Retail Strategy
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Retail Strategy VOLUME 4 WEXFORD COUNTY DEVELOPMENT PLAN 2013 - 2019 Table of Contents Section 1 ............................................................................................................. 1 1.0 Introduction ................................................................................................... 1 1.1 Preparation of the Retail Strategy ................................................................. 1 1.2 Structure of the County Retail Strategy ......................................................... 2 Section 2 Policy Context ................................................................................... 3 2.0 Introduction ................................................................................................... 3 2.1 National Level ............................................................................................... 3 2.1.1 National Spatial Strategy ........................................................................ 3 2.1.2 National Development Plan 2007-2013 .................................................. 5 2.1.3 The National Climate Change Strategy 2007-2012 ................................ 6 2.1.4 Smarter Travel – A Sustainable Transport Future: A New Transport Policy for Ireland 2009-2020 ............................................................................... 6 2.1.5 Retail Planning Guidelines ...................................................................... 7 2.2 Regional Context ........................................................................................... 8 2.2.1 Regional Planning Guidelines for the South East Region 2010-2020 ....... ............................................................................................................... 8 2.3 Local Context .............................................................................................. 10 2.3.1 Wexford Town and Environs Development Plan 2009-2015 and the Enniscorthy Town and Environs Development Plan 2008-2014 ....................... 10 2.3.2 New Ross Town and Environs Development Plan 2011-2017 ............. 11 2.3.3 Waterford City Development Plan 2008-2014 ...................................... 12 2.3.4 Wicklow County Development Plan 2010-2016 .................................... 13 2.3.5 County Carlow Development Plan 2009-2015 and Carlow Town Development Plan 2009-2015 ........................................................................... 14 2.3.6 Kilkenny County Development Plan 2008-2014 and Kilkenny City and Environs Development Plan 2008-2014 ............................................................ 14 2.4 Conclusion .................................................................................................. 16 Section 3 Shopping Patterns ........................................................................... 17 3.0 Introduction ................................................................................................. 17 3.1 Shopper Surveys ......................................................................................... 17 3.1.1 Purpose of Trip ..................................................................................... 20 3.1.2 Mode of Transport ................................................................................ 22 3.1.3 Journey Time and Frequency of Visits.................................................. 23 3.1.4 Shopper Expenditure on Goods and Services ...................................... 25 3.1.5 Alternative Retail Centres Visited ......................................................... 26 3.1.6 Principal Attractions and Improvements ............................................... 29 3.1.7 Improvements ....................................................................................... 33 3.2 Summary ..................................................................................................... 37 3.3 The Household Surveys .............................................................................. 38 3.3.2 Mode of Transport and Frequency of Main Shopping Trip.................... 46 3.3.3 ‘Top-Up’ Shopping ................................................................................ 48 3.3.4 Clothing and Footwear Shopping ......................................................... 50 3.3.5 Bulky Goods Shopping ......................................................................... 55 3.3.6 Internet Shopping ................................................................................. 61 3.4 Summary ..................................................................................................... 64 Section 4 Health Check Appraisal .................................................................. 65 4.0 Introduction ................................................................................................. 65 4.1 Wexford Town Health Check Assessment .................................................. 67 4.1.1 Attractions and Environmental Quality .................................................. 67 4.1.2 Diversity of Uses ................................................................................... 68 4.1.3 Retail Representation ........................................................................... 69 4.1.4 Vacant Retail Property .......................................................................... 70 4.1.5 Accessibility and Pedestrian Flows ....................................................... 70 4.1.6 Actions .................................................................................................. 71 4.1.7 Wexford Health Check Conclusion ....................................................... 72 4.2 New Ross Health Check Assessment ......................................................... 73 4.2.1 Attractions and Environmental Quality .................................................. 73 4.2.2 Diversity of Uses ................................................................................... 74 4.2.3 Retail Representation ........................................................................... 75 4.2.4 Vacant Retail Property .......................................................................... 77 4.2.5 Accessibility and Pedestrian Flows ....................................................... 77 4.2.6 Actions .................................................................................................. 78 4.2.7 New Ross Health Check Conclusion .................................................... 78 4.3 Enniscorthy Health Check Assessment ...................................................... 79 4.3.1 Attractions and Environmental Quality .................................................. 79 4.3.2 Diversity of Uses ................................................................................... 80 4.3.3 Retail Representation ........................................................................... 81 4.3.4 Vacant Retail Property .......................................................................... 82 4.3.5 Accessibility and Pedestrian Flows ....................................................... 82 4.3.6 Actions .................................................................................................. 83 4.3.7 Enniscorthy Health Check Conclusion .................................................. 84 4.4 Gorey Health Check Assessment ............................................................... 85 4.4.1 Attractions and Environmental Quality .................................................. 85 4.4.2 Diversity of Uses ................................................................................... 86 4.4.3 Retail Representation ........................................................................... 86 4.4.4 Vacant Retail Property .......................................................................... 87 4.4.5 Accessibility and Pedestrian Flows ....................................................... 88 4.4.6 Actions .................................................................................................. 89 4.4.7 Gorey Health Check Conclusion ........................................................... 89 4.5 Bunclody Health Check Assessment .......................................................... 90 4.6 Castlebridge Health Check Assessment ..................................................... 91 4.7 Courtown Harbour and Riverchapel Health Check Assessment ................. 92 4.8 Kilrane and Rosslare Harbour Health Check Assessment .......................... 93 4.9 Wellingtonbridge Health Check Assessment............................................... 94 4.10 Health Check Conclusion ......................................................................... 95 Section 5 Retail Hierarchy and Identification of Core Retail Areas ............. 97 5.0 Introduction ................................................................................................. 97 5.1 National Settlement Hierarchy ..................................................................... 97 5.2 Wexford County Settlement Hierarchy ........................................................ 99 5.3 Wexford Retail Hierarchy .......................................................................... 100 5.3.1 Scale and Type of Retailing Appropriate ............................................ 102 5.4 Identification of Core Retail Areas ............................................................. 103 Section 6 Capacity Assessment ................................................................... 104 6.0 Introduction