T H E

CLUBHOUSE GUIDE f o r COMMERCIAL REAL ESTATE

C A R R I E B O B B A N D C O . C O M | H E L L O J E N N Y . C O M HELLO L E T ' S T A L K C L U B H O U S E

Is it really possible to influence a Clubhouse is also a driver for all other brokerage business or do a deal on platforms. You cannot message through the app yet, so when people see us on Clubhouse? The short answer - yes. Clubhouse, they must connect with us on other platforms in order to send a Clubhouse is a voice-only platform that message. allows people to talk openly and constructively about growing a business, It makes my heart happy that we are on best practices, thought leadership, etc. It this crazy CRE social media ride is about making meaningful connections together. that spark even more meaningful I cannot wait to watch (and listen!) to conversations. how you bring your unique voice to the platform. This app has become one of my favorite places to listen to thought leaders in Respectfully, several industries (not just CRE).

C A R R I E B O B B C E O C A R R I E B O B B & C O A N D H E L L O J E N N Y

CLUBHOUSE GUIDE FOR COMMERCIAL REAL ESTATE | 01 TIPS & TECHNIQUES H O W I T ' S D O N E

WRITE A JUICY BIO

The first three lines should be your money statement. Be sure to include the problem you solve, who you are helping and what you do. Include the value 1 you are offering by people following you, where you are located and how people can reach you.

FOLLOW DIFFERENT KINDS OF PEOPLE

If we only follow people in CRE, our feed will be pretty boring. One of the best things we can do is find best practices in other industries and apply them to 2 CRE. Be selective in who you follow and follow different kinds of people in different industries.

RAISE YOUR HAND

As you are checking out different rooms, be sure to raise your hand and join the conversation. As a rule of thumb, start by complimenting the moderators 3 and then ask a thought provoking question. We reveal a lot about ourselves with the questions we ask. Depending on the room, be aware of how vulnerable to be in the questions. It's ok to be vulnerable and share in safe rooms, but be mindful that clients or other influential people may be listening.

PRACTICE BEING A MODERATOR

Find like minded friends to moderate a room. It doesn't have to be big to be meaningful. Practice inviting people up on stage, moving them back to the 4 audience, running a room. The best rooms are the ones where the moderators run it well.

CLUBHOUSE GUIDE FOR COMMERCIAL REAL ESTATE | 02 CARRIEBOBBANDCO.COM | HELLOJENNY.COM ETIQUETTE

H O W T O L O O K L I K E A P R O

MUTE YOUR MIC APPLAUSE If you are a moderator or on a panel, When on a panel or moderating, they always keep your mic muted unless way to clap or support what someone you are speaking. just said is to quickly tap the mute button on and off.

FOLLOW PARTICIPATE Be sure to follow speakers you gain The more we participate on the platform, value from so you are alerted next the more invitations we receive to unlock. time they speak. People are very This comes from speaking, moderating or accessible in Clubhouse. starting a room.

CLUBHOUSE GUIDE FOR COMMERCIAL REAL ESTATE | 03 CARRIEBOBBANDCO.COM | HELLOJENNY.COM PEOPLE TO FOLLOW

S O M E O F M Y F A V O R I T E S O N C L U B H O U S E I N C R E

JAYSON SIANO AARON ZUCKER CEO | SABRE REAL ESTATE PRINCIPAL | ZIG PRESIDENT | HELLOJENNY PODCAST HOST | LIMITLESS

The original content creator in CRE, Jay is the Retail commercial real estate investor in 9 Founder of the CRE Digital Army, which has states. Host of the club Buy 50 Properties in brought a group of individual brokers and 50 Months, every Saturday at 1:30 ET. owners all over the country to come together over social media strategies.

KYLE INSERRA NATALIE SABRE REAL ESTATE WAINWRIGHT HOST | NATIONAL RESTAURANT TENANT REP BROKER | LOGIC CRE OWNERS PODCAST Represents many large, notable companies in Kyle helps restaurant owners become finding CRE. Services both Las Vegas and Reno restaurant entrepreneurs. He is a restaurant with an emphasis on tech. Passionate about industry veteran, a restaurant owner and CRE bringing more women into the CRE space. advisor. He is focused on brand growth and execution of real estate strategies.

CLUBHOUSE GUIDE FOR COMMERCIAL REAL ESTATE | 04 CARRIEBOBBANDCO.COM | HELLOJENNY.COM PEOPLE TO FOLLOW

S O M E O F M Y F A V O R I T E S O N C L U B H O U S E I N C R E

DOUG JERUM BETH AZOR EVP | SABRE REAL ESTATE THE CANVASSING QUEEN Doug has completed over $1B in total Beth is an owner/developer in South Florida. She consideration including 175+ Starbucks and 60+ is the host of Space Tank. She helps retail leasing Walmart transactions. He is the host of Retail agents fill shopping center vacancies through Revolution every Friday at 12pm EST. guerrilla canvassing tactics.

CHRIS RESSA JUSTIN KONIKOW OWNER | PRIME BROKERAGE & COO | DLC MANAGEMENT PRIME MEDIA PRODUCTION PODCAST HOST | RETAIL RETOLD Chris leads a team overseeing a CRE portfolio Justin founded companies with his wife with the of $2.5B. He hosts the Retail Retold podcast, intent of turning the industry upside down and along with the live show Coffee with Chris on coming at things from a completely fresh Instagram. He was named 40 Under 40 by perspective. His media company focuses on Chainstore Age. Chris is a public speaker on content production with an emphasis on corporate leadership, retail and real estate. branding and sales.

CLUBHOUSE GUIDE FOR COMMERCIAL REAL ESTATE | 05 CARRIEBOBBANDCO.COM | HELLOJENNY.COM You've got this.

Getting on a new social media platform can be daunting, but it's not as scary as it may seem. You're among friends. The water's fine, come on in!

I would love to collaborate with you and join you in a room. If nothing else, know I am cheering you on!

xoxo,

ps - Find me on Clubhouse at @carriebobb

C A R R I E B O B B A N D C O . C O M | H E L L O J E N N Y . C O M CARRIEBOBBANDCO.COM | HELLOJENNY.COM