lic-works Waterloo, WI Detroit, MI www.linkedin.com/in/tim-clavette-42793b9
BRIAN BENZER DAVID DAY VP of Corporate Development Regional Sales Manager SRAM, LLC Nordic Semiconductor, Inc. https://www.sram.com/en/sram http://www.nordicsemi.com/ Chicago, IL Andover, MA https://www.linkedin.com/in/brian-benzer-a253a85/ https://www.linkedin.com/in/david-day-748101/ http://www.nordicsemi.com/Products (A brief PATRICK BRUNETT overview of our wireless product portfolio) Director, Strategic Business Development ON Semiconductor DAVID EMERLING https://www.onsemi.com Industry Collaboration Director Livonia, MI Ohio State University https://www.linkedin.com/in/brunett https://car.osu.edu/ Columbus, OH MARY LYNN BUONAROSA https://www.linkedin.com/in/davidemerling/ Project Manager University of Michigan Transportation Research ZAHRA BAHRANI FARD Institute Transportation Systems Analyst http://www.umtri.umich.edu/ Center for Automotive Research https://www.cargroup.org/ Ann Arbor, MI Ann Arbor, MI
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Attendees
AHMAD FAWAZ CORY HOHS Traffic Engineer CEO City of Detroit - Department of Public Works - Traffic HAAS Alert Engineering Division http://www.haasalert.com https://detroitmi.gov/ Chicago, IL Detroit, MI https://www.linkedin.com/in/coryjameshohs/ https://www.youtube.com/watch?v=b1hKmYl- KURT FELLER SOMI&feature=youtu.be Director, Auto OEM Sales America https://www.youtube.com/watch?v=MM2s- Garmin so3g8Tc&feature=youtu.be Novi, MI https://www.linkedin.com/in/kurt-feller-633817128/ STEVEN HSU Engineer ANGELA FESSLER Giant Manufacturing Co. Ltd Engineering Manager https://www.giant-bicycles.com/global Tome Software - Engineering Taiwan https://tomesoftware.com Royal Oak, MI USA BILAL JAVAID Research Engineer B. ADRIAN FLOWERS Hyundai America Technical Center, Inc. Scientist http://www.hatci.com Charles River Analytics Superior Township, MI Cambridge, MA https://www.linkedin.com/in/bilal-javaid-5b091328 https://www.cra.com/work/case-studies/main-st KUNAL KAPOOR JORDAN FUNDARO Bosch eBike Systems Aptiv Connectivity & Security Lake Forest, California https://www.aptiv.com Troy, Michigan DAN KINNEY Senior Advisor SCOTT GEISLER Tome Software External Safety Collaboration Lead http://tomesoftware.com General Motors - Global Safety Center Royal Oak, MI Warren, MI https://www.linkedin.com/in/kinneydan/
DAVID GOSS TAKESHI KEVIN KUROIWA Aptiv Assistant VP https://www.aptiv.com Shimano Planning division Troy, Michigan https://bike.shimano.com Osaka, Japan
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Attendees
DAVID LAWRENCE HIROFUMI ONISHI Shimano North America Bicycle Technology Scouting Engineer Irvine, CA Honda R&D - Detroit http://www.hondaresearch.com/ ERIC LEE Ann Arbor, MI Senior Engineer and Product Manager Specialized Bicycles ASHOK PATEL https://www.specialized.com/us/en/ City Transportation Engineer Morgan Hill, California Traffic Engineering Division, DPW https://www.linkedin.com/in/harpiris/ Detroit, MI https://www.specialized.com/us/en/angi-crash-sen- sor/p/170203?color=259980-170203 MARK PETERS Director Business Development ALAN MANNA Qualcomm Regional President, North America Michigan Robert Boschh LLC, Car Multimedia Plymouth, MI SEUN PHILLIPS https://www.linkedin.com/in/alan-manna-ab88521/ Managing Director Michigan Economic Development Corporation, BRIAN MARKWALTER PlanetM Consumer Technology Association http://www.planetm.com Arlington, VA Detroit, MI https://www.linkedin.com/in/seunphillips/ PHILIP MCALEESE CEO DANIEL SHIAU See.Sense Lead Designer https://www.seesense.cc Giant Bicycle, Hybrid Power Bicycle N.A. UK https://www.giant-bicycles.com/us https://www.linkedin.com/in/philipmcaleese/ Newbury Park, CA https://www.youtube.com/watch?v=L9lhIFkLriY https://www.giant-bicycles.com/us/bikes/e-bike
ALESSANDRO NEGRI STEVE SKIKUN Senior Software Engineer Feature Owner Supervisor / Electrical Innovation Chair Charles River Analytics Ford Motor Company http://www.cra.com Dearborn, MI Cambridge, MA https://www.linkedin.com/in/steve-skikun- 6425b914/ MINORU OMORI Shimano NATE SLADEK https://www.shimano.com/en/index.html Connectivity Product Planning and Strategy Japan Lear Corporation, Connectivity https://www.lear.com/ Southfield, MI
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Attendees
JIM STEMPER DR. JAN URBAHN Director of Program Management Lyft Stages Cycling New York, NY https://www.stagescycling.com https://www.linkedin.com/in/jan-urbahn/ Boulder, CO https://www.linkedin.com/in/jamesstemper/ BRIAN WALLS https://stagescycling.com/us/dash-gps-cy- Engineering Manager cling-computer/ Link to the marketing page for the Allegion - Global Portable Security Stages Dash cycling computers https://www.allegion.com Canton, MA ROSS STIRLING Director of Engineering (Canada) JONATHAN WILLIAMS Garmin Fitness Program Engineering Manager Cochrane, Canada General Motors - ARIV https://www.arivmobility.com/ BRIAN TILLMAN Detroit, MI Connected Vehicle Ford Motor Company ERIC WINGFIELD Dearborn, MI Mobility Tech Specialist - Mobility Research https://www.linkedin.com/in/brian-tillman-10bb89b/ Ford Motor Company Dearborn, MI CHARLIE TYSON https://www.linkedin.com/in/ericwingfield/ Project Manager MEDC - PlanetM Detroit, MI https://www.linkedin.com/in/charlie-tyson- 05a9b3a5/
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PHOTO: MAX BENDER
THANK YOU